$100k Conversion Rate Optimization Hacks For Shopify Dropshipping

Published on: December 6 2022 by Shri Kanase

$100k Conversion Rate Optimization Hacks For Shopify Dropshipping

$100k Conversion Rate Optimization Hacks For Shopify Dropshipping

$100k Conversion Rate Optimization Hacks For Shopify Dropshipping

startTime	durationTime	text
00:00:00	00:00:04	yo what is going on everybody shriek
00:00:01	00:00:07	Inasa here so 100k conversion rate
00:00:04	00:00:09	optimisation hacks for your Shopify or
00:00:07	00:00:11	just ecommerce store in general now
00:00:09	00:00:13	there's a lot of videos on my channel
00:00:11	00:00:16	going over Google ad strategies Facebook
00:00:13	00:00:18	ad strategies even SEO strategies but
00:00:16	00:00:20	one thing that I personally believe is
00:00:18	00:00:22	one of the most important things and
00:00:20	00:00:24	also one of the most overlooked things
00:00:22	00:00:26	is conversion rate optimisation because
00:00:24	00:00:28	let's face it who really wants to spend
00:00:26	00:00:30	a lot of money to make money back
00:00:28	00:00:32	personally I would rather not spend as
00:00:30	00:00:35	much money and make tons of money back
00:00:32	00:00:37	and that is exactly why conversion rate
00:00:35	00:00:39	optimisation is so important especially
00:00:37	00:00:41	in 2020 and onwards as of right now
00:00:39	00:00:43	times are very unpredictable nobody
00:00:41	00:00:45	knows really where things are going
00:00:43	00:00:47	especially with drop shipping and any
00:00:45	00:00:49	commerce due to the specific delays that
00:00:47	00:00:50	are constantly becoming a part of life
00:00:49	00:00:52	when it comes to drop shipping and when
00:00:50	00:00:54	I'm recording this video which is in
00:00:52	00:00:56	late June things really aren't that good
00:00:54	00:00:57	when it comes to Aliexpress and delivery
00:00:56	00:00:59	times are just through the roof so
00:00:57	00:01:01	because of this it's really important
00:00:59	00:01:04	for us to keep our ad spend low and keep
00:01:01	00:01:06	those unnecessary costs low while
00:01:04	00:01:07	improving our conversion rate because in
00:01:06	00:01:10	the end you will end up getting more
00:01:07	00:01:11	sales while spending a little money so
00:01:10	00:01:12	that you can save that money in case you
00:01:11	00:01:14	have to deal with disputes or
00:01:12	00:01:16	chargebacks which can become common
00:01:14	00:01:18	right now because of what's going on in
00:01:16	00:01:19	the world but without wasting any more
00:01:18	00:01:21	time let's just jump right into the
00:01:19	00:01:23	specific hacks that I have for you guys
00:01:21	00:01:24	so the first hack that you will have to
00:01:23	00:01:27	do in order to really find success with
00:01:24	00:01:28	any of these hacks is to smash that like
00:01:27	00:01:30	button down below just kidding but
00:01:28	00:01:31	hopefully you do do that hack anyways
00:01:30	00:01:33	I'll really appreciate that okay
00:01:31	00:01:35	hopefully you have done that but before
00:01:33	00:01:37	we actually start toking about the
00:01:35	00:01:38	specific hacks I have laid out it's
00:01:37	00:01:41	actually important to understand what
00:01:38	00:01:42	conversion rates are even impacted by in
00:01:41	00:01:44	the first place because a lot of people
00:01:42	00:01:47	have this misconception about conversion
00:01:44	00:01:49	rates and they go after the wrong things
00:01:47	00:01:50	and do the wrong changes on their
00:01:49	00:01:52	websites or ads hoping that that
00:01:50	00:01:54	improves the conversion rates when in
00:01:52	00:01:56	reality there's only a few specific
00:01:54	00:01:58	things with directly impact the
00:01:56	00:01:59	conversion rates the number one thing on
00:01:58	00:02:01	my list which I personally believe
00:01:59	00:02:04	impacts the conversion rate the most is
00:02:01	00:02:06	the overall website layout what I mean
00:02:04	00:02:08	by this is how is your website laid out
00:02:06	00:02:09	what kind of theme you are using where
00:02:08	00:02:12	you have placed each specific menu
00:02:09	00:02:13	button what the footer menu contains etc
00:02:12	00:02:15	all of these things
00:02:13	00:02:17	basically how your website looks in
00:02:15	00:02:19	general really impacts the conversion
00:02:17	00:02:21	rate the most because let's face it if
00:02:19	00:02:23	you have a really bad website which is
00:02:21	00:02:25	really spammy with multiple different
00:02:23	00:02:26	colors or multiple different trust
00:02:25	00:02:28	badges at multiple different pop-ups
00:02:26	00:02:30	that website is this really not gonna
00:02:28	00:02:31	work period no matter how much money you
00:02:30	00:02:33	spend on ads and you want to kind of
00:02:31	00:02:35	think of the website layout as the
00:02:33	00:02:37	overall foundation now I've already made
00:02:35	00:02:39	videos on how to do the proper layout
00:02:37	00:02:40	whether you're running a general store
00:02:39	00:02:42	or a niche store you can watch those
00:02:40	00:02:44	videos on my channel I'm not really
00:02:42	00:02:46	gonna go into that heater but one of the
00:02:44	00:02:48	most important things I really need to
00:02:46	00:02:50	have in place is the website lab because
00:02:48	00:02:52	conversion rates are directly impacted
00:02:50	00:02:53	by the layout in fact a good layout
00:02:52	00:02:55	could mean conversion rates of three
00:02:53	00:02:57	percent or above and a bad layout could
00:02:55	00:02:58	mean conversion rates of half a percent
00:02:57	00:03:00	or even less and all the other things
00:02:58	00:03:02	I'm about to mention won't even matter
00:03:00	00:03:04	in that case if you just have a bad
00:03:02	00:03:05	website layout in general so before you
00:03:04	00:03:07	do any of these other things make sure
00:03:05	00:03:09	number one which is website layout is
00:03:07	00:03:11	properly done but that brings me to the
00:03:09	00:03:14	next point which is website speed now in
00:03:11	00:03:16	2020 and onwards nobody really likes
00:03:14	00:03:18	waiting anymore in fact the average
00:03:16	00:03:19	attention span is around two seconds or
00:03:18	00:03:22	three seconds so keeping that in mind
00:03:19	00:03:24	it's really important that you focus on
00:03:22	00:03:26	building a fast and efficient website
00:03:24	00:03:28	which can work despite having multiple
00:03:26	00:03:29	apps that you have on your store despite
00:03:28	00:03:31	having all the things going on on your
00:03:29	00:03:33	website because as of right now having a
00:03:31	00:03:36	load speed for your website above three
00:03:33	00:03:38	seconds four seconds could mean between
00:03:36	00:03:40	having a very very successful drop
00:03:38	00:03:42	shipping store and having a mediocre or
00:03:40	00:03:43	even an unprofitable drop shipping store
00:03:42	00:03:45	literally you could have everything else
00:03:43	00:03:47	in place but if your website is not
00:03:45	00:03:48	loading fast enough people will lose
00:03:47	00:03:50	interest and they will exit out and
00:03:48	00:03:51	especially if your drop shipping you
00:03:50	00:03:53	have to understand whatever product you
00:03:51	00:03:55	are selling it's not really that hard to
00:03:53	00:03:57	find somewhere else on somebody else's
00:03:55	00:03:59	website so watch that layout speed is
00:03:57	00:04:01	really important there because if you
00:03:59	00:04:02	lose their interest and they exit out
00:04:01	00:04:05	there's a very very high chance that
00:04:02	00:04:07	they will buy from your competition and
00:04:05	00:04:08	you will end up with no money at all and
00:04:07	00:04:10	no sale at all and when it comes to
00:04:08	00:04:12	website speed I highly recommend that
00:04:10	00:04:15	you maybe hire somebody from Fiverr up
00:04:12	00:04:17	work etc also use those SEO image
00:04:15	00:04:19	optimization apps which kind of compress
00:04:17	00:04:21	all the images on your Shopify store to
00:04:19	00:04:23	make your upset faster and try to get
00:04:21	00:04:25	that website load speed around 3 seconds
00:04:23	00:04:27	anything below 3 seconds is amazing but
00:04:25	00:04:28	anything above and you really
00:04:27	00:04:30	risk getting a very very low conversion
00:04:28	00:04:33	rate and that could lead you to be very
00:04:30	00:04:34	very unprofitable but in the end you
00:04:33	00:04:36	want to understand that product is king
00:04:34	00:04:38	which is the third point on this list
00:04:36	00:04:40	with the bad product you will not be
00:04:38	00:04:41	getting sales period no matter what kind
00:04:40	00:04:43	of website layout do you have or no
00:04:41	00:04:45	matter how fast your website is and
00:04:43	00:04:46	that's simply because these people that
00:04:45	00:04:48	are coming onto your website from
00:04:46	00:04:49	Facebook Google wherever you're
00:04:48	00:04:51	advertising they're coming onto your
00:04:49	00:04:52	website because they're interested in a
00:04:51	00:04:54	product that you were selling not
00:04:52	00:04:56	because you have a cool website layout
00:04:54	00:04:58	or not because you have a very very fast
00:04:56	00:05:00	website so keeping that as mind be sure
00:04:58	00:05:02	to always find those products which
00:05:00	00:05:04	match the specific criteria for your
00:05:02	00:05:06	given advertising platform so if you
00:05:04	00:05:07	want to sell something on Facebook make
00:05:06	00:05:09	sure the product is quirky make sure
00:05:07	00:05:11	there's not too much competition make
00:05:09	00:05:12	sure your video ad is good etc and if
00:05:11	00:05:14	you want to sell something on Google
00:05:12	00:05:15	make sure that your SEO for the
00:05:14	00:05:17	description is on point because those
00:05:15	00:05:18	things really matter a lot when it comes
00:05:17	00:05:20	to the specific product but in addition
00:05:18	00:05:22	you just want to understand one thing
00:05:20	00:05:23	and this is kind of a natural law when
00:05:22	00:05:25	it comes to e-commerce and that is if
00:05:23	00:05:26	you're selling high tiket products you
00:05:25	00:05:28	can generally expect low conversion
00:05:26	00:05:29	rates if you're selling low tiket
00:05:28	00:05:31	products you can generally expect high
00:05:29	00:05:32	conversion rates and I have personal
00:05:31	00:05:34	experience with this because I used to
00:05:32	00:05:36	run a niche store where I was selling a
00:05:34	00:05:39	main winning product which was around 20
00:05:36	00:05:41	to 25 dollars and conversion rates would
00:05:39	00:05:44	be through the roof anywhere from 4% to
00:05:41	00:05:45	7% but I started a brand new general
00:05:44	00:05:47	store I found a few winning products
00:05:45	00:05:49	which were high tiket and suddenly I
00:05:47	00:05:50	was getting half a percent to one
00:05:49	00:05:52	percent conversion return in the
00:05:50	00:05:54	beginning this was kind of weird to me
00:05:52	00:05:56	but I slowly began to realize that just
00:05:54	00:05:59	because the price is so high people are
00:05:56	00:06:01	taking longer than usual to buy from my
00:05:59	00:06:03	website people aren't buying on their
00:06:01	00:06:05	first visit maybe you're coming back to
00:06:03	00:06:06	because of retargeting etc and because
00:06:05	00:06:09	of this my conversion rate was generally
00:06:06	00:06:11	lower for that general store so this is
00:06:09	00:06:12	kind of just again a natural law of
00:06:11	00:06:14	e-commerce you really can't fight this
00:06:12	00:06:16	of course you can do your best by having
00:06:14	00:06:18	all of these other things in place but
00:06:16	00:06:19	other than that you just want to kind of
00:06:18	00:06:21	make sure that the product is on point
00:06:19	00:06:23	and it matches the given advertising
00:06:21	00:06:25	platform where you want to sell that
00:06:23	00:06:27	product on but that brings me to my last
00:06:25	00:06:29	point which is the advertising platform
00:06:27	00:06:31	itself now as I mentioned product could
00:06:29	00:06:33	make or break the conversion rate but
00:06:31	00:06:34	that's not the only thing that could
00:06:33	00:06:36	make or break the conversion rate the
00:06:34	00:06:38	advertising platform you personally use
00:06:36	00:06:40	could also determine the conversion rate
00:06:38	00:06:41	as well for example when I used to
00:06:40	00:06:43	heavily
00:06:41	00:06:46	use Facebook as my conversion rate would
00:06:43	00:06:47	be anywhere from 2% to 7% when I shifted
00:06:46	00:06:50	over to Google Ads it was on average
00:06:47	00:06:52	around 1% and there's a very very good
00:06:50	00:06:53	reason as to why this happens number one
00:06:52	00:06:56	you want to understand that Google Ads
00:06:53	00:06:58	is a search based platform when somebody
00:06:56	00:07:00	taps in for example wireless printer
00:06:58	00:07:01	they're really not sure what kind of
00:07:00	00:07:04	printer they want they're typing that in
00:07:01	00:07:05	to do research into what's available in
00:07:04	00:07:08	the market and if you're advertising
00:07:05	00:07:10	happens to come up for that keyword and
00:07:08	00:07:12	the specific customer decides to click
00:07:10	00:07:14	on your ad that really does not mean
00:07:12	00:07:15	that they're going there to buy from you
00:07:14	00:07:17	because they're most likely in the
00:07:15	00:07:19	research phase they're gonna be looking
00:07:17	00:07:21	at and clicking on other competitors as
00:07:19	00:07:24	well which is why it's a much lower
00:07:21	00:07:26	conversion rate for Google Ads compared
00:07:24	00:07:27	to the other platforms so if you kind of
00:07:26	00:07:28	face this with Google ads or Facebook
00:07:27	00:07:31	ads or just any other advertising
00:07:28	00:07:32	platform in general kind of understand
00:07:31	00:07:34	whether it's your website or the product
00:07:32	00:07:36	or just the advertising platform that
00:07:34	00:07:37	you're using which is the reason for
00:07:36	00:07:39	this because that couldn't save you a
00:07:37	00:07:41	lot of headache and that could save you
00:07:39	00:07:42	a lot of unnecessary changes on your
00:07:41	00:07:44	website which could later on actually
00:07:42	00:07:46	make things worse for you but now that
00:07:44	00:07:48	we've kind of gone over exactly what
00:07:46	00:07:50	specific things directly impact
00:07:48	00:07:52	conversion rates let's go ahead and go
00:07:50	00:07:54	on over the specific strategies which I
00:07:52	00:07:56	have to battle this so number one
00:07:54	00:07:58	strategy is you want to have a logo on
00:07:56	00:08:00	your checkout page with the payment
00:07:58	00:08:03	trust badge now what do I mean by this
00:08:00	00:08:04	exact well I have an example image over
00:08:03	00:08:06	here for you guys and this is exactly
00:08:04	00:08:08	what I mean so when a person is checking
00:08:06	00:08:09	out on the shop of my checkout page
00:08:08	00:08:11	usually at the top it will show your
00:08:09	00:08:13	doors logo what you want to do is you
00:08:11	00:08:15	want to edit that specific logo you can
00:08:13	00:08:17	do this on canva or Photoshop wherever
00:08:15	00:08:19	you want to do it basically create a
00:08:17	00:08:22	rectangle maybe you can do 800 by 1600
00:08:19	00:08:24	pixels and on the left side put your
00:08:22	00:08:25	logo and on the right side put a payment
00:08:24	00:08:27	trust badge and then once you've done
00:08:25	00:08:29	that go ahead and upload this brand new
00:08:27	00:08:31	logo onto your checkout page because
00:08:29	00:08:33	what's now gonna be shown to your
00:08:31	00:08:35	customers is this specific image right
00:08:33	00:08:36	here basically they'll see your store's
00:08:35	00:08:39	logo but they also see this trust badge
00:08:36	00:08:40	I've personally just recently come upon
00:08:39	00:08:42	this strategy and I found that it
00:08:40	00:08:43	definitely increased my conversion rates
00:08:42	00:08:45	significantly and the main reason why
00:08:43	00:08:47	this increases the conversion is because
00:08:45	00:08:49	we're not putting the trust badge under
00:08:47	00:08:51	the Add to Cart button like you would
00:08:49	00:08:53	normally do on your product page instead
00:08:51	00:08:56	we're basically providing them a
00:08:53	00:08:57	reasons to trust us directly on the
00:08:56	00:08:59	checkout page which is the last page
00:08:57	00:09:00	they will usually visit before
00:08:59	00:09:02	purchasing something so if they see
00:09:00	00:09:04	these trust badges on the checkout page
00:09:02	00:09:06	they're much more likely to continue on
00:09:04	00:09:07	with their checkout and actually buy
00:09:06	00:09:09	something from me and this can
00:09:07	00:09:11	positively impact your conversion risk
00:09:09	00:09:12	directly in fact you should see an
00:09:11	00:09:14	average increase conversion rate of
00:09:12	00:09:16	about half a percent or even more
00:09:14	00:09:18	depending on what other changes you make
00:09:16	00:09:19	on your website but this is number one
00:09:18	00:09:21	hack that you want to do and one
00:09:19	00:09:22	specific hack which a lot of hundred
00:09:21	00:09:24	thousand dollar per month Shopify stores
00:09:22	00:09:27	too as well let's move on to hack number
00:09:24	00:09:29	two and that is putting a specific piece
00:09:27	00:09:31	of text under the price on the product
00:09:29	00:09:34	page and this specific text is known as
00:09:31	00:09:36	the you save X amount of dollars which
00:09:34	00:09:37	is directly visible on again the product
00:09:36	00:09:39	page so to give an example of what I
00:09:37	00:09:40	mean by this I'm directly linked in to
00:09:39	00:09:42	one of the better ecommerce stores out
00:09:40	00:09:44	there which is inspire uplift and if we
00:09:42	00:09:46	go ahead and go on to one of their
00:09:44	00:09:47	product pages we can see exactly what I
00:09:46	00:09:49	mean so they have a very very clean
00:09:47	00:09:51	product page as you guys can see they
00:09:49	00:09:53	have the specific pricing and then the
00:09:51	00:09:55	sale price but then if you notike below
00:09:53	00:09:56	that it says you save and then fifteen
00:09:55	00:09:59	dollars and three cents and it also says
00:09:56	00:10:01	50% off I've personally seen that having
00:09:59	00:10:03	this kind of text is really really
00:10:01	00:10:05	impactful and actually psychologically
00:10:03	00:10:06	turns the customer on and makes them
00:10:05	00:10:08	want to buy something from you because
00:10:06	00:10:10	they psychologically believe that
00:10:08	00:10:12	they're saving X amount of dollars and
00:10:10	00:10:13	saving is something everybody wants to
00:10:12	00:10:15	do so this directly kind of helps them
00:10:13	00:10:17	support their decision of buying
00:10:15	00:10:19	something from you and it will make them
00:10:17	00:10:21	two times more likely to continue on
00:10:19	00:10:22	with their purchase and inspire uplift
00:10:21	00:10:24	does this really well because you want
00:10:22	00:10:25	to have this specific piece of text
00:10:24	00:10:27	right below the main price and if you
00:10:25	00:10:29	use a normal Shopify theme meaning a
00:10:27	00:10:31	free theme you can directly chat with
00:10:29	00:10:33	Shopify support and link them to this
00:10:31	00:10:35	specific product page or just link them
00:10:33	00:10:36	to inspire uplift and let them know you
00:10:35	00:10:38	want to have something like this done on
00:10:36	00:10:40	your website as well because inspire
00:10:38	00:10:42	uplift is one of those specific Shopify
00:10:40	00:10:44	stores which is the six figures - seven
00:10:42	00:10:45	figures per month and if they do this
00:10:44	00:10:48	that means this is really really helpful
00:10:45	00:10:49	I've also done this myself in the past
00:10:48	00:10:51	and I can definitely say that this is a
00:10:49	00:10:52	very very cool optimization trick that
00:10:51	00:10:54	you can do to increase your conversion
00:10:52	00:10:56	rate but very easy to implement again
00:10:54	00:10:58	just speak with Shopify support directly
00:10:56	00:11:00	and they'll help you with that but let's
00:10:58	00:11:02	move on to trick number 3 and that is
00:11:00	00:11:04	specifically having a google voice
00:11:02	00:11:06	customer service phone number on your
00:11:04	00:11:07	website now the days of just having an
00:11:06	00:11:08	email
00:11:07	00:11:10	or just a contact us form on your
00:11:08	00:11:12	website are officially over because a
00:11:10	00:11:14	lot of the drop shipping stores out
00:11:12	00:11:16	there or you just ecommerce stores in
00:11:14	00:11:17	general are not providing customer
00:11:16	00:11:19	service via phone number specifically
00:11:17	00:11:20	and if you want to stay ahead of the
00:11:19	00:11:22	game or just stay up to date with what
00:11:20	00:11:24	everybody else is doing it is absolutely
00:11:22	00:11:26	a must that you go and sign up for a
00:11:24	00:11:28	Google Voice phone number number one
00:11:26	00:11:29	because it's fully free and number two
00:11:28	00:11:32	because people are going to be ten times
00:11:29	00:11:33	more likely to trust you when they come
00:11:32	00:11:35	onto your website and if they see a
00:11:33	00:11:37	phone number now I personally do offer
00:11:35	00:11:39	this on my websites as well and one
00:11:37	00:11:41	thing I do is I do not offer customer
00:11:39	00:11:43	service via phone calls because they
00:11:41	00:11:45	offer a customer service via only text
00:11:43	00:11:46	message I've saved a voicemail on my
00:11:45	00:11:48	Google Voice phone number which says
00:11:46	00:11:50	that we basically do not offer a
00:11:48	00:11:51	customer service via phone calls and if
00:11:50	00:11:53	they want customer service they can just
00:11:51	00:11:55	simply text this mess I've notiked that
00:11:53	00:11:57	I do get a lot of text messages from my
00:11:55	00:11:59	customers on a daily basis and because
00:11:57	00:12:01	I'm able to connect with them on a daily
00:11:59	00:12:03	basis and provide much faster service
00:12:01	00:12:04	than just through emails they're more
00:12:03	00:12:06	likely to buy from me again and they're
00:12:04	00:12:08	more likely to not open those
00:12:06	00:12:10	chargebacks or disputes and again this
00:12:08	00:12:11	is extremely easy to do because it does
00:12:10	00:12:13	not really take up much of your time you
00:12:11	00:12:15	can just set aside 30 minutes to an hour
00:12:13	00:12:17	of your time to answer all of those
00:12:15	00:12:19	specific text messages based on how many
00:12:17	00:12:20	you're even getting in the first place
00:12:19	00:12:22	but this definitely could improve your
00:12:20	00:12:23	conversion rate significantly and it
00:12:22	00:12:25	doesn't matter whether you use Facebook
00:12:23	00:12:27	gas or Google I definitely recommend
00:12:25	00:12:28	that you try this out for your own store
00:12:27	00:12:31	but let's move on to hack number four
00:12:28	00:12:33	and that is having a specific trust
00:12:31	00:12:35	badge on the cart page now again going
00:12:33	00:12:36	back to inspire uplift to show you guys
00:12:35	00:12:38	what I mean by this exactly
00:12:36	00:12:39	I've personally notiked that having a
00:12:38	00:12:42	trust badge on the cart page just like
00:12:39	00:12:44	inspire uplift does here has a much much
00:12:42	00:12:47	greater impact than having this trust
00:12:44	00:12:48	badge on the product page because one
00:12:47	00:12:50	thing you want to understand is when
00:12:48	00:12:51	they're on the product page they really
00:12:50	00:12:53	don't care about the trust badge itself
00:12:51	00:12:55	because they're not even sure whether
00:12:53	00:12:57	they want to buy from you or not so when
00:12:55	00:12:59	they commit to buying from you by
00:12:57	00:13:01	clicking the Add to Cart button and they
00:12:59	00:13:03	see this trust badge that's when it has
00:13:01	00:13:05	the most impact because psychologically
00:13:03	00:13:06	they're now ready to commit to buying
00:13:05	00:13:08	from you and if they see some additional
00:13:06	00:13:11	trust factors which can kind of
00:13:08	00:13:12	alleviate their stress they're gonna be
00:13:11	00:13:14	more than likely to continue on with
00:13:12	00:13:16	their purchase and again if you combine
00:13:14	00:13:18	this with earlier hack I mentioned which
00:13:16	00:13:19	is having the trust badge on the
00:13:18	00:13:20	checkout page as well you could
00:13:19	00:13:22	experience up to a two
00:13:20	00:13:23	percent increase in the conversion rates
00:13:22	00:13:25	and again this is perfectly normal
00:13:23	00:13:28	simply because we're making it easier
00:13:25	00:13:29	for our customers to trust us and make
00:13:28	00:13:32	it easier for them to go down our funnel
00:13:29	00:13:34	one by one because remember every step
00:13:32	00:13:35	of the funnel has a different reason so
00:13:34	00:13:37	for example the product page you only
00:13:35	00:13:39	win on the product page if the customer
00:13:37	00:13:41	decides to press that Add to Cart button
00:13:39	00:13:43	on the cart page you'll only win if the
00:13:41	00:13:44	decide to press this proceed to checkout
00:13:43	00:13:46	and then on the checkout page you'll
00:13:44	00:13:47	only win if they actually decide to
00:13:46	00:13:49	press the Pay Now button so in order to
00:13:47	00:13:50	kind of make it easier for them to go
00:13:49	00:13:52	down this funnel we want to have the
00:13:50	00:13:54	trust back on the cart page and also the
00:13:52	00:13:56	checkout page as I mentioned earlier but
00:13:54	00:13:58	let's move on to our final hack and that
00:13:56	00:14:00	is playing around with the prices now
00:13:58	00:14:03	again going back to inspire uplift if we
00:14:00	00:14:05	go in and go to the specific home page
00:14:03	00:14:06	and just look at any specific products
00:14:05	00:14:08	that they have we'll see that their
00:14:06	00:14:10	pricing it's much much different than
00:14:08	00:14:12	your average drop shipping or e-commerce
00:14:10	00:14:13	store if we look at their pricing we see
00:14:12	00:14:15	that it's twenty four ninety seven
00:14:13	00:14:17	thirty nine ninety seven forty nine
00:14:15	00:14:19	ninety seven and so forth basically all
00:14:17	00:14:21	of their prices are ending with a ninety
00:14:19	00:14:23	seven now there's a very very good
00:14:21	00:14:25	reason why inspire uplift has done this
00:14:23	00:14:27	and that's simply because they want to
00:14:25	00:14:29	stand out of the crowd if you do a
00:14:27	00:14:31	simple search on Google or just go on
00:14:29	00:14:32	Facebook and look at the ads and then go
00:14:31	00:14:35	on the product page you'll notike that
00:14:32	00:14:37	99.9% of dropshipping stores are just
00:14:35	00:14:40	Shopify stores in general have prizes
00:14:37	00:14:43	that end in 95 or 99 and here it comes
00:14:40	00:14:44	inspire uplift with their prices of 97
00:14:43	00:14:46	so no matter where they're advertising
00:14:44	00:14:48	their products they're ten times more
00:14:46	00:14:50	likely to just stand out of the crowd
00:14:48	00:14:52	and this is also going to help them
00:14:50	00:14:54	increase their conversion rates because
00:14:52	00:14:55	people find them attractive and the main
00:14:54	00:14:57	reason why they find them attractive is
00:14:55	00:14:59	because they're different from everybody
00:14:57	00:15:01	else so that's how this specific hack is
00:14:59	00:15:03	going to directly impact your conversion
00:15:01	00:15:05	rate and improve it in the long run but
00:15:03	00:15:07	these are the specific five hacks you
00:15:05	00:15:08	can actually start implementing today to
00:15:07	00:15:10	increase your conversion rate and also
00:15:08	00:15:12	implement strategies that specifically a
00:15:10	00:15:14	one hundred thousand dollar per month
00:15:12	00:15:16	Shopify stores do and this is also one
00:15:14	00:15:17	of the reasons why they're successful if
00:15:16	00:15:19	you found any type of value in this
00:15:17	00:15:21	video smash the like button and smash
00:15:19	00:15:24	that subscribe button and I'll see you
00:15:21	00:15:24	guys next time