ads policy
Published on: January 27 2023 by pipiads
FULL COURSE: Facebook Ad Policies
Welcome back to our YouTube channel! My name is Sydney, and we talk about all things Facebook ads. If you're watching this video right now, it's probably because you want to learn more about and understand the Facebook policies for advertising. You want to become more familiar with the ad review process and the appeal process, as well as know the types of businesses that can or can't advertise on Facebook and its family of apps. Or maybe you're in a gray area and wondering how you can get around it. Today, we're going to be going over all of this and understanding the Facebook ad review process. We'll discuss how you can make it so your ads are more often approved than rejected.
- Welcome to our YouTube channel!
- Learn more about Facebook policies for advertising
- Understand ad review process, appeal process, types of businesses that can or can't advertise on Facebook
- Know how to get around gray areas
- Understand Facebook ad review process
Ad Review Process:
- Facebook Blueprint e-learning course
- Log in with personal Facebook account
- Need to remember or log into someone else's account to access course
- Understand Facebook ad policies and review process
- Over 2 billion people use Facebook, Instagram, WhatsApp, or Messenger daily
- Policies in place to ensure ads are appropriate for all ages
- Common reasons why ads might not be approved
- Eligibility to advertise on Facebook and its family of apps
- No adult content, illegal or recreational drugs, online gambling, sale of weapons, online pharmacy, dating or adult friend finder site
- AI system for ad review process
- First rejection from AI system
- Multiple levels of review and potential disapproval if high negative feedback
- Facebook ad policies and review process important to understand
- Ensure ads are appropriate for all ages
- Follow guidelines to avoid disapproval
- Multiple levels of review, potential disapproval if high negative feedback
- Stay informed and keep up with changes in policies.
Table of Contents About ads policy
- Facebook Advertising Policies - What To Watch Out For!
- Google Ads Policy Violations - The New Strike Program
- Violating The Deceptive Ads Policy In Google Play
- Meta Slams Apple on its Ad Policy
- Facebook Advertising Policies Explained
- Facebook Advertising Policy Explained (No More Disapproved or Rejected Ads)
Facebook Advertising Policies - What To Watch Out For!
In this video, Heath from Lead Guru talks about Facebook's advertising policies and highlights areas that advertisers need to watch out for. He explains that Facebook is being overzealous in disapproving ads and disabling accounts, even for minor violations. However, there are some things advertisers can do to avoid getting into trouble.
Points to Watch Out For:
1. Misleading Claims: Facebook is currently airing on the side of caution and deems many claims as misleading. Advertisers should be careful about making exaggerated claims and consider using a disclaimer or case study format to demonstrate the benefits of their product or service.
2. Before and After Images: Facebook prohibits the use of before and after images that suggest unexpected or unlikely results. Advertisers should avoid using such images to promote their products or services.
3. Personal Attributes: Advertisements must not discriminate against personal attributes such as race, ethnicity, age, gender, religion, sexual orientation, or disability. Advertisers should ensure that their ads do not target specific groups or exclude certain demographics.
4. Sensational Content: Facebook prohibits sensational content that can cause shock, disgust, or outrage. Advertisers should avoid using such content to promote their products or services.
5. Copyright Infringement: Advertisers should avoid using copyrighted material without permission. Facebook has strict policies regarding copyright infringement and can disable accounts for repeated violations.
Advertisers should be aware of Facebook's advertising policies and ensure that their ads comply with them. They should avoid making misleading claims, using before and after images, discriminating against personal attributes, using sensational content, and infringing on copyrights. By staying compliant, advertisers can avoid getting their ads disapproved or their accounts disabled.
Google Ads Policy Violations - The New Strike Program
Google's Three Strike Policy: What You Need to Know
- Google has implemented a new three strike policy for Google Ads accounts, similar to the MLB's strike policy
- This policy will be enforced starting September 2021 and aims to increase transparency for advertisers
- Justin Sardi, CEO and co-founder of TubeSift.com, discusses the policy and its implications
What is the Three Strike Policy?
- Technically a four strike policy, with a warning given for the first violation
- First strike results in a three-day ban from running ads or accessing the account
- Second strike results in a seven-day ban
- Third strike results in permanent ban from advertising on Google
- Strikes can be appealed, and false flags can occur
- Strikes remain on account for 90 days before dropping off
Categories of Violations:
- Policy initially enforced for violations of dishonest behavior and dangerous products, such as drugs, alcohol, and tobacco
- Policy will eventually be rolled out to all categories of violations
Implications for Advertisers:
- As long as advertisers follow Google's terms of service, they have nothing to worry about
- False flags may occur, but appeals can be submitted
- Policy increases transparency and accountability for both Google and advertisers
- Google's new three strike policy aims to increase transparency and accountability for advertisers
- Advertisers should continue to follow Google's terms of service to avoid strikes and bans
- TubeSift.com offers precision targeting for YouTube ads to help advertisers reach their target audience and increase ROI.
Violating The Deceptive Ads Policy In Google Play
In today's digital age, we heavily rely on technology for our day-to-day tasks. One such technology that has revolutionized the way we interact with our devices is the app store. With two major app stores dominating the market - Google Play Store and Apple's App Store, it's important to understand their differences and which one is better suited for your needs. In this article, we'll be focusing on Google Play Store and its offerings.
Google Play Store:
Google Play Store is the official app store for Android devices. It offers a vast array of apps, games, movies, TV shows, books, and music for download. Here are some key points to note about Google Play Store:
- It has over 3.5 million apps available for download.
- The majority of these apps are free, with some offering in-app purchases or subscription-based models.
- It offers a user-friendly interface with easy navigation and search options.
- It's available on all Android devices and can be accessed through the Google Play app or on the web.
- It also offers various Google services like Google Drive, Google Maps, and Google Photos.
Google Play Store vs Apple App Store:
While both app stores offer a vast array of apps, there are some key differences between the two. Here are some of the main differences:
- Google Play Store has a larger number of apps available for download, but the App Store has more premium and exclusive apps.
- Google Play Store offers a more open platform, allowing for more customization and flexibility for developers, while the App Store has stricter guidelines for app submissions.
- Google Play Store offers more free apps and games, while the App Store has a higher percentage of paid apps.
- Google Play Store allows for app downloads on multiple devices, while the App Store limits downloads to a user's Apple ID.
Google Workspace vs Microsoft 365:
Apart from its app store, Google also offers various services like Google Workspace (formerly known as G Suite), which is a suite of cloud-based productivity tools. Microsoft 365 (previously known as Office 365) is Microsoft's equivalent productivity suite. Here are some key differences between the two:
- Google Workspace offers more collaboration tools and is better suited for remote teams.
- Microsoft 365 offers more advanced features like Excel macros and PowerPoint animations.
- Google Workspace is more affordable and offers a simpler pricing model.
- Microsoft 365 offers more advanced security features and is better suited for large enterprises.
In conclusion, Google Play Store is a great option for Android users looking for a vast array of free apps and games. However, for users looking for more premium and exclusive apps, the App Store may be a better option. Additionally, Google Workspace and Microsoft 365 offer various productivity tools, each with their own strengths and weaknesses, so it's important to choose the one that best suits your needs.
Meta Slams Apple on its Ad Policy
- Two years ago, Apple introduced a feature called App Tracking Transparency (ATT) which allows users to control their data privacy
- This feature affects social media platforms like Facebook, Snapchat, and Twitter by making their advertising less powerful and reducing their revenue
Changes to App Store Rules:
- Facebook went on the offensive regarding the latest changes to the app store rules, which includes a 30% commission on boosts (a type of advertising within Facebook)
- From a financial standpoint, Apple is not benefiting from these changes, and is instead working on its own advertising push
- However, these changes are causing significant financial impact on social media platforms like Facebook
Apple's Advertising Juggernaut:
- Apple is building its own advertising push, including ads on TV Plus, iTunes, Apple Music, and more
- They are collecting data on users but claim to follow the same protocols as developers
- This raises questions about whether Apple is being hypocritical in their approach to data privacy and advertising
- Apple's ATT feature puts data privacy in the hands of users, but it also has significant financial impacts on social media platforms
- While Apple is not benefiting directly from these changes, they are building their own advertising push which raises questions about their approach to data privacy and advertising.
Facebook Advertising Policies Explained
Facebook has certain policies for advertising that advertisers must follow if they want to run ads on Facebook. This article will provide an overview of these policies and what advertisers should keep in mind while creating ads. We will also discuss what happens during the ad review process and what to do if your ad is disapproved.
Ad Review Process:
- Ads are reviewed by Facebook before they are approved to appear on the platform.
- Facebook reviews the image, headline, and landing page of the ad to ensure that it complies with the policies.
- If an ad is disapproved, it can be edited and resubmitted or a request for review can be made in the account quality section of Facebook.
- The review process takes around 30 minutes to 24 hours, depending on the type of ad.
Prohibited Content:
- Facebook prohibits the promotion of illegal products or services, discriminatory practices, tobacco-related products, drugs, and drug-related products.
- Unsafe supplements, weapons and ammunition, adult products and services, adult content, and third-party infringements are also prohibited.
- Misinformation, controversial content, non-functional landing pages, and cheating and deceitful practices are also not allowed.
Advertisers must follow Facebook's advertising policies to ensure that their ads are approved and appear on the platform. If an ad is disapproved, it can be edited and resubmitted or a request for review can be made. Advertisers should keep in mind the prohibited content and avoid making false claims or using misleading language in their ads. By following these policies, advertisers can effectively run their ads on Facebook.
Facebook Advertising Policy Explained (No More Disapproved or Rejected Ads)
In this article, we will be discussing the importance of using Facebook advertising policy to grow your business online. We will explore the benefits of this platform, how it can be used effectively, and how to avoid misleading content.
Benefits of Facebook Advertising:
- Allows businesses to reach a wider audience
- Provides a cost-effective advertising solution
- Offers targeted advertising options
- Allows for easy tracking and measurement of ad performance
Using Facebook Advertising Policy:
- Avoid misleading content
- Do not use sensational claims
- Follow the guidelines set forth by Facebook
- Ensure user experience is not negatively impacted
- Use clear and concise language in ad copy
Tips for Success:
- Take advantage of free masterclasses and workshops
- Utilize audio and video content for increased engagement
- Focus on conversion and paying customers
- Stay up-to-date on Facebook's policies and guidelines
Facebook advertising can be a powerful tool for growing your business online, but it is important to use it responsibly and effectively. By following Facebook's policies and guidelines and focusing on user experience and conversion, businesses can see significant success on this platform.