how to choose a niche for dropshipping
Published on: January 14 2023 by pipiads
Table of Contents About how to choose a niche for dropshipping
- How To Find The Best Dropshipping Niche
- Top 10 Niches For Dropshipping in 2022 📈
- Unsaturated Dropshipping Niches That Can Actually Make Millions  📈
- How To Find WINNING Products To Sell Online (Dropshipping & E-commerce!)
- How To Find Winning Digital Dropshipping Niches (INSANE Margins)
- Picking Your Niche (Dropshipping 2022)
How To Find The Best Dropshipping Niche
oh, this is awesome. check out the kid. yeah, that's really awesome. he's living his best life. he's better than you, by the [Music] way. oh, you're watching. hello there, my name is annas and welcome to on how channel. if this is the first time you're watching this channel, my name is ns. i'm working for you, so if you have any video requests or any questions, you can find my instagram in the description box, or you will see it right now on the screen, or just drop me a comment below if you are dead lazy, and no worries, i do reply to each comment on, also each message on my instagram. so in this video, i will be showing you the most important task, or the most important thing and drop shipping business, which is finding a good drop shipping niche. because even if you do have a really great store design and have a really great team behind it, if you are not in a really good niche- that's trending, it will be trending in the future, or maybe, as they call it, evergreen niche. you will not be able to succeed that long. so that's why the most important thing in dropshipping is finding a good drop shipping niche, and this is really good, not just for drop shipping, if you, if you are able to discover new trends or products that will be trending in the future, you will be able to make some money. apart from drop shipping, wherever it's- affiliate marketing or social media marketing, whatever it is, you will be able to make some money because, simply, you don't know something that other people don't, and that's the golden opportunity. in this video, i will not copy some artikle or other video and they will show you the average tricks that everybody already know. no, the things that i will be showing in this video is completely unique and almost all my videos are like that. i do not share the simple tricks or something that everyone already know. i try to stay unique and show something that people will find it unique and new, and for that in this video, i will be showing you a website that you can discover trended products or trending niches on it, and we will use that website to find a specific niche and from that one specific niche, we will find multiple niches that actually trending or high selling right now or everyone is looking for them, and that's actually just the first trick. the second trick that i will be showing you is finding trending niches or good drop shipping dishes through tiktok application or tiktok platform, and we will not use tiktok application on the phone or tiktokcom, the website or something like that. no, and we will use a unique platform that's provided by tik tok the company itself to discover new trend and products and content. and let's just keep it honest here, tiktok has some really good creativity and there is a really good content creators on tik tok and i hate tiktok myself and i don't like it at all, but it is what it is. but also there is some really good videos that they do explode on tiktok because they are simply sharing a specific product that people do like. that's why they do like that video and comment on it. so simply, the video becomes viral because a sample product- and i know some people they did make millions visit on products- they did explode on tiktok videos. so right now you know what we will do in this video and, without any more checking, let's get to it. as i said, the first thing we will use a website to find trending products or trading niches and from that website we will find specific niche, one specific niche. we will find multiple niches based on that one. so you guys have more flexibility and also more options. so the website. simply head over to google search engine and type in exploding products, not topics. there is the website called exploding topics, but they did launch a section where only they show you the exploded products. so just hit enter or just scroll down description. i will put link for the website in the description box and here is the website right here. so the first thing you're going to do is change the time frame. as you can see here, it says five years, which is too much. so just click on it and pick one year or three months. i will go for three months so it will show me only the products that's trending in the last 90 days, and after that let's just scroll down to check them out. snake, i don't think this is related to drop shipping. nft, which is cryptokurrency stuff. vaccine booster- oh no, do not go for this one. no, let's just forget about that. scroll down again. google classroom hoodie track suit. okay, let's just go for a hoodie. as you can see here, it says hoodie and the growth for it is 131 in the last three months, not in the year or two years or five years, only in three months and the growth is 131 percent. and you might be thinking why a sample product like a hoodie will be trending right now. well, the thing is, the platform did discover that some partikular hoodies are trending and people lot searching for them and, for example, i did saw on facebook ad library a product that the owner of it has over 100 ad set with the same creatives and everything. he's probably making thousands of dollars per day and the product is is a hoodie for squid games, which is the the trending series right now. so we will go for this hoodie to discover other hoodies that's actually trending right now and to do that, simply head over to google search engine again and type in google trends and again i will put link for it in the description box. you don't need to do all of this. just scroll down description box and you will see google trends here, and simply type in hoodie and hit enter. okay, the first thing you're going to do is change your country. my country is morocco. let's just remove it and keep it worldwide. if you want to go for a specific country, go for it. i'm going to go for worldwide and, as you can see, here is the trend here and lately it is going up, and which is a normal thing because the winter is coming, so people are looking for hoodies. so let's just scroll down here in this section, the countries, and if you see the countries- united kingdom, sweden, ireland, netherlands, united states- this is all really good countries for drop shipping because these countries they do buy online a lot, so they do shop online. let's just scroll down and here is the golden section that i want to show you, as you can see related queries, which is a keywords that's related to hoodies, that's trending or exploded lately and- and, by the way, this data is from google themselves. so this is 100 aggregate, maybe 99, but that's enough, i think, as you can see. the first one: carl jacobs hoodie breakout. this is really going really high right now. the second one: brown essentials hoodie, and this is easy gap, i think, mr weinstein hoodie. three thousand percent brown gap hoodies. girlfriend, carl jacob, i don't know who's this, car jake, it's not. this is not relevant for me anyway. open arms hoodies- uh, mambasita hoodies- among us hoodies and shelter, essentially, and so on. as you can see, there is a lot here. even if i keep going like this, you will find 250 percent for this, lucky me. i see ghost hoodies, which is crazy, to be honest, and you can go in like this. there is a lot here: 25 as you can see. it says 25 here, which is the limit you can see here, and this is just the first method to see related products to hoodies that's exploded lately. the second one, which is head over to google search engine again and type in keyword planner, and if you are not familiar with this keyword planner, this is also a tool that's provided by google themselves. well, you can see each keyword and all the search traffic for it, which is the number of people that's actually searching for this partikular product on google search engine, and also i will put link for this in the description box. after you did access it, you would need to be already signing in a google account, which is really obvious, and after that, head over to this discover new keyword key option right here. simply click on it and it will open this option. so, simply, i'm going to search for hoodie and, before we hit, enter you.
Top 10 Niches For Dropshipping in 2022 📈
hello everybody, anton curley here from dropshiplifestylecom, and in this video i'm going to be sharing the top 10 dropshipping niches for 2022.. now, before we kick this off, i want to let you know i've been making these top 10 lists going all the way back since 2015 and almost all of the niches that i've recommended over the years are still good today. so if you want to get not just one top 10 list, but going back now since 2015, i'm gonna post a link in this video description. if you click it it'll take you to the blog page on our site and you'll be able to get them all. go through it at your own convenience and pick a winner for your first or your next drop shipping store. also, before i jump into the computer and pull up this presentation and share the top 10., i do want to let anybody that's newer here just be aware that niche election, although it's extremely important, it's the foundation of your business. it really is the first step of the process. so if you are new, just don't think you're gonna watch this video. you're gonna pick one that this guy online, anton, tells you to pick and you're gonna be rich tomorrow. just know there is real work involved with drop shipping when done right. first, you do niche selection, which, of course, i'm gonna give you today. second, you're gonna go ahead and do your market research. third, you'll build a website. fourth, you'll get approved with suppliers. fifth, you'll optimize your store for conversions. sixth, you'll get traffic, meaning website visitors. and seventh, you can start outsourcing and automating so your online store can be managed between 15 and 30 minutes a day. so, again, it's a process, but it is well well worth it and, in my opinion, there is no better business to choose than following what we do here at dropship lifestyle, which is high tiket drop shipping from domestik suppliers. so, with that being said, let's get into the computer. i'll pull up this presentation and i'll share the top 10 niches for dropshipping in 2022.. all right, welcome to the presentation. so in 2022, we are focusing on what i refer to as high demand niches, and i'll explain exactly what that means, what numbers we're looking for and how we find those numbers in just a few minutes. but first i want to share something that is more important now than ever before. if you're a member of dropship lifestyle, you already know this. if you're not, you want to be sure you can find at least 20 potential suppliers to sell for, in whichever niche you choose. again, this is nothing new. i've been teaching this in my coaching program since 2013, i think, but now, in 2022, as we move into it, more important than ever. so keep that in mind and, as i show you my research on this year's top 10 list, i'll show you how there is many, many more than 20 suppliers in every single one of them. so why do we want high demand niches? why do we want at least 20 suppliers? what has changed moving in to this new year? well, first off, you might be aware of this if you've seen the news anytime in the past few months. it seems like, but there are supply chain issues, specifically in the states, in the us, and because of that, certain suppliers are low on inventory. they don't know when it's going to come back, because there are lines of cargo ships, seems like, from the us to china. and because of that, if you only had, let's say, three, four or five suppliers that you sold for on your store, well, what happens if two of them or three of them run into their own inventory issues and you now can't sell their products until they're back in stok? well, what's gonna happen is you're gonna have to stop running ads, you're gonna stop getting sales and you're gonna have to just wait, at no fault of your own, without making money, waiting for suppliers to get inventory back in stok. now, if you have a broader variety of suppliers, if you have 20 or more, then guess what? some suppliers- yeah, they're going to run out of inventory. they're going to be back ordered. it's not going to be good, but at least you can keep going. you can keep running ads, you can keep selling other products. you can still have a business, right? so, more important than ever, don't focus on a handful of suppliers. you want to find at least 20 suppliers for your niche. the reason it's more important than ever is now because of supply chain issues, which these, i do think, will get worked out sooner rather than later. but still, don't start with a niche that has five suppliers or, even worse, build a one product store. okay, what else has changed now? this hasn't really shown itself yet in terms of the products we sell, but i definitely believe it's coming, and this is that inflation will lead to higher prices on products. so let me just give you an example. right, i'm at a stand-up desk right now, and let's say, last year, the price of this desk wholesale was 500 and the price you would sell it to your customer for was one thousand dollars. well, i believe that what we're going to see play out over this next year is possibly the wholesale cost going up from 500 to 600 and the retail price going up from a thousand to 1200. now, if this happens- and i really do, i can't guarantee anything, but it looks like we're headed this way- what i believe is going to happen is that, inserted niches, units sold may decrease. so let's just say, you typically sold 100 of these a month. maybe now you sell 95 of them or 90 of them, because you have less people willing to spend the higher prices now. with that being said, there is something really strange going on right now, which is, while a lot of people have no money, a lot of people have also saved up more money than ever over these past couple years since this whole virus started, and there are still a ton of people who aren't afraid to spend money and they're still spending it like crazy. so what i believe and what i considered as i selected the niches for this year is, even though i think units sold may decrease. i think overall revenue will increase because people will still be willing to pay the higher prices- not everybody, but enough people to offset the units sold going down. so if i had to summarize this in one sentence again, this is like the overarching thing i was considering as i did the research for this year's top 10 list. as far as what has changed, it is those with the ability to spend will continue to buy at higher prices, but our total addressable market- tam for short- may shrink. so you'll know this if you're a member of dropship lifestyle. but we do a test when we're validating niche ideas, called the demand test, and in this test we want to find at least 10 000 monthly searches for the niches we're considering. what i want to do this year and what i want you to bump it up to if you're building a brand new store, is, when you're doing your demand test, look for average monthly searches to be over 30 000. this means that over 30 000 people every month will be searching for the niche that you want to sell in and, as you'll see in this top 10 list, i'll show you the research and how the numbers check out. they are all well above 30 000.. now the reason i want this number bigger than it typically is and has historically been, is because, if inflation is real, if prices really do start to creep up, there's going to be less people that search, that buy, because they're going to search, they're going to want. but if the price is that much higher and they're more resistant to that price than they don't buy, well then you're going to be able to sell to less out of that total number. so just know, if you're in a niche now that has less than this, it doesn't mean, oh no, i'm going to shut my store and change everything. you should still be fine again. i kind of went overboard here. at first i was thinking let's bump it up to, you know, 15 or 20.. i said let's go 30 because let's just do this extreme. it's a brand new top 10 list. but just know, if i was building a new store, this is what i would look at from today when i did my research. so, with that being said, let's get into the top 10 niches for drop shipping list for 2022.. the f?
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Unsaturated Dropshipping Niches That Can Actually Make Millions  📈
figuring out which ecommerce drop shipping niche is arguably one of the hardest things to do when starting your ecom journey. so many products are saturated, extremely hard to advertise or often take off really quickly and then die even faster. my goal on this channel is to make your ecommerce journey is easy as possible to succeed. that's why, in this video, i'm providing my top five niches to sell immediately. i spend a ton of time researching these to make sure that they're the best possible niches to sell right now. i'm gonna give you the reasons and explanations on why i pick these niches. we're gonna cover website examples, ad examples and target markets for each one, so you're definitely going to want to pay attention and watch this video all the way through to absorb as much valuable information as possible. per usual, i'm doing another giveaway, but this time it's better. in this giveaway, i'm going to be giving a one-on-one consulting call with me personally, and all you have to do to enter this giveaway is leave a like, make sure that you're subscribed and leave a comment down below. it could be anything at all. i'm also announcing the giveaway winner from last time somewhere in this video, so make sure you're paying attention, because that could be you. i'm austin raven and i'm providing you with the best ecommerce content out there. let's get into the video. the first niche on this list is golf. we pulled up a quick google search trends here and you can see that over time during the summer months it typically takes off every single year, but this is the first year out of the last five years that golf has actually hit a hundred percent on google search, which indicates that golfing is becoming a lot more popular. you see it today, with a lot of young kids getting into golf and a lot of brands like barstool and elk and those kind of like fratty type of brands are also getting into golf and making it more fun and enjoyable for everyone. this has changed the entire vibe of the game and now there's so many more people that are interested in it. it's really not that like super serious, typical old person sport anymore. it's becoming a lot more fun and laid back and so many people are getting into it. and selling golf products is a really hot thing right now. you see a ton of people on youtube and things like that that are running golf channels and they're really only selling merch. they're not really selling any like training tools or things that are going to help you. it's really merch based, which leaves a ton of opportunity for training products and other things like that. and, to be honest with you, there's not that many good golf websites out there. there's a couple that i've toked about in previous videos, but i don't want to pull up those websites again just because i'm going to be repeating them over and over. and it was so hard to find a decent looking golf website which is perfect, because this means it's so undervalued and unsaturated. i found this one. it's rock bottom golf. it's okay. i mean, it's very like basic shopify store. the colorway is a little bit weird. i don't really like the orange and green matching, but these are the type of products that you're going to want to be selling. this is like a putting training type of device. you also see the ones that are like helping your swing or the ones that are the mats on the ground that actually tell you where like your divot would be. and golf is such a hard sport, so there's always people trying to get better at it and it's really expensive if you want to pay for a lesson. so products like these are actually very helpful and very affordable for the average person. this entire cutting set right here is like 79.75 on this website and they probably get this product like 20 bucks. so a lot of these you can mark up a decent amount because there's a perception of value that's actually gonna change your game and really like help your swing and all that. and of course, they offer these extended warranties. you see this on so many golf websites for some reason that they're all offering these like three year warranties, which is just like an extra cash grab for them. overall, this website's just average and i think that there's so much opportunity here for someone to build a really branded website in a community around golf- basically around like the average golfer that's trying to get better. i also pulled up an ad example for tiktok because on tiktok these golf videos go extremely viral. there's a huge community on there and golf is a very engaging video to watch if you're interested in golf. it's really simple why it's engaging: because golf, you want to see what happens to the shot after it's hit right like. that's just the natural sport of the game. it's like watching a basketball game or anything else, and the thing with that is these videos are even like a minute long, showing you all their shots from the round or whatever, but you have to watch every single shot, go up in the air, stay up there for like 10 seconds, land and see where it went right, which makes the watch time on these videos extremely high, which is why they get so many views. so we're gonna go ahead and watch this ad that i found on tiktok here. i think it's a great example of how you should advertise a product. it's super simple and you can crank out a ton of these tiktok ads if you go to the driving range, the course, the putting green, whatever. okay, so that's pretty straightforward, right? it's just this golf uh wrist type of thing that like strains your wrist when you're swinging, so no more slices, which is like a huge problem for amateur golfers. and that's literally all you have to do on tiktok. post those three times a day. try to make them a little bit more engaging, maybe doing like voice overs on them or something like that, showing you how it works, and this would be perfect for ugc as well. if you can get golf creators to make content for you that are already known in the space, people are going to trust their tips because they're great golfers and then they're going to refer them to your product. and also, one thing i notike about a lot of golf tiktoks is: everyone has a comment. it seems like everyone on tiktok is like a golf expert and in the comments you see a ton of people like, oh, you're doing this wrong, you're doing this wrong, fix this. like, why do you hit it like this? it seems like everyone's an expert, but that's great for you because getting those comments, it's going to push it to the algorithm even more and you're going to get more views, all right. the next niche on the list is eco-friendly products. so many people nowadays are becoming eco-friendly and conscious of what they're buying and what kind of plastiks they're using, where it gets recycled and all of that. it's very popular in my generation and the generations to come, i would imagine it gets more and more popular over time. you can see on the google search trends here over the past five years it's gone steadily up. it's remained the same- around 25- for a little bit here, but then after 2019, 2020 and 2022 it's been hovering around 50 and 75 cert drinking. this looks like a steady, stable growth in my opinion. so i think it's a great, evergreen niche to go into and people feel really good about buying eco-friendly products. you can also do things where, like, you donate 10 to a charity, that's helping save the planet and it's really gonna increase your conversion rate as well. now let's look at this example website here. this one is called better and better, so they're focused on like eco-friendly products and the kind of. their main product here is this bamboo toothbrush. this is a perfect example of an eco-friendly product that you could sell. so, again, these toothbrushes are made out of bamboo. i really like the design of this website. honestly. it's pretty simple, straightforward. it just kind of looks minimalist and clean. yeah, so this is a great example of the product. it's 5.99. you can get a bundle of these bamboo toothbrushes for extremely cheap. this is a gre.
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How To Find WINNING Products To Sell Online (Dropshipping & E-commerce!)
hey betty and business family. my name is isabella. i am the owner of two six figure earning online businesses and today i'm gonna be sharing with you guys how you can find products to sell online. now. i have done similar videos to this in the past, although i have found new ways that you guys can find products to sell online that i had to share with you guys. i know how hard it is to find the right product to sell online and to find your niche when you're first starting out. if you watch my video how i turned 100 into 400 000 in less than a year, i toked about in that video how i did try many different things before i found what worked for me. so do not feel discouraged if you have tried to sell something online before and you find yourself back again looking for different products to sell online. don't forget that even our failures can fuel us to our biggest comeback. so if you were unsuccessful with selling something online before, never stop, because the next product that you decide to sell online or the next business idea that you have could be the winner. that's why i also show you guys on my youtube channel how to start your businesses with zero dollars, so you're really risking nothing but your own time. this video will be geared towards not only drop shippers, but also ecommerce inventory based stores as well. not only in this video will i be showing you how to find winning products, but i'm also going to be sharing with you guys how you're going to price those products as well, and i found a website that can basically do all of that for you. before we get into this video, make sure you guys smash that like button for the youtube algorithm and subscribe to my youtube channel so i can continue to make videos just like this one for you guys. so when i'm looking to find a winning product to sell online, i look for a couple different things. once i find a product that i'm interested, the first thing that i do is i search this product to see if there's any other store selling the product. i also search for this product on amazon to check out what the competition is. so not only do i check out amazon, but i check out other online stores that come up with a simple google search. the second thing that i do is i evaluate the pricing and how much it would be to order this product with shipping. so if i'm looking for products to sell in an inventory based ecommerce store. i evaluate how much inventory i am going to purchase of that item and tack on any shipping costs that are also associated with that in bulk purchase. so how i calculate this is: i add up how much it's going to cost for all the products and i add up the shipping cost. then i divide that by the amount of products that i'm ordering. that's how i'm able to get the product cost in itself and a lot of times, if you are ordering in bulk, the alibaba supplier will help you with this map as well. as far as drop shipping goes, you can find deals with free shipping or you can find a product listing with a shipping cost, maybe if you're trying to get that product faster. but nonetheless, with drop shipping, your customer is gonna pay a shipping cost anyways, unless you offer free shipping, so that shipping fee- if there is one with your drop shipping product- will be covered anyways. now that you know what i personally look for when searching for products, now let's dive into this tutorial and let me show you this new website that i found and how all of those things are kind of combined into one platform in order to help you find products to sell and see what's trending. so this website is called drop trends and, as you guys can see, i clicked on the rising tab right here. this is basically a database of a bunch of products that are being sold online in existing ecommerce stores. so, for example, let's go ahead and click on this hydro shower jet, shower head, and let me show you why i have been loving this website. so if you guys scroll through these photos- which these are tiknically photos you could probably use if you cannot take your own, if you're just getting started on your ecommerce site, if you're drop shipping, these are the photos of this actual product. and, of course, if you guys are already familiar with my channel, i always say you need to order your own sample of your own product because obviously you can't use the same exact video to continue to promote and utilize free marketing. so this is a perfect example of a video that you could take, once you order this sample, to start marketing your own. so i do like that. it kind of shows how aesthetik and you can kind of visualize how you would market this product, just to give you guys another idea and an actual visual of how you could would continue to market a product like this. there's actually viral stores on tiktok selling similar products and these are the kind of videos that they make. so i'll put the videos right here of the kind of videos that they create with this shower head so you guys can get an idea. so back to this website, drop trends. if you scroll down past this video, then it shows you the product statistiks. not only does it show you an average product cost, but it even gives you a selling price and it kind of advises you like: okay, this is what you could sell it for, this is what it's selling for on other websites. so you guys can see it's selling for 34.99 and that means you would have a profit margin of 25 per each order. so if you scroll down more, if you are someone that buys ads, you guys know i have never bought an ad for any of my businesses. i utilize free marketing through tiktok and instagram reels for the most part. but if you guys are the type where you do invest in ads, they even show you ads that are currently running for this product from other competition ecommerce stores and you can just click on here and it will take you to that post. and here is the actual advertisement post that they're running for this shower head and you can kind of see, like, what they're um using as far as the description tactiks and things like that. and this post has over 3 000 shares and 15 000 likes, so i'm sure that this store does really well, although i have no idea how much they've spent in advertising, so we really don't know how much they've profited with this product. and if you keep scrolling down, you can actually find even more stores that sell this exact product. if you're wanting to check out those stores and, for my favorite part, if you scroll to the bottom of this webpage, you will see they have the actual aliexpress listings at the bottom of this page, so you can actually click through on these aliexpress listings and go directly to the product listing. now, obviously, these are different suppliers too, and what i would personally do is try to find whichever one has the most orders. so you guys can see this one has over 35 000 orders, so let's click on that one and you guys can find the listing right here: eight dollars. the only disadvantage, and something that you guys do need to pay attention to, is the shipment times. so for- uh, so obviously for this listing. this specific supplier does not offer fast shipping times. right now. it says the estimated delivery is august 22nd, so that would be almost a month, unless you were to put your products on pre-order and set this as a pre-order and let them know their product will be shipped in a certain amount of days. that's the only other way you could go about doing it. or if you were an inventory-based store, you could search this product on alibaba and you could buy them in bulk once your store gets going and then ship the product yourself. and it's not just about giving you the link to the actual product, but it's just going through all of these products on this trend rising page and just looking through things and seeing like okay, what's selling, like how is someone marketing this? really just spending time on this website and just checking out and seeing what's available to sell online. and i like this too, because it's constantly updating, like new products and things like that.
How To Find Winning Digital Dropshipping Niches (INSANE Margins)
if you're struggling to choose a niche for your digital drop shipping store. right now, in this video, i'm going to reveal exactly how i find winning niches for my digital drop shipping brand. so this is going to be a step-by-step process, probably something you've never, ever seen before. so follow my steps, stay tuned. let's go ahead and get into it so that you can start your own digital drop shipping store inside of a winning niche that's going to make you money. that's the whole purpose of this: to be able to build a business that can grow and where we can ultimately solve problems. okay, because the way you're going to make the most amount of money is by solving problems. so, before we even get into the step-by-step process of how i find a winning niche, i first off just want to let you know that you should never, ever, choose a novelty niche. so a novelty niche is essentially something that doesn't solve any problem. note, with digital drop shipping, we solve real life problems with digital solutions, and that's how we're able to make so much money. now, if you try to go into a space- uh- let's say, for example, something like how to build a hot wheels race track- you know that's not really solving a huge uh problem, and i don't know why that was the first example to come to mind, but you know, it's a reality. that's novelty- uh, something on how to put up your christmas tree. it's so specific. it's not solving a huge problem. instead, we solve real life, major problems that almost every single human is going to have. so let's go ahead, hop onto the whiteboard now and, before we get into the step-by-step process, make sure to leave a big like on this video. if you're ready to see my step-by-step process, let's go now. we just covered the difference between problem solving and novelty, and that's very important, because in the first step for finding a winning niche that i want to start drop shipping digital products in, i'm always starting by choosing one of the main four pain point categories that we all, as humans, just naturally have. this gives me a good starting point before we hop on to my phone and doing some of the fancy steps. this is the base that you need to start at, to make sure that you're not starting in a niche that's destined for failure. many people skip this step and ultimately, that's why they aren't getting the results that they want inside of the digital drop shipping space. so let's go ahead and start off with these main four. and it starts off with health- excuse my handwriting- wealth, making money, happiness and then, lastly, relationships. so all four of these categories right here are ones that we as humans typically are struggling in one way or the other. maybe you're out of shape. you wish you weren't. maybe you don't have as much money as you wish you did. maybe you're not happy, you don't know what your purpose is and why you're waking up every day like what you're doing, what you plan to do, what is your motive? in relationships, maybe you're just struggling to find the right partner, or you're struggling with conversation or confidence, whatever that may be. so these are main pain point categories, and this is where i always start when finding a winning niche that i'm about to start selling in. and this is the easy step: right, we're just choosing one of these four. so that's exactly what i'm gonna do. i'm just gonna choose the top one here as health. and now we're going to move into the next step in finding our profitable niche, because we can't just say, okay, we're going to sell in health space, we're just going to sell in the happiness space. we need to get specific and identify what problems we're going to be solving and who we're going to be solving those problems for. so i'm choosing health here. now let's move on to the second step. now. the next step we're following here is going to be taking advantage of one of the biggest trending platforms out right now, which is tiktok. so the purpose of this step that i'm always following when choosing a winning niche is to think of a specific pain point, a specific problem that we can solve inside of the category we just chose. so that was through health. now what we're going to be doing is taking advantage of tiktok. we're going to hop on my phone here in a second and get right to it now. i've been in the social media space since i was 13 years old. that's actually the first way i started making money on the internet was when i was growing themed accounts on vine and then instagram, and i would make money through affiliate marketing, selling shout out space, and what this allowed me to do was kind of understand exactly the mindset of how brands are operating. you know, if they're buying multiple ads every single day or every single week on the same page, that means that most likely they are making money. now, if i see a promo go up and they only do it once and i never see them again. most likely they didn't make money. so what we're gonna do now is hop onto tiktok on my phone and i'm gonna show you exactly how we can pinpoint- now you know, i'm 21 years old now, so things have changed- and how we can take advantage of this trending platform to choose our winning niche. so, hopping on here on to my phone, we've already chosen our main category, which is health. so, starting off simple, i'm just going to search a broad hashtag that is going to show me current trending posts. so let's just go here and start with health. so this is very broad. let's go over here to hashtags and we're just going to click on it and now let's see what is currently trending- five things you should be doing if you want to lose weight or have a flat stomach. so what i'm going to be doing here is in my notes as well- is taking notes of sub niche ideas. so a sub niche is essentially just going to be an idea for a type of problem that we want to solve with our digital drop shipping brand using that main category. so we know our main category here is health. so now let's take note of our sub niches. so right off the bat here i could say, okay, how to lose weight? boom, it's an idea. how to have a flat stomach: really, we're just taking note of certain problems that people are having inside of the health category. let's keep on going. okay, she's toking about food. it's not healthy. yeah, this is probably not youtube friendly. as a dietitian, i would never buy. i would definitely never. okay, let's see what foods to eat or not eat. keep in mind, these are all just ideas. we're gonna build off of them here very, very soon. let's keep on scrolling. i recommend you do this for at least five minutes, ideally more, and come up with 10 plus ideas. let's keep on going here. keep on scrolling. weight loss: we're going through that. okay. how to improve overall health: very general. well, this is with foods- kind of falls under uh, what foods to eat or not eat. previously, you're ready to die? this one just kind of gave me an idea. habits for health: it's pretty good. actually, keep on going. did you know that? practiking, i mean, hey, you could put in yoga and if you seek treatment from a standard. i've seen a lot of this girl's videos. let's see what she's up to nice. she has her own store digital product recipes- super cool. now i'm going to go ahead and just choose a little bit of a more specific hashtag to look at so i can get some better ideas, and then that's going to help me a lot when i get to my next stage in choosing the niche i want to sell in. it pretty much just becomes a crystal clear picture and puts me on my path to building this brand and making sales as quick as possible. so first thing i'm going to do here is just based on my other ones, kind of based around food, et cetera. so let's try out health food, just the second one here. this gives me an idea. maybe we could help people you know, lose weight, but with delicious recipes. just an idea. digital product: let's keep on going. check out healthy living: free ways to heal your gut- part two: how to heal your gut, gut health, how to get lean. that was a good tik tok. hit a lot of pain points here. okay, now i have 10 specific problems that
Picking Your Niche (Dropshipping 2022)
now that we started brainstorming for a niche, it's time to actually pick one and create a brand around it. in this lesson, i'll be covering whether you should build a niche, one product or a general store, how to conduct industry research and find a good market that has potential, and also we'll be covering how to deal with competition in our market, diversify our brand and sell products and saturated markets effectively. so, as you all know, there's three drop shipping store types. you could have a one product store, a niche store or a general store. a one product store is a store that only has one product and there's very limited testing with this, so i do not recommend it for beginners or intermediates. you need to be an expert, to be honest and really know what you're doing to get this going, to make it effective and make a lot of money from it without wasting a ton of time and without failing a bunch. i love niche stores. we're going to be toking about them throughout the whole course and it's what we're going to be focusing on. a niche store is a very branded option that allows you to sell multiple products in the same niche. it's what i found to be the most profitable time and time again. a general store can sell anything from every niche, but you can't brand them well. you can't build data towards the same goal because you're selling all these different products and all these different niches. another con is you're going to be facing walmart and amazon, which is everybody's go-to for almost anything. niche store benefits: you'll only focus on one niche. once you learn the niche, you don't have to learn something else and you are going to be doing research a lot. all of the data builds towards the same goal with a niche store. that's great. you can test literally hundreds of products within the same niche with only one brand. we're gonna be going in cycles very quickly. so if we find something not to work, we cancel it, we kill it and we bring in something new, and if it works, we scale it and then we bring in something new in and scale that too. it's easy to build systems for a niche store because once you do it once, once you find out how to write product descriptions for your niche, it's easy to just replicate that system to another product. and you gotta make sure before you pick your niche that it has a market potential. conducting research in the niche you're interested in, that's gonna be your key to success. you're always gonna be doing this. it's ongoing. you are never gonna stop conducting your research. that's why it's important to pick a niche that you really love, because you're always searching up new things in this niche and while you're conducting your research or your niche, you're gonna wanna see if this niche contains evergreen products. make sure that you can sell products throughout the whole entire year with your niche, and that means you can sell them in fall, spring, winter, summer, literally every season, throughout the year. and i see people making the mistake all the time and they go ahead and build a holiday store or a trend store. do not build a holiday store. do not build a trend store. make a niche store that has evergreen products that you can sell throughout the whole entire year, because you'll make so much more money. you'll have less headache and then you can literally sell it ongoing. while picking your niche, you want to make sure your niche has successful competitors in it. if your market doesn't have a lot of competition, there's most likely gonna be no money to be made in that niche at all. before jumping the gun on your niche, research as much about it as physically possible. if you jump the gun. you're gonna regret it later down the line. like: take time with this process, make sure it's a good fit for you personally. like you need to know, this is the niche for you. don't just think about the money. in my first three years of drop shipping, i've built over 15 different brands and in my journey i should have built three at most. my first brand i ever built- okay, that's my foot in the door- to know what drop shipping is, learn the ins and outs. my second one is what i thought i wanted and then, by going through that kind of scaling that second business, i should have known at that point this isn't what i want. and then my third business should have been what i'm passionate about. and instead, what did i do? i followed the money, even though i had a gut feeling that it wasn't what i wanted to do. i was all about the money at that time. huge mistake: i didn't do my research first for my first, like 12 brands, and i faced a lot of upfront failure because of it. a lot of wasted time. i wasted money pivoting these brands later on just because i didn't do my research up front. research your market potential with google trends in a niche before you decide to- oh, let's hop in this niche and see if it makes money. research first how to use google trends. go there, only pick a niche that's up trending over the last five years and countries you plan to sell to. if there's a steady uptrend in a niche over the last five years, that's a really good sign. when you're searching, you want to be creative with your searches. search a bunch of different variables in each niche. look up products that you plan on selling to to see if that specific product isn't an uptrend over the last five years. so before we get into more ways how to conduct research, we're gonna go to google trends first. we'll use the golf sports equipment as an example. so i'm literally just gonna type in golf and right now we'll see the interest over time over the past 12 months. so we're gonna take this and we're gonna go over the past five years. this is already categorized for the united states. you can see here that golf repeatedly goes back up and down and back up and down, and back up and down and back up and it's kind of like growing a tiny bit year after year. you can see, because this low point, it's kind of the same here, but then the low point kind of gets a little higher here and then the low point gets a little higher here, so you could see that it's trending up. the niche is trending up over the last five years. so if we're going to be focusing on selling products in the united states, we're gonna want to sort by united states. if we're planning to sell golf equipment all over the world, we're gonna sort worldwide and you're gonna see the trend for worldwide over the last five years. let's compare golf to um scented candles and you want to see what's more popular worldwide over the last five years. you're gonna see that golf absolutely murder scented candles. so let's do an example, a different example. let's say basketball, and now you can see how it compares. people are a lot more interested in golf than they are basketball. so while you're conducting your research and you have like 10 different potential niches, put them all in google trends and see which ones are the best for market potential. so more ways to conduct research for the niches you're interested in, search product names and similar products to the ones you're interested in selling on search engines and search for brands in your niche on google. only take advice from the professional stores. our competitors are going to be real brands, not drop shipping stores. don't go to like some doodoo website and take advice from it. only take advice from websites that are like, very professional. you know for a fact they're making sales and you go to their social media accounts and they have big followings and they get good engagement. these are the niches we're interested in. these are competitors we're interested in. a good way to like, really find a big competitor's social media account if you go to their website, go down to their footer and look if they have any social media accounts. search on social media too to see how many followers they have. you can use tools like socialblade to see if they're growing at a steady rate. okay, so this is socialblade and it's a tool that you could spy on competitors social media accounts- wit.