HOW TO SET UP A FACEBOOK CUSTOM AUDIENCE (LIVE DEMO)
Published on: December 23 2022 by David Cantero
Facebook is a great platform for advertising and reaching out to a specific audience. One of the most powerful tools for targeting the right audience is the Facebook custom audience feature. In this article, we will show you how to set up a Facebook custom audience live demo.
Step 1: Create a Facebook Ads Manager Account
To set up a Facebook custom audience, you will need to create a Facebook Ads Manager account if you don't already have one.
Step 2: Access the Ads Manager
Once you have created your Ads Manager account, you can access it by clicking on the 'Ads Manager' tab on the top left-hand corner of the Facebook homepage.
Step 3: Create a Custom Audience
To create a custom audience, click on the 'Audiences' tab in the Ads Manager. From there, select 'Create a Custom Audience' and choose the type of audience you want to create.
Step 4: Choose Your Targeting Criteria
Next, you need to choose your targeting criteria. This can be done by selecting the data source you want to use, such as an email list or website visitors.
Step 5: Upload Your Data
Once you have chosen your targeting criteria, you need to upload your data. This can be done by selecting the data source you want to use and uploading your list.
Step 6: Create Your Ad
Now that you have created your custom audience, you can create your ad. This can be done by selecting the 'Create Ad' button and choosing the ad format you want to use.
Step 7: Monitor Your Ad Performance
Once your ad is up and running, you can monitor its performance by checking the Ads Manager dashboard. This will give you insights into how many people have seen your ad, how many have clicked on it, and how much you have spent.
Setting up a Facebook custom audience can be a powerful way to reach the right people with your ads. By following the steps outlined in this article, you can create a custom audience that is tailored to your specific needs and get your message in front of the right people. So, start exploring the Facebook Ads Manager today and see how you can use custom audiences to grow your business.
Table of Contents About HOW TO SET UP A FACEBOOK CUSTOM AUDIENCE (LIVE DEMO)
HOW TO SET UP A FACEBOOK CUSTOM AUDIENCE (LIVE DEMO)
In this article, we will be discussing how to set up custom audiences on Facebook using specific web pages. We will be focusing on a landing page and how to create a custom audience of visitors who have not filled out the form.
Steps:
1. Install Facebook Pixel: Before setting up custom audiences, make sure you have installed Facebook Pixel on your landing page. You can use a free plugin called Facebook Pixel Helper to test if the pixel is on the page.
2. Copy Landing Page Link: Hover over the landing page in your Kartra account and click on the three dots. Then, click on Get Code or Link and copy the link.
3. Create Custom Audience: Go to your Facebook Ads Manager and click on Custom Audiences. Then, click on Create Audience and select Website.
4. Specific People: Select Specific People who Visit Specific Pages and paste in the landing page link. Set the time frame to the maximum of 180 days.
5. Name Audience: Name the audience Landing Page Visitors (Only) to differentiate it from visitors who have filled out the form.
6. Repeat Steps: Repeat steps 2-5 for other web pages you want to create custom audiences for.
7. Use Custom Audiences: Use these custom audiences when creating Facebook ads to target specific groups of people who have visited certain web pages on your site.
Setting up custom audiences on Facebook can be a powerful tool for targeting specific groups of people who have visited certain web pages on your site. By following the steps above, you can create custom audiences of visitors who have not filled out the form on your landing page, allowing you to target them with specific ads and promotions.
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