#1 TikTok Ads Spy Tool

A Better Way to Make TikTok Ads Dropshipping & TikTok For Business

  • Find TikTok winning products & TikTok dropshipping ads.
  • Analyze TikTok advertisers
  • Get the Latest TikTok Shop Data.
Try It Free

How Dropshipping Is Changing in 2019 (What You Should Expect)

Published on: November 27 2022 by Peter Pru - Ecommerce Empire Builders

How Dropshipping Is Changing in 2019 (What You Should Expect)

The above is a brief introduction to How Dropshipping Is Changing in 2019 (What You Should Expect).

Let's move on to the first section of How Dropshipping Is Changing in 2019 (What You Should Expect)!

How Dropshipping Is Changing in 2019 (What You Should Expect)

startTime durationTime text
00:00:00 00:00:03 yeah what's going on Empire Builder so
00:00:01 00:00:06 today we're going to be toking about
00:00:03 00:00:08 the three key things the three key
00:00:06 00:00:10 marketing strategies that you need to be
00:00:08 00:00:17 focusing on in 2019 if you want your
00:00:10 00:00:18 drop shipping business to survive what's
00:00:17 00:00:21 going on Empire builders so today's
00:00:18 00:00:23 video is all about the three key things
00:00:21 00:00:24 that you need to be focusing on in 2019
00:00:23 00:00:26 to make sure your drop shipping business
00:00:24 00:00:27 can actually survive and this is
00:00:26 00:00:30 actually something I learned from one of
00:00:27 00:00:31 my mentors Dan Kennedy okay Dan Kennedy
00:00:30 00:00:33 absolutely amazing marketer I highly
00:00:31 00:00:35 encourage you to start devouring his
00:00:33 00:00:37 information okay his books he has tons
00:00:35 00:00:39 of amazing books out there old-school
00:00:37 00:00:41 guy but he is absolutely
00:00:39 00:00:42 I mean his teachings are timeless guys
00:00:41 00:00:46 so I highly encourage you guys to check
00:00:42 00:00:48 it out so as far as e-commerce and drop
00:00:46 00:00:49 shipping our concern guys I feel like a
00:00:48 00:00:50 lot of people and you might agree with
00:00:49 00:00:52 me or disagree with me I would love to
00:00:50 00:00:54 hear your thoughts in the comments below
00:00:52 00:00:56 he's like a lot of people are they don't
00:00:54 00:00:57 understand marketing right a lot of
00:00:56 00:00:59 people that drop shooting space they
00:00:57 00:01:01 don't understand how a marketing process
00:00:59 00:01:03 actually works to actually get you paid
00:01:01 00:01:04 in your business and a lot of people I
00:01:03 00:01:06 know a lot of you might just skip this
00:01:04 00:01:07 video by Kay this is morning but guys
00:01:06 00:01:09 this is the stuff what we're gonna be
00:01:07 00:01:10 covering in this video is is the stuff
00:01:09 00:01:13 that's actually gonna set you apart from
00:01:10 00:01:15 your competition it's gonna be what what
00:01:13 00:01:17 drives your business right it's gonna be
00:01:15 00:01:20 what's gonna have you having customers
00:01:17 00:01:21 for life right now the way a marketing
00:01:20 00:01:22 process kind of works and it's these are
00:01:21 00:01:24 the three key things we run dive into
00:01:22 00:01:27 each of these a little bit more during
00:01:24 00:01:28 this whole video is collecting leads for
00:01:27 00:01:29 your business right who are the leads
00:01:28 00:01:31 all right
00:01:29 00:01:33 leads are people that may opt it in they
00:01:31 00:01:34 didn't buy maybe they took some free
00:01:33 00:01:36 bait from your from your business or
00:01:34 00:01:38 whatever maybe they're actually a buyer
00:01:36 00:01:40 right there leads right then only after
00:01:38 00:01:41 leads is conversion how do we take those
00:01:40 00:01:45 leads and turn them into paying
00:01:41 00:01:47 customers and thirdly is retention right
00:01:45 00:01:49 how do we retain those customers how do
00:01:47 00:01:50 we continue to sell them additional
00:01:49 00:01:52 products and services right how do we
00:01:50 00:01:54 keep getting as much money and revenue
00:01:52 00:01:55 from our customers guys and what you
00:01:54 00:01:58 have to understand is your current
00:01:55 00:02:00 customers they're ten times easier to
00:01:58 00:02:01 sell to again then trying and getting
00:02:00 00:02:04 somebody off of a cold traffic or
00:02:01 00:02:06 anything like that so the first thing
00:02:04 00:02:10 you need to start focusing on is leads
00:02:06 00:02:13 right lead gen right lead gen guys
00:02:10 00:02:15 unfortunately right of course
00:02:13 00:02:16 the days of just you know putting
00:02:15 00:02:18 something on a shop buy store and just
00:02:16 00:02:19 driving traffic to it
00:02:18 00:02:21 those have been dead I mean I've been
00:02:19 00:02:25 saying this bit that has been dead for
00:02:21 00:02:26 like two years now like it doesn't work
00:02:25 00:02:28 right because you're not collecting
00:02:26 00:02:29 leads right you have to be focusing on
00:02:28 00:02:31 using a sales funnel because at least
00:02:29 00:02:32 with a sales funnel right you're
00:02:31 00:02:35 collecting leads through your opt-in
00:02:32 00:02:38 pages right your two-step order form
00:02:35 00:02:39 right these are ways that you're going
00:02:38 00:02:42 to be collecting leads for your business
00:02:39 00:02:45 the second somebody comes in contact
00:02:42 00:02:46 with your business especially cold
00:02:45 00:02:48 traffic who has never heard from you
00:02:46 00:02:50 they don't trust you they don't like you
00:02:48 00:02:51 they have no idea who you are so why
00:02:50 00:02:54 should they pull out that credit card
00:02:51 00:02:55 and buy from you right this is important
00:02:54 00:02:57 because we need to nurture these leads
00:02:55 00:02:59 guys we have to nurture the leads that
00:02:57 00:03:01 didn't just come in and buy from us
00:02:59 00:03:03 right away that's so critikal to
00:03:01 00:03:05 understand stop focusing just on that
00:03:03 00:03:07 front end sale right out of the gate
00:03:05 00:03:09 instead focus on collecting leads right
00:03:07 00:03:11 it's gonna be great when some people do
00:03:09 00:03:12 buy from you right away that's fantastik
00:03:11 00:03:15 I love those impulse buyers but you
00:03:12 00:03:18 can't build a business on completely
00:03:15 00:03:20 impulse purchases right so with Lee Jen
00:03:18 00:03:21 and again if you're brand new to funnels
00:03:20 00:03:23 this up go check out that house won a
00:03:21 00:03:24 masterclass down in the description this
00:03:23 00:03:27 video where I kind of show you this
00:03:24 00:03:29 whole process more in-depth but they're
00:03:27 00:03:30 these funnels guys that I give you these
00:03:29 00:03:32 templates for and all this stuff right
00:03:30 00:03:35 there these are literally strategically
00:03:32 00:03:37 designed funnel templates for your
00:03:35 00:03:39 e-commerce business to collect these
00:03:37 00:03:40 leads for you right out of the gate the
00:03:39 00:03:42 moment somebody lands on your store
00:03:40 00:03:44 right instead of it letting things go to
00:03:42 00:03:46 chance guys I hate letting things go to
00:03:44 00:03:48 chance I want to know what my customers
00:03:46 00:03:49 are doing what they're thinking where
00:03:48 00:03:51 they're looking on my pages and I don't
00:03:49 00:03:53 want them ever questioning what they
00:03:51 00:03:55 need to be doing right everything
00:03:53 00:03:56 everything is a yes or no question for
00:03:55 00:03:58 my customers our people are like
00:03:56 00:04:01 goldfish guys we have the attention span
00:03:58 00:04:03 of like three seconds okay so we have to
00:04:01 00:04:04 tell our customers what to do when to do
00:04:03 00:04:06 it and how to do it that's what the
00:04:04 00:04:08 funnel allows you to do and you collect
00:04:06 00:04:10 that lead right away from the two lead
00:04:08 00:04:14 gen from the two set order for and the
00:04:10 00:04:16 opt-in okay second is conversion right
00:04:14 00:04:19 conversion right how do we take these
00:04:16 00:04:20 leads that we're collecting how do we
00:04:19 00:04:22 take these leads that we're collecting
00:04:20 00:04:24 and turn it into money how do we
00:04:22 00:04:26 actually turn that into paying customers
00:04:24 00:04:27 for our business right now that come
00:04:26 00:04:29 version this is why I encourage you guys
00:04:27 00:04:31 to use these sales funnels because it's
00:04:29 00:04:33 like it's a no-brainer we can turn these
00:04:31 00:04:35 leads that we get immediately into
00:04:33 00:04:37 conversions on our you know our two-step
00:04:35 00:04:38 order form right our two-step order form
00:04:37 00:04:39 right to collect the lead on the first
00:04:38 00:04:41 step and then we take the purchase on
00:04:39 00:04:42 the second step so to set board phones
00:04:41 00:04:45 are great for it
00:04:42 00:04:47 alright our order pages right it's we're
00:04:45 00:04:49 just using a standard opt-in right they
00:04:47 00:04:52 just hit our order page after that right
00:04:49 00:04:54 this is like huge guys absolutely
00:04:52 00:04:56 critikal for you of donors don't
00:04:54 00:04:57 understand it's like I encourage you to
00:04:56 00:04:59 check out that test when I'm at sound
00:04:57 00:05:01 below because once you understand this
00:04:59 00:05:02 it's like this is like doing the
00:05:01 00:05:04 floodgates open up for your business
00:05:02 00:05:06 right collecting leads nurturing leads
00:05:04 00:05:08 eventually leading to conversion where
00:05:06 00:05:09 you're getting paid and we're not going
00:05:08 00:05:11 to go into all the details of how to
00:05:09 00:05:12 maximize revenue and your funnels but
00:05:11 00:05:14 note this that you're gonna make like
00:05:12 00:05:16 10x the amount on your funnels because
00:05:14 00:05:18 the upsells because of continuity
00:05:16 00:05:20 because of down sells because of order
00:05:18 00:05:22 bumps on the quantity break discounts
00:05:20 00:05:24 all this stuff you're gonna make as much
00:05:22 00:05:26 money as you humanly possibly can inside
00:05:24 00:05:29 of your funnel right so how do we
00:05:26 00:05:30 actually nurture these leads well again
00:05:29 00:05:32 guys you're gonna have those people that
00:05:30 00:05:34 opt-in to your to sell order form or
00:05:32 00:05:35 your opt-in pages and they're gonna buy
00:05:34 00:05:37 from you immediately those are fantastik
00:05:35 00:05:39 but how do we nurture those that did it
00:05:37 00:05:41 well what guys it's like social media
00:05:39 00:05:43 write emails write email emailing your
00:05:41 00:05:45 list a couple times a week right you
00:05:43 00:05:47 should be emailing them helpful content
00:05:45 00:05:49 helpful information getting them to know
00:05:47 00:05:51 like and trust you it's critikal right
00:05:49 00:05:53 email them right a lot of people don't
00:05:51 00:05:54 email their list it's baffling every
00:05:53 00:05:56 time you don't email your list guys
00:05:54 00:05:58 you're not making money all right every
00:05:56 00:06:00 time you do email your list you're
00:05:58 00:06:02 making money okay you need to be
00:06:00 00:06:03 nurturing that list making offers and
00:06:02 00:06:06 sending them out to that email list okay
00:06:03 00:06:08 so abandoned cart email sequences as
00:06:06 00:06:10 well we're very well here so they if
00:06:08 00:06:11 they opted in but then buy right you can
00:06:10 00:06:13 do abandoned car emails your daily
00:06:11 00:06:16 Seinfeld your broadcast dailies and all
00:06:13 00:06:18 that good stuff right social media right
00:06:16 00:06:19 you want to push these people to your
00:06:18 00:06:20 social media account so they can see
00:06:19 00:06:22 like hey look there's influencers
00:06:20 00:06:24 there's customers using our product
00:06:22 00:06:26 these products and services and ready to
00:06:24 00:06:28 make that customer feel like you know
00:06:26 00:06:30 what this company obviously has
00:06:28 00:06:31 customers the people are using and
00:06:30 00:06:34 they're getting the result from that
00:06:31 00:06:36 product let me now maybe go back and buy
00:06:34 00:06:37 from them right there's gonna be a lot
00:06:36 00:06:38 of those skeptikal people guys right
00:06:37 00:06:41 again like I said
00:06:38 00:06:43 can't just rely on impulse buyers
00:06:41 00:06:43 anymore to grow a business it's not
00:06:43 00:06:46 scalable
00:06:43 00:06:48 it is not scalable and I'm giving you
00:06:46 00:06:50 what I'm trying to make it as easy and
00:06:48 00:06:51 scalable as possible for you so we can
00:06:50 00:06:53 get those impulse buyers right away but
00:06:51 00:06:55 we can't forget about the people that
00:06:53 00:06:56 didn't buy the first time and I love a
00:06:55 00:06:57 solution did you ever once unless have
00:06:56 00:07:00 you bought something from a Facebook ad
00:06:57 00:07:01 like probably never but you're expecting
00:07:00 00:07:03 your customer to and you can't do that
00:07:01 00:07:05 guys you can't think like that okay when
00:07:03 00:07:07 you think like that you're losing out
00:07:05 00:07:09 literally like 50% your sales of the
00:07:07 00:07:11 people that didn't just needed more
00:07:09 00:07:12 information about your company right
00:07:11 00:07:14 because they weren't comfortable enough
00:07:12 00:07:15 to pull out other their credit card
00:07:14 00:07:18 information right away and it's probably
00:07:15 00:07:20 actually higher than 50% and the third
00:07:18 00:07:24 thing that you need to start focusing on
00:07:20 00:07:27 is retention right retention now what is
00:07:24 00:07:29 retention while retention is the like
00:07:27 00:07:32 making sure that these conversions that
00:07:29 00:07:33 you do get right when you go and think
00:07:32 00:07:35 of this it's like literally a funnel
00:07:33 00:07:37 right lead turns into a conversion and
00:07:35 00:07:39 then how we do we retain this customer
00:07:37 00:07:40 for life how do we get this customer to
00:07:39 00:07:43 buy from us over and over and over again
00:07:40 00:07:44 now again I like keeping it simple my
00:07:43 00:07:48 favorite form of retention is
00:07:44 00:07:50 subscription right continuity right now
00:07:48 00:07:51 subscription if you don't know what it
00:07:50 00:07:54 is it's kind of like barkbox Dollar
00:07:51 00:07:56 Shave Club Beachbody I mean anything
00:07:54 00:07:58 where your customer pays you on a
00:07:56 00:08:00 monthly basis and you provide products
00:07:58 00:08:01 or services it could be information it
00:08:00 00:08:03 could be access to a Facebook group it
00:08:01 00:08:05 could be physical products in the mail
00:08:03 00:08:06 every month it depends on what your
00:08:05 00:08:08 niche is you have to understand your
00:08:06 00:08:09 niche right cuz if you don't understand
00:08:08 00:08:10 your niche you're not gonna you're not
00:08:09 00:08:12 gonna be able to provide them value on
00:08:10 00:08:14 that subscription okay this is exactly
00:08:12 00:08:16 why I always tell you guys you got to be
00:08:14 00:08:18 niche down you can't win generally you
00:08:16 00:08:20 can't win generally it's it's physically
00:08:18 00:08:22 impossible you got to start niche down
00:08:20 00:08:25 first then you start broadening your
00:08:22 00:08:26 appeal okay but the three key concepts
00:08:25 00:08:28 guys that I guys really want you to
00:08:26 00:08:30 focus on and take away from this video
00:08:28 00:08:32 is focus on the lead gen right focus on
00:08:30 00:08:33 lead gen collecting those leads for your
00:08:32 00:08:35 business right you're gonna have impulse
00:08:33 00:08:38 buyers in there which is fantastik right
00:08:35 00:08:40 focus on nurturing these leads right and
00:08:38 00:08:42 eventually bringing them into your
00:08:40 00:08:43 conversion right bring those people are
00:08:42 00:08:44 you're gonna have this impulse buyer
00:08:43 00:08:46 that give you those conversions right
00:08:44 00:08:48 away that's fantastik optimize your
00:08:46 00:08:50 funnel for maximum profits for yourself
00:08:48 00:08:51 yeah and check out that sales funnel
00:08:50 00:08:54 master class down below too
00:08:51 00:08:55 see that in action right you had their
00:08:54 00:08:58 conversions right now how do we retain
00:08:55 00:09:00 our conversions right and we do that via
00:08:58 00:09:02 subscription okay we charge our
00:09:00 00:09:04 customers 20 bucks a month 30 bucks a
00:09:02 00:09:06 month 40 50 whatever right the value has
00:09:04 00:09:08 to outweigh the cost they pay but this
00:09:06 00:09:11 is how you retain your customers for a
00:09:08 00:09:13 long amount of time and you continue to
00:09:11 00:09:14 get those free sales month after month
00:09:13 00:09:16 after month so guys if you found this
00:09:14 00:09:18 video helpful please drop me a like I
00:09:16 00:09:19 appreciate every single like if you have
00:09:18 00:09:20 any questions whatsoever drop me a
00:09:19 00:09:22 comment down below as well and if you're
00:09:20 00:09:24 brand new to the channel here make sure
00:09:22 00:09:25 you subscribe turn a notification about
00:09:24 00:09:28 on because we release new content here
00:09:25 00:09:30 just like this every single day so make
00:09:28 00:09:32 sure you turn that notification bell on
00:09:30 00:09:33 and as I mentioned throughout this video
00:09:32 00:09:35 make sure you check out that sales
00:09:33 00:09:36 funnel master class guys it'll be down
00:09:35 00:09:38 below in the description of this video
00:09:36 00:09:40 plus a bunch of free templates to get
00:09:38 00:09:41 you started in your e-commerce drop
00:09:40 00:09:43 shipping business or if you're currently
00:09:41 00:09:45 struggling with Shopify or Amazon FBA
00:09:43 00:09:46 again all those resources will be down
00:09:45 00:09:48 below in the description of this video
00:09:46 00:09:48 guys I want you have a fantastik rest of
00:09:48 00:09:51 your day
00:09:48 00:10:02 and remember your empire starts now

Congratulation! You have finally finished reading How Dropshipping Is Changing in 2019 (What You Should Expect) and l believe you have enough understanding How Dropshipping Is Changing in 2019 (What You Should Expect).

Come on and read the rest of the article!