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Apple & Shopify's Fulfillment Network: Thompson's Take

Published on: June 5 2023 by pipiads

In episode 331 of WPwatercooler, the team discussed the differences between Shopify and WooCommerce in terms of e-commerce platforms. They also touched on the advantages and disadvantages of using Amazon as a marketplace for selling products.

Advantages of Shopify:

- Provides tools and support for merchants to streamline their e-commerce business

- Offers an easy checkout process for customers

- Provides a trustworthy and reliable platform for selling products

Advantages of WooCommerce:

- Offers more customization options for merchants

- Provides a platform for building a unique and independent e-commerce business

- Can be decoupled from WordPress for greater flexibility

Disadvantages of Amazon:

- May lead to a homogenous ecosystem where Amazon determines all the rules

- Reviews may be unreliable and not trustworthy

- Can lead to stifling of innovation and independent businesses

While there are advantages and disadvantages to each platform, ultimately it comes down to the individual merchant's goals and preferences. Shopify may be a better choice for those looking for an easy and streamlined e-commerce experience, while WooCommerce offers more flexibility and customization options. When it comes to using Amazon as a marketplace, merchants must weigh the benefits of a frictionless selling process against the potential drawbacks of giving up control and independence.

The Grand Theory of Amazon

- On February 28th, 2017, many popular websites were down for hours, causing frustration for many internet users.

- The reason for this outage was a typo made by an Amazon engineer, highlighting the company's immense power and influence.

- Amazon is not just an online store, but a scale company with a focus on expanding their reach and improving their services.

Pillar 1: Jeff Bezos

- Bezos' philosophy is reflected in the decisions and priorities of the company.

- Amazon began as a bookstore, but their focus has always been on their scale and the potential it brings.

- When considering new products, Amazon looks for ways to make them faster, bigger, and easier, with a focus on improving the customer experience.

Pillar 2: Scale

- Amazon's focus is not on the product itself, but on their ability to scale it up.

- More users bring more data, which helps improve the product and attract even more users.

- This snowball effect makes it hard for users to live without Amazon, as the company becomes an integral part of their routine.

Pillar 3: Customer Satisfaction

- Amazon's focus on the customer means making products as affordable as possible, with excellent customer support.

- While this may be a calculated business decision, it benefits the customer and sets Amazon apart from advertising companies.

- The company's focus on customer satisfaction can sometimes lead to neglect of their employees.

Challenges and Competitors

- As Amazon continues to conquer new industries, their only real competitor may be the government.

- The company's diversification may also lead to challenges and obstacles in the future.

- However, Amazon's size and influence make them a force to be reckoned with.

- Amazon is not just an online store, but a scale company with a focus on expanding their reach and improving their services.

- Their three pillars of Jeff Bezos, scale, and customer satisfaction have helped them become a dominant force in the market.

- However, challenges and competition may arise in the future, and it remains to be seen how Amazon will continue to innovate and evolve.

Benedict Evans: Three Paths to the Future | Slush 2021

Three Steps to the Future: Understanding the Conversations Around Technology

- Technology is constantly evolving and there are different conversations happening around it

- This article will discuss the three main conversations: future technology, current technology, and catching up with past technology

Step 1: Future Technology

- Two main conversations happening around future technology: Web 3 and Metaverse, and everything else (such as quantum, satellites, drones, EVs, etc.)

- Web 3 is about users controlling distributed open computing systems, and Metaverse is about VR and AR becoming the next universal device after smartphones

- These conversations are exciting but still early, and there is still much uncertainty surrounding them

Step 2: Current Technology

- Many great companies today are deploying the ideas from the past decade (digital transformation)

- Cloud and SaaS make it possible to deploy much more software, unlocking many more opportunities in business

- Digital transformation means moving away from spreadsheets and towards software that encapsulates workflows

Step 3: Catching Up with Past Technology

- Many companies are still catching up with ideas from 2000 or

Mary Meeker’s 2018 internet trends report | Code 2018

Thank you, guys. Good to be here. Thank you all. I should say I'm gonna run through this presentation and I want to say a couple of things first. I want to thank Ansel and Michael, who, and a lot of the folks at Kleiner Perkins who really helped put this together. This is certainly not a one-person show, and a lot of people do a lot of heavy lifting. In addition, we have a section on China compiled by the folks at Hillhouse Capital, specifically Liang Wu.

- Internet devices and users growth continues to slow.

- Global smartphone new unit shipments had zero

Peter Szulczewski, CEO of e-commerce app Wish, raised $1 billion in two years

In a recent interview with Peter, the CEO of Wish, he discussed various criticisms and misconceptions regarding the company's success and growth. From shipping times to marketing strategies, Peter provided insights into the reasons behind Wish's current position in the e-commerce market.

Key Points:

- Many investors and individuals doubted the success of Wish due to the belief that no one would shop on the platform

- However, Wish's statistics show that they have over 62 million customers who have bought about 2 million items per day

- One of the main priorities for Wish now is logistics, with the launch of Wish Express that delivers items in an average of 6 days

- The company has also tripled its revenue over the past 12 months and increased its LTV by 9% month over month

- While some critics have pointed out potential issues with marketing and revenue in the future, Wish has a billion dollars in the bank and continues to work hard to improve their business model

Overall, Peter's interview provided a deeper understanding of Wish's growth and success in the e-commerce market. Despite criticisms and doubts from some individuals, the company has continued to improve and innovate, with logistics being a top priority for the future. Wish's success proves that there is a significant market for affordable and accessible e-commerce, and their hard work and dedication have paid off in their current position as one of the top marketplace businesses.

#NEXT21 Benedict Evans: The Great Unbundling

The Transformation of Retail, Advertising, and Media: What Comes Next?

The pandemic has accelerated a macro trend of changes in retail, advertising, media, and consumer behavior. From traditional brick-and-mortar retail to e-commerce and from print ads to digital ads, everything is changing. Nobody knows what comes next as all the old value chains, business relationships, and market structures break apart. In this article, we will explore the fundamental trends that are driving these changes and their implications for the future.

- The pandemic has accelerated macro trends in retail, advertising, media, and consumer behavior.

- All the old market structures, value chains, and business relationships are breaking apart, and nobody knows what comes next.


- E-commerce is no longer a separate thing but a way of buying everything.

- Logistics models vary depending on what is being bought and how it is being bought.

- Amazon dominates the parcel side of e-commerce, while food e-commerce is either collected or delivered.

- The unbundling of the product and the way it is bought is transforming retail.

- Companies like Amazon and Shopify are changing the economics of retail.


- Advertising has gone down as a share of GDP by a third.

- The collapse in print advertising and the growth

Will Page | Eight Principles for Pivoting Through Disruption | Talks at Google

Will Page, Chief Economist at Spotify, talks about his book Tarzan Economics, which focuses on the game-changing principles that disruption has thrown into sharp relief as keys to survival in any sector.

Attention Economics:

Page discusses how the battle for scarce attention is having consequences on how art is produced and created. Songs are getting shorter, and the hits are beginning with the chorus, while clips on platforms like TikTok are only 30 seconds long. Page also talks about the bifurcation of markets, where there is a demand for short, snappy content, and a demand for long reads. People are willing to pay for luxury goods and bargain goods, but there is a disregard for what's in the middle.

Price of Music:

Page discusses the trap that the music industry has

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