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PSA to Facebook Marketplace/Shop Sellers (Hidden Sales are Silently Killing Your Store)

Published on: December 1 2022 by Bryan Guerra

PSA to Facebook Marketplace/Shop Sellers (Hidden Sales are Silently Killing Your Store)

PSA to Facebook Marketplace/Shop Sellers (Hidden Sales are Silently Killing Your Store)

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00:00:00 00:00:03 so i was just going through my orders on
00:00:02 00:00:06 shops and i want to tok about something
00:00:03 00:00:08 that i've notiked twice now actually um
00:00:06 00:00:10 and it's basically ghost orders that
00:00:08 00:00:12 happen with your facebook shops right so
00:00:10 00:00:14 with facebook marketplace specifically
00:00:12 00:00:16 when you you don't really need to worry
00:00:14 00:00:18 about the email notifications you can
00:00:16 00:00:19 use them if you want but what i
00:00:18 00:00:21 basically do and what i think a lot of
00:00:19 00:00:24 other people do is they just use the
00:00:21 00:00:25 notifications on facebook specifically
00:00:24 00:00:27 that come down to like your personal
00:00:25 00:00:29 drop down menu right like if somebody
00:00:27 00:00:30 were to like one of your posts or
00:00:29 00:00:33 something the same exact place where you
00:00:30 00:00:34 get a notification you get a new order
00:00:33 00:00:36 for facebook marketplace right and the
00:00:34 00:00:38 only thing there that i've ever seen
00:00:36 00:00:39 that's like you know can throw you off
00:00:38 00:00:41 is like sometimes it'll say like you
00:00:39 00:00:43 have an order which means that you have
00:00:41 00:00:44 an old order right and it just reminds
00:00:43 00:00:46 you that you still have an existing
00:00:44 00:00:48 order that you haven't shipped out every
00:00:46 00:00:50 once in a while or you get like you have
00:00:48 00:00:51 a new order which means that you have a
00:00:50 00:00:54 new order a marketplace and obviously
00:00:51 00:00:55 you need to order that fulfill it ship
00:00:54 00:00:56 it out whatever it is whether you're
00:00:55 00:00:59 drop shipping or not right
00:00:56 00:01:01 now specifically with shops you don't
00:00:59 00:01:04 actually monitor it like you would on
00:01:01 00:01:05 marketplace personally right so with
00:01:04 00:01:07 with personal marketplace you don't
00:01:05 00:01:09 really need to worry about the email
00:01:07 00:01:10 notifications you simply can manage it
00:01:09 00:01:12 from the notifications that you get in
00:01:10 00:01:14 your personal facebook profile right
00:01:12 00:01:17 just said that now with shop
00:01:14 00:01:19 specifically you can monitor it with the
00:01:17 00:01:21 uh with the email notifications and
00:01:19 00:01:24 that's usually the easiest way to do it
00:01:21 00:01:26 because every single time you get a sale
00:01:24 00:01:28 you get notified via email that you have
00:01:26 00:01:29 a sale and then obviously you can go in
00:01:28 00:01:31 match the specific number if you're
00:01:29 00:01:33 getting a lot of sales obviously uh with
00:01:31 00:01:34 shops on your order page and then
00:01:33 00:01:36 fulfill your order that way and that's
00:01:34 00:01:37 an easy way to keep track of the orders
00:01:36 00:01:39 that you've already fulfilled and the
00:01:37 00:01:41 new orders that you obviously haven't
00:01:39 00:01:43 ordered yet or haven't fulfilled right
00:01:41 00:01:45 now specifically
00:01:43 00:01:48 the issue with ghost orders is that
00:01:45 00:01:49 every once in a while on shops you don't
00:01:48 00:01:51 get an email notification right and i've
00:01:49 00:01:53 only seen this happen twice on two
00:01:51 00:01:55 separate occasions with like four or
00:01:53 00:01:56 five orders today it was about i think
00:01:55 00:01:58 was four or five orders and the last
00:01:56 00:01:59 time it was literally about four or five
00:01:58 00:02:01 orders it might have even been like
00:01:59 00:02:03 almost like eight orders or something
00:02:01 00:02:05 like that regardless it hasn't happened
00:02:03 00:02:07 often it's only happened two separate
00:02:05 00:02:08 times and it's usually a bunch of orders
00:02:07 00:02:10 in a row that's kind of how i notike it
00:02:08 00:02:12 right so i just kind of wanted to touch
00:02:10 00:02:13 on that be careful if you're doing
00:02:12 00:02:15 facebook shops because every once in a
00:02:13 00:02:17 while you might get ghost orders not
00:02:15 00:02:19 going to say it's going to happen to you
00:02:17 00:02:21 or this is like an ongoing problem it
00:02:19 00:02:23 very well could have been something on
00:02:21 00:02:25 my end although i find it strange that
00:02:23 00:02:27 like it happened in a bunch of of
00:02:25 00:02:28 different ones and i didn't get notified
00:02:27 00:02:30 with those emails you know with a bunch
00:02:28 00:02:32 of them if it was just one here and
00:02:30 00:02:34 there like i'd chalk it up like okay
00:02:32 00:02:36 maybe i deleted that email but like five
00:02:34 00:02:38 or six emails in a row obviously there's
00:02:36 00:02:41 something going on there and so i would
00:02:38 00:02:42 just say whether you're you know if it's
00:02:41 00:02:44 very very important if you're you have a
00:02:42 00:02:46 lot of orders in a row and you're scaled
00:02:44 00:02:48 up because you can easily miss those
00:02:46 00:02:49 orders like i have right so if that's
00:02:48 00:02:52 you then i'd recommend going through
00:02:49 00:02:54 like every couple days to like once a
00:02:52 00:02:55 week minimum and then kind of checking
00:02:54 00:02:57 to see that you don't have any like
00:02:55 00:02:59 missing orders that are going towards
00:02:57 00:03:00 the back end of your orders that like
00:02:59 00:03:02 you haven't like fulfilled you can
00:03:00 00:03:05 search the order number really fast and
00:03:02 00:03:07 just like just do like control f on pc
00:03:05 00:03:09 or like search and find on on mac i'm
00:03:07 00:03:11 not sure what the command is
00:03:09 00:03:13 um to do it that way you can also search
00:03:11 00:03:14 and find like the name and match it up
00:03:13 00:03:16 with your order tab very very quickly it
00:03:14 00:03:18 might only take you like five ten
00:03:16 00:03:21 minutes now it's a bigger issue
00:03:18 00:03:23 obviously in my opinion if you don't
00:03:21 00:03:25 have a lot of orders because then you're
00:03:23 00:03:26 going to run into metric issues because
00:03:25 00:03:29 for example like let's say you have like
00:03:26 00:03:32 20 orders or like 30 orders uh you know
00:03:29 00:03:33 pending and you miss like three or four
00:03:32 00:03:34 of them because they're ghost orders and
00:03:33 00:03:36 you didn't get notified and you're not
00:03:34 00:03:37 sure about them well then that's going
00:03:36 00:03:39 to potentially hurt your metrics if you
00:03:37 00:03:40 have to cancel them it's going to
00:03:39 00:03:42 potentially hurt your metrics if like
00:03:40 00:03:44 you know they're constantly filing
00:03:42 00:03:45 chargebacks or they're filing like you
00:03:44 00:03:46 know
00:03:45 00:03:48 late shipment right it's gonna hurt all
00:03:46 00:03:50 your metrics right and it's gonna take
00:03:48 00:03:52 profit out of your pocket because those
00:03:50 00:03:53 are orders that you could have shipped
00:03:52 00:03:55 that you didn't ship so you're obviously
00:03:53 00:03:57 not making the money and most
00:03:55 00:03:59 importantly for you know at least in my
00:03:57 00:04:01 opinion it's gonna take the time to
00:03:59 00:04:03 convey back to the customer once they
00:04:01 00:04:04 message you or they file a claim that
00:04:03 00:04:06 like you never ship this order out and
00:04:04 00:04:08 then you have to realize and go back so
00:04:06 00:04:09 the whole thing is like if you stay
00:04:08 00:04:11 ahead of this it hasn't been a major
00:04:09 00:04:13 issue at all i really don't know how
00:04:11 00:04:14 many orders i've shipped out already on
00:04:13 00:04:16 on shops it's got to be at least a
00:04:14 00:04:18 thousand already and like i said i've
00:04:16 00:04:20 only seen this twice on two separate
00:04:18 00:04:22 occasions and one of them it was like a
00:04:20 00:04:24 bulk of five in a like in a row right
00:04:22 00:04:26 and the other time it was like a bulk of
00:04:24 00:04:27 like four or five again in a row not
00:04:26 00:04:29 that big of a deal just kind of wanted
00:04:27 00:04:31 to touch on it today because if you're
00:04:29 00:04:32 new and even if you're not new
00:04:31 00:04:33 obviously and you're not getting a lot
00:04:32 00:04:35 of orders
00:04:33 00:04:36 it can hurt your profit it's going to
00:04:35 00:04:37 potentially hurt your metrics it's just
00:04:36 00:04:40 a headache you don't want to deal with
00:04:37 00:04:42 okay so keep an eye out obviously the
00:04:40 00:04:44 easiest way is to just you know stay
00:04:42 00:04:46 vigilant in your notifications via email
00:04:44 00:04:48 that you get that you have a new order
00:04:46 00:04:50 another way obviously is when you're in
00:04:48 00:04:51 your facebook shop orders is just like
00:04:50 00:04:53 everybody does just make sure that
00:04:51 00:04:55 you're on the specific tab with like
00:04:53 00:04:57 orders that are pending and then
00:04:55 00:04:59 typically not always because if it's
00:04:57 00:05:01 pending for a while uh not pending i
00:04:59 00:05:03 misspoke sorry the the orders that you
00:05:01 00:05:05 haven't shipped out yet right so
00:05:03 00:05:07 typically the newest orders go to the
00:05:05 00:05:08 top of that list right there and you'll
00:05:07 00:05:10 just see the newest order at the top
00:05:08 00:05:11 then it just like slowly moves them down
00:05:10 00:05:14 and the newest orders stay at the top
00:05:11 00:05:16 right the only time where that's not the
00:05:14 00:05:18 case is if an order has been pending for
00:05:16 00:05:20 a while then you might see it down the
00:05:18 00:05:21 line a little bit or even potentially on
00:05:20 00:05:23 the next page if it's been pending for
00:05:21 00:05:25 like a day or two right but i just kind
00:05:23 00:05:26 of wanted to touch on this keep an eye
00:05:25 00:05:28 out for it it's not that big of a deal
00:05:26 00:05:30 but obviously i don't want to hurt your
00:05:28 00:05:32 metrics and i don't want you to lose any
00:05:30 00:05:32 profit