instagram shop shopify
Published on: January 30 2023 by pipiads
Table of Contents About instagram shop shopify
- How to connect Shopify to Meta and create Facebook and Instagram Shops and Tag Products
- How To Set Up Instagram Shop
- how to grow your instagram page (for Shopify brands, personal brand, etc)
- How to Sell on Instagram with Instagram Shopping
- How to Enable Instagram Shopping for your Shopify Business | Product Tagging & Shoppable Feed
- How To Connect Shopify Store to Facebook & Instagram Shop in 2022
How to connect Shopify to Meta and create Facebook and Instagram Shops and Tag Products
Welcome to this training on how to set up your Facebook and Instagram shops using your Shopify store, So I will preface this training with the fact that this area changes a lot, So even in the last year, we've seen lots and lots of little changes, So if your screenshots look different to mine, if something's not working as it should, please let me know, And I'll update the training Right. The other thing I want to mention is, because there are so many steps involved in this. I've actually put together a little checklist for you, So jump in into the download section of this lesson, and you can download the download, which will be your checklist with all of the steps that we're going to cover off. Now let's dive in. The first thing we need to do is make sure that you have a business manager account. Now here's where things get a little bit tricky, because there's lots of different variables here, So the first thing we're going to do, though, is we're going to dive into businessfacebookcom, So if we just go straight to that URL, that will show us what we're working with. So there's kind of three different things that you might see at this point. So, first off, you might see a screen that looks a little bit like this. Now, what that tells me is that you definitely have a business manager account set up, So you can go ahead and click on the little cog icon at the bottom there and go straight into business settings. So our goal for this next step is to get you with a business manager account set up and into business settings. So, first of all, if this is what you see, go straight into your business settings and then just wait for us, wait for the rest of us to catch up. Now the other thing you might see is the screen here. So this tells me that you don't have a business manager account set up. So I want you to go ahead and click the blue button that says Create account, And I want you to go ahead and create that business manager account. Once you're in there, I want you to click on business settings And, again, just wait for us once we get there. Now, the most common thing you might see when you go to businessFacebookcom is this: So this is business suite and it's like a dashboard. Now, this doesn't mean you don't have a business manager account. It can be hiding behind here. So let's jump in and have a look and see if there is a business manager account hiding behind this business suite. So what we're going to do is look for more tools here on the left. So I'll click on more tools Now. remember, our goal is to get to business settings. so some of you might actually see business settings listed down here. If that's the case, I want you to go ahead and click on it. Now, this is telling me that I don't have a business manager account set up, so I'll go ahead and create that. So once I've done that, I'm going to show you the other thing that you might see if you're in that business suite. Now, first of all, follow me through, if you need to, on how to create a business manager account. Really simple: I'm just going to pop in my details here. So my business is called Quirky Pet co. I'm going to pop my email address in there and then we will have to confirm that. So once I've done this, I'll need to jump into my emails and confirm that I have access to that email address. Great, So I've confirmed my email address and now does is take me into my new business manager account And remember, our goal is to get to business settings. So I'm going to click on business settings down here, and this is where I want everyone to be. Now you may - let's take a step back. You may have gone to businessFacebookCom. It's taken you into your business suite, Stik with me Business suite. You've clicked on more tools, but you don't have business settings down here. If that's the case, I want you to click on Ads Manager. I'm going to get in sort of through the back door, So we're going to click on Ads Manager and that's just going to take a minute to load. Once that's loaded, I'm gonna click on the three lines here on the left, the little hamburger, And I'm gonna find business settings there. so you can see how there's so many different ways that we can get to business settings. But hopefully you've found your way here, because this is where I need you to be. I need you to be in your business settings. Next, we're going to start running through the next steps on that checklist. So the next step is to make sure that our Facebook page is here sitting within our business manager. So we're gonna click on pages, We're going to add a page and we're going to add a page that we already own Now. this means that you need to be an admin on that page. So I'm going to click on add a page and I'm going to search for the page I am looking for There. it is there, and then I'm going to click add a page. Now Facebook is going to recognize that I'm an admin on that page or I own it, and it's going to say, Yep, we'll pop that in there. Now, if someone else owns that page, you'll need to get them to approve that. They'll get a request to say that this business manager has asked for ownership of that page and they'll have to approve it. So we'll close that down. The next thing on the list is to make sure that your Instagram account is within the business manager as well, So I'm just going to jump in there. I also noted on the checklist that it needs to be a professional account. If you don't know what I mean by that, go back to the lesson on how to set up your Instagram account correctly and you'll see how to switch that to a professional account. But I'm going to click on Instagram accounts on the left here. I'm going to go add and see here We need to connect up our Instagram account. so I'll click on that. It's going to ask me to log in. Great. So I'm logged in there to my Instagram account. I'm going to click save info, save information, And now what it's asking me there is which ad account to associate with that Instagram account. So don't worry about that. We'll just click on Finish and then done, Great. So the next thing we need to do is create our Pixel. So we're going to click on data sources and pixels and then we're going to add and we're going to create a new Pixel. So the Pixel is the little piece of code that connects up our Shopify store with our ad account and also feed through our products and things. So it's a really important step. so I can just leave it as that is the name. Don't worry about putting the URL in there. We're going to click continue, Cool. And we're just going to say continue managing my business. So don't worry about taking any more steps on your Pixel. You can tik that off on the list. Next thing on the list is making sure that your domain is verified. So what we need to do is go down here to brand safety, Click on domains we're going to add. Now I want to put you to put in the domain of your Shopify store without the www. So this one is QuirkyPetcoCom. We're going to click Add and then that's going to give us a little bit of code. See this meta tag here. So what we want to do is we want to copy that meta tag and we need to take that, And then we need to take that over to Shopify. So let's head on over to Shopify, Right? So now we're in Shopify, We're going to click on our online store and we need to put that little meta tag inside the header tag on our theme. So we're going to click on Actions, We're going to click on edit code. Once that's loaded, we are going to click on our theme, liquid, which is this top one here, And then can you see here where it says head. So there's the start of the header code and if we scroll on down, we should see the end of the header code. See it here Now. I always put the meta tag in the very last bit before the end. So pop a couple of enters in there and then just pop that meta tag in there. So that's what we have taken from Facebook. We're going to click Save and then we need to pop back over to Facebook and we n.
How To Set Up Instagram Shop
Oh, my God, there's a paraglider distracting me. Oh, look at that, Just filming and totally distracted. Gotta love PV, you know. Did you know that you can get the swipe-up feature even with less than 10,000 followers, just by having the Shop tab on your Instagram feed for your product-based business? Yeah, You're going to want to watch this. You're here because you own a product-based business- Congratulations. But you're also here because you want to set up that glorious Instagram Shop tab that appears on your feed, allowing your followers to shop your products directly from your profile. In today's video, I'm going to walk you through how to set up an Instagram shop, step-by-step, so that you get the glorious Shop tab on your profile, driving more customers to your product-based business. But first, what is Instagram shopping? Instagram shopping is an aspect of the Instagram app that's rolled out over time over the years. But, long story short, what it does is allow people to shop products from your posts, whether they're photos or videos. you'll see a little tag appear on your post. People can click it and then be taken directly to your product page. It's actually an amazing thing And something that product brands really should have set up and embraced by now. hence today's video. So for more on all of the Instagram shop features. check out this video right here. Why does Instagram shopping matter? more specifically, The global social commerce market is estimated to be around $90 billion right now, but it's expected to grow to over 600 billion by 2027.. That's only six years from now. In layman's terms, more people are shopping on social today than ever before. For example, 60% of Gen Zers in the US use Instagram to discover new brands and products, And 48% of Americans ages 18 to 34 have made a purchase from social media, And it's only growing. So what are you going to need to set up your Instagram Shop? You need an Instagram account - whether business or creator- a connected Facebook page, a website, and you need to sell physical products. Got all those things? Ok, Pull open your Instagram account and let's set up your Instagram Shop. Your first step is to go to your Instagram homepage on your phone, tap the hamburger menu in the upper right And then tap settings. From there, you're going to tap either business or creator, depending on what your account is currently selected to be. From there, you're going to see the button that says set up Instagram shopping. So tap that and then tap the get started button at the bottom. Then you're going to go ahead and connect your Facebook account. So you'll likely get a pop-up asking you to sign in, if you're not signed in, and then you'll connect it to your business page and Facebook. Once that's done, you're then going to see a screen asking you to set up your accounts center. So if you tap not now, you're not going to complete this process to set up your shop. So go ahead and tap finish setting up. From there, you should see a catalog connection page. So here is where Instagram lists out all of its partners that it can work with in terms of e-commerce products. So take a look at the background information on Shopify, if that's the backend of your shop. there's also Big Commerce as an option, as well as the Magento and then WooCommerce. If you don't have any of those set up just yet, go ahead and just tap new catalog And that will take you to the next page where your shop has been submitted for review. Ta-da, You have begun the process of getting your shop on Instagram. Instagram is then going to take a few days- and it can be up to a week- to review your account and then hopefully approve your shop, Now that your Instagram shop has been submitted for review. There is another step that you can take while you're waiting, and that's to connect your Facebook products to the backend of your sales channel, whether that's Shopify or WooCommerce. now for this very important and key step. I'm actually going to throw it over to our in-house product expert, Savanna, who's going to walk you through how she'll connect her Facebook products to Shopify. Over to you, Savanna. HI everyone, My name is Savanna and I'm going to be walking you through how to connect to your e-commerce website, to your Instagram shop. For this demo, I'm using Shopify and you'll notike here. I'm already logged in as an admin on my Shopify account, So the first thing I want to do is go to that left-hand menu, go all the way down to the bottom, where I see that little cog icon and it says settings. go ahead and click on settings. Once I click on settings, I'm going to see quite a few options here, And the one I want is sales channels. This is where you're going to manage what channels you can sell your products and services on. So if I go ahead and click on sales channels, what I'll see here is all the places that I currently sell my products from my Shopify store. So I'm going to go to that upper right-hand corner where I see that green button that says add sales channel, and go ahead and click on that. Now I'm going to be presented with a pop-up menu. I'm going to scroll down until I find Facebook. That's it right here, And you'll see. this is where you bring your products to Facebook and Instagram users. That's the one I want. So I'm going to click on this green plus button to the right of it. Now that's going to add Facebook as a sales channel. Before I can continue, Shopify is going to ask if I want to give permission to share some information with Facebook. It'll show me down here what data is going to be shared and what Facebook will have permissions to do within Shopify. I'm going to go ahead and scroll down to the bottom, all the way to the bottom right- And click on, where it says update sales channel, that green button again. After I click on that button, it's going to ask me which feature I want to get started with. So, for today, I want to sell my products on Instagram. I'm going to click that gray button that says start setup And now it's going to give me some tips on what I need to do to prepare my accounts for this setup. The first tip it's going to tell me is to use an established Facebook account rather than a brand new account. Making sure that I have owner or admin permissions for the Facebook accounts I'm going to be connecting. And also making sure that I have an Instagram professional account. I've already done all three of these things, So I'm going to go ahead and click- I understand- That green button there. Next, I'm going to connect my business manager to this page. I already have that here, So I'm going to go ahead and click the green connect button to the right of that. Then it's going to want my Facebook page. So this is now connecting the business page that I use to sell products or post ads, And I already see that here. It's already suggested it for me, So I will click that green connect button again. Now it's going to ask for what settings I want to use for data sharing. I can go ahead and enable this if I'd like, but for now I'm just going to turn that off and click skip. And now it's going to ask for my Instagram business account. So I already have that here pulled up and I'm going to go ahead and click connect. You'll also see I am eligible for Instagram checkout. That's not something I'm really interested in at this time, so I'm going to go ahead and skip that. Okay, So now I can see all of my accounts and pages are set up, which is great, So I'm going to select a checkout method. Now. if you are a US-based company, you're likely going to be eligible to use Facebook and Instagram as a checkout method, Also known as Instagram Checkout. I'm personally not a fan of this because you don't own your customer information and I'd much rather have control over that one-to-one relationship with my customers. So for that reason, I'm going to select Shopify store and go ahead and click save in the corner. Now I'm almost.
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how to grow your instagram page (for Shopify brands, personal brand, etc)
what is going on, guys? Sebastian is grittier. I want to preface this video by saying I have allergies. so if I'm sniffling or like toking weird, that's why- or blinking a lot, I have bad allergies. now that that's out of the way, in this video I want to walk through how you can start and grow Instagram pages for you know, whether it's for your personal brand, your Shopify store, just cuz like a theme page, this applies to all of them. I use it to start and grow my Shopify brands presence. I think it's very valuable to grow an Instagram page for your brand. it just helps out with sales a lot and it can kind of add some credibility as well long term. and it's just it's valuable. like, if you go to sell your store and you have a Instagram account with a hundred thousand followers, people look at that differently because that's people that you could potentially sell to in the future. so how do we do it? I think first we need to think of a reason why someone would follow you on Instagram in the first place. so for myself, I'm gonna give you guys like how I get people to follow me. I don't think of anything complex. I literally understand, like in my head. people are following me because they probably want to buy something from me, and I'm fine with that. I'm fine with not having like any form of value other than the fact that they're following me, because maybe they want to coupon code from my store, maybe they want to like something for free or something along those lines. so always think of why people will follow you. for my personal brand, people probably follow me because I post I don't know decent content on my feed and I post a little bit of valuable information on my story. some of the stuff I post is kind of funny, so I think people some follow me for comedic reasons. so I always figure out why you should have someone follow you. like why should they follow you? that's number one. that's obviously basic info. I'm not like just gonna say that. I'm gonna get into in depth, like how I grew my Instagram page that I started a week ago from like zero impressions to we're getting around. I think we're almost at a hundred thousand impressions for one week, which is really good. so number one: I run giveaway ads when I'm starting an instrument page. so for my Shopify stores I have products us inventory. I don't dropship anymore. i order products in bulk and sell them. in the beginning, I create an Instagram post where it's like a nice picture or video of the product. I basically have a caption like giveaway: follow us. like this post and comment tagging three friends for a chance to win this product, so that there is basically the reason why people will follow me. they are following me because they want to potentially win a free product. okay, that's the beginning. and then what you want to do is you want to post content every single day. that's very essential because the less you post, the less engaged your audience is gonna be. I post every one to two days on my pages, which is a lot to manage. I have three brands right now, so it's a little bit to manage, but it's valuable. like, my engagement is through the roof. I get, on average, like 50% engagement on my page. so if I have 10,000 followers, 5,000 likes, that's freaking nuts, so that's really good. that's one of the. those are like the two main things that I do. another thing: you want to make sure your audience wants to continue following you, so in the beginning, you're hooking them with like, giving them a free product and they're not sold yet. they just are like: I'm gonna wait til this giveaway is over and if I win dope, I'll take my free product and peace out. if I lose, I'm just gonna click that unfollow button. you know, worth a shot to win the giveaway, but I didn't, so peace out. but that's where a lot of people go wrong. what you want to do is you want to either hook your audience by giving them an incentive to keep following, or you could say something like: hey, if you didn't win the giveaway, DMS and will give you something special, or like something cool, and then give them a discount code or like: maybe add an upsell to your product. that's maybe cost like 50 cents to a dollar and if your product cost 40 bucks you can upsell. or you can give them like a free product- I'm doing air quotes- a free product where they think they're getting something for free but it didn't really cost you anything when they buy the product and then you can like hook them and they think they're taking advantage of you and your brand. I hope that makes sense. by the way, a lot of the stuff I stay like makes sense in my head because I've done this stuff and I understand it and then I explain it to people when people are like: what are you toking about? so hopefully that made sense. another very, very crucial thing: when you're posting on Instagram, make your captions entiking. so here's an example, this picture that I just put on the screen: it's my shirt. says fo 9 to 5 and the option is read the shirt. so that's like entiking cuz they read the caption and they're like: oh, what is this shirts? and it says Oh, F, a nine-to-five. and then people comments cuz they're like: oh, my god, cool shirt, hahaha, agreed. or like can't relate to that, something like that. so people like engage with me because of that. or I'll ask people a question like I had another. I have a jacket that has like Chinese or Japanese lettering and I put as the caption: what is my jacket say? or like guess what my jacket says. and people were like: oh, it says like I don't know random, and they comment like they comment funny stuff and that's good because it engaged, it has people engage with your page, which then Instagram values higher engagement and shows it's more people. so at the end of the day, posting Instagram pics and asking questions on the caption- very valuable. that's what I do with my brands. I can't explain exactly what the questions are: cuz they don't give away my product. but let's say I'm, so I've lighting set up right here. let's say I'm selling these lighting- I don't know what they are, it's lighting for filming. let's say I'm selling that. what I would ask is: if I'm posting an Instagram picture, what would you use this lighting for? like stuff like that. and then when people comments, oh, I would use it to review food, or I would use it to review products, or I would use it to film content about how to grow an Instagram page. that's what you want. you want people to comment and engage with the post. because then here's where the other step comes in. if you're using hashtags, an Instagram sees that you're getting crazy engagement. in the first like 30 minutes they will show your posts on the top of the hashtags and then that is when your posts go freakin crazy. I have posts that have over a hundred percent engagement, meaning if I have 5,000 followers on a page, I'm getting more than 5,000 likes on a post, which is stupid. that happens. I give credit to the hashtags. the hashtags will perform well if you have entiking captions, because then Instagram will see you have very good engagement off the bat and then boom, you'll get pretty much placed at the top for the hashtag, so that is very valuable as well. okay, this is really off topic. I'm trying my best to look at the lens rather than the display screen. it's really hard because I don't know if my face is like I'm making a weird face or something. but I'm trying to do that because I think that'll make the videos look better, so hopefully it does. but it's very tough, but that's basically what I do. I don't really do anything crazy, it's just posting consistently. I run giveaway ads so I actually pay Facebook and Instagram. well, it's just Instagram, it's, it's on the Instagram platform, but I run ads, engagement ads- towards that post where I basically say, you know, in the caption: hey, follow us, comment below tagging friends and like this post for a chance to win a free studio lighting or something like that, and that's sort of my hook. and then I post content daily or by daily and have very hooking and entiking captions with hashtags so that I can squeeze.
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How to Sell on Instagram with Instagram Shopping
if you have products to sell online and you don't have an instagram shop, then you're making a huge mistake. instagram has over 1 billion active users and they are ready to shop. according to a study, about half of all instagram accounts use the app to shop every single week and 81 of people said they use instagram to research products before buying. so selling on instagram as an e-commerce business is an absolute non-negotiable. don't make the mistake of building your business on an island. to increase sales, you need to constantly build bridges that allow potential customers to easily discover your products. that's why, in today's video, i'm going to show you what an instagram shop is, why it's a huge growth lever for your business and how to set up instagram shopping. and make sure you stik around till the end, because i'm also going to share some of the best ways you can use its features so you can supercharge your sales. if you like this content, stik around and subscribe. we're releasing new videos every single week and are always looking for new ways to help your business thrive. [Music] first of all. what is instagram shopping? well, instagram shops sync all of the products that you have in your shopify store directly into your instagram account. this allows your customers to click on a shopping icon on your posts or your stories to buy your products directly from instagram. customers can view your entire product catalog without needing to leave their favorite social app. this makes for a much smoother experience for your customers, and we all know that less friction during the buying process equals more sales. on top of this, using instagram shopping makes it way easier on you as a business owner, because you can simply use shopify to track and manage your orders from multiple sales channels all in one place. you can even use shopify to expand into new audiences by running instagram ads, and when it comes to setting up instagram shopping on shopify, it could not be more simple. just connect your online store to the facebook sales channel and all your shopify products will automatikally sync into instagram. this makes creating ads and shoppable posts a breeze. before you do this, you'll need to make sure you've set up a facebook business page and have products in your facebook catalog. so, first things first, make sure that your personal account is converted to an instagram business account and make sure that your business sells physical goods that comply with instagram's commerce policies. then you need to connect your instagram account to a catalog. start by logging into your meta commerce manager. once you're in commerce manager, click add catalog. then choose the catalog type you'd like to create. if you're an online retailer, you're going to want to create an ecommerce catalog, then you need to upload your inventory. if you're selling a small amount of products, you can manually upload this product information to your catalog. or, as i mentioned, you can connect a partner platform like shopify to automatikally import all your items from there. you need to use the following steps: number one: from your shopify admin, click facebook under the sales channels in the left menu bar. number two: click set up to start in the instagram shopping section. step three: connect the required facebook accounts to the facebook sales channel. and step four: review and accept the terms and conditions. then click request approval. it does take 24 to 48 hours for facebook to review your products, but then boom, you can start selling on instagram. now let's go over the best tools that instagram shopping offers, which will help you promote your products on the app. the first is shoppable posts. these are just what they sound like. once you've synced up your online store with instagram, you can tag your products in any post on your feed. this makes it super easy for customers to click through directly from any post and shop and is a great way to make use of any user generated content, but more on that later- product stikers- similar to shoppable posts. product stikers let you tag your products in your instagram stories and, since there are over 500 million story views every single day- and growing- this is a great way to feature your products again in a way that is very clickable and engaging for your customers. if you've set up instagram shopping and added in some products, your profile will automatikally have a very handy view shop option that features all your synced products and any of the posts that mention them. this is a very useful one-stop shop for customers to see everything you offer all in one place. curating your products into collections is an awesome way to make it easier for your customers to shop. think of it like creating different product categories on your website for people to browse through, but you can now do that on instagram too. just note that as a business account, you will have to create the collection on facebook's commerce manager first, then enable instagram checkout in order to add it to your profile. last but not least, the built-in checkout that instagram offers helps you unlock even more features like live shopping for live streams, or the product launch feature, which lets you build hype for your products using countdowns and reminders, and if you're using shopify, it's pretty simple to set up the facebook channel in order to sync up your products and enable shop pay directly through your instagram checkout, which offers a really smooth and seamless process that is very easy to use for customers. unfortunately, this option is only available to american accounts as of this recording, but, fingers crossed, they'll expand eligibility sometime soon. by the way, if you want even more info on how to grow your instagram account and increase traffic to your online store, register using the link below to gain access to a free online course that will help you level up your marketing by changing the way you think about your store's marketing funnel. learn how to go from first day to first sale in this free training course. be sure to click the link in our description box below to sign up and get the training sent directly to you. okay, so, once you're set up with your instagram shop and you have all of those awesome tools available to you, here are some of my top tips to help you make the most of this platform. number one: use product tags, as i mentioned before, the product tagging feature is one of the best ways to increase click through to your products and your store. not only can you tag your feed post, just like you tag other accounts, but you can now mention clickable products in your captions and add product tags to your stories and your reels. not only is this super helpful for customers to be able to shop your products, but tagging also helps you get discovered in the first place. instagram's shop tab is curated based on an algorithm, meaning that your tagged products can be shown to people who have never heard of you before, just because they've shown interest in similar products in the past. in many ways, this is a win-win, because you get to reach new people and customers get introduced to products that they're pretty likely to love. but typically only tagged products will get featured on this tab, so it's a really good idea to incorporate product tagging into your regular social media marketing. earlier this year, instagram also made the very exciting announcement that soon, customers will be able to tag any product in their own post from any brand. currently, you can only tag your own products when posting, but just think of how awesome it will be when your loyal customers can tag your products and spread the love for you. so it's worth it to set up your account properly now, so that you're all prepped and ready to go once this feature rolls out. number two: create shoppable ads. setting up instagram shopping lets you take your ads to the next level, which is what you want if you're going to be investing money into your marketing using shoppable ads inste.
How to Enable Instagram Shopping for your Shopify Business | Product Tagging & Shoppable Feed
how do you enable instagram product tagging for your shopify business and sell products directly from your instagram shop? [Music]. hi everyone, i'm lydia, and on this channel we tok about social media marketing for business and how to grow online: instagram, pinterest, facebook and other social media marketing strategy. if you're interested in these topics, make sure to subscribe before you leave. so if you don't know, instagram product tagging for shopify business is a bit different than for any other business, because the catalog creation is being made by shopify, so you won't need to create a manual catalog. shopify does that automatikally for you. so before you even think of applying for this feature on instagram, what you need to do is make sure that you don't have any errors in your products in your catalog. so in the products that you've listed on shopify, on your shopify page, make sure you have a title, a description and photos for every single one of your products, because that will allow your catalog to have no errors and the application for instagram product tagging will go a lot smoother. so now the first thing that you need in order to get instagram shopping on your instagram account is to have a facebook page for your business and make sure to do the setting that that button on your facebook page leads people to shop on your website. as well as that, make sure to have a profile image, a cover image, and grow your facebook page a little bit before trying to apply, because facebook wants to see activity on your account. the next thing that you need is an instagram business account, so turn your account into a business one, and after that you also need to grow your account a little bit as well. there isn't a set number of followers that you need to have, or of posts or stories posted, but you do need to have your account grown a bit because otherwise your risk of getting rejected on the motive that you don't have an established presence on instagram. so instagram says that you need to have an established presence on the account. so basically engage with your followers, have activity on your account and basically be credible as a brand on instagram. after you have that on your instagram account and you connect the two through business manager, through facebook business manager, by going to facebook business settings and accounts and connect your facebook page there and your instagram account, also make sure you are an admin for both of those, so you are a partner with your unique facebook account there for your business as well as an admin for your page. after that, what you'll be needing to do is to verify your domain. so to verify your domain you have to go to your facebook business manager, brand safety and domains. there you will need to add your domain without the www extension, so just add incomingsuccesscom. i usually use the third method of verifying the domain, which is adding the head code in an app in shopify. so you'll need to get that code, copy it and then go to shopify app store and install the head app. just type in head, and this is the app that you need to install. once you've done that, you will need to start the free trial. you have three days free trial and, don't worry, they won't charge you. but you can start the free trial and then go to special pages- all pages, site wide- and add your code there. once you save it, you'll need to wait a few minutes before facebook will find the code in your website. so wait a few minutes. then go back to facebook business manager, refresh the page and click verify. this is what you should be seeing: that your domain is verified and that the little round circle next to your domain is now green and says verified is no longer red. another thing i want to mention about domain verification is that you cannot apply for instagram product tagging if you have a domain with the extensionmyshopifycom. you need to purchase your own domain, and you can do so from shopify or you can go for a godaddy domain. the website is down below. they have a bunch of domains you can choose from, and here is how you add that domain to shopify after you purchase it. to add your new domain to shopify, all you need to do is sign into your shopify account, go to sales channels and online store and then click on domains. after that, you'll be able to buy a new domain, transfer an existing domain or connect an existing domain. so if you've already purchased a domain from godaddy, all you have to do is click on transfer domain and write the domain you want to add. after that, you'll be given instructions on exactly how to transfer that domain to your shopify account. after your domain verification is done, what you need to do is to apply for product tagging, and there are two ways in which you can do that. the first way is by going to your instagram account. just simply, as everyone else does, go to settings business and set up instagram shopping from there, you'll be asked to add the facebook page, the facebook account that you have, the catalog, the domain, and you'll be asked to agree with their policies. after that you'll be able to submit your account for review. another way you can apply for instagram product tagging on your shopify store is by going directly in shopify to the facebook sales channel app and just connect your facebook account there, connect your page, and then they will ask you to review the shop and they will ask you to apply to have a shop on instagram. usually, if this works and instagram improves your account for shopping, in a few days you'll get a notification on your instagram account saying you can start tagging products now and add a shop. option will be shown on your profile. if that doesn't happen and instagram doesn't approve your account, there are two ways in which you can appeal their decision. the first way is by going to your instagram app, to settings, business and shopping, and there you'll see the option of requesting another review and the reason which they didn't approve your account. so before you even think of applying again or requesting another review, make sure to take note of why they didn't approve before and make the changes that they ask you to make in order to get your account approved. then you can write them a reason why you think they should approve your account and ask them to review it again. the second way: if that doesn't work as well, you can go to shopify in the facebook sales channel app and there you will see the option of contacting facebook support directly, or you can do so by clicking the link below. even if you don't have a shopify business and are watching this, you can click the link below to contact facebook support regarding instagram shopping. they will ask you to add in a few details, maybe include a screenshot of what is not working, and they usually respond really fast and are very helpful. so click the link below and contact them. be sure to be signed into your facebook account when you're doing this. now, after you finally get approvals, left for you to do is to start tagging products in your posts, in your stories and, of course, creating and designing a shop that is unique to your brand, and you can do that from commerce manager in facebook. so there you go. this is how you apply for instagram product tagging, even if you have a shopify business. as i said, the process is a bit different, but it should work for you if you have a shopify business. so that was pretty much it for this video. thank you so much for watching. i hope this has been helpful to you and now you know how to apply for instagram product tagging and start an instagram shop with your shopify business. if you've enjoyed this video, don't forget to leave it a like and subscribe down below for more such videos every single week. you can also follow me on instagram for ih tvs with insights on my business and income reports and all of that and also educational reels on social media marketing. thank you so much again for watching and i will see you in my next video. 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How To Connect Shopify Store to Facebook & Instagram Shop in 2022
hi guys, um, so in today's video, I wanted to show you how you can connect your Shopify store to a Instagram or Facebook shop so you can sync your products automatikally and you can have that shop on Instagram and Facebook so that you can you're able to sell whatever products you like on those social media platforms and integrate the two. okay, so let's get started. so, to begin this, you you first need a Facebook page and an Instagram account. obviously, once you have that and you have your Shopify store, or you need to actually first go to to your business Suite. you need to go create an account and if you're in your business Suite, what you're going to need to do is you're going to need to have a business, your business manager set up and you're going to need to create a Commerce account, and that should be over there. but what you're going to need to do, if you click on your Commerce manager over here inside your business Suite- so your business Suite is very your business manager- is going to to be for your different accounts. so if I click on the account that I'm looking for and I go to Commerce manager, it's going to show me that I have a product catalog already set up and you need this catalog to be able to sync this your products to, from Shopify to meter. and you do that by simply just adding catalog and then running through these, the wizard. so if, for example, you have an e-commerce store and just carry on, next you'll say, connect to a partner platform and you'll select Shopify and then you'll go to Shopify and you would then log in with your Shopify account and that will sync and connect your Shopify store to your commas manager and that will sync your products and and by doing that, you can have your catalog set up on meta. and then, once that is done- if you just go back, once that's done, then you're just gonna have to create, we're gonna have to sync your, your Shopify store, to Facebook or meter or Instagram and you, that will be, you'll be able to display all your products and make it shoppable on those social media platforms. so to do that part of it, you're going to have to go to apps over here and we're gonna have to go to- if you click on- apps and sales channels and then from here we're going to need to add Facebook and Instagram. let me just go back, I just need to search for it, click on here and we're going to search for Facebook in the Shopify App Store and we're going to click on Facebook and Instagram by meta and click on add app. you can click on ADD cells Channel. okay, so now we've added the Facebook and Instagram sales channel to our Shopify store and then from here all we have to do is we're gonna have to follow this wizard over here and we're going to select start setup and then we're going to need to connect our Facebook account to our sales Channel. That's now installed on Shopify. we click on connect account. it will bring up your the accounts that are in your account Center and you can just click on that. click on both if you want Instagram on its own or if you want Facebook on its own. you can select either or or. you can just select both and you can connect. it's going to ask you if you what the sharing preference you want, and I'll just cover the default and I'll say save. and then it's going to ask if you want to connect a Facebook pixel, and we do want to do that so that we can track our conversions. so we can just say connect. if you do not have one already, you can just click on create new and that will create you a new pixel and that will connect to your Shopify store. so I'll just click on connect and I'll select, I agree and submit for review. so once you do this, you can um, it'll take a couple of days for them to review your, your shop and just make sure that you following all the the policies according to Facebook and Instagram, and once everybody viewed it, it usually takes about two to three days and then from there you will be able to get approval for that and then, once your approval comes through, you'll be able to sell on Facebook and Instagram and you'll be able to view your shop and you'd also be able to tag all your products when making posts on Instagram or Facebook. if you like this video, please don't forget to subscribe to the channel. but that's how you connect your Shopify store to Facebook and Instagram. thank you, goodbye.