Comment structurer un article de blog ? - SEO - Tuto clair et rapide

Comment structurer un article de blog ? - SEO - Tuto clair et rapide

Structuring a Blog Article: Tips and Tricks

- Lucie from Formation Redaction Web blog

- SEO content optimization for websites

- Helping bloggers optimize content and future web writers start their own business

- Sharing tips on how to structure a blog article

- Using a concrete example of a structure sent by Jennifer for a guest post

Tips for Structuring a Blog Article:

1. Title and H1:

- Use copywriting techniques to make it appealing for clicks

- Use relevant keywords and phrases

- Keep it concise and optimized for search engine results

2. H2 and Sub-Headings:

- Segment content into sub-headings using H2, H3, H4 tags

- Use relevant keywords and phrases in sub-headings

- Start sub-headings with verbs or infinitives

3. Use of Infinitives:

- Use infinitives in sub-headings for better user experience and SEO optimization

- Use related verbs for the chosen keyword to optimize for related search queries

4. Use of Odd Numbers:

- Use odd numbers for listicles instead of even or rounded numbers

- Numbers like 7, 11, or 28 are more appealing to readers

5. Call to Action:

- Include a call to action in the conclusion to engage readers

- Encourage readers to read more articles, subscribe to newsletter, or follow social media accounts

- Use guest posts as an opportunity to introduce authors and their work

- Structure is important for a blog article

- Use relevant keywords and phrases in titles and sub-headings

- Use infinitives for better user experience and SEO optimization

- Use odd numbers for listicles

- Include a call to action in the conclusion

- Stay tuned for more tips on internal and external linking and the importance of internal linking for SEO optimization.