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Facebook Ads: Step by Step

Published on: June 4 2023 by pipiads

Are you looking to set up a successful Facebook ad campaign from scratch? In this article, we'll guide you through step-by-step to create a solid Facebook ad campaign that can generate revenue for your business.

Why Facebook Ads Still Work:

Facebook Ads are still effective as the platform has seen year-on-year growth in its active user base and advertising revenue. With almost 2 billion active users every day, Facebook and Instagram ads can still reach a large audience.

Getting Started:

The first thing you need to do is create a new business account on business.facebook.com. Once you have done that, you can familiarize yourself with Facebook's Ads Manager interface, which consists of Campaigns, Ad Sets, and Ads.

Competitor Research:

It's important to run competitor research to understand what a good ad looks like in your niche. Facebook Ad Library and Campaign Ideas Generator are two tools that can help you with this research.

Creating Ads:

To create an ad, click on the Create button in Ads Manager and choose your campaign objective. Name your campaign and set up your budget, targeting, and ad creative. It's important to test multiple variants of your ad using A/B split testing.

Creating a successful Facebook ad campaign takes time and effort, but with the right strategy and tools, you can generate revenue for your business. Don't forget to analyze your ad performance regularly and make adjustments as needed.

Facebook Ads Tutorial 2022 - How To Create Facebook Ads For Beginners (COMPLETE GUIDE)

Hey guys, it's Jordan here and in today's article, we're going to be going through how to start Facebook ads. Now, our last video got over one million views but Facebook has made some changes since then, so I'm here to bring you up to speed with the A to Z of launching your first ever Facebook ad.

In this article, we'll cover the basics of Facebook advertising, including the platform structure, how to set up your business manager account, and creating your first Facebook ad.

Facebook Advertising Platform:

- Facebook has 1.7 billion daily active users and 80% of the internet has a Facebook profile, making it a huge opportunity for businesses to reach their ideal customers.

- Facebook generated $17 billion in Q1 2020 alone from ad revenue, with over 80 million businesses having a Facebook business page.

- The average cost per click on Facebook is $1.72, making it a cost-effective advertising platform.

- Facebook's CPM (cost per 1000 impressions) is around $7.34, making it one of the most cost-effective ad platforms in the world.

- The Facebook advertising platform consists of the Facebook business suite, ads manager, ad campaigns, ad sets, and ad creatives.

Setting up Your Business Manager Account:

- To create a business manager account, go to business.facebook.com and create an account.

- Make sure to add your Facebook business page and create an ad account.

- Set up your payment method and business details to start running ads.

Creating Your First Facebook Ad:

- To create your first Facebook ad, go to the ads manager and select your campaign objective (awareness, consideration, or conversion).

- Choose your ad set and target audience, and create your ad creative (image, video, or text).

- Install the Facebook pixel on your website to track customer behavior and conversions.

By following these steps, you can launch your first Facebook ad and reach your target audience effectively. Remember to test different variables and audiences to find winning Facebook ad campaigns and continuously optimize your ads for better performance.

How To Create Facebook Ads For Beginners (COMPLETE GUIDE) | Facebook Ads Tutorial 2023

Today's Facebook Ads Master Class is perfect for beginners, intermediate-level marketers, and even experts who want to take their knowledge to the next level. The training is designed to take you from zero to expert by the end of the video, with timestamps to help you skip to specific sections if needed.

Why Advertise on Facebook:

Advertising on Facebook is simple, with 1.93 billion daily active users and 28 billion total ad revenue every year. With an average cost per click of $1 and a CPM of $11.54, Facebook is an excellent platform for businesses to advertise their products or services. As an experienced marketer, I use Facebook ads to promote my own advertising agency and education company, both of which have brought in a significant amount of revenue.

Benefits of Advertising on Facebook:

There are many benefits to advertising on Facebook, including selling more products or services, generating leads, distributing content, and increasing app installs. Facebook's micro-segmented targeting allows you to reach your ideal customers, and you can get clicks for as low as one cent. With predictability in your campaigns, you can consistently put one dollar in and get two, three, or even ten dollars out.

Assets You Need to Start Advertising:

To get started with Facebook ads, you'll need to set up a business manager, ad accounts, pages, pixels, and payment methods. Business manager is the container that holds all of your business assets, and you can have up to five ad accounts per business manager. Your Facebook page is where your ads will run from, and you need to verify the ownership of your domain to drive ads to it. The pixel is a piece of code you put on your website that will track all the visitors' actions, allowing you to track your ads' results.

Creating Your Facebook Page:

To create your Facebook page, select the type of page you want to create and enter your business information for category type. Add profile and cover pictures, create your

Facebook Ads Tutorial 2023 - How To Create Facebook Ads FOR BEGINNERS (Step-By-Step)

running Facebook ads in general, feel free to reach out to me on my Instagram at AC_Hampton.

Running Facebook ads can be confusing and costly for beginners, but with the right guidance, it can be a profitable tool for your business.


Before running ads, make sure you have a product that has potential to sell and a well-designed Shopify store. Connect your Facebook pixel correctly to track your data and sales.

Creative Testing:

Testing different creative elements such as thumbnails and videos is essential to finding the best performing ad. Set up your columns and create a campaign specifically for creative testing. Duplicate your ad and change only one element at a time, then measure the data to see which performs best.

Purchase Interest Campaign:

Once you have enough data from your creative testing, start optimizing for sales and targeting specific audiences in a purchase interest campaign. Continuously run your creative testing campaign to always improve your ad performance.

Running Facebook ads as a beginner can be daunting, but with the right strategies, it can lead to profitable results. Remember to test your creatives and continuously analyze your data to improve your ad performance.

Facebook Ads Tutorial 2022 - How To Create Facebook Ads For Beginners (QUICK GUIDE)

Are you struggling to get traffic to your website? Do you want to increase your customer base? Well, look no further than Facebook ads. With Facebook, you can easily post an ad about your website and target it towards people who may be interested in your content. In this article, we will show you how to create a Facebook ad that will increase traffic to your site and attract more customers to your business.

Steps to Create a Facebook Ad:

1. Choose the Type of Ad:

- Log into your Facebook account and go to facebook.com/adsmanager.

- Select Create Now and choose the type of ad you want to run.

- For increasing traffic to your site, select Traffic and click Continue.

- Name your ad and select Website as the destination.

2. Set a Budget:

- Decide on a daily budget for your ad.

- Set the budget in Facebook ads manager and select your payment method.

3. Select Your Audience:

- Choose the location, age group, gender, and interests of your audience.

- Use the Exclude option to narrow down your target audience even further.

4. Design Your Ad:

- Create a Facebook page for your website.

- Add an image or video to attract your audience.

- Use attractive text to connect with your audience and explain how your ad will be useful.

- Provide a call to action by adding your website URL.

5. Publish Your Ad:

- Make sure your ad looks good and publish it.

- Wait for Facebook to review your ad, which usually takes less than an hour.

- Check the performance metrics of your ad, such as the number of people who have seen your ad and clicked on it.

Bonus: How to Retarget Visitors with Facebook Pixel:

- Install the Pixel FB plugin on your WordPress website.

- Connect your website with Facebook by setting up Facebook Pixel.

- Use the data from your site to retarget your audience and increase your conversion rate.

With Facebook ads, you can easily increase traffic to your site and attract more customers to your business. By following these steps, you can create a successful Facebook ad that will help you achieve your business goals. Don't forget to use Facebook Pixel to retarget your audience and boost your conversion rate.

How To Run Facebook Ads in 2022 - Beginners Tutorial (Step-by-Step)

start date” and select the day aftertoday i ll set a daily budget of twentydollars and allocate it evenly to eachad set within the campaign then for mytargeting i like to start with a broadaudience targeting people in the unitedstates aged 18 to 65 and i ll leaveinterests and behaviors blank for nowthis will allow facebook to optimize mycampaign to find the best audience for meand i ll be able to gather data on whichdemographics are performing the bestthe final step is to set up my ad levelwhich is where i ll be using my winningthumbnail and video from my creativetesting campaign and setting up my adcopy and call-to-action button and thenjust launch the campaignnow that you have set up your facebookads campaign for dropshipping in 2022you can start running profitable adsand scaling up your business make sureto constantly analyze your data andoptimize your campaigns for the bestresults remember to focus on creativetesting before launching your purchasecampaign and always have a clearunderstanding of your target audienceand their behaviors if you have anyquestions or need further assistancewith your dropshipping business donthesitate to reach out to me forconsulting or mentorship opportunitiesby following the instructions in thisvideo thank you for watching and happydropshipping in 2022!

How To Run Facebook Ads in 2022- Beginners Tutorial (Complete Guide)

In this article, we will provide a complete walkthrough on how to set up Facebook ads for a new brand, Lemon Scrub. We will cover everything you need to know to get the basic structure set up and get your first sale.

Setting up the Ad Account:

- Go to business.facebook.com and create a business manager account

- Create a new ad account with your brand's name and region

- Set the time zone and currency for your ad spend

- Add your business verifications and start spending slowly

- Add yourself and assign people to manage the ad account

- Add your payment info with your ABN if you're an Australian resident

- Set up your pixel and start running ads

Creating Your First Campaign:

- Choose the conversion objective for your campaign

- Name your campaign, ad set, and ad with a strict naming convention

- Choose your audience and set a daily budget for your ad set

- Use location targeting to narrow down your audience

Setting up Facebook ads may seem overwhelming, but with these steps, you can easily get started with your new brand. Facebook is a powerful advertising platform, and as you gain more experience, you can learn how to optimize your ads for better results. Just remember to start slowly and use a strict naming convention for your campaigns, ad sets, and ads.

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