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Maximize Your Facebook Business Page Reach with Post Boosting

Published on: November 20 2023 by Essetino Media - Create Profitable Content

Maximize Your Facebook Business Page Reach with Post Boosting

Table of Contents

  1. Introduction
  2. Boosting Facebook Posts
    1. Boosting from a Facebook Fan Page
    2. Selecting a Post to Boost
    3. Choosing the Ad Goal
    4. Selecting the Audience
    5. Setting the Ad Budget
    6. Placements and Payment Method
  3. Monitoring the Boosted Post
  4. Conclusion

Boosting Facebook Posts: A Step-by-Step Guide

In today's digital age, social media advertising has become an integral part of any successful marketing strategy. Facebook, being one of the most popular platforms, offers a range of options for businesses and creators to reach a wider audience. One such option is boosting posts, which allows you to promote your content to a targeted audience and increase its visibility. In this article, we will guide you through the process of boosting a Facebook post, specifically to promote your YouTube videos.

Boosting from a Facebook Fan Page

To boost a Facebook post, you need to have a Facebook Fan Page. This ensures that your post is being boosted from an official source and not a personal profile or group. Once you are on your Facebook Fan Page, navigate to the post you want to boost.

Selecting a Post to Boost

Scroll through your posts and look for the "Boost Post" button. If it says "Boost Again," it means you have already boosted the post before. Click on the button to proceed. Make sure you have already written the post before boosting it.

Choosing the Ad Goal

Upon clicking the "Boost Post" button, you will be presented with different ad goals. Facebook offers options like "Automatic," where Facebook selects the most relevant goal, and "Get More Engagement," where your ad is shown to people who are likely to react, comment, and share. Since your aim is to drive traffic to your YouTube videos, choose the option "Get More Website Visitors."

Selecting the Audience

Next, you need to define your target audience. Facebook provides various targeting options, including location, age, gender, interests, and more. Consider your video's content and the demographic you want to attract. For example, if your video caters to Canadians, set the location to Canada. You can also narrow down your audience by specifying age ranges and interests related to your video's topic.

Setting the Ad Budget

Determining your ad budget is crucial for effective promotion. Facebook allows you to set a total budget for the entire duration of the boost. Consider your marketing goals and allocate an appropriate budget. Remember, the higher the budget, the larger your potential reach. You can also set the duration of the boost, which can range from a few days to several weeks.

Placements and Payment Method

You have the option to choose where your ad will be displayed. By default, Facebook and Messenger are selected, but you can uncheck platforms like Instagram if you wish. Additionally, make sure you have a valid payment method linked to your Facebook account for smooth and convenient transactions.

Monitoring the Boosted Post

After creating and submitting your boosted post, Facebook will review it within 24 hours to ensure it complies with their advertising policies. Once approved, your ad will go live, and you can monitor its performance through the Ads Manager. Keep an eye on important metrics like reach, engagement, and click-through rates to assess the effectiveness of your boosted post.


Boosting Facebook posts can significantly improve the visibility and reach of your YouTube videos. By following the step-by-step guide outlined in this article, you can successfully leverage Facebook's advertising capabilities to attract a targeted audience to your content. Remember to optimize your targeting, set a reasonable budget, and regularly monitor the performance of your boosted post. Get ready to witness an increase in views, subscribers, and engagement on your YouTube channel as you tap into the power of Facebook advertising.

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