(Day 3) SHOPIFY CHALLENGE - Making an AD post LIVE, Influencers

Published on: November 26 2022 by Sebastian Ghiorghiu

(Day 3) SHOPIFY CHALLENGE - Making an AD post LIVE, Influencers

(Day 3) SHOPIFY CHALLENGE - Making an AD post LIVE, Influencers

(Day 3) SHOPIFY CHALLENGE - Making an AD post LIVE, Influencers

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00:00:02	00:00:07	what is going on guys it is Sebastian
00:00:05	00:00:08	here and welcome to day three of the
00:00:07	00:00:10	Shopify live challenge today we're going
00:00:08	00:00:12	to be creating an Instagram we're going
00:00:10	00:00:14	to be creating an advertisement for
00:00:12	00:00:15	Instagram and we're also going to be
00:00:14	00:00:16	making some sales
00:00:15	00:00:18	stik around stay tuned if you guys are
00:00:16	00:00:19	new to the channel go ahead and click
00:00:18	00:00:21	Subscribe I'm going to be giving away a
00:00:19	00:00:22	bunch of free value and if you guys
00:00:21	00:00:24	enjoyed this video or find any value in
00:00:22	00:00:26	it go ahead and click like down below
00:00:24	00:00:27	leave a suggestion for what you guys
00:00:26	00:00:29	want to see in day four let's go ahead
00:00:27	00:00:30	and get right into it alright everybody
00:00:29	00:00:32	welcome back we are enough screen
00:00:30	00:00:34	sharing and as you can see I'm on the
00:00:32	00:00:36	home page of zodiac charms or ample
00:00:34	00:00:38	accessories we set up a promotion and it
00:00:36	00:00:40	went live so there's been sixty visits
00:00:38	00:00:43	so far thirty-five dollars in sales
00:00:40	00:00:44	which is not not too much but it's okay
00:00:43	00:00:46	I'm just testing an influencer I'm
00:00:44	00:00:47	testing a product so I'm not really sure
00:00:46	00:00:50	what's gonna happen so the first thing
00:00:47	00:00:53	that I did since the last episode was I
00:00:50	00:00:54	created an Instagram account for my for
00:00:53	00:00:56	my shop so as you can see it's called
00:00:54	00:00:58	ample accessories for the profile
00:00:56	00:01:00	picture here I just screenshotted the
00:00:58	00:01:02	name off our homepage and as you guys
00:01:00	00:01:04	can see I just put a couple pictures of
00:01:02	00:01:06	some really cool spots around the around
00:01:04	00:01:08	the world you know just something to
00:01:06	00:01:10	make the Instagram look pretty cool and
00:01:08	00:01:12	then I added two pictures of the product
00:01:10	00:01:13	that I was promoting for that day so I
00:01:12	00:01:16	am promoting the anchor bracelet as you
00:01:13	00:01:17	can see here's the link to the
00:01:16	00:01:19	collection page where you could see the
00:01:17	00:01:22	anchor bracelet so when you guys are
00:01:19	00:01:24	creating your store you want to give off
00:01:22	00:01:27	a different kind of vibe you want to put
00:01:24	00:01:28	as you guys can probably tell all my
00:01:27	00:01:31	pictures kind of look really really cool
00:01:28	00:01:33	and that's because I put the same filter
00:01:31	00:01:35	at like 30 percent opacity on all my
00:01:33	00:01:36	pictures so when you guys are creating
00:01:35	00:01:38	your Instagram account you want to
00:01:36	00:01:40	choose like a theme like a like a
00:01:38	00:01:42	picture or a kind of a filter to go with
00:01:40	00:01:44	and also none of my pictures have white
00:01:42	00:01:46	boring backgrounds so you guys
00:01:44	00:01:47	definitely want to engage your audience
00:01:46	00:01:50	you guys want to put school pictures and
00:01:47	00:01:52	I'm going to show you exactly how I
00:01:50	00:01:55	found these two pictures so if we go to
00:01:52	00:01:57	Instagram search so the way I found my
00:01:55	00:01:59	picture was I actually just typed in ink
00:01:57	00:02:02	or bracelet literally hashtag anchor
00:01:59	00:02:05	bracelet on Instagram and 74 thousand
00:02:02	00:02:07	posts came up so I was scrolling down
00:02:05	00:02:08	and I found my picture I can't find it
00:02:07	00:02:11	again but I'll just use a different
00:02:08	00:02:12	picture so I saw one that I liked just a
00:02:11	00:02:13	second ago
00:02:12	00:02:15	okay so this picture is really really
00:02:13	00:02:17	cool I like it I like the way it looks
00:02:15	00:02:19	and what I'm gonna do is I'm going to
00:02:17	00:02:24	just screenshot it from top to bottom
00:02:19	00:02:27	here and then once it's on my desktop I
00:02:24	00:02:30	can edit it in canva so let's go ahead
00:02:27	00:02:32	and go to canva canva I'm gonna go ahead
00:02:30	00:02:38	and click on create a design and then
00:02:32	00:02:39	we're gonna do Instagram post and then
00:02:38	00:02:43	we have to upload our pictures so let's
00:02:39	00:02:47	do that upload our own images BAM choose
00:02:43	00:02:49	it's going to take a second and this is
00:02:47	00:02:51	exactly what I did for the ad that I
00:02:49	00:02:53	used this this morning so we'll go ahead
00:02:51	00:02:54	and drag it on there and now we're going
00:02:53	00:02:57	to go ahead and resize it and we're just
00:02:54	00:03:00	going to go straight to that just like
00:02:57	00:03:03	that that's perfect and we're gonna go
00:03:00	00:03:03	ahead and add some text
00:03:09	00:03:16	okay let's make that a little bit bigger
00:03:11	00:03:21	and we'll make it and we'll make it
00:03:16	00:03:24	white and see if it looks good yeah that
00:03:21	00:03:33	looks fine let's make the text a little
00:03:24	00:03:35	bit bigger so people can see it okay and
00:03:33	00:03:37	then we'll change the font because I
00:03:35	00:03:37	don't really like this one
00:03:42	00:03:47	okay that's perfect okay so another
00:03:45	00:03:51	thing we want to do is we want to add
00:03:47	00:03:54	this is what I like to do is add 0 and
00:03:51	00:03:58	then the money signs so people can
00:03:54	00:04:00	really really tell that it is only $0 so
00:03:58	00:04:04	we'll go ahead and highlight that make
00:04:00	00:04:08	that super big change the font and
00:04:04	00:04:14	change the color and then we can just
00:04:08	00:04:16	drag this one down right down here and
00:04:14	00:04:19	I'm actually gonna make this bold
00:04:16	00:04:21	finally we're gonna just let them know
00:04:19	00:04:27	that they have to pay shipping just
00:04:21	00:04:28	cover ship just cover shipping and we're
00:04:27	00:04:30	gonna make this like a grayish because
00:04:28	00:04:32	we don't want it to stand out as much
00:04:30	00:04:35	and we're also gonna turn down the
00:04:32	00:04:36	opacity to like 80% okay and actually
00:04:35	00:04:39	we'll make that white because it's not
00:04:36	00:04:41	gonna stand out enough so we'll turn
00:04:39	00:04:43	down the opacity to 80% throw just cover
00:04:41	00:04:45	shipping right down there and then
00:04:43	00:04:47	that's perfect so they can see that it's
00:04:45	00:04:50	free anchor bracelet just cover shipping
00:04:47	00:04:52	and then it costs $0 and so hopefully
00:04:50	00:04:54	this will get them to engage and the
00:04:52	00:04:56	picture also looks very very good so you
00:04:54	00:04:59	could usually find pictures of your
00:04:56	00:05:01	product either on Google or just search
00:04:59	00:05:03	up your product on Instagram and you'll
00:05:01	00:05:06	see it there so the way that I found my
00:05:03	00:05:09	influencer is I just typed in IG fashion
00:05:06	00:05:13	and then the first person that comes up
00:05:09	00:05:14	was IG fashion blog so I found this page
00:05:13	00:05:16	and I asked him if we could do an
00:05:14	00:05:18	advertisement and they said yes so
00:05:16	00:05:19	here's actually my advertisement that I
00:05:18	00:05:21	did a few hours ago
00:05:19	00:05:24	and then you're the sales that I've done
00:05:21	00:05:25	from the advertisement so you guys could
00:05:24	00:05:27	really do the same thing I mean I just
00:05:25	00:05:28	typed an IG fashion blog I could have
00:05:27	00:05:31	done a lot more research finding a
00:05:28	00:05:32	better influencer and I probably will in
00:05:31	00:05:35	the next video but this guy didn't
00:05:32	00:05:36	generate me as many sales as I hoped he
00:05:35	00:05:38	would in the first few hours if you guys
00:05:36	00:05:39	are having trouble finding influencers I
00:05:38	00:05:41	actually released a video and I
00:05:39	00:05:44	explained in depth how to find good
00:05:41	00:05:45	influencers and how to make sure that
00:05:44	00:05:47	they are going to work so go ahead and
00:05:45	00:05:49	check that video I'll link it in the
00:05:47	00:05:50	description and I'll flash it up on the
00:05:49	00:05:51	screen now all right guys that's going
00:05:50	00:05:53	to do it for today's video
00:05:51	00:05:55	if you want to see something in day
00:05:53	00:05:57	number four go ahead and leave a comment
00:05:55	00:05:59	down below and also leave a like on this
00:05:57	00:06:01	video so I know that you guys are liking
00:05:59	00:06:03	the series and so that I can continue to
00:06:01	00:06:06	record it alright everybody I'll see you
00:06:03	00:06:06	guys next time