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BigCommerce Partners | What Features Should You Look For in a B2B Ecommerce Platform?

Published on: December 16 2022 by BigCommerce

In today's digital age, businesses are increasingly shifting towards B2B e-commerce platforms to streamline their operations and increase efficiency. However, with so many options available, it can be overwhelming to choose the right platform for your business. That's where BigCommerce partners come in – they can help you find the perfect B2B e-commerce platform for your business needs. But what features should you look for in a B2B e-commerce platform?

1. Flexibility and Scalability:

Your business needs may change over time, so it's important to choose a platform that can grow and adapt with you. Look for a platform that offers flexibility and scalability to accommodate changes in your business requirements.

2. Customizability:

Every business is unique, so it's important to choose a platform that allows for customization. Look for a platform that offers a range of customization options, from design to functionality, to ensure your B2B e-commerce platform meets your specific needs.

3. Integration with Existing Systems:

Your B2B e-commerce platform should seamlessly integrate with your existing systems, such as ERP, CRM, and accounting software. Look for a platform that offers integrations with popular systems to ensure smooth operations.

4. User-Friendly Interface:

Your B2B e-commerce platform should be easy to use for both you and your customers. Look for a platform with an intuitive, user-friendly interface that simplifies the buying process.

5. Security:

Security is paramount when it comes to e-commerce. Look for a platform that offers robust security features, such as SSL encryption, PCI compliance, and fraud protection, to ensure your transactions are safe and secure.

Choosing the right B2B e-commerce platform is essential for the success of your business. By considering factors such as flexibility, customizability, integration, user-friendliness, and security, you can ensure that your platform meets your business needs and sets you up for long-term success. And with the help of BigCommerce partners, finding the right platform has never been easier.

BigCommerce Partners | What Features Should You Look For in a B2B Ecommerce Platform?

- The speaker initially had doubts about using multi-tenant SaaS platforms like BigCommerce for B2B ecommerce.

- However, they now believe that BigCommerce has done a great job in creating that capability.

- From a B2B perspective, the speaker emphasizes the importance of catalog functionality and connectivity.

Key Points:

- Catalog functionality is important, meaning how many SKUs and how much complexity the platform can handle.

- Connectivity is also crucial, as B2B platforms need to integrate differently than B2C or DTC scenarios.

- Customer hierarchy and support for a company's data model are important features for B2B ecommerce.

- Ease of integration and speed are the two most important features in a B2B platform.

- Ease of use and customization are important, as well as the ability to quickly create and view orders.

- Scalability, flexibility, and the ability to deal with complexity in a simple way are critical.

- BigCommerce is an example of an openSaaS platform that provides catalog management, integration capabilities, and other important features for B2B ecommerce.

- Scalability, flexibility, and simplicity are key factors in choosing a B2B platform.

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