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2020 Pinterest Ads: Boost Your Brand's Reach

Published on: June 3 2023 by pipiads

In this video, Corbin from ZocoMarketing provides a step-by-step guide on how to run Pinterest ads. He starts from the very beginning, on creating the first ad in the campaign, and runs through all the settings.


1. Objectives: There are three different objectives - building awareness, driving consideration, and getting conversions. Corbin recommends starting with driving consideration.

2. Campaign name: Corbin sets up a test campaign name.

3. Budget: Corbin recommends starting with a daily budget of $5.

4. Targeting: Corbin selects the find new customers option and adds keywords and interests related to smart home gadgets. He also selects the age range of 21+ and targets all U.S. locations.

5. Ad placement: Corbin selects both browse and search ad placements.

6. Bidding and customization: Corbin recommends starting with a lower bid and testing the bidding strategies for automatic and custom.

7. Pins: Corbin selects an existing pin related to smart home gadgets and sets it up as an ad.

By following the steps outlined by Corbin, one can easily set up a Pinterest ad campaign. It is important to start with a lower budget and bid and test different strategies to optimize the campaign for better results. Pinterest ads can be a great way to drive traffic and conversions for businesses.

Pinterest Ads Tutorial 2020 - How to Create Pinterest Conversion Campaigns

What's up everyone! Welcome to the Surfside PPC YouTube channel. Today, I'm going to be going over a Pinterest advertising tutorial for 2020. I'm going to show you how to create campaigns that will drive traffic and conversions for your website.

- Creating Pinterest ads to drive traffic and conversions

- Need a Pinterest business account

- Set up billing and conversion tracking

How to set up conversion tracking:

- Install the base code and event code

- Use a partner integration for easy installation

- Set up custom events

- Track specific events like checkouts, add to cart, and leads

Creating a Pinterest advertising campaign:

- Start with a traffic campaign if unable to run conversion campaigns

- Set up different ad groups targeting specific pages and keywords

- Use interests and remarketing audiences to target specific audiences

- Pinterest advertising is a great way to drive traffic and conversions to your website

- Set up conversion tracking and start with a traffic campaign

- Use specific ad groups targeting keywords and pages to drive targeted traffic.

How to run ads on Pinterest 2023 | Basic Tutorial

In this video, Thomas gives a step-by-step tutorial on how to run Pinterest ads. Before starting the campaign, it is important to make sure that the tag is installed on the website. The tag is a piece of code that tracks page visits, purchases, add to carts, etc. Once the tag is installed, the campaign can be created.


1. Choose Objective: Choose an objective based on the goal. Three categories of objectives are build awareness, drive consideration, and get conversions. Depending on the goal, pick one of the objectives.

2. Campaign Name: Create a campaign name. Usually, it includes the product name, profit margin, and launch date.

3. Campaign Status: Leave the campaign status as active unless campaigns need to be launched in the future.

4. Daily Budget: Use a relatively low budget for testing purposes. It can be increased later if required.

5. Demographics: Select the country, gender, age group, language, and device.

6. Interests and Keywords: Choose interests and keywords to narrow down the targeting audience. The audience size should be between 1-10 million.

7. Placement and Tracking: Leave it as it is.

8. Budget and Schedule: No changes required.

9. Optimization and Delivery: Make sure that the conversion event checkout is selected.

10. Ads: Select the pins and create a title, pin description, and select the board.

Creating a Pinterest ad campaign is relatively easy, and the results can be analyzed using reporting. After the campaign is created, it is essential to monitor the data, analyze the ads, and make changes accordingly. Pinterest ads are cheap compared to other platforms, making it ideal for startups and e-commerce stores.

Pinterest Ads Set Up Tutorial

Hey everyone, welcome back to the Cordial Media YouTube channel! My name is Adriana, and I run a Pinterest marketing agency called Cordial Media, where we offer do it for you services when it comes to your Pinterest marketing strategies. In today's video, I'm going to show you the exact way that I like to set up consideration campaigns, conversion campaigns, and catalog sales shopping campaigns on Pinterest.

- Brief introduction of who I am and what my agency offers

- Overview of the video's topic: setting up different types of Pinterest campaigns

Consideration Campaign:

- Explanation of what a consideration campaign is

- Step-by-step guide on how to set up a consideration campaign

- Tips on how to choose keywords and interests for the campaign

- Importance of selecting the right creatives for the campaign

Conversion Campaign:

- Explanation of what a conversion campaign is

- Step-by-step guide on how to set up a conversion campaign

- Importance of understanding your conversion insights before setting up the campaign

- Tips on how to choose keywords and interests for the campaign

Catalog Sales Shopping Campaign:

- Explanation of what a catalog sales shopping campaign is

- Importance of having your shop synced with the Shopify app and Pinterest tags installed before setting up the campaign

- Step-by-step guide on how to set up a catalog sales shopping campaign

- Tips on how to optimize your product catalog for the campaign

- Recap of the main points covered in the video

- Encouragement to try out the tips and tricks shared in the video

- Reminder to subscribe to the Cordial Media YouTube channel for more Pinterest marketing tips and tricks.

How to create Pinterest Ads complete tutorial 2020| Pinterest Advertiements for beginners

In this video, we will learn how to create a Pinterest ad. To create a Pinterest ad, you need to have a Pinterest business account. In this article, we will go through the steps of creating a Pinterest business account and how to create a Pinterest ad.

Benefits of using Pinterest for organic reach:

- One of the top platforms for getting a backlink

- Can be used for social bookmarking in SEO

- When someone clicks on the image, they are redirected to the URL, giving a backlink

- Very important for organic reach and building trust

Creating a Pinterest business account:

- Log in to Pinterest

- Click on add a free business account

- Name your page and enter your website URL

- Choose the focus of your brand

- Create a Pinterest business hub

- Done with the creation of Pinterest business account

Creating a Pinterest ad:

- Choose the country where you want to run the ad

- Select the business objective

- Specify the campaign name and budget

- Create an audience based on interest, keywords, gender, and age

- Choose the devices where you want your ad to appear

- Choose the ad format and create the ad

- Select the board where you want to publish the ad

- Add a destination link where you want to redirect the users

- Enter the billing information

- Launch the campaign

Pinterest ads are a great way to drive traffic to your website and build brand awareness. It is important to have a Pinterest business account to create a Pinterest ad. With the right targeting options and ad format, you can reach your target audience and achieve your business goals.

Pinterest Ads Tutorial - Complete Beginners Step-By-Step Guide (2021)

Hey guys, Yvonne here and in this video, I want to show you how to create Pinterest ads from start to finish so that your ads look something like this, where it says promoted by you right below it.

Pinterest Ads:

- Pinterest ads are a great opportunity for people to see your ads and you can also show your ads under certain keywords.

- Pinterest has a huge user base with nearly 460 million people. They are fourth in the most popular social media sites in the US.

- Pinterest is a great opportunity for products that are specifically tailored for women.

Creating Pinterest Ads:

- Choose a campaign objective based on your goal.

- Enter a campaign name and set the campaign status to active.

- Set the campaign budget and choose the specific date that you want to run the campaign.

- Choose your targeting based on interests, keywords, demographics, languages, and devices.

- Set your placement and budget and schedule.

- Choose your pin and publish the campaign.

That's how you create Pinterest ads from start to finish. Remember to split test your ad groups and track your conversions. Don't forget to check out my YouTube channel and website for more information on making money online and using paid ad networks. Thank you for watching and I'll see you in the next one.

Pinterest Ads - How to Easily Create Video Pins with InVideo and Get Traffic to your Website in 2022

- Are you struggling to generate traffic and conversions with your Pinterest ads?

- Have you tried using video pins as ads but not seeing results?

- In this article, we will discuss how to effectively use video pins as Pinterest ads to drive traffic and conversions.

Using Video Pins as Pinterest Ads:

- Promoted pins attract more attention and direct traffic to websites.

- Video views format only drives views, not actual traffic or conversions.

- Choose traffic or conversions as the objective to drive traffic to your site.

- Select relevant keywords and target specific demographics to reach the right audience.

- Use InVideo to create visually appealing video pins with clear calls to action and music.

- Use confetti or other effects to grab attention.

- Video pins can be effective as Pinterest ads if used correctly.

- Choose the right objective and target the right audience with relevant keywords.

- Use visually appealing video pins with clear calls to action to drive traffic and conversions.

- Try InVideo and use the exclusive discount code for 25% off.

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