Shopify Course Module 18 - Five Figures and Closing Thoughts
Published on: December 7 2022 by Nick Peroni
Shopify Course Module 18 - Five Figures and Closing Thoughts
Table of Contents About Shopify Course Module 18 - Five Figures and Closing Thoughts
| startTime | durationTime | text |
| 00:00:00 | 00:00:04 | hey what's going on everyone Nick here |
| 00:00:02 | 00:00:06 | and we're going to get right into it |
| 00:00:04 | 00:00:09 | with this video this is going to be a |
| 00:00:06 | 00:00:11 | video that's somewhat of a closing dog |
| 00:00:09 | 00:00:14 | kind of wrap up to the bold and social |
| 00:00:11 | 00:00:16 | store I actually stopped running ads on |
| 00:00:14 | 00:00:19 | the mold and social store a few days ago |
| 00:00:16 | 00:00:21 | and I going to tok about that towards |
| 00:00:19 | 00:00:24 | the end about some of my reasons of |
| 00:00:21 | 00:00:26 | what's going on with my ecommerce the |
| 00:00:24 | 00:00:28 | future of the group and kind of what's |
| 00:00:26 | 00:00:29 | really going on here but the main |
| 00:00:28 | 00:00:32 | purpose of this video in the beginning |
| 00:00:29 | 00:00:35 | what I want to start with is identifying |
| 00:00:32 | 00:00:37 | what we've been able to accomplish thus |
| 00:00:35 | 00:00:40 | far in this group all right econ |
| 00:00:37 | 00:00:42 | vampires was about in the very early |
| 00:00:40 | 00:00:44 | stages of what I wanted to give with |
| 00:00:42 | 00:00:47 | this group all right |
| 00:00:44 | 00:00:51 | econ vampires is about showing people |
| 00:00:47 | 00:00:55 | how to use a drop shipping business |
| 00:00:51 | 00:00:58 | model with Shopify Aliexpress and |
| 00:00:55 | 00:01:01 | Facebook ad and take a store from |
| 00:00:58 | 00:01:02 | nothing just a brand new store no one's |
| 00:01:01 | 00:01:04 | ever heard of before |
| 00:01:02 | 00:01:07 | start running Facebook ads and use my |
| 00:01:04 | 00:01:09 | system to start making sales and |
| 00:01:07 | 00:01:11 | building a store basically from scratch |
| 00:01:09 | 00:01:14 | to profits alright now with those my |
| 00:01:11 | 00:01:16 | intention to do a five-figure marvin |
| 00:01:14 | 00:01:18 | show people how to make enough money |
| 00:01:16 | 00:01:22 | with this prop with this business model |
| 00:01:18 | 00:01:24 | to walk away from their jobs didn't have |
| 00:01:22 | 00:01:26 | that full time income entrepreneur type |
| 00:01:24 | 00:01:28 | lifestyle all right you know not that I |
| 00:01:26 | 00:01:30 | haven't shown people that because I have |
| 00:01:28 | 00:01:32 | very clearly all throughout this entire |
| 00:01:30 | 00:01:34 | year in the past couple years and |
| 00:01:32 | 00:01:38 | showing people how to be able to walk |
| 00:01:34 | 00:01:41 | away from a job from a 9-5 lifestyle |
| 00:01:38 | 00:01:43 | from punching a card like I used to you |
| 00:01:41 | 00:01:46 | know no college degree no nothing to |
| 00:01:43 | 00:01:48 | fall back on and use the Internet and |
| 00:01:46 | 00:01:51 | the last topic also on some Drive and |
| 00:01:48 | 00:01:53 | build a business from nothing and make |
| 00:01:51 | 00:01:55 | enough money to live a fantastik life |
| 00:01:53 | 00:01:58 | those people and dream about alright and |
| 00:01:55 | 00:02:00 | I'm very happy and thrilled to say that |
| 00:01:58 | 00:02:03 | we've been able to do that as group as |
| 00:02:00 | 00:02:06 | you can see here we have Eclipse a total |
| 00:02:03 | 00:02:08 | of five figures in sales for the group |
| 00:02:06 | 00:02:12 | in six weeks that I was running the app |
| 00:02:08 | 00:02:13 | alright so when it comes down to it I |
| 00:02:12 | 00:02:15 | see |
| 00:02:13 | 00:02:18 | you miss my target a little bit less |
| 00:02:15 | 00:02:21 | material here and show you November so |
| 00:02:18 | 00:02:25 | only explain this really quickly of just |
| 00:02:21 | 00:02:29 | for recording purposes I started running |
| 00:02:25 | 00:02:30 | ads on the 13th or 14th of October right |
| 00:02:29 | 00:02:33 | I got back from Europe I was travelling |
| 00:02:30 | 00:02:35 | through Europe for about a month I got |
| 00:02:33 | 00:02:36 | back at the end of September started |
| 00:02:35 | 00:02:38 | this store put it together over the |
| 00:02:36 | 00:02:40 | first two weeks of October while |
| 00:02:38 | 00:02:42 | recording it and sharing it with the |
| 00:02:40 | 00:02:45 | group and then started running ads and |
| 00:02:42 | 00:02:46 | launched my store on the 13th or 14th of |
| 00:02:45 | 00:02:49 | October |
| 00:02:46 | 00:02:55 | alright so November was my first full |
| 00:02:49 | 00:02:59 | month of actual advertising for my store |
| 00:02:55 | 00:03:02 | and of course what I really wanted to be |
| 00:02:59 | 00:03:19 | able to do was cause it's doing that I'm |
| 00:03:02 | 00:03:22 | trying to online store here there we go |
| 00:03:19 | 00:03:24 | so as you can see I really my intention |
| 00:03:22 | 00:03:26 | was to have a five-figure mode with this |
| 00:03:24 | 00:03:27 | store like right away right out the gate |
| 00:03:26 | 00:03:30 | right which would have been the number |
| 00:03:27 | 00:03:32 | and unfortunately that's a 106 dollars |
| 00:03:30 | 00:03:35 | short of that goal but I still consider |
| 00:03:32 | 00:03:36 | this a massive success because when |
| 00:03:35 | 00:03:39 | you're within a hundred and one hundred |
| 00:03:36 | 00:03:41 | and ten dollars of five figures a month |
| 00:03:39 | 00:03:43 | I'm basically going to round this down |
| 00:03:41 | 00:03:44 | and say I've shown you how to make five |
| 00:03:43 | 00:03:46 | figures a month already |
| 00:03:44 | 00:03:48 | and it's definitely hard to hear its |
| 00:03:46 | 00:03:50 | total eyes have already seen here's an |
| 00:03:48 | 00:03:54 | additional $3,000 in sales the Keen |
| 00:03:50 | 00:03:58 | between the other say two weeks that |
| 00:03:54 | 00:04:00 | this store was running so now I getting |
| 00:03:58 | 00:04:02 | that all on video just wanted to show |
| 00:04:00 | 00:04:04 | you guys that's it that's really what |
| 00:04:02 | 00:04:06 | it's been accomplished here and your |
| 00:04:04 | 00:04:10 | store everything is in the videos 1 |
| 00:04:06 | 00:04:13 | through 18 so I'm going to put down some |
| 00:04:10 | 00:04:15 | harsh truths here right now all right |
| 00:04:13 | 00:04:16 | everything is in the video is 1 through |
| 00:04:15 | 00:04:18 | 18 I don't know when you're watching |
| 00:04:16 | 00:04:20 | this video maybe you skipped to the end |
| 00:04:18 | 00:04:22 | to watch it and see what kind of results |
| 00:04:20 | 00:04:24 | I was able to generate maybe you're |
| 00:04:22 | 00:04:25 | going through all the videos mama |
| 00:04:24 | 00:04:27 | and you're just getting to it now but |
| 00:04:25 | 00:04:28 | she wanted to watch it all or maybe |
| 00:04:27 | 00:04:30 | you've been going through them all |
| 00:04:28 | 00:04:32 | following along with me struggling but |
| 00:04:30 | 00:04:33 | here's what I'm going to said arch truth |
| 00:04:32 | 00:04:36 | time |
| 00:04:33 | 00:04:38 | there's no cute all right I've shown you |
| 00:04:36 | 00:04:41 | first attempt by the way and this is not |
| 00:04:38 | 00:04:43 | really fit to my own horn as they say |
| 00:04:41 | 00:04:45 | but the reality of what actually |
| 00:04:43 | 00:04:47 | happened here is it was my first attempt |
| 00:04:45 | 00:04:49 | I started the group and made the |
| 00:04:47 | 00:04:52 | commitment to launching the store on |
| 00:04:49 | 00:04:54 | video one video at a time so once I |
| 00:04:52 | 00:04:56 | launched that store in that first video |
| 00:04:54 | 00:04:58 | I was locked in there was no going back |
| 00:04:56 | 00:05:01 | on it it was either sink or swim |
| 00:04:58 | 00:05:03 | so you would have known if I failed that |
| 00:05:01 | 00:05:07 | first time and I had to redo it first |
| 00:05:03 | 00:05:10 | attempt one store one one idea one just |
| 00:05:07 | 00:05:12 | get going and get hustle and added we |
| 00:05:10 | 00:05:15 | were able to take that store on camera |
| 00:05:12 | 00:05:17 | in front of you guys from zero to five |
| 00:05:15 | 00:05:19 | figures all right so there's no excuse |
| 00:05:17 | 00:05:21 | everything was recorded I didn't do |
| 00:05:19 | 00:05:23 | anything outside of the videos that you |
| 00:05:21 | 00:05:26 | didn't see in the videos alright |
| 00:05:23 | 00:05:29 | everything that I did is in the videos |
| 00:05:26 | 00:05:30 | so like I said there's there's no excuse |
| 00:05:29 | 00:05:32 | at this point now if you're already |
| 00:05:30 | 00:05:34 | doing more than that and you know that's |
| 00:05:32 | 00:05:36 | awesome I congratulate you but if you're |
| 00:05:34 | 00:05:38 | not doing less than that my purpose or |
| 00:05:36 | 00:05:40 | I'm sorry if you're not doing that |
| 00:05:38 | 00:05:42 | or you're at left you're not hitting |
| 00:05:40 | 00:05:44 | your goal you're not a full time income |
| 00:05:42 | 00:05:48 | yet then my purpose in saying that to |
| 00:05:44 | 00:05:50 | you is that you see if here is possible |
| 00:05:48 | 00:05:52 | all right there's no reason for you to |
| 00:05:50 | 00:05:54 | stop trying or to quit until you achieve |
| 00:05:52 | 00:05:56 | it because I've just shown you that |
| 00:05:54 | 00:05:57 | nothing less than achieving it should be |
| 00:05:56 | 00:05:59 | acceptable |
| 00:05:57 | 00:06:01 | alright that's that's the purpose of why |
| 00:05:59 | 00:06:03 | I wanted to put that out there in the |
| 00:06:01 | 00:06:05 | beginning and really just drive the |
| 00:06:03 | 00:06:08 | point home in this entire course because |
| 00:06:05 | 00:06:09 | why I did this and why I did in charge |
| 00:06:08 | 00:06:13 | for this course that could have been |
| 00:06:09 | 00:06:16 | worked over $2,000 is that I wanted |
| 00:06:13 | 00:06:18 | people to be able to have this type of |
| 00:06:16 | 00:06:19 | lifestyle right I'm already living it I |
| 00:06:18 | 00:06:21 | don't need to charge people in work at |
| 00:06:19 | 00:06:23 | all is this so I want other people to |
| 00:06:21 | 00:06:25 | learn how it well and I enjoy going |
| 00:06:23 | 00:06:28 | through these videos in and making this |
| 00:06:25 | 00:06:29 | and I just you know really know it's the |
| 00:06:28 | 00:06:33 | time that drives the point home because |
| 00:06:29 | 00:06:35 | a lot of people let's be real we're |
| 00:06:33 | 00:06:37 | closing in on two thousand of me |
| 00:06:35 | 00:06:38 | grouping you know I'm sure that less |
| 00:06:37 | 00:06:40 | than |
| 00:06:38 | 00:06:43 | percent of that number are actively |
| 00:06:40 | 00:06:46 | trying to do this I don't understand why |
| 00:06:43 | 00:06:49 | because I'm sure the other 90% on living |
| 00:06:46 | 00:06:51 | and amazing life of freedom like they |
| 00:06:49 | 00:06:53 | monsters so you know just make sure you |
| 00:06:51 | 00:06:56 | set the intention and that nothing else |
| 00:06:53 | 00:06:59 | is acceptable for you except achieving |
| 00:06:56 | 00:07:01 | that five figures already getting to |
| 00:06:59 | 00:07:02 | that point you know if you fail with |
| 00:07:01 | 00:07:03 | five figures and this is what your |
| 00:07:02 | 00:07:05 | failure is you made your goal five |
| 00:07:03 | 00:07:07 | figures in a month and you failed by a |
| 00:07:05 | 00:07:09 | hundred dollars come on you succeeded |
| 00:07:07 | 00:07:11 | because this is still enough right here |
| 00:07:09 | 00:07:13 | to replace most people's full-time |
| 00:07:11 | 00:07:20 | income all right that sales but at a |
| 00:07:13 | 00:07:22 | thirty five percent profit margin pure |
| 00:07:20 | 00:07:25 | profit margin as I've shown you in posts |
| 00:07:22 | 00:07:28 | in the group repeatedly and broken down |
| 00:07:25 | 00:07:29 | in numbers for you repeatedly so on you |
| 00:07:28 | 00:07:31 | know I'm telling you this certifies |
| 00:07:29 | 00:07:33 | percent profit margins where you should |
| 00:07:31 | 00:07:37 | be at I'm making thirty five percent on |
| 00:07:33 | 00:07:39 | my orders and I'm selling them for low |
| 00:07:37 | 00:07:41 | prices really you've seen this you watch |
| 00:07:39 | 00:07:43 | videos you see we saw the blankets with |
| 00:07:41 | 00:07:46 | the press that they're great deals for |
| 00:07:43 | 00:07:47 | people and I'm still making that money |
| 00:07:46 | 00:07:49 | so I'm going to show you that in a |
| 00:07:47 | 00:07:51 | second when I will get something with |
| 00:07:49 | 00:07:53 | the orders but the point of that was to |
| 00:07:51 | 00:07:55 | show you very four hundred dollars a |
| 00:07:53 | 00:07:56 | month in profit alright let's just round |
| 00:07:55 | 00:07:57 | that down say three thousand dollars a |
| 00:07:56 | 00:07:59 | month |
| 00:07:57 | 00:08:03 | okay I'm often three thousand dollars a |
| 00:07:59 | 00:08:06 | month well the average American middle |
| 00:08:03 | 00:08:07 | middle line of the income bracket I was |
| 00:08:06 | 00:08:10 | just looking this up the other day you |
| 00:08:07 | 00:08:13 | can stack check yourself the average |
| 00:08:10 | 00:08:15 | single income all right in this entire |
| 00:08:13 | 00:08:16 | country is thirty thousand dollars a |
| 00:08:15 | 00:08:18 | year right over right around there |
| 00:08:16 | 00:08:20 | thirty thousand a year so we're toking |
| 00:08:18 | 00:08:24 | about in these videos having shown |
| 00:08:20 | 00:08:27 | people a for sure way to make more than |
| 00:08:24 | 00:08:28 | the average person in six weeks time all |
| 00:08:27 | 00:08:31 | right eight weeks if you count the two |
| 00:08:28 | 00:08:34 | weeks it took to build that store okay |
| 00:08:31 | 00:08:35 | which I know if you have a really hard |
| 00:08:34 | 00:08:38 | you could do in less than two weeks |
| 00:08:35 | 00:08:39 | because when I launch my you know |
| 00:08:38 | 00:08:41 | several stores one of the stores that I |
| 00:08:39 | 00:08:43 | launched like actually before my biggest |
| 00:08:41 | 00:08:46 | month the biggest month that I ever had |
| 00:08:43 | 00:08:49 | was like 95 grams or something like that |
| 00:08:46 | 00:08:51 | 96 grams in a month in sales and that |
| 00:08:49 | 00:08:53 | store was ma |
| 00:08:51 | 00:08:54 | should matter of like two days all right |
| 00:08:53 | 00:08:56 | I knew what I wanted I knew how to do it |
| 00:08:54 | 00:08:59 | what I want to do accomplished and I |
| 00:08:56 | 00:09:01 | just got to an enlarging store and I'm |
| 00:08:59 | 00:09:05 | telling you it was as simple as this |
| 00:09:01 | 00:09:06 | store all right the format that I use is |
| 00:09:05 | 00:09:07 | the same |
| 00:09:06 | 00:09:11 | all right I've given you guys the system |
| 00:09:07 | 00:09:14 | and it's not meant to be the system that |
| 00:09:11 | 00:09:15 | grows you know you just stik with |
| 00:09:14 | 00:09:18 | forever and we're going to tok about |
| 00:09:15 | 00:09:20 | that more at the end this is a very |
| 00:09:18 | 00:09:24 | simple template that I'm using all right |
| 00:09:20 | 00:09:27 | but it will work in the sense of large |
| 00:09:24 | 00:09:29 | amounts of profit you know at a small |
| 00:09:27 | 00:09:31 | rate I guess because you know obviously |
| 00:09:29 | 00:09:34 | we're not competing with massive brands |
| 00:09:31 | 00:09:36 | spend thousands on our website worth |
| 00:09:34 | 00:09:38 | computing with you know individual |
| 00:09:36 | 00:09:40 | marketers that are marketing on Facebook |
| 00:09:38 | 00:09:43 | small businesses and such that you know |
| 00:09:40 | 00:09:45 | you pull in 500 grand to a million |
| 00:09:43 | 00:09:49 | dollars in a year in sales and you're |
| 00:09:45 | 00:09:53 | clearing multi six figures you know 150 |
| 00:09:49 | 00:09:55 | to 300 in profit you're from you come on |
| 00:09:53 | 00:09:57 | you know and you don't have a job you're |
| 00:09:55 | 00:09:58 | living an amazing life on that size upon |
| 00:09:57 | 00:10:00 | each upgrade so you know there's a |
| 00:09:58 | 00:10:03 | certain point where what you're making |
| 00:10:00 | 00:10:05 | anything more is just excess you know so |
| 00:10:03 | 00:10:07 | anyway getting back to the point of hand |
| 00:10:05 | 00:10:09 | let's get into some practikal stuff here |
| 00:10:07 | 00:10:11 | this is the closing thoughts video so I |
| 00:10:09 | 00:10:13 | wanted to have a mix of life practikal |
| 00:10:11 | 00:10:16 | and you know philosophical and |
| 00:10:13 | 00:10:20 | motivational and everything so as you |
| 00:10:16 | 00:10:22 | can see here our EPC on this my earnings |
| 00:10:20 | 00:10:24 | per click I want to show you this this |
| 00:10:22 | 00:10:29 | is this is important to me because this |
| 00:10:24 | 00:10:33 | is like uh a benchmark for marketers in |
| 00:10:29 | 00:10:41 | a way so I'm sorry long way I did that |
| 00:10:33 | 00:10:44 | backwards all right so it was 86 cents |
| 00:10:41 | 00:10:47 | earnings per click so obviously we know |
| 00:10:44 | 00:10:49 | that if my clicks were average under 86 |
| 00:10:47 | 00:10:51 | cents which they were they were far |
| 00:10:49 | 00:10:53 | lower than that my close to PI average |
| 00:10:51 | 00:10:56 | around 20 cents for my two best selling |
| 00:10:53 | 00:10:58 | products then we know which was all I |
| 00:10:56 | 00:11:00 | was selling this effort also the traffic |
| 00:10:58 | 00:11:02 | I was running and so I was generating |
| 00:11:00 | 00:11:04 | and I'll show you that stuff here when |
| 00:11:02 | 00:11:06 | we get to it but anyway this is this |
| 00:11:04 | 00:11:09 | you know when you break it down that far |
| 00:11:06 | 00:11:12 | all right you're looking at the recipe |
| 00:11:09 | 00:11:15 | for money all right if I'm generating |
| 00:11:12 | 00:11:16 | quick at 20 cents let's say I'm |
| 00:11:15 | 00:11:20 | generating quizzically cents per foot |
| 00:11:16 | 00:11:23 | and each of those clicks is work to be |
| 00:11:20 | 00:11:25 | an average of 86 cents well then all my |
| 00:11:23 | 00:11:27 | job becomes is to run more traffic to my |
| 00:11:25 | 00:11:30 | store and I'll keep making money all |
| 00:11:27 | 00:11:32 | right now the limitations of that |
| 00:11:30 | 00:11:35 | traffic source may keep me from being |
| 00:11:32 | 00:11:36 | able to scale really large or they may |
| 00:11:35 | 00:11:39 | keep me from being able to run that |
| 00:11:36 | 00:11:42 | product for a really long time but as |
| 00:11:39 | 00:11:44 | long as I can use that audience until |
| 00:11:42 | 00:11:47 | that audience is filled and saturated |
| 00:11:44 | 00:11:50 | I'm able to just continually spend 20 |
| 00:11:47 | 00:11:52 | times a click and make 86 cents that is |
| 00:11:50 | 00:11:55 | what this is shown and that's really a |
| 00:11:52 | 00:11:59 | recipe for for success there's any type |
| 00:11:55 | 00:12:02 | of marketing right so how am I able to |
| 00:11:59 | 00:12:05 | generate good tiket orders even though |
| 00:12:02 | 00:12:07 | I'm selling weeks off for a dollar 50 a |
| 00:12:05 | 00:12:11 | purchase right I'm selling we stok for |
| 00:12:07 | 00:12:14 | a dollar 50 and they cost me more than |
| 00:12:11 | 00:12:17 | $2 per pair all right so where am I |
| 00:12:14 | 00:12:19 | making the month well as you may have |
| 00:12:17 | 00:12:22 | already guessed I'm making the money |
| 00:12:19 | 00:12:24 | primarily on shipping and then second |
| 00:12:22 | 00:12:26 | because it's free shipping on the items |
| 00:12:24 | 00:12:31 | of shipping and then number two I'm |
| 00:12:26 | 00:12:32 | making money on the cross-sell can call |
| 00:12:31 | 00:12:35 | it enough soap you want but I'm not |
| 00:12:32 | 00:12:38 | directly or actively upselling anybody |
| 00:12:35 | 00:12:42 | on my site I'm just using my related |
| 00:12:38 | 00:12:44 | collection to make more money all right |
| 00:12:42 | 00:12:48 | plus the variance so let's take a look |
| 00:12:44 | 00:12:50 | at a few examples here let's just be |
| 00:12:48 | 00:12:52 | random here well it's not random I |
| 00:12:50 | 00:12:54 | picked the top two and I'm taking this |
| 00:12:52 | 00:12:56 | huge one that I got this was a great |
| 00:12:54 | 00:12:58 | order I wasn't even spending money on |
| 00:12:56 | 00:13:01 | traffic all Saturday and I got this |
| 00:12:58 | 00:13:03 | order and I'll show you guys that but I |
| 00:13:01 | 00:13:06 | stopped growing and after to some first |
| 00:13:03 | 00:13:08 | and that was the third I think let's |
| 00:13:06 | 00:13:11 | take a look at a few other things here |
| 00:13:08 | 00:13:13 | so mortars as you can see I don't have |
| 00:13:11 | 00:13:15 | to go far all right I'm not going far to |
| 00:13:13 | 00:13:18 | find these orders these are very common |
| 00:13:15 | 00:13:20 | either happening on a daily basis |
| 00:13:18 | 00:13:22 | to finding them as I go down but we're |
| 00:13:20 | 00:13:24 | just going to take what we have sample |
| 00:13:22 | 00:13:27 | here to show you what I'm toking about |
| 00:13:24 | 00:13:28 | all right number one very simple very |
| 00:13:27 | 00:13:31 | okay |
| 00:13:28 | 00:13:32 | very rarely no I do get people you know |
| 00:13:31 | 00:13:34 | they come in and they order want stok |
| 00:13:32 | 00:13:37 | and those are the ones they're like six |
| 00:13:34 | 00:13:40 | dot $8.95 probably to socks |
| 00:13:37 | 00:13:42 | six dollars and I think forty five cents |
| 00:13:40 | 00:13:44 | or something like that is one sock all |
| 00:13:42 | 00:13:48 | right but at that level I'm still |
| 00:13:44 | 00:13:52 | profitable because my costs to fulfill |
| 00:13:48 | 00:13:53 | is only by the third of that so number |
| 00:13:52 | 00:13:56 | one I'm making money on the variance all |
| 00:13:53 | 00:13:58 | right most people are ordering more than |
| 00:13:56 | 00:14:02 | one sock and when they are not only is |
| 00:13:58 | 00:14:04 | that more orders in there but it |
| 00:14:02 | 00:14:05 | increases the shipping weight and as you |
| 00:14:04 | 00:14:07 | see with my shipping which I'm going to |
| 00:14:05 | 00:14:09 | show you because I seem to get so many |
| 00:14:07 | 00:14:11 | questions on this people get it let me |
| 00:14:09 | 00:14:14 | open it up right now let's not forget |
| 00:14:11 | 00:14:17 | when I close all these tabs shipping all |
| 00:14:14 | 00:14:20 | right so when I add it up |
| 00:14:17 | 00:14:22 | each one of these weighs a pound is what |
| 00:14:20 | 00:14:24 | I make them way so when you get here |
| 00:14:22 | 00:14:26 | it's weighing six pounds is charging |
| 00:14:24 | 00:14:29 | nine nine five shipping which is pure |
| 00:14:26 | 00:14:31 | promise that point so that's where I'm |
| 00:14:29 | 00:14:33 | building a lot of my profit marketed to |
| 00:14:31 | 00:14:36 | these items |
| 00:14:33 | 00:14:37 | all right and actually I will show you |
| 00:14:36 | 00:14:39 | the shipping now because I think it |
| 00:14:37 | 00:14:41 | makes sense actually show you to you |
| 00:14:39 | 00:14:44 | right here all right here's how I've |
| 00:14:41 | 00:14:47 | done my shipping free shipping two point |
| 00:14:44 | 00:14:50 | zero the zero not point I'm sorry |
| 00:14:47 | 00:14:51 | zero two point nine pounds is free all |
| 00:14:50 | 00:14:53 | right so if I make an item and I want to |
| 00:14:51 | 00:14:54 | be free shipping I'll make it weigh 0 |
| 00:14:53 | 00:14:56 | pound and it'll be free shipping all |
| 00:14:54 | 00:14:58 | right I don't do that often but that's |
| 00:14:56 | 00:15:02 | how I would do if I wanted to let the |
| 00:14:58 | 00:15:06 | option open and then I start with 121.9 |
| 00:15:02 | 00:15:07 | is 495 and so on and so forth as you can |
| 00:15:06 | 00:15:11 | see I just counted up one dollar at a |
| 00:15:07 | 00:15:14 | time all the way up to let's see where |
| 00:15:11 | 00:15:18 | do I stop all the way up to twelve items |
| 00:15:14 | 00:15:23 | here and then I start bracketing higher |
| 00:15:18 | 00:15:26 | chicken call so this is for anybody to |
| 00:15:23 | 00:15:28 | order in these oxen as they add item |
| 00:15:26 | 00:15:30 | each time it adds a pound and each time |
| 00:15:28 | 00:15:31 | you shipping goes up a dollar so I get |
| 00:15:30 | 00:15:35 | more money |
| 00:15:31 | 00:15:37 | they add more items okay what did I do |
| 00:15:35 | 00:15:39 | for the mermaid blankets they were |
| 00:15:37 | 00:15:42 | selling but for 95 shipping I wanted to |
| 00:15:39 | 00:15:44 | make some extra money out ago so I made |
| 00:15:42 | 00:15:47 | those weigh two pounds each all right |
| 00:15:44 | 00:15:50 | you can see here the shipping 795 that's |
| 00:15:47 | 00:15:53 | because what I did here is I made each |
| 00:15:50 | 00:15:56 | one way to pound so it started off with |
| 00:15:53 | 00:15:59 | 95 shipping then it goes the two is 705 |
| 00:15:56 | 00:16:01 | and then six pounds would be 995 so you |
| 00:15:59 | 00:16:03 | can see I just bracket it up a little |
| 00:16:01 | 00:16:05 | bit make more on the shipping that's why |
| 00:16:03 | 00:16:08 | this is such an easy system here all |
| 00:16:05 | 00:16:11 | right when they get to the bottom or |
| 00:16:08 | 00:16:16 | when we get to the bottom I mean if they |
| 00:16:11 | 00:16:18 | start ordering a lot of items okay then |
| 00:16:16 | 00:16:21 | I start bracketing it out all the way up |
| 00:16:18 | 00:16:23 | to a hundred pounds all right so up to |
| 00:16:21 | 00:16:26 | $65 and natural charge natural charge |
| 00:16:23 | 00:16:28 | for shipping and believe me I've got |
| 00:16:26 | 00:16:29 | enough into that range on shipping cost |
| 00:16:28 | 00:16:32 | okay |
| 00:16:29 | 00:16:34 | so it will happen and people will get |
| 00:16:32 | 00:16:35 | charged a lot of shipping and you'll |
| 00:16:34 | 00:16:38 | make a lot of profit on it but I believe |
| 00:16:35 | 00:16:39 | in be a little bit fair not you know |
| 00:16:38 | 00:16:41 | most people would look at these |
| 00:16:39 | 00:16:42 | including myself and say those are |
| 00:16:41 | 00:16:46 | absurd shipping charges unless it's a |
| 00:16:42 | 00:16:49 | really heavy item you know but for 24 |
| 00:16:46 | 00:16:53 | pairs of socks to pay twenty seven |
| 00:16:49 | 00:16:55 | dollars and shipping is insane to me |
| 00:16:53 | 00:16:57 | but people are aware of shipping costs |
| 00:16:55 | 00:16:59 | and they will pay this okay you'll lose |
| 00:16:57 | 00:17:01 | some people but the point is they will |
| 00:16:59 | 00:17:03 | pay regardless of what you think |
| 00:17:01 | 00:17:05 | regardless of what I think people are |
| 00:17:03 | 00:17:07 | doing it they're paying for it and I |
| 00:17:05 | 00:17:10 | still try to be a little bit thereby |
| 00:17:07 | 00:17:14 | bracketing them to these 15 pounds or |
| 00:17:10 | 00:17:17 | what do I do five pound gaps oh yes and |
| 00:17:14 | 00:17:20 | then once I get to 55 I just rounded off |
| 00:17:17 | 00:17:24 | at $65 all right because I don't want to |
| 00:17:20 | 00:17:27 | I mean I guess in my eyes too absurd so |
| 00:17:24 | 00:17:28 | that's how I'm doing my shipping all |
| 00:17:27 | 00:17:29 | right now some of you are sitting there |
| 00:17:28 | 00:17:30 | thinking well what about a free plus |
| 00:17:29 | 00:17:32 | shipping offer |
| 00:17:30 | 00:17:34 | well I would just start it out me |
| 00:17:32 | 00:17:37 | personally I'd started out of five pound |
| 00:17:34 | 00:17:39 | so they start out paying 895 per item on |
| 00:17:37 | 00:17:41 | shipping as soon as they add a second |
| 00:17:39 | 00:17:42 | item and jump to 10 pounds so they would |
| 00:17:41 | 00:17:44 | get a little bit of a discount |
| 00:17:42 | 00:17:48 | second item with the shipping is only 13 |
| 00:17:44 | 00:17:50 | 95 but if they add one more now we're |
| 00:17:48 | 00:17:53 | right back in deep now 15 pounds would |
| 00:17:50 | 00:17:55 | fall in between here and be 20 85 and |
| 00:17:53 | 00:17:57 | then that's why I started the only |
| 00:17:55 | 00:18:00 | reason I bracketed these at 5 pounds |
| 00:17:57 | 00:18:03 | over is for the free plus shipping so |
| 00:18:00 | 00:18:05 | every 5 pounds that brackets up a little |
| 00:18:03 | 00:18:09 | bit more until eventually they'd have to |
| 00:18:05 | 00:18:13 | order over 20 items to not be able to |
| 00:18:09 | 00:18:15 | uninstall that right now they'd have to |
| 00:18:13 | 00:18:17 | order over 20 items to fall outside of |
| 00:18:15 | 00:18:19 | my shipping range so I haven't had that |
| 00:18:17 | 00:18:21 | happen yet but if you wanted to keep |
| 00:18:19 | 00:18:23 | going with it you would just bracket |
| 00:18:21 | 00:18:28 | higher weights all right so that's how |
| 00:18:23 | 00:18:29 | I've done my shipping ok so that's one |
| 00:18:28 | 00:18:33 | of the things at the end so now I need |
| 00:18:29 | 00:18:35 | to make money on my items same thing no |
| 00:18:33 | 00:18:37 | these mermaid blankets were hugely |
| 00:18:35 | 00:18:40 | popular which I would have started |
| 00:18:37 | 00:18:42 | selling them earlier to be honest but |
| 00:18:40 | 00:18:44 | multiple Mosel this is the biggest order |
| 00:18:42 | 00:18:48 | I've ever gotten so not every orders |
| 00:18:44 | 00:18:52 | like this of course this is a $246 order |
| 00:18:48 | 00:18:54 | but a lot of people do you saw the one |
| 00:18:52 | 00:18:56 | before this order - a lot of people do |
| 00:18:54 | 00:18:59 | order two or more of these mermaids |
| 00:18:56 | 00:19:02 | blankets here's the number one order 3 |
| 00:18:59 | 00:19:06 | 995 shipping is where I'm making roasted |
| 00:19:02 | 00:19:08 | my money on that and here's one of the |
| 00:19:06 | 00:19:11 | socks where they ordered a whole bunch |
| 00:19:08 | 00:19:15 | of pairs and then 1395 in shipping |
| 00:19:11 | 00:19:18 | let me see if I can find another obscure |
| 00:19:15 | 00:19:21 | buy go by the numbers like you never |
| 00:19:18 | 00:19:28 | know which number thursday |
| 00:19:21 | 00:19:30 | representative of what type of order all |
| 00:19:28 | 00:19:37 | right so these are multiple shots as |
| 00:19:30 | 00:19:39 | well and then we go to the next day so |
| 00:19:37 | 00:19:44 | I'm just trying to pick randomly here - |
| 00:19:39 | 00:19:44 | to show you my next case in point |
| 00:19:48 | 00:19:53 | no that's just ten of that okay well |
| 00:19:50 | 00:19:56 | here's one so here was a cross sell for |
| 00:19:53 | 00:19:57 | now this is actually these are unrelated |
| 00:19:56 | 00:19:59 | niches this is just somebody that came |
| 00:19:57 | 00:20:02 | in on the lease on time to find another |
| 00:19:59 | 00:20:04 | item in life but still you know extra |
| 00:20:02 | 00:20:09 | profit maximizers what we call that |
| 00:20:04 | 00:20:15 | right there let's look at some other big |
| 00:20:09 | 00:20:16 | orders Emmanuel and my intention here is |
| 00:20:15 | 00:20:19 | not to go through every order I just |
| 00:20:16 | 00:20:22 | wanna give you guys an idea of seeing |
| 00:20:19 | 00:20:25 | this because some of you don't even have |
| 00:20:22 | 00:20:26 | this many sales yet on your store so to |
| 00:20:25 | 00:20:29 | be able to see that this kind of stuff |
| 00:20:26 | 00:20:31 | does work to scroll through pick up some |
| 00:20:29 | 00:20:33 | of these bigger orders here I think it's |
| 00:20:31 | 00:20:36 | beneficial another person this I think |
| 00:20:33 | 00:20:39 | is every single variation they order it |
| 00:20:36 | 00:20:43 | in even several different ones and $32 |
| 00:20:39 | 00:20:44 | in shipping same thing here sixteen |
| 00:20:43 | 00:20:47 | dollars in shipping |
| 00:20:44 | 00:20:49 | here's multiple items again more more of |
| 00:20:47 | 00:20:52 | these sold and then also the mini beer |
| 00:20:49 | 00:20:55 | bottle concealed pipe which is part of |
| 00:20:52 | 00:20:57 | the related culture we tok 59 five |
| 00:20:55 | 00:21:00 | I sold several types of soda they're all |
| 00:20:57 | 00:21:04 | of my place is sold and many of them is |
| 00:21:00 | 00:21:10 | sold in the multiple borders of |
| 00:21:04 | 00:21:13 | different different kinds so I guess |
| 00:21:10 | 00:21:18 | that is what I want to show you for this |
| 00:21:13 | 00:21:20 | video I'm sorry not for this video for |
| 00:21:18 | 00:21:21 | that part alright so I could go through |
| 00:21:20 | 00:21:23 | more orders but like I said believe to |
| 00:21:21 | 00:21:25 | the other the other thing that I guess I |
| 00:21:23 | 00:21:28 | wanted to show you was simply let me |
| 00:21:25 | 00:21:31 | just pick on these real quick I guess |
| 00:21:28 | 00:21:31 | what I mean here |
| 00:21:44 | 00:21:51 | okay so when people come in on my weed |
| 00:21:46 | 00:21:54 | star this is what they see down here we |
| 00:21:51 | 00:21:56 | also recommend I sold every single one |
| 00:21:54 | 00:21:58 | of these I saw multiple of these of |
| 00:21:56 | 00:22:01 | these of these of these entities and |
| 00:21:58 | 00:22:04 | they are profit maximizers okay so |
| 00:22:01 | 00:22:09 | that's what I use as my related |
| 00:22:04 | 00:22:11 | collections type upsell deal alright so |
| 00:22:09 | 00:22:15 | moving on let's take a look at the edge |
| 00:22:11 | 00:22:18 | okay still using the same app to |
| 00:22:15 | 00:22:21 | retarget at pixel perfect compact form |
| 00:22:18 | 00:22:24 | and abandon and protector only thing |
| 00:22:21 | 00:22:26 | I've added is the dodo welcome header |
| 00:22:24 | 00:22:28 | bar which you saw I added in my |
| 00:22:26 | 00:22:30 | Christmas message because I stopped |
| 00:22:28 | 00:22:32 | running and I'm not stopping the store |
| 00:22:30 | 00:22:33 | so I just wanted to let people know and |
| 00:22:32 | 00:22:35 | believe me it does hurt convergence |
| 00:22:33 | 00:22:38 | because a lot of people are shopping |
| 00:22:35 | 00:22:40 | Christmas or others but I'm not running |
| 00:22:38 | 00:22:42 | ads either so I don't really care I just |
| 00:22:40 | 00:22:47 | did not shut down the store yet |
| 00:22:42 | 00:22:51 | so same lawns are being used retarget |
| 00:22:47 | 00:22:52 | and abandonment protector still using |
| 00:22:51 | 00:22:55 | the same systems that I showed you and |
| 00:22:52 | 00:23:00 | let's take a look at how they've been |
| 00:22:55 | 00:23:02 | working all right so my shofar with the |
| 00:23:00 | 00:23:05 | app I was only ever running at |
| 00:23:02 | 00:23:08 | five hours a day and I just kept that on |
| 00:23:05 | 00:23:10 | for the ads while I was running them did |
| 00:23:08 | 00:23:12 | it increase the budget and also remember |
| 00:23:10 | 00:23:14 | all the additional people from the group |
| 00:23:12 | 00:23:17 | that I visited our store every single |
| 00:23:14 | 00:23:19 | day here's the results I'll be very |
| 00:23:17 | 00:23:21 | happy with that you're looking at six |
| 00:23:19 | 00:23:26 | time return on investment total spent to |
| 00:23:21 | 00:23:31 | 14 revenue 1260 a pure profit of $1,000 |
| 00:23:26 | 00:23:33 | which is 1/12 of my total revenues all |
| 00:23:31 | 00:23:35 | right this is this is like a tenth |
| 00:23:33 | 00:23:37 | actually if you look at this number a |
| 00:23:35 | 00:23:39 | tenth of my total revenue was made in |
| 00:23:37 | 00:23:42 | the retarded-ass you want to understand |
| 00:23:39 | 00:23:44 | how powerful that is that means 10% of |
| 00:23:42 | 00:23:46 | your money is in your retargeting all |
| 00:23:44 | 00:23:48 | right and again I'm not saying there |
| 00:23:46 | 00:23:50 | aren't even better ways to retarget to |
| 00:23:48 | 00:23:52 | get maybe 15% of your money back or |
| 00:23:50 | 00:23:54 | something like that but |
| 00:23:52 | 00:23:56 | my goal here was to show you a simple |
| 00:23:54 | 00:23:58 | way to make money alright I like simple |
| 00:23:56 | 00:24:00 | I like enjoying my husband being able to |
| 00:23:58 | 00:24:03 | enjoy the money that I make it the |
| 00:24:00 | 00:24:05 | schedule that I earn so I would think to |
| 00:24:03 | 00:24:08 | run on automation and I'm not interested |
| 00:24:05 | 00:24:11 | in creating a dynamic product EMP for |
| 00:24:08 | 00:24:12 | every single winner that I have so this |
| 00:24:11 | 00:24:14 | is what I do |
| 00:24:12 | 00:24:16 | all right and for people who are looking |
| 00:24:14 | 00:24:19 | to have an automated business and live a |
| 00:24:16 | 00:24:21 | good life and this is absolutely going |
| 00:24:19 | 00:24:23 | to work for you if you're looking to be |
| 00:24:21 | 00:24:25 | really down into details scrape every |
| 00:24:23 | 00:24:27 | penny out then you're probably going to |
| 00:24:25 | 00:24:30 | want to write dynamic product campaigns |
| 00:24:27 | 00:24:33 | but I'm not going over my group because |
| 00:24:30 | 00:24:36 | I don't see the need for make hundreds |
| 00:24:33 | 00:24:36 | of thousands of dollars a year |
| 00:24:37 | 00:24:43 | alright so in this one we're looking at |
| 00:24:42 | 00:24:50 | our abandonment protector which is still |
| 00:24:43 | 00:24:54 | using the same three email series that I |
| 00:24:50 | 00:25:01 | showed you that's for the past month to |
| 00:24:54 | 00:25:06 | date let's look at custom range of 14 to |
| 00:25:01 | 00:25:11 | the third all right so here's what we've |
| 00:25:06 | 00:25:17 | done I've recovered again another |
| 00:25:11 | 00:25:20 | thousand a lot of Ted another another |
| 00:25:17 | 00:25:22 | yeah now this one is like more like a |
| 00:25:20 | 00:25:26 | twelve so this one's more like a twelve |
| 00:25:22 | 00:25:28 | of my revenue was made back in different |
| 00:25:26 | 00:25:32 | cover cards but between the two of them |
| 00:25:28 | 00:25:34 | you're now looking at almost a quarter |
| 00:25:32 | 00:25:36 | of my know that's that's a little high |
| 00:25:34 | 00:25:41 | but almost twenty percent of my entire |
| 00:25:36 | 00:25:44 | volume was made up after the person left |
| 00:25:41 | 00:25:46 | my site from the abandoned cars and from |
| 00:25:44 | 00:25:48 | the retarded-ass all right then you can |
| 00:25:46 | 00:25:50 | see these numbers here I don't really |
| 00:25:48 | 00:25:52 | care about any of this stuff except for |
| 00:25:50 | 00:25:54 | how much money I made back in what my |
| 00:25:52 | 00:25:57 | overall percentage is this is this is |
| 00:25:54 | 00:25:58 | decent okay again I'm not saying it |
| 00:25:57 | 00:26:01 | couldn't be better I know people are out |
| 00:25:58 | 00:26:04 | there that 7/10 emails all right I what |
| 00:26:01 | 00:26:06 | I didn't want to write 10 emails I did |
| 00:26:04 | 00:26:08 | want to try to come up with |
| 00:26:06 | 00:26:10 | I wanted to keep it simple and I didn't |
| 00:26:08 | 00:26:11 | really want to help my customers so |
| 00:26:10 | 00:26:13 | that's that's just me you know and I |
| 00:26:11 | 00:26:16 | think you got a pain border and date any |
| 00:26:13 | 00:26:18 | I don't know but for me this is a |
| 00:26:16 | 00:26:20 | tremendous return on investment I think |
| 00:26:18 | 00:26:23 | this is like 12 bucks or 10 bucks a |
| 00:26:20 | 00:26:25 | month of its app or something and it's |
| 00:26:23 | 00:26:28 | bringing me back a thousand dollars so |
| 00:26:25 | 00:26:29 | you know that's just kind of crazy how |
| 00:26:28 | 00:26:32 | great that works |
| 00:26:29 | 00:26:34 | all right that's everything everyone |
| 00:26:32 | 00:26:36 | want to show you what the store guys as |
| 00:26:34 | 00:26:38 | you can see nothing's changed all right |
| 00:26:36 | 00:26:41 | I put the notify app off because not |
| 00:26:38 | 00:26:43 | using it anymore but and I took the |
| 00:26:41 | 00:26:44 | phone number off because I'm not I don't |
| 00:26:43 | 00:26:46 | really care right now |
| 00:26:44 | 00:26:49 | but at this point the the products are |
| 00:26:46 | 00:26:50 | still the same you watch the animal you |
| 00:26:49 | 00:26:52 | watch me go through this you watch me |
| 00:26:50 | 00:26:55 | testikle thing find two winners and |
| 00:26:52 | 00:26:58 | here's here's the real the real thing to |
| 00:26:55 | 00:27:00 | also remember here as well two winners |
| 00:26:58 | 00:27:02 | two winning products all right running |
| 00:27:00 | 00:27:05 | it as we'll see here I was running a |
| 00:27:02 | 00:27:07 | total of three abscess on this one and |
| 00:27:05 | 00:27:10 | two assets on this one so we're toking |
| 00:27:07 | 00:27:12 | about two winning products lit up over |
| 00:27:10 | 00:27:15 | five Adsense was able to bring in almost |
| 00:27:12 | 00:27:19 | $10,000 above all right one of them was |
| 00:27:15 | 00:27:21 | a Super Bowl tiket item so that should |
| 00:27:19 | 00:27:24 | give you an idea of how you can start |
| 00:27:21 | 00:27:26 | finding success to hit goals in your |
| 00:27:24 | 00:27:28 | econ store all right if you want to be |
| 00:27:26 | 00:27:30 | able to generate code ten grand a month |
| 00:27:28 | 00:27:31 | in sales and make three grand a month in |
| 00:27:30 | 00:27:33 | profit |
| 00:27:31 | 00:27:35 | well then start finding two winners |
| 00:27:33 | 00:27:37 | right now all right if you want to |
| 00:27:35 | 00:27:40 | double that take it to four winners or |
| 00:27:37 | 00:27:42 | 500 you know and so on and so forth and |
| 00:27:40 | 00:27:45 | so you can see what can be accomplished |
| 00:27:42 | 00:27:48 | I would say with two winners that are |
| 00:27:45 | 00:27:52 | similar to the ones that I had meaning |
| 00:27:48 | 00:27:55 | that they have an audience in the 1 to 3 |
| 00:27:52 | 00:27:58 | million range and |
| 00:28:00 | 00:28:03 | have that impulse appeal alright and |
| 00:28:02 | 00:28:09 | there's somewhat a little bit different |
| 00:28:03 | 00:28:11 | and unique that with those standards you |
| 00:28:09 | 00:28:13 | should be able to take two products and |
| 00:28:11 | 00:28:15 | do ten thousand dollars a month and |
| 00:28:13 | 00:28:16 | still three thousand dollars about this |
| 00:28:15 | 00:28:20 | profit and you should be able to apply |
| 00:28:16 | 00:28:23 | those same principles to do it again now |
| 00:28:20 | 00:28:25 | I want to get like I want to say two |
| 00:28:23 | 00:28:27 | things here number one for anybody out |
| 00:28:25 | 00:28:29 | there who is looking at this and someone |
| 00:28:27 | 00:28:31 | judging it you know I know there's |
| 00:28:29 | 00:28:33 | people out there like Thomas Hardy that |
| 00:28:31 | 00:28:35 | are posting student success stories |
| 00:28:33 | 00:28:37 | those people that have done you know |
| 00:28:35 | 00:28:40 | like a hundred thousand or two hundred |
| 00:28:37 | 00:28:43 | thousand I'm not trying to compare that |
| 00:28:40 | 00:28:44 | all right this is a group store to my |
| 00:28:43 | 00:28:46 | knowledge nobody else has done a group |
| 00:28:44 | 00:28:49 | store like this anywhere else Facebook |
| 00:28:46 | 00:28:51 | if they actually tell me I was ugly join |
| 00:28:49 | 00:28:54 | a group and see how they did it |
| 00:28:51 | 00:28:56 | number two this is just meant to show |
| 00:28:54 | 00:28:57 | you what's possible all right this is |
| 00:28:56 | 00:29:01 | meant to help people get through that |
| 00:28:57 | 00:29:04 | first hurdle of getting that full time |
| 00:29:01 | 00:29:05 | income or at least a part-time income is |
| 00:29:04 | 00:29:07 | helping you live the life that you want |
| 00:29:05 | 00:29:09 | to live anyone your job is useless for |
| 00:29:07 | 00:29:11 | something on the side that's great you |
| 00:29:09 | 00:29:12 | know this is helping you what would an |
| 00:29:11 | 00:29:15 | additional two three thousand dollars a |
| 00:29:12 | 00:29:19 | month do you know for your money so that |
| 00:29:15 | 00:29:20 | that's really what this is all about I |
| 00:29:19 | 00:29:22 | know there are bigger numbers and how |
| 00:29:20 | 00:29:25 | you get those bigger numbers you take |
| 00:29:22 | 00:29:27 | these ideas and build on them alright to |
| 00:29:25 | 00:29:29 | get from 10,000 to 20,000 thirty to |
| 00:29:27 | 00:29:31 | forty to fifty to sixty seventy eighty |
| 00:29:29 | 00:29:35 | ninety thousand dollars a month of sales |
| 00:29:31 | 00:29:39 | you simply build on the ideas here okay |
| 00:29:35 | 00:29:41 | the same principle here are going to |
| 00:29:39 | 00:29:44 | take you to those numbers the only |
| 00:29:41 | 00:29:46 | difference is in the way that you run |
| 00:29:44 | 00:29:47 | your advertising budget that's the only |
| 00:29:46 | 00:29:49 | difference guys when it comes to your |
| 00:29:47 | 00:29:51 | product when it comes to the research |
| 00:29:49 | 00:29:52 | when it comes to doing a store when it |
| 00:29:51 | 00:29:56 | comes to the conversion and all those |
| 00:29:52 | 00:29:58 | things that's going to be the scene all |
| 00:29:56 | 00:30:00 | right you find a winning product the |
| 00:29:58 | 00:30:04 | difference is after you have that |
| 00:30:00 | 00:30:06 | winning product how big can you take it |
| 00:30:04 | 00:30:09 | how much money can you make from it all |
| 00:30:06 | 00:30:11 | right so that's where the difference is |
| 00:30:09 | 00:30:13 | to keep increasing this number here you |
| 00:30:11 | 00:30:14 | simply keep increasing |
| 00:30:13 | 00:30:17 | number of winning products you have or |
| 00:30:14 | 00:30:18 | you keep increasing the budget into a |
| 00:30:17 | 00:30:20 | larger audience |
| 00:30:18 | 00:30:21 | sighs all right and so you should be |
| 00:30:20 | 00:30:24 | able to take this information and |
| 00:30:21 | 00:30:26 | extrapolate and run with it and start |
| 00:30:24 | 00:30:29 | you know hanging out those multi-sized |
| 00:30:26 | 00:30:31 | at your margin even even better you know |
| 00:30:29 | 00:30:33 | I'd love to see somebody in this group - |
| 00:30:31 | 00:30:35 | better than Ben and I have done they |
| 00:30:33 | 00:30:36 | came to this group I again I know |
| 00:30:35 | 00:30:38 | there's other people out there doing |
| 00:30:36 | 00:30:38 | bigger numbers that's not what this is |
| 00:30:38 | 00:30:41 | about |
| 00:30:38 | 00:30:43 | all right so moving on from there now |
| 00:30:41 | 00:30:46 | into the ads part of it so number one |
| 00:30:43 | 00:30:47 | here you can see I have not brought an |
| 00:30:46 | 00:30:50 | ad after I killed this early in the |
| 00:30:47 | 00:30:53 | morning on December 1st so prior to that |
| 00:30:50 | 00:30:56 | that 103 dollars |
| 00:30:53 | 00:30:58 | it was because I increased my budget on |
| 00:30:56 | 00:31:00 | the very last day because I wanted to |
| 00:30:58 | 00:31:02 | try to sell as much as possible through |
| 00:31:00 | 00:31:07 | that last week or probably through the |
| 00:31:02 | 00:31:09 | last weekend then I then I had you know |
| 00:31:07 | 00:31:16 | so that's what that's all about |
| 00:31:09 | 00:31:20 | prior to that I was spending around $75 |
| 00:31:16 | 00:31:23 | I think a day $75 on that sin and my my |
| 00:31:20 | 00:31:28 | average revenue was was starting to |
| 00:31:23 | 00:31:31 | creep into the three to five hundred |
| 00:31:28 | 00:31:36 | dollar range right I was ahead a couple |
| 00:31:31 | 00:31:39 | days in here that below 199 181 well |
| 00:31:36 | 00:31:42 | that's 200 so but you know right around |
| 00:31:39 | 00:31:43 | this stage here I really started I was |
| 00:31:42 | 00:31:47 | dead if I added all this together it |
| 00:31:43 | 00:31:49 | would ever go to $50 a day I was doing |
| 00:31:47 | 00:31:51 | so I was right around for time to ask |
| 00:31:49 | 00:31:53 | then so that's you know that's good |
| 00:31:51 | 00:31:57 | that's a good place to be if you can |
| 00:31:53 | 00:31:59 | keep that consistent all right looking |
| 00:31:57 | 00:32:01 | at my main ads just a brush or really |
| 00:31:59 | 00:32:02 | quickly remember these are the two case |
| 00:32:01 | 00:32:05 | studies that we've been looking at |
| 00:32:02 | 00:32:06 | mostly this one is like our dominant |
| 00:32:05 | 00:32:08 | case studies the first product I |
| 00:32:06 | 00:32:11 | launched live in a video and throw this |
| 00:32:08 | 00:32:14 | turned out to be a winner and make a lot |
| 00:32:11 | 00:32:15 | of sales and you walk through me as I |
| 00:32:14 | 00:32:17 | did it all right so a lot of these |
| 00:32:15 | 00:32:19 | aren't showing results over here anymore |
| 00:32:17 | 00:32:21 | because Facebook just stopped showing it |
| 00:32:19 | 00:32:23 | once it's been in there for a long time |
| 00:32:21 | 00:32:26 | but you can see over here by the name |
| 00:32:23 | 00:32:28 | how I started and how I narrow it for |
| 00:32:26 | 00:32:29 | why just picking a few red weed |
| 00:32:28 | 00:32:33 | magazines that I thought were precise |
| 00:32:29 | 00:32:35 | interest and using the magazine's type |
| 00:32:33 | 00:32:37 | of interest because I know that people |
| 00:32:35 | 00:32:41 | that have subscriptions to magazines are |
| 00:32:37 | 00:32:44 | generally passionate people all right |
| 00:32:41 | 00:32:46 | age bracket just based on assumption do |
| 00:32:44 | 00:32:49 | I start with like this type of product |
| 00:32:46 | 00:32:50 | and from there I read that data and |
| 00:32:49 | 00:32:52 | decided it was time to do the same |
| 00:32:50 | 00:32:54 | interest put split the genders because I |
| 00:32:52 | 00:32:58 | would see in different things in the |
| 00:32:54 | 00:33:00 | genders so I split the genders and I |
| 00:32:58 | 00:33:02 | started monitoring the results from |
| 00:33:00 | 00:33:05 | there from the genders I started |
| 00:33:02 | 00:33:08 | monitoring the ages and looking at the |
| 00:33:05 | 00:33:09 | best age groups in each gender and then |
| 00:33:08 | 00:33:12 | I also tested some different read |
| 00:33:09 | 00:33:14 | magazine interests and I kept looking at |
| 00:33:12 | 00:33:16 | all that eventually I narrowed in on the |
| 00:33:14 | 00:33:18 | fact that women were the best performers |
| 00:33:16 | 00:33:20 | I narrowed in on the best performing |
| 00:33:18 | 00:33:22 | magazine interests that were converting |
| 00:33:20 | 00:33:25 | and I narrowed in on the best age groups |
| 00:33:22 | 00:33:29 | that were converting as well so that |
| 00:33:25 | 00:33:31 | took me all the way down here which was |
| 00:33:29 | 00:33:33 | the best weed magazines 21 to 44 women |
| 00:33:31 | 00:33:36 | and then eventually creating your own |
| 00:33:33 | 00:33:41 | look-alike from that keeping it at 21 to |
| 00:33:36 | 00:33:44 | 44 as well and doing on the very I mean |
| 00:33:41 | 00:33:46 | okay first of all this purchase counters |
| 00:33:44 | 00:33:49 | way off face book is counting 90 more |
| 00:33:46 | 00:33:52 | purchases on 160 one on the other which |
| 00:33:49 | 00:33:56 | is still you know not that and my cost |
| 00:33:52 | 00:33:57 | per purchase was down around 350 but it |
| 00:33:56 | 00:34:00 | jumped up a little bit towards the end |
| 00:33:57 | 00:34:03 | that divers just kind of pushing it and |
| 00:34:00 | 00:34:06 | forgetting about it but in all reality |
| 00:34:03 | 00:34:09 | remember what we want to look at is |
| 00:34:06 | 00:34:11 | really this is this is like your your |
| 00:34:09 | 00:34:13 | customer acquisition cost |
| 00:34:11 | 00:34:14 | alright and this number is still a |
| 00:34:13 | 00:34:16 | little bit off because Facebook doesn't |
| 00:34:14 | 00:34:19 | track all your purchases not going to |
| 00:34:16 | 00:34:22 | track with Viral purchases from other |
| 00:34:19 | 00:34:26 | people sharing tagging your stuff and |
| 00:34:22 | 00:34:28 | it's not going to yeah well those into |
| 00:34:26 | 00:34:30 | real people sharing your people tagging |
| 00:34:28 | 00:34:36 | other people alright it sometimes it is |
| 00:34:30 | 00:34:38 | missing so what I really care about when |
| 00:34:36 | 00:34:40 | deciding whether you care about your |
| 00:34:38 | 00:34:42 | customer acquisition cost one |
| 00:34:40 | 00:34:45 | running about scaling a business right |
| 00:34:42 | 00:34:47 | when I'm looking at an e-commerce |
| 00:34:45 | 00:34:50 | product by product business |
| 00:34:47 | 00:34:53 | profitability what I'm really looking at |
| 00:34:50 | 00:34:56 | is my cost per item purchase |
| 00:34:53 | 00:34:58 | okay which is why I don't go off of this |
| 00:34:56 | 00:35:00 | too much accepted deem I like my ROI |
| 00:34:58 | 00:35:02 | number that lets me know why I need to |
| 00:35:00 | 00:35:04 | be but I take it with a grain of salt |
| 00:35:02 | 00:35:10 | because if you look at this for the |
| 00:35:04 | 00:35:17 | month of November just on one style one |
| 00:35:10 | 00:35:19 | style 230 sales all right between my top |
| 00:35:17 | 00:35:22 | three styles all the wheat stoks and |
| 00:35:19 | 00:35:28 | all the styles were shown between my top |
| 00:35:22 | 00:35:32 | three I had 365 sales or almost 370 |
| 00:35:28 | 00:35:35 | alright so that that's double that's |
| 00:35:32 | 00:35:38 | over double what you see right here and |
| 00:35:35 | 00:35:43 | this is the last 30 days as well so take |
| 00:35:38 | 00:35:46 | this time yes alright so it's definitely |
| 00:35:43 | 00:35:49 | tracking more our negative numbers are I |
| 00:35:46 | 00:35:51 | guess so it's definitely tracking more |
| 00:35:49 | 00:35:54 | at this point in my car came down a |
| 00:35:51 | 00:35:57 | little bit but still were almost under |
| 00:35:54 | 00:35:59 | half of what were you know actually had |
| 00:35:57 | 00:36:01 | stolen I guarantee if I went doing ended |
| 00:35:59 | 00:36:04 | up all the style variations so total |
| 00:36:01 | 00:36:06 | that it would be way way way way way |
| 00:36:04 | 00:36:08 | higher probably seven or eight times |
| 00:36:06 | 00:36:11 | higher than what is actually showing |
| 00:36:08 | 00:36:14 | right here so my actual cost per item |
| 00:36:11 | 00:36:16 | ordered is really going to be down |
| 00:36:14 | 00:36:18 | around the salaries my guest a dollar to |
| 00:36:16 | 00:36:21 | maybe a dollar fifty okay |
| 00:36:18 | 00:36:23 | now I'm guessing but that's a very |
| 00:36:21 | 00:36:24 | educated yet cool in a number out of the |
| 00:36:23 | 00:36:28 | air all right |
| 00:36:24 | 00:36:31 | I monitor my ad daily weekly bi-weekly |
| 00:36:28 | 00:36:34 | monthly and lifetime alright I I know my |
| 00:36:31 | 00:36:36 | numbers in size now and for me an |
| 00:36:34 | 00:36:38 | educated guess on this is good enough |
| 00:36:36 | 00:36:41 | for me to know because I already know |
| 00:36:38 | 00:36:43 | what my profits are so I'm guessing this |
| 00:36:41 | 00:36:47 | it cost I'm probably down around an hour |
| 00:36:43 | 00:36:52 | so between the dollar does for that and |
| 00:36:47 | 00:36:53 | the say three dollars to fulfill your at |
| 00:36:52 | 00:36:56 | four dollars per |
| 00:36:53 | 00:36:58 | a pair of socks sold and at the very |
| 00:36:56 | 00:37:03 | bare minimum I was making like six |
| 00:36:58 | 00:37:05 | dollars and 45 cents on them so I was |
| 00:37:03 | 00:37:08 | already built in at the minimum like a |
| 00:37:05 | 00:37:10 | $2.00 50 set profit margin and then |
| 00:37:08 | 00:37:13 | moving up from there you know that |
| 00:37:10 | 00:37:16 | profit margin would just go up more and |
| 00:37:13 | 00:37:19 | they added more items and things that |
| 00:37:16 | 00:37:21 | nature so that is not a huge profit |
| 00:37:19 | 00:37:25 | margin of course but it's a high volume |
| 00:37:21 | 00:37:28 | product that I sold a lot of okay so and |
| 00:37:25 | 00:37:30 | if I would have kept telling them then |
| 00:37:28 | 00:37:31 | you know I would have been able to keep |
| 00:37:30 | 00:37:34 | selling them this is a product I believe |
| 00:37:31 | 00:37:39 | I mean if you look at my delivery here |
| 00:37:34 | 00:37:42 | I'm barely barely scratching the surface |
| 00:37:39 | 00:37:45 | of these audiences in them right to my |
| 00:37:42 | 00:37:47 | cost per impressions are great so I |
| 00:37:45 | 00:37:50 | could have run this product easily |
| 00:37:47 | 00:37:52 | probably another two months and this is |
| 00:37:50 | 00:37:55 | a seasonal product through the winter or |
| 00:37:52 | 00:37:56 | not yeah so not seasonal I mean but it's |
| 00:37:55 | 00:37:58 | more of a winter product in the winter |
| 00:37:56 | 00:38:00 | what I meant to say still has at least |
| 00:37:58 | 00:38:04 | two months so you know this I have no |
| 00:38:00 | 00:38:05 | doubt could have sold many many more all |
| 00:38:04 | 00:38:08 | right |
| 00:38:05 | 00:38:09 | same thing with the mermaid blanket well |
| 00:38:08 | 00:38:11 | there it's similar with the mermaid like |
| 00:38:09 | 00:38:17 | it alright let's look at what time we'll |
| 00:38:11 | 00:38:23 | need now mermaid by foot unfortunately |
| 00:38:17 | 00:38:27 | not in my top product because Russell |
| 00:38:23 | 00:38:29 | Moore of online stok variance I guess I |
| 00:38:27 | 00:38:32 | don't know I feel quite that's not |
| 00:38:29 | 00:38:39 | necessarily sure I so could a few but I |
| 00:38:32 | 00:38:42 | think it's just enough so anyway this is |
| 00:38:39 | 00:38:45 | knocking 152 total sales like time |
| 00:38:42 | 00:38:48 | alright I'm going to guess that's almost |
| 00:38:45 | 00:38:50 | double that probably more than double |
| 00:38:48 | 00:38:55 | but again this is not tracking multiple |
| 00:38:50 | 00:38:56 | orders not tracking because it's a |
| 00:38:55 | 00:38:59 | variance item a lot of people ordered |
| 00:38:56 | 00:39:01 | multiple variants with expenses okay |
| 00:38:59 | 00:39:05 | most people did is that there were many |
| 00:39:01 | 00:39:08 | one all quarters but there were you know |
| 00:39:05 | 00:39:11 | probably much closer maybe not maybe not |
| 00:39:08 | 00:39:13 | double maybe by at least another hunter |
| 00:39:11 | 00:39:15 | though so anyway |
| 00:39:13 | 00:39:16 | same thing with the mermaid blanket now |
| 00:39:15 | 00:39:19 | with this one the way that I start with |
| 00:39:16 | 00:39:21 | this is I started out very simple guys |
| 00:39:19 | 00:39:23 | when I target I start out simple you |
| 00:39:21 | 00:39:24 | don't need to over complicate processes |
| 00:39:23 | 00:39:27 | you have the right product for that |
| 00:39:24 | 00:39:29 | audience and you thought about the |
| 00:39:27 | 00:39:31 | audience and it's a niche product I |
| 00:39:29 | 00:39:35 | always start with the most simple |
| 00:39:31 | 00:39:38 | possible conclusion right with the weed |
| 00:39:35 | 00:39:40 | socks it was weed magazine with the |
| 00:39:38 | 00:39:43 | mermaids like if it was blankets and |
| 00:39:40 | 00:39:44 | mermaids you know like it was literally |
| 00:39:43 | 00:39:45 | that simple |
| 00:39:44 | 00:39:48 | alright and I did a couple of different |
| 00:39:45 | 00:39:51 | combinations of them one is I test and |
| 00:39:48 | 00:39:55 | it was always women okay one I tested |
| 00:39:51 | 00:39:58 | like it's interest just for women and |
| 00:39:55 | 00:40:00 | then I tested that's not work like I |
| 00:39:58 | 00:40:03 | don't know what that's all the way at |
| 00:40:00 | 00:40:06 | the bottom but so blankets interest I |
| 00:40:03 | 00:40:08 | tested I also tested mermaid interest |
| 00:40:06 | 00:40:10 | and then I tested flexing mermaid and |
| 00:40:08 | 00:40:12 | blanket interest together now right from |
| 00:40:10 | 00:40:15 | the start this part of a very unique e |
| 00:40:12 | 00:40:17 | getting a really good reaction but my |
| 00:40:15 | 00:40:19 | problem was in the beginning I was a |
| 00:40:17 | 00:40:21 | little overpriced for the audience and |
| 00:40:19 | 00:40:23 | I'm less if we because I was generating |
| 00:40:21 | 00:40:27 | a lot of clips and not a lot of sale so |
| 00:40:23 | 00:40:29 | I lowered the price from 30 to $25 same |
| 00:40:27 | 00:40:31 | thing a little bit better but so same |
| 00:40:29 | 00:40:35 | thing lowered the price of $25 that's |
| 00:40:31 | 00:40:38 | $20 and sales really started to take off |
| 00:40:35 | 00:40:40 | so I kept the price $20 increased |
| 00:40:38 | 00:40:43 | shipping a little bit and left it there |
| 00:40:40 | 00:40:46 | and then my new focus became finding a |
| 00:40:43 | 00:40:48 | cheap cost for purchase so I was selling |
| 00:40:46 | 00:40:50 | them and there's some other campaigns |
| 00:40:48 | 00:40:52 | that tested on this product in on in |
| 00:40:50 | 00:40:55 | here and you can see I tested do |
| 00:40:52 | 00:40:58 | some of these at higher budgets as well |
| 00:40:55 | 00:41:00 | I was testing different age groups and |
| 00:40:58 | 00:41:03 | really narrowing my audience in our |
| 00:41:00 | 00:41:06 | limit I knew the mermaid and the blanket |
| 00:41:03 | 00:41:08 | interests were working and I was just |
| 00:41:06 | 00:41:10 | narrowing in on two age groups that were |
| 00:41:08 | 00:41:12 | working as well because this one ages |
| 00:41:10 | 00:41:16 | were kind of all over the place was |
| 00:41:12 | 00:41:19 | involved who didn't so it turned out to |
| 00:41:16 | 00:41:22 | be that older people 35 and older were |
| 00:41:19 | 00:41:24 | really the best purchasers of this item |
| 00:41:22 | 00:41:27 | it was always women and flexing the |
| 00:41:24 | 00:41:29 | blankets and mermaids interests we're |
| 00:41:27 | 00:41:31 | basically flexing remembered when you |
| 00:41:29 | 00:41:34 | narrow an interest so I took one in |
| 00:41:31 | 00:41:36 | narrative by making it so people who |
| 00:41:34 | 00:41:38 | both like this group of interest would |
| 00:41:36 | 00:41:41 | like it the people who like this as well |
| 00:41:38 | 00:41:44 | so that's what I eventually decided on |
| 00:41:41 | 00:41:46 | and then I'm look-alike as well which |
| 00:41:44 | 00:41:51 | according to this was doing very well |
| 00:41:46 | 00:41:52 | but that and I was finally able to get |
| 00:41:51 | 00:41:54 | my cost per purchase down a little bit |
| 00:41:52 | 00:41:58 | with both of these now this raised a |
| 00:41:54 | 00:42:00 | little bit the last day or two but you |
| 00:41:58 | 00:42:03 | know especially with this one here I was |
| 00:42:00 | 00:42:05 | able to get down to under six dollars |
| 00:42:03 | 00:42:07 | under five dollars really I know it says |
| 00:42:05 | 00:42:09 | it's not making sense |
| 00:42:07 | 00:42:11 | but is this was under five dollars when |
| 00:42:09 | 00:42:12 | you will get cost per pint get ordered |
| 00:42:11 | 00:42:15 | all right |
| 00:42:12 | 00:42:17 | and this one has like a nine dollar |
| 00:42:15 | 00:42:21 | cross markings built into it with |
| 00:42:17 | 00:42:22 | shipping so again profit margins were |
| 00:42:21 | 00:42:26 | saved |
| 00:42:22 | 00:42:28 | but big enough to be running good |
| 00:42:26 | 00:42:31 | advertising and raise at least a 30% |
| 00:42:28 | 00:42:36 | pure profit margin at their fulfillment |
| 00:42:31 | 00:42:41 | cost marketing cost and tea fee fees are |
| 00:42:36 | 00:42:44 | MRA items so that's a look at that and |
| 00:42:41 | 00:42:46 | that's really everything that I wanted |
| 00:42:44 | 00:42:47 | to show you those are some case studies |
| 00:42:46 | 00:42:49 | you've seen how I've done it you've |
| 00:42:47 | 00:42:51 | watched me run the ads on the interest |
| 00:42:49 | 00:42:54 | how it's done the targeting I was |
| 00:42:51 | 00:42:57 | selling some other products as well |
| 00:42:54 | 00:42:59 | between the Bohemian tapestry and I sold |
| 00:42:57 | 00:43:02 | quite a few of the products on my store |
| 00:42:59 | 00:43:05 | whether randomly or through ads so that |
| 00:43:02 | 00:43:07 | we're definitely a lot of one-off sales |
| 00:43:05 | 00:43:09 | the Bohemian tapestries was the next |
| 00:43:07 | 00:43:12 | highest selling item I think I sold my |
| 00:43:09 | 00:43:14 | baby 10 of those or so not a lot and |
| 00:43:12 | 00:43:18 | then the Pikes after that I sold quite a |
| 00:43:14 | 00:43:20 | few of some of those pipes but again I I |
| 00:43:18 | 00:43:23 | was not really ever able to get |
| 00:43:20 | 00:43:25 | tapestries profitable and the other item |
| 00:43:23 | 00:43:30 | some of them looked like good ideas but |
| 00:43:25 | 00:43:37 | I shifted my focus personally as an |
| 00:43:30 | 00:43:38 | entrepreneur around October I will here |
| 00:43:37 | 00:43:41 | on Halloween actually shows the end of |
| 00:43:38 | 00:43:43 | October and I made my decision at that |
| 00:43:41 | 00:43:45 | point they excluded I was going to stop |
| 00:43:43 | 00:43:47 | actively testing products and running |
| 00:43:45 | 00:43:50 | ads on the Bolden social store for |
| 00:43:47 | 00:43:51 | dropshipping because of two things which |
| 00:43:50 | 00:43:54 | is where we're going to roughly say you |
| 00:43:51 | 00:43:55 | up with number one all right |
| 00:43:54 | 00:43:57 | I've already announced this in another |
| 00:43:55 | 00:43:59 | video that I'm going to go back through |
| 00:43:57 | 00:44:00 | it and I'm telling you I'm sharing this |
| 00:43:59 | 00:44:03 | information with you because it's |
| 00:44:00 | 00:44:04 | relevant to you as far as group if you |
| 00:44:03 | 00:44:07 | if you you know care about the content |
| 00:44:04 | 00:44:09 | in the future so number one I'm going to |
| 00:44:07 | 00:44:11 | start moving towards customer contact |
| 00:44:09 | 00:44:13 | all right that doesn't mean to say I'm |
| 00:44:11 | 00:44:15 | going to stop drop shipping okay it just |
| 00:44:13 | 00:44:17 | means I'm moving towards customer |
| 00:44:15 | 00:44:20 | tonight why well I'll explain that more |
| 00:44:17 | 00:44:22 | in the drop or into the customer choice |
| 00:44:20 | 00:44:26 | video which is coming but mostly is |
| 00:44:22 | 00:44:29 | because it it's a better business model |
| 00:44:26 | 00:44:31 | is to step up on drop shipping why |
| 00:44:29 | 00:44:33 | because you have more control over the |
| 00:44:31 | 00:44:36 | product you have quicker shipping times |
| 00:44:33 | 00:44:38 | you have all products being made right |
| 00:44:36 | 00:44:40 | in the US and you have good profit |
| 00:44:38 | 00:44:42 | margins alright and virtually a |
| 00:44:40 | 00:44:45 | limitless amount of ideas if you're |
| 00:44:42 | 00:44:47 | willing to do the work and get good at |
| 00:44:45 | 00:44:50 | understanding what makes customer cheese |
| 00:44:47 | 00:44:52 | I sell all right so that's why |
| 00:44:50 | 00:44:57 | absolutely the customer cheese ice for |
| 00:44:52 | 00:44:58 | number one number two is because drop |
| 00:44:57 | 00:45:00 | shipping is never really missing the |
| 00:44:58 | 00:45:04 | apprentike model all right yes dropship |
| 00:45:00 | 00:45:07 | you can still work in you can make a lot |
| 00:45:04 | 00:45:10 | of money from it but drop shipping in |
| 00:45:07 | 00:45:13 | the purest sense of what drop shipping |
| 00:45:10 | 00:45:16 | means is you are drop shipping items |
| 00:45:13 | 00:45:18 | from a third forty third party source |
| 00:45:16 | 00:45:21 | without ever touching |
| 00:45:18 | 00:45:24 | so if you're using China as your source |
| 00:45:21 | 00:45:26 | that's not a long-term sustainable |
| 00:45:24 | 00:45:27 | business model I've been very clear and |
| 00:45:26 | 00:45:30 | upfront about that from the very first |
| 00:45:27 | 00:45:33 | video all right my goal is to show you |
| 00:45:30 | 00:45:35 | how to make $100,000 so you can have the |
| 00:45:33 | 00:45:38 | freedom to take the next step in your |
| 00:45:35 | 00:45:40 | business to master Facebook Ads you will |
| 00:45:38 | 00:45:42 | not even master or get proficient in |
| 00:45:40 | 00:45:44 | Facebook ads and the advertising |
| 00:45:42 | 00:45:46 | platform using e-commerce and building |
| 00:45:44 | 00:45:48 | store learning how to market how to |
| 00:45:46 | 00:45:50 | brand out of cell getting experience |
| 00:45:48 | 00:45:54 | getting good at it seeing that it works |
| 00:45:50 | 00:45:57 | while also putting 30 40 grand in your |
| 00:45:54 | 00:45:59 | pocket in pure takeaway profit so that |
| 00:45:57 | 00:46:01 | you can leave your job know you have |
| 00:45:59 | 00:46:03 | some money to flow for the next six |
| 00:46:01 | 00:46:06 | months to a year and sit back and say |
| 00:46:03 | 00:46:08 | what's the next step how do I start |
| 00:46:06 | 00:46:11 | turning this into a sustainable business |
| 00:46:08 | 00:46:14 | model okay so in doing that you want to |
| 00:46:11 | 00:46:15 | narrow in on branding yourself so if |
| 00:46:14 | 00:46:16 | you're going to run a general store |
| 00:46:15 | 00:46:18 | you're going to start branding that |
| 00:46:16 | 00:46:21 | general store and really start building |
| 00:46:18 | 00:46:22 | up so collections for those niches and |
| 00:46:21 | 00:46:25 | you're going to want to start getting |
| 00:46:22 | 00:46:27 | those products shipped email or to a |
| 00:46:25 | 00:46:30 | fulfillment center so you can have more |
| 00:46:27 | 00:46:32 | control on the labeling and the shipping |
| 00:46:30 | 00:46:34 | personally I'm not interested in that |
| 00:46:32 | 00:46:36 | that's a lot of work or it's going to |
| 00:46:34 | 00:46:38 | really cut into your profit margin so I |
| 00:46:36 | 00:46:41 | went towards because the merchandise |
| 00:46:38 | 00:46:44 | route where I see a lot of opportunities |
| 00:46:41 | 00:46:46 | and it's very easy for fulfillment right |
| 00:46:44 | 00:46:48 | get a apps to do it you know kewal Chuck |
| 00:46:46 | 00:46:50 | at all kinds of apps you can use to do |
| 00:46:48 | 00:46:53 | that but then able to work and you just |
| 00:46:50 | 00:46:55 | make the designs himself so that's |
| 00:46:53 | 00:46:58 | really my thinking behind it but again |
| 00:46:55 | 00:47:00 | like I said in the very first video all |
| 00:46:58 | 00:47:02 | right not the Welcome video it's very |
| 00:47:00 | 00:47:04 | first earning video where I toked about |
| 00:47:02 | 00:47:07 | is that this is a stepping stone to |
| 00:47:04 | 00:47:10 | bigger and better spin all right I am |
| 00:47:07 | 00:47:13 | doing very well at this point and I've |
| 00:47:10 | 00:47:16 | learned enough and mastered enough in my |
| 00:47:13 | 00:47:18 | business to not only bring extreme value |
| 00:47:16 | 00:47:21 | to any business owner I tok to or to |
| 00:47:18 | 00:47:23 | any business partner I tok to or really |
| 00:47:21 | 00:47:28 | just anybody in general that's an |
| 00:47:23 | 00:47:32 | entrepreneur I also now have a better |
| 00:47:28 | 00:47:34 | understanding of what it takes to |
| 00:47:32 | 00:47:36 | build that next level business all right |
| 00:47:34 | 00:47:37 | which is exactly what I'm doing in |
| 00:47:36 | 00:47:40 | another one to resit up stepping away |
| 00:47:37 | 00:47:43 | from drop shipping because don't get me |
| 00:47:40 | 00:47:46 | wrong this is a full-time income but in |
| 00:47:43 | 00:47:49 | all transparency it's not my full-time |
| 00:47:46 | 00:47:51 | income anymore okay I want to focus on |
| 00:47:49 | 00:47:53 | the opportunities it brings me and |
| 00:47:51 | 00:47:56 | multiple oh yeah let's just see if |
| 00:47:53 | 00:47:58 | actually to the end result I want to |
| 00:47:56 | 00:47:59 | focus on the eight figure opportunity |
| 00:47:58 | 00:48:01 | okay now yes |
| 00:47:59 | 00:48:03 | you can do it would be commerce and I |
| 00:48:01 | 00:48:05 | will do it will become thee commerce is |
| 00:48:03 | 00:48:08 | a very general term all right now can |
| 00:48:05 | 00:48:11 | you do a drop shipping with Shopify |
| 00:48:08 | 00:48:13 | maybe if you're like the |
| 00:48:11 | 00:48:13 | one-in-a-million person I doubt it |
| 00:48:13 | 00:48:16 | though |
| 00:48:13 | 00:48:17 | alright so that's that's really what |
| 00:48:16 | 00:48:20 | this is about you know you want to |
| 00:48:17 | 00:48:22 | expand your bid on props for example |
| 00:48:20 | 00:48:25 | there are all custom marching guys and |
| 00:48:22 | 00:48:26 | there are extremely wildly millions of |
| 00:48:25 | 00:48:29 | dollars successful |
| 00:48:26 | 00:48:31 | all right that's something that they've |
| 00:48:29 | 00:48:33 | done they've expanded and they branded |
| 00:48:31 | 00:48:35 | into that other business but it all |
| 00:48:33 | 00:48:37 | comes to merchandising our dropship is |
| 00:48:35 | 00:48:39 | you know what it means so for me |
| 00:48:37 | 00:48:41 | personally my next business model will |
| 00:48:39 | 00:48:43 | focus tiknology I've already toked |
| 00:48:41 | 00:48:45 | about in another video and which I will |
| 00:48:43 | 00:48:48 | continue to share once I have a jump up |
| 00:48:45 | 00:48:50 | in this group I'm actually currently |
| 00:48:48 | 00:48:52 | recording this video right now out |
| 00:48:50 | 00:48:54 | Scottsdale Arizona where we did |
| 00:48:52 | 00:48:57 | marketing deals and making things happen |
| 00:48:54 | 00:48:59 | we've already got several clients and |
| 00:48:57 | 00:49:00 | you know this is a different type of |
| 00:48:59 | 00:49:03 | business that requires everything not |
| 00:49:00 | 00:49:05 | only running marketing campaigns and |
| 00:49:03 | 00:49:09 | using Shopify to build a beautiful store |
| 00:49:05 | 00:49:12 | but also you know much higher levels of |
| 00:49:09 | 00:49:15 | branding and writing copy and all that |
| 00:49:12 | 00:49:17 | kind of stuff you know being able to |
| 00:49:15 | 00:49:19 | actually create a pitch and being able |
| 00:49:17 | 00:49:22 | to sit down with a business owner and |
| 00:49:19 | 00:49:24 | know that you have ten minutes to sell |
| 00:49:22 | 00:49:26 | your service than us being able to |
| 00:49:24 | 00:49:28 | cold-call don't underestimate the value |
| 00:49:26 | 00:49:30 | of cold calling if you're in that type |
| 00:49:28 | 00:49:31 | of business model where you want to |
| 00:49:30 | 00:49:36 | reach business owners sell your services |
| 00:49:31 | 00:49:38 | all right so that is that's what I'm |
| 00:49:36 | 00:49:40 | moving into because that's we're up |
| 00:49:38 | 00:49:41 | seeing my eight figure opportunity we're |
| 00:49:40 | 00:49:44 | selling recurring marketing at a |
| 00:49:41 | 00:49:45 | subscription service and we're getting |
| 00:49:44 | 00:49:47 | cards signed up at like |
| 00:49:45 | 00:49:50 | three to five hundred dollar level right |
| 00:49:47 | 00:49:50 | now and you know we get a hundred |
| 00:49:50 | 00:49:53 | clients |
| 00:49:50 | 00:49:54 | you're toking about generating off of a |
| 00:49:53 | 00:49:57 | hundred clients |
| 00:49:54 | 00:49:59 | $50,000 a month in recurring revenue so |
| 00:49:57 | 00:50:01 | that's like the short-term goal on your |
| 00:49:59 | 00:50:03 | car under current fifty grand a month in |
| 00:50:01 | 00:50:06 | recurrent recurring roads that's why |
| 00:50:03 | 00:50:08 | it's so attractive to me because it's |
| 00:50:06 | 00:50:11 | recurring and that's something to be |
| 00:50:08 | 00:50:14 | able to sell a digital service that's |
| 00:50:11 | 00:50:18 | recurring revenue that hopefully you can |
| 00:50:14 | 00:50:20 | understand why making three grand a |
| 00:50:18 | 00:50:21 | month with a bold and tilt restores just |
| 00:50:20 | 00:50:24 | not really wrong so even if you know |
| 00:50:21 | 00:50:26 | even getting into 10 grand come on is I |
| 00:50:24 | 00:50:28 | have more leverage in the opportunity |
| 00:50:26 | 00:50:30 | beyond that now but I'm going to share |
| 00:50:28 | 00:50:35 | that stuff with you because while some |
| 00:50:30 | 00:50:36 | of you will use this and make some money |
| 00:50:35 | 00:50:38 | and go on with you other things so you |
| 00:50:36 | 00:50:39 | will use this make some money and be |
| 00:50:38 | 00:50:41 | looking for the next step |
| 00:50:39 | 00:50:44 | some of you will use this to make some |
| 00:50:41 | 00:50:46 | great money and be following along as a |
| 00:50:44 | 00:50:48 | group to advance as an entrepreneur as |
| 00:50:46 | 00:50:49 | I'm advancing through I didn't |
| 00:50:48 | 00:50:52 | constantly be getting bigger and higher |
| 00:50:49 | 00:50:54 | goals and so I'm going to continue to |
| 00:50:52 | 00:50:56 | deliver content for those people I'm |
| 00:50:54 | 00:50:58 | using the Shopify platform right now for |
| 00:50:56 | 00:51:01 | the business that I have which is |
| 00:50:58 | 00:51:03 | selling digital subscription service so |
| 00:51:01 | 00:51:05 | I'm turning on breaking the mold with |
| 00:51:03 | 00:51:07 | what you can do with Shopify store and |
| 00:51:05 | 00:51:11 | you can do anything with it alright |
| 00:51:07 | 00:51:14 | again trying to be the proof of what I |
| 00:51:11 | 00:51:16 | said from the very beginning that you |
| 00:51:14 | 00:51:18 | can do whatever you want with this one |
| 00:51:16 | 00:51:21 | team wearing on a market yourself and |
| 00:51:18 | 00:51:23 | Facebook as applies to all that Facebook |
| 00:51:21 | 00:51:24 | Ads right now to work on some lead |
| 00:51:23 | 00:51:28 | generation campaigns |
| 00:51:24 | 00:51:30 | for the new business and which again |
| 00:51:28 | 00:51:33 | that's a whole different types of |
| 00:51:30 | 00:51:35 | Facebook marketing but at least if you |
| 00:51:33 | 00:51:38 | understand the basics of what we've done |
| 00:51:35 | 00:51:40 | they get at that point even though it |
| 00:51:38 | 00:51:41 | becomes different in the sense that |
| 00:51:40 | 00:51:44 | you've got to get really good at your |
| 00:51:41 | 00:51:45 | copy number one all right your ads are |
| 00:51:44 | 00:51:49 | no longer it goes by you're getting |
| 00:51:45 | 00:51:50 | really good at hooking people in alright |
| 00:51:49 | 00:51:52 | and then you've got to create landing |
| 00:51:50 | 00:51:54 | pages that are going to get that lead |
| 00:51:52 | 00:51:56 | from that and thank you pay you know you |
| 00:51:54 | 00:51:59 | have to create a whole pump so and it |
| 00:51:56 | 00:51:59 | becomes real it's not just about impulse |
| 00:51:59 | 00:52:01 | buy |
| 00:51:59 | 00:52:02 | like this product go to the page and |
| 00:52:01 | 00:52:04 | everything looks good all right cool |
| 00:52:02 | 00:52:06 | check out you know that's where it |
| 00:52:04 | 00:52:08 | starts and then we just continue to |
| 00:52:06 | 00:52:11 | build on those skills now I'm telling |
| 00:52:08 | 00:52:13 | you the world is your oyster if you |
| 00:52:11 | 00:52:17 | continue to learn and do on this stuff |
| 00:52:13 | 00:52:19 | because internet marketing is obscure to |
| 00:52:17 | 00:52:21 | a lot of people alright anybody can |
| 00:52:19 | 00:52:24 | learn how to sell anybody can learn how |
| 00:52:21 | 00:52:26 | to cold-call those types of things are |
| 00:52:24 | 00:52:28 | you know it's just brute force really |
| 00:52:26 | 00:52:30 | you just got to do it and do it till you |
| 00:52:28 | 00:52:33 | become good at it and then learn and |
| 00:52:30 | 00:52:35 | study but a lot of people don't know how |
| 00:52:33 | 00:52:37 | to do that and then also know how to |
| 00:52:35 | 00:52:38 | market as well |
| 00:52:37 | 00:52:41 | internet marketing Facebook and Google |
| 00:52:38 | 00:52:43 | Ads SEO building a website building a |
| 00:52:41 | 00:52:46 | Shopify store converting you know when |
| 00:52:43 | 00:52:47 | you can do all of that now not only do |
| 00:52:46 | 00:52:49 | you know how to get a contacts with |
| 00:52:47 | 00:52:52 | people that need your service or that |
| 00:52:49 | 00:52:56 | you can be extremely valuable to but you |
| 00:52:52 | 00:52:58 | know how to provide something that they |
| 00:52:56 | 00:53:00 | don't know that a lot of other people |
| 00:52:58 | 00:53:02 | don't know so it you know it just |
| 00:53:00 | 00:53:06 | continues to build on so to become like |
| 00:53:02 | 00:53:08 | a a weapon almost is able to just go |
| 00:53:06 | 00:53:11 | down and and sit down with anybody you |
| 00:53:08 | 00:53:13 | know I'm doing it not that you want to |
| 00:53:11 | 00:53:15 | start a marketing agency but you know if |
| 00:53:13 | 00:53:18 | you have the right service you might |
| 00:53:15 | 00:53:20 | love to because it can be profitable if |
| 00:53:18 | 00:53:22 | you set it up correctly and it can be |
| 00:53:20 | 00:53:24 | very scalable as well and you know |
| 00:53:22 | 00:53:26 | you'll be able to just the the |
| 00:53:24 | 00:53:30 | information that you have will be the |
| 00:53:26 | 00:53:32 | value that you bring and that becomes so |
| 00:53:30 | 00:53:34 | powerful because you're not making it up |
| 00:53:32 | 00:53:36 | you're not pulling it out of thin air |
| 00:53:34 | 00:53:38 | sat down with somebody the other day and |
| 00:53:36 | 00:53:41 | we were toking folding when I was able |
| 00:53:38 | 00:53:44 | to do with just Facebook ads and a |
| 00:53:41 | 00:53:46 | Shopify store this year and they just |
| 00:53:44 | 00:53:50 | could not believe it all the way right |
| 00:53:46 | 00:53:52 | so that's the type of stuff I and again |
| 00:53:50 | 00:53:54 | not that your goal may be to create a |
| 00:53:52 | 00:53:57 | marketing agency but just that you |
| 00:53:54 | 00:53:59 | become so valuable as an entrepreneur |
| 00:53:57 | 00:54:03 | all right and you can choose to apply |
| 00:53:59 | 00:54:06 | that value to any sector or any any |
| 00:54:03 | 00:54:07 | purpose that you want to but the value |
| 00:54:06 | 00:54:09 | that you create and going on this |
| 00:54:07 | 00:54:12 | journey is going to be immense as long |
| 00:54:09 | 00:54:14 | as you continue to keep learning and now |
| 00:54:12 | 00:54:16 | not looking for the shortcut or the easy |
| 00:54:14 | 00:54:20 | way all right a quick I'm trying to |
| 00:54:16 | 00:54:23 | teach you guys how to make quick money |
| 00:54:20 | 00:54:26 | let's be real I mean to go from nothing |
| 00:54:23 | 00:54:28 | to making $3,000 horse on the Internet |
| 00:54:26 | 00:54:30 | while you do basically whatever you want |
| 00:54:28 | 00:54:33 | all day long and around an EP tonight |
| 00:54:30 | 00:54:35 | you want to and by watching Jason Bourne |
| 00:54:33 | 00:54:37 | movies like you know like that's that's |
| 00:54:35 | 00:54:40 | quick in my opinion to be able to get |
| 00:54:37 | 00:54:43 | from zero to three grand a monkey in in |
| 00:54:40 | 00:54:45 | six weeks so and then from there to be |
| 00:54:43 | 00:54:49 | able to get use those strategies to get |
| 00:54:45 | 00:54:51 | 30 you know and more so but you know |
| 00:54:49 | 00:54:54 | that's not necessarily insane they're |
| 00:54:51 | 00:54:56 | quick buck to it because it takes a lot |
| 00:54:54 | 00:54:58 | of work to make that happen it's just |
| 00:54:56 | 00:55:00 | one thing added set up now you're able |
| 00:54:58 | 00:55:02 | to really kind of enjoy the time and |
| 00:55:00 | 00:55:04 | focus on other things which should be |
| 00:55:02 | 00:55:07 | focused on is that next level that next |
| 00:55:04 | 00:55:09 | step getting better better better and |
| 00:55:07 | 00:55:11 | continually refining the process and |
| 00:55:09 | 00:55:13 | looking for the bigger opportunities |
| 00:55:11 | 00:55:16 | that are going to continue advancing |
| 00:55:13 | 00:55:18 | through life alright so guys this |
| 00:55:16 | 00:55:20 | journey has been awesome you know this |
| 00:55:18 | 00:55:23 | is not the end of course by any means |
| 00:55:20 | 00:55:26 | however I am going to kind of sign off |
| 00:55:23 | 00:55:29 | with a close here because it's been a |
| 00:55:26 | 00:55:32 | six-week journey building this store and |
| 00:55:29 | 00:55:34 | learning how to drop ship and do all |
| 00:55:32 | 00:55:36 | this and that journey is now an immense |
| 00:55:34 | 00:55:39 | for the most part we're going to |
| 00:55:36 | 00:55:41 | continue that journey I do still plan to |
| 00:55:39 | 00:55:43 | be clear I do still plan on getting into |
| 00:55:41 | 00:55:47 | the custom merchandise side of this and |
| 00:55:43 | 00:55:50 | running a Shopify store selling |
| 00:55:47 | 00:55:53 | ecommerce but after December all right |
| 00:55:50 | 00:55:56 | December is my month to really focus get |
| 00:55:53 | 00:55:59 | in and grind hard on what I'm putting |
| 00:55:56 | 00:56:01 | together right now so for me that's what |
| 00:55:59 | 00:56:04 | December is all about and then probably |
| 00:56:01 | 00:56:08 | in January I'll start kicking in some of |
| 00:56:04 | 00:56:10 | that as well but in the meantime you |
| 00:56:08 | 00:56:12 | know I will continue to do what I do and |
| 00:56:10 | 00:56:14 | try to provide motivation inspiration |
| 00:56:12 | 00:56:17 | and guidance for people that are out |
| 00:56:14 | 00:56:19 | there willing and actually going through |
| 00:56:17 | 00:56:22 | this and striving to be better and make |
| 00:56:19 | 00:56:23 | this happen in their life so I wish you |
| 00:56:22 | 00:56:26 | absolutely nothing but the best |
| 00:56:23 | 00:56:28 | remember successes choices |
| 00:56:26 | 00:56:31 | decision no matter who you are all right |
| 00:56:28 | 00:56:32 | you know they're there what five years |
| 00:56:31 | 00:56:35 | ago |
| 00:56:32 | 00:56:37 | I was I had no any of this and have any |
| 00:56:35 | 00:56:38 | of this I was not making money did have |
| 00:56:37 | 00:56:39 | a stage |
| 00:56:38 | 00:56:41 | nobody knew my name I was it sound like |
| 00:56:39 | 00:56:44 | I was you know I had an in somebody |
| 00:56:41 | 00:56:45 | cooked me on or anything like that and |
| 00:56:44 | 00:56:48 | you go back to my facebook profile and |
| 00:56:45 | 00:56:50 | see that I you know just zero does two |
| 00:56:48 | 00:56:51 | likes on a post and you know I get it |
| 00:56:50 | 00:56:54 | there was nothing there was nothing |
| 00:56:51 | 00:56:57 | there I literally literally from scratch |
| 00:56:54 | 00:56:59 | zero nothing build it up and I'm still |
| 00:56:57 | 00:57:01 | building alright and that's the same for |
| 00:56:59 | 00:57:03 | any success story out there you see |
| 00:57:01 | 00:57:05 | whether they're not we're on that yet or |
| 00:57:03 | 00:57:07 | whether too far past were on that it's |
| 00:57:05 | 00:57:09 | always the same recipe to get there |
| 00:57:07 | 00:57:11 | hustle determination and making that |
| 00:57:09 | 00:57:13 | decision that choice I've been toked |
| 00:57:11 | 00:57:18 | about in that Barcelona video that that |
| 00:57:13 | 00:57:22 | one decision and that one choice to say |
| 00:57:18 | 00:57:22 | by any means necessary |
| 00:57:22 | 00:57:29 | alright so I look forward to continuing |
| 00:57:26 | 00:57:31 | this journey as we shift and I hope |
| 00:57:29 | 00:57:33 | everybody finishes out their year strong |
| 00:57:31 | 00:57:36 | remember now it's the time to be making |
| 00:57:33 | 00:57:38 | if you're watching this now now is the |
| 00:57:36 | 00:57:40 | time to be making your plans for 2017 |
| 00:57:38 | 00:57:42 | every year that I've taken December to |
| 00:57:40 | 00:57:45 | reflect and make plans for the next year |
| 00:57:42 | 00:57:46 | I've done better so I can only imagine |
| 00:57:45 | 00:57:48 | what next to it's going to be like |
| 00:57:46 | 00:57:50 | because every single year for the last |
| 00:57:48 | 00:57:51 | three years has gotten better and better |
| 00:57:50 | 00:57:54 | better alright |
| 00:57:51 | 00:57:55 | so I do plan on recording the video |
| 00:57:54 | 00:57:58 | probably here in the future a little bit |
| 00:57:55 | 00:58:00 | about just probably shift a little bit |
| 00:57:58 | 00:58:02 | maybe to getting into some I said videos |
| 00:58:00 | 00:58:04 | some some different kinds of some |
| 00:58:02 | 00:58:06 | training that can really help on the |
| 00:58:04 | 00:58:08 | other side we've been really practikal |
| 00:58:06 | 00:58:10 | and I think would be good now to maybe |
| 00:58:08 | 00:58:13 | help a little bit on the mental stuff to |
| 00:58:10 | 00:58:15 | help people get ready for 2017 starting |
| 00:58:13 | 00:58:17 | fresh and absolutely killing it I'm |
| 00:58:15 | 00:58:19 | going to seriously end this video here |
| 00:58:17 | 00:58:21 | now you answers are said that several |
| 00:58:19 | 00:58:24 | times have an amazing day wherever you |
| 00:58:21 | 00:58:27 | are in the world tok to you later |
| 00:58:24 | 00:58:27 | remember whispered |
