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Master Facebook Ads: Ultimate Guide to Creating Ads Accounts on Business Manager

Published on: November 17 2023 by Tutorialboxx

Master Facebook Ads: Ultimate Guide to Creating Ads Accounts on Business Manager

Table of Contents:

  1. Introduction
  2. Logging into your Facebook account
  3. Accessing the Pages list
  4. Updating and managing pages
  5. Accessing the Meta Business Suite dashboard
  6. Managing your Facebook page professionally
  7. Accessing the settings for your Meta Business Suite
  8. Adding accounts to your advertisement account
  9. Creating a new ad campaign
  10. Choosing the campaign objective
  11. Naming your campaign
  12. Setting audience, placement, schedule, and spending
  13. Creating the ad
  14. Customizing the ad placements
  15. Customizing the advertisement itself
  16. Setting payment information and gaining full access
  17. Conclusion

How to Create an Ads Account on Facebook Business Manager

Creating an advertisement campaign on Facebook can be an effective way to reach a wider audience and promote your e-commerce business. With the help of the Meta Business Suite, you can manage your Facebook pages and advertisements in a more professional manner. In this article, we will guide you through the process of creating an ads account on Facebook Business Manager. Follow the step-by-step instructions below to get started.

Introduction

Before we begin, make sure you have a Facebook account. If you don't have one, create an account on facebook.com. Once you're logged in, you can proceed with the following steps.

Step 1: Logging into your Facebook account

To start creating your ads account, log into your Facebook account and go to facebook.com.

Step 2: Accessing the Pages list

On the left-hand side of the menu, you will find the Pages list. Click on it to access a list of all the pages your Facebook account manages.

Step 3: Updating and managing pages

If your page is not updated to the new pages experience, click on the three dots next to the page and select "Switch Now" to update and manage it properly.

Step 4: Accessing the Meta Business Suite dashboard

On the left-hand side of the Manage Page menu, you will find the professional dashboard. Click on the icon to access the Meta Business Suite dashboard.

Step 5: Managing your Facebook page professionally

The Meta Business Suite dashboard provides various tools to manage your Facebook page professionally. Explore the dashboard to find insights, management tools, and ad creation options all in one place. You can also hide or show the sidebar menu by clicking on the sidebar icon.

Step 6: Accessing the settings for your Meta Business Suite

From the Meta Business Suite dashboard, navigate to the business.facebook.com/settings page. This will allow you to access the settings for your Meta Business Suite.

Step 7: Adding accounts to your advertisement account

On the left-hand side, under the Users tab, you will see a list of accounts that have access to your Meta Business account. To add an ad account, click on the Add Accounts button. Here, you can either add a new ad account, request access to an existing ad account, or create a completely new ad account.

Step 8: Creating a new ad campaign

To create a new ad campaign, click on the "Open in Ads Manager" button on the upper right corner of the page. This will open the Meta Business Suite page for all your advertisement campaigns.

Step 9: Choosing the campaign objective

In the Ads Manager, you will find six simplified objectives offered by Meta to streamline the campaign creation process. Choose the appropriate campaign objective based on your goals. Some of the objectives include creating awareness, boosting traffic, increasing engagement, finding new leads, promoting an app, and boosting sales.

Step 10: Naming your campaign

Naming your campaign is an optional step but helps keep things organized. Set a name for your ad campaign to easily identify it.

Step 11: Setting audience, placement, schedule, and spending

In this step, you will determine your target audience, ad placement, schedule, and budget for the campaign. You can create a new audience or use a pre-existing saved audience template. Choose where you want to drive engagement for your ad set and select the appropriate ad type. Consider the performance goals and customize the ad placement accordingly.

Step 12: Creating the ad

After setting the audience and placement, it's time to create the actual ad. Customize the ad by selecting the media, text, and destination. You can also set a message template for the conversation that will be initiated when someone clicks on your ad.

Step 13: Customizing the ad placements

Further customize the placement of your ads by choosing manual placements. This allows you to create a custom profile for ad placement and choose specific devices and platforms to show your ads.

Step 14: Customizing the advertisement itself

Navigate to the Ad Level section to customize the advertisement itself. Set up the ad identity, select the media, text, and destination. You can also set tracking data to understand the conversations your ad may motivate.

Step 15: Setting payment information and gaining full access

To access all the features, link your proper payment details to your Facebook business account. Once the payment information is linked, you will have full access to changing your ads and setting up various advertisement campaigns for your business.

Conclusion

Creating an ads account on Facebook Business Manager using the Meta Business Suite can greatly enhance your e-commerce business. Follow the steps outlined in this article to create an effective advertisement campaign that reaches your target audience. Remember to set clear objectives, customize your ads, and closely monitor the performance of your campaigns.

Highlights:

  • Learn how to create an ads account on Facebook Business Manager
  • Use the Meta Business Suite to manage your Facebook pages professionally
  • Choose the appropriate campaign objectives to achieve your goals
  • Customize your ad placements and target specific audiences
  • Set clear objectives, customize your ads, and closely monitor campaign performance

FAQ:

Q: Can I create multiple ad campaigns? A: Yes, you can create multiple ad campaigns using the Meta Business Suite. Each campaign can have its own objectives, target audience, and budget.

Q: How long does it take for changes to take effect? A: Most changes to your campaign details or overall campaign itself will take about 15 minutes to take effect.

Q: Can I set a budget for my ad campaign? A: Yes, you can set a campaign spending limit, which determines the overall budget for your campaign.

Q: What if I need more information or have certain requirements before publishing my ad campaign? A: The Meta Business Suite will alert you if your account needs more information or has certain requirements to be met before you can publish your first ad campaign.

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