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Published on: July 6 2023 by pipiads

In this video, I will show you how to use Google's Keyword Planner in a practical way. The Keyword Planner serves to give you an idea of the search volume for each keyword you want to advertise on Google, as well as an idea of the cost per click for that keyword. I will teach you how to use the Keyword Planner and provide two bonuses, including a media plan and a tool to help you understand the search volume and cost per click for each keyword.

Using the Keyword Planner:

1. Log into your Google account and click on Tools > Keyword Planner on the left-hand side.

2. Enter a related keyword to what you're advertising, such as electrician, and click Get Results.

3. The Keyword Planner will show you the monthly search volume and cost per click for that keyword, as well as related keywords that people are searching for.

4. You can add the related keywords to a media plan and get a prediction of how many clicks and conversions you can expect for your ad, as well as the total cost and cost per click.

5. You can also use a tool like Ubersuggest to discover more related keywords and get an idea of the search volume and difficulty for each keyword.

Using Google's Keyword Planner and tools like Ubersuggest can help you plan your ad campaigns more effectively by giving you an idea of the search volume and cost per click for each keyword. By creating a media plan, you can get an idea of how many clicks and conversions to expect, as well as the total cost and cost per click. Remember to use related keywords and negative keywords to target your audience effectively.

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How to Use Google Ads Keyword Planner to Improve Your Online Marketing

As an expert in digital marketing, I have created a comprehensive training program called the Traffic and Conversion Machine to help you sell every day using Google Ads. One of the challenges of advertising on Google is knowing which keywords to use, how much to bid on them, and what results to expect. In this article, I will show you how to use the Google Ads Keyword Planner to discover the best keywords, their search volume, estimated cost, and potential sales.

1. Understanding the Keyword Planner:

The Keyword Planner is a tool that helps you discover new keywords and estimate their performance. You can use it to find keywords based on your products, services, or website, or to analyze the performance of existing keywords. The Keyword Planner provides various metrics such as average monthly searches, competition, and estimated cost per click.

2. Using the Keyword Planner:

To access the Keyword Planner, you need to have a Google Ads account. Once you log in, go to the Tools section and select Keyword Planner under Planning. You can then use the Discover new keywords feature to find new keywords or the Get search volume and forecasts feature to analyze existing keywords.

3. Finding New Keywords:

To find new keywords, enter a word or phrase related to your business or website in the Start with keywords field. You can also add filters such as location, language, or negative keywords to refine your search. The Keyword Planner will then suggest relevant keywords with their search volume, competition, and estimated cost per click.

4. Analyzing Existing Keywords:

To analyze existing keywords, enter them in the Enter keywords field and select the relevant targeting options. The Keyword Planner will then provide you with metrics such as average monthly searches, competition, estimated cost per click, and estimated conversion rate. You can use this information to optimize your bidding strategy and budget.

The Google Ads Keyword Planner is a powerful tool that can help you improve your online marketing efforts. By using it to discover new keywords and analyze existing ones, you can optimize your bidding strategy, budget, and expected results. If you want to learn more about using Google Ads to sell every day, check out my Traffic and Conversion Machine training program.

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In this video, we will discuss how to increase your sales and engagement using a tool that most of your competitors don't know about. We will talk about the benefits of using this tool and how it can help you understand your customers' needs and intentions.

Using the Keyword Planner Tool:

1. Discover new keywords: The Keyword Planner Tool helps you identify new keywords related to your business that you may not have thought of before.

2. Understand search behavior: The tool allows you to see the search volume for specific keywords, giving you insights into what your customers are looking for.

3. Identify promising regions: The Keyword Planner Tool can help you identify regions where there is high demand for your product or service.

4. Metrify competition: The tool allows you to see the level of competition for specific keywords, which can help you adjust your bidding strategy.

5. Increase engagement: By understanding what your customers are looking for, you can create more targeted content that will resonate with your audience and increase engagement.

The Keyword Planner Tool is a valuable resource for any business looking to increase their sales and engagement. By understanding your customers' needs and intentions, you can create more targeted content and adjust your bidding strategy to maximize your ROI. Don't miss out on the benefits of this powerful tool - start using it today!

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In this article, we will discuss how to use the Google Keyword Planner tool to find the best keywords for your campaigns. We will cover everything from accessing the tool to interpreting the results.

Using the Tool:

- To access the Keyword Planner tool, click on Tools & Settings in your Google Ads account and select Keyword Planner from the drop-down menu.

- Once you're in the tool, you can choose between two options: Discover new keywords or Get search volume and forecasts.

- If you select Discover new keywords, you can start by either entering specific keywords or a competitor's website URL. The tool will generate a list of related keywords and their search volumes.

- If you select Get search volume and forecasts, you can enter a list of keywords to see their average monthly search volumes, competition level, and estimated bid amounts.

Interpreting the Results:

- The search volume column shows you how many people are searching for a particular keyword each month. The competition level column indicates how many other advertisers are bidding on the same keyword.

- The estimated bid amount column shows you how much you might need to pay for a click on that keyword.

- You can also use the Filter option to refine your results by location, language, search network, and more.

- Finally, use the data to inform your campaign strategy and choose the keywords that are most relevant to your business goals.

The Google Keyword Planner tool is an essential resource for any advertiser looking to optimize their campaigns. By understanding how to use the tool and interpret the results, you can choose the best keywords for your business and improve your online visibility.

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Choosing the right keywords is crucial to the success of any online marketing campaign. In this article, we will discuss how to select the best keywords that will bring in customers and generate sales.

Steps to Choosing the Best Keywords:

1. Use Google's Keyword Planner Tool:

- Access the tool by going to your Google campaign and clicking on Tools and settings and then Keyword Planner

- Discover new keywords by using the tool to find the most searched terms related to your business

2. Identify Good and Bad Keywords:

- Choose a few main terms that summarize your business

- Type them into Google and see how people search for them

- Select the keywords that are good and relevant to your business, and avoid the bad keywords that don't match your business

3. Multiply Negative Keywords:

- Use negative keywords to exclude irrelevant traffic from seeing your ads

- Add negative keywords by typing in related terms and synonyms that don't match your business

4. Add Good Keywords to Your Campaign:

- Add the good keywords to your ad groups to generate traffic and sales

- Save and add the negative keywords to prevent your ads from showing to the wrong audience

Choosing the right keywords is essential to the success of any online marketing campaign. By using Google's Keyword Planner Tool and identifying good and bad keywords, you can generate traffic and sales for your business. Don't forget to use negative keywords to prevent irrelevant traffic from seeing your ads, and always monitor and adjust your keywords to stay on top of the competition.

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Are you struggling to come up with the right keywords for your Google Ads campaign? Look no further than the Google Ads Keyword Planner! In this article, we'll go over how to use the Keyword Planner to find the best keywords for your campaign.

Using the Keyword Planner:

1. Understanding customer behavior: Before you start searching for keywords, it's important to understand your customer's behavior when it comes to purchasing your product. Do they research extensively before buying, or do they make quick decisions? Understanding this will help you choose the right keywords.

2. Finding keywords: To find keywords, go to the Keyword Planner in the Google Ads platform. Type in some relevant words or phrases and the Planner will generate a list of related keywords, along with search volume and competition data.

3. Narrowing down keywords: Don't just go for the most popular keywords – try to find less competitive keywords that still have a decent search volume. Experiment with different variations and long-tail keywords to find the right combination.

4. Checking competition and CPC: Check the competition and cost-per-click (CPC) for each keyword to ensure it's within your budget and feasible to compete for.

5. Using the right keywords: Once you've chosen your keywords, make sure to use them in your ad copy and landing pages. This will improve the relevance and effectiveness of your campaign.

The Google Ads Keyword Planner is a powerful tool for finding the right keywords for your campaign. By understanding your customer's behavior, narrowing down keywords, and checking competition and CPC, you can create a successful campaign that drives conversions and sales. Happy advertising!

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In this article, we will discuss the importance of using the right keywords for online advertising campaigns. We will also explore a tool provided by Google, called the Keyword Planner, which helps businesses choose effective keywords for their campaigns.

Using the Keyword Planner:

- The Keyword Planner is a tool provided by Google to help businesses choose effective keywords for their advertising campaigns.

- The tool provides information on the monthly search volume and competition for specific keywords.

- It is important to choose specific and relevant keywords to avoid wasting money on clicks from uninterested consumers.

- The Keyword Planner can also provide ideas for new keywords based on the business's location and target audience.

In conclusion, choosing the right keywords is crucial for the success of online advertising campaigns. The Keyword Planner provided by Google is a useful tool for businesses to choose effective keywords and avoid wasting money on irrelevant clicks. By using specific and relevant keywords, businesses can attract the right audience and achieve their advertising goals.

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