5 Reasons People Fail With Amazon FBA (straight talk)
Published on: December 2 2022 by Tatiana James
5 Reasons People Fail With Amazon FBA (straight talk)
Table of Contents
5 Reasons People Fail With Amazon FBA (straight talk)
| startTime | durationTime | text |
| 00:00:00 | 00:00:03 | hey everyone it's tatiana and today i |
| 00:00:02 | 00:00:06 | will be sharing with you |
| 00:00:03 | 00:00:09 | five reasons that people fail when |
| 00:00:06 | 00:00:11 | starting their amazon fba businesses |
| 00:00:09 | 00:00:12 | so the purpose of this video is not to |
| 00:00:11 | 00:00:15 | be pessimistik |
| 00:00:12 | 00:00:16 | or a debbie downer i'm trying to be |
| 00:00:15 | 00:00:18 | realistik |
| 00:00:16 | 00:00:20 | and i want to share with you some |
| 00:00:18 | 00:00:22 | information that may help you |
| 00:00:20 | 00:00:23 | so that you can possibly spot certain |
| 00:00:22 | 00:00:26 | things along |
| 00:00:23 | 00:00:29 | your journey be able to identify them |
| 00:00:26 | 00:00:30 | and if it's not serving you hopefully |
| 00:00:29 | 00:00:32 | turn that around |
| 00:00:30 | 00:00:34 | so that you can see success uh with your |
| 00:00:32 | 00:00:36 | amazon fba business |
| 00:00:34 | 00:00:37 | so over the years i've done coaching |
| 00:00:36 | 00:00:40 | with hundreds |
| 00:00:37 | 00:00:41 | of people building their amazon fba |
| 00:00:40 | 00:00:43 | businesses |
| 00:00:41 | 00:00:45 | and i've learned a lot just through |
| 00:00:43 | 00:00:48 | observation |
| 00:00:45 | 00:00:50 | success leaves clues but so does failure |
| 00:00:48 | 00:00:52 | and so i often times survey people and |
| 00:00:50 | 00:00:54 | find out like |
| 00:00:52 | 00:00:55 | you know six months have passed you know |
| 00:00:54 | 00:00:57 | where are you at |
| 00:00:55 | 00:00:59 | what were your goals and where are you |
| 00:00:57 | 00:01:00 | and if people haven't achieved their |
| 00:00:59 | 00:01:02 | goals |
| 00:01:00 | 00:01:04 | they'll oftentimes tell me why and i |
| 00:01:02 | 00:01:07 | learn a lot from those responses |
| 00:01:04 | 00:01:09 | so i've come up with five reasons that |
| 00:01:07 | 00:01:12 | seem to be a theme |
| 00:01:09 | 00:01:14 | among those who do not succeed |
| 00:01:12 | 00:01:16 | in their goal of building an amazon fba |
| 00:01:14 | 00:01:18 | business |
| 00:01:16 | 00:01:19 | so let's dive into it with number one |
| 00:01:18 | 00:01:24 | number one |
| 00:01:19 | 00:01:27 | is inaction the inability to take action |
| 00:01:24 | 00:01:30 | or simply put not taking action |
| 00:01:27 | 00:01:31 | it always fascinates me how people will |
| 00:01:30 | 00:01:33 | spend |
| 00:01:31 | 00:01:34 | a great deal of money you know thousands |
| 00:01:33 | 00:01:38 | of dollars |
| 00:01:34 | 00:01:42 | invested in a course in a program |
| 00:01:38 | 00:01:42 | to learn how to build an amazon fba |
| 00:01:42 | 00:01:44 | business |
| 00:01:42 | 00:01:46 | the right way to learn how to build it |
| 00:01:44 | 00:01:48 | with a solid foundation |
| 00:01:46 | 00:01:50 | and i think it's a great decision to do |
| 00:01:48 | 00:01:52 | that in many cases because |
| 00:01:50 | 00:01:54 | rather than starting this business |
| 00:01:52 | 00:01:57 | blindly you're really |
| 00:01:54 | 00:01:58 | getting some sort of education and |
| 00:01:57 | 00:02:00 | because you don't need any kind of |
| 00:01:58 | 00:02:01 | marketing or |
| 00:02:00 | 00:02:04 | business background to start this |
| 00:02:01 | 00:02:06 | business it's really valuable to have |
| 00:02:04 | 00:02:08 | some |
| 00:02:06 | 00:02:10 | self-help some education that you seek |
| 00:02:08 | 00:02:12 | out yourself |
| 00:02:10 | 00:02:14 | and from a reputable source but it |
| 00:02:12 | 00:02:15 | always fascinates fascinates me how |
| 00:02:14 | 00:02:18 | people will |
| 00:02:15 | 00:02:18 | invest in a program uh people often who |
| 00:02:18 | 00:02:22 | are not |
| 00:02:18 | 00:02:25 | wealthy you know it certainly was |
| 00:02:22 | 00:02:26 | quite the cost to invest in the program |
| 00:02:25 | 00:02:29 | and despite that |
| 00:02:26 | 00:02:30 | investment do not take action sometimes |
| 00:02:29 | 00:02:32 | they will |
| 00:02:30 | 00:02:34 | watch one module two modules of the |
| 00:02:32 | 00:02:35 | program maybe sometimes they even |
| 00:02:34 | 00:02:37 | complete |
| 00:02:35 | 00:02:38 | the program the course which is actually |
| 00:02:37 | 00:02:40 | very rare because the |
| 00:02:38 | 00:02:42 | stats show that most people who buy |
| 00:02:40 | 00:02:44 | courses never finish them |
| 00:02:42 | 00:02:46 | so when people ask you know what is the |
| 00:02:44 | 00:02:48 | success rate of a course |
| 00:02:46 | 00:02:49 | it's really not the right question to be |
| 00:02:48 | 00:02:51 | asking because most people never |
| 00:02:49 | 00:02:53 | complete the course |
| 00:02:51 | 00:02:55 | the real question to be asking is what |
| 00:02:53 | 00:02:57 | is the success rate of the people who |
| 00:02:55 | 00:02:57 | have completed the course and have taken |
| 00:02:57 | 00:02:59 | action |
| 00:02:57 | 00:03:01 | because completing the course is one |
| 00:02:59 | 00:03:02 | thing you actually have to take action |
| 00:03:01 | 00:03:04 | learning something is one thing but what |
| 00:03:02 | 00:03:07 | you do with what you learn |
| 00:03:04 | 00:03:09 | is what's most important so oftentimes |
| 00:03:07 | 00:03:09 | people will invest in the program but |
| 00:03:09 | 00:03:13 | not |
| 00:03:09 | 00:03:16 | take action with it and so i |
| 00:03:13 | 00:03:19 | ask why and most often |
| 00:03:16 | 00:03:21 | they will tell me the facts but never |
| 00:03:19 | 00:03:24 | tell me the truth |
| 00:03:21 | 00:03:27 | so the facts are that my kids |
| 00:03:24 | 00:03:29 | have more after-school activities that i |
| 00:03:27 | 00:03:30 | have to take them to and so i no longer |
| 00:03:29 | 00:03:32 | have time |
| 00:03:30 | 00:03:33 | i have more responsibilities at work so |
| 00:03:32 | 00:03:36 | i have to |
| 00:03:33 | 00:03:37 | arrive at work earlier the economics |
| 00:03:36 | 00:03:41 | have changed |
| 00:03:37 | 00:03:43 | they'll list the facts but not the truth |
| 00:03:41 | 00:03:46 | and i say that because those things are |
| 00:03:43 | 00:03:48 | all true they're all the facts |
| 00:03:46 | 00:03:50 | but it's not the truth it's not the |
| 00:03:48 | 00:03:51 | reason why you have not been successful |
| 00:03:50 | 00:03:53 | with |
| 00:03:51 | 00:03:55 | your goal of building an amazon fba |
| 00:03:53 | 00:03:57 | business |
| 00:03:55 | 00:03:59 | if your goal is to build an amazon fba |
| 00:03:57 | 00:04:01 | business despite |
| 00:03:59 | 00:04:03 | those inconveniences those challenges |
| 00:04:01 | 00:04:05 | maybe those limitations |
| 00:04:03 | 00:04:07 | you'll still figure out a way to do it |
| 00:04:05 | 00:04:08 | you'll still figure out a way to make it |
| 00:04:07 | 00:04:10 | happen |
| 00:04:08 | 00:04:12 | if it's a priority for you if you see |
| 00:04:10 | 00:04:14 | value in it if it |
| 00:04:12 | 00:04:16 | is your desire if you have a strong |
| 00:04:14 | 00:04:20 | reason to do it |
| 00:04:16 | 00:04:22 | so limitations usually they're kind of |
| 00:04:20 | 00:04:24 | excuses and excuses you have to |
| 00:04:22 | 00:04:25 | understand it's a fact |
| 00:04:24 | 00:04:27 | it's true yes your kids have |
| 00:04:25 | 00:04:30 | after-school activities |
| 00:04:27 | 00:04:32 | but it's still an excuse and the reason |
| 00:04:30 | 00:04:34 | is because the truth is |
| 00:04:32 | 00:04:35 | that the reason why people most often |
| 00:04:34 | 00:04:38 | don't |
| 00:04:35 | 00:04:41 | go ahead and take action is out of fear |
| 00:04:38 | 00:04:42 | that is the the deep the the deep rooted |
| 00:04:41 | 00:04:45 | truth |
| 00:04:42 | 00:04:48 | is there is a fear of taking action |
| 00:04:45 | 00:04:50 | and where does that fear come from well |
| 00:04:48 | 00:04:52 | it's many things it can be many things |
| 00:04:50 | 00:04:53 | it's different for everyone but usually |
| 00:04:52 | 00:04:56 | it's |
| 00:04:53 | 00:04:59 | a fear failure so fearing that if i take |
| 00:04:56 | 00:05:01 | action and you know maybe i just i don't |
| 00:04:59 | 00:05:03 | know how what i don't have what it takes |
| 00:05:01 | 00:05:04 | to build a successful business so it's a |
| 00:05:03 | 00:05:06 | fear of like |
| 00:05:04 | 00:05:08 | not being successful it's a fear of |
| 00:05:06 | 00:05:10 | investing money and then |
| 00:05:08 | 00:05:11 | losing that money it's a fear of not |
| 00:05:10 | 00:05:14 | being successful |
| 00:05:11 | 00:05:14 | and being humiliated in front of your |
| 00:05:14 | 00:05:17 | family or |
| 00:05:14 | 00:05:18 | friends who know that you're building a |
| 00:05:17 | 00:05:20 | business |
| 00:05:18 | 00:05:22 | and you know then then you you don't |
| 00:05:20 | 00:05:24 | have any results |
| 00:05:22 | 00:05:25 | it's a fear of just disappointing |
| 00:05:24 | 00:05:27 | yourself |
| 00:05:25 | 00:05:29 | so there's a lot of fears usually and |
| 00:05:27 | 00:05:31 | that's the truth that's the reason why |
| 00:05:29 | 00:05:33 | you don't take action |
| 00:05:31 | 00:05:35 | it's not because of all the external |
| 00:05:33 | 00:05:37 | things in the environment all of the |
| 00:05:35 | 00:05:39 | the busyness and the craziness going on |
| 00:05:37 | 00:05:41 | because if something's |
| 00:05:39 | 00:05:43 | important enough for you you will find a |
| 00:05:41 | 00:05:46 | way to prioritize |
| 00:05:43 | 00:05:50 | it you will make the time for it |
| 00:05:46 | 00:05:51 | um and so that's usually what happens so |
| 00:05:50 | 00:05:54 | that's the first thing |
| 00:05:51 | 00:05:57 | is not taking action and |
| 00:05:54 | 00:05:58 | so that leads us to number two which is |
| 00:05:57 | 00:06:00 | perfectionism |
| 00:05:58 | 00:06:02 | you know once you start to muster up |
| 00:06:00 | 00:06:03 | some courage and you say okay you know |
| 00:06:02 | 00:06:05 | what i |
| 00:06:03 | 00:06:07 | i purchased this program or like i made |
| 00:06:05 | 00:06:08 | the decision to build my business like |
| 00:06:07 | 00:06:11 | i'm going to do it |
| 00:06:08 | 00:06:12 | and then you start to do your product |
| 00:06:11 | 00:06:14 | research |
| 00:06:12 | 00:06:15 | start to learn about selling on amazon |
| 00:06:14 | 00:06:19 | start to |
| 00:06:15 | 00:06:20 | you know get build your top 10 list of |
| 00:06:19 | 00:06:22 | products |
| 00:06:20 | 00:06:24 | but then you start to fall into analysis |
| 00:06:22 | 00:06:26 | paralysis |
| 00:06:24 | 00:06:28 | and you start to have trouble moving |
| 00:06:26 | 00:06:30 | forward you kind of hit a plateau |
| 00:06:28 | 00:06:32 | maybe you found like top three products |
| 00:06:30 | 00:06:34 | but you just can't decide on that one |
| 00:06:32 | 00:06:35 | product and it's been months and you're |
| 00:06:34 | 00:06:38 | still you haven't |
| 00:06:35 | 00:06:39 | made any more action you haven't had any |
| 00:06:38 | 00:06:41 | results in your business because you're |
| 00:06:39 | 00:06:43 | stuck there |
| 00:06:41 | 00:06:44 | the analysis paralysis really gets to |
| 00:06:43 | 00:06:47 | people |
| 00:06:44 | 00:06:48 | and it's usually a sense of a bit of |
| 00:06:47 | 00:06:50 | perfectionism where it's like oh i'm |
| 00:06:48 | 00:06:52 | looking for that perfect |
| 00:06:50 | 00:06:53 | product i'm looking for something better |
| 00:06:52 | 00:06:55 | than what i |
| 00:06:53 | 00:06:56 | found i'm looking for something that's |
| 00:06:55 | 00:06:59 | going to like |
| 00:06:56 | 00:07:01 | just the numbers are going to be amazing |
| 00:06:59 | 00:07:03 | it's going to be perfect |
| 00:07:01 | 00:07:04 | and therefore you never find the perfect |
| 00:07:03 | 00:07:06 | product because |
| 00:07:04 | 00:07:08 | there's no such thing as perfect you |
| 00:07:06 | 00:07:10 | can't define perfect it's extremely |
| 00:07:08 | 00:07:13 | subjective |
| 00:07:10 | 00:07:16 | so the perfectionism is actually |
| 00:07:13 | 00:07:19 | what it really is is fear |
| 00:07:16 | 00:07:20 | has come back it's come back it's |
| 00:07:19 | 00:07:21 | knocking on your door and it's saying |
| 00:07:20 | 00:07:25 | hello |
| 00:07:21 | 00:07:29 | i'm back and i'm here to stop you |
| 00:07:25 | 00:07:33 | from taking any more action and |
| 00:07:29 | 00:07:35 | that's usually what happens when you are |
| 00:07:33 | 00:07:38 | falling into analysis paralysis it's not |
| 00:07:35 | 00:07:40 | because there are no products |
| 00:07:38 | 00:07:42 | left to sell on amazon it's not because |
| 00:07:40 | 00:07:43 | amazon fba is dead |
| 00:07:42 | 00:07:45 | it's not because you know you don't have |
| 00:07:43 | 00:07:48 | the right tools the |
| 00:07:45 | 00:07:49 | right chrome extension whatever it is |
| 00:07:48 | 00:07:50 | those are all resources it's none of |
| 00:07:49 | 00:07:53 | those things |
| 00:07:50 | 00:07:55 | it's usually because you're falling into |
| 00:07:53 | 00:07:57 | a bit of perfectionism |
| 00:07:55 | 00:07:59 | which is really just your fear kind of |
| 00:07:57 | 00:08:01 | stopping you trying to stop you from |
| 00:07:59 | 00:08:04 | taking further action |
| 00:08:01 | 00:08:04 | so fear really gets in the way of our |
| 00:08:04 | 00:08:06 | success |
| 00:08:04 | 00:08:08 | if you haven't notiked and it's not just |
| 00:08:06 | 00:08:10 | with amazon fba it's with all |
| 00:08:08 | 00:08:12 | it's everything in life everything in |
| 00:08:10 | 00:08:13 | life and we have to understand that we |
| 00:08:12 | 00:08:16 | have these brains that are |
| 00:08:13 | 00:08:17 | 2 million years old and they are |
| 00:08:16 | 00:08:20 | survival brains |
| 00:08:17 | 00:08:22 | the purpose of the brain is to keep us |
| 00:08:20 | 00:08:25 | alive |
| 00:08:22 | 00:08:26 | the brain is not meant to make us happy |
| 00:08:25 | 00:08:28 | or live a fulfilling |
| 00:08:26 | 00:08:29 | life or a purposeful life no it doesn't |
| 00:08:28 | 00:08:31 | care about that |
| 00:08:29 | 00:08:33 | it cares for the survival of the species |
| 00:08:31 | 00:08:36 | it wants us to |
| 00:08:33 | 00:08:40 | survive and reproduce that's it |
| 00:08:36 | 00:08:41 | and so the way that we survive is the |
| 00:08:40 | 00:08:44 | brain has |
| 00:08:41 | 00:08:47 | it's the fear fear helps us |
| 00:08:44 | 00:08:48 | in many ways so if you think back when |
| 00:08:47 | 00:08:51 | we were cavemen |
| 00:08:48 | 00:08:52 | and say you encountered a saber-toothed |
| 00:08:51 | 00:08:55 | tiger |
| 00:08:52 | 00:08:57 | then what happens is your brain starts |
| 00:08:55 | 00:08:58 | to uh you start to feel fear |
| 00:08:57 | 00:09:00 | and fear it's a signal it tells you to |
| 00:08:58 | 00:09:01 | prepare for something so that's when it |
| 00:09:00 | 00:09:03 | can be useful |
| 00:09:01 | 00:09:05 | is when there's real there's really |
| 00:09:03 | 00:09:07 | something to be worried about there's |
| 00:09:05 | 00:09:07 | really a sabertooth tiger chasing after |
| 00:09:07 | 00:09:09 | you |
| 00:09:07 | 00:09:11 | then you're going to want to think the |
| 00:09:09 | 00:09:12 | fear because the fear is getting you the |
| 00:09:11 | 00:09:15 | hell out of there |
| 00:09:12 | 00:09:16 | the fear is saving your life it's going |
| 00:09:15 | 00:09:18 | to pump |
| 00:09:16 | 00:09:20 | adrenaline and cortisol through your |
| 00:09:18 | 00:09:23 | body so that you can like |
| 00:09:20 | 00:09:26 | fight or flight get out of there or |
| 00:09:23 | 00:09:28 | for example if you are walking down an |
| 00:09:26 | 00:09:30 | alleyway and it's night time you're not |
| 00:09:28 | 00:09:33 | in the safest neighborhood |
| 00:09:30 | 00:09:33 | you see a shadow of someone you start to |
| 00:09:33 | 00:09:36 | feel |
| 00:09:33 | 00:09:38 | fear that's real that's a real fear |
| 00:09:36 | 00:09:39 | there's a reason why you're feeling that |
| 00:09:38 | 00:09:41 | it's because |
| 00:09:39 | 00:09:42 | there's some you're not in a safe place |
| 00:09:41 | 00:09:45 | and you |
| 00:09:42 | 00:09:46 | your your brain wants you to survive so |
| 00:09:45 | 00:09:50 | it's telling you okay prepare |
| 00:09:46 | 00:09:53 | watch yourself find a way out of there |
| 00:09:50 | 00:09:53 | so there's purpose for the fear but the |
| 00:09:53 | 00:09:56 | problem is |
| 00:09:53 | 00:09:58 | that now in the day and age that we live |
| 00:09:56 | 00:10:01 | in most of the things that we |
| 00:09:58 | 00:10:03 | fear are a subject of our imagination |
| 00:10:01 | 00:10:05 | most of the time when we fear things |
| 00:10:03 | 00:10:08 | we're fearing things that are just |
| 00:10:05 | 00:10:08 | you know in the future i fear that i |
| 00:10:08 | 00:10:10 | fear |
| 00:10:08 | 00:10:12 | failing in the future well what do what |
| 00:10:10 | 00:10:15 | do you mean if you're failing |
| 00:10:12 | 00:10:16 | well if you're going to think about the |
| 00:10:15 | 00:10:17 | possibility of failing you've got to |
| 00:10:16 | 00:10:18 | also think about the possibility of |
| 00:10:17 | 00:10:20 | success |
| 00:10:18 | 00:10:21 | you gotta think about both you can't |
| 00:10:20 | 00:10:24 | just focus on failing |
| 00:10:21 | 00:10:26 | so there's purpose for fear but in |
| 00:10:24 | 00:10:30 | today's day and age |
| 00:10:26 | 00:10:31 | um where we usually are not in danger in |
| 00:10:30 | 00:10:32 | our day-to-day life we live very |
| 00:10:31 | 00:10:33 | comfortable |
| 00:10:32 | 00:10:35 | lives we don't have anything chasing |
| 00:10:33 | 00:10:38 | after us there's no |
| 00:10:35 | 00:10:38 | real fear the fears that we have are |
| 00:10:38 | 00:10:42 | really |
| 00:10:38 | 00:10:45 | usually irrational we fear things that |
| 00:10:42 | 00:10:47 | could happen that may happen we |
| 00:10:45 | 00:10:49 | fear things that are just really it's |
| 00:10:47 | 00:10:52 | just the subject of our imagination |
| 00:10:49 | 00:10:54 | our imagination running wild and so we |
| 00:10:52 | 00:10:56 | have to be able to recognize that |
| 00:10:54 | 00:10:57 | and and be able to identify the |
| 00:10:56 | 00:11:01 | difference between |
| 00:10:57 | 00:11:03 | real fear and fear that's just |
| 00:11:01 | 00:11:04 | maybe it's my brain trying to protect me |
| 00:11:03 | 00:11:07 | because for your brain |
| 00:11:04 | 00:11:09 | anything that's new is risky you know |
| 00:11:07 | 00:11:10 | anything that you haven't done before |
| 00:11:09 | 00:11:13 | you don't have experience |
| 00:11:10 | 00:11:15 | doing it yet so it's risky from your |
| 00:11:13 | 00:11:16 | brain's perspective because it doesn't |
| 00:11:15 | 00:11:17 | know what's going to happen anything |
| 00:11:16 | 00:11:19 | could happen |
| 00:11:17 | 00:11:21 | right so you have to understand that |
| 00:11:19 | 00:11:23 | like starting a business |
| 00:11:21 | 00:11:24 | it might be fear it might be scary for |
| 00:11:23 | 00:11:26 | you |
| 00:11:24 | 00:11:28 | and your brain is starting to come up |
| 00:11:26 | 00:11:30 | with all the reasons why it's |
| 00:11:28 | 00:11:32 | risky why you should be scared of this |
| 00:11:30 | 00:11:33 | it starts to come up with worst case |
| 00:11:32 | 00:11:35 | scenarios |
| 00:11:33 | 00:11:37 | and the reason it does that is because |
| 00:11:35 | 00:11:39 | it's trying to protect you |
| 00:11:37 | 00:11:41 | from the unknown but it doesn't know |
| 00:11:39 | 00:11:42 | that maybe what you're trying to do is |
| 00:11:41 | 00:11:44 | actually |
| 00:11:42 | 00:11:45 | good for you maybe what you're trying to |
| 00:11:44 | 00:11:47 | do is actually |
| 00:11:45 | 00:11:49 | going to help you really live the life |
| 00:11:47 | 00:11:51 | that you want to live the life that you |
| 00:11:49 | 00:11:53 | desire |
| 00:11:51 | 00:11:55 | so you have to be able to control that |
| 00:11:53 | 00:11:56 | the key is not to wait until you don't |
| 00:11:55 | 00:11:59 | feel fear |
| 00:11:56 | 00:12:00 | because fear is built in it's not going |
| 00:11:59 | 00:12:02 | away |
| 00:12:00 | 00:12:04 | even the people that you admire most |
| 00:12:02 | 00:12:06 | respect most the most successful people |
| 00:12:04 | 00:12:08 | the most daring people whomever they may |
| 00:12:06 | 00:12:11 | be they all experience fear |
| 00:12:08 | 00:12:13 | everyone does it's built in |
| 00:12:11 | 00:12:15 | so don't wait until you no longer feel |
| 00:12:13 | 00:12:18 | fear the key is to feel the fear |
| 00:12:15 | 00:12:20 | and do it anyways when you know it's in |
| 00:12:18 | 00:12:22 | your best interest |
| 00:12:20 | 00:12:24 | you see life is a dance between what we |
| 00:12:22 | 00:12:27 | desire most and what we |
| 00:12:24 | 00:12:28 | fear most and so you have to understand |
| 00:12:27 | 00:12:31 | that whatever you resist |
| 00:12:28 | 00:12:32 | persists so if this is fear and this is |
| 00:12:31 | 00:12:34 | me |
| 00:12:32 | 00:12:35 | and fear and i are button heads well |
| 00:12:34 | 00:12:37 | we're going to be pushing on each other |
| 00:12:35 | 00:12:38 | it starts to persist and it becomes very |
| 00:12:37 | 00:12:41 | exhausting |
| 00:12:38 | 00:12:45 | right whatever resists persists so |
| 00:12:41 | 00:12:47 | rather than resisting the fear you start |
| 00:12:45 | 00:12:48 | to learn to dance with it you start to |
| 00:12:47 | 00:12:51 | learn to move with it |
| 00:12:48 | 00:12:52 | and it becomes a lot easier a lot less |
| 00:12:51 | 00:12:53 | energy |
| 00:12:52 | 00:12:55 | draining you get to know the fear a |
| 00:12:53 | 00:12:57 | little bit more |
| 00:12:55 | 00:12:59 | so what that means is that when fear |
| 00:12:57 | 00:13:01 | comes knocking on your door |
| 00:12:59 | 00:13:04 | you say oh hey fear i have been |
| 00:13:01 | 00:13:05 | expecting you what took you so long i |
| 00:13:04 | 00:13:06 | knew you were going to come around well |
| 00:13:05 | 00:13:09 | come |
| 00:13:06 | 00:13:10 | on in let's go for a dance because then |
| 00:13:09 | 00:13:12 | it becomes a game |
| 00:13:10 | 00:13:14 | because you know that your brain is |
| 00:13:12 | 00:13:15 | trying to trick you right now |
| 00:13:14 | 00:13:18 | you know this game you've played it |
| 00:13:15 | 00:13:19 | before and you're like okay well i know |
| 00:13:18 | 00:13:22 | it's going to do its thing |
| 00:13:19 | 00:13:24 | so let me just play or along with fear |
| 00:13:22 | 00:13:26 | let me dance with fear |
| 00:13:24 | 00:13:27 | i'm going to still do my own thing but |
| 00:13:26 | 00:13:29 | fear is going to be taking along |
| 00:13:27 | 00:13:31 | so just understand that we all |
| 00:13:29 | 00:13:32 | experience it and it's part of the |
| 00:13:31 | 00:13:36 | process but |
| 00:13:32 | 00:13:40 | the problem is when fear paralyzes you |
| 00:13:36 | 00:13:42 | is when the fear stops you from your own |
| 00:13:40 | 00:13:43 | success when you get in the way of your |
| 00:13:42 | 00:13:45 | own success |
| 00:13:43 | 00:13:46 | your brain gets in the way of your own |
| 00:13:45 | 00:13:48 | success |
| 00:13:46 | 00:13:50 | and we have to be able to see that for |
| 00:13:48 | 00:13:52 | what it is it's not that you are |
| 00:13:50 | 00:13:54 | incapable that you don't have an ability |
| 00:13:52 | 00:13:56 | to succeed that you don't have |
| 00:13:54 | 00:13:58 | uh what it takes no not at all you have |
| 00:13:56 | 00:14:00 | something called human potential |
| 00:13:58 | 00:14:03 | which is incredible it's an incredible |
| 00:14:00 | 00:14:07 | force that we can't even define |
| 00:14:03 | 00:14:07 | that's how strong it is human potential |
| 00:14:07 | 00:14:10 | is what |
| 00:14:07 | 00:14:12 | creates the world it's what has creates |
| 00:14:10 | 00:14:14 | society as we know it all of these |
| 00:14:12 | 00:14:16 | buildings and infrastructure these boats |
| 00:14:14 | 00:14:18 | everything here is just all made because |
| 00:14:16 | 00:14:19 | of human potential |
| 00:14:18 | 00:14:21 | of people tapping into that human |
| 00:14:19 | 00:14:25 | potential you have it too |
| 00:14:21 | 00:14:26 | so you are there's so much greatness |
| 00:14:25 | 00:14:27 | that you can create but you have to be |
| 00:14:26 | 00:14:30 | able to push |
| 00:14:27 | 00:14:31 | past the fear okay it's part of the |
| 00:14:30 | 00:14:34 | process |
| 00:14:31 | 00:14:36 | so perfectionism analysis paralysis |
| 00:14:34 | 00:14:38 | um it's all part of just like the fear |
| 00:14:36 | 00:14:40 | brain kind of |
| 00:14:38 | 00:14:42 | a signaling and triggering and you have |
| 00:14:40 | 00:14:44 | to be able to identify that |
| 00:14:42 | 00:14:46 | and push through it emerson says that a |
| 00:14:44 | 00:14:49 | day that you don't grow |
| 00:14:46 | 00:14:51 | is a day that you don't push past fear |
| 00:14:49 | 00:14:53 | so usually what you want in life is on |
| 00:14:51 | 00:14:54 | the other side of your comfort zone |
| 00:14:53 | 00:14:56 | and if it's on the other side of your |
| 00:14:54 | 00:14:58 | comfort zone you might be a little bit |
| 00:14:56 | 00:15:00 | fearful of it |
| 00:14:58 | 00:15:01 | okay so sometimes you do have to step |
| 00:15:00 | 00:15:03 | outside that comfort zone |
| 00:15:01 | 00:15:04 | if you really want to achieve some great |
| 00:15:03 | 00:15:06 | things in your life |
| 00:15:04 | 00:15:09 | and uh fear is just going to be a part |
| 00:15:06 | 00:15:10 | of that process so don't be scared of it |
| 00:15:09 | 00:15:12 | all right so the next challenge that |
| 00:15:10 | 00:15:15 | seems to arise is |
| 00:15:12 | 00:15:17 | little belief in oneself |
| 00:15:15 | 00:15:19 | now i already alluded to this but i |
| 00:15:17 | 00:15:20 | really want to break this down because i |
| 00:15:19 | 00:15:22 | think it's very important to understand |
| 00:15:20 | 00:15:24 | it further |
| 00:15:22 | 00:15:26 | i'm going to use tony robbins success |
| 00:15:24 | 00:15:29 | cycle to explain this |
| 00:15:26 | 00:15:32 | so i want you to imagine four |
| 00:15:29 | 00:15:34 | squares one on each corner and on the |
| 00:15:32 | 00:15:37 | top right corner |
| 00:15:34 | 00:15:40 | in the square it says potential |
| 00:15:37 | 00:15:42 | and that potential is human potential |
| 00:15:40 | 00:15:43 | now as i mentioned human potential is |
| 00:15:42 | 00:15:45 | incredible |
| 00:15:43 | 00:15:46 | it's what creates all that you see |
| 00:15:45 | 00:15:48 | around you |
| 00:15:46 | 00:15:50 | and we can't really define human |
| 00:15:48 | 00:15:53 | potential we don't know what the limits |
| 00:15:50 | 00:15:54 | are science has put limits on human |
| 00:15:53 | 00:15:57 | potential |
| 00:15:54 | 00:15:59 | but humans have broken those it's defied |
| 00:15:57 | 00:16:01 | science |
| 00:15:59 | 00:16:02 | look at the people who break world |
| 00:16:01 | 00:16:04 | records or who |
| 00:16:02 | 00:16:07 | you know wim hof science has said that |
| 00:16:04 | 00:16:07 | you know that's impossible humans can't |
| 00:16:07 | 00:16:10 | do that |
| 00:16:07 | 00:16:14 | and has proven science wrong so |
| 00:16:10 | 00:16:16 | we are regularly just discovering |
| 00:16:14 | 00:16:18 | what humans are capable of and the only |
| 00:16:16 | 00:16:18 | way that we discover it is when people |
| 00:16:18 | 00:16:21 | push |
| 00:16:18 | 00:16:22 | limits is when the impossible becomes |
| 00:16:21 | 00:16:25 | possible |
| 00:16:22 | 00:16:26 | so we don't yet know how much potential |
| 00:16:25 | 00:16:28 | we have |
| 00:16:26 | 00:16:30 | it's pretty incredible and the cool |
| 00:16:28 | 00:16:30 | thing is that every single person's born |
| 00:16:30 | 00:16:33 | with it |
| 00:16:30 | 00:16:35 | it's not a special talent or skill it's |
| 00:16:33 | 00:16:37 | human potential every human if you're a |
| 00:16:35 | 00:16:38 | human and you're watching this |
| 00:16:37 | 00:16:41 | that means you have something called |
| 00:16:38 | 00:16:43 | human potential and it's kind of like |
| 00:16:41 | 00:16:45 | uh you know the the genie in the bottle |
| 00:16:43 | 00:16:47 | you know you can |
| 00:16:45 | 00:16:48 | ask for three wishes or you never know |
| 00:16:47 | 00:16:51 | what's gonna come out you can |
| 00:16:48 | 00:16:53 | unlock anything it's harvested forces |
| 00:16:51 | 00:16:54 | within you |
| 00:16:53 | 00:16:56 | so that's human potential then on the |
| 00:16:54 | 00:16:58 | right top corner |
| 00:16:56 | 00:16:59 | we have something called action uh how |
| 00:16:58 | 00:17:02 | much |
| 00:16:59 | 00:17:06 | action you take towards blank |
| 00:17:02 | 00:17:08 | you know how much action do you take now |
| 00:17:06 | 00:17:09 | on the bottom right corner we have |
| 00:17:08 | 00:17:11 | something called results |
| 00:17:09 | 00:17:13 | the results that you see in your life |
| 00:17:11 | 00:17:14 | the results of |
| 00:17:13 | 00:17:16 | your goal the results of building your |
| 00:17:14 | 00:17:18 | amazon fba business |
| 00:17:16 | 00:17:19 | and on the bottom left we have something |
| 00:17:18 | 00:17:22 | called belief |
| 00:17:19 | 00:17:25 | or certainty so let me give an example |
| 00:17:22 | 00:17:27 | if i you know decide that i'm going to |
| 00:17:25 | 00:17:29 | start an amazon fba business |
| 00:17:27 | 00:17:30 | but i'm like on the fence about it and |
| 00:17:29 | 00:17:32 | i'm like |
| 00:17:30 | 00:17:35 | there's like a 50 chance that i'm going |
| 00:17:32 | 00:17:37 | to be successful with this i might not |
| 00:17:35 | 00:17:38 | i got to be a little bit cautious with |
| 00:17:37 | 00:17:39 | this you know i don't know how it's |
| 00:17:38 | 00:17:42 | going to go |
| 00:17:39 | 00:17:44 | i don't know if i have the ability to be |
| 00:17:42 | 00:17:46 | successful in business i've never been |
| 00:17:44 | 00:17:49 | an entrepreneur before |
| 00:17:46 | 00:17:51 | i'm not really sure um so how much |
| 00:17:49 | 00:17:52 | potential am i going to tap into 100 of |
| 00:17:51 | 00:17:55 | my potential |
| 00:17:52 | 00:17:56 | no i'm going to tap into like 40 of my |
| 00:17:55 | 00:17:58 | potential |
| 00:17:56 | 00:17:59 | okay because i don't have a strong |
| 00:17:58 | 00:18:02 | belief |
| 00:17:59 | 00:18:03 | that i can achieve my goal of building |
| 00:18:02 | 00:18:05 | an amazon fba business so i'm not really |
| 00:18:03 | 00:18:06 | going to try |
| 00:18:05 | 00:18:09 | so if i'm not tapping into my fullest |
| 00:18:06 | 00:18:09 | potential how much action am i going to |
| 00:18:09 | 00:18:10 | take |
| 00:18:09 | 00:18:13 | well i'm not going to take that much |
| 00:18:10 | 00:18:14 | action like if i really was using my |
| 00:18:13 | 00:18:17 | fullest potential |
| 00:18:14 | 00:18:18 | i'd be taking massive action so in this |
| 00:18:17 | 00:18:19 | case i'm going to like |
| 00:18:18 | 00:18:21 | dabble with it i'm going to work on my |
| 00:18:19 | 00:18:23 | business maybe like an hour |
| 00:18:21 | 00:18:24 | every couple days i'm going to take |
| 00:18:23 | 00:18:26 | weeks off i'm just going to really |
| 00:18:24 | 00:18:28 | prolong the entire thing |
| 00:18:26 | 00:18:30 | and if i don't take much action what |
| 00:18:28 | 00:18:32 | kind of results will i see |
| 00:18:30 | 00:18:34 | well i'm going to have really weak |
| 00:18:32 | 00:18:36 | results really poor results |
| 00:18:34 | 00:18:37 | because i didn't really put much effort |
| 00:18:36 | 00:18:38 | into it |
| 00:18:37 | 00:18:40 | and if i have poor results what will |
| 00:18:38 | 00:18:43 | that do to my belief |
| 00:18:40 | 00:18:46 | well it's going to reinforce the belief |
| 00:18:43 | 00:18:47 | that this isn't for me it's going to |
| 00:18:46 | 00:18:49 | reinforce the belief that |
| 00:18:47 | 00:18:51 | i might not be successful with this it's |
| 00:18:49 | 00:18:54 | going to reinforce the belief that |
| 00:18:51 | 00:18:57 | oh this doesn't work right now on the |
| 00:18:54 | 00:19:01 | contrary if i have full belief full |
| 00:18:57 | 00:19:03 | certainty that hey if i just follow this |
| 00:19:01 | 00:19:04 | program that i already invested money |
| 00:19:03 | 00:19:07 | into uh |
| 00:19:04 | 00:19:08 | and i just follow all the steps and i |
| 00:19:07 | 00:19:11 | take massive action that i have |
| 00:19:08 | 00:19:13 | full belief full certainty that i will |
| 00:19:11 | 00:19:14 | achieve my goal of building a successful |
| 00:19:13 | 00:19:17 | amazon fba business |
| 00:19:14 | 00:19:19 | without a doubt and i i'm capable of it |
| 00:19:17 | 00:19:21 | i know i can do this so how much |
| 00:19:19 | 00:19:23 | potential am i going to tap into |
| 00:19:21 | 00:19:25 | i'm going to tap into 100 of my |
| 00:19:23 | 00:19:26 | potential because i have full belief i'm |
| 00:19:25 | 00:19:28 | excited i'm like yeah |
| 00:19:26 | 00:19:30 | like bring it on let's tap into this |
| 00:19:28 | 00:19:31 | let's let's do this |
| 00:19:30 | 00:19:33 | and how much action am i going to take |
| 00:19:31 | 00:19:34 | if i tap into my full potential |
| 00:19:33 | 00:19:36 | i'm going to take massive action i'm |
| 00:19:34 | 00:19:37 | going to work really hard i'm going to |
| 00:19:36 | 00:19:38 | work days and nights i'm going to do |
| 00:19:37 | 00:19:41 | whatever it |
| 00:19:38 | 00:19:43 | takes and if i take massive action |
| 00:19:41 | 00:19:44 | what will my results be i'm going to |
| 00:19:43 | 00:19:47 | have incredible results |
| 00:19:44 | 00:19:49 | i'm going to see great results i'm going |
| 00:19:47 | 00:19:51 | to be surprised by my results |
| 00:19:49 | 00:19:52 | and if i have amazing results what's |
| 00:19:51 | 00:19:54 | that's going to be due to my belief |
| 00:19:52 | 00:19:56 | system what's just going to reinforce it |
| 00:19:54 | 00:19:57 | it's going to reinforce the belief |
| 00:19:56 | 00:19:58 | system that yeah i'm capable of this |
| 00:19:57 | 00:20:00 | yeah this |
| 00:19:58 | 00:20:01 | is awesome yeah this business is legit |
| 00:20:00 | 00:20:04 | right |
| 00:20:01 | 00:20:04 | so everything starts with your belief |
| 00:20:04 | 00:20:07 | and |
| 00:20:04 | 00:20:11 | unfortunately we are |
| 00:20:07 | 00:20:13 | oftentimes our worst critik and we don't |
| 00:20:11 | 00:20:14 | have a lot of belief in ourselves and |
| 00:20:13 | 00:20:16 | what we're capable of |
| 00:20:14 | 00:20:17 | and maybe we don't have a very |
| 00:20:16 | 00:20:20 | supportive family or |
| 00:20:17 | 00:20:21 | friends that can help reinforce belief |
| 00:20:20 | 00:20:23 | in ourselves |
| 00:20:21 | 00:20:25 | but really the belief has to come from |
| 00:20:23 | 00:20:27 | you not from anybody else |
| 00:20:25 | 00:20:29 | so that's the thing is i find that |
| 00:20:27 | 00:20:30 | oftentimes people don't have belief in |
| 00:20:29 | 00:20:32 | themselves that they're capable of |
| 00:20:30 | 00:20:33 | building this business |
| 00:20:32 | 00:20:35 | and because they don't have a strong |
| 00:20:33 | 00:20:37 | belief in themselves |
| 00:20:35 | 00:20:39 | they don't access all their potential |
| 00:20:37 | 00:20:41 | they don't take massive action and then |
| 00:20:39 | 00:20:44 | they don't see the results |
| 00:20:41 | 00:20:46 | so your job is really to |
| 00:20:44 | 00:20:49 | build that belief you know do what you |
| 00:20:46 | 00:20:50 | got to do get as much reassurance as you |
| 00:20:49 | 00:20:53 | need to get about like |
| 00:20:50 | 00:20:55 | this business watch success stories get |
| 00:20:53 | 00:20:58 | the best program you can get |
| 00:20:55 | 00:20:59 | set yourself up for success and then |
| 00:20:58 | 00:21:02 | commit |
| 00:20:59 | 00:21:05 | to it okay make a decision |
| 00:21:02 | 00:21:06 | to start your amazon fba business and to |
| 00:21:05 | 00:21:09 | succeed with it |
| 00:21:06 | 00:21:11 | the word decision comes from the latin |
| 00:21:09 | 00:21:14 | word incision which means to |
| 00:21:11 | 00:21:15 | cut off from so when you make a decision |
| 00:21:14 | 00:21:17 | you cut off |
| 00:21:15 | 00:21:20 | from all other possibilities you make a |
| 00:21:17 | 00:21:22 | decision you're like this is it |
| 00:21:20 | 00:21:23 | there's only one way this is it i'm |
| 00:21:22 | 00:21:26 | going to succeed no matter what i'm |
| 00:21:23 | 00:21:27 | going to make this happen no matter what |
| 00:21:26 | 00:21:29 | there's going to be challenges along the |
| 00:21:27 | 00:21:30 | way they're going to be responsibilities |
| 00:21:29 | 00:21:32 | that i have |
| 00:21:30 | 00:21:34 | i'm going to have to take my kids to |
| 00:21:32 | 00:21:36 | their extracurricular activities i'm |
| 00:21:34 | 00:21:37 | going to have more work responsibilities |
| 00:21:36 | 00:21:38 | those things might come up but i am |
| 00:21:37 | 00:21:40 | going to commit to building this |
| 00:21:38 | 00:21:42 | business no matter what |
| 00:21:40 | 00:21:44 | and so build the belief system so that |
| 00:21:42 | 00:21:46 | you can take that massive action and see |
| 00:21:44 | 00:21:48 | amazing results you got to believe in |
| 00:21:46 | 00:21:50 | yourself guys as nobody else is going to |
| 00:21:48 | 00:21:52 | do it for you so you got to instill that |
| 00:21:50 | 00:21:54 | within yourself and |
| 00:21:52 | 00:21:56 | once you start seeing results right then |
| 00:21:54 | 00:21:57 | you start to build more confidence okay |
| 00:21:56 | 00:21:59 | so you just got to work |
| 00:21:57 | 00:22:00 | in the beginning it can be hard but as |
| 00:21:59 | 00:22:02 | soon as you start seeing results you're |
| 00:22:00 | 00:22:03 | gonna build more confidence and it's |
| 00:22:02 | 00:22:04 | going to be |
| 00:22:03 | 00:22:06 | a ripple effect you're gonna gain |
| 00:22:04 | 00:22:08 | momentum and momentum is |
| 00:22:06 | 00:22:10 | everything in business when you have |
| 00:22:08 | 00:22:12 | momentum |
| 00:22:10 | 00:22:13 | like success breeds success it becomes |
| 00:22:12 | 00:22:15 | so |
| 00:22:13 | 00:22:17 | much easier and i can speak from |
| 00:22:15 | 00:22:18 | experience like even just going to the |
| 00:22:17 | 00:22:20 | gym when you go to the gym in the |
| 00:22:18 | 00:22:20 | beginning like you're working out you're |
| 00:22:20 | 00:22:22 | not seeing |
| 00:22:20 | 00:22:24 | changes in your physical body it takes |
| 00:22:22 | 00:22:27 | time but a few months later you start to |
| 00:22:24 | 00:22:28 | notike oh my biceps my biceps are |
| 00:22:27 | 00:22:29 | growing and i start to see some |
| 00:22:28 | 00:22:30 | definition |
| 00:22:29 | 00:22:31 | then you start checking yourself out in |
| 00:22:30 | 00:22:33 | the mirror a little bit more at the gym |
| 00:22:31 | 00:22:36 | you start to build more confidence |
| 00:22:33 | 00:22:38 | and it reinforces your decision to work |
| 00:22:36 | 00:22:41 | out it reinforces your decision |
| 00:22:38 | 00:22:44 | to to extra exercise and |
| 00:22:41 | 00:22:45 | it gives you more desire to do that to |
| 00:22:44 | 00:22:49 | work on it |
| 00:22:45 | 00:22:51 | so number four is time management |
| 00:22:49 | 00:22:53 | so another reason that i find that |
| 00:22:51 | 00:22:54 | people fail with their amazon fba |
| 00:22:53 | 00:22:58 | business is a lack of time |
| 00:22:54 | 00:23:01 | management is not really learning how to |
| 00:22:58 | 00:23:02 | best utilize time i get it like we're |
| 00:23:01 | 00:23:05 | all busy |
| 00:23:02 | 00:23:07 | and most people i would say like 95 |
| 00:23:05 | 00:23:08 | percent of people who start an amazon |
| 00:23:07 | 00:23:09 | fba business they're doing it on the |
| 00:23:08 | 00:23:12 | side |
| 00:23:09 | 00:23:15 | it's a side hustle they have a full-time |
| 00:23:12 | 00:23:16 | job or career or maybe even two and it's |
| 00:23:15 | 00:23:17 | just something that they're doing on the |
| 00:23:16 | 00:23:20 | side |
| 00:23:17 | 00:23:21 | for now and eventually hoping to go full |
| 00:23:20 | 00:23:23 | time with it |
| 00:23:21 | 00:23:25 | so we're all busy okay and the only |
| 00:23:23 | 00:23:29 | thing that's equal in the world |
| 00:23:25 | 00:23:31 | is time we all have 24 hours in a day |
| 00:23:29 | 00:23:32 | so how is it that some people can seem |
| 00:23:31 | 00:23:35 | to |
| 00:23:32 | 00:23:37 | like swim from one continent to the next |
| 00:23:35 | 00:23:39 | and one day and other people |
| 00:23:37 | 00:23:40 | can't swim from one end of the swimming |
| 00:23:39 | 00:23:43 | pool to the next |
| 00:23:40 | 00:23:45 | it's just time management it's learning |
| 00:23:43 | 00:23:47 | what to prioritize |
| 00:23:45 | 00:23:49 | and we don't learn this stuff in school |
| 00:23:47 | 00:23:51 | and this is just like my big thing about |
| 00:23:49 | 00:23:54 | the education system it |
| 00:23:51 | 00:23:57 | really needs um to be refurbished |
| 00:23:54 | 00:23:58 | this is just we're very behind we need |
| 00:23:57 | 00:24:00 | to be teaching |
| 00:23:58 | 00:24:01 | children a lot of these fundamental |
| 00:24:00 | 00:24:04 | things about how to live |
| 00:24:01 | 00:24:05 | life like time management learning how |
| 00:24:04 | 00:24:08 | to manage your money |
| 00:24:05 | 00:24:08 | learning how to invest like the things |
| 00:24:08 | 00:24:11 | that |
| 00:24:08 | 00:24:15 | people need to live a successful life |
| 00:24:11 | 00:24:16 | um so that's a video for another day but |
| 00:24:15 | 00:24:18 | time management is very important |
| 00:24:16 | 00:24:20 | because again like we are all going to |
| 00:24:18 | 00:24:22 | have responsibilities and it's learning |
| 00:24:20 | 00:24:25 | about what to prioritize and when |
| 00:24:22 | 00:24:27 | so if you only have an hour to to work |
| 00:24:25 | 00:24:28 | on your business your side hustle every |
| 00:24:27 | 00:24:29 | single day |
| 00:24:28 | 00:24:31 | well it's very important that you use |
| 00:24:29 | 00:24:34 | that time wisely |
| 00:24:31 | 00:24:36 | and it's so easy to be distracted |
| 00:24:34 | 00:24:39 | in this day and age oh my goodness with |
| 00:24:36 | 00:24:42 | just the notifications on the phone |
| 00:24:39 | 00:24:43 | toggling between social media tabs uh |
| 00:24:42 | 00:24:45 | you know playing |
| 00:24:43 | 00:24:47 | video games like we have a million and |
| 00:24:45 | 00:24:47 | one things that we could be distracted |
| 00:24:47 | 00:24:50 | by |
| 00:24:47 | 00:24:51 | someone calling you checking your email |
| 00:24:50 | 00:24:54 | and so |
| 00:24:51 | 00:24:56 | distraction is really the enemy here |
| 00:24:54 | 00:24:57 | and so learning to that when you're |
| 00:24:56 | 00:25:00 | sitting down to |
| 00:24:57 | 00:25:00 | work you're turning off anything that |
| 00:25:00 | 00:25:03 | could be |
| 00:25:00 | 00:25:04 | a source of distraction for you turn off |
| 00:25:03 | 00:25:06 | the phone |
| 00:25:04 | 00:25:08 | turn off the social media log out don't |
| 00:25:06 | 00:25:10 | have it open |
| 00:25:08 | 00:25:11 | be in a space where you can have peace |
| 00:25:10 | 00:25:13 | and quiet |
| 00:25:11 | 00:25:14 | and once you've done that then it comes |
| 00:25:13 | 00:25:15 | down okay what are you going to be |
| 00:25:14 | 00:25:19 | working on |
| 00:25:15 | 00:25:20 | and so often people tend to work on like |
| 00:25:19 | 00:25:22 | the things that are not going to move |
| 00:25:20 | 00:25:23 | the needle in the business and this is |
| 00:25:22 | 00:25:25 | very important as a business owner you |
| 00:25:23 | 00:25:28 | have to be able to recognize |
| 00:25:25 | 00:25:31 | the difference between the the tasks |
| 00:25:28 | 00:25:32 | that are just maintenance things that |
| 00:25:31 | 00:25:33 | are just going to keep the business |
| 00:25:32 | 00:25:34 | running versus the things that are |
| 00:25:33 | 00:25:36 | actually going to |
| 00:25:34 | 00:25:39 | grow the business so that you can |
| 00:25:36 | 00:25:43 | actually move the needle in the business |
| 00:25:39 | 00:25:45 | and the thing is that it's |
| 00:25:43 | 00:25:46 | very tempting to start with the small |
| 00:25:45 | 00:25:48 | things first |
| 00:25:46 | 00:25:51 | right to start with oh let me check my |
| 00:25:48 | 00:25:54 | social media pages and see if anyone |
| 00:25:51 | 00:25:56 | messaged me on instagram for my business |
| 00:25:54 | 00:25:57 | because that's what you want to do and |
| 00:25:56 | 00:25:59 | we tend to |
| 00:25:57 | 00:26:01 | procrastinate on the things that we |
| 00:25:59 | 00:26:02 | should work on because they require a |
| 00:26:01 | 00:26:05 | little bit more brain |
| 00:26:02 | 00:26:06 | power they're a little bit less fun to |
| 00:26:05 | 00:26:08 | work on |
| 00:26:06 | 00:26:09 | and so we don't make them the priority |
| 00:26:08 | 00:26:11 | so you have to have a bit of |
| 00:26:09 | 00:26:13 | self-discipline here |
| 00:26:11 | 00:26:14 | to see okay let's look at this list |
| 00:26:13 | 00:26:16 | let's see what let's look |
| 00:26:14 | 00:26:17 | have a big picture for you like what do |
| 00:26:16 | 00:26:20 | i need to get done right now |
| 00:26:17 | 00:26:21 | and what is the most important thing |
| 00:26:20 | 00:26:22 | that i could be working on my business |
| 00:26:21 | 00:26:24 | today |
| 00:26:22 | 00:26:26 | if i just did one thing today just one |
| 00:26:24 | 00:26:28 | thing in the next hour or two |
| 00:26:26 | 00:26:29 | what should it be to really make a |
| 00:26:28 | 00:26:32 | difference |
| 00:26:29 | 00:26:34 | and do that and focus on that just one |
| 00:26:32 | 00:26:36 | thing like don't get overwhelmed with a |
| 00:26:34 | 00:26:37 | huge to-do list just do one thing that's |
| 00:26:36 | 00:26:38 | going to make a difference in your |
| 00:26:37 | 00:26:40 | business |
| 00:26:38 | 00:26:42 | and then if you're done that and you |
| 00:26:40 | 00:26:45 | have extra time great do the other stuff |
| 00:26:42 | 00:26:46 | but um so often we don't know how to |
| 00:26:45 | 00:26:48 | manage the time we don't |
| 00:26:46 | 00:26:50 | know how to prioritize so time |
| 00:26:48 | 00:26:52 | management seems to be a great |
| 00:26:50 | 00:26:54 | challenge especially when people have |
| 00:26:52 | 00:26:55 | children and |
| 00:26:54 | 00:26:57 | you know don't have someone else to kind |
| 00:26:55 | 00:26:58 | of look after the children the children |
| 00:26:57 | 00:26:58 | can kind of be a distraction when you're |
| 00:26:58 | 00:27:00 | trying to |
| 00:26:58 | 00:27:02 | work you have to be able to really |
| 00:27:00 | 00:27:04 | create like find a way to |
| 00:27:02 | 00:27:07 | create an environment where you can have |
| 00:27:04 | 00:27:10 | peace of mind to to focus on your work |
| 00:27:07 | 00:27:11 | and that may be like having a discussion |
| 00:27:10 | 00:27:13 | with your kids like hey when this is on |
| 00:27:11 | 00:27:14 | the door that means mommy or daddy is |
| 00:27:13 | 00:27:16 | working |
| 00:27:14 | 00:27:18 | and you're gonna have to ask you know |
| 00:27:16 | 00:27:20 | daddy or mommy how to do this whatever |
| 00:27:18 | 00:27:22 | you have to have some boundaries and |
| 00:27:20 | 00:27:24 | have a conversation with the family |
| 00:27:22 | 00:27:27 | so time management seems to be a culprit |
| 00:27:24 | 00:27:31 | now the last one number five |
| 00:27:27 | 00:27:34 | is the lack of desire to learn |
| 00:27:31 | 00:27:35 | so oftentimes what i'll see is that i |
| 00:27:34 | 00:27:37 | see people starting to |
| 00:27:35 | 00:27:38 | to gain momentum they launch their |
| 00:27:37 | 00:27:41 | product they're having some initial |
| 00:27:38 | 00:27:44 | success on amazon and they're doing good |
| 00:27:41 | 00:27:45 | but then what happens after that why |
| 00:27:44 | 00:27:47 | doesn't their business grow |
| 00:27:45 | 00:27:49 | why are they not further seen further |
| 00:27:47 | 00:27:52 | success in their business |
| 00:27:49 | 00:27:56 | and what i've discovered is the |
| 00:27:52 | 00:27:58 | lack of desire to learn and |
| 00:27:56 | 00:28:00 | you know with this business was selling |
| 00:27:58 | 00:28:03 | on amazon it's simple like i mentioned |
| 00:28:00 | 00:28:04 | it's simple and it's a process a process |
| 00:28:03 | 00:28:07 | is something that you can do step by |
| 00:28:04 | 00:28:09 | step by step and it can be replicated |
| 00:28:07 | 00:28:11 | and that's why it's simple |
| 00:28:09 | 00:28:12 | but it's not easy simple does not mean |
| 00:28:11 | 00:28:14 | easy |
| 00:28:12 | 00:28:16 | it's not easy by any means if it was |
| 00:28:14 | 00:28:19 | easy then everyone would be successful |
| 00:28:16 | 00:28:19 | it's not easy nor do we even want it to |
| 00:28:19 | 00:28:22 | be |
| 00:28:19 | 00:28:24 | honestly like if everything is easy it's |
| 00:28:22 | 00:28:26 | not going to be rewarding the reason why |
| 00:28:24 | 00:28:27 | it's so rewarding to achieve something |
| 00:28:26 | 00:28:29 | to achieve a goal |
| 00:28:27 | 00:28:30 | that you set for yourself is because it |
| 00:28:29 | 00:28:32 | was a challenge |
| 00:28:30 | 00:28:33 | i have this i don't know if you can see |
| 00:28:32 | 00:28:35 | it this puzzle here over here |
| 00:28:33 | 00:28:37 | it's a thousand piece puzzle it was not |
| 00:28:35 | 00:28:39 | easy to put together |
| 00:28:37 | 00:28:39 | for a thousand pieces each and every |
| 00:28:39 | 00:28:41 | piece is like |
| 00:28:41 | 00:28:45 | and it just took a long time to put |
| 00:28:43 | 00:28:47 | together and it was very rewarding to |
| 00:28:45 | 00:28:49 | finish this |
| 00:28:47 | 00:28:52 | because of the challenge so it's not |
| 00:28:49 | 00:28:54 | easy to do this business |
| 00:28:52 | 00:28:55 | nor can anyone expect it to be because |
| 00:28:54 | 00:28:57 | if it was then everyone would be |
| 00:28:55 | 00:28:58 | successful okay |
| 00:28:57 | 00:29:02 | it's just a great opportunity and it's a |
| 00:28:58 | 00:29:04 | simple process that anyone can start |
| 00:29:02 | 00:29:05 | but the the problem is when people don't |
| 00:29:04 | 00:29:07 | want to learn |
| 00:29:05 | 00:29:09 | so oftentimes i'll hear the things like |
| 00:29:07 | 00:29:10 | tatiana well |
| 00:29:09 | 00:29:12 | i don't know how to do marketing i don't |
| 00:29:10 | 00:29:13 | know how to write email copy i don't |
| 00:29:12 | 00:29:16 | know how to do |
| 00:29:13 | 00:29:18 | contact influencers i don't know how to |
| 00:29:16 | 00:29:19 | do ppc advertising i don't know how to |
| 00:29:18 | 00:29:22 | do |
| 00:29:19 | 00:29:25 | web development like and i'm like okay |
| 00:29:22 | 00:29:26 | well the only way that you know |
| 00:29:25 | 00:29:29 | how to do something the only way that |
| 00:29:26 | 00:29:33 | you learn how to do something |
| 00:29:29 | 00:29:33 | is by learning it we all start somewhere |
| 00:29:33 | 00:29:35 | we aren't |
| 00:29:33 | 00:29:38 | born knowing how to do everything we |
| 00:29:35 | 00:29:42 | have to have a desire to learn it |
| 00:29:38 | 00:29:43 | and um oftentimes people don't have the |
| 00:29:42 | 00:29:45 | desire to learn these things |
| 00:29:43 | 00:29:48 | and if you have the money then you have |
| 00:29:45 | 00:29:50 | a luxury to outsource it to someone else |
| 00:29:48 | 00:29:52 | hire someone to do it for you but for a |
| 00:29:50 | 00:29:54 | lot of people |
| 00:29:52 | 00:29:55 | that is not the option and so then they |
| 00:29:54 | 00:29:57 | just kind of like |
| 00:29:55 | 00:29:58 | give up on their business because they |
| 00:29:57 | 00:30:00 | didn't want to learn |
| 00:29:58 | 00:30:02 | they didn't want to pick up a book and |
| 00:30:00 | 00:30:05 | learn or |
| 00:30:02 | 00:30:07 | buy a course to teach them how to do uh |
| 00:30:05 | 00:30:09 | pay-per-click advertising you know or |
| 00:30:07 | 00:30:11 | facebook marketing or |
| 00:30:09 | 00:30:13 | whatever like it's not just when you |
| 00:30:11 | 00:30:15 | start a business that's the thing about |
| 00:30:13 | 00:30:16 | business it's ongoing there's always |
| 00:30:15 | 00:30:18 | something else |
| 00:30:16 | 00:30:19 | you have to be on top of it and you need |
| 00:30:18 | 00:30:22 | to have a strong |
| 00:30:19 | 00:30:23 | desire to learn and a willingness to |
| 00:30:22 | 00:30:24 | learn |
| 00:30:23 | 00:30:26 | if you don't then you're going to get |
| 00:30:24 | 00:30:28 | left behind it's evolving it's |
| 00:30:26 | 00:30:30 | constantly changing |
| 00:30:28 | 00:30:32 | and so i find that to be you know |
| 00:30:30 | 00:30:33 | unfortunately once start people start |
| 00:30:32 | 00:30:35 | getting momentum |
| 00:30:33 | 00:30:37 | and then they kind of hit that plateau |
| 00:30:35 | 00:30:40 | it's because they haven't |
| 00:30:37 | 00:30:42 | they haven't pursued ongoing education |
| 00:30:40 | 00:30:43 | they haven't taken their business into |
| 00:30:42 | 00:30:45 | their own hands and realized that hey |
| 00:30:43 | 00:30:46 | i'm responsible for this |
| 00:30:45 | 00:30:48 | and i've got to learn i'm either going |
| 00:30:46 | 00:30:50 | to have to hire someone to help me |
| 00:30:48 | 00:30:51 | with all these other components the |
| 00:30:50 | 00:30:52 | business because there are many |
| 00:30:51 | 00:30:54 | different elements of it as your |
| 00:30:52 | 00:30:55 | business grows |
| 00:30:54 | 00:30:58 | when you're first starting it's a |
| 00:30:55 | 00:31:02 | one-man show but as your business grows |
| 00:30:58 | 00:31:03 | there's a lot more moving parts and you |
| 00:31:02 | 00:31:04 | either have to |
| 00:31:03 | 00:31:07 | learn how to do it yourself which i was |
| 00:31:04 | 00:31:09 | willing to do and i did |
| 00:31:07 | 00:31:11 | later down the road i outsourced things |
| 00:31:09 | 00:31:13 | and hired people when i could afford to |
| 00:31:11 | 00:31:16 | do it through the profits of my business |
| 00:31:13 | 00:31:18 | um or you don't so those are the five |
| 00:31:16 | 00:31:21 | things my friends |
| 00:31:18 | 00:31:23 | um pretty simple pretty basic |
| 00:31:21 | 00:31:25 | as you can hear through this what i'm |
| 00:31:23 | 00:31:29 | saying none of it has to do |
| 00:31:25 | 00:31:32 | with tools it's not about |
| 00:31:29 | 00:31:33 | you know the the latest uh amazon |
| 00:31:32 | 00:31:35 | marketing tactik |
| 00:31:33 | 00:31:37 | all of that stuff is available for you |
| 00:31:35 | 00:31:38 | you can find all of that stuff online |
| 00:31:37 | 00:31:40 | through programs through communities |
| 00:31:38 | 00:31:41 | it's all out there |
| 00:31:40 | 00:31:43 | um you have access to it if you're |
| 00:31:41 | 00:31:46 | watching this video you'll have |
| 00:31:43 | 00:31:47 | access that stuff usually what inhibits |
| 00:31:46 | 00:31:49 | people what prevents |
| 00:31:47 | 00:31:50 | people from achieving success is |
| 00:31:49 | 00:31:53 | themselves |
| 00:31:50 | 00:31:54 | we get in our way and so if we can just |
| 00:31:53 | 00:31:56 | kind of get out of our way |
| 00:31:54 | 00:31:58 | you know then we can really see what |
| 00:31:56 | 00:31:59 | we're made of and give ourselves a |
| 00:31:58 | 00:32:01 | chance |
| 00:31:59 | 00:32:02 | to be successful you know if we can get |
| 00:32:01 | 00:32:04 | fear out of the way we can actually |
| 00:32:02 | 00:32:06 | start to give ourselves a chance |
| 00:32:04 | 00:32:07 | and if you give yourself a chance you |
| 00:32:06 | 00:32:10 | might be |
| 00:32:07 | 00:32:12 | pleasantly surprised with the outcome |
| 00:32:10 | 00:32:14 | all right guys this video is super long |
| 00:32:12 | 00:32:15 | so hopefully you enjoyed it let me know |
| 00:32:14 | 00:32:18 | in the comment section |
| 00:32:15 | 00:32:19 | which of these five reasons people fail |
| 00:32:18 | 00:32:22 | with amazon fba |
| 00:32:19 | 00:32:23 | are you currently challenged with are is |
| 00:32:22 | 00:32:25 | there anything that |
| 00:32:23 | 00:32:27 | is it time management is it |
| 00:32:25 | 00:32:30 | procrastination or perfectionism |
| 00:32:27 | 00:32:32 | is it just an action or is it just |
| 00:32:30 | 00:32:34 | a lack of willingness to learn what is |
| 00:32:32 | 00:32:35 | it let me know in the comment section i |
| 00:32:34 | 00:32:36 | love to know |
| 00:32:35 | 00:32:38 | love to help out if i can if you have |
| 00:32:36 | 00:32:40 | questions |
| 00:32:38 | 00:32:41 | but more so i just love to get to know |
| 00:32:40 | 00:32:42 | you guys a little bit better and see |
| 00:32:41 | 00:32:44 | where |
| 00:32:42 | 00:32:45 | you're at with your businesses so best |
| 00:32:44 | 00:32:49 | wishes |
| 00:32:45 | 00:32:49 | and i'll see you next time |
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