How To DEAL With Saturation Using Google Shopping ADs

Published on: December 6 2022 by Shri Kanase

How To DEAL With Saturation Using Google Shopping ADs

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Table of Contents About How To DEAL With Saturation Using Google Shopping ADs

How To DEAL With Saturation Using Google Shopping ADs

How To DEAL With Saturation Using Google Shopping ADs

startTime	durationTime	text
00:00:00	00:00:04	yo what is going on everybody shriek
00:00:02	00:00:07	Inasa here so how to fight competition
00:00:04	00:00:09	with Google ads now as more and more
00:00:07	00:00:11	people kind of jump on to Google ads
00:00:09	00:00:14	from Facebook ads or whatever other
00:00:11	00:00:16	platform they may be using it becomes
00:00:14	00:00:18	increasingly more competitive that is no
00:00:16	00:00:20	lie but I personally believe that a lot
00:00:18	00:00:22	of people kind of over exaggerate the
00:00:20	00:00:24	whole competition idea behind
00:00:22	00:00:27	advertising and they kind of use it as a
00:00:24	00:00:28	reason to just stop using that given
00:00:27	00:00:30	advertising platform now I get it I've
00:00:28	00:00:32	personally faced competition many times
00:00:30	00:00:34	before in my dropshipping journey over
00:00:32	00:00:36	the past two to three years even on
00:00:34	00:00:38	Facebook as well as Google but when it
00:00:36	00:00:40	comes to Google specifically I believe
00:00:38	00:00:42	that competition itself should not be
00:00:40	00:00:44	one of the main reasons why you're not
00:00:42	00:00:45	able to find any success so far there's
00:00:44	00:00:48	a lot of different ways as to how
00:00:45	00:00:50	competition can impact your ads how you
00:00:48	00:00:52	even know that there's increasing
00:00:50	00:00:54	competition for your product and in the
00:00:52	00:00:56	end how to deal with it but in this
00:00:54	00:00:57	video by the end of the video you're
00:00:56	00:00:59	gonna know how to deal with competition
00:00:57	00:01:01	and how to get more sales with Google so
00:00:59	00:01:03	stik till the end but without wasting
00:01:01	00:01:05	any more time let's just jump right into
00:01:03	00:01:06	so how to deal with competition with
00:01:05	00:01:08	Google eyes the first thing you're gonna
00:01:06	00:01:10	have to do if you really want to find
00:01:08	00:01:12	the best success with Google it's
00:01:10	00:01:14	destroy that like button down below just
00:01:12	00:01:16	kidding but hopefully you do do that
00:01:14	00:01:17	anyways that I really appreciate it okay
00:01:16	00:01:18	hopefully I've done that but the first
00:01:17	00:01:21	thing that I want to start off this
00:01:18	00:01:23	video with is actually discussing what
00:01:21	00:01:25	it actually even means when it comes to
00:01:23	00:01:26	specifically competition with the Google
00:01:25	00:01:28	Ads because this world is thrown out a
00:01:26	00:01:30	little more than often and it's
00:01:28	00:01:33	important to know what competition with
00:01:30	00:01:35	the Google specifically means so in my
00:01:33	00:01:37	own opinion and this is my opinion again
00:01:35	00:01:39	but competition with Google means that
00:01:37	00:01:42	there are more than five to seven other
00:01:39	00:01:44	dropshippers selling a specific product
00:01:42	00:01:45	now before I even continue on from that
00:01:44	00:01:48	specific statement I want to go ahead
00:01:45	00:01:50	and go over to a specific example I have
00:01:48	00:01:52	for you guys and this example product is
00:01:50	00:01:53	the blackhead remover now I'm pretty
00:01:52	00:01:55	sure a lot of you guys have already seen
00:01:53	00:01:58	this product previously maybe on
00:01:55	00:02:00	Facebook as well but this product is one
00:01:58	00:02:02	of the most saturated products both on
00:02:00	00:02:03	Facebook as well as Google now when I
00:02:02	00:02:05	say that there's more than 5 to 7
00:02:03	00:02:07	competitor selling that given a product
00:02:05	00:02:09	I'm referring to specific drop shipper
00:02:07	00:02:11	so if we just go down scroll through
00:02:09	00:02:12	this specific search for the blackhead
00:02:11	00:02:13	remover we're gonna see a lot of
00:02:12	00:02:15	differences
00:02:13	00:02:18	dropshippers coming up as you can see
00:02:15	00:02:21	fabulous skin co luxe skin so tren defy
00:02:18	00:02:22	these specific stores are really clearly
00:02:21	00:02:24	dropshippers because of their names as
00:02:22	00:02:26	you go down the list they're just of
00:02:24	00:02:29	increasing amount of dropshippers for a
00:02:26	00:02:30	product this clearly is a competitive
00:02:29	00:02:32	product you could even maybe call it
00:02:30	00:02:34	saturate it but I'll tok more about
00:02:32	00:02:36	what saturation is later on in the video
00:02:34	00:02:38	but this is definitely a competitive
00:02:36	00:02:40	product because it has for more than
00:02:38	00:02:42	five to seven dropshipping competitors
00:02:40	00:02:44	but in addition if you don't really see
00:02:42	00:02:46	any other competitors you can know that
00:02:44	00:02:48	it's a competitive product or maybe even
00:02:46	00:02:50	a saturated product if there's very
00:02:48	00:02:52	little to no profit margins available
00:02:50	00:02:54	now when it comes to me personally I
00:02:52	00:02:56	like to have a minimum of twenty dollars
00:02:54	00:02:58	profit margin if I want to go ahead and
00:02:56	00:03:00	list a product on my store and try to
00:02:58	00:03:01	sell it so if there's anything less than
00:03:00	00:03:03	twenty dollars I won't even bother
00:03:01	00:03:05	listing that product in this case if you
00:03:03	00:03:07	start to see that the specific profit
00:03:05	00:03:09	margin for a given product is much lower
00:03:07	00:03:11	than twenty dollars maybe five ten
00:03:09	00:03:13	fifteen meaning you get the product on
00:03:11	00:03:15	Aliexpress for ten dollars but then you
00:03:13	00:03:17	can't sell it for more than maybe $20 or
00:03:15	00:03:20	$25 that is a clear indicator that
00:03:17	00:03:21	there's other competitors out there hand
00:03:20	00:03:23	to I yet surprise the product solo
00:03:21	00:03:24	because it's not always going to be the
00:03:23	00:03:25	case where you'll see a bunch of
00:03:24	00:03:28	different drop shipping competitors
00:03:25	00:03:30	there's many different reasons as to why
00:03:28	00:03:32	a specific drop shipper at any given
00:03:30	00:03:34	time may not be ranking within the top
00:03:32	00:03:36	five listings as you guys see over here
00:03:34	00:03:38	some of these specific reasons could be
00:03:36	00:03:39	that they have a low quality score maybe
00:03:38	00:03:41	they're not bidding enough maybe their
00:03:39	00:03:43	pricing is too high maybe their image is
00:03:41	00:03:45	very bad etc but in general these two
00:03:43	00:03:46	are the specific methods that I look at
00:03:45	00:03:48	to really determine if there's a lot of
00:03:46	00:03:51	competition with Google Ads for my
00:03:48	00:03:52	specific products or not but and once
00:03:51	00:03:53	you have kind of identified that there
00:03:52	00:03:55	is competition or there's not
00:03:53	00:03:57	competition you want to kind of know
00:03:55	00:03:58	what the effect of competition is for
00:03:57	00:04:00	the products that you were selling it
00:03:58	00:04:01	and it doesn't really matter if you're
00:04:00	00:04:03	already running a Google app store or
00:04:01	00:04:04	you plan to run your dropshipping store
00:04:03	00:04:06	with Google eyes you want to know what
00:04:04	00:04:08	the effects are of competition the fact
00:04:06	00:04:10	number one is that you can generally be
00:04:08	00:04:12	seeing a decreased amount of search
00:04:10	00:04:14	impression share or click share as well
00:04:12	00:04:16	as decrease amounts of impressions now
00:04:14	00:04:18	these specific metrics you can directly
00:04:16	00:04:20	view from your dashboard for your Google
00:04:18	00:04:22	Ads account and I highly recommend that
00:04:20	00:04:24	you do check these out every few days or
00:04:22	00:04:25	so to see how your campaigns are
00:04:24	00:04:27	performing because remember if your
00:04:25	00:04:29	search impression share or
00:04:27	00:04:31	clickshare or your impressions in
00:04:29	00:04:33	general for any given campaign start to
00:04:31	00:04:35	decrease that is a very clear indicator
00:04:33	00:04:37	that Amer could be more competition
00:04:35	00:04:39	coming into the market for any given
00:04:37	00:04:40	product but in addition to that when it
00:04:39	00:04:43	comes to increases you want to be
00:04:40	00:04:45	looking for an increase in CPC and cost
00:04:43	00:04:48	per purchase or an increase in last is
00:04:45	00:04:50	rank these three specific metrics again
00:04:48	00:04:52	which can be found within your Google as
00:04:50	00:04:53	dashboard are clear indicators that
00:04:52	00:04:55	something is not right when it comes to
00:04:53	00:04:56	competition maybe there's more people
00:04:55	00:04:58	entering the market and looking at these
00:04:56	00:05:00	specific numbers really gives you a
00:04:58	00:05:02	better idea of as to how your products
00:05:00	00:05:04	are doing and whether it would be ideal
00:05:02	00:05:05	for you to continue on with the strategy
00:05:04	00:05:07	that you're currently using for your
00:05:05	00:05:09	specific products but again these things
00:05:07	00:05:10	are specifically what I look at when it
00:05:09	00:05:12	comes to specifically determining
00:05:10	00:05:15	whether the competition has increased in
00:05:12	00:05:17	my specific campaigns or my specific
00:05:15	00:05:19	products and if so I also use these
00:05:17	00:05:21	specific metrics to determine what
00:05:19	00:05:23	product is affected and how I can solve
00:05:21	00:05:25	it but before I go any further as to
00:05:23	00:05:27	toking about what the strategy is I
00:05:25	00:05:29	want to go over exactly what saturation
00:05:27	00:05:31	even means with Google because again
00:05:29	00:05:33	this word gets thrown out quite often so
00:05:31	00:05:35	saturation and my opinion there is no
00:05:33	00:05:37	such thing as saturation and hold on
00:05:35	00:05:38	before you exit this video thinking I'm
00:05:37	00:05:40	some crazy guy
00:05:38	00:05:42	hear me out the reason why I don't think
00:05:40	00:05:44	that there is specifically saturation in
00:05:42	00:05:46	a market is because there's only surreal
00:05:44	00:05:48	saturation if you do everything the
00:05:46	00:05:50	exact same as your competition that
00:05:48	00:05:51	means you're using the same image as
00:05:50	00:05:52	them you're using the same titles as
00:05:51	00:05:54	them and you're using the same
00:05:52	00:05:56	description as them for example if I
00:05:54	00:05:58	wanted to sell the blackhead remover and
00:05:56	00:06:00	I wanted to kind of mimic this specific
00:05:58	00:06:01	store this product would definitely be
00:06:00	00:06:03	very saturated for me if I went ahead
00:06:01	00:06:05	and I use the same image as this one
00:06:03	00:06:08	right here or maybe this one and maybe
00:06:05	00:06:10	use the same title as this specific
00:06:08	00:06:12	store or maybe this one and I try to
00:06:10	00:06:14	sell it at exactly 37 dollars maybe even
00:06:12	00:06:16	more to get more profits in this case it
00:06:14	00:06:18	would definitely be saturated for this
00:06:16	00:06:20	specific product why because I'm doing
00:06:18	00:06:22	exactly the same things as my
00:06:20	00:06:23	competition of course with Google Ads if
00:06:22	00:06:25	you have been watching my other videos
00:06:23	00:06:27	you know that the best way to get sales
00:06:25	00:06:28	with Google is by standing out of the
00:06:27	00:06:30	crowd and one of the easiest ways to
00:06:28	00:06:32	stand out of the crowd is by having a
00:06:30	00:06:34	different image maybe having a different
00:06:32	00:06:36	title maybe having a lower price or
00:06:34	00:06:38	being the average of your top five
00:06:36	00:06:39	competitors these are really some of the
00:06:38	00:06:41	best ways to kind of stand out of the
00:06:39	00:06:43	crowd and get more
00:06:41	00:06:44	with your Google ads but even for a
00:06:43	00:06:46	product like this I would really not say
00:06:44	00:06:48	that it is really saturated simply
00:06:46	00:06:50	because there are many different ways
00:06:48	00:06:52	that you can still continue selling this
00:06:50	00:06:53	specific products and that is what I'm
00:06:52	00:06:55	gonna be toking about next when it
00:06:53	00:06:56	comes to the strategy but just remember
00:06:55	00:06:58	that there's no real such thing as
00:06:56	00:07:00	saturation with Google Ads
00:06:58	00:07:02	unless you try to copy somebody else in
00:07:00	00:07:04	that case saturation definitely applies
00:07:02	00:07:06	for you but let's start toking about
00:07:04	00:07:08	the specific strategy on exactly how to
00:07:06	00:07:10	fight the overall competition maybe even
00:07:08	00:07:11	how to fight saturation so the first
00:07:10	00:07:13	thing you want to understand is that
00:07:11	00:07:15	when it comes to specific saturation
00:07:13	00:07:18	there's only so much you can do with any
00:07:15	00:07:20	given product because any given product
00:07:18	00:07:22	in the market has a specific market cap
00:07:20	00:07:24	meaning that you can't really showcase
00:07:22	00:07:25	it to more people than those that are
00:07:24	00:07:27	already searching for the product and I
00:07:25	00:07:28	would like to go back to my famous
00:07:27	00:07:30	example I use all the time in a lot of
00:07:28	00:07:31	my Google Ads videos if you haven't
00:07:30	00:07:33	already checked them out do check out my
00:07:31	00:07:35	free google apps playlist it's on my
00:07:33	00:07:37	channel but one of the main examples is
00:07:35	00:07:39	that of a spaceship if only ten thousand
00:07:37	00:07:42	people are searching for a spaceship to
00:07:39	00:07:44	buy on Google every month you can't
00:07:42	00:07:46	really force your spaceship to get sold
00:07:44	00:07:48	twenty thousand times because the market
00:07:46	00:07:50	cap for that product is ten thousand no
00:07:48	00:07:51	matter how much you bid no matter what
00:07:50	00:07:53	your budget is it's only gonna be able
00:07:51	00:07:55	to be shown to those ten thousand people
00:07:53	00:07:57	and that is exactly what is the main
00:07:55	00:07:58	issue when it comes to Google if we
00:07:57	00:08:00	compare this to Facebook it's a much
00:07:58	00:08:02	different story simply because there is
00:08:00	00:08:04	no real market cap as long as you
00:08:02	00:08:06	continue finding new audiences maybe you
00:08:04	00:08:08	start using look-alikes and you can
00:08:06	00:08:10	scale any given product to a very very
00:08:08	00:08:12	large distance but with Google it's kind
00:08:10	00:08:13	of a different story so in that case one
00:08:12	00:08:15	of the best ways to fight that
00:08:13	00:08:18	competition and just fight the overall
00:08:15	00:08:20	market cap is to introduce more products
00:08:18	00:08:21	within the same niche so for instance if
00:08:20	00:08:24	you go back to the blackhead remover
00:08:21	00:08:26	example if I wanted to sell within the
00:08:24	00:08:28	skin or Beauty niche or maybe even the
00:08:26	00:08:29	blackhead removing these what I would do
00:08:28	00:08:31	is instead of just selling this kind of
00:08:29	00:08:33	specific blackhead remover I would go
00:08:31	00:08:35	out on Aliexpress or wherever I sourced
00:08:33	00:08:37	my products and I would try to find more
00:08:35	00:08:39	different styles of dock head removers
00:08:37	00:08:41	and I had all of them to my store so
00:08:39	00:08:43	instead of having one specific product
00:08:41	00:08:45	from my store trying to compete with all
00:08:43	00:08:47	of these competitors I'll have multiple
00:08:45	00:08:49	products competing within any given
00:08:47	00:08:51	auction amongst these other competitors
00:08:49	00:08:53	and the beauty about Google ads is that
00:08:51	00:08:54	Google is gonna identify every single
00:08:53	00:08:56	difference
00:08:54	00:08:58	you have as one individual product so in
00:08:56	00:09:00	this case every single blackhead remover
00:08:58	00:09:01	you have on your store it's gonna be
00:09:00	00:09:03	entering the auction individually and
00:09:01	00:09:05	that's just gonna increase your chances
00:09:03	00:09:07	of having your specific blackhead
00:09:05	00:09:09	remover any one of them are multiple of
00:09:07	00:09:10	them up here in the top five to the top
00:09:09	00:09:12	ten so that's actually one of the
00:09:10	00:09:13	easiest ways to kind of fight the
00:09:12	00:09:15	competition maybe and fight the
00:09:13	00:09:17	saturation just introduce more products
00:09:15	00:09:19	within that specific niche now let's
00:09:17	00:09:21	move on to method number two and that is
00:09:19	00:09:23	duplicating any given product or
00:09:21	00:09:25	products that are doing well for you and
00:09:23	00:09:26	changing the main image again this is
00:09:25	00:09:28	kind of like applying strategy number
00:09:26	00:09:30	one but instead of introducing more
00:09:28	00:09:31	products we're just introducing the same
00:09:30	00:09:33	product I mean multiple different
00:09:31	00:09:35	options because again every different
00:09:33	00:09:37	product that you have on your store it
00:09:35	00:09:39	enters the auction individually and that
00:09:37	00:09:41	increases your chances of having that
00:09:39	00:09:43	specific product or products get shown
00:09:41	00:09:44	within that auction so if you duplicate
00:09:43	00:09:46	the product that you have that is
00:09:44	00:09:48	selling well and change the main image
00:09:46	00:09:50	not only are you going to be able to
00:09:48	00:09:52	test different images for that given
00:09:50	00:09:53	product and maybe even find a winning
00:09:52	00:09:56	image for that product which has a
00:09:53	00:09:58	higher CTR but also you can have these
00:09:56	00:09:59	two products competing individually and
00:09:58	00:10:01	entering the auction individually so
00:09:59	00:10:03	that could increase your chances of
00:10:01	00:10:05	getting more sales now of course there
00:10:03	00:10:06	will be slight competition with yourself
00:10:05	00:10:08	in this case but it's not gonna be too
00:10:06	00:10:10	much of a big deal especially if there's
00:10:08	00:10:12	high amounts of search volume for any
00:10:10	00:10:13	given product but this is another method
00:10:12	00:10:15	of easily finding competition just
00:10:13	00:10:17	duplicate your product and then change
00:10:15	00:10:19	the image so that you can both test the
00:10:17	00:10:20	image as well as try to maybe even get
00:10:19	00:10:22	more sales but let's move on to method
00:10:20	00:10:24	number three and this is kind of an easy
00:10:22	00:10:26	method it's just increasing the better
00:10:24	00:10:27	because again your specific quality
00:10:26	00:10:30	score and where you're ranking within
00:10:27	00:10:33	the other competitors is also determined
00:10:30	00:10:34	by the bid is determined by your overall
00:10:33	00:10:36	quality score and your quality score is
00:10:34	00:10:38	again influenced by your bid as well as
00:10:36	00:10:40	your CTR so you can surely try changing
00:10:38	00:10:42	the specific image that you have for
00:10:40	00:10:44	your product and try to see if you can
00:10:42	00:10:46	increase your CTR organically but in
00:10:44	00:10:48	addition to that you can try increasing
00:10:46	00:10:50	your bid to find the competition because
00:10:48	00:10:52	in the end Google wants your money and
00:10:50	00:10:53	Google is a business as well so it's
00:10:52	00:10:55	gonna kind of favor those people who
00:10:53	00:10:57	have a higher bid as well but that is
00:10:55	00:10:59	not always the case especially if you
00:10:57	00:11:00	have a very very high CTR if you want to
00:10:59	00:11:02	learn more about how Google optimizes
00:11:00	00:11:04	its campaigns go ahead and watch the
00:11:02	00:11:05	Google ads campaign optimization video
00:11:04	00:11:07	I'll leave the link in the description
00:11:05	00:11:09	below for that but this is method number
00:11:07	00:11:11	three injustike simply by increasing the
00:11:09	00:11:13	bits let's move on to method number four
00:11:11	00:11:15	and that is increasing the budget now
00:11:13	00:11:17	this is kind of like number three but in
00:11:15	00:11:18	this case we're just only increasing the
00:11:17	00:11:20	budget and what I've notiked is that
00:11:18	00:11:22	when I specifically increase the budget
00:11:20	00:11:25	for any specific product with a lot of
00:11:22	00:11:26	competition Google likes to try to spend
00:11:25	00:11:28	as much of the budget as possible
00:11:26	00:11:30	because again Google is a business
00:11:28	00:11:32	itself a wants to get as much of your
00:11:30	00:11:33	money as possible so by increasing the
00:11:32	00:11:35	bed you're kind of putting yourself out
00:11:33	00:11:37	there to be ranking for more and more
00:11:35	00:11:38	auctions and that's exactly what Google
00:11:37	00:11:41	is gonna do it's gonna try to rank you
00:11:38	00:11:42	for more auctions and you may see that
00:11:41	00:11:44	you're starting to ring from newer
00:11:42	00:11:46	keywords because of this so this is
00:11:44	00:11:47	actually one of the easiest ways to kind
00:11:46	00:11:49	of just fight your competition well
00:11:47	00:11:50	injustike by increasing the budget so
00:11:49	00:11:53	that you can rank for more auctions
00:11:50	00:11:54	within more keywords but of course if
00:11:53	00:11:55	you go back to the market cap there's
00:11:54	00:11:58	only so much that you can increase the
00:11:55	00:11:59	budget - before you start to notike that
00:11:58	00:12:01	this is also limiting your performance
00:11:59	00:12:03	and you're not finding any bigger
00:12:01	00:12:05	benefits but let's move on to our next
00:12:03	00:12:07	specific method which can actually help
00:12:05	00:12:09	you fight off that market cap - a very
00:12:07	00:12:11	very good size and that is by simply
00:12:09	00:12:13	doing SEO optimization now SEO
00:12:11	00:12:15	optimization is actually one of the most
00:12:13	00:12:17	important things you can do for your
00:12:15	00:12:18	campaigns because that is like doing
00:12:17	00:12:20	housecleaning for your house so that it
00:12:18	00:12:22	stays nice and organized and clean
00:12:20	00:12:24	because if your house is clean only then
00:12:22	00:12:26	can you move around the house freely you
00:12:24	00:12:27	can save time while moving around the
00:12:26	00:12:29	house and you don't have to kind of pick
00:12:27	00:12:31	up stuff or move through obstacles on
00:12:29	00:12:33	your way throughout your home that's the
00:12:31	00:12:35	same when it comes your Google Ads
00:12:33	00:12:37	campaigns and SEO optimization doing SEO
00:12:35	00:12:39	optimization meaning excluding bad
00:12:37	00:12:40	keywords looking at the specific
00:12:39	00:12:43	audiences may be decreasing or
00:12:40	00:12:45	increasing audience bids device bids etc
00:12:43	00:12:46	these things kind of clean up your
00:12:45	00:12:49	Google ad campaign and make it available
00:12:46	00:12:51	to rank for even more specific keywords
00:12:49	00:12:53	and these new keywords could be more
00:12:51	00:12:54	winning keywords for you so if you're
00:12:53	00:12:56	not really sure as to how to do SEO
00:12:54	00:12:58	optimization again I'll leave a link for
00:12:56	00:13:00	it in the description below but SEO
00:12:58	00:13:02	optimization is another thing you can
00:13:00	00:13:04	definitely be using to fight out this
00:13:02	00:13:06	competition but let's cover our last
00:13:04	00:13:08	specific method and that is creating
00:13:06	00:13:09	niche stores around winning products now
00:13:08	00:13:11	this may not be the easiest method to go
00:13:09	00:13:13	about this which is why this last on my
00:13:11	00:13:14	list but this is one of the better
00:13:13	00:13:17	options if you want to really create
00:13:14	00:13:19	something from dropshipping that is more
00:13:17	00:13:20	long-term and sustainable simply
00:13:19	00:13:22	creating niche stores can have a
00:13:20	00:13:24	very very big impact on your conversion
00:13:22	00:13:26	rates you can get much more return
00:13:24	00:13:28	audience for your products and there can
00:13:26	00:13:30	be just more benefits when it comes to
00:13:28	00:13:31	building a real brand long-term so
00:13:30	00:13:33	creating these stores is actually one of
00:13:31	00:13:35	the last methods you can be using to
00:13:33	00:13:37	specifically a fight off competition but
00:13:35	00:13:39	that was the overall generic strategy as
00:13:37	00:13:40	to how you can fight competition with
00:13:39	00:13:42	Google Ads if you found any type of
00:13:40	00:13:43	value in this video smash that like
00:13:42	00:13:47	button and smash the subscribe button
00:13:43	00:13:47	and I'll see you guys next time

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