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Pinterest Mistakes To STOP Doing In 2022 (WHY YOU AREN'T GROWING!)

Published on: December 11 2022 by Shruti Pangtey

If you're using Pinterest as a marketing tool, you may have noticed that your growth has slowed down or even stalled altogether. This can be frustrating, especially if you're putting in a lot of effort into your Pinterest strategy. But fear not, because there are some common mistakes that you may be making that are hindering your growth. In this article, we'll discuss some Pinterest mistakes to stop doing in 2022 so that you can start seeing results.

Mistakes to Avoid:

1. Neglecting SEO: Pinterest is a search engine, and optimizing your content for search is essential for growth. Make sure to use relevant keywords in your boards, pins, and descriptions.

2. Ignoring Analytics: Without tracking your Pinterest analytics, you won't know what's working and what's not. Use analytics to adjust your strategy accordingly.

3. Not Creating Fresh Content: Pinterest prioritizes fresh content, so make sure to regularly create new pins and boards.

4. Spamming: Over-pinning or sharing irrelevant content can harm your account's reputation and hinder growth.

5. Poor Pin Quality: Poor quality pins, including blurry images and low-quality designs, can lead to fewer saves and clicks.

If you want to see growth on Pinterest in 2022, it's important to avoid these common mistakes. By focusing on SEO, utilizing analytics, creating fresh content, avoiding spamming, and ensuring high-quality pins, you'll be on your way to success. Remember, Pinterest is a long-term strategy, so don't get discouraged if you don't see immediate results. Keep learning and adjusting your strategy, and you'll see growth over time.

Pinterest Mistakes To STOP Doing In 2022 (WHY YOU AREN'T GROWING!)

Hey hey, this is Shruti, and today I want to talk to you about the worst mistakes that are keeping you stuck on Pinterest.

Mistake #1: Copying Someone Else's Strategy

- Following a guru's advice without considering important factors such as account size, niche, goal, and content.

- There is no one pinning strategy that fits all. Create a custom strategy based on your account and tweak it as you go along.

- Ignore the advice of blindly spending x times a day for an eternity to help your account grow.

Mistake #2: Ignoring Data

- Analyze data from Pinterest Analytics, Google Analytics, or other analytics tools to understand your account's performance.

- Identify your top pins and boards, patterns between successful pins, pins driving the most traffic or sales, and pins that are falling flat.

- Make decisions based on your own data, not the latest blog post or video you watched.

Mistake #3: Unproductive Pinning

- Don't randomly pin without a system or order.

- Use a pin tracker to document your best-performing pins and save time on pinning.

- Create a Google Doc or Sheet to note down the best performing content, what they have in common, and how you can recreate more of it.

No two accounts on Pinterest will grow the same way. Consider important factors, analyze data, and have a productive pinning system to avoid staying stuck and to grow your account. Check out Shruti's free Pinterest masterclass to learn more.

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