Link Roundup Guide 2: What's a Link Roundup?
Published on: December 2 2022 by Ryan Stewart
Link Roundup Guide 2: What's a Link Roundup?
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Table of Contents About Link Roundup Guide 2: What's a Link Roundup?
Link Roundup Guide 2: What's a Link Roundup?
| startTime | durationTime | text |
| 00:00:00 | 00:00:06 | in this video I am going to be telling |
| 00:00:03 | 00:00:08 | you exactly what a link roundup is and |
| 00:00:06 | 00:00:11 | I'm going to show you some live examples |
| 00:00:08 | 00:00:13 | of roundup so you really understand them |
| 00:00:11 | 00:00:15 | so link roundups are very |
| 00:00:13 | 00:00:18 | straightforward they are when bloggers |
| 00:00:15 | 00:00:20 | link out to their favorite updates so |
| 00:00:18 | 00:00:21 | for example you know they could do a |
| 00:00:20 | 00:00:24 | weekly roundup of their favorite blog |
| 00:00:21 | 00:00:26 | posts their monthly roundup of their |
| 00:00:24 | 00:00:27 | favorite blog posts there's a lot of |
| 00:00:26 | 00:00:30 | different ways to format them and I'll |
| 00:00:27 | 00:00:32 | show you but they're great for link |
| 00:00:30 | 00:00:35 | building because these are people these |
| 00:00:32 | 00:00:38 | are bloggers that are actively looking |
| 00:00:35 | 00:00:41 | for links so it's a really easy way for |
| 00:00:38 | 00:00:42 | us to score links in handfuls because |
| 00:00:41 | 00:00:44 | we're approaching people who are |
| 00:00:42 | 00:00:46 | actively looking to reach out right it's |
| 00:00:44 | 00:00:49 | not like we're cold pitching somebody |
| 00:00:46 | 00:00:50 | these people are consistently publishing |
| 00:00:49 | 00:00:52 | this content and they're looking for |
| 00:00:50 | 00:00:55 | content to link to so all we have to do |
| 00:00:52 | 00:00:57 | is find them and pitch them the right |
| 00:00:55 | 00:01:01 | piece of content now what's important to |
| 00:00:57 | 00:01:03 | note is that you have to have a blog |
| 00:01:01 | 00:01:06 | post or a guide or something of value |
| 00:01:03 | 00:01:10 | that was recently published on your |
| 00:01:06 | 00:01:14 | website you cannot pitch a home page or |
| 00:01:10 | 00:01:17 | a services page it has to be a update on |
| 00:01:14 | 00:01:19 | your website in it has to be good |
| 00:01:17 | 00:01:21 | because otherwise these people are not |
| 00:01:19 | 00:01:23 | going to link to it because most of |
| 00:01:21 | 00:01:26 | these people have high traffic websites |
| 00:01:23 | 00:01:27 | and they're gonna be sending visitors to |
| 00:01:26 | 00:01:31 | your website so they want to be |
| 00:01:27 | 00:01:33 | represented in the right way so it's |
| 00:01:31 | 00:01:36 | also important to note that this should |
| 00:01:33 | 00:01:38 | only be done periodically we do not want |
| 00:01:36 | 00:01:40 | a pitch bloggers every single time that |
| 00:01:38 | 00:01:42 | we have an update because they're gonna |
| 00:01:40 | 00:01:43 | get tired it's like the boy who cried |
| 00:01:42 | 00:01:45 | wolf they're not gonna continuously |
| 00:01:43 | 00:01:48 | update so this needs to be planned so I |
| 00:01:45 | 00:01:50 | like to do it quarterly every three |
| 00:01:48 | 00:01:52 | months when I have a really really good |
| 00:01:50 | 00:01:54 | blog post then I'll go down the list and |
| 00:01:52 | 00:01:56 | pitch people but I do not do it every |
| 00:01:54 | 00:01:58 | time I have a blog post because it's |
| 00:01:56 | 00:02:01 | just annoying and they again like I said |
| 00:01:58 | 00:02:04 | it has to be a really good update a |
| 00:02:01 | 00:02:07 | really really good update or no one is |
| 00:02:04 | 00:02:09 | gonna hear you out and over time if you |
| 00:02:07 | 00:02:11 | publish good stuff over and over and |
| 00:02:09 | 00:02:12 | over you're gonna build relationships |
| 00:02:11 | 00:02:13 | with these people you're already gonna |
| 00:02:12 | 00:02:15 | be on their rate |
| 00:02:13 | 00:02:17 | they're gonna find you I mean what |
| 00:02:15 | 00:02:19 | happens with me now is that after I |
| 00:02:17 | 00:02:22 | started pitching these people and I |
| 00:02:19 | 00:02:24 | consistently pitch them great they |
| 00:02:22 | 00:02:26 | then subscribe to my RSS feed they |
| 00:02:24 | 00:02:28 | followed me on Twitter my facebook page |
| 00:02:26 | 00:02:30 | so now they are regularly regularly |
| 00:02:28 | 00:02:33 | discovered say that three times fast |
| 00:02:30 | 00:02:36 | their regularly discovering my content |
| 00:02:33 | 00:02:38 | because I'm already on the radar so the |
| 00:02:36 | 00:02:40 | key to this is really again it's just |
| 00:02:38 | 00:02:43 | having good stuff on your website that |
| 00:02:40 | 00:02:45 | you're consistently pumping out so now |
| 00:02:43 | 00:02:47 | let me show you some examples of link |
| 00:02:45 | 00:02:49 | roundup so I've got links in here but |
| 00:02:47 | 00:02:51 | I've also got them open live this one |
| 00:02:49 | 00:02:52 | was on problogger this is a great |
| 00:02:51 | 00:02:54 | website now as you can see it's called |
| 00:02:52 | 00:02:57 | the reading roundup what's new in |
| 00:02:54 | 00:02:59 | blogging lately and as you can see it's |
| 00:02:57 | 00:03:01 | literally just a list of links and where |
| 00:02:59 | 00:03:04 | they came from and it's got a little |
| 00:03:01 | 00:03:06 | blurb underneath it but really |
| 00:03:04 | 00:03:07 | straightforward right as you can see |
| 00:03:06 | 00:03:10 | this is what some of them look like |
| 00:03:07 | 00:03:12 | they're just a list of links with their |
| 00:03:10 | 00:03:14 | favorite stuff from that week here's |
| 00:03:12 | 00:03:16 | another ones on Matthew Woodward this is |
| 00:03:14 | 00:03:17 | called the very best of internet market |
| 00:03:16 | 00:03:19 | so as you can see they're not all called |
| 00:03:17 | 00:03:21 | roundups what they are called is gonna |
| 00:03:19 | 00:03:24 | be dependant on that website they are |
| 00:03:21 | 00:03:26 | never called the same thing so note to |
| 00:03:24 | 00:03:28 | the link prospector you have to |
| 00:03:26 | 00:03:29 | understand how to use search operators |
| 00:03:28 | 00:03:31 | and I'll tok about that in the next one |
| 00:03:29 | 00:03:33 | but so this one is the very best posts |
| 00:03:31 | 00:03:36 | of September the best link building |
| 00:03:33 | 00:03:39 | posts a bunch of different stuff in here |
| 00:03:36 | 00:03:41 | here's another one this is on blog zone |
| 00:03:39 | 00:03:43 | this is called remarketing best |
| 00:03:41 | 00:03:44 | practikes this is just these are the |
| 00:03:43 | 00:03:47 | names of the posts and this is called |
| 00:03:44 | 00:03:48 | speed link okay and what he does here is |
| 00:03:47 | 00:03:49 | he just writes this as a blog post for |
| 00:03:48 | 00:03:52 | me so you can see it's actually not like |
| 00:03:49 | 00:03:54 | a list it's actually a blog post where |
| 00:03:52 | 00:03:57 | he links out to different stuff so again |
| 00:03:54 | 00:03:59 | I'm trying to show you different formats |
| 00:03:57 | 00:04:00 | so you understand what to look for when |
| 00:03:59 | 00:04:02 | you're finding these things this one is |
| 00:04:00 | 00:04:04 | on link arathi I've been on here a bunch |
| 00:04:02 | 00:04:06 | of times this is the link arathi roundup |
| 00:04:04 | 00:04:08 | and again this is the same form as the |
| 00:04:06 | 00:04:10 | first one is the title of the post the |
| 00:04:08 | 00:04:13 | name of the post in a small blurb and |
| 00:04:10 | 00:04:15 | then a link to the post very |
| 00:04:13 | 00:04:18 | straightforward you can see why these |
| 00:04:15 | 00:04:19 | are valuable because literally it's just |
| 00:04:18 | 00:04:21 | an easy link and it's an easy pitch |
| 00:04:19 | 00:04:23 | here's a final one I'll show you this is |
| 00:04:21 | 00:04:27 | called the weekly measure so again this |
| 00:04:23 | 00:04:27 | is not called a roundup so yet it's |
| 00:04:27 | 00:04:29 | still |
| 00:04:27 | 00:04:31 | so I'm hoping that that makes sense to |
| 00:04:29 | 00:04:33 | you and I'm gonna show you in the next |
| 00:04:31 | 00:04:35 | couple of videos how to really really |
| 00:04:33 | 00:04:38 | prospect for these to make sure that |
| 00:04:35 | 00:04:40 | you're finding the right opportunities |
| 00:04:38 | 00:04:43 | so that's the intro to link roundups in |
| 00:04:40 | 00:04:44 | what link roundups are make sure you |
| 00:04:43 | 00:04:46 | consult the slides because it's got the |
| 00:04:44 | 00:04:49 | links and it's also got the notes in |
| 00:04:46 | 00:04:49 | here for you to review |
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