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Boost Campaign Reach: Share Constant Contact on Social Media

Published on: November 20 2023 by Hōkū Marketing

Boost Campaign Reach: Share Constant Contact on Social Media

Table of Contents

  1. Introduction
  2. Opening your Constant Contact account
  3. Navigating the campaigns section
  4. Sharing campaigns on social media
  5. Selecting images and writing descriptions
  6. Connecting social media accounts
  7. Connecting Facebook
  8. Connecting Twitter
  9. Connecting LinkedIn
  10. Scheduling social media posts

How to Share Your Constant Contact Campaigns on Social Media

Constant Contact is a popular email marketing platform that allows businesses to create and send campaigns to their subscribers. While email marketing is a powerful tool, it's important to also leverage social media to reach a wider audience. In this tutorial, we will guide you on how to share your Constant Contact campaigns with your social media accounts. Whether it's your first time or you need a refresher, we've got you covered.

1. Introduction

Before diving into the specifics, let's understand the significance of sharing your Constant Contact campaigns on social media. By integrating your email marketing efforts with your social media presence, you can increase the visibility of your campaigns and engage with a broader audience. Sharing your campaigns on platforms like Facebook, Twitter, and LinkedIn allows you to reach both existing subscribers and potential customers who may have missed your email.

2. Opening your Constant Contact account

To get started, log in to your Constant Contact account. Once you're logged in, you'll be greeted with a menu across the top of the screen. Click on "Campaigns" to access your past and current campaigns.

3. Navigating the campaigns section

In the campaigns section, you will find a list of your recent campaigns. Locate the specific email campaign you want to share on social media and click on it. This will take you to a screen displaying statistics and other details about the campaign.

4. Sharing campaigns on social media

Scroll down the campaign page, and under the "Social" section, you will find options to create an ad and schedule posts. This is where you need to go to share your campaign on social media. Click on the option to proceed.

5. Selecting images and writing descriptions

Before sharing your campaign, you have the opportunity to customize the appearance and description that will be displayed on social media. In the options section, you can select different images and write additional information to provide more context to your social media posts. Make sure to choose an eye-catching image and craft a compelling description that entices users to click and engage.

6. Connecting social media accounts

To share your campaign, you need to connect your social media accounts to Constant Contact. In the options section, you will find a button that allows you to connect different social media platforms. If this is your first time sharing through Constant Contact, you will need to connect your accounts.

7. Connecting Facebook

When connecting Facebook, the platform will prompt you to authorize Constant Contact's access to your account. Follow the prompts to ensure a successful connection. If you manage multiple pages, make sure to select the correct page for sharing the campaign.

8. Connecting Twitter

Connecting Twitter is a straightforward process. Constant Contact will ask for authorization on the app, and you can grant access to enable sharing on Twitter. You have the option to turn Twitter sharing on and off as per your preferences.

9. Connecting LinkedIn

To connect your LinkedIn account, you will be asked to provide your login credentials. Enter your username and password to authorize Constant Contact's access to your LinkedIn profile. Similar to Facebook and Twitter, you can choose to enable or disable sharing on LinkedIn.

10. Scheduling social media posts

After connecting your social media accounts, you have the option to schedule when and how often you want your campaign to be shared. Constant Contact provides a calendar where you can select the date and time for your social media posts. Set the schedule according to your marketing strategy and preferences.

These simple steps will allow you to seamlessly share your Constant Contact campaigns on various social media platforms, expanding your reach and boosting engagement. By integrating email marketing with social media, you can amplify your marketing efforts and achieve greater results.

Pros:

  • Increased visibility and reach for your campaigns
  • Engaging with a broader audience
  • Improved brand recognition and awareness

Cons:

  • Requires time and effort to manage social media accounts
  • Potential for oversaturation if not strategically planned

Remember to keep an eye on the performance analytics provided by Constant Contact to track the effectiveness of your social media sharing. Now that you're equipped with the knowledge to share your campaigns on social media, start leveraging these platforms to maximize your email marketing efforts and achieve your business goals.

Highlights

  • Learn how to share your Constant Contact campaigns on social media platforms like Facebook, Twitter, and LinkedIn.
  • Increase the visibility of your campaigns and engage with a wider audience.
  • Customize images and descriptions to optimize the impact of your social media posts.
  • Connect your social media accounts to Constant Contact for seamless sharing.
  • Schedule your social media posts according to your marketing strategy.
  • Monitor campaign performance through Constant Contact's analytics.

Frequently Asked Questions (FAQ)

Q: Can I share my Constant Contact campaigns on multiple social media platforms simultaneously? A: Yes, Constant Contact allows you to connect multiple social media accounts and share your campaigns across different platforms.

Q: Do I need to have an existing email list to use Constant Contact for social media sharing? A: Yes, Constant Contact is an email marketing platform that requires you to have an email list. However, sharing campaigns on social media can help you expand your reach and potentially grow your email list.

Q: Can I schedule social media posts in advance using Constant Contact? A: Yes, Constant Contact provides a calendar where you can schedule the date and time for your social media posts. This allows you to plan and automate your social media sharing.

Q: How can I track the performance of my social media shared campaigns? A: Constant Contact's analytics provide insights into the engagement and effectiveness of your social media shared campaigns. You can monitor metrics such as clicks, shares, and conversions to assess the impact of your social media efforts.

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