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how to promote instagram post from facebook ads manager

Published on: July 7 2023 by pipiads

- Can an existing Instagram post be promoted using Facebook Ads Manager?

Steps to Promote an Existing Instagram Post Using Facebook Ads Manager:

1. Create a new campaign in Facebook Ads Manager.

- Select the objective of driving traffic to a website.

2. Choose the ad set details.

- Set the budget and placement for the ad.

- Optimize for link clicks and select only Instagram as the placement.

3. Select the existing post to use as the ad.

- In the ad setup, choose Use Existing Post from the dropdown menu.

- Select the desired Instagram post from the available options.

4. Preview and publish the ad campaign.

Additional Information:

- Facebook Ads Manager can be used to promote an old or existing Instagram post.

- The process involves selecting the existing post and using it as an ad in a new Facebook ad campaign.

- The ad can be customized with different placements and settings in Facebook Ads Manager.

- The ad will go through a review process before being published on Facebook.

- Yes, an existing Instagram post can be promoted using Facebook Ads Manager.

- By following the steps outlined above, users can create a new ad campaign in Facebook Ads Manager and select an existing Instagram post as the ad.

- This provides a way to reach a larger audience and drive traffic to a website using a post that has already been created and published on Instagram.

How to Run an Instagram Ad in Facebook Ads Manager | 2022 Update

Running Instagram Ads from Facebook Ads Manager

In this video, Tamara from Social Media College will guide you on how to run an Instagram ad from the Facebook Ads Manager. She will explain how to navigate through the new interface called the Facebook Business Suite and set up the campaign, ad set, and ad for running Instagram ads.


1. Head over to the Facebook Ad platform by typing in business.facebook.com

2. If you see the new interface called the Facebook Business Suite, select Ads Manager.

3. Create a new campaign and select the Brand Awareness objective.

4. Name the campaign and select the audience.

5. Select the manual placement option and choose Instagram as the placement.

6. Decide where on Instagram you want the ad to appear (Feed, Explore, Stories).

7. Build the ad as you normally would.

8. Review and launch the ad.

Key Points:

- The most important part of running Instagram ads is selecting the placement at the ad set level.

- Choose manual placement to select Instagram as the placement.

- Decide where on Instagram you want the ad to appear.

- Build the ad as you normally would.

- Launch the ad and monitor its performance.

Running Instagram ads from the Facebook Ads Manager is a simple process that requires selecting the right placement. By following the steps outlined in this video, you can successfully run Instagram ads that reach your target audience and achieve your marketing objectives. Stay tuned for more tips and tricks from Social Media College.

A Better Way to Boost Instagram Reels (Without Wasting Money)

Boosting Your Instagram Reels: Why the Boost Button Isn't the Best Option

Before clicking the boost button on your Instagram reels, watch this video to learn about a much better way to boost your Instagram reels that will get you far better results from your advertising budget.

Why the Boost Button Isn't the Best Option:

1. Limited campaign objective selection: The boost button only gives us three different campaign objectives to choose from, none of which will deliver on our goals of getting more leads or sales.

2. Limited targeting options: The boost button only allows us to choose automatic targeting or interest targeting, severely limiting our targeting capability. We cannot target custom audiences or lookalike audiences.

The Better Way to Boost Your Instagram Reels:

Using Facebook Ad Manager, we can set up a campaign with a specific campaign objective, choose our targeting options, and exclude people who have already opted in to our email list. We can also choose our placements, including Instagram stories and exclude certain placements. By using Facebook Ad Manager, we can achieve far better results for our advertising budget.

Don't settle for limited options and targeting capabilities with the boost button. Use Facebook Ad Manager to boost your Instagram reels and achieve your goals.

How to Run Ads on Instagram - Complete Instagram Ads Tutorial

How to Run a Successful Instagram Ad

In this video, the focus is on creating an Instagram ad that targets the right audience, using the Facebook ad platform. The process is broken down into three sections, namely the campaign, ad sets, and the actual ad.

Campaign Objectives:

Choosing the right campaign objective is crucial. While there are different options available, the traffic objective is a good choice for most businesses. It is intended to send people to a website or app and is suitable for selling digital courses or products or getting information to people.

Ad Set:

In this section, the focus is on targeting the right audience, and Facebook's detailed targeting feature is crucial in achieving this. Specific interests and behaviors can be used to define the target audience, and this helps to optimize the ad for the right people.

Ad Creation:

This is the final step and involves creating the actual ad. While dynamic creative can be useful, creating a specific ad that resonates with the target audience is essential for success. Using video ads and optimizing ad titles and descriptions are some of the strategies that can be employed.

Running a successful Instagram ad involves choosing the right campaign objective, targeting the right audience, and creating a specific ad that resonates with that audience. Facebook's ad platform is an excellent tool for achieving this and can help businesses of all sizes reach their marketing goals.

How to Boost Instagram Post from Ads Manager in 2022 | Raman Kumar

How to Boost Your Instagram Post Using Ads Manager Tool

In this video, Raman Kumar shares tips on how to boost your Instagram post using the ads manager tool provided by Facebook.

Benefits of Boosting a Post Using Ads Manager:

- Target your ideal customer

- Save money by optimizing ad campaigns


1. Login to your Facebook account using desktop

2. Click on the nine dots menu and scroll down to find Ads Manager

3. Click on Ads Manager to access the interface

4. Create a post engagement campaign by clicking on the green create button

5. Under consideration, click on engagement and continue

6. Choose your target audience by selecting age range, location, gender, and interests using the narrow audience feature

7. Set your budget and choose manual placements, selecting only Instagram feed and Instagram explore

8. Rename your ad set for easy identification

9. Select an existing post to use and continue

10. Review how your post will appear and publish your campaign

11. Track your results and engagement post-boosting


- Do not waste money boosting Instagram reels

- Choose only Instagram feed and explore for maximum engagement

- Narrow your audience to reach your ideal customers

- Rename your ad set for easy identification

Boosting your Instagram post using ads manager can save you money and help you reach your ideal customer. Follow these simple steps to achieve maximum engagement and track your results. If you have any questions or suggestions for future videos, leave a comment in the section below.

Facebook Ad Manager | Facebook Ad campaign | How to boost Facebook post | Facebook Marketing

Facebook advertising is one of the most effective ways to reach your target audience and drive traffic to your website. In this article, we will take you through the step-by-step process of setting up a successful Facebook ad campaign.

Step 1: Define Your Campaign Objectives

Before creating your Facebook ad campaign, you need to define your campaign objectives. What do you want to achieve with your ad campaign? Do you want to increase brand awareness, drive traffic to your website, or generate leads?

Step 2: Choose Your Target Audience

The next step is to choose your target audience. You can target your ads based on demographics, interests, behaviors, and more. It's important to define your target audience to ensure that your ad campaign reaches the right people.

Step 3: Create Your Ad

Now it's time to create your ad. You can choose from various ad formats such as image ads, video ads, carousel ads, and more. Make sure that your ad is visually appealing and has a clear message.

Step 4: Set Your Ad Budget

You need to set your ad budget before launching your ad campaign. You can choose a daily or lifetime budget and set a bid for your ad placement. It's important to set a realistic budget to ensure that you get the desired results.

Step 5: Launch Your Ad Campaign

Once you have created your ad and set your budget, it's time to launch your ad campaign. Monitor your ad performance regularly and make necessary adjustments to ensure that your campaign is successful.

Setting up a successful Facebook ad campaign requires careful planning and execution. By following the steps outlined above, you can create an effective ad campaign that reaches your target audience and drives traffic to your website. Remember to monitor your ad performance regularly and make necessary adjustments to ensure that your campaign is successful.

How To Create Instagram Ads Using the Facebook Ads Manager

Hey everyone, my name is Lisa Ann and today we're talking about how to create your own Instagram ads in a proper and effective way using Facebook Ads Manager. In my previous video, I gave you an introduction to Instagram sponsored ads, we discussed what Instagram ads are, the types of Instagram ads you can create, and we identified some of the reasons why you should consider running Instagram ads for your business specifically.

If you haven't had a chance to watch that video just yet, I actually put the link right down in the description of this video that you're watching. Today's content is part two of that video, so I highly recommend you head on back and watch that one first if you haven't done so. But today, I'm going to walk you through step by step the process of making your own Instagram ads, and I'll also be providing you with some tips on how to make your ads better and how to see better results.

Creating Instagram Ads using Facebook Ads Manager:

1. Understanding the Facebook Ads Manager Structure

- The Facebook Ads Manager structure consists of three parts: the campaign level, the ad set level, and the ads level.

- The campaign level is the foundation of every ad you'll make on the platform. It houses all of your assets, and this is where you will choose your campaign objective and actually set your ad campaign budget.

- The ad set level determines how your ad should run or who your ad should run to. It is where you're going to define your audience, choose the placement of your ad, set the budget for an ad set, and schedule when you want your ads to run or even shut off for you.

- The ads level houses your actual ads. This is where you actually set up your ad creative, choose your formats, and set up your ad tracking.

2. Setting up Your Campaign

- Choose your campaign objectives from the 8 objectives available for Instagram ads.

- Name your campaign and create an A/B split test if needed.

- Set up your campaign budget. You have the option to set the budget for the whole campaign or for each ad set specifically.

- Schedule your ads to run and set the specific times for the ads.

3. Setting up Your Ad Set

- Set your ad budget. If you didn't turn on your CBO option from your campaign level, you'll be given the option to set the budget for your ad set specifically.

- Schedule your ads to run and set the specific times for the ads.

- Define your audience. You can choose the demographics, interests, and behaviors of your target audience and save the details of your audience to use it for other ads that you're going to create in the future.

- Choose the placement of your ads. You have the option to choose automatic placement or manual placement. We suggest the manual placement option when it comes to Instagram ads because you'll be able to choose what part of Instagram you actually want your ads to be seen in, whether it's the news feed, the explore feed, or even in the story sections.

4. Setting up Your Ad

- Choose your ad format. Depending on your objective, you will be offered to choose from relevant formats.

- Customize your ad creative, such as the text ads, the call to actions, and the actual photos that you're using.

5. Tips for Instagram Advertising

- Use text wisely. Every character counts, and you need to use the best text that will connect with your audience and will encourage them to engage with your brand.

- Engage in every Instagram ad you publish. Respond to each engagement or comment as much as possible for you to make a good impression on the ones who commented and also to every individual who sees how well or maybe how not well you address your potential clients' concerns.

- Use hashtags wisely. Do some research to see which hashtags are more likely to be searched for by your audience and decide how long the hashtag should be and how many hashtags you should use.

- Post at optimal hours. Customize and create your Instagram ads by scheduling when your ads will go live and posting them at the best time possible.

- Always consider your audience, location, and time zones when you're running your own Instagram ads. This will take some trial and error before you find which works best for you.

Creating your own Instagram ads using Facebook Ads Manager can be a bit overwhelming, but understanding the three-part structure of the Facebook Ads Manager and the tips for Instagram advertising will help you create effective and successful Instagram ads for your business. Remember to use text, hashtags, and posting times wisely, engage with your audience, and always consider your audience, location, and time zones when running your own Instagram ads.

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