The Dark Truth about SHEIN...

are we being gaslit by sheen cause? happy good morning and welcome back to hope scope. my beef with sheehan continues. i think it was almost a year ago. i made this video about why i hate sheen, sheen, cheyenne, and to this day i'm still getting comments on that video, and not just like comments, like paragraphs. so we obviously have more to discuss. this video is in no way me shaming anybody that shops as she in. if you like to buy stuff from here, that's totally fine, but i'm just here to gossip about them as a company today, and you're coming online shopping with me. i didn't realize the extent of how popular this online store is until recently. like i just found out, sheen is bigger than amazon. what? here's my prediction? sheehan's gonna take over the world, whether we like it or not. she and anne fashionova- i discovered they've been doing these pop-up shops, but fashion nova has already been opening up legit stores. i'm looking at these abandoned macy's and jc penney and i'm wondering how long until these fast fashion stores start taking those spaces over. apparently, sheehan has like a luxury premium line that they're doing now, so we're gonna try to find that. where is this premium section? look at all these pop-up stores. see they're coming for us. oh, i think this is it. motif premium modif offers elevated essentials made from high-end and sustainable fabrics, with a focus on quality and craftsmanship. sustainable, huh. i feel like they listen to the complaints of the general public and they're coming out with new collections to try to combat that. the definition of sustainable has gotten extremely watered down. i actually like a lot of brands using is like a marketing tiknique more than anything these days. okay, materials, silk- i'm all about the companies making positive changes, regardless of how small they are, but i'm not actually seeing any proof on here of how they're doing that. 99.99 sheen honey- what are you doing? why is this so expensive? definitely some cute stuff. in my last video some people were upset about that that i said that i hated sheen and then turned around and complimented some of the stuff. i'm just saying me liking the designs doesn't mean that i like them as a brand. this premium stuff interests me because regular she and stuff- the quality it's just pretty bad. is this motive stuff actually gonna be better? no idea. okay, but sheen's graphic t-section will never not be funny to me, like even their premium notif brand. this one- nothing, nothing, feelings of force. okay, now you're just getting lazy, throwing the entire alphabet up there. chicken whisperer, be pretty, she don't tell me what to do. uh, when you're in a bad mood and you want to try to fool everyone back to school, shopping, like, like who okays this stuff? listen, autokorrect is free. so at this point me, when it's my day off and i'm wondering what top i should wear, okay, i'm done. here's the other new section that i am very interested in. it's very well known that shan has been under fire for the last few years for stealing designs, but more frequently from smaller, up-and-coming like indie designers, problematik. i even got an email from this guy named bruno about his friend laura. her work is somewhat known but still restricted to smaller circles, which is why i assume sheen thought they could get away with stealing one of her designs and selling it as their own. that's really cute, oh, and there it is. oh, is this an update? it looks like they did get in contact with the copyright department of sheehan and compensation's being discussed. okay, that was a couple weeks ago. so frustrating, though frustrating that i can't like do anything, but in the midst of all the she in halls, i feel like the least i can do is like: bring this up. i came across another one on tiktok the other day. this person made this stunning sweater [Music] and i think the worst part about it all was the comments on that tiktok. the amount of people that were like: drop the sheet in link. so that was recent, aka, it's still going on. so i notiked they added this new section, sheen x design forward. dreams delivered. we created she next to allow designers to do what they do best: create while we handle the manufacturing, marketing and selling the best of both worlds. we get to showcase new talent, while emerging designers can keep their profit and ownership of their creations. we see what you're doing and this is them trying to make up for the designs that have been stolen in the past. but the fact that it's still going on is very confusing to me. like are there just multiple design departments and they just they don't have enough control to be able to see when it's happening. i i love the concept of this, but it's just weird that it came about from very serious accusations rather than like to do a nice thing. you know what i mean. honestly, i had zero intentions of purchasing from sheen ever again. but like also supports these original, up-and-coming designers and it's giving people a really cool opportunity to buy, like really unique designer items, but not for a designer price. look at all these whoa. this is just this month. i love it. it's like a mix of really, really cool, unique designs and then also just art like are you kidding me with this dress? right now? the fit the artwork that cut out corset back and literally the most expensive thing in the she and x section is 49 for something designed. that's cool. i need this dress. i want to get this dress and make it my whole personality. you don't understand, for 36 dollars. no, my size is gone. see what is happening. do we like sheen? do we hate sheen? okay, well, they can't all be winners. so what is this? i'm sorry, prmy, i'm sure you have some real cute designs. this one's just not doing it for me. this is very real. someone i know actually did this whole she next thing. her name is jessica and i met her because she was designing for better bodies, the activewear brand jessica rose collab. let's see if we can find it. yeah, here it is a lot of it's just like loungewear. she put these little hashtags on everything inspirational. or this little bodysuit says powerful on the back. i had only 15. it worked, because i want to buy this, like i want to support jessica, but it's still sheen, oh my gosh. and not to mention the whole necklace situation that happened a year ago. if you don't know what i'm toking about, literally just google she and necklace. it's like there's so much bad and then they're trying to cover it up with so much good. in conclusion, i still don't like shein, but i still think some of their designs, partikularly the ones that they didn't come up with, are very cute. i've got a cart full of items. comment below. let me know if i should hit check out or not. make sure to hit that subscribe button if you haven't already. lia and i picked out some other videos down below that we thought you might enjoy and we'll see you guys over in the next video. say bye, youtube.

I Tried Shopify Dropshipping With NO MONEY For 1 Week

so in this video, i'm gonna start a brand new shopify drop shipping business and attempt to take it from zero dollars to over one thousand dollars in just one week. and i'm not going to be using any money for this challenge, and i know a lot of people think you can't start a drop shipping business without any money, but we're gonna prove them wrong in this video and i'll be starting the drop shipping business completely from scratch and walk you through the entire step-by-step process, and at the end of the video, i'll show you exactly how much money the business makes. honestly, i'm hoping it's gonna make over a thousand dollars, but we're just gonna have to wait and see. so i have a lot of stuff that i have to get done today, and the very first thing i want to do is just find a good product to sell, and then after that, i'm just going to find a good supplier. then i'm just going to create my online store with shopify and then after that, i'm going to start creating advertisements, and for this challenge, i'm basically going to be using pinterest, instagram and tiktok and just basically post viral videos on there for free. and yes, this method does work well, since i do use it on my current drop shipping businesses that make over six figures. okay. so the first thing i want to start by doing is trying to find a good product to sell and, honestly, as long as i can create viral videos with the product and it has high demand, it's something i can work with. and, honestly, i find about 99 of my viral products on tiktok, so i'm going to kind of show you my strategy and how you can do this yourself. so kind of what i do on tik tok is just search up tiktok made me buy it- then i'll just click on that little hamburger icon in the top right corner, then i'll just change the date posted to this month and now it's going to show you a bunch of relevant winning products that are selling right now. and some other hashtags you can do this with is amazon fines, drop shippers exposed and tiktok viral products. but anyways, i'm going to take the next 20 minutes to try to find some good products to sell and once i do find something, i'll come back and update you okay. so, honestly, i found a ton of really good products, but there is one that stood out to me the most, which is the cordless hair curler. and for anyone who doesn't know? the cordless hair curler is really convenient for females, since you can kind of touch up your hair anywhere you go, and there's so many stores on tiktok selling this product, so if they're doing well, i'm sure i can also do the same. all right. so the next thing i want to do is find a supplier that i can get the product from, and so for this video, i think i'm going to use spocket. so i found the cordless hair curler on spock it for 28 dollars and 30 cents, which is really good, and the shipping times are only seven to 14 business days, which is also ideal, and i think i'm gonna sell the product on my store for 59.99. now i've actually seen a lot of stores sign this product for over a hundred dollars, but because i do want to sell a lot of product in a short period of time and i don't want it to be too expensive, i think 59.99 is a good number to stik with, and if my customers do see that other stores are selling it for over a hundred dollars and i'm only selling it for a fraction of that cost, i'm sure they'd rather buy it from my store. now i do want to add one other product to my store, and i'm thinking just to make it an upsell. so, anyways, i found this heat protectant spray and i think it goes really well with the cordless hair curler, and i'm thinking to sell it on my store for 19.99, and it's only going to cost me eight dollars and 27 cents, which is pretty good, and if you do need a supplier for your drop shipping store, i'll leave a link for spock it in the description of this video. but, anyways, now i got the product, which i'm happy about, and so the next step now is to actually start building my shopify store, and i do want my store to look like an actual brand, and so it is going to take me a little bit of time to build it. so, anyways, i'm going to start working on the store right now and then i'll update you tomorrow once i'm done. all right, so it's the second day now and i finally finished the store and i made it look very simple and clean, and i'm going to show you the page that the customers get redirected to. so, anyways, i have different color options here, and i also did add a sales timer to create sense of urgency. i also included a ton of high quality photos, which is really important, and i also added this to build more trust with the customers. and if you scroll down here, you can see i put what's included in the package, then i tok about the benefits of buying the cordless hair curler, then i added some frequently asked questions and then i also do have a 30 day money back guarantee. a lot of customers won't buy your product if you don't have this, so make sure you do. and if you scroll down here, you can see that i did include how the cordless hair curler works, so this just makes it look really easy and straightforward. and all the way at the bottom of the page i did include some customer reviews. now, i obviously did import these reviews to my store, but usually i do have real customer reviews. but that's pretty much it for the store and i think it looks pretty good. but anyways, now that i'm done with my store, the next important thing i have to do is add a shopify app called after sell to my store, and the reason i'm going to use after sell is because it can increase my revenue anywhere from 10 to 15, which is exactly what i want. and afterstok is for post purchase upsells, and if you don't know what that is. it's basically when you offer a customer a product to purchase after they've already purchased something from your store. for example, after someone purchases the cordless hair curler from my store, i can then offer them another product to purchase. so in my case, i could upsell the heat protectant spray, since it works well with the cordless hair curler. and post purchase upsells work so well because if a customer just purchased something from your store, they're more likely to purchase another item, since you already built that initial trust, and you can even give them a really good discount on the upsell offer, which will then make them want to buy it even more. now, one thing you never want to do with upsells is actually offer them to the customer before they've made a purchase. this will just end up confusing them and they might not end up buying the product at all. but the good thing about after sell is that the upsell offer only comes after a customer makes a purchase, which is exactly what we want. but anyways, i'm actually going to create an upsell offer using after sale for my store right now and kind of walk you through the process step by step. okay, so the very first thing you want to do is go to the shopify app store and just search for after cell and it should come up. so it's going to look like this: after sell, post purchase, upsell. so let's add the app. okay, so once you're in after sale, the first thing you want to do is click here on enable settings. then it's going to bring you to the shopify page. so just make sure you click on after cell, then just click on save. okay, back here, let's just refresh the page. okay, now the first thing we want to do is actually just set up our first funnel. click here on create and i'm just going to name this funnel: heat protectant. so here i want to click show this funnel to all customers. since i only do have one upsell product. okay, now i'm going to choose the upsell product and basically what i'm going to be upselling is this heat protectant spray. now, the cool thing here is, if the customer actually does end up purchasing this product, you can offer them another upsell, and if they decline this product, then you can offer them a downsell. now, since i don't have any other products, i'm just going to keep it like this, but you can add products in here. now. next thing i want to do is click here on edi.

More:dropshipping uk supplier

Shein.com Dropshipping (via WebScraping )to Shopify store & products import, sync shein 2021

hello everyone. my name is Nicola Kiki. I am CEO at my dead brother, calm, and today I'm going to tok with you about web scraping and an integration wood scraping resupply storm. okay, let's do that step by step. you see on your screen my data provider solution for web scraping and how it works. firstly, here is my account. each client who works with us has own account of his login and password under count. we have campaigns. each campaign is independent data set for scrapping and I could switch from one campaign to another. I created campaign demo and today I'm going to show you how to use it, how to easily manage it, and you will see that it is really, really easy solution for scraping and for data import intercept, if I store. I will show you all step by step. okay, I created with campaign demo and I created settings for scene dot-com website. so you see, campaign has different web scrappers could could have different than clip scrapings and my campaign has one web scraper connected and how to understand that risk on this campaign has one web scraper. I go to a web scraper section and I have have here only one active web scrapper. it is say in calm: okay, how to manage it, how to tell web scrapper to take data from specific category or specific product rules. today I will show you how to extract data from specific categories. it's really easily. you go to configure button. you see here I have only one selected category. it is supporting category series. so here is this category. add a shame calm. how to tell application subscriber to extract data from others category. firstly, you need to download custom grip catalog file I. you click it and text file will be downloaded. after you go to your file manager, open this file and text editor and you see the next file for configuration for data extension. it's really easy. we spot connected to this category name. for example, if I've want to add a new, new category, I add new line, I put I put with sign. I go to category. for example, with t-shirts to shirt. I copy category Ural. I go back to file editor. it's enough, and now we have to upload this file back to application copy copy, press upload. you see, right now we have two categories, one selected, the second not. if you want to extract, to check all and and say I believe the first one, okay. additionally, we could change margin. I will tell about that later. right now I will show you how to run scrapper. it's really easy. you go to export and you press run export button and trail tools will be finished. if you want to, to set up a schedule, you go to profile campaigns. here you find your campaign demo. go to schedule, press add and, for example, to run daily at 5 o'clock so it necessary to input data in and confirm at. it's really easily, ok, and save results. how to run it? let's press run button. you could add label for categories you want to extract. just understanding what is happening for a specific task. each export. it is independent task on the server. it has a specific ID and data will be extracted under this ad and we see here statuses. it will be changed. firstly, it will be created after word processing. after processing, it will have started, finished, as previous. as with tasks i tested today. ok, let's go ahead. how to connect web scrapper: whiss, whiss, whiss, whiss. simplify. firstly, you have your super file store under store. you have to go to apps, epps, UCM and the apps. you have to go to manage private apps and here you have to click on create new private app and let back to and after that you have to grant: I created with a private app tomorrow and you have to grab, get grant for next permissions for this new App: Inventor access, product listing access and product access. yeah, and give for each permission, read and write permissions. okay, save it and copy API key and copy password to text file. it's really important. and how to tell a web scrapper to extract data to your super firestorm? it's really easily. let me show you. go to export section, go to config export and then the config export. you have here section for exporting to file and export into your CMS database. in our case it is simplify: you cell. look here default. you press here: download my stop file, click on it and here you have. it is text file with configuration. you have here custom parameters and you need to specify your super file URL. after that you need to specify here your key, replace with your value and password. also replace with your value. safe is file. and after that, upload to application and advanced press save and data will be saved. and now that web scraper application, my data prior SQL application, will upload products into your store. it will create new items if it understands what it's new, and it will update or update prices for variants of a parent product or alter gasm. ok, let's check this task. it is still in progress. let's go to results I received yesterday and today. ok, here is store. I connected to my account, to my demo account. you see here all product section and here is product created. it's really important to understand that if you want to make data import automatikally, you need to start import data from my data provider application, intercept. if I automatikally, why? because my data project application creates meta fields. we with SKU of these references additionally for new items and it it will be used for data update. if you want update correctly in the future are with items you need to create with items from my data provider. it is really easily. I show you how it works. ok, what extra options do you have for data management? firstly, you could set up merging. how to do that? you go to web scrapper section. you go to configure a section. you go to change categories, change + margin, and you could download template and here you need to download template with a low temple, the node temple button. ok, here is excel file. you need to open this file at Excel or Open Office or LibreOffice. and if you want to set merging for category sport, sport team, for example, 100%, you put here 100. if you want to add plus value, plus Delta, for example, plus 5 USD, put here for last five years, the F, for example, you could use it as fixed, fixed marriage in your file. ok, save data and you could upload this file back here and it will be applied. that's all. it's really easy. if you want to extract, for example, only not all items, but only limit the list of items, for example, the first 5 items from category could put here 5 or 10 or 100, it really easily. if you want to add prefix for SKU, for example, if you miss items from scene, I want to add as I and it will add prefix as H for all items from my data provider and SKU will be saved as s H. yeah, it's really easily. you could use it. and to create items at U of its Webster automatikally and additionally in the future, it will allow allow you to update availability, stoks, levels- yeah, and prices for your items and variants. additionally, it creates new variants at update variants. yeah, it's all about subscribing and what I wanted to say you maybe I forgot to tell you about API access to application. let me show you. maybe it is important for somebody from you. ok, let's go to how to how to manage API access. you go to campaign sections. you see your service sections at your screen. you go to configure him and here is the first step you need to do here is to create new API key for your campaign. you click and you keep, a PA key will be generated. it's really important and the most important part of this tire of this API is the next endpoint: campaign data: latest get. here is secret Ural we could open- let's open with security or copy link address. here is. here is endpoint and here is part of this. next part is your secret key. it allows you to download latest file from web scrapper. the latest file. what does it mean? the latest file? it means the last successful extracted data. you mean you. I mean you remember that export section contains SEC subsection, export to file and here you could select export format you need to - expert, specific campaign. it could be excelsis. we expose your son over others. a lot of va.

More:shopify store

How to Start an Online Boutique (Dropshipping Clothing)

if you want to start an online boutique where you have no upfront costs for inventory, don't have to ship the product yourself and only purchase the inventory that you've actually sold, this video is for you. i'm going to show you, step by step, how to start an online boutique, so that you can stop putting it off and get started today, before we get into the video. if you like videos about winning products, drop shipping, shopify themes, apps and tutorials, do us a favor and hit that subscribe button and turn notifications on. now let's get into the video. alright, first things first, let me explain how there are no upfront costs for inventory, typical with clothing stores. you would order several different clothing items- pants, shirts, skirts and etc. and order a few different sizes for each product. so, say, you want to stok this t-shirt, you need to order sizes extra small to extra large and you want about five sizes of each. well, if the shirt costs you five dollars from the manufacturer, you've spent 125 dollars and have no guaranteed sales. that price does not include any color variants of the shirts or shipping, which is another thing to consider. if the product doesn't sell, well, you're just out the money. what i'm suggesting you do is something called drop shipping, or you could do print on demand. with either of these, you don't order any inventory and instead you post photos of your products on your website and if you make a sale, then, and only then, do you tell the manufacturer: hey, i made a sale, can you ship this to my customer? so what do you need to start an online boutique? the first thing you need to do is decide what type of clothing you want to sell. do you want to sell clothing for kids? for adults, is there a certain aesthetik? you want to sell cottage core, dark academia, fairy core, or do you want to create your own brand and sell your own designs? deciding this is important for two reasons: one, it's going to determine which supplier you go with, and number two, it's going to help you create a customer avatar. this is information about your target customers, such as their age, where they live, what their interests are and etc. knowing this is super important for your marketing. the next thing you want to choose is a supplier. i have a few different options for you: one's for if you're selling your own designs and ones for if you want to drop ship. you are creating your own brand designs. you will want to go with a print on demand company. the two i'd recommend looking at are printify and printful. when comparing these two, you want to take a few things into account. number one: which one offers the types of products you want to sell. for example, if you sell plus size clothing, you're going to want to make sure that the supplier offers the size range you need if you want embroidery or certain colors. again, those are all things to check for. number two: which one offers the best price? your profit is going to be whatever you sell the product for on your website, minus what you pay the manufacturer for the product, minus shipping. you want to make sure you have enough leftover after all those subtractions to make a profit. number three: which one offers the best shipping time? in the previous step you should have figured out where your target audience lives, so make sure to compare which company is going to offer you the best shipping time to wherever it is you plan to ship. by the way, don't forget to add processing times to your calculations. processing time is the time it takes them to make the clothing item. so processing time plus shipping time is the total time it will take to get to your customer if you are drop shipping. there is cj drop shipping, aliexpress, von mart and more. i'll leave a list of drop shipping suppliers in our description box, but with any of these, just like the print on demand ones, keep price and shipping time in mind. shipping time especially because most drop ship suppliers are notorious for month long waits or more, which is going to make your customers unhappy. all right, you've got your supplier. now it's time to create your website. i recommend signing up with shopify and make sure to get your own custom domain name. shopify will give you a free domain name when you sign up. it will look something like this, but i recommend purchasing a custom domain name to make it look more professional and trustworthy. having a short, easy to remember domain name is going to be very useful for marketing, because with tik tok, for example, you won't be able to add a clickable link until you hit a thousand followers. so having something short and easy to remember in your bio is going to make it much easier for your viewers to visit your store. once you've signed up for shopify, the first thing we're going to do is add our products. you actually don't need to manually add them in yourself. you install your suppliers app, connect it to your shopify store and then it will walk you through how to import your products with a few clicks. all you have to do is click on apps and then type the name of the company you used. so, for example, if you've done print on demand, you would type printify or printful. if you've chosen drop shipping, you would use cj drop shipping or a different drop shipping app. it really just depends on whoever you went with. also, pro tip, if you're doing print on demand, i highly recommend using placeit. with this website, you can place your own designs on any of these photos to show what it would look like. they have a huge library of photos to choose from. you can find photos for hats, leggings, sweatshirts and more. printify and printful do provide you with free photos to use, but if you want to level up, i highly recommend using placeit. all right, now that your products have been added, we are going to work on the design of your store, so you're going to need to select a theme. when making a theme choice, people often go based on looks alone. but put your personal preference aside for a moment. remember your target audience, because ultimately, it is them who's going to be using this website. you want to choose based on what is going to appeal to them. choose something that is easy to navigate, where they can find what they're looking for quickly and what showcases your products the best, especially on mobile. moab is a theme that does all those things, so i highly recommend choosing this theme. there are great free themes out there, but the benefit to going with a paid theme like moab is that it's a turnkey design. it's ready to go and has a lot of amazing features that you don't get with free themes. you don't have to spend hours changing colors, fonts, adding apps. it already comes pre-designed and equipped with all the features you need. it also comes with two different theme presets. moab is the first one, but they also have inner, if you prefer this look instead. typically with free themes, if you want to add something like these color swatches here, you would need to install an app and, depending on what you want to add, some apps you do need to pay for, but with moab it's already built into the theme. it's going to save you a ton of time and this way you know it's done right. as much as we like to think we can design our stores ourselves, the truth is. the end product often doesn't look professional and it can be an extremely long and frustrating process. so save yourself a headache: get molab. all right, i'm going to get everything set up on moab now you can follow along with me. starting from the top, i'm going to select my logo. next we have our hero banner. you can choose a full width banner, a 50: 50 style or a 70: 30 split. moab gives you the choice of adding a photo or a video hero banner. i personally love the look of video banners. i feel it just gives your store a more professional feel, so i'm gonna go with the video option. all i did was upload a video to my shopify files. i copied the link and i pasted it here. i found the video from pexelscom. it's a free stok photo and video website. you're even allowed to use them for commercial purposes, so i high

Case Study | How Shein Goes Crazy Worldwidely In Fast-fashion Market

[Music]. you've probably seen clothing hell youtube videos from all of the major brands like zara, hm and ashos, but more recently, a major chinese competitors have given a new meaning to fast fashion. sheen is currently the largest fashion retailer and the most visited fashion and appearances in the world. if you check it on your tiktok, it's kind of blowing up huge amount of three-in-holds and apparently ships all over that platform. last year it sold nearly 46 billion worth of error, which is nearly half of the leader inditex, zara's parent company, and became the third most valuable startup behind bad dance and spacex. it has done something that chinese companies have tiknically failed to do: make a globally recognizable brand. it was known for its super affordable yet cheaply made clothing, offering clothes at instantly low prices and targeting primarily young women who are conscious of cost and keeping up with fashion drinks. unlike other fast fashion companies like zara, who at least attempt to appear a little bit nicer than they really are, sheen doesn't attempt to do this at all and no one seems to have issue with it because they are cheap enough. if you go to xin website, you're gonna see so many cute trendy pieces at the don't make sense press, which is really really low compared to what you expected. what's up guys? welcome to the channel. if you are new to here, my name is tim c kim. from the wholesale tutorial and stay for the extremely mature e-commerce gadget. in today's video, i'll be toking about this mystery chinese company and figure out how can you, as a fashion seller, rapidly change the successful feature to your own business. so let's get started. she is founder. sri yantian is an expert in search, energy optimization and expert after brief sting running his own it business, he decided to try his luck at his own expert venture, picking a domain name that he found decent. success was on a search page: sheiinsightcom. in 2012, she began selling all types of women's apparel, but back then, she insidecom was just an online platform. there was no factory and no inventory. the team uploaded pictures of whatever design they could find, wait for orders to pile up on their set, then follow them wholesale. in 2015, she shortened the company name to xiyin. he held the designers, he placed his own factory orders and built up his own clothing and a production line, and in the process, he came up with something really noble. in a successful attempt to stand out on a google search page, he realized he was doing something that no chinese company in earlier 2000s could have possibly fathomed: he was developing a global brand. in the past, fashion designer would mourn over how customers would react to design before pushing it out. by contrast, companies like sheen are flipping the script. they push anything and everything out, then analyze the buying pattern to title their subsequent product. in china, this strategy actually already exists in the e-commerce sector. it's known as the c2i customer to manufacture models as popularized by retail giant pingudo, which begs the question of how she was such successful [Music], despite the advantage of safety on, which will remove the guesswork of doing business and lead to a virtuous circle that ultimately make mises more efficient. xin's geographic location also leveraged china's advantage to build its own flexible supply chain. besides his headquarters engine, the company also has an office in guangzhou, the southern industry hump known for its garment manufacturing industry, and thanks to the supply chain, xin is reportedly able to take her products from design to production in 10 days. other fast fashion competitors, such as dara, simply cannot keep up, as their products are typically designed in europe, manufactured in south east asia, sent to europe headquarters for warehousing and then shipped to global markets. [Music]: every day, over 5000 new items appear on their site at any one time. it has as many as 600 000 products, which touched on all the latest trends. this business model involves rapid design, production, distribution and marketing, allows brands and retailers to put large quantity of great product severity and allow customers to get more stale and products differentiation at a low pressure. [Music] has pulled significant fonts into google and facebook advertising campaign information deals and even his own social media reality show cohort by chloe kadeshi. this approach appeared to be paying off. shane's website has 150 million visitor and 14 of whom come with search according to similar right, compared to just four percent of saras on social media. the company has partnered with complex medical celebrities, fashion blogger and a contestant from reality show like the bachelor, who show off deliveries of trendy clothes in whole videos posted to kiktop and instagram. the brand has essentially take over social media. the hashtag sheen has gathered over 17 billion views on tiktok. its insta account has over 22 million followers. for a company that was just found over decades ago, that was pretty crazy. she used social media strategies. centers around getting celebrities and influence to market the brand on social media. they are an army of influence, as well as high-performing celebrities such as katy perry and lee next axe have joined the scene. ecosystem sheen has been really smart in understanding the jinzy customers and the type of content they resonated with. very addictive algorithmic on influence on a young woman to drive a lot of sales. she is called tiktok of e-commerce and this is all about real-time fashion people on any social media. they say these things on scene, they go and buy it. but then those data go directly to factory so the factory can produce it instantly and that disruption of business model will go global. but xin is one of the first one to do that and they are disrupting this whole model and the market. they also use its powerful algorithm to predict trends and sometimes don't even start manufacturing until order is placed. shin's factory system is their secret weapon. they have managed to connect the product and the app store that they have on sheen. that is usually through tik tok or instagram. they know how to find trained products and they get them directly into their backend of erp system. in addition, data also goes into the system of factory, even into the workshop, our workflow of the garment producer, the manufacturers. suddenly, when people want more or a certain design is more in favor, little factory adapts all these trains in real time. the reason that she is so good at it is that they can buy two things. number one: the experience that people have. think about tiktok and just wanting to be part of it. they constantly want new shoes, new clothes and, specifically, caves they want to show off with that. they are kind of getting active to buying those stuff. number two: they can buy big data from all fashion ecommerce to the factory, which makes it so efficient. creator doesn't always have to be designer anymore. the whole world can create. short answer: you can't back. in 2012, sponsorship could be super cheap. sometimes, influencers even can brand new company for free, because business model of influence was completely brand new at that time. sheen grows extremely fast by taking that advantage. however, if you do some research, you will know how much it costs to sponsor and influence the owner to brand your products. nowadays, moreover, she is operating a sprawling online marketplace that brings together around 6 000 chinese clothing factories and have built their own storage and shipping service to meet customer needs and boost sales. but unless you are fully stuffed enterprise companies, that has the time or budget for all that: testing, tweaking and implementing. well, with coca-cola, youtube, calcaclo is a great fashion wholesale platform that also works with sheen's factories. cockatoo makes easy for you to find sheen's products from china and add them to your online store right away, once you've m.

How to Not Get SUED When Dropshipping (w/ Aliexpress & Shopify)

Hey guys, So today I'm gonna tok about how to protect yourself from being sued when dropshipping. This wasn't a question I was planning to answer, but we've recently had a flood of comments and emails from people asking those questions, so I knew I had to address it. So here are the questions that I'm gonna be answering in this video. One: will you be sued if you use AliExpress product images that suppliers have publicly posted? Two: how can you stop yourself from being sued for using copyright images? Three: can you sell products from AliExpress that have trademarks on them? So to find out the answers for these and how to stop yourself from being sued, keep watching this video. One: will you be sued if you use AliExpress product images? I'm gonna preface this with the fact that I am not a lawyer, but my answer to this is no, no, no, no, no, no. I'm gonna be honest. I find this question quite surprising, because it's quite common knowledge that China is the country of piracy and knock-offs. yet people ask me this question all the time. Piracy and knock-offs are rampant in China. Pirated movies, games and music are sold very publicly on the streets, even though it's tiknically illegal, which is why I guess I'm a little bit surprised that people are concerned that Chinese suppliers are gonna pursue you in court for using their product images. But I also understand, because the thought of getting sued is scary, so it makes sense that you would want to double check. I can tell you now, I am 99.9% certain, that not only would a supplier not pursue you in court, but that they would view you using their images as a smart thing. You see, in China they have a very different cultural attitude towards piracy. It's because in the West we strongly value the rights of the individual. In China they do not. And in China, the idea that just one person should financially benefit from something that can be so easily and cheaply copied and distributed to the masses is crazy. And I want to be clear. I am neither agreeing or disagreeing with these ideas. I'm just explaining how things are different in China. So when an AliExpress manufacturer posts photos of the products they are selling on their listing, they won't have the same reaction as we would have in the West, because those images are so easy to be copied and reused. Instead, they'll be happy that you're using them to sell more of their products, because of course, it makes them more money, And consider this- take the self-stir mug as an example. If we head over to AliExpress, guess what we will find? We'll find that the manufacturers are stealing images from each other. The same images are used by different manufacturers to promote their own version of this product And, more importantly, all of these suppliers are just manufacturing their own copy of this mug. Who even knows who was the original manufacturer and creator of the mug? And the same goes for the images. who knows who was the first manufacturer to take the common stok images for this mug? It's impossible to know. If the original creator in China was going to be suing anyone, they would be suing the manufacturing companies that are reusing them that are based in China, not some random person who lives halfway around the world. But the fact is is that they're not going to even sue their local manufacturing companies because their cultural attitudes towards intellectual property are entirely different to ours. So no, I don't think you need to be worried that you're going to get sued for reusing their images on your store. but I am not a legal expert. I need to state that If you're still worried, my recommendation to you would be to simply message the supplier and ask them if they are okay with you reusing their images. I've never met a supplier that would say no, but it's always nice to get their confirmation. Two, how can I avoid being sued for copyright images? In China they may not care if you reuse images that originated there, but in the West it is an entirely different story. I've had multiple friends that have been sued for making this mistake. I had one friend that got sent a bill for $10,000 for accidentally using copyright images. Interestingly enough, the lawsuit didn't actually go through because it was for one of my friends that was based here in New Zealand and here in New Zealand the laws surrounding copyright damages are very different. Here, to claim damages of $10,000, you need to actually show that you lost $10,000 by someone illegally using your images. My friend was not making any money off the images. It wasn't a commercial website. When they realized that he was broke and had no money, they just dropped the lawsuit and he took the images done And no, they hadn't sent him a takedown notike. It's a common misconception that you can skirt the law and just take down the images when you get sent a notike. No, they don't have to send you that. They are perfectly within their rights to just immediately sue you. But it was a good reminder that small websites that aren't even making any money yet can still be sued for copyright infringement. If my friend had been living in the USA, then that lawsuit would have gone very differently. He got very lucky. So don't think that because you don't have a super successful site yet that you're not going to get sued. You still need to make sure that you're following copyright laws. An easy way to stop yourself from being sued for copyright is to use images that you're allowed to use, and an easy way to find them is with Google Images. On Google Images, click Settings and then click Advanced Search. Type in what you want to search for and then just scroll down to usage rights and select free to use, share or modify, even commercially. You'll be surprised at how many images you find that you're allowed to use. Three: can I sell AliExpress products that have trademarks? I'm gonna preface this again with the fact that I'm not a lawyer, but no, no, no, no, no. You cannot sell items that are trademarked. I know that I've probably confused some of my viewers because of the video I created "How to Dropship from AliExpress". In that video, I highlight a store from a friend of mine called World of Harry. It is a WooCommerce dropshipping store that dropships Harry Potter items from AliExpress. Now, the reason why I highlighted the store wasn't because I recommend dropshipping trademarked Harry Potter items like he is doing. It's because that website has a ton of SEO done to it and it's getting lots of organic, free traffic from Google. I was using it as a case study for how you can optimize your own stores for the Google search engine. In that video I say two things. Firstly, I say that that store is very well optimized for Google, but secondly, I also state that I do not recommend selling trademarked products. Dropshipping trademarked products is a risky business because it's highly illegal. I'll tell you now. I have a friend that told me a story about how his dropshipping business almost ended in disaster when he first started it. He was dropshipping products from China that were counterfeit and illegal. but he was naive. He assumed that, because the manufacturers were selling hundreds to thousands of these every week, that it must have been legit and that they had every right to do so. Well, he discovered that that was not the case one day when the Feds came knocking at his door. So he opened it and found that it was the Feds who had come to tok to him about how he was illegally selling counterfeit items. Now, like my friend earlier, he also got lucky and managed to avoid any serious legal action or jail time, but it could have so easily gone the other way. So do not sell anything that is branded with a trademark. You might think that because the self-stir mug with Harry Potter on it is selling 200 units a week, that the manufacturer must have the right to do so, but they don't, so don't sell it. Instead, sell this gen.