Rouse Weekly Ads: Best Deals for Your Budget!

Earning the Right to Complexity with Ryan Rouse

- Sales as a research tool: The original concept behind High Key's success on Amazon was to use sales as a research tool to understand customer preferences, flavors, and form factors.

- Halo effect: The challenge of accounting for the halo effect and understanding the impact of advertising dollars spent on different channels, including Amazon, Facebook, and Google.

- Me-too products: The risk of launching products on Amazon and attracting copycats. High Key's shift towards a more traditional approach with less product innovation.

- D2C channel: Rouse's vision for the D2C channel as a value-add channel, offering products and bundles that are not available elsewhere to increase AOV.

AdvertisementsFoodfliers.MOV

It's that time of the week when we get our weekly flyers, so we're going to give them a quick run-through. Food for Less is our first contestant in the lineup for our business. What can they offer? Well, I don't like the punch buttons, these are like pow pow pow, either one or two, it's a little overdone. I think you don't have to use it so much, and it's only a single page, you can't compete with the big boys on a single-page ad, so you got some work to do. You never mix toiletries with food items, they should be together in boxes, and you need some categories on this page. It just all kind of gets lost in the shuffle, so I'm grading you a D on a scale of basically A through F. Okay, so you get a D, so go back to school now.

Albertsons, they're starting off right with flip flip edge, nice and color. I've got color background, it's a nice soft tan and very readable black text. Fresh thyme summertime fun logo to get you going, but really isn't getting me going yet. It seemed too much that I'm excited about for the Albertsons ad. I did like the color panel that was good, but I'm not liking these boxes. You can't really see what the items are even though there are these categories that's a service deli, bakery, and dairy frozen that kind of guides you to their areas, but the actual items, yet to really look closely to catch them. Now, this page is nice because it's the toiletries page, and they're all there on one section, hairspray, mouthwash, toothpaste, that's the points, put some points computing products on this side, Listerine, toothpaste, that kind of thing, so that's good. Hi, Tom. You got your categories, groceries, and such, and that's kind of cool, so you got some good things going for you, you've got some bad things going for you, so Albertsons, a little work, like I said, lost in the shuffle on this page, so you're going to see who for let's got Addie next guy.

Stater Brothers flip out, nice, nice step out blue by ten Gatorades and get five more for parade. It's a 66 cent deal. You will never go thirsty again. I like this color, it's very well done where they were stood the color gradation where it gets light in the center, and the colors out to the edges, and I got this nice border makes it like kind of like farm fresh type effect and very readable. Fine could be a little big, I mean, I don't know if it necessarily has to be that big, a 8, I mean, there's something with 88 and then seeing that a lot lately, we like used to use that 88 number. I've noticed it on a few other pages. Quality, it's the meat that makes us famous. It's art meat. Okay, don't forget it. So I guess if you want me, that's where you go, Stater Brothers, because that's what makes them famous. Yeah, fine is like so big, you could be blind in our alley with pitch black, and you could still read it, so that's good. So yeah, you're doing good. Let's say Stater Brothers a fairly good ad. Some of the items kind of overpopulated a little, and then they change the font. This Bale fat font on this page, I went to the skinnier font for some reason, so they can maybe squeeze more items in. I don't like that, that's a negative, downgrading your original grade, which was going to give you. Now you're getting a C, so now C plus, okay, so go back to school now.

Fresh and Easy, this is bold. Somebody took balls to do this, full color. This was like a web designer who did this one. This basically looks like I'm just looking at a web page right now, and I'm scrolling down the web page, and then at the bottom of my Facebook, Twitter, YouTube links, they got the sale date clearly marked beginning to end 17 to the 23rd of August, that's nice. Didn't see that. It's day two brothers. It's on the back page somewhere probably hidden, but I don't know. I don't see it. So you know, back to school, my friends. Food for Less, Albertsons, don't need some work. Fresh and Easy, like I said, at the color, I mean, that's really cool. You guys at full color, there's no white on this page except some of the fonts here, which are hard to read when you're white, unless you put a black border around them. Don't you know that? Remember that trick? A lot of people use that black border around the edges to pop out the lettering, but you didn't do that. You didn't even put color behind here on a white page. You put color on color on color, so it's kind of hard to see the prices of stuff when you do it that way. Most people put them in boxes like Vaughn's. They did the box thing. That's their trick, so you can't use it Abans boxes, but you know, it's not oversized like this state of other stuff. Come on, that's just way too big, easy, easy foldout. Bonds got the foldout, and they're got bakery, seafood, service deli, give categories, leave my categories, and they got me to groceries. Yeah, they've also got this bonus back to school ten percent goes so they're big on the schools and the kids. It's a big store. It's a good store. Electronics, per gram's reasonably good prices if you look around, and you can get some really good deals and stuff. I like the skewed products. It does add some dimension, and they're at the box of sort of crisis, but I'm not like really thrilled about this to tell you the truth. I'm not jumping up and down, but it is pretty good overall. I like these coupons where you get to cut them out, and you have special deals that people in the store don't have. Mix and match ten percent of alcohol, it all messed up here. Don't mix and match. Don't drink at all. Can cleanse pavilions? It's okay. I mean, you gotta be product here. This is too much color. It should have gone with a white background on the edge and maybe just color bursts for soft or kind of like what they did here if you're much more readable than the full color, but I mean, full color is their thing for fresh and easy. They wanted to be different, and they are, but I just

Webinar: Weekly Trading Q&A w/ Sr. Currency Strategist Christopher Vecchio: 3/8/17

Good morning everyone, I'm Christopher with Daily Effects. Today we will be discussing this week's trading and answering user-generated questions. Let's jump right into it.

- Discussion of this week's trading and user-generated questions.

- Clarification of audio and video issues.

Current Market Situation:

- Due to significant risk ahead, market participants are not taking large positions in the greenback.

- The federal rate hike timeline has shifted forward, which has boosted the US dollar and yields.

- NFPs on Friday will be a significant catalyst for the greenback.

- Tomorrow's ECB meeting is likely to be benign and not a significant event.

Favorite Pairs:

- Euro and Pound are interesting pairs to watch, depending on how the ECB meeting and equity markets play out.

- Euro/Yen is also an interesting pair to watch as it reflects global risk scenarios.

Correlation between ISM and ADP:

- The ISM Services report and ADP private sector payroll report provide a clear indication of what's going on with the US job market.

- If the ADP report comes in at 185k and the ISM Services report is at 57.6k, there

Store ads I wanted to share

In this article, we will be discussing various deals and sales from grocery stores in Southern California. We will cover different stores such as Stater Brothers, Superior, Vons, Bi-Lo, and Food for Less. We will also highlight some of the best deals and offers that are currently available for the shoppers.

Stater Brothers:

- Foster Farm boneless skinless chicken breast is on sale for $4.99, and there is a coupon for $1 off, making it $3.99.

- Paper towels are on sale for $1.47 each when you buy any two.

- There is a printable coupon for Target, which can be used for price matching to get the paper towels for $3.97.

- Two things to look out for at Stater Brothers are paper towels and toilet paper.

Superior:

- Tide and Gain detergents are on sale for $5.49 and $5 respectively.

- With a dollar off Tide and fifty cents off Gain coupon, the final price would be $4.49 and $5 respectively.

- There are also sales on paper towels and toilet paper, and a dollar off coupon for any Pace products.

Vons:

- Quaker Chewy bars are on sale for $1.88 each, and with a coupon for $1 off for every two bars, the final price would be $1.38 per box.

- Doritos are on sale for $1.69 each, and with a coupon for seventy-five cents off for two bags, the final price would be $1.19 per bag.

- There are also sales on Friday cakes, coffee, and a few other products.

Bi-Lo:

- Downing or watermelons are on sale for $2.45.

- Old El Paso taco shells are on sale for $1.99, and with a coupon for seventy-five cents off, the final price would be $1.62 per box.

Food for Less:

- Cases of water are on sale for $2.98.

- Lay's and Doritos are on sale, but Food for Less does not double coupons.

- The mega event is currently going on, and shoppers can get sale prices when purchasing certain products.

Albertsons:

- Yogurts are on the mega event for $1.49 each, and with a coupon for $1 off for every two packs, the final price would be $1 per pack.

- Tide and Gain detergents are on sale, and with coupons, shoppers can get the products for $4.49 and $5 respectively.

There are many great deals and sales currently available at grocery stores in Southern California. By utilizing coupons and taking advantage of mega events, shoppers can save a significant amount of money on their grocery bill. Make sure to check the ads and take advantage of the sales before they expire.

KROGER MEGA SALE + COUPON QUESTIONS ANSWERED!

Shannon from Passionate Penny Pincher talks about Kroger deals and coupons for the new year.

Deals:

- Kroger has mega sales every two weeks, with this week's deals ending next Tuesday.

- Suave men's shampoo is 79 cents with a $1 off coupon.

- Colgate toothpaste is free with a $2 off coupon from the 12/31 P&G.

- Apples and Eve juice box is free after a digital coupon and Checkout 51 rebate.

- Jasmine rice is $1.49, no coupon needed.

- Charmin toilet paper is $4.99 with a 25 cent off coupon.

- Tide laundry detergent is $4.99 with a $2 off digital coupon.

- Hershey's Gold candy is 33 cents with a buy one get one free coupon.

- Cottonelle bathroom tissue is $1 off with a printable coupon.

Tips:

- Grab multiple Sunday newspapers for the coupons.

- Use digital coupons and printable coupons to save even more.

- Make sure to buy five items in the mega sale to get the $5 off discount.

Shannon is available to answer questions and help readers save money in 2018. Time management is important when couponing, and shoppers must decide what is valuable to them.

Highly Visible Series (5of10) How to Fire Up Engagement on Your Facebook Fan Page

In this article, we will discuss the importance of engaging with your Facebook audience and how to do it effectively. We will cover common mistakes and provide tips on how to re-engage your audience to grow your business.

Why Engaging with Your Facebook Audience is Important:

Engaging with your Facebook audience is important because it helps to build a community and connect with potential clients. When your audience interacts with your posts, it signals to Facebook that your page is interesting and relevant, which increases your reach and visibility. Additionally, engaging with your audience can lead to more business opportunities and sales.

Common Mistakes:

One common mistake that many entrepreneurs make is only posting about their business. This can make your page appear too promotional and boring, causing your audience to lose interest and scroll past your posts. To avoid this mistake, it's important to mix in personal and relatable content that your audience will enjoy and engage with.

Another mistake is not posting consistently. If you miss a day of posting, Facebook's algorithm may view your page as uninteresting and stop showing your posts to your audience. It's important to post every day, even if it's just a simple question or update.

Tips for Re-Engaging Your Audience:

To re-engage your audience, start by posting daily and mixing in personal content. Ask questions that are relatable to your ideal client and make it easy for them to respond. Use likes, comments, and shares to increase engagement and signal to Facebook that your page is interesting and relevant.

Engaging with your Facebook audience is crucial for building a community, connecting with potential clients, and growing your business. By avoiding common mistakes and following these tips, you can re-engage your audience and increase your reach and visibility on Facebook.