How To Use TikTok To Grow Your Business & GO VIRAL! 2022
Published on: December 4 2022 by Baddie In Business
How To Use TikTok To Grow Your Business & GO VIRAL! 2022
Table of Contents
How To Use TikTok To Grow Your Business & GO VIRAL! 2022
startTime | durationTime | text |
00:00:00 | 00:00:04 | hey valuable family so today i'm going |
00:00:02 | 00:00:04 | to be telling you guys my secret of how |
00:00:04 | 00:00:07 | i cracked |
00:00:04 | 00:00:08 | the tiktok algorithm when i say cracked |
00:00:07 | 00:00:11 | i mean that i get about |
00:00:08 | 00:00:13 | 100 to a million or more views |
00:00:11 | 00:00:14 | per every single video that i post on my |
00:00:13 | 00:00:16 | small business page |
00:00:14 | 00:00:18 | i have a secret that i think works |
00:00:16 | 00:00:20 | really well and i have seen |
00:00:18 | 00:00:22 | businesses creators and so many other |
00:00:20 | 00:00:24 | niches on tiktok |
00:00:22 | 00:00:25 | using this formula and i just think it |
00:00:24 | 00:00:28 | works very well |
00:00:25 | 00:00:29 | so let's get right into this video this |
00:00:28 | 00:00:31 | is my most recent videos |
00:00:29 | 00:00:32 | the only reason why these first two |
00:00:31 | 00:00:34 | videos um don't have a hundred thousand |
00:00:32 | 00:00:34 | views yet because i just posted them |
00:00:34 | 00:00:38 | today |
00:00:34 | 00:00:40 | i have 463 a thousand followers so far |
00:00:38 | 00:00:42 | which i personally think for the |
00:00:40 | 00:00:43 | engagement that i have for |
00:00:42 | 00:00:45 | 400 000 followers i feel like i have |
00:00:43 | 00:00:47 | amazing engagement because i have seen |
00:00:45 | 00:00:48 | users on tiktok that have millions of |
00:00:47 | 00:00:50 | followers and they still don't get |
00:00:48 | 00:00:51 | these types of views or a lot of people |
00:00:50 | 00:00:53 | think they're shadow band |
00:00:51 | 00:00:54 | and they still don't get these types of |
00:00:53 | 00:00:56 | views so i'm going to be telling you |
00:00:54 | 00:00:57 | guys all about that today as well you |
00:00:56 | 00:01:00 | can see that a lot of these videos have |
00:00:57 | 00:01:01 | anywhere from 100 000 to over a million |
00:01:00 | 00:01:04 | views on some of them |
00:01:01 | 00:01:05 | this one literally got 6.5 million views |
00:01:04 | 00:01:07 | and i'm gonna show you guys what that |
00:01:05 | 00:01:08 | video was you guys are gonna seriously |
00:01:07 | 00:01:10 | flip out because it's seriously |
00:01:08 | 00:01:11 | the most simple thing that you can |
00:01:10 | 00:01:12 | imagine posting about i'm gonna quickly |
00:01:11 | 00:01:13 | show you guys that video right here |
00:01:12 | 00:01:16 | before we get started |
00:01:13 | 00:01:20 | what happens if you drop the boba babies |
00:01:16 | 00:01:20 | uh who are we gonna drop |
00:01:23 | 00:01:30 | he's okay and that |
00:01:26 | 00:01:31 | was 6.5 million views it's really that |
00:01:30 | 00:01:32 | simple and if you want to know how much |
00:01:31 | 00:01:34 | i got in sales |
00:01:32 | 00:01:36 | for that one video i will show you the |
00:01:34 | 00:01:37 | analytiks right here for that day and |
00:01:36 | 00:01:40 | the day after |
00:01:37 | 00:01:41 | absolutely insane also want to mention |
00:01:40 | 00:01:43 | that i don't ship worldwide right now i |
00:01:41 | 00:01:45 | only ship to united states so these are |
00:01:43 | 00:01:46 | the analytiks just for the united states |
00:01:45 | 00:01:47 | when i decided to ship worldwide i |
00:01:46 | 00:01:48 | really want to see what those analytiks |
00:01:47 | 00:01:50 | are |
00:01:48 | 00:01:51 | but right now i'm only shipping the |
00:01:50 | 00:01:52 | united states which i find very |
00:01:51 | 00:01:55 | interesting so |
00:01:52 | 00:01:58 | this is just us buyers so how do you get |
00:01:55 | 00:02:00 | these types of views for such a simple |
00:01:58 | 00:02:02 | idea and concept my first tip would be |
00:02:00 | 00:02:02 | if you guys see somebody else doing |
00:02:02 | 00:02:04 | something |
00:02:02 | 00:02:06 | don't try to just go along with the |
00:02:04 | 00:02:06 | trends when i first started my small |
00:02:06 | 00:02:08 | business |
00:02:06 | 00:02:09 | i was doing trends that i saw other |
00:02:08 | 00:02:12 | small businesses doing |
00:02:09 | 00:02:14 | and i just it just didn't work as |
00:02:12 | 00:02:15 | effective for me personally as it is now |
00:02:14 | 00:02:17 | so here |
00:02:15 | 00:02:19 | is the number one thing that i think |
00:02:17 | 00:02:22 | makes my videos go |
00:02:19 | 00:02:22 | super viral is the fact that my videos |
00:02:22 | 00:02:26 | are |
00:02:22 | 00:02:28 | kid friendly tiktok is an app |
00:02:26 | 00:02:30 | very different than a lot of other apps |
00:02:28 | 00:02:31 | a lot of kids aren't on instagram as |
00:02:30 | 00:02:33 | much as they're on tiktok |
00:02:31 | 00:02:35 | or any other app that you'd imagine so |
00:02:33 | 00:02:37 | just by the tone in your voice and the |
00:02:35 | 00:02:38 | way that you present the video will make |
00:02:37 | 00:02:40 | something kid-friendly |
00:02:38 | 00:02:42 | take advantage of the fact that a lot of |
00:02:40 | 00:02:44 | people on your for you page are |
00:02:42 | 00:02:45 | kids so a lot of you guys that might |
00:02:44 | 00:02:46 | watch this video today you might say |
00:02:45 | 00:02:48 | well you don't have |
00:02:46 | 00:02:50 | i don't sell cute products for kids i |
00:02:48 | 00:02:51 | don't sell things like this that does |
00:02:50 | 00:02:52 | not matter |
00:02:51 | 00:02:53 | i could literally market a toothbrush |
00:02:52 | 00:02:54 | i'm actually soon to be registered |
00:02:53 | 00:02:56 | dental hygienist |
00:02:54 | 00:02:58 | i could literally market a toothbrush |
00:02:56 | 00:03:00 | for kids and it could |
00:02:58 | 00:03:02 | be an adult toothbrush but you can still |
00:03:00 | 00:03:03 | make content that is kid |
00:03:02 | 00:03:04 | friendly when i first started my |
00:03:03 | 00:03:06 | business i started selling lashes and |
00:03:04 | 00:03:06 | beauty because it's something that i |
00:03:06 | 00:03:09 | love |
00:03:06 | 00:03:10 | but i quickly realized that it was |
00:03:09 | 00:03:11 | something that a lot of people were |
00:03:10 | 00:03:12 | doing |
00:03:11 | 00:03:14 | and i wanted to create a product that |
00:03:12 | 00:03:15 | was a little different than what other |
00:03:14 | 00:03:17 | people |
00:03:15 | 00:03:19 | were making something that people could |
00:03:17 | 00:03:22 | enjoy of all ages |
00:03:19 | 00:03:23 | most of my customers are 21 and older it |
00:03:22 | 00:03:25 | has nothing to do |
00:03:23 | 00:03:26 | with that i'm making things for kids |
00:03:25 | 00:03:28 | because i'm not |
00:03:26 | 00:03:30 | so the reason for this is because when |
00:03:28 | 00:03:30 | your tiktok shows up on the for you |
00:03:30 | 00:03:32 | page |
00:03:30 | 00:03:34 | because a lot of the chances that it's |
00:03:32 | 00:03:36 | going to be kids watching it |
00:03:34 | 00:03:38 | the thing about kids is they're more |
00:03:36 | 00:03:41 | likely to comment and like |
00:03:38 | 00:03:42 | than someone that is our age that will |
00:03:41 | 00:03:44 | just kind of be like okay and just keep |
00:03:42 | 00:03:46 | scrolling something irrelevant |
00:03:44 | 00:03:47 | kids are a lot more interactive with |
00:03:46 | 00:03:49 | other people's content |
00:03:47 | 00:03:51 | so the more kids that you can get to |
00:03:49 | 00:03:52 | interact with your videos |
00:03:51 | 00:03:54 | the better chance that your videos are |
00:03:52 | 00:03:56 | going to show up |
00:03:54 | 00:03:57 | on other people's for you page and get |
00:03:56 | 00:03:59 | leveled up to others |
00:03:57 | 00:04:01 | so another thing is you guys can see in |
00:03:59 | 00:04:02 | these videos that i don't show my face |
00:04:01 | 00:04:04 | you don't have to show your face but |
00:04:02 | 00:04:06 | what i do think you should use is you |
00:04:04 | 00:04:08 | should use your own voice |
00:04:06 | 00:04:09 | i think by using my voice in my videos |
00:04:08 | 00:04:10 | it makes my videos stand out and makes |
00:04:09 | 00:04:13 | them a little differently |
00:04:10 | 00:04:14 | than just using songs one big thing that |
00:04:13 | 00:04:16 | used to be trending |
00:04:14 | 00:04:18 | that is no longer trending is the guilt |
00:04:16 | 00:04:20 | tripping videos that some people do post |
00:04:18 | 00:04:21 | when tiktok first released a lot of |
00:04:20 | 00:04:22 | small businesses were guilt tripping in |
00:04:21 | 00:04:23 | a sense |
00:04:22 | 00:04:24 | to get people to buy their products it |
00:04:23 | 00:04:25 | was almost like a marketing scheme and a |
00:04:24 | 00:04:28 | lot of people |
00:04:25 | 00:04:29 | were abusing that just to get sales i |
00:04:28 | 00:04:31 | didn't think that was right totally |
00:04:29 | 00:04:32 | there was one time where like i told my |
00:04:31 | 00:04:34 | story about like |
00:04:32 | 00:04:36 | how i rely on my business for an income |
00:04:34 | 00:04:38 | since my husband and i do this full-time |
00:04:36 | 00:04:40 | but i never felt the right to be like oh |
00:04:38 | 00:04:41 | i get no orders |
00:04:40 | 00:04:43 | oh i don't have any orders please |
00:04:41 | 00:04:44 | somebody order for me if you're like |
00:04:43 | 00:04:45 | that |
00:04:44 | 00:04:46 | i personally wouldn't order from |
00:04:45 | 00:04:47 | somebody that nobody else is ordering |
00:04:46 | 00:04:48 | from |
00:04:47 | 00:04:50 | if you see that a bunch of people are in |
00:04:48 | 00:04:51 | the comments like i need this i need |
00:04:50 | 00:04:52 | this you feel a sense of urgency to go |
00:04:51 | 00:04:54 | and buy that product |
00:04:52 | 00:04:56 | so even if you're not getting sales fake |
00:04:54 | 00:04:58 | it as if you are he wants to |
00:04:56 | 00:05:00 | buy from somebody that's complaining |
00:04:58 | 00:05:01 | about not getting sales not only is that |
00:05:00 | 00:05:03 | unprofessional |
00:05:01 | 00:05:04 | but it's guilt tripping and tiktok is |
00:05:03 | 00:05:06 | not having it anymore |
00:05:04 | 00:05:08 | another thing is is if you want to show |
00:05:06 | 00:05:09 | your face show your face |
00:05:08 | 00:05:11 | i don't feel it's necessary anymore for |
00:05:09 | 00:05:11 | me to show my face because i think what |
00:05:11 | 00:05:13 | i'm doing |
00:05:11 | 00:05:15 | i like what i'm doing right now i show |
00:05:13 | 00:05:15 | my face like every so often on my tik |
00:05:15 | 00:05:16 | tok |
00:05:15 | 00:05:19 | but it's not something that you |
00:05:16 | 00:05:20 | absolutely have to do another thing is |
00:05:19 | 00:05:22 | is a lot of people think |
00:05:20 | 00:05:24 | that by adding themselves to the creator |
00:05:22 | 00:05:24 | fund which is when tiktok pays you |
00:05:24 | 00:05:27 | for views |
00:05:24 | 00:05:28 | that you will get shadow band this is a |
00:05:27 | 00:05:31 | thousand percent |
00:05:28 | 00:05:32 | not true i have been on the creator fund |
00:05:31 | 00:05:35 | since the time i hit 10k |
00:05:32 | 00:05:37 | on my business tiktok and it has not |
00:05:35 | 00:05:39 | affected my engagement one bit |
00:05:37 | 00:05:40 | if you have a business account on tik |
00:05:39 | 00:05:42 | tok make sure you're on |
00:05:40 | 00:05:44 | the creator fund not only is that |
00:05:42 | 00:05:45 | another source of passive income that |
00:05:44 | 00:05:46 | you can spend |
00:05:45 | 00:05:49 | investing in other ways into your |
00:05:46 | 00:05:51 | business but it does not affect |
00:05:49 | 00:05:53 | the way that tiktok shows your posts |
00:05:51 | 00:05:56 | at all so another thing |
00:05:53 | 00:05:57 | that i think makes my tiktok stand |
00:05:56 | 00:06:00 | out on the for you page |
00:05:57 | 00:06:03 | is when i have really excellent lighting |
00:06:00 | 00:06:05 | i wait until about six or seven o'clock |
00:06:03 | 00:06:06 | at night before i start recording my |
00:06:05 | 00:06:08 | tiktoks and that's |
00:06:06 | 00:06:09 | because the sun comes in perfectly from |
00:06:08 | 00:06:12 | outside |
00:06:09 | 00:06:12 | and makes like a glow onto my products |
00:06:12 | 00:06:14 | that i have |
00:06:12 | 00:06:15 | up here the lighting alone makes the |
00:06:14 | 00:06:17 | video just look |
00:06:15 | 00:06:18 | so much more aesthetikally pleasing |
00:06:17 | 00:06:20 | which will keep the viewers on your |
00:06:18 | 00:06:22 | video longer i want to make sure that |
00:06:20 | 00:06:23 | you quickly make your videos and there's |
00:06:22 | 00:06:25 | no spacing |
00:06:23 | 00:06:26 | between your toking when you have your |
00:06:25 | 00:06:27 | videos because tiktok will show your |
00:06:26 | 00:06:29 | videos more |
00:06:27 | 00:06:31 | if people are watching it over and over |
00:06:29 | 00:06:33 | again or if they finish the whole video |
00:06:31 | 00:06:35 | so make sure you keep it short and |
00:06:33 | 00:06:37 | simple i think hashtags did help my tik |
00:06:35 | 00:06:39 | tok personally |
00:06:37 | 00:06:40 | but stay away from small business |
00:06:39 | 00:06:42 | hashtag |
00:06:40 | 00:06:43 | when i first started my small business i |
00:06:42 | 00:06:45 | used to all use |
00:06:43 | 00:06:47 | all the small business hashtags because |
00:06:45 | 00:06:48 | i saw other people doing that don't do |
00:06:47 | 00:06:50 | what other people |
00:06:48 | 00:06:52 | are doing so what i did was i found |
00:06:50 | 00:06:55 | hashtags that i thought |
00:06:52 | 00:06:55 | could help my business be pushed to the |
00:06:55 | 00:06:57 | right people |
00:06:55 | 00:06:59 | for example i started selling these |
00:06:57 | 00:07:02 | really cute boba squishies |
00:06:59 | 00:07:05 | and i clearly saw that in the market |
00:07:02 | 00:07:08 | right now squishmallows are like a huge |
00:07:05 | 00:07:10 | thing and they are a huge company so i |
00:07:08 | 00:07:11 | did use like a couple hashtags that were |
00:07:10 | 00:07:13 | just squishmallows |
00:07:11 | 00:07:14 | now i would never do that to a small |
00:07:13 | 00:07:16 | business like i would never like hashtag |
00:07:14 | 00:07:17 | a small business because that's just |
00:07:16 | 00:07:18 | kind of like shady like you're trying to |
00:07:17 | 00:07:20 | take their customers |
00:07:18 | 00:07:21 | but for a giant business like |
00:07:20 | 00:07:23 | squishmallows |
00:07:21 | 00:07:24 | i didn't think it was that hurtful plus |
00:07:23 | 00:07:25 | they don't even have a tiktok it's |
00:07:24 | 00:07:28 | just not the same |
00:07:25 | 00:07:30 | so ethically it's still okay to do that |
00:07:28 | 00:07:32 | um or if you want to like hashtag |
00:07:30 | 00:07:33 | like if your customers are into anime |
00:07:32 | 00:07:35 | and you have anime products you could do |
00:07:33 | 00:07:36 | like hashtag anime or just things like |
00:07:35 | 00:07:38 | that |
00:07:36 | 00:07:40 | or of course hashtag boba because a lot |
00:07:38 | 00:07:40 | of my products are like boba inspired as |
00:07:40 | 00:07:42 | well |
00:07:40 | 00:07:43 | i of course use like bobo but stay away |
00:07:42 | 00:07:44 | from those small business hashtags as |
00:07:43 | 00:07:46 | well |
00:07:44 | 00:07:48 | another thing that i think helped me |
00:07:46 | 00:07:49 | crack the tiktok algorithm with my |
00:07:48 | 00:07:51 | small business |
00:07:49 | 00:07:53 | was that i show my products on the shelf |
00:07:51 | 00:07:54 | like back here you can kind of see like |
00:07:53 | 00:07:55 | i have all my products out |
00:07:54 | 00:07:57 | so i have a bunch of products that i |
00:07:55 | 00:07:59 | display out and then i have products |
00:07:57 | 00:08:01 | obviously that's in storage |
00:07:59 | 00:08:04 | but just by showing your customers what |
00:08:01 | 00:08:06 | you have as if you were like in a store |
00:08:04 | 00:08:07 | that also makes it very aesthetikally |
00:08:06 | 00:08:09 | pleasing for them to want to buy |
00:08:07 | 00:08:11 | one of your products because at the end |
00:08:09 | 00:08:12 | of the day these videos are not for |
00:08:11 | 00:08:13 | entertainment at the end of the day |
00:08:12 | 00:08:16 | these videos are to create |
00:08:13 | 00:08:17 | more buyers for my store and to have |
00:08:16 | 00:08:20 | them come to the store |
00:08:17 | 00:08:20 | not necessarily for views but because |
00:08:20 | 00:08:23 | tiktok |
00:08:20 | 00:08:25 | pays for views that makes it a really |
00:08:23 | 00:08:27 | excellent choice as to use tiktok |
00:08:25 | 00:08:29 | since they do pay for views i'm gonna be |
00:08:27 | 00:08:31 | doing a video about how much tiktok |
00:08:29 | 00:08:33 | pays me personally for my small business |
00:08:31 | 00:08:35 | page just so you can have an idea |
00:08:33 | 00:08:36 | it's not a super bunch of money but i |
00:08:35 | 00:08:38 | feel like anything helps |
00:08:36 | 00:08:40 | and it's passive income that i can |
00:08:38 | 00:08:42 | reinvest in my business |
00:08:40 | 00:08:45 | another thing that i have found very |
00:08:42 | 00:08:47 | helpful in creating more engagement |
00:08:45 | 00:08:49 | is replying to your followers so you can |
00:08:47 | 00:08:50 | actually hold a comment down |
00:08:49 | 00:08:52 | and you can reply to it so when one of |
00:08:50 | 00:08:54 | your followers says like they want you |
00:08:52 | 00:08:56 | to do something or like |
00:08:54 | 00:08:57 | whatever like they have a question use |
00:08:56 | 00:09:00 | that tool because i also think |
00:08:57 | 00:09:01 | that will help as well you guys i |
00:09:00 | 00:09:02 | thought this was an obvious one but make |
00:09:01 | 00:09:05 | sure you guys |
00:09:02 | 00:09:06 | clean your rooms i have seen small |
00:09:05 | 00:09:08 | businesses on tiktok |
00:09:06 | 00:09:10 | that they show their dirty carpet or |
00:09:08 | 00:09:11 | they show their dirty room and it just |
00:09:10 | 00:09:13 | doesn't look good especially when you're |
00:09:11 | 00:09:14 | selling like lip gloss |
00:09:13 | 00:09:16 | and like products that people are |
00:09:14 | 00:09:19 | putting on their face |
00:09:16 | 00:09:20 | if you have a dirty room like first of |
00:09:19 | 00:09:21 | all don't show it in your videos because |
00:09:20 | 00:09:23 | it just like makes |
00:09:21 | 00:09:24 | it just will turn your customers off and |
00:09:23 | 00:09:26 | it just makes the video look super |
00:09:24 | 00:09:29 | unprofessional |
00:09:26 | 00:09:32 | so my tips are gear your videos to kids |
00:09:29 | 00:09:33 | keep your videos under 15 seconds use |
00:09:32 | 00:09:35 | your voice |
00:09:33 | 00:09:37 | don't guilt-trip your customers never |
00:09:35 | 00:09:38 | let people know that your business is |
00:09:37 | 00:09:40 | not doing well |
00:09:38 | 00:09:42 | and most importantly have fun with your |
00:09:40 | 00:09:43 | content |
00:09:42 | 00:09:45 | people will know if it feels forced or |
00:09:43 | 00:09:46 | you don't like it i hope this video |
00:09:45 | 00:09:48 | helped you to crack the tik tac |
00:09:46 | 00:09:50 | algorithm as well as a small business |
00:09:48 | 00:09:52 | owner it's very hard to get on the for |
00:09:50 | 00:09:54 | you page originally it took me like a |
00:09:52 | 00:09:56 | month to really start getting it |
00:09:54 | 00:09:57 | but be consistent and once you get to a |
00:09:56 | 00:09:59 | certain point |
00:09:57 | 00:10:01 | you can start creating content and all |
00:09:59 | 00:10:03 | of it will go viral if you follow |
00:10:01 | 00:10:04 | these things i hope this video helped |
00:10:03 | 00:10:19 | and i will see you guys in |
00:10:04 | 00:10:19 | my next video bye you guys |
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