How John Makes $55k a Day with Email Marketing
Published on: December 7 2022 by NAZERATI
How John Makes $55k a Day with Email Marketing
Table of Contents
How John Makes $55k a Day with Email Marketing
| startTime | durationTime | text |
| 00:00:00 | 00:00:05 | what's up beautiful people it's nas here |
| 00:00:02 | 00:00:08 | with another video today we have |
| 00:00:05 | 00:00:10 | jonathan and the channel uh we're gonna |
| 00:00:08 | 00:00:12 | be toking about how jonathan is doing |
| 00:00:10 | 00:00:14 | 55 000 a day |
| 00:00:12 | 00:00:17 | a day |
| 00:00:14 | 00:00:19 | with email marketing so welcome to |
| 00:00:17 | 00:00:20 | nazaroth's channel yeah thank you so |
| 00:00:19 | 00:00:22 | much for having me it's a real pleasure |
| 00:00:20 | 00:00:24 | yeah that's awesome so tell me a little |
| 00:00:22 | 00:00:25 | bit about yourself how you got into |
| 00:00:24 | 00:00:27 | email marketing i know we toked about |
| 00:00:25 | 00:00:29 | it a little bit before this but tell me |
| 00:00:27 | 00:00:31 | a little bit about how you got to start |
| 00:00:29 | 00:00:34 | it yeah so i uh have been in business |
| 00:00:31 | 00:00:37 | for four years now uh i started back in |
| 00:00:34 | 00:00:39 | 20 like late 2017 early 2018. um i was |
| 00:00:37 | 00:00:40 | in college at the time and i just |
| 00:00:39 | 00:00:41 | decided that i wanted to build a |
| 00:00:40 | 00:00:42 | business and i was kind of hopping |
| 00:00:41 | 00:00:43 | around between a bunch of different |
| 00:00:42 | 00:00:45 | things and i decided you know what the |
| 00:00:43 | 00:00:46 | next thing that i start yeah is going to |
| 00:00:45 | 00:00:48 | be the thing that i stik with and i |
| 00:00:46 | 00:00:50 | didn't care how long it took i just |
| 00:00:48 | 00:00:51 | wanted to you know really stay with one |
| 00:00:50 | 00:00:54 | thing and so that happened to be |
| 00:00:51 | 00:00:56 | ecommerce i saw a youtube ad from some |
| 00:00:54 | 00:00:58 | kid that had a lambo and he's like oh my |
| 00:00:56 | 00:00:58 | goodness |
| 00:01:02 | 00:01:05 | that's the life i want so i decided you |
| 00:01:04 | 00:01:08 | know what okay this is the thing i'm |
| 00:01:05 | 00:01:10 | gonna go all in on this so i started uh |
| 00:01:08 | 00:01:12 | initially with drop shipping um the |
| 00:01:10 | 00:01:13 | first month i lost about two to three |
| 00:01:12 | 00:01:15 | thousand dollars which at the time was |
| 00:01:13 | 00:01:16 | like everything that i had yeah you know |
| 00:01:15 | 00:01:18 | devastated i was working at a call |
| 00:01:16 | 00:01:19 | center going to school full time and |
| 00:01:18 | 00:01:21 | that was like all my money i remember my |
| 00:01:19 | 00:01:22 | friends and my family being like |
| 00:01:21 | 00:01:24 | jonathan what are you what the hell are |
| 00:01:22 | 00:01:26 | you doing don't spend your money on this |
| 00:01:24 | 00:01:28 | like just stay in school you're a smart |
| 00:01:26 | 00:01:29 | kid you're good to go and i'm like no i |
| 00:01:28 | 00:01:31 | said i'm going to stik with this until |
| 00:01:29 | 00:01:32 | i make it work so three months later i |
| 00:01:31 | 00:01:34 | ended up breaking even i started |
| 00:01:32 | 00:01:35 | catching up on something |
| 00:01:34 | 00:01:36 | had a little bit of the money in the |
| 00:01:35 | 00:01:38 | bank account i was like okay cool like |
| 00:01:36 | 00:01:41 | i'm moving in the right direction within |
| 00:01:38 | 00:01:43 | six months i hit six figures there we go |
| 00:01:41 | 00:01:45 | it was a steep incline yeah i learned a |
| 00:01:43 | 00:01:46 | lot during that time period what i |
| 00:01:45 | 00:01:48 | didn't realize is that net profit's the |
| 00:01:46 | 00:01:50 | thing that actually matters not the |
| 00:01:48 | 00:01:51 | gross revenue yep um and so i didn't |
| 00:01:50 | 00:01:53 | really keep a lot of 100 000 but it |
| 00:01:51 | 00:01:56 | really opened my eyes to the possibility |
| 00:01:53 | 00:01:57 | of econ yeah so from there |
| 00:01:56 | 00:01:59 | i decided okay i'm dropping out of |
| 00:01:57 | 00:02:00 | school i'm quitting my job i'm going all |
| 00:01:59 | 00:02:03 | in on this and i just decided to bet on |
| 00:02:00 | 00:02:05 | myself and that was like i said about |
| 00:02:03 | 00:02:07 | three and a half years ago i built up an |
| 00:02:05 | 00:02:08 | e-commerce brand sold that uh and then i |
| 00:02:07 | 00:02:10 | was kind of in a transitionary phase |
| 00:02:08 | 00:02:12 | where i wasn't super sure what i was |
| 00:02:10 | 00:02:13 | wanting to do and i had a couple of my |
| 00:02:12 | 00:02:15 | buddies that were in the ecommerce space |
| 00:02:13 | 00:02:17 | saying hey you know can you run our |
| 00:02:15 | 00:02:19 | email uh because i was doing that for |
| 00:02:17 | 00:02:21 | myself and that was a big way on how i |
| 00:02:19 | 00:02:22 | was making my ads profitable uh and so i |
| 00:02:21 | 00:02:24 | ran it for one friend and then he |
| 00:02:22 | 00:02:25 | recommended me to the next person and |
| 00:02:24 | 00:02:27 | they recommend it to me the next person |
| 00:02:25 | 00:02:28 | and before i knew it i had like four or |
| 00:02:27 | 00:02:30 | five people that i was doing email for |
| 00:02:28 | 00:02:32 | and i was like okay i guess this is a |
| 00:02:30 | 00:02:34 | this is it that's what i'm gonna go i'm |
| 00:02:32 | 00:02:37 | gonna do email marketing so you kind of |
| 00:02:34 | 00:02:39 | the business chose to chose you yeah and |
| 00:02:37 | 00:02:41 | choose a business gotcha that's pretty |
| 00:02:39 | 00:02:43 | cool so question um you said that you |
| 00:02:41 | 00:02:45 | were doing a lot of your profit with |
| 00:02:43 | 00:02:47 | email marketing was it that like because |
| 00:02:45 | 00:02:49 | i i've heard that a lot with econ people |
| 00:02:47 | 00:02:51 | that they say hey we don't make |
| 00:02:49 | 00:02:52 | like you know with ads we're not |
| 00:02:51 | 00:02:54 | necessarily making profit but a lot of |
| 00:02:52 | 00:02:56 | our profit is coming with emails is that |
| 00:02:54 | 00:02:59 | the way you were going about it |
| 00:02:56 | 00:03:01 | yeah absolutely i i was not entirely |
| 00:02:59 | 00:03:02 | breaking even i was i was having a slim |
| 00:03:01 | 00:03:04 | profit margin |
| 00:03:02 | 00:03:06 | you know so it would be like 10 15 but |
| 00:03:04 | 00:03:08 | it wasn't anything crazy yeah then i |
| 00:03:06 | 00:03:10 | would get on an additional 10 to 15 from |
| 00:03:08 | 00:03:11 | email marketing so |
| 00:03:10 | 00:03:13 | that's going to be things that's pretty |
| 00:03:11 | 00:03:14 | good actually margin when it comes to |
| 00:03:13 | 00:03:16 | ecom because yeah the margin is really |
| 00:03:14 | 00:03:18 | tight with the ecoms yeah it can be it |
| 00:03:16 | 00:03:19 | can be but that was also an earlier time |
| 00:03:18 | 00:03:22 | period where facebook was a little bit |
| 00:03:19 | 00:03:24 | better yeah a little bit better yeah so |
| 00:03:22 | 00:03:26 | yeah but um yeah with that it was really |
| 00:03:24 | 00:03:27 | you know of course going to be like the |
| 00:03:26 | 00:03:29 | welcome series and building that up and |
| 00:03:27 | 00:03:32 | getting people on your email list and |
| 00:03:29 | 00:03:34 | then just really leveraging the um the |
| 00:03:32 | 00:03:36 | po pre and post purchase emails so |
| 00:03:34 | 00:03:38 | pre-purchase is like a banned in |
| 00:03:36 | 00:03:39 | checkout anybody that's kind of moving |
| 00:03:38 | 00:03:40 | through your funnel and you're saying |
| 00:03:39 | 00:03:42 | hey do you still want this yeah and then |
| 00:03:40 | 00:03:44 | on the post purchase is saying hey |
| 00:03:42 | 00:03:47 | because you bought this do you also want |
| 00:03:44 | 00:03:49 | this ah so you send them |
| 00:03:47 | 00:03:51 | so like just so i get educated a little |
| 00:03:49 | 00:03:52 | bit i'm guessing this is what you do so |
| 00:03:51 | 00:03:54 | like you know the simple things that we |
| 00:03:52 | 00:03:56 | set up is just like sending three four |
| 00:03:54 | 00:03:59 | emails just for ben and recovery right |
| 00:03:56 | 00:04:01 | like hey you forgot something hey us |
| 00:03:59 | 00:04:02 | again like you know sitting giving a |
| 00:04:01 | 00:04:04 | discount or whatever to come back so |
| 00:04:02 | 00:04:06 | you're saying that you |
| 00:04:04 | 00:04:08 | you do that and on top of that there's |
| 00:04:06 | 00:04:09 | like more emails that you guys are |
| 00:04:08 | 00:04:10 | sending but i'm guessing is like 10 |
| 00:04:09 | 00:04:12 | times better than like normal emails |
| 00:04:10 | 00:04:13 | that you guys are sending right yeah so |
| 00:04:12 | 00:04:16 | you know we definitely have a lot of |
| 00:04:13 | 00:04:17 | strategies on how we do it okay um i i |
| 00:04:16 | 00:04:19 | could get kind of nerdy on it so if i |
| 00:04:17 | 00:04:21 | get too in-depth it's okay go ahead |
| 00:04:19 | 00:04:22 | let's just like learn a little bit you |
| 00:04:21 | 00:04:24 | know i'm sure like a lot of people that |
| 00:04:22 | 00:04:25 | are watching this also into e-com so |
| 00:04:24 | 00:04:27 | it's good too for them to also learn |
| 00:04:25 | 00:04:29 | about like hey how can i you know |
| 00:04:27 | 00:04:31 | increase my you know email marketing is |
| 00:04:29 | 00:04:32 | just not |
| 00:04:31 | 00:04:34 | something that i'm like good at you know |
| 00:04:32 | 00:04:35 | yeah so it's good to have someone that |
| 00:04:34 | 00:04:37 | knows what they're doing yeah absolutely |
| 00:04:35 | 00:04:38 | so then we'll we'll tok about the |
| 00:04:37 | 00:04:39 | abandonment series and i'll tok about |
| 00:04:38 | 00:04:40 | post purchases yeah let's tok about |
| 00:04:39 | 00:04:42 | abandonment series i call it an |
| 00:04:40 | 00:04:44 | abandonment web so there's four |
| 00:04:42 | 00:04:46 | different flows okay okay so there is a |
| 00:04:44 | 00:04:47 | side abandonment okay uh there is a |
| 00:04:46 | 00:04:49 | browse abandonment there's abandoned |
| 00:04:47 | 00:04:52 | cart there's a band at checkout okay so |
| 00:04:49 | 00:04:54 | it sounds complicated it's really not if |
| 00:04:52 | 00:04:55 | you look at a funnel |
| 00:04:54 | 00:04:56 | people are moving through different |
| 00:04:55 | 00:04:57 | steps in the funnel |
| 00:04:56 | 00:04:59 | with each of those things that i just |
| 00:04:57 | 00:05:01 | listed it's just a different step within |
| 00:04:59 | 00:05:02 | the funnel so site abandonment is |
| 00:05:01 | 00:05:04 | basically somebody who looks at the |
| 00:05:02 | 00:05:06 | website but doesn't look at a product |
| 00:05:04 | 00:05:08 | browse abandonment is somebody who looks |
| 00:05:06 | 00:05:11 | at the website looks at a product and |
| 00:05:08 | 00:05:12 | doesn't add to cart and then add to cart |
| 00:05:11 | 00:05:14 | is they add to cart but they don't |
| 00:05:12 | 00:05:16 | initiate checkout and then abandon |
| 00:05:14 | 00:05:17 | checkout is they leave the checkout so |
| 00:05:16 | 00:05:19 | you see what i'm saying no i said so at |
| 00:05:17 | 00:05:21 | what point you get their emails if |
| 00:05:19 | 00:05:24 | you're if they're just looking at the |
| 00:05:21 | 00:05:25 | product that's a fantastik question yeah |
| 00:05:24 | 00:05:27 | so it's it's going to be one of three |
| 00:05:25 | 00:05:28 | ways it's either going to be directly |
| 00:05:27 | 00:05:31 | through a pop-up okay um it could be |
| 00:05:28 | 00:05:33 | through a footer |
| 00:05:31 | 00:05:34 | yeah or it could be in the checkout and |
| 00:05:33 | 00:05:36 | so site abandonment and browse |
| 00:05:34 | 00:05:38 | abandonment those are a little bit |
| 00:05:36 | 00:05:39 | trickier it's typically for people that |
| 00:05:38 | 00:05:41 | are coming back |
| 00:05:39 | 00:05:42 | but the abandoned cart and abandoned |
| 00:05:41 | 00:05:44 | checkout are going to be more so for |
| 00:05:42 | 00:05:47 | people that are there for the first time |
| 00:05:44 | 00:05:49 | gotcha that's crazy that's how like |
| 00:05:47 | 00:05:50 | inten like how |
| 00:05:49 | 00:05:54 | like there are so many ways to actually |
| 00:05:50 | 00:05:56 | do it okay cool um and i could dive a |
| 00:05:54 | 00:05:57 | little bit deeper on it so yeah side |
| 00:05:56 | 00:05:59 | abandonment and browse abandonment with |
| 00:05:57 | 00:06:01 | those two because the audience isn't |
| 00:05:59 | 00:06:02 | super engaged quite yet we're just |
| 00:06:01 | 00:06:04 | trying to loop them back into the |
| 00:06:02 | 00:06:06 | process just notifying them hey you |
| 00:06:04 | 00:06:07 | forgot this but then with an abandoned |
| 00:06:06 | 00:06:10 | cart and a band at checkout we're going |
| 00:06:07 | 00:06:11 | to be giving them an offer right |
| 00:06:10 | 00:06:13 | because they're deeper in the funnel |
| 00:06:11 | 00:06:15 | like offer like a discount like a |
| 00:06:13 | 00:06:18 | discount yeah okay yeah we like adding |
| 00:06:15 | 00:06:20 | some sort of a um obviously like a |
| 00:06:18 | 00:06:22 | percentage or a dollar amount then we |
| 00:06:20 | 00:06:24 | might also add like a time constraint |
| 00:06:22 | 00:06:26 | where the discount might be available |
| 00:06:24 | 00:06:28 | for 12 hours or 24 hours |
| 00:06:26 | 00:06:29 | to really give them a little bit of |
| 00:06:28 | 00:06:30 | pressure to kind of force them through |
| 00:06:29 | 00:06:32 | the funnel |
| 00:06:30 | 00:06:34 | um so that's like the front end of it |
| 00:06:32 | 00:06:36 | there's more to it but that's kind of |
| 00:06:34 | 00:06:39 | like the basics um on the back end what |
| 00:06:36 | 00:06:41 | we found is uh with the thank you email |
| 00:06:39 | 00:06:42 | a few big things that we focus on is |
| 00:06:41 | 00:06:44 | just one getting them to not have |
| 00:06:42 | 00:06:45 | buyer's remorse |
| 00:06:44 | 00:06:48 | because that's very common right so you |
| 00:06:45 | 00:06:50 | want to reduce those refunds if you can |
| 00:06:48 | 00:06:51 | at all yeah and then two you could go |
| 00:06:50 | 00:06:53 | through and um |
| 00:06:51 | 00:06:55 | insert some sort of a cross-sell so just |
| 00:06:53 | 00:06:57 | an additional product that you could go |
| 00:06:55 | 00:06:59 | through and sell so a lot of people |
| 00:06:57 | 00:07:00 | focus on the front-end conversion but |
| 00:06:59 | 00:07:02 | they don't focus on the back end |
| 00:07:00 | 00:07:04 | conversation got it right and so they're |
| 00:07:02 | 00:07:05 | just trying to get that initial purchase |
| 00:07:04 | 00:07:06 | yeah and if you build up equity with the |
| 00:07:05 | 00:07:08 | audience you could get them to buy it |
| 00:07:06 | 00:07:09 | again and again which is really where |
| 00:07:08 | 00:07:11 | email becomes so i'm assuming this is |
| 00:07:09 | 00:07:13 | just all so much easier when you have a |
| 00:07:11 | 00:07:14 | brand or you're working with brands |
| 00:07:13 | 00:07:16 | rather than like let's say it was a |
| 00:07:14 | 00:07:18 | general store in drop shipping yeah we |
| 00:07:16 | 00:07:20 | we work with drop shippers typically |
| 00:07:18 | 00:07:21 | they're one product drop shipping store |
| 00:07:20 | 00:07:23 | so it kind of is a little bit it's a |
| 00:07:21 | 00:07:25 | little bit different yeah 100 percent |
| 00:07:23 | 00:07:28 | we've worked with online um grocery |
| 00:07:25 | 00:07:30 | sellers like people who sell crazy yeah |
| 00:07:28 | 00:07:31 | yeah it's like super random um but you |
| 00:07:30 | 00:07:33 | know even with that it was kind of more |
| 00:07:31 | 00:07:35 | of a general store and you know we're |
| 00:07:33 | 00:07:36 | just doing the reminders and things like |
| 00:07:35 | 00:07:37 | that yeah i think we toked about it a |
| 00:07:36 | 00:07:39 | little bit yesterday till now you |
| 00:07:37 | 00:07:41 | mentioned the grocer like the random |
| 00:07:39 | 00:07:42 | business that you find but how did you |
| 00:07:41 | 00:07:44 | reach out to these people that you're |
| 00:07:42 | 00:07:45 | like hey we're gonna do your email |
| 00:07:44 | 00:07:47 | marketing you know or how did you have |
| 00:07:45 | 00:07:49 | all these get all these people that |
| 00:07:47 | 00:07:51 | you're making so much money for |
| 00:07:49 | 00:07:53 | yeah so it's it's interesting there's a |
| 00:07:51 | 00:07:55 | few different main acquisition methods |
| 00:07:53 | 00:07:57 | one is of course gonna be my instagram |
| 00:07:55 | 00:07:58 | and youtube yeah that helps a ton um so |
| 00:07:57 | 00:08:00 | if anybody's thinking about starting a |
| 00:07:58 | 00:08:02 | personal brand would highly recommend it |
| 00:08:00 | 00:08:03 | um it's great i get to meet people like |
| 00:08:02 | 00:08:05 | you |
| 00:08:03 | 00:08:07 | so personal brands are fantastik uh |
| 00:08:05 | 00:08:09 | additionally we do a lot of outbound uh |
| 00:08:07 | 00:08:12 | um cold outbound so what is that that's |
| 00:08:09 | 00:08:13 | cold email cold calls cold linkedin so |
| 00:08:12 | 00:08:15 | basically if you've never heard of me |
| 00:08:13 | 00:08:18 | i'm gonna slide into your messages and |
| 00:08:15 | 00:08:20 | say hey you know we run email uh here's |
| 00:08:18 | 00:08:21 | a case study and we'd love to have a |
| 00:08:20 | 00:08:23 | conversation gotcha and so that's the |
| 00:08:21 | 00:08:24 | way that we get a lot of our brands and |
| 00:08:23 | 00:08:26 | we get to work with some really cool |
| 00:08:24 | 00:08:29 | people we just brought on a brand about |
| 00:08:26 | 00:08:30 | a month ago that was just on shark tank |
| 00:08:29 | 00:08:32 | and we got them through a cold email |
| 00:08:30 | 00:08:34 | that's amazing that's crazy that you can |
| 00:08:32 | 00:08:36 | actually do that with just cold email |
| 00:08:34 | 00:08:38 | yeah and like |
| 00:08:36 | 00:08:40 | get people you know i feel like it's |
| 00:08:38 | 00:08:42 | just maybe something that also a lot of |
| 00:08:40 | 00:08:44 | brands don't know how to how important |
| 00:08:42 | 00:08:46 | it is you know and you're here here we |
| 00:08:44 | 00:08:48 | can do that for you and it's just |
| 00:08:46 | 00:08:50 | let's just see you're gonna make a lot |
| 00:08:48 | 00:08:51 | more money right yeah yeah i feel like |
| 00:08:50 | 00:08:52 | email marketing is one of those things |
| 00:08:51 | 00:08:54 | people like oh i do it later or like |
| 00:08:52 | 00:08:55 | yeah |
| 00:08:54 | 00:08:57 | yeah you know so it's not something |
| 00:08:55 | 00:09:00 | that's like in the in front of your face |
| 00:08:57 | 00:09:03 | yeah but what we see is our our average |
| 00:09:00 | 00:09:04 | is 36 percent yeah that's crazy of like |
| 00:09:03 | 00:09:06 | if somebody makes a hundred thousand |
| 00:09:04 | 00:09:07 | dollars about 36 percent of that on |
| 00:09:06 | 00:09:08 | average for our clients it's from email |
| 00:09:07 | 00:09:10 | marketing it's coming from me that's |
| 00:09:08 | 00:09:12 | crazy because that's one-third of their |
| 00:09:10 | 00:09:15 | that menu it's insane thinking about it |
| 00:09:12 | 00:09:16 | yeah it actually is um but yeah a lot of |
| 00:09:15 | 00:09:18 | people say that your emails should be |
| 00:09:16 | 00:09:20 | like 20 to 30. okay so even in that |
| 00:09:18 | 00:09:22 | range you're able to make a pretty solid |
| 00:09:20 | 00:09:24 | profit okay that's crazy do you guys |
| 00:09:22 | 00:09:25 | also do sms marketing or any of that so |
| 00:09:24 | 00:09:27 | is that like something just kind of |
| 00:09:25 | 00:09:29 | curious yeah yeah yeah yeah we we pair |
| 00:09:27 | 00:09:32 | them together okay it's very similar as |
| 00:09:29 | 00:09:33 | far as the structures |
| 00:09:32 | 00:09:35 | and timing and we really make them work |
| 00:09:33 | 00:09:37 | together but in my mind email is going |
| 00:09:35 | 00:09:38 | to be number one and we build the sms |
| 00:09:37 | 00:09:39 | strategy around what we're sending for |
| 00:09:38 | 00:09:40 | |
| 00:09:39 | 00:09:43 | so |
| 00:09:40 | 00:09:44 | one more question um do you feel like do |
| 00:09:43 | 00:09:46 | you see a difference when it comes to |
| 00:09:44 | 00:09:49 | like because i i've heard that like with |
| 00:09:46 | 00:09:50 | sms marketing like the obviously people |
| 00:09:49 | 00:09:52 | get the message they open it like with |
| 00:09:50 | 00:09:54 | emails a lot of people just don't open |
| 00:09:52 | 00:09:56 | their emails right do you see like that |
| 00:09:54 | 00:09:58 | like with sms marketing the conversion |
| 00:09:56 | 00:10:00 | rate is better compared to the email |
| 00:09:58 | 00:10:02 | marketing yeah so from an open rate |
| 00:10:00 | 00:10:05 | standpoint the average that we'll see is |
| 00:10:02 | 00:10:07 | a 98 open with sms with us that's crazy |
| 00:10:05 | 00:10:09 | 98 percent of people so like everybody |
| 00:10:07 | 00:10:11 | that you send pretty much |
| 00:10:09 | 00:10:13 | yeah with email with us we try to stay |
| 00:10:11 | 00:10:15 | anywhere from 20 to 30 okay that's |
| 00:10:13 | 00:10:17 | pretty good then yeah it's less than 20 |
| 00:10:15 | 00:10:19 | we're probably gonna start ending up in |
| 00:10:17 | 00:10:20 | spam if it's more than 30 we could have |
| 00:10:19 | 00:10:22 | sent to a bigger list so we kind of stay |
| 00:10:20 | 00:10:24 | in that range of between 20 to 30. |
| 00:10:22 | 00:10:26 | gotcha but sms it's pretty much always |
| 00:10:24 | 00:10:29 | everybody opens it there we go um so |
| 00:10:26 | 00:10:31 | with the campaigns so there's kind of |
| 00:10:29 | 00:10:33 | two different types of structures okay |
| 00:10:31 | 00:10:35 | there is automations which is basically |
| 00:10:33 | 00:10:36 | somebody that works through your website |
| 00:10:35 | 00:10:39 | yeah they go through this stuff yeah |
| 00:10:36 | 00:10:40 | like if i send that off |
| 00:10:39 | 00:10:42 | kind of from my own stuff like personal |
| 00:10:40 | 00:10:43 | i'm just kind of proud of it i didn't |
| 00:10:42 | 00:10:45 | know what to do but |
| 00:10:43 | 00:10:46 | go ahead it's useful so with the |
| 00:10:45 | 00:10:48 | automations if somebody's working |
| 00:10:46 | 00:10:49 | through the funnel there will be an |
| 00:10:48 | 00:10:51 | automated sequence that you'll send um |
| 00:10:49 | 00:10:53 | but then there's campaigns where you're |
| 00:10:51 | 00:10:55 | sending it to a list that you might have |
| 00:10:53 | 00:10:57 | yeah and you know try to get them to |
| 00:10:55 | 00:11:00 | purchase got it so with email we really |
| 00:10:57 | 00:11:02 | use email to build up equity first and |
| 00:11:00 | 00:11:04 | then sell offers on the back end so |
| 00:11:02 | 00:11:07 | we're sending a lot of education we're |
| 00:11:04 | 00:11:08 | trying to uh maybe get them to refer a |
| 00:11:07 | 00:11:10 | friend or to build up social so that way |
| 00:11:08 | 00:11:11 | they could see our instagram post or |
| 00:11:10 | 00:11:13 | whatever it is so we're really trying to |
| 00:11:11 | 00:11:16 | build up equity there and then rarely |
| 00:11:13 | 00:11:18 | will do some offers maybe once maybe |
| 00:11:16 | 00:11:19 | twice a month on email so you're |
| 00:11:18 | 00:11:21 | basically that's kind of like how it is |
| 00:11:19 | 00:11:23 | also just in general like you're |
| 00:11:21 | 00:11:26 | providing value and then giving value |
| 00:11:23 | 00:11:27 | giving value giving value and ask for |
| 00:11:26 | 00:11:29 | sale yeah and a lot of people think that |
| 00:11:27 | 00:11:30 | you can just go through and pull out a |
| 00:11:29 | 00:11:31 | lot of equity yeah but you need to build |
| 00:11:30 | 00:11:33 | that equity first yeah yeah yeah yeah |
| 00:11:31 | 00:11:34 | yeah just where that you know you want |
| 00:11:33 | 00:11:36 | people to know you trust you i don't |
| 00:11:34 | 00:11:38 | want to buy eventually buy from you |
| 00:11:36 | 00:11:40 | exactly gotcha yeah so with sms |
| 00:11:38 | 00:11:42 | campaigns we'll typically only send two |
| 00:11:40 | 00:11:44 | a month so it's a lot less yeah and it's |
| 00:11:42 | 00:11:46 | almost always going to be an offer got |
| 00:11:44 | 00:11:47 | it so instead of trying to go through |
| 00:11:46 | 00:11:49 | and do education because everybody's |
| 00:11:47 | 00:11:51 | seeing it we just go straight for offers |
| 00:11:49 | 00:11:53 | gotcha that's so interesting so what |
| 00:11:51 | 00:11:55 | emails is this question i'm wondering uh |
| 00:11:53 | 00:11:58 | you said the open rate is 20 30 percent |
| 00:11:55 | 00:12:00 | right yep um what do you think what do |
| 00:11:58 | 00:12:01 | you think is |
| 00:12:00 | 00:12:03 | like um |
| 00:12:01 | 00:12:05 | why why is it that people like do you |
| 00:12:03 | 00:12:07 | ever like split test like let's say do |
| 00:12:05 | 00:12:10 | you think the subject is the reason why |
| 00:12:07 | 00:12:10 | people click on the ad like not the ad |
| 00:12:14 | 00:12:17 | is that why like the first like because |
| 00:12:16 | 00:12:19 | the first thing they see is the subject |
| 00:12:17 | 00:12:21 | right because that's a lot of times like |
| 00:12:19 | 00:12:22 | i'm doing like i you know i read emails |
| 00:12:21 | 00:12:23 | i'm one of those people that i'm like oh |
| 00:12:22 | 00:12:24 | i want to see how they're doing email |
| 00:12:23 | 00:12:26 | marketing right yeah like wow this |
| 00:12:24 | 00:12:28 | subject is like i'm taking it personal |
| 00:12:26 | 00:12:30 | like is the more you know what i mean |
| 00:12:28 | 00:12:33 | like they say something personal and i'm |
| 00:12:30 | 00:12:34 | like dang i need to click on me this |
| 00:12:33 | 00:12:36 | email you know do you think it's a |
| 00:12:34 | 00:12:38 | subject that gets people to click for |
| 00:12:36 | 00:12:40 | the open rate yeah absolutely so okay |
| 00:12:38 | 00:12:41 | you know it's kind of similar to an ad |
| 00:12:40 | 00:12:43 | in the sense that you know nobody's |
| 00:12:41 | 00:12:45 | going to purchase from the ad they just |
| 00:12:43 | 00:12:46 | get entiked to click onto the website |
| 00:12:45 | 00:12:48 | and then the product listing does a lot |
| 00:12:46 | 00:12:50 | of the selling yeah and so it's the same |
| 00:12:48 | 00:12:51 | thing here where if you are sending an |
| 00:12:50 | 00:12:53 | email the thing that's going to get them |
| 00:12:51 | 00:12:54 | to open is the subject line the thing |
| 00:12:53 | 00:12:56 | that's going to get them to read is |
| 00:12:54 | 00:12:57 | going to be the body text and the thing |
| 00:12:56 | 00:12:59 | that's going to get them to buy is the |
| 00:12:57 | 00:13:01 | offer that makes sense and so we kind of |
| 00:12:59 | 00:13:03 | focus on each of those components |
| 00:13:01 | 00:13:04 | individually so with the subject line |
| 00:13:03 | 00:13:06 | we're not trying to get them to buy yeah |
| 00:13:04 | 00:13:09 | we just wanted to drive curiosity to get |
| 00:13:06 | 00:13:11 | them to open up 100 it's kind of like a |
| 00:13:09 | 00:13:13 | three four seconds of the first ad hey |
| 00:13:11 | 00:13:14 | we want you to exactly yeah i kind of |
| 00:13:13 | 00:13:17 | like that it's scroll stopper that makes |
| 00:13:14 | 00:13:19 | sense yeah uh how many people are right |
| 00:13:17 | 00:13:20 | now in your team like |
| 00:13:19 | 00:13:22 | like what are the tasks like what do you |
| 00:13:20 | 00:13:24 | do exactly i'm just kind of getting more |
| 00:13:22 | 00:13:25 | nerdy i'm just curious like do you write |
| 00:13:24 | 00:13:28 | you don't write i'm guessing you don't |
| 00:13:25 | 00:13:29 | write the emails anymore right no so who |
| 00:13:28 | 00:13:32 | writes the emails we produce about 60 |
| 00:13:29 | 00:13:32 | emails a day okay |
| 00:13:33 | 00:13:37 | yeah so at this point it's kind of |
| 00:13:35 | 00:13:39 | surpassed me being able to obviously you |
| 00:13:37 | 00:13:40 | know be able to handle everything and in |
| 00:13:39 | 00:13:42 | big promotions like black friday cyber |
| 00:13:40 | 00:13:44 | monday last year i reviewed all 500 |
| 00:13:42 | 00:13:45 | emails myself |
| 00:13:44 | 00:13:47 | so you read all of them i read all of |
| 00:13:45 | 00:13:48 | them i give notes on every single one |
| 00:13:47 | 00:13:50 | yeah because that's the biggest time of |
| 00:13:48 | 00:13:51 | the year and we could tok about the |
| 00:13:50 | 00:13:54 | black friday cyber monday yeah let's do |
| 00:13:51 | 00:13:55 | it um because we'll see a lot of brands |
| 00:13:54 | 00:13:57 | 1200 percent their sales in that time |
| 00:13:55 | 00:13:59 | frame if they do it right yeah and so |
| 00:13:57 | 00:14:00 | that's a big sell for them so we want to |
| 00:13:59 | 00:14:02 | make sure that we deliver um but the |
| 00:14:00 | 00:14:03 | team structure we have 13 people |
| 00:14:02 | 00:14:05 | currently um |
| 00:14:03 | 00:14:07 | we have people that are copywriters we |
| 00:14:05 | 00:14:09 | have people that are designers we have |
| 00:14:07 | 00:14:10 | people that uh assemble them so |
| 00:14:09 | 00:14:13 | basically if we were to kind of look at |
| 00:14:10 | 00:14:14 | it from a to z one person's writing it |
| 00:14:13 | 00:14:16 | yeah one person designs it one person |
| 00:14:14 | 00:14:17 | put |
| 00:14:16 | 00:14:19 | it makes it look like really nice yeah |
| 00:14:17 | 00:14:20 | work together and then we have one |
| 00:14:19 | 00:14:23 | person that quality checks it and then |
| 00:14:20 | 00:14:25 | sets it up ah so now you have the person |
| 00:14:23 | 00:14:26 | last year you were quality checking |
| 00:14:25 | 00:14:28 | yourself this year you have a person |
| 00:14:26 | 00:14:30 | that quality checks yeah their full-time |
| 00:14:28 | 00:14:31 | job is look at copy design make sure |
| 00:14:30 | 00:14:33 | that it's perfect we have a checklist to |
| 00:14:31 | 00:14:35 | make sure that it's all matched up and |
| 00:14:33 | 00:14:38 | beautiful oh that's crazy how much it |
| 00:14:35 | 00:14:39 | goes through okay someone's writing it |
| 00:14:38 | 00:14:41 | someone's putting it together and |
| 00:14:39 | 00:14:42 | someone um |
| 00:14:41 | 00:14:44 | doing the designs designs and then |
| 00:14:42 | 00:14:46 | putting it together that's crazy and |
| 00:14:44 | 00:14:47 | then someone's reading in to send it up |
| 00:14:46 | 00:14:49 | yeah you really have to build a nice |
| 00:14:47 | 00:14:50 | system and process and then also find |
| 00:14:49 | 00:14:52 | the right people you know it's difficult |
| 00:14:50 | 00:14:54 | to find uh really high quality |
| 00:14:52 | 00:14:56 | copywriters or good designers yeah you |
| 00:14:54 | 00:14:58 | know and so we have very specific |
| 00:14:56 | 00:14:59 | metrics on how we yeah how did you how |
| 00:14:58 | 00:15:01 | did you find your people just curious |
| 00:14:59 | 00:15:03 | yeah so we we find them through a |
| 00:15:01 | 00:15:04 | variety of different ways the best ways |
| 00:15:03 | 00:15:06 | that i've been able to find them as far |
| 00:15:04 | 00:15:08 | as high quality goes is going to be from |
| 00:15:06 | 00:15:09 | friends of referrals that's true so |
| 00:15:08 | 00:15:11 | friends people that already know what |
| 00:15:09 | 00:15:13 | type of business i'm in and that's |
| 00:15:11 | 00:15:15 | helpful because i have a lot of business |
| 00:15:13 | 00:15:17 | friends yeah so maybe an old designer a |
| 00:15:15 | 00:15:19 | old customer success rep yeah something |
| 00:15:17 | 00:15:21 | like that makes it super easy and then |
| 00:15:19 | 00:15:22 | referrals is typically coming from my |
| 00:15:21 | 00:15:24 | employees where they have friends that |
| 00:15:22 | 00:15:26 | are designers people who are similar |
| 00:15:24 | 00:15:27 | typically yeah so like designers hang |
| 00:15:26 | 00:15:29 | out with designers coders hang out with |
| 00:15:27 | 00:15:30 | coders so they know pretty good people |
| 00:15:29 | 00:15:32 | better percentage as far as how i |
| 00:15:30 | 00:15:34 | qualify them i look at it through two |
| 00:15:32 | 00:15:36 | different lenses one is going to be uh |
| 00:15:34 | 00:15:37 | do they get it do they want it and do |
| 00:15:36 | 00:15:39 | they have the capacity to do it yeah so |
| 00:15:37 | 00:15:41 | that's the framework i use and then on |
| 00:15:39 | 00:15:43 | the back end i look at values this year |
| 00:15:41 | 00:15:46 | was the biggest transition that i made |
| 00:15:43 | 00:15:48 | uh was looking at values as as opposed |
| 00:15:46 | 00:15:50 | to systems got it because previously i |
| 00:15:48 | 00:15:52 | built a lot of process but now i look at |
| 00:15:50 | 00:15:53 | like the values and do they align with |
| 00:15:52 | 00:15:54 | me |
| 00:15:53 | 00:15:57 | i really look at like does somebody own |
| 00:15:54 | 00:15:59 | it do they um you know do they show up |
| 00:15:57 | 00:16:00 | on time are they frugal with their money |
| 00:15:59 | 00:16:01 | because i don't like being you know |
| 00:16:00 | 00:16:03 | spending my money |
| 00:16:01 | 00:16:04 | all you know out there i like being |
| 00:16:03 | 00:16:06 | frugal yeah you know i like to align |
| 00:16:04 | 00:16:07 | those values as much as possible because |
| 00:16:06 | 00:16:10 | it makes the workplace so much better |
| 00:16:07 | 00:16:12 | yeah absolutely that makes perfect sense |
| 00:16:10 | 00:16:14 | so do you have actually any in person |
| 00:16:12 | 00:16:15 | because i know like |
| 00:16:14 | 00:16:17 | we met your i'm guessing business |
| 00:16:15 | 00:16:21 | partner or operations manager operation |
| 00:16:17 | 00:16:23 | managers um so is our is everybody that |
| 00:16:21 | 00:16:25 | you work with a remote or do you have |
| 00:16:23 | 00:16:26 | anyone that you work with that person |
| 00:16:25 | 00:16:28 | it's all remote everything is remote |
| 00:16:26 | 00:16:30 | okay that's pretty cool same i used to |
| 00:16:28 | 00:16:32 | have an office with three people yeah um |
| 00:16:30 | 00:16:34 | but yeah it's just not everything yeah |
| 00:16:32 | 00:16:35 | 100 because you can do everything you |
| 00:16:34 | 00:16:37 | know remote why would you want to have |
| 00:16:35 | 00:16:40 | it in person so what's your favorite |
| 00:16:37 | 00:16:41 | thing about this business model right |
| 00:16:40 | 00:16:42 | because there's a bunch of businesses |
| 00:16:41 | 00:16:44 | out there and he said you started with |
| 00:16:42 | 00:16:46 | ecom then you realize you kind of got |
| 00:16:44 | 00:16:47 | into email marketing and then you're |
| 00:16:46 | 00:16:49 | like this is it so what's your favorite |
| 00:16:47 | 00:16:51 | thing about it that's a good question i |
| 00:16:49 | 00:16:53 | would say i think there's there's two |
| 00:16:51 | 00:16:55 | things with e-commerce you're really in |
| 00:16:53 | 00:16:57 | a lot of ways like lone wolf yeah where |
| 00:16:55 | 00:16:59 | you pull a lot of the strings everything |
| 00:16:57 | 00:17:01 | that you do is very leveraged so you run |
| 00:16:59 | 00:17:03 | the ads you don't have to tok to |
| 00:17:01 | 00:17:05 | anybody you can just run the ads 100 |
| 00:17:03 | 00:17:06 | yeah with an agency because there's so |
| 00:17:05 | 00:17:08 | many people that i have to work with i'm |
| 00:17:06 | 00:17:09 | having to have a lot of conversations |
| 00:17:08 | 00:17:11 | yeah and i love working with people god |
| 00:17:09 | 00:17:13 | so that's a big thing that i was like |
| 00:17:11 | 00:17:15 | okay this business model fits me a lot |
| 00:17:13 | 00:17:17 | better i'm able to do sales calls i'm |
| 00:17:15 | 00:17:19 | able to tok with the employees things |
| 00:17:17 | 00:17:21 | like that um so that's a big thing for |
| 00:17:19 | 00:17:22 | me the second thing is is that i love |
| 00:17:21 | 00:17:24 | marketing as a whole but the thing that |
| 00:17:22 | 00:17:26 | i really appreciate the most is |
| 00:17:24 | 00:17:29 | copywriting oh and so really getting |
| 00:17:26 | 00:17:30 | nerdy on copywriting that's interesting |
| 00:17:29 | 00:17:32 | yeah i love like the history of |
| 00:17:30 | 00:17:34 | copywriting it's like do you like like |
| 00:17:32 | 00:17:36 | writing in general yeah yeah i love |
| 00:17:34 | 00:17:39 | writing i love looking at the history of |
| 00:17:36 | 00:17:41 | copywriting i've read a ton of copyright |
| 00:17:39 | 00:17:43 | okay um and so now that i'm able to like |
| 00:17:41 | 00:17:45 | do that full time and then also teach |
| 00:17:43 | 00:17:46 | people and then split test these things |
| 00:17:45 | 00:17:49 | for brands that were on shark tank or |
| 00:17:46 | 00:17:51 | brands that are doing 24 million dollars |
| 00:17:49 | 00:17:53 | a year like it's so cool to be able to |
| 00:17:51 | 00:17:55 | see my copywriting yeah play out in that |
| 00:17:53 | 00:17:56 | that's amazing that's amazing that like |
| 00:17:55 | 00:17:58 | you |
| 00:17:56 | 00:18:00 | basically the business you fall into is |
| 00:17:58 | 00:18:02 | something that you already were kind of |
| 00:18:00 | 00:18:04 | passionate about without actually |
| 00:18:02 | 00:18:06 | knowing oh actually enjoy enjoy this i |
| 00:18:04 | 00:18:07 | kind of that's what we were kind of |
| 00:18:06 | 00:18:08 | toking about earlier like doing |
| 00:18:07 | 00:18:11 | something that you actually enjoy a lot |
| 00:18:08 | 00:18:12 | of people force stuff and then they do |
| 00:18:11 | 00:18:14 | stuff and they're like i absolutely hate |
| 00:18:12 | 00:18:16 | this i know i have to do it because you |
| 00:18:14 | 00:18:18 | know i'm making good money but i just |
| 00:18:16 | 00:18:19 | don't like doing it so it's great that |
| 00:18:18 | 00:18:21 | you're doing something that you you know |
| 00:18:19 | 00:18:23 | enjoy doing and yeah you like to be |
| 00:18:21 | 00:18:25 | social and all that stuff yeah um |
| 00:18:23 | 00:18:27 | all right cool what advice do you give |
| 00:18:25 | 00:18:29 | yourself if you were just getting |
| 00:18:27 | 00:18:32 | started with the business if i was just |
| 00:18:29 | 00:18:33 | getting started i would say um value |
| 00:18:32 | 00:18:37 | people over systems okay that's number |
| 00:18:33 | 00:18:40 | one uh number two is that education is |
| 00:18:37 | 00:18:41 | uh experience with leverage okay uh but |
| 00:18:40 | 00:18:43 | make sure that you're still executing |
| 00:18:41 | 00:18:45 | yeah because i for a long time i would |
| 00:18:43 | 00:18:47 | guilt myself if i wasn't working all the |
| 00:18:45 | 00:18:49 | time i'd be like no i can't learn |
| 00:18:47 | 00:18:50 | because i need to be working yeah and |
| 00:18:49 | 00:18:51 | then i went on the other end where i |
| 00:18:50 | 00:18:53 | spent all my time learning and i wasn't |
| 00:18:51 | 00:18:56 | working yeah but you know |
| 00:18:53 | 00:18:58 | the education can be really valuable if |
| 00:18:56 | 00:19:00 | you use it as leverage but you're still |
| 00:18:58 | 00:19:02 | working like 80 90 of the time yeah |
| 00:19:00 | 00:19:03 | you're actually learning something and |
| 00:19:02 | 00:19:05 | implementing it you need to implement |
| 00:19:03 | 00:19:08 | all of it yeah um i would also say to be |
| 00:19:05 | 00:19:11 | frugal yeah i agree i mean yeah yeah i |
| 00:19:08 | 00:19:12 | try yeah it's it's hard but i went |
| 00:19:11 | 00:19:14 | through an experience where i went from |
| 00:19:12 | 00:19:17 | making no money to making a good chunk |
| 00:19:14 | 00:19:19 | of money for for me it was very new and |
| 00:19:17 | 00:19:22 | i bought bought two nice cars i bought a |
| 00:19:19 | 00:19:24 | house and you know whenever the business |
| 00:19:22 | 00:19:26 | event it eventually started slowing down |
| 00:19:24 | 00:19:27 | i had to pull back on all of that so i |
| 00:19:26 | 00:19:31 | went from driving a |
| 00:19:27 | 00:19:33 | m4 and i8 to a 2014 honda civic and what |
| 00:19:31 | 00:19:34 | i realized during that time period is i |
| 00:19:33 | 00:19:36 | had golden handcuffs yeah that it's like |
| 00:19:34 | 00:19:37 | i had really nice stuff but i wasn't |
| 00:19:36 | 00:19:39 | able to do the thing that i actually |
| 00:19:37 | 00:19:40 | loved while i'm doing yeah was building |
| 00:19:39 | 00:19:43 | my business |
| 00:19:40 | 00:19:44 | and so uh by being able to remove those |
| 00:19:43 | 00:19:46 | constraints i'm actually able to do what |
| 00:19:44 | 00:19:48 | i like a lot more so being frugal from |
| 00:19:46 | 00:19:50 | the gate would have been probably a good |
| 00:19:48 | 00:19:51 | move oh 100 i notiked that a lot of |
| 00:19:50 | 00:19:53 | people like let's say |
| 00:19:51 | 00:19:54 | you said like when you started making |
| 00:19:53 | 00:19:55 | money you're like get excited like i'm |
| 00:19:54 | 00:19:57 | gonna spend all my money and a lot of |
| 00:19:55 | 00:19:58 | people do it which is okay you know you |
| 00:19:57 | 00:19:59 | get it out of this system i feel like |
| 00:19:58 | 00:20:01 | you know and then you're like you know |
| 00:19:59 | 00:20:02 | what i want to focus on my business i |
| 00:20:01 | 00:20:03 | don't care about all these stuff you |
| 00:20:02 | 00:20:06 | know |
| 00:20:03 | 00:20:08 | yeah all distraction and one thing |
| 00:20:06 | 00:20:09 | happens that i like at least i saw that |
| 00:20:08 | 00:20:11 | during corvette like people let's say |
| 00:20:09 | 00:20:12 | that they i don't know they were doing |
| 00:20:11 | 00:20:14 | solar or the people sales people doing |
| 00:20:12 | 00:20:16 | really good they would have this |
| 00:20:14 | 00:20:19 | lifestyle that they have to keep up with |
| 00:20:16 | 00:20:20 | right right so they have to work harder |
| 00:20:19 | 00:20:22 | to keep up with the life they don't even |
| 00:20:20 | 00:20:23 | care about you know what i mean right |
| 00:20:22 | 00:20:26 | and they're like i just have to keep up |
| 00:20:23 | 00:20:27 | because you know like everybody knows me |
| 00:20:26 | 00:20:29 | and it's like validation that they're |
| 00:20:27 | 00:20:30 | getting right yeah and it's kind of |
| 00:20:29 | 00:20:32 | crazy because a lot of people do that |
| 00:20:30 | 00:20:34 | and i'm like like a lot of times like |
| 00:20:32 | 00:20:35 | i'm thinking oh big house this this and |
| 00:20:34 | 00:20:37 | i'm like gosh this is so much |
| 00:20:35 | 00:20:39 | responsible i don't want this like this |
| 00:20:37 | 00:20:40 | is nothing that i'm excited about about |
| 00:20:39 | 00:20:42 | now i have to fill it up now i have to |
| 00:20:40 | 00:20:44 | do this it's so much headache why would |
| 00:20:42 | 00:20:46 | i want to do this you know like i don't |
| 00:20:44 | 00:20:47 | know i want to do this like it's just |
| 00:20:46 | 00:20:49 | not worth the stress i want to do the |
| 00:20:47 | 00:20:50 | things that i want to do every day |
| 00:20:49 | 00:20:52 | instead of working on the things i want |
| 00:20:50 | 00:20:55 | to work on and build instead of |
| 00:20:52 | 00:20:57 | stressing about my car maintenance about |
| 00:20:55 | 00:20:58 | the big house oh break down something |
| 00:20:57 | 00:21:00 | happens with this or this happens i know |
| 00:20:58 | 00:21:02 | exactly what you mean and i see this a |
| 00:21:00 | 00:21:03 | lot um and it doesn't allow you to take |
| 00:21:02 | 00:21:05 | the risk that you need to as an |
| 00:21:03 | 00:21:06 | entrepreneur 100 percent if you're |
| 00:21:05 | 00:21:08 | wanting to take risk and move to the |
| 00:21:06 | 00:21:10 | next thing the next business the next |
| 00:21:08 | 00:21:12 | product run more ads you can't because |
| 00:21:10 | 00:21:15 | you have to pay for the bmw or the big |
| 00:21:12 | 00:21:16 | house or whatever it is 100 |
| 00:21:15 | 00:21:18 | wish i did that a lot sooner you know |
| 00:21:16 | 00:21:20 | you got to sometimes do it like honestly |
| 00:21:18 | 00:21:21 | it's just so much like experience and |
| 00:21:20 | 00:21:23 | you're like i don't really care about |
| 00:21:21 | 00:21:25 | these things yeah so now i know what i |
| 00:21:23 | 00:21:26 | want and you're still so young that |
| 00:21:25 | 00:21:28 | you're like i know exactly what i want |
| 00:21:26 | 00:21:30 | that's what i want to do you know yeah |
| 00:21:28 | 00:21:32 | and you focus on those things you know |
| 00:21:30 | 00:21:34 | so which is great |
| 00:21:32 | 00:21:37 | uh well uh where people can find you um |
| 00:21:34 | 00:21:39 | yeah i'm mostly uh on twitter instagram |
| 00:21:37 | 00:21:41 | and youtube it's all just at jonathan |
| 00:21:39 | 00:21:44 | zamora if you are interested in email |
| 00:21:41 | 00:21:47 | marketing and you have a brand you want |
| 00:21:44 | 00:21:48 | you need help with your email marketing |
| 00:21:47 | 00:21:51 | i'm gonna put everything down in the |
| 00:21:48 | 00:21:52 | description but um thank you for coming |
| 00:21:51 | 00:21:54 | here thank you so much for having me |
| 00:21:52 | 00:21:55 | yeah thanks for everything we're gonna |
| 00:21:54 | 00:21:57 | go actually eat some asian food at this |
| 00:21:55 | 00:22:00 | point don't forget to like and subscribe |
| 00:21:57 | 00:22:11 | and i'll see you guys in the next video |
