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$1.2M in 90 Days: Unveiling the Secrets of Shopify Dropshipping

Published on: November 17 2023 by THE ECOM KING

$1.2M in 90 Days: Unveiling the Secrets of Shopify Dropshipping

Table of Contents

  1. Introduction
  2. Achieving 1.2 Million Dollars in 90 Days
    1. The Potential of Shopify Drop Shipping
    2. Utilizing Facebook Ads
    3. Profit Margins and Calculation
  3. Introduction to the YouTube Channel and Video Content
    1. Welcome to the YouTube Channel
    2. Introduction to the Ecom King
    3. What to Expect in the Video
  4. In-depth Explanation of Facebook Ad Strategy
    1. Launching Facebook Ads
    2. Rounds of Testing
      1. Budget Testing
      2. Country Testing
      3. Interest Testing
    3. Scaling the Winning Ad Sets and Creatives
    4. Advanced Shopping Catalogs
      1. Benefits of Advanced Shopping Catalogs
      2. Achieving High ROAS
  5. Creating Suitable Creatives for Facebook Ads
    1. Importance of High-Quality Creatives
    2. Utilizing Videos and Images
    3. Outsourcing Creative Creation
  6. Effective Product Research Methods for Facebook Ads
    1. Using As Seen on TV Websites
    2. Exploring eBay Watch Count
    3. Considering AliExpress Order Volume
    4. Utilizing Browser Shopping Catalogs
    5. Confirming Product Performance with Saturation Inspector
  7. Setting Up Facebook Ad Campaigns for Testing
    1. Creating Ad Sets for Testing Budgets, Interests, and Countries
    2. Implementing Suitable Budgets for Ad Sets
    3. Testing Different Countries as Target Audiences
    4. Analyzing Performance Metrics
    5. Making Data-Driven Decisions on Ad Sets to Continue Testing
  8. Killing or Scaling Ad Sets Based on Performance
    1. Determining the Success of Ad Sets
    2. Scaling Ad Sets with Successful Performance
    3. Adjusting Budgets and Increasing Spend
    4. Replacing Unprofitable Ad Sets with New Ones
  9. Utilizing Advanced Shopping Campaigns for Scaling
    1. Introduction to Advanced Shopping Campaigns
    2. Suitable Timing for Implementing Advanced Shopping
    3. Creating Catalogs for Advanced Shopping
    4. Designing and Launching Advanced Shopping Campaigns
    5. Lookalike Audiences and Stacked Interests
    6. Testing and Adjusting Advanced Shopping Campaigns
  10. Dealing with Ad Account Balance or Fatigue Issues
    1. The Importance of Agency Ad Accounts
    2. Benefits of Joining the Ecommerce Mentor Discord
    3. Exploring Wise Integration and Reliable Agency Ad Accounts
    4. Solving Ad Account Issues by Obtaining a New Account or BM
  11. Knowing When to Kill or Move On from a Product
    1. Evaluating Profitability and Results
    2. Testing Multiple Variables in Product Performance
    3. Making an Informed Decision to Continue or Move On
  12. Scaling Strategies for Drop Shipping and Ecommerce Success
    1. The Importance of Fast and Comprehensive Testing
    2. Maximizing Advanced Shopping Campaigns for Scaling
    3. Using LLAs and Retargeting for Effective Scaling
    4. The Process of Killing Fatigue and the Need for New Accounts
    5. The Potential of Advanced Shopping Campaigns for Massive Scale
  13. Conclusion

Achieving $1.2 Million Dollars in 90 Days with a Brand New Shopify Drop Shipping Store: A Facebook Ad Strategy Revealed

Welcome to the YouTube channel of Camilla Simon, known as the Ecom King. In this video, he reveals an in-depth strategy that led to the achievement of an impressive $1.2 million dollars in revenue within just 90 days, utilizing a brand new Shopify drop shipping store and Facebook ads. This video promises to provide valuable insights into the Facebook ad strategy employed, the creative development, product research, and successful scaling methods.

1. Introduction

The potential of Shopify drop shipping is widely recognized within the e-commerce community, and Camilla Simon sought to explore this potential by establishing a brand new store. This video delves into the journey that brought in outstanding revenue, focusing on the effective utilization of Facebook advertising.

2. Achieving 1.2 Million Dollars in 90 Days

Camilla Simon shares that the revenue achieved in a short span of 90 days amounted to $1.2 million dollars, with profit margins estimated at around 28%. The math behind such profitability is highlighted, allowing viewers to grasp the remarkable earnings generated through this successful approach.

3. Introduction to the YouTube Channel and Video Content

The YouTube channel of Camilla Simon, known as the Ecom King, is introduced, and viewers are assured of informative and engaging content. The purpose of this specific video is outlined, emphasizing the depth of coverage regarding Facebook ad strategies, launching campaigns, and scaling methods.

4. In-depth Explanation of Facebook Ad Strategy

The video provides a comprehensive walkthrough of the Facebook ad strategy employed by Camilla Simon. The process involves different rounds of testing, including budget testing, country testing, and interest testing. Insights are shared regarding the scaling of winning ad sets and creatives, ultimately leading to significant daily earnings. An innovative method called Facebook Advanced Shopping Catalogs is unveiled, showcasing the impressive results obtained by implementing this strategy.

5. Creating Suitable Creatives for Facebook Ads

The importance of high-quality creatives in Facebook advertising is emphasized. Camilla Simon provides guidance on utilizing videos and images effectively to engage target audiences. Additionally, suggestions for outsourcing creative design and tips for optimizing product research are outlined.

6. Effective Product Research Methods for Facebook Ads

Camilla Simon shares proven product research methods for Facebook ads, starting with leveraging As Seen on TV websites to identify trending products with high sales volume. eBay Watch Count is introduced as another valuable tool to discover popular products. The significance of AliExpress order volume and browsing Google Shopping catalogs is highlighted, along with the utilization of Saturation Inspector for confirming product potential.

7. Setting Up Facebook Ad Campaigns for Testing

Substantial information is shared on the setup of Facebook ad campaigns, focusing on testing budgets, interests, and countries. The importance of accurate targeting is emphasized, and step-by-step instructions are provided to ensure proper campaign setup to achieve informative results.

8. Killing or Scaling Ad Sets Based on Performance

An essential aspect of effective Facebook advertising is knowing when to kill or scale ad sets based on performance. Camilla Simon provides valuable guidance on analyzing performance metrics, setting appropriate budgets, and making data-driven decisions to optimize ad sets. Insights into scaling strategies and managing unprofitable ad sets are shared.

9. Utilizing Advanced Shopping Campaigns for Scaling

Camilla Simon introduces Advanced Shopping Campaigns as a powerful means of scaling. The significance of catalog creation is highlighted, and two methods for utilizing Advanced Shopping Campaigns are showcased. The approach of stacking interests that performed well and incorporating Lookalike audiences is explained in detail, along with tips for testing and adjusting campaigns.

10. Dealing with Ad Account Balance or Fatigue Issues

Struggles with ad account balance or fatigue are common among advertisers. Camilla Simon addresses this challenge by introducing agency ad accounts and providing resources within the Ecommerce Mentor Discord to obtain reliable agency accounts. Integration with Wise for convenient account management is also explained.

11. Knowing When to Kill or Move On from a Product

Timely decision-making is crucial when evaluating the viability of a product. Camilla Simon advises exploring multiple variables, such as performance metrics and marketing angles, before deciding whether to kill or move on from a product. Insights into scaling and success in drop shipping and ecommerce are shared.

12. Scaling Strategies for Drop Shipping and Ecommerce Success

Camilla Simon stresses the importance of fast and comprehensive testing in drop shipping and ecommerce success. The potential of Facebook Advanced Shopping Campaigns and alternative scaling strategies, including retargeting and Lookalike audiences, are explored. Tips for combating ad fatigue and the need for new ad accounts and BMs are shared, along with insights into achieving massive scaling through effective strategies.

13. Conclusion

In closing, Camilla Simon expresses the hope that viewers will benefit from his Facebook ad strategy and achieve substantial success in their drop shipping and ecommerce endeavors. The video encourages engaging with the provided resources, tracking metrics accurately, and adapting strategies iteratively to reach optimal results.


Highlights:

  • Achieving 1.2 million dollars in 90 days through Shopify drop shipping and Facebook ads
  • In-depth explanation of the Facebook ad strategy employed
  • Importance of high-quality creatives and effective product research methods
  • Setting up Facebook ad campaigns for testing budgets, interests, and countries
  • Killing or scaling ad sets based on performance
  • Utilizing advanced shopping campaigns for scaling success
  • Addressing ad account balance or fatigue issues
  • Knowing when to kill or move on from a product
  • Scaling strategies for drop shipping and ecommerce success

FAQs

Q: Is it necessary to have a sizable ad account balance for successful drop shipping and ecommerce campaigns? A: While it is beneficial to have a sufficient ad account balance, it is not a prerequisite for success. However, if you encounter issues related to ad account balance or fatigue, obtaining an agency ad account may be a viable solution to explore.

Q: Can Facebook Advanced Shopping Campaigns be utilized without a large product catalog? A: Although Facebook Advanced Shopping Campaigns are typically associated with a broader range of products, it is possible to utilize this strategy effectively even with a single product store. By adding related products or color variants, an effective catalog can be created to enhance the performance of Advanced Shopping Campaigns.

Q: How long does it take for Advanced Shopping Campaigns to warm up and produce optimal results? A: Advanced Shopping Campaigns typically require three to five days to warm up and generate reliable results. However, it is essential to monitor campaign performance and make adjustments based on the data obtained.

Q: Is it necessary to have a specific number of orders or sales data before utilizing Advanced Shopping Campaigns? A: It is generally recommended to have at least a hundred orders or significant sales data before implementing Advanced Shopping Campaigns. This ensures an adequate foundation for the campaign and the best chances for success.

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