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Pushing Omnicom Ads from Home Depot

Published on: June 4 2023 by pipiads

Assembling Ikea furniture can be a daunting task for many people and can even lead to destroyed marriages and crumpled empires due to the stress it causes. In this article, we follow a challenge where the author attempts to build a piece of Ikea furniture faster than his team can buy and assemble it from the store.

Building the Furniture:

- The author challenges his team to buy the cheapest end table from Ikea and attempts to build a similar one from scratch.

- The author uses plywood and Bondo to make the table sturdier and starts by assembling the legs with brad nails and mitred corners.

- The author then cuts skirts and pocket holes to put them together, and after sanding and priming, the table is complete.

Bet and Giveaway:

- The author asks readers to bet on whether he can beat his team in building the table or not and promotes a giveaway with DeWalt tools.

- The author highlights the benefits of using the DraftKings app for betting on football and basketball games.

In the end, the author successfully completes the challenge and builds the table faster than his team can buy and assemble it. The article highlights the importance of using quality materials and techniques to build sturdy and reliable furniture.

This Trick Will Make Your Bulkheads (Or Soffits) Look Intentional

In this article, Jeff from Home Run Division shows us how to make a perfect straight bulkhead/soffit, even in a basement with plumbing and heating running through it. He uses steel tracks and wood to create a strong structure for attaching drywall.

Tips and Tricks:

- Use a chalk line to ensure a straight line.

- Use a crimper for steel studs to hold the metal together.

- Use steel tracks for a straight structure.

- Add structure with adhesive and screws for added strength.

- Use wood to attach drywall for a sturdy hold.


- Measure the height and width needed for the bulkhead/soffit.

- Use a chalk line to create a straight line for the steel tracks.

- Install the steel tracks onto the ceiling with drywall screws.

- Use a crimper for steel studs to hold the metal together.

- Attach wood to the steel tracks with adhesive and screws for added structure.

- Cut drywall to size and attach it to the wood using screws.

By following these steps and using the right tools, even a novice can create a strong and straight bulkhead/soffit in their basement or other room with plumbing and heating obstacles. With attention to detail and careful measurement, the end result will be a professional-looking structure that adds architectural interest to any room.

Henry Gomez, Head of Strategy & Research - Zubi Advertising

doesn't matter what medium you use, as long as you have a clear strategy and message. The fundamentals of advertising, such as understanding your target audience, crafting a compelling message, and creating engaging visuals, remain the same regardless of the platform. So don't believe the hype and focus on what really matters, the strategy behind the tactics.

#4. Diversity and inclusion are crucial for success in advertising. The advertising industry has been criticized for its lack of diversity and inclusion, and rightfully so. The industry has a long history of perpetuating harmful stereotypes and excluding marginalized communities. But things are changing, and for the better. Many agencies are actively working to improve diversity and inclusion, not just because it's the right thing to do, but because it's crucial for success. Research has shown that diverse teams are more innovative, creative, and effective. So if you want to succeed in advertising, make diversity and inclusion a priority.

#5. Don't be afraid to take risks. Advertising is a competitive industry, and sometimes playing it safe can seem like the smartest move. But the truth is, the most successful campaigns are often the ones that

Ultra-Tall Tiny House WIth Pop-Top Roof And Brilliant Home Office!

Building a custom tiny home is a dream for many people who want to simplify their lives, reduce their environmental footprint, and create a space that truly feels like their own. In this article, we meet a couple who have achieved this dream by designing and building an amazing and innovative tiny home.

- Building a custom tiny home is a dream for many people

- In this article, we meet a couple who have achieved this dream


- Couple stumbled across a YouTube channel about tiny houses

- Had an interest in alternative housing

- Wanted to downsize and live more simply


- Wanted to be connected with nature

- Used monochromatic style to reduce distractions

- Used unique shapes and angles to create a one-of-a-kind look

- Used a lot of wood to create warmth and coziness

- Used clever storage solutions to keep the space clutter-free


- Large windows to bring the outside inside

- A pop-up roof to create more space and unique shape

- A wood stove for warmth and atmosphere

- A composting toilet to reduce water usage

- A loft bedroom with strategically placed windows


- Budgeted $130,000 but ended up spending $150,000

- Had some hiccups along the way, but the result was worth it

- Building a custom tiny home is a great way to simplify your life, reduce your environmental footprint, and create a space that truly feels like your own

- With careful planning and attention to detail, it is possible to build an amazing and innovative tiny home like the one this couple has created.

Don Drapers of Advertising Are Here to Stay Omnicom CEO John Wren

Publicis CEO Maurice Levy and Omnicom CEO John Wren are congratulated on a huge announcement and are asked questions about the recent merger.

Conflict of interest:

The first question is about the conflict of interest regarding having Coke and Pepsi under the same roof. The CEOs mention that they will sit down with major clients to discuss their needs and develop solutions.

Protection of French interest:

Levy is asked about the protection of the uniquely French feel of Publicis. He mentions that he has spoken with officials in France, and the reception has been overwhelmingly positive.

Cost cutting:

Wren is asked about achieving $500 million in synergies without announcing any layoffs. He mentions that the strength and complementary nature of both organizations will generate efficiencies.

Retaining talent:

Wren is asked about how he plans to keep the best talent during the months of synergy. He mentions that they are creating new opportunities and career paths for their employees.

Better solutions for clients:

The CEOs discuss the opportunity to come up with better solutions for clients by combining their portfolios.

Merger of unequals:

The CEOs respond to criticism about the merger being a merger of unequals and state that the net income levels and equity values are equal.

Creative minds and big data:

The CEOs discuss the importance of both creative minds and big data in the advertising industry, and mention that they want to give their employees the tools to create emotional and creative work.

Outlook for consolidation:

Levy believes that the stock market's reaction to the merger shows that there is a belief in further consolidation in the advertising industry.

NEVER TOO SMALL Australian Apartment Style Tiny Home -27sqm/291sqft

The article discusses the design and features of a unique house located in Rosebrook, on the outskirts of Port Fairy. The house is designed to be a passive house and is powered by an off-grid solar system with batteries and a backup generator. The design philosophy is to shift the attitude towards living within your means, where smaller spaces are better for the environment and human interaction.


1. Flooding in October:

- This particular location was flooded in October, and the building sits atop a concrete structure surrounded by floodwaters.

- The house looks like a houseboat and is located in a beautiful floodway on Gunditjmara land.

2. Expandable Roof:

- The house is designed with a telescopic frame, which folds the wall panels in on themselves and expands the roof by operating a wheel.

- The cyprus used to clad the building was milled from old cyprus windbreaks from local farmlands, capturing a lot of carbon.

3. Double Height Lounge Room:

- The lounge room has a double height and is encased by steel glass windows, giving an additional sense of space.

- The glass section of the living area juts out slightly, pushing the occupants into the environment.

- The copper and ply louvers run horizontally along the windows, providing ventilation to the building.

4. Mezzanine Level:

- The mezzanine level separates the living area from the kitchen area and provides ample storage under the floor.

- The Home Office in the mezzanine area utilizes the space perfectly, allowing occupants to sit on the floor with their feet dangling and get amazing views out of the windows.

5. Bathroom and Bedroom:

- The bathroom features bluestone cobbles, creating a luxurious and earthy feel, complemented by the slats of spotted gum on the ceiling.

- The bedroom has a mixture of fixed glazing and louvers, providing an excellent view and crossflow ventilation.

- The plumbing has a composting toilet and a gray water retention system.

The design of this unique house promotes the idea of living within your means, where smaller spaces are better for the environment and human interaction. The use of recycled materials and off-grid solar power system also highlights the importance of sustainability.

What's the best way to cook bacon at home? (Food science explained)

How do you cook your bacon? There are many different methods, but which one is the best? In this article, we will explore the world of bacon and the important food science behind it. We will also do a taste test to see if there are any noticeable differences between the methods.

The Importance of Food Science:

Before we dive into testing, we need to understand the important food science behind bacon. Bacon goes through four steps during the cooking process: fat melting, collagen turning into gelatin, moisture evaporating, and browning via the Maillard reaction. These steps have a significant effect on the taste and texture of our bacon.

Temperature Ranges:

Bacon transforms as soon as it starts to apply heat. Pork fat renders at around 130 degrees Fahrenheit, turning raw fat into melt-in-your-mouth goodness. Collagen starts to turn into gelatin at 175 degrees Fahrenheit, making bacon more tender. Moisture evaporates at 212 degrees Fahrenheit, creating bubbles and making the bacon crispy. Finally, the Maillard reaction occurs at 280 to 330 degrees Fahrenheit, giving bacon its savory and crispy flavor.

Controlling Temperature and Time:

The key to making perfect bacon is to control the temperature and time. This can be achieved by managing the heat source and timing the cooking steps. Every technique we choose to cook bacon boils down to controlling these two factors.

Testing Methods:

In a blind taste test, we tested four different methods of cooking bacon: the microwave, a cold pan, a pan with water, and the oven. The results showed that the water method was the clear winner, providing perfect texture and taste. Microwave bacon could be good for a specific circumstance, but it is not recommended for everyday cooking.

Understanding the food science behind bacon is crucial to making perfect bacon. By controlling the temperature and timing of the cooking steps, we can achieve our desired chewy to crispy state. In conclusion, the water method is the best way to cook bacon, providing perfect texture and taste.

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