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NEW Facebook Ads Scaling Method For Shopify Drop Shipping 2019

Published on: December 6 2022 by Shri Kanase

In today's world, dropshipping has become a popular way to start an online business. However, running a successful dropshipping store requires an effective advertising strategy. Facebook Ads have become a go-to for many dropshippers due to their targeting capabilities and cost-effectiveness. In this article, we will discuss a new Facebook Ads scaling method for Shopify dropshipping in 2019.

The New Facebook Ads Scaling Method:

1. Start with a small budget:

When starting a Facebook Ads campaign, it is essential to begin with a small budget. This allows you to test the waters and see which ad sets perform the best.

2. Scale up based on performance:

Once you have identified the ad sets that are performing the best, you can start scaling them up. However, it is important to scale gradually and based on their performance. This way, you can avoid overspending and maximize your ROI.

3. Use lookalike audiences:

Lookalike audiences are an effective way to reach new customers who are likely to be interested in your products. Facebook uses its algorithms to find people who are similar to your existing customers, making it easier to target them with your ads.

4. Utilize retargeting:

Retargeting is a powerful tool that allows you to show ads to people who have previously interacted with your store. This way, you can remind them of your products and increase the likelihood of them making a purchase.

5. Test different ad formats:

Facebook offers various ad formats, such as image ads, video ads, and carousel ads. It is crucial to test different formats to see which one resonates best with your audience.

In conclusion, this new Facebook Ads scaling method for Shopify dropshipping in 2019 can help you reach new customers and increase your ROI. By starting with a small budget, scaling up based on performance, utilizing lookalike audiences and retargeting, and testing different ad formats, you can create a successful advertising strategy for your dropshipping store.

NEW Facebook Ads Scaling Method For Shopify Drop Shipping 2019

- The newest scaling method for Facebook ads is called Campaign Budget Optimization (CBO)

- CBO distributes a budget across multiple ad sets, giving more budget to the ones that perform well

- This method can be used in conjunction with other scaling strategies

Steps to Implement CBO:

1. Identify the best performing ad sets in your winning product campaign

2. Duplicate those ad sets into a new campaign with the objective of conversions

3. Set a daily budget of $50 per day at the campaign level and switch on budget optimization

4. Leave campaign strategy at lowest cost

5. Monitor ad sets and turn off any that are not profitable

6. Evaluate results and adjust as needed

Benefits of CBO:

- Allows for faster scaling of successful ad sets

- Provides more budget to high-performing ad sets, increasing their success

- Can be used with other scaling strategies for even greater success

- CBO is a powerful tool for scaling Facebook ads

- It should be used in conjunction with other strategies for the best results

- By following these steps and monitoring results, CBO can help take your e-commerce game to the next level.

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