How Much Money Does My Small 20,000 Subscriber YouTube Channel Make?
Published on: November 30 2022 by Carter Maxwell
How Much Money Does My Small 20,000 Subscriber YouTube Channel Make?
Table of Contents About How Much Money Does My Small 20,000 Subscriber YouTube Channel Make?
How Much Money Does My Small 20,000 Subscriber YouTube Channel Make?
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00:00:00 | 00:00:05 | what's up everyone Carter here and today |
00:00:02 | 00:00:08 | I want to break down and dive deep into |
00:00:05 | 00:00:11 | my youtube channel analytiks and show |
00:00:08 | 00:00:13 | you exactly how much money I make with |
00:00:11 | 00:00:15 | YouTube now I qualify myself as a |
00:00:13 | 00:00:17 | smaller youtuber at the time I'm |
00:00:15 | 00:00:20 | recording this video I have around |
00:00:17 | 00:00:23 | 23,000 subscribers now when it comes to |
00:00:20 | 00:00:25 | the amount of money I made some people |
00:00:23 | 00:00:27 | may be shocked and some people may not |
00:00:25 | 00:00:29 | so I want to dive deep into this video |
00:00:27 | 00:00:30 | show you the amount of views that I'm |
00:00:29 | 00:00:33 | getting the amount of money I'm making |
00:00:30 | 00:00:35 | and I'm actually gonna compare my |
00:00:33 | 00:00:37 | revenue that I've made from YouTube to |
00:00:35 | 00:00:40 | other youtubers some bigger and some |
00:00:37 | 00:00:43 | smaller let me go ahead and dive into my |
00:00:40 | 00:00:44 | revenue for the last 28 days now as you |
00:00:43 | 00:00:46 | can see I've made four hundred and |
00:00:44 | 00:00:49 | seventy one dollars and seventeen cents |
00:00:46 | 00:00:51 | in YouTube ad revenue in the past 28 |
00:00:49 | 00:00:54 | days now and be easier for me to show |
00:00:51 | 00:00:56 | this in the 2019 at grand scheme of |
00:00:54 | 00:00:57 | things I know everyone's gonna want to |
00:00:56 | 00:01:00 | know how much money did you make so I |
00:00:57 | 00:01:02 | made seven thousand four hundred fifteen |
00:01:00 | 00:01:05 | dollars and ninety-four cents and wait |
00:01:02 | 00:01:07 | please don't click off this video cuz |
00:01:05 | 00:01:09 | it's actually very important how I did |
00:01:07 | 00:01:12 | this and where I'm getting this number |
00:01:09 | 00:01:14 | from because to some people that's a ton |
00:01:12 | 00:01:15 | of that's a ton of money that was a |
00:01:14 | 00:01:17 | great amount of money for me and I've |
00:01:15 | 00:01:19 | had my ups and downs over the year now |
00:01:17 | 00:01:22 | what you need to understand when it |
00:01:19 | 00:01:23 | comes to YouTube is you have a CPM and |
00:01:22 | 00:01:27 | that's basically your the amount of |
00:01:23 | 00:01:29 | money that you make per 1000 views as |
00:01:27 | 00:01:31 | you can see in 2019 |
00:01:29 | 00:01:35 | I had six hundred and fifty seven |
00:01:31 | 00:01:37 | thousand views on my channel now I had a |
00:01:35 | 00:01:38 | revenue of seven thousand and four |
00:01:37 | 00:01:41 | hundred fifteen dollars ninety four |
00:01:38 | 00:01:43 | cents so what I'm basically going to do |
00:01:41 | 00:01:46 | is I'm gonna do a bunch of math and I'm |
00:01:43 | 00:01:48 | gonna get you my cost per 1000 views on |
00:01:46 | 00:01:51 | my channel so the first thing that you |
00:01:48 | 00:01:53 | want to do is you want to take your ad |
00:01:51 | 00:01:56 | revenue number which is seven thousand |
00:01:53 | 00:01:58 | four hundred fifteen dollars so seven |
00:01:56 | 00:02:01 | thousand four hundred fifteen dollars |
00:01:58 | 00:02:04 | and it was ninety four cents and you're |
00:02:01 | 00:02:06 | gonna divide that by the amount of views |
00:02:04 | 00:02:08 | you received over that period of time |
00:02:06 | 00:02:11 | which for me was six hundred fifty seven |
00:02:08 | 00:02:12 | thousand six hundred fifty seven |
00:02:11 | 00:02:17 | thousand |
00:02:12 | 00:02:20 | and 100 that's gonna leave me with a |
00:02:17 | 00:02:22 | very very very small number it's |
00:02:20 | 00:02:24 | basically just over one cent now I'm |
00:02:22 | 00:02:29 | taking this number and I'm gonna divide |
00:02:24 | 00:02:32 | it by one I mean times it by 1,000 and |
00:02:29 | 00:02:36 | that's gonna give me my CPM which was |
00:02:32 | 00:02:38 | $11 in 28 cents now I'm not sure if any |
00:02:36 | 00:02:41 | of you other people have watched a video |
00:02:38 | 00:02:46 | similar to this but it's actually a very |
00:02:41 | 00:02:50 | very high CPM now I got this video idea |
00:02:46 | 00:02:52 | from it was Jimmy tries world he um he |
00:02:50 | 00:02:55 | created a video very similar to this he |
00:02:52 | 00:02:56 | shared his CPM which was I believe I |
00:02:55 | 00:02:58 | don't know what I forgot what it was |
00:02:56 | 00:02:59 | like maybe like a dollar 50 and then he |
00:02:58 | 00:03:01 | also started going to some other |
00:02:59 | 00:03:02 | youtubers like some of the people in the |
00:03:01 | 00:03:05 | beauty field there |
00:03:02 | 00:03:07 | CPM was anywhere from like three to five |
00:03:05 | 00:03:09 | dollars then he toked about one |
00:03:07 | 00:03:11 | youtuber I think her name was like the |
00:03:09 | 00:03:13 | budgeting wife which is kind of a money |
00:03:11 | 00:03:16 | based channel her CPM was six dollars |
00:03:13 | 00:03:18 | and 80 cents then I've also toked to |
00:03:16 | 00:03:21 | some other youtubers um some people that |
00:03:18 | 00:03:25 | do vlog style videos and their CPM is |
00:03:21 | 00:03:29 | anywhere from $1 to $3 so it's actually |
00:03:25 | 00:03:31 | pretty insane on that I have a CPM that |
00:03:29 | 00:03:35 | high I mean for every 1000 views I'm |
00:03:31 | 00:03:36 | basically making $11 and 28 cents and |
00:03:35 | 00:03:39 | it's very interesting because there's |
00:03:36 | 00:03:42 | other people out there that are getting |
00:03:39 | 00:03:45 | more views than me but they're making it |
00:03:42 | 00:03:48 | less money for a lot of people this |
00:03:45 | 00:03:49 | might be kind of shocking um |
00:03:48 | 00:03:50 | and I'm not making this to brag or |
00:03:49 | 00:03:53 | anything this just to show my numbers |
00:03:50 | 00:03:55 | and show exactly what's happened and you |
00:03:53 | 00:03:57 | can see my estimated revenue was up one |
00:03:55 | 00:03:59 | hundred and eighty nine percent because |
00:03:57 | 00:04:01 | when I first started YouTube I wasn't |
00:03:59 | 00:04:04 | even 18 years old yet and what happened |
00:04:01 | 00:04:06 | is I wasn't able to monetize my channel |
00:04:04 | 00:04:08 | so I've literally missed out on |
00:04:06 | 00:04:11 | thousands and thousands of dollars |
00:04:08 | 00:04:15 | unfortunately on ad revenue because I |
00:04:11 | 00:04:18 | wasn't 18 um so I was literally pumping |
00:04:15 | 00:04:20 | out videos as often as I could and I was |
00:04:18 | 00:04:21 | not making a single dime from ad revenue |
00:04:20 | 00:04:23 | now obviously there's other ways to |
00:04:21 | 00:04:25 | monetize a YouTube channel if that's |
00:04:23 | 00:04:28 | philia products you |
00:04:25 | 00:04:30 | own products sponsorships but for this |
00:04:28 | 00:04:33 | specific video I just wanted to show ad |
00:04:30 | 00:04:35 | revenue and just compare it to some |
00:04:33 | 00:04:37 | other youtubers there's other people out |
00:04:35 | 00:04:41 | there have made similar videos and the |
00:04:37 | 00:04:43 | whole make money online you know kind of |
00:04:41 | 00:04:45 | the investment videos the reason they |
00:04:43 | 00:04:48 | get such a high CPM is because they're |
00:04:45 | 00:04:49 | getting people that want to advertise on |
00:04:48 | 00:04:52 | their video and they're willing to spend |
00:04:49 | 00:04:54 | a lot more money like think about it |
00:04:52 | 00:04:56 | there's an advertiser is he gonna want |
00:04:54 | 00:04:59 | to advertise on someone I'll you let's |
00:04:56 | 00:05:01 | just say as a company like Robin Hood |
00:04:59 | 00:05:03 | Robin Hood wants to run an investment |
00:05:01 | 00:05:05 | about their app and how you need to |
00:05:03 | 00:05:07 | start investing on it in stoks are they |
00:05:05 | 00:05:09 | gonna put it on my channel where I have |
00:05:07 | 00:05:11 | a bunch of probably young entrepreneurs |
00:05:09 | 00:05:14 | watching are they gonna want to go put |
00:05:11 | 00:05:15 | it on some you know prank channel you |
00:05:14 | 00:05:17 | know obviously they're gonna want to pay |
00:05:15 | 00:05:20 | a little bit more to have their video as |
00:05:17 | 00:05:22 | an ad put in on a channel where they're |
00:05:20 | 00:05:23 | gonna have a better audience that's |
00:05:22 | 00:05:26 | obviously gonna convert and make them |
00:05:23 | 00:05:30 | more money I'm not gonna take too much |
00:05:26 | 00:05:32 | of your time but this was my 2019 ad |
00:05:30 | 00:05:35 | revenue as you can see in the past 28 |
00:05:32 | 00:05:37 | days I had made four hundred and seventy |
00:05:35 | 00:05:41 | one dollars and 17 cents and if you were |
00:05:37 | 00:05:45 | to take the average of my CPM for 2019 |
00:05:41 | 00:05:47 | it was 11 dollars in 28 cents well |
00:05:45 | 00:05:48 | that's it for this video if there's |
00:05:47 | 00:05:50 | anyone out there that's looking to start |
00:05:48 | 00:05:53 | their own YouTube channel and you know |
00:05:50 | 00:05:54 | maybe you know you're wanting to start |
00:05:53 | 00:05:57 | you know you're wanting to know how much |
00:05:54 | 00:05:59 | money you can make you can't focus on |
00:05:57 | 00:06:00 | the money part at the beginning because |
00:05:59 | 00:06:02 | you're gonna start out at zero |
00:06:00 | 00:06:05 | subscribers you're gonna start out slow |
00:06:02 | 00:06:08 | work on building an audience you'll work |
00:06:05 | 00:06:12 | on providing valuable content that |
00:06:08 | 00:06:14 | content is eventually gonna get found |
00:06:12 | 00:06:17 | what's very interesting about YouTube is |
00:06:14 | 00:06:20 | it's my older videos that are going |
00:06:17 | 00:06:24 | viral videos from 2017 my most popular |
00:06:20 | 00:06:28 | video has a well over 250,000 views was |
00:06:24 | 00:06:31 | I posted in 2017 and it blew up about a |
00:06:28 | 00:06:33 | year later after I post it so it's very |
00:06:31 | 00:06:36 | very weird how YouTube selects videos |
00:06:33 | 00:06:38 | and which ones go viral or not but if |
00:06:36 | 00:06:40 | there's one thing you can do post |
00:06:38 | 00:06:42 | quality content and you will be found |
00:06:40 | 00:06:44 | and eventually the right video will |
00:06:42 | 00:06:47 | reach the right audience and YouTube |
00:06:44 | 00:06:49 | will keep promoting it and the more they |
00:06:47 | 00:06:51 | promoted the longer videos you have the |
00:06:49 | 00:06:53 | more ads that are gonna be run on your |
00:06:51 | 00:06:55 | videos and the more money you're gonna |
00:06:53 | 00:06:57 | make with ad revenue cuz if you enjoyed |
00:06:55 | 00:06:59 | this video in my transparency and me |
00:06:57 | 00:07:01 | actually hopping into my channel |
00:06:59 | 00:07:03 | analytiks dashboard and doing all that |
00:07:01 | 00:07:05 | math stuff that I don't really enjoy but |
00:07:03 | 00:07:07 | it's kind of cool to do definitely drop |
00:07:05 | 00:07:09 | a like on this video comment below if |
00:07:07 | 00:07:11 | you have any more questions regarding |
00:07:09 | 00:07:13 | anything I went over in this video if |
00:07:11 | 00:07:15 | you're starting your own YouTube channel |
00:07:13 | 00:07:17 | or if you're looking you know start |
00:07:15 | 00:07:19 | monetizing it and making money |
00:07:17 | 00:07:20 | definitely comma blah get back to you as |
00:07:19 | 00:07:23 | soon as possible and if you want to see |
00:07:20 | 00:07:25 | more videos just like this on how you |
00:07:23 | 00:07:27 | can create an additional stream of |
00:07:25 | 00:07:28 | income online then subscribe to this |
00:07:27 | 00:07:30 | channel I'll see everyone in the next |
00:07:28 | 00:07:30 | video |
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