Does SHOPIFY Dropshipping STILL Work? HERE Is What YOU Are MISSING!
Published on: November 28 2022 by Peter Pru - Ecommerce Empire Builders
Does SHOPIFY Dropshipping STILL Work? HERE Is What YOU Are MISSING!
Table of Contents
Does SHOPIFY Dropshipping STILL Work? HERE Is What YOU Are MISSING!
| startTime | durationTime | text |
| 00:00:23 | 00:00:28 | what is up Empire builders welcome back |
| 00:00:25 | 00:00:30 | to another episode here today we're |
| 00:00:28 | 00:00:33 | gonna be toking about a question I |
| 00:00:30 | 00:00:35 | constantly constantly get asked is why |
| 00:00:33 | 00:00:37 | why Pete why are you the only one that's |
| 00:00:35 | 00:00:39 | sending all your driving to sales |
| 00:00:37 | 00:00:41 | funnels instead of your Shopify store |
| 00:00:39 | 00:00:44 | everybody seems to always be sending it |
| 00:00:41 | 00:00:46 | to Shopify stores but specifically I |
| 00:00:44 | 00:00:48 | want to tok about why sending it to a |
| 00:00:46 | 00:00:51 | sales funnel actually converts better |
| 00:00:48 | 00:00:53 | right because I want to I want you to do |
| 00:00:51 | 00:00:55 | me a favor guys I want you to go into |
| 00:00:53 | 00:00:57 | your Shopify stats and I want to go tell |
| 00:00:55 | 00:01:01 | me what your conversion rate is I can |
| 00:00:57 | 00:01:05 | merely bet that most of you most of you |
| 00:01:01 | 00:01:07 | if not literally 99% of you are under a |
| 00:01:05 | 00:01:09 | four percent conversion rate probably |
| 00:01:07 | 00:01:11 | most of you are at two percent that's |
| 00:01:09 | 00:01:13 | usually the average all right usually |
| 00:01:11 | 00:01:16 | pretend like one point six and like two |
| 00:01:13 | 00:01:19 | percent average conversion rate on a |
| 00:01:16 | 00:01:23 | Shopify store front and I have a theory |
| 00:01:19 | 00:01:27 | on why it is like that guys and usually |
| 00:01:23 | 00:01:28 | usually on a sales funnel guys your |
| 00:01:27 | 00:01:31 | conversion rates going to be closer to |
| 00:01:28 | 00:01:32 | eight percent seven eight percent is |
| 00:01:31 | 00:01:33 | from what I found especially when you |
| 00:01:32 | 00:01:37 | got your targeting and all that good |
| 00:01:33 | 00:01:40 | stuff down why is that well here's my |
| 00:01:37 | 00:01:42 | theory on why traffic is always gonna |
| 00:01:40 | 00:01:44 | convert better through a funnel compared |
| 00:01:42 | 00:01:47 | to a storefront okay like a Shopify |
| 00:01:44 | 00:01:50 | store right and the reason that happens |
| 00:01:47 | 00:01:53 | guys is because when you send somebody |
| 00:01:50 | 00:01:55 | to a Shopify store even if you send them |
| 00:01:53 | 00:01:57 | to your product page literally exactly |
| 00:01:55 | 00:02:01 | your exact product page where you want |
| 00:01:57 | 00:02:03 | them to buy people get confused okay and |
| 00:02:01 | 00:02:05 | they don't understand what to do next |
| 00:02:03 | 00:02:07 | okay there's a bunch of options and they |
| 00:02:05 | 00:02:09 | see your related product they click |
| 00:02:07 | 00:02:12 | around and then the next thing you know |
| 00:02:09 | 00:02:13 | they're gone okay and that's the |
| 00:02:12 | 00:02:16 | difference without us it with a sales |
| 00:02:13 | 00:02:20 | funnel when you send some traffic to a |
| 00:02:16 | 00:02:21 | sales funnel guys there's only a few |
| 00:02:20 | 00:02:23 | options at the page |
| 00:02:21 | 00:02:26 | these people okay your potential |
| 00:02:23 | 00:02:27 | customers first step one enter your |
| 00:02:26 | 00:02:31 | email address on the opt-in page or |
| 00:02:27 | 00:02:33 | leave okay there they answer their email |
| 00:02:31 | 00:02:35 | address that is called a micro |
| 00:02:33 | 00:02:38 | commitment they have now committed a |
| 00:02:35 | 00:02:40 | small little task like that and said yes |
| 00:02:38 | 00:02:42 | to adding in their email address and |
| 00:02:40 | 00:02:44 | giving it to you right this is all |
| 00:02:42 | 00:02:46 | psychology now right that's a micro |
| 00:02:44 | 00:02:48 | commitment level on their brain that |
| 00:02:46 | 00:02:51 | they said yes who finally you know I'll |
| 00:02:48 | 00:02:54 | give them my email address now they |
| 00:02:51 | 00:02:56 | might get to the order form page right |
| 00:02:54 | 00:03:01 | now the order form pages are very very |
| 00:02:56 | 00:03:02 | simple guys it has maybe a few uh a few |
| 00:03:01 | 00:03:04 | maybe a few more pictures and a couple |
| 00:03:02 | 00:03:08 | details about your product but there's |
| 00:03:04 | 00:03:10 | only one product right there is one |
| 00:03:08 | 00:03:12 | product for them to choose from it's not |
| 00:03:10 | 00:03:14 | like you see any other related products |
| 00:03:12 | 00:03:15 | on the page yeah you might have an order |
| 00:03:14 | 00:03:17 | bump but there's no picture of the order |
| 00:03:15 | 00:03:19 | up there's nothing there there's an |
| 00:03:17 | 00:03:21 | order bump that might just say hey you |
| 00:03:19 | 00:03:22 | know again expedited shipping or you |
| 00:03:21 | 00:03:24 | know add a limited edition version of |
| 00:03:22 | 00:03:26 | the product or whatever right but |
| 00:03:24 | 00:03:29 | there's only everything on that order |
| 00:03:26 | 00:03:31 | page revolves around one product there's |
| 00:03:29 | 00:03:33 | no distractions anywhere else there's no |
| 00:03:31 | 00:03:35 | links out right the only option this |
| 00:03:33 | 00:03:37 | person has is either give me that credit |
| 00:03:35 | 00:03:39 | card information and get the product or |
| 00:03:37 | 00:03:42 | get out that's the beauty with the |
| 00:03:39 | 00:03:44 | Samsung each step is a yes or no |
| 00:03:42 | 00:03:47 | question it's a one or two zero okay |
| 00:03:44 | 00:03:49 | there is no other options okay and |
| 00:03:47 | 00:03:50 | that's how it needs to be in e-commerce |
| 00:03:49 | 00:03:53 | people's attention spans are way too |
| 00:03:50 | 00:03:55 | short right now it's like a second long |
| 00:03:53 | 00:03:58 | so if you give them more options I got a |
| 00:03:55 | 00:03:59 | yes or no and then a maybe most of them |
| 00:03:58 | 00:04:01 | are gonna choose maybe and that's what |
| 00:03:59 | 00:04:03 | happens when you send them to a Shopify |
| 00:04:01 | 00:04:05 | store guys most people are saying maybe |
| 00:04:03 | 00:04:07 | later maybe I'll do this later with a |
| 00:04:05 | 00:04:09 | sales funnel you're not letting that |
| 00:04:07 | 00:04:11 | stuff happen right they create a micro |
| 00:04:09 | 00:04:13 | commitment on your opt-in page right |
| 00:04:11 | 00:04:14 | they gave you an email address now they |
| 00:04:13 | 00:04:16 | gets a second page and they see all the |
| 00:04:14 | 00:04:18 | different options of product quantities |
| 00:04:16 | 00:04:19 | they can buy for your for your for your |
| 00:04:18 | 00:04:23 | product or whatever you're offering |
| 00:04:19 | 00:04:24 | right that's it it's that easy all right |
| 00:04:23 | 00:04:26 | and that's what they make that logical |
| 00:04:24 | 00:04:28 | decision or emotional decision if you |
| 00:04:26 | 00:04:30 | did your marketing right hopefully |
| 00:04:28 | 00:04:32 | they're saying yes emotionally right and |
| 00:04:30 | 00:04:34 | validating it logically on why they need |
| 00:04:32 | 00:04:36 | this product all right and they |
| 00:04:34 | 00:04:39 | by the by your product right they say |
| 00:04:36 | 00:04:41 | yes right now they get to your upsell |
| 00:04:39 | 00:04:43 | pages right and that's exactly it's so |
| 00:04:41 | 00:04:46 | simple your upsell pages our yeses or |
| 00:04:43 | 00:04:48 | knows there's nothing else that needs to |
| 00:04:46 | 00:04:49 | be on these pages guys there's nothing |
| 00:04:48 | 00:04:52 | else that needs to be on these pages |
| 00:04:49 | 00:04:54 | it's a yes or no question do you want |
| 00:04:52 | 00:04:56 | that product extra product or do not |
| 00:04:54 | 00:04:59 | want the extra product okay that's it |
| 00:04:56 | 00:05:01 | don't clutter it up and confuse people |
| 00:04:59 | 00:05:03 | with other links to external sites or |
| 00:05:01 | 00:05:06 | anything you just need to be simple the |
| 00:05:03 | 00:05:07 | only place the only place I always tell |
| 00:05:06 | 00:05:09 | my students especially the ones in six |
| 00:05:07 | 00:05:11 | share your phone it's the only place I |
| 00:05:09 | 00:05:13 | want you to ever link externally out or |
| 00:05:11 | 00:05:15 | tok about other products is on your |
| 00:05:13 | 00:05:18 | Thank You page on your Thank You page |
| 00:05:15 | 00:05:20 | yes you can put down different affiliate |
| 00:05:18 | 00:05:24 | up affiliate offers that you might have |
| 00:05:20 | 00:05:25 | you might want to do um you know point |
| 00:05:24 | 00:05:26 | them to a different sales funnel of |
| 00:05:25 | 00:05:29 | yours main point them to your Shopify |
| 00:05:26 | 00:05:30 | store at that point at that point we can |
| 00:05:29 | 00:05:32 | send it to our Shopify server because |
| 00:05:30 | 00:05:33 | they've said yes so many times to us so |
| 00:05:32 | 00:05:36 | if we give them a good deal say hey you |
| 00:05:33 | 00:05:37 | know here's a 20% coupon for our entire |
| 00:05:36 | 00:05:40 | store it's valid for next eight hours |
| 00:05:37 | 00:05:42 | make sure you go use it now right that's |
| 00:05:40 | 00:05:45 | when they will go now to your Shopify |
| 00:05:42 | 00:05:46 | store and buy from you then alright so I |
| 00:05:45 | 00:05:49 | hope that makes sense guys because |
| 00:05:46 | 00:05:51 | literally when you set when you give |
| 00:05:49 | 00:05:52 | people too many options right they're |
| 00:05:51 | 00:05:54 | usually not going to choose the option |
| 00:05:52 | 00:05:58 | that you want that's the unfortunate |
| 00:05:54 | 00:06:01 | truth of this stuff especially when |
| 00:05:58 | 00:06:05 | you're running you know a shop of ice or |
| 00:06:01 | 00:06:07 | forend funnels as well right typically |
| 00:06:05 | 00:06:10 | right guys the funnel the funnel will |
| 00:06:07 | 00:06:12 | convert a lot better for you especially |
| 00:06:10 | 00:06:14 | with your code traffic there you should |
| 00:06:12 | 00:06:16 | never be anything anyway that you're |
| 00:06:14 | 00:06:18 | acquiring new customers every single one |
| 00:06:16 | 00:06:20 | of them should be going through a funnel |
| 00:06:18 | 00:06:21 | guys all of your new customers should be |
| 00:06:20 | 00:06:23 | going through a funnel any of your paid |
| 00:06:21 | 00:06:26 | traffic sources should be going through |
| 00:06:23 | 00:06:29 | a sales funnel it will convert better |
| 00:06:26 | 00:06:32 | for you I promise you that okay |
| 00:06:29 | 00:06:33 | most people guys and I repeat this all |
| 00:06:32 | 00:06:34 | the time when you send them to that |
| 00:06:33 | 00:06:36 | Shopify store they're just gonna even if |
| 00:06:34 | 00:06:38 | they do convert and even if they do say |
| 00:06:36 | 00:06:40 | yes to your product they're just gonna |
| 00:06:38 | 00:06:43 | buy one and they're gonna be out there |
| 00:06:40 | 00:06:45 | leaving your store okay at least with |
| 00:06:43 | 00:06:47 | the sales funnel you're able to not only |
| 00:06:45 | 00:06:48 | break even you're making three |
| 00:06:47 | 00:06:50 | time's the money then what would you do |
| 00:06:48 | 00:06:52 | you would do actually just three point |
| 00:06:50 | 00:06:54 | four times the average cart value of |
| 00:06:52 | 00:06:55 | what you'd see in a Shopify store |
| 00:06:54 | 00:06:57 | because you have order bumps you have |
| 00:06:55 | 00:06:58 | quantities of your products that you can |
| 00:06:57 | 00:07:00 | literally put in the face of your |
| 00:06:58 | 00:07:02 | customer right then you have different |
| 00:07:00 | 00:07:04 | upsells sequence and down sell sequences |
| 00:07:02 | 00:07:06 | okay that's what I want you guys to |
| 00:07:04 | 00:07:08 | understand that's why it's so so so |
| 00:07:06 | 00:07:10 | important to be using sales funnels guys |
| 00:07:08 | 00:07:13 | because when you run Facebook ads or |
| 00:07:10 | 00:07:15 | whatever think about it if you if you |
| 00:07:13 | 00:07:19 | have three times extra now average cart |
| 00:07:15 | 00:07:20 | value your maintenance of revenue so now |
| 00:07:19 | 00:07:22 | you're not only going to be able to |
| 00:07:20 | 00:07:23 | easily pay for the traffic that you're |
| 00:07:22 | 00:07:24 | paying for it through Facebook Ads |
| 00:07:23 | 00:07:25 | you're gonna easily be able to pay for |
| 00:07:24 | 00:07:26 | the product cost and you're finally |
| 00:07:25 | 00:07:29 | actually gonna be able to pay for |
| 00:07:26 | 00:07:30 | yourself that's wait you're not gonna be |
| 00:07:29 | 00:07:32 | able to do that with a Shopify store if |
| 00:07:30 | 00:07:34 | they just keep buying one product or |
| 00:07:32 | 00:07:35 | even two product right they're not going |
| 00:07:34 | 00:07:38 | to be able you're not gonna be able to |
| 00:07:35 | 00:07:39 | pay for it right you're not you're |
| 00:07:38 | 00:07:40 | actually gonna be losing weight that's |
| 00:07:39 | 00:07:43 | why most people that get into drop |
| 00:07:40 | 00:07:45 | shipping and fall for this belief to go |
| 00:07:43 | 00:07:46 | through a Shopify store they're actually |
| 00:07:45 | 00:07:50 | losing money and that's why most |
| 00:07:46 | 00:07:51 | businesses in Shopify fail literally |
| 00:07:50 | 00:07:54 | because you're not controlling the sales |
| 00:07:51 | 00:07:56 | process for your customer right and when |
| 00:07:54 | 00:07:58 | there's an option out there to use this |
| 00:07:56 | 00:08:00 | house one where it's literally proven |
| 00:07:58 | 00:08:03 | that your conversion rates are going to |
| 00:08:00 | 00:08:04 | be double make sure you take advantage |
| 00:08:03 | 00:08:07 | of that especially with the average cart |
| 00:08:04 | 00:08:10 | values being so high in sales funnels |
| 00:08:07 | 00:08:12 | compared to a Shopify service but I hope |
| 00:08:10 | 00:08:13 | this video was helpful for you guys that |
| 00:08:12 | 00:08:14 | we're wondering you know why do you |
| 00:08:13 | 00:08:17 | usually sales funnels convert better |
| 00:08:14 | 00:08:19 | well it's that that's why because you're |
| 00:08:17 | 00:08:21 | it's a yes or no questions on every |
| 00:08:19 | 00:08:24 | single page there's no other options on |
| 00:08:21 | 00:08:26 | a sale son all besides to say yes or no |
| 00:08:24 | 00:08:28 | and I want to tok about one quick thing |
| 00:08:26 | 00:08:29 | here and this is also um we're heading |
| 00:08:28 | 00:08:33 | up about eight minutes here but it's |
| 00:08:29 | 00:08:36 | cool two-step order forms the reason |
| 00:08:33 | 00:08:39 | two-step order forms work as well as |
| 00:08:36 | 00:08:40 | they do right and usually listen guys if |
| 00:08:39 | 00:08:43 | you're doing in two set order form do |
| 00:08:40 | 00:08:45 | not do not use an opt-in page like if |
| 00:08:43 | 00:08:47 | you do an opt-in page and then it leads |
| 00:08:45 | 00:08:49 | to a two-step order form don't do that |
| 00:08:47 | 00:08:49 | don't not do that that's that's that's |
| 00:08:49 | 00:08:51 | bad |
| 00:08:49 | 00:08:52 | with the two-step order form you want |
| 00:08:51 | 00:08:54 | them to land on the two-step order form |
| 00:08:52 | 00:08:56 | and that's it because you're gonna be |
| 00:08:54 | 00:08:58 | collecting the lead right from there and |
| 00:08:56 | 00:08:59 | the reason two-step order forms |
| 00:08:58 | 00:09:02 | if you don't know what a 2-step order |
| 00:08:59 | 00:09:03 | form is it's basically two pages on like |
| 00:09:02 | 00:09:05 | a little basically on the first page you |
| 00:09:03 | 00:09:06 | say what is your what's your shipmate |
| 00:09:05 | 00:09:08 | what's your email on what your shipping |
| 00:09:06 | 00:09:10 | information and then when they click and |
| 00:09:08 | 00:09:12 | go to step two down step - that's where |
| 00:09:10 | 00:09:13 | it's going to show you they're going to |
| 00:09:12 | 00:09:15 | be asked to put in their credit card |
| 00:09:13 | 00:09:16 | information and select what products |
| 00:09:15 | 00:09:20 | they want that's what the order bump |
| 00:09:16 | 00:09:21 | will be shown as well but the reason to |
| 00:09:20 | 00:09:23 | set order forms to convert so well is |
| 00:09:21 | 00:09:26 | because of that micro commitment right |
| 00:09:23 | 00:09:28 | most people and yes it's a very sneaky |
| 00:09:26 | 00:09:29 | little tack that guys will to set board |
| 00:09:28 | 00:09:30 | for because you're getting all that |
| 00:09:29 | 00:09:33 | customers information right you're |
| 00:09:30 | 00:09:34 | getting their their name you're getting |
| 00:09:33 | 00:09:37 | their email address you're getting their |
| 00:09:34 | 00:09:39 | whole detailed location address so when |
| 00:09:37 | 00:09:40 | they go to step two they may or may not |
| 00:09:39 | 00:09:42 | have known that they're gonna have to |
| 00:09:40 | 00:09:44 | pay for that shipping price or whatever |
| 00:09:42 | 00:09:45 | or paid they thought they might have |
| 00:09:44 | 00:09:48 | been getting that product completely for |
| 00:09:45 | 00:09:50 | free they've already committed to |
| 00:09:48 | 00:09:51 | putting in their shipping information |
| 00:09:50 | 00:09:53 | that they're just gonna be like you know |
| 00:09:51 | 00:09:55 | what - I'll just buy there Eddie got my |
| 00:09:53 | 00:09:57 | shipping information I might as well get |
| 00:09:55 | 00:09:58 | this thing that's why two-step order |
| 00:09:57 | 00:10:00 | forms convert as well as they do but |
| 00:09:58 | 00:10:02 | make sure you're not doing like a double |
| 00:10:00 | 00:10:04 | opt-in sort of thing where you have an |
| 00:10:02 | 00:10:06 | opt-in page leading to a two-step order |
| 00:10:04 | 00:10:08 | form I did that once before my |
| 00:10:06 | 00:10:10 | conversions were actually lower just |
| 00:10:08 | 00:10:12 | send them to a direct sales page that |
| 00:10:10 | 00:10:14 | has your to set border form on it one |
| 00:10:12 | 00:10:16 | single sales page explaining your |
| 00:10:14 | 00:10:17 | product benefits features or whatever |
| 00:10:16 | 00:10:19 | all that good stuff but that's two |
| 00:10:17 | 00:10:23 | separate forms do typically convert |
| 00:10:19 | 00:10:25 | better because especially in terms of |
| 00:10:23 | 00:10:26 | after they put in the lead-in for after |
| 00:10:25 | 00:10:28 | they put in their information and see |
| 00:10:26 | 00:10:31 | that step two you're typically going to |
| 00:10:28 | 00:10:33 | see most more people are going to take |
| 00:10:31 | 00:10:35 | you up on that offer and purchase so |
| 00:10:33 | 00:10:37 | guys I hope this video was helpful for |
| 00:10:35 | 00:10:39 | you if you're interested in this kind of |
| 00:10:37 | 00:10:40 | stuff these funnels and trying to learn |
| 00:10:39 | 00:10:42 | how to use them if you're sell on Amazon |
| 00:10:40 | 00:10:44 | or Shopify or whatever I hold a class |
| 00:10:42 | 00:10:45 | every single week it's been sporadic |
| 00:10:44 | 00:10:47 | it's been on Sundays Mondays Tuesdays |
| 00:10:45 | 00:10:48 | it's all over the place but if you want |
| 00:10:47 | 00:10:50 | to find out when the next class is |
| 00:10:48 | 00:10:52 | coming up make sure you click it's |
| 00:10:50 | 00:10:53 | either gonna be on the first comment or |
| 00:10:52 | 00:10:55 | in the description it's called live six |
| 00:10:53 | 00:10:57 | or your funnels class we hold that class |
| 00:10:55 | 00:10:59 | every week it's usually between 7 & 8 |
| 00:10:57 | 00:11:01 | p.m. Eastern Time so if you care to join |
| 00:10:59 | 00:11:03 | that make sure you go there and register |
| 00:11:01 | 00:11:06 | it'll also tell you what date it's |
| 00:11:03 | 00:11:07 | actually happening on guys but I hope |
| 00:11:06 | 00:11:09 | this video was helpful for you guys |
| 00:11:07 | 00:11:09 | please like comment and subscribe and |
| 00:11:09 | 00:11:13 | remember |
| 00:11:09 | 00:11:13 | your empire starts now |
