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How To Avoid Getting BANNED From Google ADs | Shopify Dropshipping Tutorial

Published on: December 6 2022 by Shri Kanase

How To Avoid Getting BANNED From Google ADs | Shopify Dropshipping Tutorial

How To Avoid Getting BANNED From Google ADs | Shopify Dropshipping Tutorial

yo what is going on everybody sri kanase
here so how to
not get banned using google ads
nowadays i'm getting a lot of messages
on instagram on facebook
from people who are simply struggling to
sell on google ads and no it's not
because of bad performance with google
it's simply because
their google ads account are constantly
getting banned and this is something
that has started to happen just in these
recent few months simply because a large
portion of the advertisers that
previously used to use facebook ads or
these
other advertising platforms are now kind
of transitioning over to google ads
simply because of the inconsistencies
they're continuously facing so as a way
to kind of become more strict with the
types of accounts that google is
personally allowing
google ads has started to be more
relentless when it comes to just
banning those ad accounts which simply
do not follow their policies and this is
one video you're actually going to want
to watch
until the end because it's super
important to know how to not get banned
in the first place because
unfortunately once you get banned it is
a whole another process of getting back
your ad account
and from that point onwards google
simply looks at your ad account with a
little bit of extra care because they
don't really trust your ad account
anymore so make sure to follow the steps
mentioned in this video to really
prevent getting banned from google ads
if you want a long
term drop shipping business but without
wasting any more time let's find out
exactly how to not get banned so
the first thing you'll have to do in
order to really lower your chances of
getting banned
is gently destroy that like button down
below i would really definitely
appreciate that okay hopefully you have
finished destroying that like button
down below but before we actually tok
about exactly how not to get banned
let's tok about exactly what google ads
as a whole is affected by so one thing a
lot of people
don't really understand is that the
google ads account itself
and the health of your google ads
account is directly connected to the
merchant center account so the merchant
center
is the place where you connect your
product feed and basically where
all the new products you add get pushed
to once those products are
fully pushed onto the merchant center
account and they're fully synced
that's when the merchant center account
goes through the product list to see if
there are any products which don't
really
follow their policies and once that's
done then they push it onto google ads
itself so the merchant center account
itself is kind of like the middleman
and it makes sure that the products that
you're sending aren't those kinds of
products which google ads itself
would not allow so the day you start
facing issues with your merchant center
account is the day that your google ads
account held
will start to suffer basically if there
is no merchant center account there is
no google ads for you and that's why
it's so important to start focusing on
the merchant center account health
in order to really prevent yourself from
getting banned from google ads so the
first thing you want to understand is
that the lower number of errors there
are
on your merchant tenor account the
higher the quality of your
product feed and that also means that
you'll be getting much more higher
quality traffic as i already mentioned
to you guys the merchant center account
is basically the middleman but also the
center
of everything and a lot of the times
without even knowing a lot of drop
shippers have these errors
popping up on their merchant center
accounts and these could be ranging from
the bad
fixed asap errors which are the red ones
or the ones that are really not that
urgent which are usually in the color
orange so both of these errors
are common on the merchant center
accounts but are definitely those that
you still want to pay attention to and
still focus on fixing because
if these errors are not fixed that is
going to directly impact the quality
of your product feed because one thing
you want to understand is that google
ads
itself takes the product feed very very
seriously because there's millions of
people
wanting to advertise on google so you
want to understand that google ads
only wants to show those advertisers
which take care of their products which
supply all of the necessary information
and very soon i'm going to be going over
what kind of information is important
for your google ads account but
the higher the quality of the product
feed the lower the number of errors and
the lower the chance of you getting
banned from google but remember to
always fix up those red errors
as well as the orange ones even though
the orange ones are not that urgent but
let's start toking about the most
common types of errors because there are
several different types of errors
which dropshippers often face and i'm
also going to be going over their
solutions at the very end but the first
one is the policy violation error now
this specific violation error
can come from a variety of different
reasons one of the main reasons
is prohibited items are prohibited
collections what that means is that
you're trying to sell
any type of product within one of these
categories or any
other types of prohibited categories
some of these include hunting adult
items certain medical accessories like
medicine or some types of oxygen
machines
even games and edible items so these
kinds of specific products
are those which are really not allowed
on google ads and if you try to sell
those products meaning if you submit
that product feed onto the merchant
center they will immediately post as
error messages on your merchant center
account it could be the red error
specifically and
once it comes onto the merchant center
account that does not mean that it's the
end of the world but if
almost all of your products are within
these prohibited categories
that's when problems really start to
arise and if this happens more and more
often that's when the google ad support
team will come in and just ban your
account so you really want to try and
make sure that you're not adding any
types of prohibited items onto your
store in the first place so you don't
even end up getting those specific
errors but that solution is
as simple as that avoid any products
that contain any type of references to
these specific niches and it doesn't
really even have to be within that niche
any type of reference you make to this
niche would count as
that product that you're trying to sell
as being part of these specific
prohibited niches because one thing you
want to understand is that the
specific algorithm which is crawling
through your website to understand
what the product is it doesn't have a
brain of its own it's simply an
algorithm full of code words
done by super smart google coders so
because it doesn't really have a brain
of its own
it can't really differentiate whether
the product you're trying to sell
is within this categories or not even if
you simply have those references to
these products so that's why you really
want to avoid having any types of
references or any products
from these collections but the next
thing that is specifically one big cause
of concern for a lot of google ads
advertisers and dropshippers is product
feed errors now what do i mean by this
exactly well
there are specific types of product feed
errors which could come
due to the problems with your products
directly and one of the most important
ones is the non-matching
product prices and product availability
meaning you have one specific price on
your store but then on the merchant
center it's a whole new price for that
product oftentimes you'll get this error
on your merchant center account after
you just change the pricing of one of
the products on your store and that's
okay because the merchant center account
will automatikally sync the new price
later on
but if it does not sync and if the
errors stay there that is when the
problem starts to arise
another type of problem that is
associated with this is the product
availability problem and this simply
means that the product is available on
your shopify store or unavailable
but on the merchant center account it
shows the opposite so that's why it's
super important to make sure that any
product data on your website is
correctly
matching what it says on the merchant
center record and oftentimes you'll face
a lot of these problems
if your google shopping feed app is not
set up correctly so
one app that i recommend is the google
shopping feed app by symprosis and that
specific product feed app will make sure
that all of the data is getting synced
correctly
to the merchant center but this is one
of the most common problems a lot of
specific drop shippers face
when drop shipping via google eyes let's
move on to the next most common
and that is missing shipping information
now this is one of the most
easiest problems to fix simply because
all you have to do is enter
shipping information directly on the
merchant center account but a lot of
people
actually skip over this step they feel
that just having
shipping prizes and options set up on
the shopify store is enough
with google ads and with the google
merchant center that is not enough
because you have to then
go onto the google merchant center and
you can go under the settings section
which you can go to by clicking on the
wrench at the top right
from there you can simply click on
shipping and returns and within that
section
is where you want to set up the shipping
options available within your shopify
store and the main solution to this is
that you add
one main shipping rate to the merchant
center even if you have multiple
different rates
having the main rate which 99
of the people are charged is sufficient
enough and you want to make sure that
you're choosing the rate
for the appropriate country but this is
really not a good reason to get your ad
account ban so always make sure before
really starting advertising on google
ads that you have set up the merchant
center account correctly
and you've set up those shipping options
correctly but let's move on to our final
error that a lot of people get and that
is
simply having too many sudden errors a
lot of the times
people don't understand that one single
change on the google shopping feed app
or on the shopify store itself could
lead to a whole range of errors that
just suddenly pop up for all of your
products it could be
simple product disapprovals because you
simply changed one word in the title or
the description which made the algorithm
associate that product to the prohibited
items list
or one of the product identifiers is
missing and these lead to orange errors
the first one leads to red errors but
anytime
a lot of the specific products on your
website suddenly get banned that is when
google's
algorithm thinks that there is some kind
of problem with your website
maybe you're not following their
policies and this leads to a whole
spiral
of new problems so you want to make sure
that your products
never suddenly get banned because once
this happens that's when google's
support team will think about suspending
your account and then after that
you'll have to work towards getting your
account back but of course the easiest
solution to this is making sure that you
set up the google shopping feed app
correctly and making sure that whatever
products you're syncing
to the google shopping feed app are all
within the accepted collection
pages but of course even after doing
everything you may find yourself in a
situation
where your google merchant center and
your google ad account still gets banned
for whatever other reason
in that case you want to simply contact
the google ad support team
or simply look at the email which you
received from the google ads team
which states the reason for the
disapproval and even if it says that
your account really cannot be instead
reinstated
oftentimes the google ad support team is
very helpful if you identify the main
problem as to why i was suspended in the
first place and then provide
exact steps that you will be taking to
the google ad support team to fix those
issues they will be more than likely to
let you advertise again because of
course they are also a business they
want your money but of course it's
always better to just not have the
google ads account suspended in the
first one and if you follow these
specific steps outlined here
you will definitely be in the green and
have much less problems to deal with
but if you found any type of value in
this video smash that like button and
smash that subscribe button and i'll see
you guys next