Google Ads Tracking Code: Boost Your Campaign's Performance

How to install google ads conversion tracking on a wordpress website

Hey guys, it's Nick and today I'm going to show you how to install the Google Ads conversion code on your website. This can be a little bit daunting if you're just starting out or if you're not very technically minded, like me. But don't worry, I'm here to help!

In this article, I'll be walking you through the process of installing the Google Ads conversion code on your website. I'll be using a law enforcement organization's website as an example, but the steps will be the same for any website.

Sub-Headings:

1. Understanding Conversion Tracking

2. Installing the Global Site Tag

3. Installing Conversion Tracking on Specific Pages

4. Using the HFC Em Plugin

5. Checking Your Installation

Understanding Conversion Tracking:

When it comes to conversion tracking, there are two types of code or tags that get put on your site. One tag is the global site tag, which goes on your entire website. The other tag is the conversion tracking tag, which only goes on pages that count as a conversion, such as a Thank You page.

Installing the Global Site Tag:

To install the global site tag, you'll need to download a Chrome extension called the Tag Assistant. This will help you ensure that the code is working properly. Then, go to your WordPress dashboard, go to plugins, and add the HFC Em plugin. Once you've activated the plugin, go to your Google Ads account and click on the conversion you want to track. Click on Install the tag yourself and copy the code. Then, go back to the HFC Em plugin and add a new snippet called Google Ads GST. Paste the code in the header and make sure it's set to show on all devices and is active.

Installing Conversion Tracking on Specific Pages:

To install conversion tracking on specific pages, go back to the HFC Em plugin and add another new snippet called Google Ads Conversion Tracking. Name it and set it to show only on specific pages. Then, select the page you want to track and paste the code in before the content.

Using the HFC Em Plugin:

The HFC Em plugin makes setting up the tracking code super easy. It allows you to add snippets of code to your website without having to manually edit your theme files.

Checking Your Installation:

Once you've installed the tracking codes, it's important to check that they're working properly. You can use the Tag Assistant Chrome extension to do this. Simply reload your website and check that all the codes are working.

Installing the Google Ads conversion code on your website doesn't have to be daunting. By following these simple steps and using the HFC Em plugin, you can easily set up tracking codes on your website. So, go ahead and start tracking those conversions!

How to Set Up Google Ads Conversion Tracking In 2021 (Step-By-Step Tutorial)

Hey guys, Yvonne here at evonmana.com. In this video, I want to show you how to set up Google Ads conversion tracking for your website, landing page, opt-in page, or funnel. I'll guide you step-by-step through the process so you don't need any prior experience or technical knowledge.

Conversion tracking is crucial because it allows you to see data and optimize your campaigns by keywords, demographics, age, gender, country, location, device, and more. By setting up conversion tracking, you'll be feeding data to Google, which will help you get more conversions.

Steps:

1. Log in to your Google Ads account and click on Tools and settings and then Conversions.

2. Click on the + sign and select Website to create a new conversion event.

3. Select the category you want to track, such as a sign-up.

4. Add a value for your conversion if applicable.

5. Select the count option, such as one for leads or every for purchases.

6. Leave the click-through conversion window and view-through conversion window as default.

7. Click on Create and continue and choose the option to install the tag yourself.

8. Add the global site code on every page of your site and the conversion tracking code to the specific pages you want to track.

9. Use Google Tag Assistant Legacy to test and confirm that you've set up the codes correctly.

By following these simple steps, you can set up Google Ads conversion tracking for your website or funnel. This will help you optimize

Google Ads Tutorial (2022) - Setting Up Conversion Tracking

How to Set Up Conversion Tracking for Your Local Service Company

Conversion tracking is an essential aspect of online advertising that allows you to measure the success of your campaigns. In this article, we will guide you through the process of setting up conversion tracking for your local service company.

Steps:

1. Go to Tools and Settings under measurement, then click on Conversions.

2. Set up your campaign and select the website leads you want to count as conversions.

3. Click on the conversion and customize the name, primary or secondary category, and value.

4. Choose the source of the conversion and set the number of conversions you want to count per interaction.

5. Save the conversion and set the engagement view and click-through conversion window.

6. Choose the attribution model, like data-driven or first click last click, and click Done.

7. Set up the Google Tag Manager account and add the conversion ID and conversion label.

8. Verify the conversion and follow the instructions.

9. Repeat the process for phone call leads.

10. Set up a call extension and choose the primary action, value, call length, and click-through conversion window.

11. Save the call extension and choose the attribution model.

12. Click Done and wait for the next video on how to set up conversion tracker with Google tag manager.

Setting up conversion tracking for your local service company is a crucial step in measuring the success of your online advertising campaigns. By following the steps outlined in this article, you can ensure that you are accurately tracking your website leads and phone call leads. Remember to choose the right attribution model and verify your conversions to get the most out of your tracking efforts.

How to track conversions with Google Ads and Google Tag Manager (2022) + send dynamic values

In this video, the speaker demonstrates how to track conversions with Google Ads and Google Tag Manager. This helps measure which ad campaigns perform better.

Steps to Track Conversions:

1. Determine the end goal of the Google Ads campaign.

2. Create a conversion in Google Ads and enter the URL of the website where conversions will be measured.

3. Configure the conversion conditions and select the conversion action (such as subscription).

4. Create a Google Tag Manager trigger for the conversion event.

5. Create a Google Ads conversion tag in Google Tag Manager.

6. Create data layer variables for the conversion value, transaction ID, and currency code.

7. Update the conversion label and conversion ID for the Google Ads conversion tag.

8. Test the conversion tag in preview mode and make a purchase to ensure it fires properly.

9. Publish the changes in Google Tag Manager and collect data for analysis in Google Ads.

Tracking conversions is essential to measure the success of Google Ads campaigns. By following the steps outlined in this video, businesses can accurately measure which ad campaigns are driving more conversions and optimize their strategy accordingly. Google Tag Manager and Google Ads make it easy to track conversions and gather valuable insights for business growth.

Google Ads Conversion Tracking Tutorial (2022) - Step-by-Step Tutorial

Hey guys, Yvonne here at evonmana.com and in this video, I want to show you how to set up Google Ads conversion tracking for your website, funnel, or landing page in 2022. Setting up conversion tracking is extremely important as it will help you dissect the data and figure out what works and what doesn't. Plus, it will allow Google to find more customers just like the ones that have already converted.

- In this video, I'll show you how to set up Google Ads conversion tracking for your website, funnel, or landing page in 2022.

Why is Conversion Tracking Important:

- Setting up conversion tracking is extremely important as it will help you dissect the data and figure out what works and what doesn't.

- It will allow Google to find more customers just like the ones that have already converted.

Steps to Set Up Conversion Tracking:

1. Set up conversion tracking goal inside of Google Ads.

- Click on tools and settings at the top of the interface.

- Click on conversions.

- Click on the little plus sign.

- Select website.

- Fill in all the details such as category, conversion name, value, count, and conversion windows.

- Choose the attribution model that works best for your business.

- Click create and continue.

2. Add the base code on every page of your site.

- Copy the code provided by Google Ads.

- Paste it in the head section of every page of your site.

3. Add the event code on the page you want to track.

- Copy the code provided by Google Ads.

- Paste it on the thank you page.

4. Verify the code using the Tag Assistant by Google Chrome extension.

- Setting up Google Ads conversion tracking is easy and important.

- It allows you to dissect data and figure out what works and what doesn't.

- It also allows Google to find more customers just like the ones that have already converted.

How To Install Google Ads Conversion Pixel On ClickFunnels (2020)

In this video, Alex will be showing how to install the Google conversion tracking pixel on a ClickFunnels account. This will enable tracking of leads generated from ads on YouTube. The process involves creating a new conversion, installing the tag, and adding the conversion to an existing ad campaign.

Steps:

1. Select the tool icon at the top and choose conversions under measurements.

2. Click the plus icon to create a new conversion and select the category as submit lead form.

3. Name the conversion and set count to 1, leaving the conversion settings as they are.

4. Install the tag by copying the HTML code and pasting it in the head tracking code section of ClickFunnels settings.

5. Paste the event snippet in the thank you page tracking code section of ClickFunnels settings.

6. Choose the conversion action for the ad campaign and select the conversion pixel created.

7. Save the changes.

Installing the Google conversion tracking pixel on ClickFunnels is a simple process that enables tracking of leads generated from YouTube ads. By following the steps outlined in this video, users can create a new conversion, install the tag, and add the conversion to an existing ad campaign.