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shopify vs amazon vs etsy

Published on: June 19 2023 by pipiads

Hey guys, it's Charmese Eaters here from Charmed Bath and Body, and today I'm going to give you guys the pros and cons that I have found of the top three platforms to sell your handmade items on: Etsy, Amazon Handmade, and your own website using Shopify.

Selling handmade items can be a great way to earn some extra income, but it's important to choose the right platform to sell them on. In this article, I'll be discussing the pros and cons of three popular platforms for selling handmade items: Etsy, Amazon Handmade, and your own website using Shopify.

Etsy Pros:

- Great for beginners with a low startup cost of 20 cents per listing

- A marketplace with a built-in audience of people looking for handmade items

- Customers are generally nicer and understand the handmade process

Etsy Cons:

- Fees can add up quickly, especially as you sell more

- You don't have complete control over the platform and policy changes can affect your business

- Less brand recognition for individual shops

Amazon Handmade Pros:

- Large, trusted marketplace with a built-in audience

- No startup cost and waived professional selling plan fee for artisans

- Fulfilled by Amazon option for easy shipping

Amazon Handmade Cons:

- Higher fees than Etsy, especially for Fulfilled by Amazon option

- Application process to sell on Amazon Handmade

- Complicated dashboard and strict shipping requirements

Shopify Pros:

- Complete control over your branding and website design

- No ads sending customers to other listings

- Professional look and feel

Shopify Cons:

- Monthly cost for the platform

- Limited audience without advertising or promotion

- Apps needed to add additional features

Ultimately, the platform you choose to sell your handmade items on will depend on your personal preferences and business goals. Each platform has its own pros and cons, so it's important to do your research and choose the one that's right for you.

Forget Etsy! Here Are 7 Alternatives For Selling Handmade Goods

In this video, you'll learn about alternative marketplaces to Etsy for selling your handmade goods. Etsy is a great starter platform with over 80 million active buyers, but it's not the only option. To maximize your sales, you'll want to list your products on as many marketplaces as possible. Here are some alternatives to consider:

1. Shopify: This ecommerce platform allows you to sell your crafts and handmade goods on your own website. You have full control over the look and feel of your site, and there are no referral fees. However, there are monthly fees and you'll have to drive your own traffic to your site.

2. Amazon Handmade: This selling program within the Amazon marketplace allows artisans to sell handcrafted products. There's no monthly listing fee, but there's a high commission fee and a reputation for bargain hunting.

3. Bonanza: This seller-centric online marketplace allows you to build a relationship with your customers. There's a low commission fee and it's easy to import products from other marketplaces. However, there's low traffic and limited categories.

4. Redbubble: This print-on-demand company allows designers to sell their art globally. There's no listing fee, and it's a great source of passive income. However, there's no control over inventory and there's a lot of competition.

5. eBay: This third largest online marketplace has a huge built-in audience and established brand authority. However, there are extra fees and a reputation for being cheap.

6. Folksy: This UK-based marketplace charges only 6% for every sale and doesn't charge any commission on shipping. However, it's restricted to UK residents and there's not a lot of traffic.

7. Just Artisan: This new handmade marketplace allows you to sell digital goods and has no listing fee. However, there's very low traffic and a relatively high commission fee.

Ultimately, the best alternative depends on the products you sell. Consider starting your own ecommerce website for more control over your brand and sales.

The BEST Ecommerce Platform in 2022 (Amazon vs Shopify vs Etsy)

Hey guys, welcome back to my channel! Today, we're going to discuss the three different platforms you can use to start your online business in 2022 - Amazon, Shopify, and Etsy. So, let's jump right into it and see which one is the best fit for you!

- Online shopping has become more popular than ever before, and the e-commerce market has grown exponentially since the pandemic.

- In this video, we'll compare Amazon, Shopify, and Etsy to help you decide which platform to use for your business.

Pros of selling on Etsy:

- Listing fee is only 20 cents per item, which is very low compared to other platforms.

- Etsy has millions of its own buyers already on the platform, so as soon as you list an item, you'll have unique visitors to your store.

- Super simple to get started - all you need are pictures, descriptions, product names, and tags.

- Etsy will push your store more as a new seller for the first year, giving you an advantage.

- Low budget to get started - for 10 items uploaded, it will only cost $2 without running any ads.

- Best way to test your product because you have all the unique visitors there - if your product sells on Etsy, it gives you the product confidence to sell it on other platforms.

- You can drop ship on Etsy as well.

- Can scale your Etsy store by learning more on YouTube or other blogs.

Cons of selling on Etsy:

- Very saturated with handcrafted products and vintage goods.

- Fees can add up quickly - 20 cents per listing and 6.5% per transaction fee.

- Etsy has full control of your store, and they can suspend your store if you go against their terms and conditions.

- Easy for other sellers to undercut you.

Pros of selling on Amazon:

- Huge customer base - the biggest out there.

- Customers trust Amazon, and they are more likely to push you to the front page if you sell an item on Amazon.

- Infrastructure is excellent, and it's effortless to upload products on Amazon.

- Amazon handles customer service.

- Amazon affiliate program available.

- Very rarely have technical issues.

Cons of selling on Amazon:

- It can be very difficult to build a personal relationship with buyers.

- Amazon can copy your product and put their own label on it.

- You don't have control over how other Amazon sellers act.

- You don't get to capture any information from buyers.

Pros of selling on Shopify:

- Great for building your brand.

- Easy to use and manage your store.

- Customizable themes and templates available.

- Shopify takes care of everything, including hosting and technical issues.

Cons of selling on Shopify:

- Can be expensive - monthly fees and transaction fees.

- No built-in traffic - you'll have to drive traffic to your store through ads or other means.

- If you have a low budget, start on Etsy to test your product.

- If you have the funds and want to build your brand, use Shopify.

- If you have the funds and want a huge customer base, go for Amazon.

- Do your research and put in the time and effort to find the right platform for your business.

Shopify Vs Amazon FBA 2022 - Which One Is Better?

The Pros and Cons of Amazon vs. Shopify: Which One Should You Use to Make Money Online?

In this article, we will explore the advantages and disadvantages of Amazon and Shopify as platforms for making money online.

E-commerce is growing rapidly, and it is evident that online shopping is the future. While e-commerce only accounted for 12% of retail sales two years ago, it has since increased to 16% and is projected to be at 18-20% this year. Now is the perfect time to start your online business, but which platform should you choose?


-50% of all e-commerce sales happen on the Amazon platform

-Amazon is a $1.6 trillion company

-Over 200,000 sellers made at least $100,000 last year alone

-Amazon makes it easy to sell on their platform

-Amazon FBA program allows for easy shipping and fulfillment

-Amazon charges a 15% fee to sell on their platform

-Amazon is saturated with over nine million sellers


-Shopify has over 112 million Prime customers

-Shopify is valued at $150 billion

-Shopify allows for customization of your website

-Shopify opens up a ton of different internet marketing opportunities

-Shopify is harder than Amazon in terms of convincing people to visit your website and make purchases

-Shopify requires you to do your own fulfillment

In conclusion, both Amazon and Shopify have their pros and cons. The key is to sell a unique product that people are excited about and that is better than the competition. By doing so, you can take advantage of the massive reach of Amazon while also selling on your own Shopify website, which opens up a world of marketing opportunities. It's not about which platform you choose, but rather, what you sell.

Amazon, Shopify, Ebay, Etsy? Best platform to sell on? 🤔

Choosing the Best Selling Platform: Amazon, Shopify, Etsy, or eBay

Deciding which selling platform to use can be overwhelming. Each platform has its own advantages and disadvantages, and what works for one seller may not work for another. In this article, we will compare the four most popular selling platforms: Amazon, Shopify, Etsy, and eBay.


- Best for handmade, small, unique items

- Not a search engine like Amazon, so specific keywords are not necessary

- Good for building a customer base for small, unique items


- Good for established brands with a following

- Expensive to drive traffic to your website if you have no following

- Better profit margins than Amazon, but harder to start on


- Search engine, making it easier to launch products and get sales

- Access to millions of customers subscribed to monthly memberships and Amazon Prime

- Not ideal for handmade or unique items

- Expensive in terms of fees, but worth it for the benefits


- Good for resellers, but may have more lenient policies than Amazon

- Not as popular as Amazon

- Better for selling used or vintage items

In summary, the best platform for you depends on your product and your goals. If you have handmade, unique items, Etsy is the place for you. If you have an established brand with a following, Shopify can work for you. However, for most new sellers, Amazon is the best place to start due to its search engine and access to millions of customers. eBay is good for resellers and selling used or vintage items, but Amazon dominates in most other areas. Ultimately, do your research and choose the platform that best fits your needs.

Etsy VS. Amazon Handmade VS. Shopify - Where to start for Artisans?

Hey there, I'm Tatiana and in today's video, I want to help artisans who are creating handmade items to expand their business. Whether you're selling to family and friends or at local fairs, I'll be discussing the benefits of selling on platforms such as Etsy, Amazon Handmade, and Shopify.

- Artisans can expand their business by selling on popular platforms such as Etsy, Amazon Handmade, and Shopify.

Benefits of selling on Amazon Handmade:

- Amazon Handmade is exclusive to artisans, making it easier for them to remain competitive in the market.

- Clients on Amazon Handmade tend to be willing to pay a premium price for handmade items.

- The platform provides massive exposure and access to millions of potential customers.

- Amazon offers resources such as a Facebook page, dedicated seller support, and a handmade style guide to help artisans navigate the selling process.

Drawbacks of selling on Amazon Handmade:

- Customers expect quick delivery, which can be difficult for artisans who make items by hand.

- Amazon's return policy favors customers, making it tough for artisans to protect their profit margins.

- Artisans do not own their Amazon listings, putting them at risk of account suspension.

Benefits of selling on Etsy:

- Etsy is cheaper to sell on than Amazon Handmade.

- Etsy's seller dashboard is easier to use and provides better access to order information.

- Etsy's return policy favors sellers.

- Etsy advertising is easy, and sellers can also sell digital products.

Drawbacks of selling on Etsy:

- Etsy allows factory-produced products, making it harder for artisans to remain competitive.

- As a well-established platform, competition is high.

- Sellers do not own their Etsy listings.

Benefits of selling on Shopify:

- Shopify allows artisans to have their own website, giving them more control over their listings.

- Artisans can customize their online store and tailor it to their brand.

- Shopify provides resources such as tutorials and guides to help artisans start their online store.

- Artisans should consider selling on platforms such as Etsy, Amazon Handmade, or creating their own website using Shopify.

- Each platform has its own pros and cons, and it's important to weigh them carefully before deciding which one to use.

- By selling on these platforms, artisans can expand their business and reach a wider audience.

Etsy vs Shopify - Is Shopify the Future?

For example, let's say someone finds my shop through Etsy's search engine and makes a purchase. Even though they might become a repeat customer, I have no way of contacting them directly or building a relationship with them outside of Etsy's platform. Essentially, Etsy is the middleman between me and my customers and they have a lot of control over the relationship. On the other hand, with Shopify, I have full control over my customer data and can build long-term relationships with them through email marketing or other methods. This is a big advantage for me because I want to build a sustainable business that isn't reliant on any one platform. So for this category, Shopify wins.

Finally, let's look at the overall winner. After considering all six categories, I would say that the winner really depends on your specific situation. If you're just starting out and don't have a lot of sales yet, Etsy might be the better choice because of its lower upfront costs. However, if you're looking to build a sustainable business for the long term, Shopify is the better choice because of its greater control over your customer data and the ability to build long-term relationships with your customers. Ultimately, the decision comes down to your priorities and what you're looking to achieve with your business.

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