Make $1,700/DAY Working Online From HOME (Step By Step)
Published on: December 4 2022 by Hayden Bowles
Make $1,700/DAY Working Online From HOME (Step By Step)
Table of Contents
Make $1,700/DAY Working Online From HOME (Step By Step)
| startTime | durationTime | text |
| 00:00:00 | 00:00:03 | hey what's going on everyone it is |
| 00:00:01 | 00:00:05 | hayden here back with another video and |
| 00:00:03 | 00:00:07 | welcome into this one |
| 00:00:05 | 00:00:08 | we have a very very special video for |
| 00:00:07 | 00:00:10 | you today |
| 00:00:08 | 00:00:12 | that is going to tok about some really |
| 00:00:10 | 00:00:14 | cool ways to make money online |
| 00:00:12 | 00:00:15 | specifically in the e-commerce space so |
| 00:00:14 | 00:00:16 | a lot of people have actually been |
| 00:00:15 | 00:00:18 | asking me this |
| 00:00:16 | 00:00:20 | saying you know as all the examples that |
| 00:00:18 | 00:00:21 | i share on e-commerce you know showing |
| 00:00:20 | 00:00:22 | stuff all the way from 100 |
| 00:00:21 | 00:00:25 | a day to doing like millions of dollars |
| 00:00:22 | 00:00:27 | in a month and people like okay well |
| 00:00:25 | 00:00:28 | that stuff has gotten saturated you know |
| 00:00:27 | 00:00:30 | a lot of people have tried to do it a |
| 00:00:28 | 00:00:31 | lot of people do that actually every |
| 00:00:30 | 00:00:33 | single day |
| 00:00:31 | 00:00:34 | and so it's harder to do you know it |
| 00:00:33 | 00:00:35 | only works on your brand's only works on |
| 00:00:34 | 00:00:36 | your stuff that you've been building for |
| 00:00:35 | 00:00:38 | years |
| 00:00:36 | 00:00:39 | and that's actually not the case so i |
| 00:00:38 | 00:00:41 | want to break this down |
| 00:00:39 | 00:00:44 | through kind of a case study format for |
| 00:00:41 | 00:00:46 | a new client inside of my advertising |
| 00:00:44 | 00:00:48 | agency who yesterday from the ads that |
| 00:00:46 | 00:00:50 | were running for them |
| 00:00:48 | 00:00:52 | did over 1700 in sales they crossed the |
| 00:00:50 | 00:00:54 | hundred thousand dollar mark |
| 00:00:52 | 00:00:56 | in sales in the last two months two and |
| 00:00:54 | 00:00:57 | a half months and it's been a nice and |
| 00:00:56 | 00:00:59 | consistent growth for them |
| 00:00:57 | 00:01:00 | so it's i want to kind of break that |
| 00:00:59 | 00:01:02 | down walk you through |
| 00:01:00 | 00:01:04 | what we look for in products and what we |
| 00:01:02 | 00:01:05 | look for in the advertising |
| 00:01:04 | 00:01:08 | because those are the two biggest things |
| 00:01:05 | 00:01:11 | you can take a website pop it up today |
| 00:01:08 | 00:01:12 | brand new and start making sales it just |
| 00:01:11 | 00:01:14 | comes down to how you're setting it up |
| 00:01:12 | 00:01:17 | and i i know that some people think that |
| 00:01:14 | 00:01:18 | it gets saturated but saturation is kind |
| 00:01:17 | 00:01:19 | of just an idea |
| 00:01:18 | 00:01:21 | you know it's all about the product |
| 00:01:19 | 00:01:22 | you're selling and how you're marketing |
| 00:01:21 | 00:01:23 | that you know if you have the same exact |
| 00:01:22 | 00:01:25 | video as everyone else |
| 00:01:23 | 00:01:26 | yeah it might be a little bit used out |
| 00:01:25 | 00:01:28 | but i'm gonna go through all this in a |
| 00:01:26 | 00:01:29 | moment inside of my laptop |
| 00:01:28 | 00:01:32 | and you'll get a good sense of what it |
| 00:01:29 | 00:01:34 | is that at least we do at my advertising |
| 00:01:32 | 00:01:35 | agency what i do on my own brands |
| 00:01:34 | 00:01:37 | any stores that i decide to throw up |
| 00:01:35 | 00:01:38 | throughout the year like you know i |
| 00:01:37 | 00:01:40 | always usually put up a valentine's day |
| 00:01:38 | 00:01:40 | store and stuff like that for a good 30 |
| 00:01:40 | 00:01:42 | days |
| 00:01:40 | 00:01:44 | just things of that nature so that you |
| 00:01:42 | 00:01:45 | can start getting some sales coming in |
| 00:01:44 | 00:01:46 | consistently |
| 00:01:45 | 00:01:47 | especially if you're bored at home |
| 00:01:46 | 00:01:48 | during quarantine and have a bunch of |
| 00:01:47 | 00:01:50 | extra time |
| 00:01:48 | 00:01:52 | this really isn't that difficult to do |
| 00:01:50 | 00:01:53 | it just takes time to learn so i hope |
| 00:01:52 | 00:01:54 | you enjoyed this video |
| 00:01:53 | 00:01:56 | i would really appreciate if you smash a |
| 00:01:54 | 00:01:57 | like on it right now |
| 00:01:56 | 00:01:59 | and if you have any questions throughout |
| 00:01:57 | 00:02:00 | it feel free to leave it in the comment |
| 00:01:59 | 00:02:01 | section below |
| 00:02:00 | 00:02:03 | and with that being said let's jump |
| 00:02:01 | 00:02:04 | inside of my computer and start going |
| 00:02:03 | 00:02:07 | through it all right so |
| 00:02:04 | 00:02:07 | 1700 i mean holy cow that is a lot of |
| 00:02:07 | 00:02:11 | money |
| 00:02:07 | 00:02:12 | understand that it is not all profit now |
| 00:02:11 | 00:02:14 | that almost doesn't matter profit and |
| 00:02:12 | 00:02:15 | revenue huge difference inside of |
| 00:02:14 | 00:02:17 | business i feel like in the online space |
| 00:02:15 | 00:02:19 | enough people don't clarify the |
| 00:02:17 | 00:02:22 | difference um however |
| 00:02:19 | 00:02:23 | with seventeen hundred dollars if you're |
| 00:02:22 | 00:02:25 | selling a product that's at least under |
| 00:02:23 | 00:02:26 | a hundred dollars which this one is this |
| 00:02:25 | 00:02:30 | is like a 65 to 70 |
| 00:02:26 | 00:02:31 | average order value aov um with a 1700 |
| 00:02:30 | 00:02:33 | a day in sales somewhere around that |
| 00:02:31 | 00:02:35 | mark you're getting 10 20 30 40 |
| 00:02:33 | 00:02:37 | conversions every single day |
| 00:02:35 | 00:02:39 | what does that mean beyond the money |
| 00:02:37 | 00:02:40 | side of things can any of my marketers |
| 00:02:39 | 00:02:41 | in here |
| 00:02:40 | 00:02:43 | tell me what that means you're going to |
| 00:02:41 | 00:02:44 | start getting a lot of customer feedback |
| 00:02:43 | 00:02:46 | so you're going to truly know if your |
| 00:02:44 | 00:02:47 | product is good what people think of it |
| 00:02:46 | 00:02:48 | the truth will come out when you start |
| 00:02:47 | 00:02:50 | doing volume |
| 00:02:48 | 00:02:51 | you're going to be able to test your |
| 00:02:50 | 00:02:53 | customer support infrastructure |
| 00:02:51 | 00:02:55 | making sure your payment processor is |
| 00:02:53 | 00:02:56 | good but you're also this is my favorite |
| 00:02:55 | 00:02:59 | thing the most important to me |
| 00:02:56 | 00:03:01 | you're building data on your facebook |
| 00:02:59 | 00:03:01 | pixel and this is crucial for the long |
| 00:03:01 | 00:03:03 | run |
| 00:03:01 | 00:03:04 | you want to be building the right data |
| 00:03:03 | 00:03:06 | you want to make sure that you're |
| 00:03:04 | 00:03:07 | getting consistent conversions inside |
| 00:03:06 | 00:03:08 | the right interest that you are |
| 00:03:07 | 00:03:09 | targeting |
| 00:03:08 | 00:03:11 | which we're going to go through so that |
| 00:03:09 | 00:03:13 | you can basically be building more and |
| 00:03:11 | 00:03:15 | more data and what that does for you is |
| 00:03:13 | 00:03:16 | after you get a few hundred sales and |
| 00:03:15 | 00:03:17 | that's all tracked on your facebook |
| 00:03:16 | 00:03:20 | pixel |
| 00:03:17 | 00:03:22 | facebook can now learn who your customer |
| 00:03:20 | 00:03:24 | is and you could literally i don't see |
| 00:03:22 | 00:03:26 | many people do this it works phenomenal |
| 00:03:24 | 00:03:28 | you could go target |
| 00:03:26 | 00:03:30 | nothing literally nothing and this is |
| 00:03:28 | 00:03:32 | something we my friends laugh about |
| 00:03:30 | 00:03:34 | once you have 500 sales a thousand sales |
| 00:03:32 | 00:03:36 | you can put no interest you can just |
| 00:03:34 | 00:03:37 | target worldwide and run the ad there is |
| 00:03:36 | 00:03:40 | no |
| 00:03:37 | 00:03:42 | like who's who no filter just reaching |
| 00:03:40 | 00:03:43 | you know is whatever it is 240 million |
| 00:03:42 | 00:03:45 | people and it'll work |
| 00:03:43 | 00:03:47 | almost every single time and it's a very |
| 00:03:45 | 00:03:48 | scalable audience i mean you can start |
| 00:03:47 | 00:03:49 | spending |
| 00:03:48 | 00:03:52 | the most i spent on a no interest |
| 00:03:49 | 00:03:53 | targeting cbo is twenty thousand dollars |
| 00:03:52 | 00:03:55 | a day and that's because it works and it |
| 00:03:53 | 00:03:56 | stays optimized because it's such a |
| 00:03:55 | 00:03:58 | large group of people |
| 00:03:56 | 00:04:00 | so that's why the data is important okay |
| 00:03:58 | 00:04:01 | so let's take a look at this and dive a |
| 00:04:00 | 00:04:04 | little bit deeper |
| 00:04:01 | 00:04:05 | as you can see 23 orders like i said the |
| 00:04:04 | 00:04:06 | average order value somewhere around |
| 00:04:05 | 00:04:08 | like that 60 70 |
| 00:04:06 | 00:04:09 | range so a good amount of consistent |
| 00:04:08 | 00:04:11 | sales it might have actually been like a |
| 00:04:09 | 00:04:13 | little over 75 |
| 00:04:11 | 00:04:14 | but regardless starting to get nice and |
| 00:04:13 | 00:04:15 | consistent that's just coming in every |
| 00:04:14 | 00:04:17 | single day |
| 00:04:15 | 00:04:19 | i mean right now as i'm filming this |
| 00:04:17 | 00:04:19 | it's 10 a.m there's already 900 in sales |
| 00:04:19 | 00:04:22 | so |
| 00:04:19 | 00:04:23 | nice and consistent but what is this for |
| 00:04:22 | 00:04:24 | those who might not recognize what this |
| 00:04:23 | 00:04:26 | picture is |
| 00:04:24 | 00:04:29 | this is the shopify dashboard and |
| 00:04:26 | 00:04:30 | shopify is a huge ecommerce platform one |
| 00:04:29 | 00:04:31 | of the biggest i mean |
| 00:04:30 | 00:04:33 | you might have seen their stok blowing |
| 00:04:31 | 00:04:36 | up over the past year but |
| 00:04:33 | 00:04:38 | shopify is a huge company now they're |
| 00:04:36 | 00:04:39 | very very beginner friendly |
| 00:04:38 | 00:04:41 | that actually turns away some |
| 00:04:39 | 00:04:42 | experienced people a lot of my stuff is |
| 00:04:41 | 00:04:44 | no |
| 00:04:42 | 00:04:46 | longer hosted on shopify that's |
| 00:04:44 | 00:04:47 | irrelevant that's just me trying to you |
| 00:04:46 | 00:04:49 | know optimize my conversion rate and get |
| 00:04:47 | 00:04:50 | the best possible checkout experience |
| 00:04:49 | 00:04:52 | for my customers |
| 00:04:50 | 00:04:53 | but shopify is a great platform |
| 00:04:52 | 00:04:56 | especially if you're starting out |
| 00:04:53 | 00:04:56 | because it's so dialed in with taking |
| 00:04:56 | 00:04:58 | you |
| 00:04:56 | 00:05:00 | less than an hour to set everything up i |
| 00:04:58 | 00:05:02 | mean it's just almost instantaneous |
| 00:05:00 | 00:05:04 | and their interactive platform to build |
| 00:05:02 | 00:05:05 | the website is super easy drag and drop |
| 00:05:04 | 00:05:06 | i mean it's already on there it's not |
| 00:05:05 | 00:05:08 | even really a drag and drop |
| 00:05:06 | 00:05:10 | you choose the theme and go from there |
| 00:05:08 | 00:05:13 | so that's a great way to do this |
| 00:05:10 | 00:05:15 | now that platform is commonly used for |
| 00:05:13 | 00:05:15 | e-commerce right people sell different |
| 00:05:15 | 00:05:18 | stuff on there |
| 00:05:15 | 00:05:20 | but e-commerce now this specific |
| 00:05:18 | 00:05:22 | screenshot and what this client's doing |
| 00:05:20 | 00:05:24 | what we're assisting them with and they |
| 00:05:22 | 00:05:25 | have very minimal involvement i mean now |
| 00:05:24 | 00:05:26 | they have a business doing almost two |
| 00:05:25 | 00:05:27 | thousand dollars a day |
| 00:05:26 | 00:05:30 | that's seven hundred thousand dollars a |
| 00:05:27 | 00:05:32 | year and they barely work on it so |
| 00:05:30 | 00:05:33 | this is what's called drop shipping and |
| 00:05:32 | 00:05:35 | if you guys aren't familiar with that |
| 00:05:33 | 00:05:38 | let's say i'm selling |
| 00:05:35 | 00:05:39 | a phone case or blue light blocking |
| 00:05:38 | 00:05:42 | glasses |
| 00:05:39 | 00:05:44 | well with this specifically you would be |
| 00:05:42 | 00:05:46 | able to sell this product |
| 00:05:44 | 00:05:48 | and then buy it and it's kind of the |
| 00:05:46 | 00:05:50 | reverse because let's say you want to go |
| 00:05:48 | 00:05:51 | flip stuff at a garage sale |
| 00:05:50 | 00:05:53 | well you got to go to the garage sale |
| 00:05:51 | 00:05:54 | you got to buy the product and then you |
| 00:05:53 | 00:05:55 | got to sell it |
| 00:05:54 | 00:05:56 | well with this it's backwards make sure |
| 00:05:55 | 00:05:58 | that you can actually buy the product |
| 00:05:56 | 00:05:58 | and you find where you're going to buy |
| 00:05:58 | 00:06:01 | it from |
| 00:05:58 | 00:06:03 | but you sell it and then you buy it okay |
| 00:06:01 | 00:06:04 | it's like for an example i have a friend |
| 00:06:03 | 00:06:06 | he's a pool cleaner he owns a pool |
| 00:06:04 | 00:06:07 | cleaning company and he will upsell |
| 00:06:06 | 00:06:09 | these people on like |
| 00:06:07 | 00:06:11 | renovating their stuff and like adding |
| 00:06:09 | 00:06:11 | in slides and this and rocks and a hot |
| 00:06:11 | 00:06:13 | tub |
| 00:06:11 | 00:06:15 | he does all that but he's not the one |
| 00:06:13 | 00:06:17 | who does it so he'll sell someone on it |
| 00:06:15 | 00:06:18 | and then go outsource it and hire |
| 00:06:17 | 00:06:20 | someone else to do it |
| 00:06:18 | 00:06:22 | so it's kind of you know that's at least |
| 00:06:20 | 00:06:24 | somewhat the idea you don't have what |
| 00:06:22 | 00:06:26 | you're selling yet but the cool thing is |
| 00:06:24 | 00:06:28 | that means you don't have inventory and |
| 00:06:26 | 00:06:30 | that means your upfront cost |
| 00:06:28 | 00:06:31 | zero so it makes it so much easier to |
| 00:06:30 | 00:06:33 | get into it and as long as again you |
| 00:06:31 | 00:06:34 | have the right product and you focus on |
| 00:06:33 | 00:06:35 | the marketing the right |
| 00:06:34 | 00:06:37 | way you're gonna be in the money every |
| 00:06:35 | 00:06:39 | single day okay so |
| 00:06:37 | 00:06:40 | uh this by the way is a specific skill |
| 00:06:39 | 00:06:41 | like i mentioned i've been working on |
| 00:06:40 | 00:06:43 | this for four plus years i just want to |
| 00:06:41 | 00:06:44 | put that out there this is not something |
| 00:06:43 | 00:06:45 | instantaneous |
| 00:06:44 | 00:06:47 | this is not fast it took me eight |
| 00:06:45 | 00:06:49 | dollars to make it what am i saying it |
| 00:06:47 | 00:06:51 | took me eight months to make a single |
| 00:06:49 | 00:06:53 | dollar in profit |
| 00:06:51 | 00:06:55 | okay and i probably had spent i mean |
| 00:06:53 | 00:06:56 | upwards of ten thousand dollars |
| 00:06:55 | 00:06:58 | throughout that period which at 15 years |
| 00:06:56 | 00:06:59 | old i mean that was all the money i had |
| 00:06:58 | 00:07:00 | saved all the money i was making during |
| 00:06:59 | 00:07:02 | those eight months |
| 00:07:00 | 00:07:04 | i put everything into this and put it |
| 00:07:02 | 00:07:05 | all on the line and it took eight months |
| 00:07:04 | 00:07:07 | which was a whole lot longer than i |
| 00:07:05 | 00:07:09 | expected and it was very frustrating |
| 00:07:07 | 00:07:10 | but after that it was twenty thousand |
| 00:07:09 | 00:07:12 | forty thousand |
| 00:07:10 | 00:07:14 | seventy thousand month after month after |
| 00:07:12 | 00:07:15 | month growing insane |
| 00:07:14 | 00:07:16 | so it's kind of that exponential growth |
| 00:07:15 | 00:07:17 | curve which is what a lot of our clients |
| 00:07:16 | 00:07:20 | see that's |
| 00:07:17 | 00:07:21 | what we do with the marketing so like i |
| 00:07:20 | 00:07:22 | mentioned this is a client store i'm the |
| 00:07:21 | 00:07:24 | one running the ads |
| 00:07:22 | 00:07:27 | helping them with their marketing it's |
| 00:07:24 | 00:07:28 | not just facebook ads that's the key |
| 00:07:27 | 00:07:30 | thing here because at least for |
| 00:07:28 | 00:07:31 | you know when i'm working with a client |
| 00:07:30 | 00:07:33 | and stuff i want to make sure that |
| 00:07:31 | 00:07:34 | they're in the money every single day |
| 00:07:33 | 00:07:35 | and we're going to tok about that in a |
| 00:07:34 | 00:07:38 | second |
| 00:07:35 | 00:07:39 | but one of the focuses too before i |
| 00:07:38 | 00:07:41 | really start spending a lot more on ads |
| 00:07:39 | 00:07:44 | to reach customers who i know will |
| 00:07:41 | 00:07:46 | buy i want to make sure that everything |
| 00:07:44 | 00:07:47 | else is as optimized as possible because |
| 00:07:46 | 00:07:49 | if i'm going to go |
| 00:07:47 | 00:07:50 | scale the ads and be getting a 60 |
| 00:07:49 | 00:07:51 | average order value |
| 00:07:50 | 00:07:53 | why would i do that when i can real |
| 00:07:51 | 00:07:55 | quick go make sure that it's a 70 |
| 00:07:53 | 00:07:58 | average order value because even at 20 |
| 00:07:55 | 00:08:00 | orders a day 10 dollars an increase |
| 00:07:58 | 00:08:01 | at 23 orders that's 230 extra every |
| 00:08:00 | 00:08:04 | single day |
| 00:08:01 | 00:08:05 | in profit so it's just consistent and |
| 00:08:04 | 00:08:07 | you can just increase things and there |
| 00:08:05 | 00:08:08 | really isn't no limit so i try to |
| 00:08:07 | 00:08:10 | optimize things or work on the margin |
| 00:08:08 | 00:08:11 | first before i really go hard with the |
| 00:08:10 | 00:08:12 | ads |
| 00:08:11 | 00:08:14 | but it's all with facebook this is |
| 00:08:12 | 00:08:15 | facebook ads there's like two main video |
| 00:08:14 | 00:08:17 | ads we're using right now |
| 00:08:15 | 00:08:18 | as we start scaling we're gonna need |
| 00:08:17 | 00:08:20 | more and more videos so |
| 00:08:18 | 00:08:22 | what you're showing the customer in |
| 00:08:20 | 00:08:25 | terms of the delivery format |
| 00:08:22 | 00:08:26 | is almost as important as the actual |
| 00:08:25 | 00:08:27 | product itself |
| 00:08:26 | 00:08:29 | because if you can't capture their |
| 00:08:27 | 00:08:31 | attention forget about it it doesn't |
| 00:08:29 | 00:08:33 | matter if they would want to buy or not |
| 00:08:31 | 00:08:34 | you lost their interest and that's |
| 00:08:33 | 00:08:36 | marketing for you you know it's just a |
| 00:08:34 | 00:08:38 | game of attention people have a very |
| 00:08:36 | 00:08:40 | short attention span nowadays with all |
| 00:08:38 | 00:08:40 | the advertising going on and that's |
| 00:08:40 | 00:08:42 | understandable |
| 00:08:40 | 00:08:44 | so you just have to make sure that you |
| 00:08:42 | 00:08:45 | kind of combat that and create a really |
| 00:08:44 | 00:08:46 | cool ad |
| 00:08:45 | 00:08:48 | so that's things you know obviously |
| 00:08:46 | 00:08:50 | putting it in front of people who are |
| 00:08:48 | 00:08:51 | interested okay and that on facebook is |
| 00:08:50 | 00:08:53 | really easy to do |
| 00:08:51 | 00:08:54 | so let me give you some product examples |
| 00:08:53 | 00:08:56 | i'm not going to share this exact |
| 00:08:54 | 00:08:57 | product just because it is a client |
| 00:08:56 | 00:08:59 | but i'll give you an example of the |
| 00:08:57 | 00:09:00 | industry it's in kind of how i'm running |
| 00:08:59 | 00:09:02 | things |
| 00:09:00 | 00:09:03 | so it is a sports niche it's in the |
| 00:09:02 | 00:09:04 | sports |
| 00:09:03 | 00:09:07 | industry which is huge and it's not |
| 00:09:04 | 00:09:07 | going anywhere okay so here's an example |
| 00:09:07 | 00:09:10 | of two |
| 00:09:07 | 00:09:12 | products you know like a golf swing |
| 00:09:10 | 00:09:14 | trainer this has been around for a while |
| 00:09:12 | 00:09:15 | you can buy this for like two dollars |
| 00:09:14 | 00:09:17 | well if you brand it you build a really |
| 00:09:15 | 00:09:18 | cool golf store you could easily sell |
| 00:09:17 | 00:09:20 | this for 15 to 20 |
| 00:09:18 | 00:09:22 | it helps someone with their golf swing |
| 00:09:20 | 00:09:25 | and now just think |
| 00:09:22 | 00:09:28 | about it who is in the golf niche |
| 00:09:25 | 00:09:30 | who actually goes golfing it's usually |
| 00:09:28 | 00:09:31 | people who have disposable income i'm |
| 00:09:30 | 00:09:34 | not saying that's |
| 00:09:31 | 00:09:35 | always the case but golfing is kind of a |
| 00:09:34 | 00:09:36 | more prestigious thing it's a more |
| 00:09:35 | 00:09:38 | expensive sport |
| 00:09:36 | 00:09:40 | so people are easily able to spend 20 |
| 00:09:38 | 00:09:41 | bucks to improve their swing their golf |
| 00:09:40 | 00:09:42 | game because they want to look good to |
| 00:09:41 | 00:09:43 | their friends |
| 00:09:42 | 00:09:46 | next saturday when the boys go play golf |
| 00:09:43 | 00:09:47 | you know so it's it's a lot of elderly |
| 00:09:46 | 00:09:48 | people and older people there who are |
| 00:09:47 | 00:09:49 | working on stuff in middle age or |
| 00:09:48 | 00:09:50 | whatever |
| 00:09:49 | 00:09:52 | but you get demographics all across the |
| 00:09:50 | 00:09:54 | board so that's the testing piece |
| 00:09:52 | 00:09:55 | but there's one example of a product |
| 00:09:54 | 00:09:56 | another one these fitness resistance |
| 00:09:55 | 00:09:58 | bands |
| 00:09:56 | 00:09:59 | huge for working out especially right |
| 00:09:58 | 00:10:01 | now with you know the gyms are closed at |
| 00:09:59 | 00:10:02 | least in my state |
| 00:10:01 | 00:10:04 | and like you know people are having |
| 00:10:02 | 00:10:06 | difficulty working out well at-home |
| 00:10:04 | 00:10:07 | workout equipment has skyrocketed in |
| 00:10:06 | 00:10:08 | sales |
| 00:10:07 | 00:10:10 | um actually when the pandemic stuff |
| 00:10:08 | 00:10:10 | really started going on in march i was |
| 00:10:10 | 00:10:12 | selling |
| 00:10:10 | 00:10:14 | actually april is when i was selling |
| 00:10:12 | 00:10:17 | this i was doing 35 000 |
| 00:10:14 | 00:10:18 | a day for a client not even myself and |
| 00:10:17 | 00:10:19 | then the reason i |
| 00:10:18 | 00:10:22 | separate the difference is because i |
| 00:10:19 | 00:10:24 | would be doing a lot more for myself |
| 00:10:22 | 00:10:25 | just because i'm way more aggressive |
| 00:10:24 | 00:10:27 | because it's my own money |
| 00:10:25 | 00:10:28 | i don't want to make the client have any |
| 00:10:27 | 00:10:32 | like crazy fluctuation or make |
| 00:10:28 | 00:10:34 | them uncomfortable so 35 000 a day |
| 00:10:32 | 00:10:35 | for a client they had a 15 million a |
| 00:10:34 | 00:10:36 | year business that i built in 30 days |
| 00:10:35 | 00:10:38 | for |
| 00:10:36 | 00:10:40 | and that was because we capitalized on |
| 00:10:38 | 00:10:42 | the right product with guess what |
| 00:10:40 | 00:10:43 | the right marketing so it's just those |
| 00:10:42 | 00:10:44 | two things that's why i want to keep |
| 00:10:43 | 00:10:46 | repeating it because it's just |
| 00:10:44 | 00:10:48 | bouncing back and forth between those so |
| 00:10:46 | 00:10:49 | what were the main focuses i want to |
| 00:10:48 | 00:10:50 | kind of outline this |
| 00:10:49 | 00:10:53 | number one like we just toked about |
| 00:10:50 | 00:10:55 | getting a fire ad creative |
| 00:10:53 | 00:10:56 | focusing on an ad creative you know you |
| 00:10:55 | 00:10:57 | can order the product take a video of it |
| 00:10:56 | 00:10:58 | yourself |
| 00:10:57 | 00:11:00 | send it to an editor or if you know how |
| 00:10:58 | 00:11:02 | to edit and you just splice it up cool |
| 00:11:00 | 00:11:03 | music this that |
| 00:11:02 | 00:11:05 | make it interesting study marketing it's |
| 00:11:03 | 00:11:07 | going to take a long time of just doing |
| 00:11:05 | 00:11:08 | this over and over again on multiple |
| 00:11:07 | 00:11:10 | products and seeing what works |
| 00:11:08 | 00:11:12 | to get the hang of it but you will again |
| 00:11:10 | 00:11:14 | everything is just repetition |
| 00:11:12 | 00:11:16 | and i do also want to mention this is |
| 00:11:14 | 00:11:18 | really important these days |
| 00:11:16 | 00:11:19 | they used to not be as important i |
| 00:11:18 | 00:11:20 | remember when i was first starting |
| 00:11:19 | 00:11:21 | facebook three to three and a half years |
| 00:11:20 | 00:11:23 | ago |
| 00:11:21 | 00:11:25 | i've been doing e-commerce for like four |
| 00:11:23 | 00:11:27 | three and a half to three years ago at |
| 00:11:25 | 00:11:28 | three and a half yeah ish you could run |
| 00:11:27 | 00:11:31 | the most |
| 00:11:28 | 00:11:33 | basic slightly fuzzy picture of a |
| 00:11:31 | 00:11:34 | necklace and i did this that's the |
| 00:11:33 | 00:11:35 | example i'm thinking of |
| 00:11:34 | 00:11:37 | and it would work and you'd be getting |
| 00:11:35 | 00:11:38 | like a fire cost per purchase having a |
| 00:11:37 | 00:11:40 | 35 |
| 00:11:38 | 00:11:41 | margin selling a stupid little necklace |
| 00:11:40 | 00:11:43 | for twelve dollars |
| 00:11:41 | 00:11:46 | that was just making me a lot of money |
| 00:11:43 | 00:11:48 | for being you know 15 going on 16 years |
| 00:11:46 | 00:11:48 | old or whatever living in my parents |
| 00:11:48 | 00:11:50 | basement |
| 00:11:48 | 00:11:52 | and so the landscape has just changed |
| 00:11:50 | 00:11:52 | it's always going to change so |
| 00:11:52 | 00:11:54 | understand that |
| 00:11:52 | 00:11:55 | and that's why i mentioned both at the |
| 00:11:54 | 00:11:57 | beginning of the video and now put a |
| 00:11:55 | 00:11:59 | little bit more attention |
| 00:11:57 | 00:12:01 | on what you're showing them the delivery |
| 00:11:59 | 00:12:02 | method so that'll need a little bit of |
| 00:12:01 | 00:12:05 | attention |
| 00:12:02 | 00:12:06 | number two testing different targeting |
| 00:12:05 | 00:12:08 | options |
| 00:12:06 | 00:12:09 | as fast as possible this is what i like |
| 00:12:08 | 00:12:10 | to do on facebook this is just my |
| 00:12:09 | 00:12:11 | facebook strategy and at the end of the |
| 00:12:10 | 00:12:12 | day |
| 00:12:11 | 00:12:14 | that's all i can share with you is what |
| 00:12:12 | 00:12:17 | i do and what works for me |
| 00:12:14 | 00:12:18 | so identify the working audiences as |
| 00:12:17 | 00:12:21 | fast as possible |
| 00:12:18 | 00:12:22 | and people like oh well how fast and you |
| 00:12:21 | 00:12:24 | know like what happens if i can't find |
| 00:12:22 | 00:12:26 | them well the reason this is important |
| 00:12:24 | 00:12:28 | is because if you test as many audiences |
| 00:12:26 | 00:12:28 | as you can think of in like a two week |
| 00:12:28 | 00:12:30 | period |
| 00:12:28 | 00:12:31 | and none of them work you want to get it |
| 00:12:30 | 00:12:33 | out of the way quick because guess what |
| 00:12:31 | 00:12:34 | if none of those work your product is |
| 00:12:33 | 00:12:36 | probably a flop |
| 00:12:34 | 00:12:38 | now maybe you could stik with it and |
| 00:12:36 | 00:12:39 | try more stuff and dump more money into |
| 00:12:38 | 00:12:40 | it but at the end of the day if it's |
| 00:12:39 | 00:12:41 | really not showing any strong signs of |
| 00:12:40 | 00:12:43 | being a winner |
| 00:12:41 | 00:12:45 | you should cut your loss quick and move |
| 00:12:43 | 00:12:46 | on the reason i say that is because |
| 00:12:45 | 00:12:48 | during those eight months that i was |
| 00:12:46 | 00:12:48 | just losing money over and over and over |
| 00:12:48 | 00:12:51 | again |
| 00:12:48 | 00:12:52 | the first five months like an idiot i |
| 00:12:51 | 00:12:54 | was just sitting |
| 00:12:52 | 00:12:56 | there dumping all of my money into the |
| 00:12:54 | 00:12:57 | same product that was absolutely not |
| 00:12:56 | 00:12:59 | gonna work |
| 00:12:57 | 00:13:01 | but here was my mindset i said oh i've |
| 00:12:59 | 00:13:01 | already put four thousand dollars into |
| 00:13:01 | 00:13:03 | it |
| 00:13:01 | 00:13:05 | i can't just cut the loss it's like |
| 00:13:03 | 00:13:06 | selling a stok when it's down but it's |
| 00:13:05 | 00:13:08 | gonna |
| 00:13:06 | 00:13:09 | keep going down well i don't wanna |
| 00:13:08 | 00:13:11 | confirm the loss |
| 00:13:09 | 00:13:12 | well ultimately that led to me going |
| 00:13:11 | 00:13:13 | broke and then i had to take a little |
| 00:13:12 | 00:13:15 | break so |
| 00:13:13 | 00:13:17 | it's just be smart about things just cut |
| 00:13:15 | 00:13:17 | your loss and just keep moving test the |
| 00:13:17 | 00:13:19 | product |
| 00:13:17 | 00:13:21 | as soon as you find a winner you'll |
| 00:13:19 | 00:13:23 | start making that money back so fast |
| 00:13:21 | 00:13:24 | so do that number three like i mentioned |
| 00:13:23 | 00:13:27 | keep consistent |
| 00:13:24 | 00:13:28 | daily cash flow and reinvest that profit |
| 00:13:27 | 00:13:31 | to scale |
| 00:13:28 | 00:13:32 | so once you start doing a thousand |
| 00:13:31 | 00:13:34 | dollars a day 2 |
| 00:13:32 | 00:13:35 | 000 in sales like let's say a 20 margin |
| 00:13:34 | 00:13:36 | you're making a few hundred bucks a day |
| 00:13:35 | 00:13:38 | profit |
| 00:13:36 | 00:13:40 | you should never need to go negative |
| 00:13:38 | 00:13:41 | again i mean dude you probably went |
| 00:13:40 | 00:13:43 | through the ringer |
| 00:13:41 | 00:13:45 | to get it there you've already gone |
| 00:13:43 | 00:13:46 | through the hard part don't ever go back |
| 00:13:45 | 00:13:48 | to that right |
| 00:13:46 | 00:13:49 | so if you have that consistent cash flow |
| 00:13:48 | 00:13:51 | you don't need to pull the money out of |
| 00:13:49 | 00:13:52 | the business hopefully |
| 00:13:51 | 00:13:54 | if you can just kind of let it ride for |
| 00:13:52 | 00:13:54 | a few months and reinvest that into |
| 00:13:54 | 00:13:57 | scaling |
| 00:13:54 | 00:13:58 | you can really help yourself grow things |
| 00:13:57 | 00:13:59 | a lot faster |
| 00:13:58 | 00:14:01 | and for example with the client i was |
| 00:13:59 | 00:14:04 | running the resistance bands for |
| 00:14:01 | 00:14:06 | i mean she came to me on april 1st doing |
| 00:14:04 | 00:14:06 | two thousand dollars a day with a two |
| 00:14:06 | 00:14:08 | percent margin |
| 00:14:06 | 00:14:10 | and her payment processes were holding |
| 00:14:08 | 00:14:13 | 15 percent she was losing money |
| 00:14:10 | 00:14:15 | in terms of cash flow day over day and |
| 00:14:13 | 00:14:18 | so by the end of the month she had a 20 |
| 00:14:15 | 00:14:20 | margin doing 35 000 a day okay |
| 00:14:18 | 00:14:21 | understand that the growth period and |
| 00:14:20 | 00:14:23 | focusing on the right things |
| 00:14:21 | 00:14:25 | never going negative again getting it |
| 00:14:23 | 00:14:26 | profitable and using that money to |
| 00:14:25 | 00:14:28 | continue scaling |
| 00:14:26 | 00:14:29 | because if you're making three grand a |
| 00:14:28 | 00:14:31 | day profiting 500 |
| 00:14:29 | 00:14:32 | and you go reinvest a lot of money so |
| 00:14:31 | 00:14:34 | that tomorrow you're going to spend |
| 00:14:32 | 00:14:36 | you know double the ad spent so instead |
| 00:14:34 | 00:14:38 | of a thousand you're spending 2 000 |
| 00:14:36 | 00:14:39 | you might make double but your profit |
| 00:14:38 | 00:14:41 | will be the same because you have a lot |
| 00:14:39 | 00:14:42 | of other ads that are not working and |
| 00:14:41 | 00:14:43 | then eventually you'll turn those off so |
| 00:14:42 | 00:14:44 | it's just |
| 00:14:43 | 00:14:46 | you know kind of a game of cat and mouse |
| 00:14:44 | 00:14:47 | to make sure you stay profitable that's |
| 00:14:46 | 00:14:49 | all the stuff that we manage and |
| 00:14:47 | 00:14:51 | completely handle for clients of ours so |
| 00:14:49 | 00:14:52 | it's not really an issue they don't have |
| 00:14:51 | 00:14:53 | to worry about that but that's just |
| 00:14:52 | 00:14:54 | something i like to keep in mind because |
| 00:14:53 | 00:14:56 | i'm the one doing it |
| 00:14:54 | 00:14:58 | so if you're running ads definitely |
| 00:14:56 | 00:15:00 | focus in on that but it always comes |
| 00:14:58 | 00:15:01 | down to just those two things and i want |
| 00:15:00 | 00:15:01 | to keep bouncing back and forth between |
| 00:15:01 | 00:15:04 | it |
| 00:15:01 | 00:15:05 | the product and how you're marketing it |
| 00:15:04 | 00:15:07 | how you're marketing it is not just |
| 00:15:05 | 00:15:09 | one point that means the delivery method |
| 00:15:07 | 00:15:10 | and you know what the ad creative is the |
| 00:15:09 | 00:15:11 | ad copy that make sure that |
| 00:15:10 | 00:15:13 | your website's good that make sure |
| 00:15:11 | 00:15:14 | you're targeting the right people that's |
| 00:15:13 | 00:15:17 | a big category |
| 00:15:14 | 00:15:18 | but those two things are your primary |
| 00:15:17 | 00:15:19 | focuses |
| 00:15:18 | 00:15:21 | if you can do those you're going to be |
| 00:15:19 | 00:15:23 | in the money over and over again |
| 00:15:21 | 00:15:25 | it's it's it really becomes simple it |
| 00:15:23 | 00:15:26 | becomes a process that you're going to |
| 00:15:25 | 00:15:28 | do over and over |
| 00:15:26 | 00:15:29 | again once you've done it for a long |
| 00:15:28 | 00:15:30 | time you know with everything your |
| 00:15:29 | 00:15:32 | repetition and practike |
| 00:15:30 | 00:15:34 | you will become good at it so that's |
| 00:15:32 | 00:15:36 | just kind of a simple breakdown on how |
| 00:15:34 | 00:15:38 | we did this yesterday i mean |
| 00:15:36 | 00:15:39 | sitting at home running it you know it's |
| 00:15:38 | 00:15:40 | fun you can do ecommerce from anywhere |
| 00:15:39 | 00:15:41 | it's it's cool because it's allowed me |
| 00:15:40 | 00:15:43 | to travel a lot |
| 00:15:41 | 00:15:45 | it's allowed me to move i have moved |
| 00:15:43 | 00:15:47 | many many times on average every six |
| 00:15:45 | 00:15:48 | months i just like to see new places |
| 00:15:47 | 00:15:49 | so you know it's cool to be able to do |
| 00:15:48 | 00:15:50 | that and have a little bit of |
| 00:15:49 | 00:15:51 | flexibility |
| 00:15:50 | 00:15:53 | um so i know if you guys have any |
| 00:15:51 | 00:15:54 | questions about this video anything we |
| 00:15:53 | 00:15:56 | toked about product research whatever |
| 00:15:54 | 00:15:58 | please leave it in the comment section |
| 00:15:56 | 00:16:00 | down below if you would like to inquire |
| 00:15:58 | 00:16:01 | about our advertising agency it's not |
| 00:16:00 | 00:16:02 | something where we have like a website |
| 00:16:01 | 00:16:04 | or someone can purchase |
| 00:16:02 | 00:16:06 | i have each potential client go through |
| 00:16:04 | 00:16:07 | and speak with a member of our team |
| 00:16:06 | 00:16:09 | so that they can get a little bit more |
| 00:16:07 | 00:16:11 | information on more examples |
| 00:16:09 | 00:16:12 | what it is we do kind of the structure |
| 00:16:11 | 00:16:14 | behind it because it is different |
| 00:16:12 | 00:16:16 | instead of just charging you 10 grand a |
| 00:16:14 | 00:16:16 | month or 20 grand a month to run your |
| 00:16:16 | 00:16:18 | stuff |
| 00:16:16 | 00:16:19 | which we've done and we have clients |
| 00:16:18 | 00:16:20 | that are on a big retainer for certain |
| 00:16:19 | 00:16:22 | things |
| 00:16:20 | 00:16:24 | we charge a very small retainer and then |
| 00:16:22 | 00:16:26 | we take a percentage of the profits |
| 00:16:24 | 00:16:28 | and i don't remember specifically for |
| 00:16:26 | 00:16:31 | this client but for most of our clients |
| 00:16:28 | 00:16:32 | we provide them with the winning product |
| 00:16:31 | 00:16:34 | so we do all the product research we |
| 00:16:32 | 00:16:36 | kind of take that out of the equation |
| 00:16:34 | 00:16:38 | they build the store we help them with |
| 00:16:36 | 00:16:40 | creating the ad like the creative |
| 00:16:38 | 00:16:41 | and then we run all the ads so they're |
| 00:16:40 | 00:16:43 | basically left to just do customer |
| 00:16:41 | 00:16:43 | support and fulfill the orders that's |
| 00:16:43 | 00:16:45 | pretty much |
| 00:16:43 | 00:16:47 | it which takes very minimal amounts of |
| 00:16:45 | 00:16:48 | time and we can help them automate and |
| 00:16:47 | 00:16:49 | outsource to the use of virtual |
| 00:16:48 | 00:16:50 | assistants |
| 00:16:49 | 00:16:52 | so if you want to acquire with the |
| 00:16:50 | 00:16:53 | advertising agency get a little bit more |
| 00:16:52 | 00:16:54 | information |
| 00:16:53 | 00:16:56 | i know i've been silent on that we've |
| 00:16:54 | 00:16:58 | been building an awesome team of killers |
| 00:16:56 | 00:17:00 | with our media buyers the people who run |
| 00:16:58 | 00:17:00 | the ads for my own stuff my friends |
| 00:17:00 | 00:17:02 | stuff |
| 00:17:00 | 00:17:05 | as well as the clients it's kind of the |
| 00:17:02 | 00:17:06 | same things all mixed together |
| 00:17:05 | 00:17:08 | we just have slowly been increasing kind |
| 00:17:06 | 00:17:10 | of how many clients we can handle |
| 00:17:08 | 00:17:11 | so it's been going flawlessly super |
| 00:17:10 | 00:17:13 | super happy with that as you can kind of |
| 00:17:11 | 00:17:14 | see from this example |
| 00:17:13 | 00:17:16 | and many others we've gone through so |
| 00:17:14 | 00:17:17 | hit the link i'll leave it somewhere in |
| 00:17:16 | 00:17:19 | the top of the description there's like |
| 00:17:17 | 00:17:20 | a little application thing and then you |
| 00:17:19 | 00:17:21 | can get on a call |
| 00:17:20 | 00:17:23 | but yeah let me know if you have |
| 00:17:21 | 00:17:24 | questions about this video let me know |
| 00:17:23 | 00:17:25 | if there's anything you want me to tok |
| 00:17:24 | 00:17:26 | about in a future video over the coming |
| 00:17:25 | 00:17:28 | month or two |
| 00:17:26 | 00:17:29 | i would love to keep dropping some fun |
| 00:17:28 | 00:17:31 | stuff so that if you're at home if |
| 00:17:29 | 00:17:32 | you're out of work i know unfortunately |
| 00:17:31 | 00:17:34 | a lot of people |
| 00:17:32 | 00:17:35 | are you can at least have an opportunity |
| 00:17:34 | 00:17:36 | to do something else |
| 00:17:35 | 00:17:38 | that hopefully has a lot more upside and |
| 00:17:36 | 00:17:39 | a lot more potential |
| 00:17:38 | 00:17:41 | than you know whatever job you're |
| 00:17:39 | 00:17:42 | working or we're working so |
| 00:17:41 | 00:17:44 | yeah that's kind of the goal here i hope |
| 00:17:42 | 00:17:45 | you enjoyed this video if you got some |
| 00:17:44 | 00:17:46 | value if you did i would greatly |
| 00:17:45 | 00:17:47 | appreciate it if you smash the like |
| 00:17:46 | 00:17:48 | button |
| 00:17:47 | 00:17:50 | make sure to subscribe to the channel |
| 00:17:48 | 00:17:51 | and stik around for more videos and i |
| 00:17:50 | 00:17:54 | will be seeing you |
| 00:17:51 | 00:17:54 | in the next one peace |
