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Link Roundup Guide 2: What's a Link Roundup?

Published on: December 2 2022 by Ryan Stewart

Link Roundup Guide 2: What's a Link Roundup?

The above is a brief introduction to Link Roundup Guide 2: What's a Link Roundup?.

Let's move on to the first section of Link Roundup Guide 2: What's a Link Roundup?!

Link Roundup Guide 2: What's a Link Roundup?

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00:00:00 00:00:06 in this video I am going to be telling
00:00:03 00:00:08 you exactly what a link roundup is and
00:00:06 00:00:11 I'm going to show you some live examples
00:00:08 00:00:13 of roundup so you really understand them
00:00:11 00:00:15 so link roundups are very
00:00:13 00:00:18 straightforward they are when bloggers
00:00:15 00:00:20 link out to their favorite updates so
00:00:18 00:00:21 for example you know they could do a
00:00:20 00:00:24 weekly roundup of their favorite blog
00:00:21 00:00:26 posts their monthly roundup of their
00:00:24 00:00:27 favorite blog posts there's a lot of
00:00:26 00:00:30 different ways to format them and I'll
00:00:27 00:00:32 show you but they're great for link
00:00:30 00:00:35 building because these are people these
00:00:32 00:00:38 are bloggers that are actively looking
00:00:35 00:00:41 for links so it's a really easy way for
00:00:38 00:00:42 us to score links in handfuls because
00:00:41 00:00:44 we're approaching people who are
00:00:42 00:00:46 actively looking to reach out right it's
00:00:44 00:00:49 not like we're cold pitching somebody
00:00:46 00:00:50 these people are consistently publishing
00:00:49 00:00:52 this content and they're looking for
00:00:50 00:00:55 content to link to so all we have to do
00:00:52 00:00:57 is find them and pitch them the right
00:00:55 00:01:01 piece of content now what's important to
00:00:57 00:01:03 note is that you have to have a blog
00:01:01 00:01:06 post or a guide or something of value
00:01:03 00:01:10 that was recently published on your
00:01:06 00:01:14 website you cannot pitch a home page or
00:01:10 00:01:17 a services page it has to be a update on
00:01:14 00:01:19 your website in it has to be good
00:01:17 00:01:21 because otherwise these people are not
00:01:19 00:01:23 going to link to it because most of
00:01:21 00:01:26 these people have high traffic websites
00:01:23 00:01:27 and they're gonna be sending visitors to
00:01:26 00:01:31 your website so they want to be
00:01:27 00:01:33 represented in the right way so it's
00:01:31 00:01:36 also important to note that this should
00:01:33 00:01:38 only be done periodically we do not want
00:01:36 00:01:40 a pitch bloggers every single time that
00:01:38 00:01:42 we have an update because they're gonna
00:01:40 00:01:43 get tired it's like the boy who cried
00:01:42 00:01:45 wolf they're not gonna continuously
00:01:43 00:01:48 update so this needs to be planned so I
00:01:45 00:01:50 like to do it quarterly every three
00:01:48 00:01:52 months when I have a really really good
00:01:50 00:01:54 blog post then I'll go down the list and
00:01:52 00:01:56 pitch people but I do not do it every
00:01:54 00:01:58 time I have a blog post because it's
00:01:56 00:02:01 just annoying and they again like I said
00:01:58 00:02:04 it has to be a really good update a
00:02:01 00:02:07 really really good update or no one is
00:02:04 00:02:09 gonna hear you out and over time if you
00:02:07 00:02:11 publish good stuff over and over and
00:02:09 00:02:12 over you're gonna build relationships
00:02:11 00:02:13 with these people you're already gonna
00:02:12 00:02:15 be on their rate
00:02:13 00:02:17 they're gonna find you I mean what
00:02:15 00:02:19 happens with me now is that after I
00:02:17 00:02:22 started pitching these people and I
00:02:19 00:02:24 consistently pitch them great they
00:02:22 00:02:26 then subscribe to my RSS feed they
00:02:24 00:02:28 followed me on Twitter my facebook page
00:02:26 00:02:30 so now they are regularly regularly
00:02:28 00:02:33 discovered say that three times fast
00:02:30 00:02:36 their regularly discovering my content
00:02:33 00:02:38 because I'm already on the radar so the
00:02:36 00:02:40 key to this is really again it's just
00:02:38 00:02:43 having good stuff on your website that
00:02:40 00:02:45 you're consistently pumping out so now
00:02:43 00:02:47 let me show you some examples of link
00:02:45 00:02:49 roundup so I've got links in here but
00:02:47 00:02:51 I've also got them open live this one
00:02:49 00:02:52 was on problogger this is a great
00:02:51 00:02:54 website now as you can see it's called
00:02:52 00:02:57 the reading roundup what's new in
00:02:54 00:02:59 blogging lately and as you can see it's
00:02:57 00:03:01 literally just a list of links and where
00:02:59 00:03:04 they came from and it's got a little
00:03:01 00:03:06 blurb underneath it but really
00:03:04 00:03:07 straightforward right as you can see
00:03:06 00:03:10 this is what some of them look like
00:03:07 00:03:12 they're just a list of links with their
00:03:10 00:03:14 favorite stuff from that week here's
00:03:12 00:03:16 another ones on Matthew Woodward this is
00:03:14 00:03:17 called the very best of internet market
00:03:16 00:03:19 so as you can see they're not all called
00:03:17 00:03:21 roundups what they are called is gonna
00:03:19 00:03:24 be dependant on that website they are
00:03:21 00:03:26 never called the same thing so note to
00:03:24 00:03:28 the link prospector you have to
00:03:26 00:03:29 understand how to use search operators
00:03:28 00:03:31 and I'll tok about that in the next one
00:03:29 00:03:33 but so this one is the very best posts
00:03:31 00:03:36 of September the best link building
00:03:33 00:03:39 posts a bunch of different stuff in here
00:03:36 00:03:41 here's another one this is on blog zone
00:03:39 00:03:43 this is called remarketing best
00:03:41 00:03:44 practikes this is just these are the
00:03:43 00:03:47 names of the posts and this is called
00:03:44 00:03:48 speed link okay and what he does here is
00:03:47 00:03:49 he just writes this as a blog post for
00:03:48 00:03:52 me so you can see it's actually not like
00:03:49 00:03:54 a list it's actually a blog post where
00:03:52 00:03:57 he links out to different stuff so again
00:03:54 00:03:59 I'm trying to show you different formats
00:03:57 00:04:00 so you understand what to look for when
00:03:59 00:04:02 you're finding these things this one is
00:04:00 00:04:04 on link arathi I've been on here a bunch
00:04:02 00:04:06 of times this is the link arathi roundup
00:04:04 00:04:08 and again this is the same form as the
00:04:06 00:04:10 first one is the title of the post the
00:04:08 00:04:13 name of the post in a small blurb and
00:04:10 00:04:15 then a link to the post very
00:04:13 00:04:18 straightforward you can see why these
00:04:15 00:04:19 are valuable because literally it's just
00:04:18 00:04:21 an easy link and it's an easy pitch
00:04:19 00:04:23 here's a final one I'll show you this is
00:04:21 00:04:27 called the weekly measure so again this
00:04:23 00:04:27 is not called a roundup so yet it's
00:04:27 00:04:29 still
00:04:27 00:04:31 so I'm hoping that that makes sense to
00:04:29 00:04:33 you and I'm gonna show you in the next
00:04:31 00:04:35 couple of videos how to really really
00:04:33 00:04:38 prospect for these to make sure that
00:04:35 00:04:40 you're finding the right opportunities
00:04:38 00:04:43 so that's the intro to link roundups in
00:04:40 00:04:44 what link roundups are make sure you
00:04:43 00:04:46 consult the slides because it's got the
00:04:44 00:04:49 links and it's also got the notes in
00:04:46 00:04:49 here for you to review

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