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design instagram ads

Published on: January 21 2023 by pipiads

Tips for Creating Great Instagram Ads

In this article, we will provide tips and tricks on how to create great Instagram ads that attract new customers and increase sales.

Ad Types:

There are six types of Instagram ads to choose from: photo, video, Instagram stories, carousels, collections, and explore ads. Each type provides different benefits that you'll want to consider when choosing a format for an ad.

Photo Ads:

Photo ads are perfect for displaying high-quality, organic-looking photos that entice users to check out what your brand has to offer. They are the easiest type of ad to create and align with your existing brand aesthetics. Photo ads work best when they naturally draw the user's eye.

Video Ads:

Video ads give you up to 120 seconds to get your message across. Shorter video ads are also super effective in catching users' attention. Sponsored Instagram video generates three times more comments than sponsored Instagram photos.

Instagram Stories Ads:

Instagram Stories ads are portrait-sized placements that are seemingly integrated into the user story viewing experience. They are so well integrated that while you're swiping through your friend's stories, it sometimes doesn't even feel like you're watching an ad. Users are typically more open advertising when they go through stories.

Carousel Ads:

Carousel ads are perfect for showing off multiple items in a clear, organized way or experimenting to see what content performs best. Carousel ads can automatically optimize your gallery to show the photo or video with the highest click-through rate.

Collection Ads:

Collection ads are perfect for helping your user base discover and browse through your newest product line. This type of ad is perfect for featuring products.

Explore Ads:

Explore ads show up on Instagram's explore tab, which has some impressive usage stats. Placing an ad here is an excellent opportunity to appeal to potential customers.


Targeting is the method of separating consumers into segments based on interest and demographic data. You can use whatever combination of targeting qualities you want, such as location, age, interests, and many more.


- Grab the user's attention within the first three seconds.

- Add captions to your video ads to make it easy for users to understand your ad without sound.

- Make sure the captions don't cover the text in the ad itself.

- Make sure the image used in your ad fits the ad type dimensions outlined by Instagram.

Creating great Instagram ads is all about choosing the right ad type, targeting the right audience, and grabbing the user's attention. Use these tips and tricks to create Instagram ads that attract new customers and increase sales.

How To Design Instagram Ads For Business [Canva Tutorial]

Hello friends, welcome back to your favorite digital marketing channel. This is Jelly from Life Marketing, and in this video, I'm going to show you how to design ads for Instagram.

When it comes to designing ads for Instagram, there are a few key things to keep in mind. You'll need a headline, a subject, a call-to-action button, and a logo. In this guide, we'll be using Canva, one of the most accessible design tools available.

Designing the Ad:

1. Choose the right template: Select a template that matches the type of ad you're creating. For example, a sale graphic would feature mostly text, while a product feature would feature an image.

2. Use your own brand's materials: Make sure you have your own brand's product photos, logo variations, and other design materials gathered in a single folder, so you can easily upload them to Canva.

3. Get creative with design elements: Add different elements to the design that complement your product, and don't be afraid to experiment with what works.

4. Consider video ads: Canva allows you to turn your static ad into a video ad with simple transition animations. You can also add music and feature videos of your product or service.

Designing ads for Instagram doesn't have to be complicated. With Canva, you can easily create eye-catching ads that stand out. Remember to keep your brand in mind, and don't be afraid to get creative with your design elements. Thanks for watching, and don't forget to like and subscribe for more digital marketing guides.

The BEST Instagram Advertising Strategy for 2022: Cheap & it WORKS!

Instagram has undergone significant changes recently, making it necessary for businesses to adopt a new strategy to run successful ads on the platform. In this article, we'll discuss the best Instagram ad strategy for the current state of the platform.

Bullet points/Numbered list:

- The head of Instagram has stated that video, specifically reels, is their main focus now.

- The best strategy is to use the brand new reels ad placement in a smart sequence to attract and warm up potential customers.

- The sequence will help move people from never hearing of your business to becoming ready to make a purchase.

- The first level of the sequence is the magnet ad, which aims to attract the right people who would be perfect customers.

- The magnet ad is a short clip that provides valuable information related to your business niche, inspiring viewers and giving them quick wins.

- To make the magnet ad, record a 30-second vertical reel within the Instagram app, keeping in mind to choose copyright-free music if needed.

- Target people based on interests, stacking closely related interests to reach an audience of at least 500,000 people.

- Start with a budget of $5 a day, testing different reels with varying angles or hooks.

- Level two involves retargeting the people who engaged with the magnet ad with more direct ads, leading them to make a purchase.

By adopting a sequence-based Instagram ad strategy, businesses can reach potential customers at a lower cost and move them towards making a purchase. It's essential to focus on providing value and warming up potential customers before asking for a sale.

Photoshop | Instagram Advertising Poster Design | Social Media Ads Design.

Are you interested in creating stunning posters for your business or personal use? In this tutorial, we will guide you through the process of making a visually appealing poster using Adobe Photoshop.


1. Start by opening a new document with a 1080 by 1080 canvas size and a resolution of 72.

2. Click on the gradient icon and select the gradient of your choice.

3. Drag and drop your desired image onto the canvas. If you can't see the transform lines, press Control plus T to transform it.

4. Flip the image horizontally by right-clicking on it and selecting flip horizontally.

5. Use the rectangle and ellipse tools to create shapes of your choice and customize their color and stroke.

6. Hold the shift key and click and drag to create a perfect circle.

7. Place the bicycle layer on top of the other layers.

8. To reduce the reflection of the bicycle, create a mask and use the brush tool to paint over it.

9. Select the text tool and choose a font of your choice. Adjust the size, color, and font style as desired.

10. Add more text to make the poster more stylish. Create a mask over it and remove any extra parts.

11. Change the color of the text layer by double-clicking on it.

12. Use the rectangle tool to create a rectangle and transform it using Control plus T. Add curve to the corners and add a drop shadow effect to it.

13. Add drop shadow effects to the text layers as well.

14. Download icons and add them to the poster. Group them together to keep things organized.

15. Add a glowing effect by creating a new layer and using the brush tool with a flow of 5-10% and painting near the circle.

By following these steps, you can create a visually appealing poster using Adobe Photoshop. Don't forget to experiment with different colors, fonts, and shapes to create a unique design. Happy designing!

How To Design Birthday Instastory Ads || Photoshop

Have you ever come across a conversation or text message that seems like a jumble of words? Well, the text above is an example of such a scenario. However, as an AI language model, I can summarize it for you.

Main Points:

- The text seems to be a random assortment of words, phrases, and names.

- There is a mention of some locations such as Eindhoven, Oregon, Tokyo, and Indonesia.

- Some names are also mentioned, such as Khodijah, Ikhwan, Nesya, Hendra, and Keke.

- The text includes some colloquialisms and idioms such as Hi Ho, cengo menehi, cewok betul, and black out now.

- There is also a mention of various subjects, including music, online activities, and accidents.

- The text ends with a phrase Hai semua, which means hello, everyone.

Overall, the text seems to be a random assortment of words and phrases without any clear meaning. It is challenging to derive any message or conclusion from it. However, the use of colloquialisms and idioms reflects the informal style of communication prevalent in some social settings.

Top 10 Design Hacks for Facebook & Instagram Ads 2020 (with Patrick Wind)

In this article, we will be discussing the top 10 tips for advertising on Facebook and Instagram in 2020. These tips will help you optimize your ad formats and improve your ad delivery, resulting in better performance and results.

Tip #10 - Use Asset Customization:

When it comes to ad design, it's important to be aware that most users access Facebook and Instagram on a mobile device. To optimize your ad exposure, it's best to use vertical formats that occupy the full screen of a smartphone. Asset customization allows you to deliver the perfect ad format to each placement, ensuring maximum exposure and better results.

Tip #9 - Work with Dynamic Creatives:

Dynamic creatives give you the power to test different ad variations and optimize your ad delivery. By uploading multiple images, videos, ad copies, headlines, and destination URLs, you can give Facebook's algorithm the opportunity to test and optimize for the best performance. However, it's important not to overload your ad set with too many variations, as this can decrease performance.

Tip #8 - Make Use of Offer Ads:

Offer ads are a powerful tool for retargeting users who have already engaged with your content. By offering a discount code or time-limited offer, you can convince users to make a purchase. When users save the offer, they will receive free notifications and impressions, increasing your ad exposure and engagement.

Tip #7 - Use Lookalike Audiences:

Lookalike audiences are a great way to reach new users who are likely to be interested in your product or service. By analyzing your existing customer data, Facebook can create a new audience that shares similar characteristics and interests. This can result in higher engagement and conversions.

Tip #6 - Experiment with Video Ads:

Video ads are becoming increasingly popular on Facebook and Instagram. By creating engaging and informative videos, you can capture users' attention and increase engagement. It's important to use the right ad format for each placement and to keep your videos short and to the point.

Tip #5 - Optimize Your Ad Targeting:

Targeting the right audience is crucial for the success of your ad campaigns. By using Facebook's targeting options, you can reach users based on their interests, behaviors, demographics, and more. It's important to test different targeting options and to continually optimize your audience for better performance.

Tip #4 - Use Retargeting Ads:

Retargeting ads are a great way to reach users who have already engaged with your content or visited your website. By showing them relevant ads based on their previous interactions, you can increase the likelihood of a conversion. It's important to segment your retargeting audience and to use dynamic creatives for better results.

Tip #3 - Use Messenger Ads:

Messenger ads are a great way to engage with users on a more personal level. By using automated chatbots, you can provide users with helpful information and support, resulting in higher engagement and conversions. It's important to use a conversational tone and to provide value to the user.

Tip #2 - Test Different Ad Formats:

Testing different ad formats is crucial for optimizing your ad delivery and improving your results. By testing different ad types, such as carousel ads, collection ads, and instant experience ads, you can find the format that works best for your audience and product.

Tip #1 - Analyze Your Results:

Analyzing your ad results is crucial for optimizing your campaigns and improving your performance. By using Facebook's analytics tools, you can track your ad metrics and adjust your campaigns accordingly. It's important to continually test and optimize your ads for better results.

By following these top 10 tips for advertising on Facebook and Instagram in 2020, you can optimize your ad formats, improve your ad delivery, and achieve better results. Remember to test different ad formats, analyze your results, and continually optimize your campaigns for better performance.

Social Media Ads Design in Photoshop | Instagram, Facebook, Twitter Ads Banner Design

Music Music Music: A Powerful Tool for Mental Health and Self-Expression

Music has been around for centuries and has always been a source of entertainment and inspiration for people of all ages. However, music is more than just a form of entertainment; it is also a powerful tool for mental health and self-expression. In this article, we will explore how music can be used to improve mental health and how it can be used as a means of self-expression.

Benefits of Music for Mental Health:

- Music can reduce stress and anxiety levels: Studies have shown that listening to music can reduce stress and anxiety levels, which can be beneficial for people who suffer from mental health issues.

- Music can improve mood: Listening to music can improve mood and increase feelings of happiness and positivity. This can be especially helpful for people who are feeling down or depressed.

- Music can provide a sense of community: Attending concerts and music events can provide a sense of community and belonging, which can be important for people who feel isolated or disconnected from others.

- Music can be a form of therapy: Music therapy is a type of therapy that uses music to help people improve their mental health. It has been shown to be effective in treating a variety of mental health issues, including depression, anxiety, and PTSD.

Using Music as a Means of Self-Expression:

- Music can be used to express emotions: Writing and performing music can be a powerful way to express emotions and feelings that may be difficult to articulate in words.

- Music can be used to tell a story: Music can be used to tell a story and convey a message to listeners. This can be especially effective when paired with lyrics that have a powerful meaning.

- Music can be used to inspire change: Music has the power to inspire change and motivate people to take action. Many artists have used their music as a means of spreading awareness and promoting social change.

Music is a powerful tool for mental health and self-expression. Whether you are listening to music to reduce stress and anxiety or using it as a means of self-expression, there are many benefits to incorporating music into your life. So next time you find yourself feeling overwhelmed or in need of inspiration, consider turning to music as a means of improving your mental health and expressing yourself.

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