STOP LOSING MONEY | Shopify Dropshipping Tutorial (FREE Course - Part 1)

Published on: December 7 2022 by MATT RILEY

STOP LOSING MONEY | Shopify Dropshipping Tutorial (FREE Course - Part 1)

STOP LOSING MONEY | Shopify Dropshipping Tutorial (FREE Course - Part 1)

STOP LOSING MONEY | Shopify Dropshipping Tutorial (FREE Course - Part 1)

startTime	durationTime	text
00:00:00	00:00:04	if this course helps you make any money
00:00:02	00:00:06	you could actually win $1,000 all you
00:00:04	00:00:08	got to do to enter this contest is join
00:00:06	00:00:10	my facebook group I'm gonna leave the
00:00:08	00:00:12	link in the description and then go
00:00:10	00:00:14	ahead and post a picture of yourself and
00:00:12	00:00:16	your sales dashboard you can do this
00:00:14	00:00:19	from your phone or your computer and
00:00:16	00:00:21	then mention me Matt Riley and just a
00:00:19	00:00:22	quick story you can do a long story if
00:00:21	00:00:24	you want to but you don't have to could
00:00:22	00:00:27	be quick about your journey with
00:00:24	00:00:30	dropshipping and maybe some of your past
00:00:27	00:00:31	experiences maybe if you've never done
00:00:30	00:00:33	drop shipping at all and then just got
00:00:31	00:00:35	into this or if you've been dropped in
00:00:33	00:00:37	for a while and then this course has
00:00:35	00:00:40	helped you in any way go ahead and tok
00:00:37	00:00:44	about that and then this is an example
00:00:40	00:00:46	of how to structure or post your picture
00:00:44	00:00:50	just a picture of yourself and this is
00:00:46	00:00:52	me with my phone and showing my sales
00:00:50	00:00:54	dashboard and this is one of my drop
00:00:52	00:00:56	shipping stores where I was able to
00:00:54	00:00:59	achieve a hundred and twenty seven
00:00:56	00:01:02	thousand dollars in just a single or
00:00:59	00:01:05	less than a month this video is going to
00:01:02	00:01:07	be part one of the course and this is
00:01:05	00:01:09	gonna be how to never lose money drop
00:01:07	00:01:13	shipping and so this course is actually
00:01:09	00:01:15	different from other courses because if
00:01:13	00:01:17	you've ever struggled with drop shipping
00:01:15	00:01:20	in the past it's not your fault your
00:01:17	00:01:23	fears can be put to rest today and
00:01:20	00:01:25	really a lot of people are held back
00:01:23	00:01:28	because they think they lose money with
00:01:25	00:01:29	drop shipping but that's actually not
00:01:28	00:01:33	the case if you go through this course
00:01:29	00:01:35	there's an easier way and there is a way
00:01:33	00:01:39	to actually not lose money with drop
00:01:35	00:01:42	shipping and after this course any
00:01:39	00:01:45	online store you make will be guaranteed
00:01:42	00:01:47	to be profitable and not just making
00:01:45	00:01:51	sales actually profitable but you got to
00:01:47	00:01:54	go through the steps in this course and
00:01:51	00:01:58	complete every single lesson and section
00:01:54	00:02:00	and part to do this so I've come up with
00:01:58	00:02:02	a way called the no fail drop ship
00:02:00	00:02:05	system and I'm gonna show you exactly
00:02:02	00:02:07	why this works in just a second just a
00:02:05	00:02:10	quick background story of Who I am
00:02:07	00:02:11	my name is Matt Riley I used to work a
00:02:10	00:02:14	nine-to-five job
00:02:11	00:02:17	and didn't really like it wasn't for me
00:02:14	00:02:21	and so I started drop shipping in August
00:02:17	00:02:25	2017 on the side and then I was actually
00:02:21	00:02:27	able to quit my job and build multiple
00:02:25	00:02:32	six-figure dropship businesses since
00:02:27	00:02:35	then and all together I reached six
00:02:32	00:02:38	figures in in profit not just sales but
00:02:35	00:02:40	actual profit under one year and then I
00:02:38	00:02:43	was featured on over lo this is the
00:02:40	00:02:46	number one Shopify drop shipping app
00:02:43	00:02:49	they reached out to me saw my numbers
00:02:46	00:02:51	through my dashboard and then I posted
00:02:49	00:02:53	it we did an interview and then they
00:02:51	00:02:56	posted an artikle about me you can check
00:02:53	00:02:59	it out at overload comm so a very quick
00:02:56	00:03:02	backstory of why my system works the
00:02:59	00:03:05	nofa dropship system no fail system I
00:03:02	00:03:08	wanted to not just make sales in the
00:03:05	00:03:10	very very beginning but I really wanted
00:03:08	00:03:13	to be profitable because I was spending
00:03:10	00:03:16	a lot of money on ads and I wasn't
00:03:13	00:03:20	making enough sales to cover the cost of
00:03:16	00:03:23	my ads I'd spent thousands and thousands
00:03:20	00:03:26	of dollars seventeen thousand dollars in
00:03:23	00:03:28	the first four months in ad spend and I
00:03:26	00:03:30	had only reached five thousand in sales
00:03:28	00:03:33	and that doesn't even cover the product
00:03:30	00:03:34	costs so you could see the big loss that
00:03:33	00:03:36	I had in the very beginning when I first
00:03:34	00:03:40	started drop shipping so I really really
00:03:36	00:03:43	wanted to make it work and I strive to
00:03:40	00:03:45	basically figure out a way to not lose
00:03:43	00:03:48	money every time I started a dropship a
00:03:45	00:03:50	store and yeah in the very beginning
00:03:48	00:03:52	when I lost all this money I definitely
00:03:50	00:03:54	I felt like a failure and but by the way
00:03:52	00:03:56	guys is gonna be really really quick so
00:03:54	00:03:58	we can get to the training so yeah I was
00:03:56	00:04:01	stuck at a dead-end job like I said
00:03:58	00:04:03	earlier my 95 and I love the ones would
00:04:01	00:04:08	be disappointed in me if they found out
00:04:03	00:04:10	and a couple of them did so they were
00:04:08	00:04:13	disappointed but it's okay because they
00:04:10	00:04:16	still supported me and still pushed me
00:04:13	00:04:18	to continue on I couldn't buy what I
00:04:16	00:04:19	wanted and I really just I wanted to buy
00:04:18	00:04:23	a lot of stuff just you know go to the
00:04:19	00:04:25	mall just buy any clothes just
00:04:23	00:04:28	electronics the latest video games
00:04:25	00:04:30	sigh phones whatever yeah I couldn't
00:04:28	00:04:33	travel on vacation anytime I wanted I
00:04:30	00:04:37	really really wanted to vacation I love
00:04:33	00:04:39	traveling and the biggest problem that I
00:04:37	00:04:42	had was I was actually I was watching a
00:04:39	00:04:44	lot of paid courses courses I paid for
00:04:42	00:04:47	thousands and thousands of dollars into
00:04:44	00:04:54	that too on top of the ad spend and
00:04:47	00:04:57	nothing was really working so but one
00:04:54	00:04:58	day I realized this and I realized why I
00:04:57	00:05:01	was losing all this money why these paid
00:04:58	00:05:05	courses weren't actually working so in
00:05:01	00:05:07	the beginning I wasn't differentiating
00:05:05	00:05:10	myself from Amazon
00:05:07	00:05:13	whenever I had a general store and then
00:05:10	00:05:18	the one product store trend came out and
00:05:13	00:05:22	I felt like I was forcing a product to
00:05:18	00:05:26	work on a one product store and so I
00:05:22	00:05:29	realized that on an evergreen niche
00:05:26	00:05:32	store I could make way more money
00:05:29	00:05:33	because my store could still
00:05:32	00:05:36	differentiate itself from Amazon and
00:05:33	00:05:40	then I wasn't tied down to one product
00:05:36	00:05:41	if I wanted to generate more sales or
00:05:40	00:05:44	more profit with a different product and
00:05:41	00:05:47	then actually this store lasts forever
00:05:44	00:05:48	because I would always have new products
00:05:47	00:05:53	and repeat customers you know if you
00:05:48	00:05:56	think about clothing beauty pets these
00:05:53	00:06:00	broad evergreen niche stores these lasts
00:05:56	00:06:03	forever these products have sold for
00:06:00	00:06:05	ages for years and years in the past and
00:06:03	00:06:08	they're gonna continue selling for years
00:06:05	00:06:10	and years to come in the future and so I
00:06:08	00:06:15	looked back at all the stores that I've
00:06:10	00:06:17	ever built and this is what I found out
00:06:15	00:06:19	I regretted building one product stores
00:06:17	00:06:22	because I would spend a lot of time a
00:06:19	00:06:23	lot of money a lot of energy building
00:06:22	00:06:27	ads and they would just end up failing
00:06:23	00:06:30	and so I actually did have success with
00:06:27	00:06:32	one product stores but you know the
00:06:30	00:06:34	eventually the store just died and I
00:06:32	00:06:37	just kind of regretted not putting that
00:06:34	00:06:39	into an evergreen niche store because I
00:06:37	00:06:42	I would have to start all over again or
00:06:39	00:06:45	and I would have to I couldn't retarget
00:06:42	00:06:47	my audience and so this is why a lot of
00:06:45	00:06:48	the Guru's out there they reveal their
00:06:47	00:06:53	stories because they just it just
00:06:48	00:06:54	doesn't work anymore and I also I really
00:06:53	00:06:56	wanted to retarget my audience like I
00:06:54	00:06:58	said earlier and have them buy new
00:06:56	00:07:00	products over and over again and I
00:06:58	00:07:03	couldn't I had to start basically
00:07:00	00:07:07	building trust every single time I was
00:07:03	00:07:10	opening up a one product store and then
00:07:07	00:07:15	on general stores not as bad but people
00:07:10	00:07:17	would either go to Amazon because there
00:07:15	00:07:21	wasn't really any differentiation there
00:07:17	00:07:24	and then if they did end up buying from
00:07:21	00:07:26	me they chose not to buy another product
00:07:24	00:07:29	because they really they weren't
00:07:26	00:07:31	interested it was it was a completely
00:07:29	00:07:32	different product and that it was just
00:07:31	00:07:35	wasn't their interest because they're a
00:07:32	00:07:39	different target audience and so
00:07:35	00:07:41	whenever I put all my time and all my
00:07:39	00:07:43	money into evergreen niche stores they
00:07:41	00:07:46	ended up being the most profitable
00:07:43	00:07:49	short-term and long-term and so that's
00:07:46	00:07:53	when I came up with the no fail dropship
00:07:49	00:07:57	system which consists of evergreen niche
00:07:53	00:08:01	stores and so I'm gonna explain the
00:07:57	00:08:03	system right now and so it's broken down
00:08:01	00:08:05	into five parts this video is gonna be
00:08:03	00:08:07	how to never lose money drop shipping
00:08:05	00:08:09	but this is part one and then the next
00:08:07	00:08:11	video is going to be part two and this
00:08:09	00:08:15	is gonna be how to only select winning
00:08:11	00:08:18	products for dropshipping and then part
00:08:15	00:08:20	three is gonna be about how to start an
00:08:18	00:08:23	online store and then you can go ahead
00:08:20	00:08:25	and take that online store and you can
00:08:23	00:08:27	turn the visitors that come on through
00:08:25	00:08:30	onto their into buyers basically
00:08:27	00:08:32	maximize the amount of buyers you can
00:08:30	00:08:35	get from the traffic that you receive
00:08:32	00:08:37	and then part four is gonna be how to
00:08:35	00:08:41	create video ads that trigger impulse
00:08:37	00:08:44	purchases video ads are key to today's
00:08:41	00:08:47	advertising world and in the future
00:08:44	00:08:50	coming so creating video ads is a
00:08:47	00:08:53	crucial step
00:08:50	00:08:57	into actually getting customers to
00:08:53	00:08:58	purchase from your online store and then
00:08:57	00:09:01	part 5 is going to be how to run
00:08:58	00:09:03	Facebook and Instagram ads and I'm going
00:09:01	00:09:07	to teach you how to go from beginner to
00:09:03	00:09:11	expert so let's go over this video how
00:09:07	00:09:12	to never lose money drop shipping so the
00:09:11	00:09:14	first thing we need to understand is
00:09:12	00:09:17	what we're actually spending our money
00:09:14	00:09:19	on and so the first thing that we're
00:09:17	00:09:22	spending our money on is building trust
00:09:19	00:09:25	and social proof the second thing is
00:09:22	00:09:26	earning eventual buyers because people
00:09:25	00:09:29	might eventually buy from you in the
00:09:26	00:09:32	future and then also people who become
00:09:29	00:09:34	repeat buyers and then we're also
00:09:32	00:09:36	spending money on gaining relevant data
00:09:34	00:09:40	and I'm gonna go over that in just a
00:09:36	00:09:43	second and then also potentially
00:09:40	00:09:45	branding a store to sell to an investor
00:09:43	00:09:48	so this one is one of my favorite ones
00:09:45	00:09:50	and how you can actually cash out at the
00:09:48	00:09:53	very very end or what basically just
00:09:50	00:09:56	whenever you want and it's actually
00:09:53	00:09:59	easiest to do this with niche stores
00:09:56	00:10:01	evergreen niche stores it's way way way
00:09:59	00:10:03	easier than a general store or a one
00:10:01	00:10:07	product store to go ahead and do this
00:10:03	00:10:11	and then we want to make sure that every
00:10:07	00:10:13	penny put into ads counts ok so let's go
00:10:11	00:10:17	over building trust and social proof and
00:10:13	00:10:20	so when we build trust and when we want
00:10:17	00:10:21	to gain social proof customer service
00:10:20	00:10:25	and providing quality products is
00:10:21	00:10:28	actually the key here and so when I say
00:10:25	00:10:31	that it's because when we're paying for
00:10:28	00:10:33	ads we pay for people to not only
00:10:31	00:10:35	purchase from us on the spot today so
00:10:33	00:10:39	right when they see their ad they might
00:10:35	00:10:42	purchase immediately but if they don't
00:10:39	00:10:46	we're actually paying to expose our
00:10:42	00:10:48	company's image and so people are seeing
00:10:46	00:10:51	our brand name they're seeing our
00:10:48	00:10:53	website they're seeing our social media
00:10:51	00:10:55	presence and when I say the social media
00:10:53	00:10:58	presence this is the amount of followers
00:10:55	00:11:00	that you have or page likes the likes on
00:10:58	00:11:03	your actual posts and then the comments
00:11:00	00:11:03	on your posts
00:11:03	00:11:09	and then basically an average of two to
00:11:06	00:11:11	five percent of people actually purchase
00:11:09	00:11:12	when visiting your website and that's a
00:11:11	00:11:15	good five percent is actually really
00:11:12	00:11:20	really good although it seems really low
00:11:15	00:11:22	and then less than that's point one
00:11:20	00:11:23	percent actually purchase after seeing
00:11:22	00:11:26	your ad for the first time so if they
00:11:23	00:11:28	see your ad some sometimes people they
00:11:26	00:11:30	just disregard it and scroll right past
00:11:28	00:11:32	it some people click on the video some
00:11:30	00:11:34	people and then after watching the video
00:11:32	00:11:36	then they go ahead and click on the link
00:11:34	00:11:38	to over to your website some people just
00:11:36	00:11:41	click on the link and then don't even
00:11:38	00:11:43	stay on your website they don't want to
00:11:41	00:11:45	wait some people do wait some people add
00:11:43	00:11:48	the cart some people initiate checkout
00:11:45	00:11:53	but that's a very very low percentage of
00:11:48	00:11:56	people see your ad and so the 99.9% of
00:11:53	00:11:57	people who see your ad they didn't buy
00:11:56	00:12:01	from you right so and the reason why is
00:11:57	00:12:04	because they don't trust you yet so they
00:12:01	00:12:07	just they don't know you and I want you
00:12:04	00:12:11	to think about this would someone rather
00:12:07	00:12:13	buy if one from an ad that has hundreds
00:12:11	00:12:19	of likes and the comments are flooded
00:12:13	00:12:20	with positivity or number two from an ad
00:12:19	00:12:24	with only twenty likes and the comments
00:12:20	00:12:26	say I ordered this and didn't receive it
00:12:24	00:12:29	or there's just no comments at all one
00:12:26	00:12:31	or two I think most people would choose
00:12:29	00:12:33	to I would definitely choose I mean
00:12:31	00:12:36	mostly would choose one and I would
00:12:33	00:12:39	definitely choose one it just seems way
00:12:36	00:12:43	more trustworthy to buy from an ad that
00:12:39	00:12:46	has this and I believe that this is a
00:12:43	00:12:48	little bit common sense to know this but
00:12:46	00:12:50	a lot of people they come in to drop
00:12:48	00:12:52	shipping and they come in to advertising
00:12:50	00:12:54	and they think they can you know make a
00:12:52	00:12:58	lot of money or make a good amount of
00:12:54	00:13:02	sales from number two and so this is
00:12:58	00:13:06	something that's easily missed but it's
00:13:02	00:13:08	kind of should be a well-known fact and
00:13:06	00:13:10	so here's a great example right here
00:13:08	00:13:13	this is her dream house and so you're
00:13:10	00:13:16	actually seeing when when this
00:13:13	00:13:20	advertiser pays
00:13:16	00:13:22	or for ads they expose their company
00:13:20	00:13:26	name which is right here they supposed
00:13:22	00:13:28	to add the video and everything about
00:13:26	00:13:30	them is is said right here 19 million
00:13:28	00:13:32	views is great sixty sixty three
00:13:30	00:13:34	thousand lengths nineteen thousand
00:13:32	00:13:37	comments this is great this is a great
00:13:34	00:13:39	example and so you know most people when
00:13:37	00:13:41	they see this ad they're more likely to
00:13:39	00:13:43	purchase then let's say an ad like this
00:13:41	00:13:47	so this F there's only like thirteen
00:13:43	00:13:49	Mike's you know five shares best monthly
00:13:47	00:13:54	deals like what is that that doesn't
00:13:49	00:13:56	sound like a real company name and so
00:13:54	00:13:57	I'm gonna zoom into the comments here
00:13:56	00:14:02	because this is actually a really good
00:13:57	00:14:04	example and so this person commented on
00:14:02	00:14:06	the ad and they said I ordered these and
00:14:04	00:14:08	never got them and the tracking was
00:14:06	00:14:11	bogus and when I contacted them to ask
00:14:08	00:14:14	for my money back I was told they don't
00:14:11	00:14:17	do that at all all I can say is buyer
00:14:14	00:14:20	beware and it's very it's got a angry
00:14:17	00:14:23	emoji - she's really pissed off and this
00:14:20	00:14:27	is really surprising and this is what
00:14:23	00:14:30	the drop shipper had responded and they
00:14:27	00:14:32	said Diane Withers yes haha you never
00:14:30	00:14:35	ordered don't forget we can see who our
00:14:32	00:14:38	customers are we do not appreciate
00:14:35	00:14:42	frauds like you as we take customer
00:14:38	00:14:47	satisfaction very serious yes so that's
00:14:42	00:14:49	that's an example of a brand or a
00:14:47	00:14:52	company that just that's not doing
00:14:49	00:14:54	really a good job of building trust and
00:14:52	00:14:57	building social proof so that the ad
00:14:54	00:15:02	costs that they actually are spending on
00:14:57	00:15:06	this just is lost and they've exposed
00:15:02	00:15:08	themselves to all these people all these
00:15:06	00:15:10	people that just that didn't buy it and
00:15:08	00:15:14	so here's two thousand people that
00:15:10	00:15:16	already if they saw these comments then
00:15:14	00:15:21	they already don't trust this and it's
00:15:16	00:15:23	it's just not a good start and so when
00:15:21	00:15:27	we want to build trust and social proof
00:15:23	00:15:29	it's we sell the same products as other
00:15:27	00:15:31	dropshippers right so what
00:15:29	00:15:33	to happen is in the very beginning
00:15:31	00:15:36	customers are gonna mistake us for other
00:15:33	00:15:41	stores just like what happened here so I
00:15:36	00:15:43	mean if Jolene had or my best guesses
00:15:41	00:15:45	Jolene had probably did in order for
00:15:43	00:15:48	mother from this drop shipper and they
00:15:45	00:15:51	probably ordered from another one and so
00:15:48	00:15:55	that's going to happen it's it's it's an
00:15:51	00:15:57	in and of inevitable especially when
00:15:55	00:16:00	you're starting a store from scratch and
00:15:57	00:16:02	so you know imagine building all these
00:16:00	00:16:04	one product stores and having a start
00:16:02	00:16:07	over and you're just having to build
00:16:04	00:16:12	trust immediately from the bat every
00:16:07	00:16:14	single time is just not going to be it's
00:16:12	00:16:17	it's going to be really really expensive
00:16:14	00:16:20	when investing into your dropship
00:16:17	00:16:21	business so what do we do that's the
00:16:20	00:16:23	thing that's the big question here is
00:16:21	00:16:26	what do we do when we actually get these
00:16:23	00:16:29	comments and so the first step is to
00:16:26	00:16:32	provide a positive experience when doing
00:16:29	00:16:36	customer service okay so here's how
00:16:32	00:16:39	yourself I would have answered that that
00:16:36	00:16:41	comment and so I would say hey Jolene we
00:16:39	00:16:44	we we would be happy to fix the
00:16:41	00:16:47	situation please just provide your
00:16:44	00:16:50	receipt of purchase from our website so
00:16:47	00:16:53	we can give you a full refund and send
00:16:50	00:16:55	out a new order to you so at my
00:16:53	00:16:58	nine-to-five job I actually worked
00:16:55	00:17:02	customer service and I worked a customer
00:16:58	00:17:08	service for brand names like Target CVS
00:17:02	00:17:15	Rite Aid Walmart etc a lot of a lot of
00:17:08	00:17:18	big brands GNC Albertsons a lot of a lot
00:17:15	00:17:22	of American brands but anyway point
00:17:18	00:17:26	being here is customer service is a huge
00:17:22	00:17:28	plays a huge huge role when building
00:17:26	00:17:31	your business because we're spending
00:17:28	00:17:34	money on exposing our brand when
00:17:31	00:17:36	advertising so when somebody sees this
00:17:34	00:17:39	what are they gonna think
00:17:36	00:17:40	well one they're gonna think okay
00:17:39	00:17:42	they're gonna tone it down just a little
00:17:40	00:17:42	bit because they're really angry but
00:17:42	00:17:44	you've shown
00:17:42	00:17:47	that you're calm and so when you're
00:17:44	00:17:50	actually calm chances are they'll calm
00:17:47	00:17:53	down too and one thing that actually
00:17:50	00:17:54	makes them even more calm is because you
00:17:53	00:17:56	said you're gonna give them a full
00:17:54	00:17:58	refund and you're gonna send out a new
00:17:56	00:18:03	product to them that's really really
00:17:58	00:18:06	great and so when they see this they
00:18:03	00:18:07	basically they calm down and they'll
00:18:06	00:18:09	reach out to you they'll give you the
00:18:07	00:18:11	receipt now if they didn't order from
00:18:09	00:18:12	you right they won't have the receipt so
00:18:11	00:18:14	you don't have to do this you won't even
00:18:12	00:18:15	have to give them a full refund you want
00:18:14	00:18:18	half a cent on a new order because they
00:18:15	00:18:23	didn't order from you and this is just a
00:18:18	00:18:25	really really cool strategy of a way to
00:18:23	00:18:28	you know get them to find their receipt
00:18:25	00:18:31	and then will make them realize that
00:18:28	00:18:34	they bought from another company and not
00:18:31	00:18:36	you and so when other people actually
00:18:34	00:18:38	see this they'll be like oh wow they're
00:18:36	00:18:41	doing not only they're answering their
00:18:38	00:18:44	their customers comments they're also
00:18:41	00:18:45	willing to give a full refund and
00:18:44	00:18:47	they're willing to send our new product
00:18:45	00:18:51	well I gotta order from this company and
00:18:47	00:18:56	so this is going to help increase your
00:18:51	00:18:59	your trust and your social proof so and
00:18:56	00:19:02	part two of this is we actually want to
00:18:59	00:19:04	send out products that work okay so you
00:19:02	00:19:05	know a lot of people think that drop
00:19:04	00:19:09	shipping from aliexpress drop shipping
00:19:05	00:19:11	from China isn't a good strategy but
00:19:09	00:19:13	it's actually a myth because almost
00:19:11	00:19:16	every single product is actually from
00:19:13	00:19:18	China so it's a myth that Aliexpress
00:19:16	00:19:21	products are bad quality and all we have
00:19:18	00:19:24	to do is just make sure to use a high
00:19:21	00:19:27	rated seller I like to look at a 95
00:19:24	00:19:30	percent or higher positive rating and
00:19:27	00:19:33	that they've actually been around for
00:19:30	00:19:36	you know a few years I like to do three
00:19:33	00:19:38	plus years and that just shows you know
00:19:36	00:19:40	ninety-five percent rating with and
00:19:38	00:19:42	they've been open for three years goes
00:19:40	00:19:44	to show that they're a reputable
00:19:42	00:19:47	supplier they'll send out quality
00:19:44	00:19:49	products you know a seller that's
00:19:47	00:19:51	actually opened up you know this year
00:19:49	00:19:53	last year they just they're they're new
00:19:51	00:19:55	at this they don't really have a rating
00:19:53	00:19:59	they're not really an established
00:19:55	00:20:02	business in my eyes so I just wouldn't
00:19:59	00:20:03	even order off them and they're more
00:20:02	00:20:06	likely to send out products that don't
00:20:03	00:20:08	work now it's really important to send
00:20:06	00:20:11	out products that work because once the
00:20:08	00:20:14	customer receives these products then
00:20:11	00:20:16	what they can do is they're gonna give
00:20:14	00:20:17	you good feedback they're gonna order
00:20:16	00:20:20	from you again
00:20:17	00:20:23	so I'm I'm actually gonna go over that
00:20:20	00:20:25	right now so all we gotta do is have the
00:20:23	00:20:27	customers happy and if they're happy
00:20:25	00:20:29	this is exactly what's gonna happen
00:20:27	00:20:32	you're they're gonna flood your comments
00:20:29	00:20:35	on your posts with positivity and they
00:20:32	00:20:37	will buy from you again
00:20:35	00:20:40	and then you actually gain Facebook's
00:20:37	00:20:42	trust they like you as a seller and your
00:20:40	00:20:46	future ad costs are going to be cheaper
00:20:42	00:20:49	and then this is going to help convince
00:20:46	00:20:51	other people to buy as well you know if
00:20:49	00:20:52	they see a positive comment somebody
00:20:51	00:20:53	else is gonna see it they're gonna be
00:20:52	00:20:55	like oh they had a good experience with
00:20:53	00:20:59	this company I'm gonna go ahead and
00:20:55	00:21:01	purchase from them so you know your
00:20:59	00:21:04	company name and so you know when we go
00:21:01	00:21:07	back here your company name which is
00:21:04	00:21:09	shown right here which is shown right
00:21:07	00:21:12	here it's gonna be a reputable source
00:21:09	00:21:14	people are gonna want to come to you
00:21:12	00:21:18	they're gonna know they can trust buying
00:21:14	00:21:20	from you the company name will be net
00:21:18	00:21:27	will be known as a trustworthy place to
00:21:20	00:21:29	buy from okay and so we have gone over
00:21:27	00:21:33	number one building trust and social
00:21:29	00:21:36	proof and then we also have gone over
00:21:33	00:21:38	earning eventual buyers who become leafy
00:21:36	00:21:41	buyers I don't need to make an extra
00:21:38	00:21:43	slide on this because I think you got
00:21:41	00:21:45	the point and I explained it in the last
00:21:43	00:21:47	situation that if you send out products
00:21:45	00:21:50	that work if you do a good job with
00:21:47	00:21:52	customer service then customers gonna
00:21:50	00:21:55	buy from you again and then your brand
00:21:52	00:21:56	that you pay for ads for when you expose
00:21:55	00:21:58	yourself to all these people they're
00:21:56	00:22:02	gonna see that and they're gonna also
00:21:58	00:22:06	buy from you and so let's go over step
00:22:02	00:22:06	three which is gaining relevant data
00:22:07	00:22:12	okay so this is gonna be quick and I'm
00:22:10	00:22:15	gonna cover this more in depth in the
00:22:12	00:22:17	Facebook and Instagram ads section but
00:22:15	00:22:21	just a really quick overview when you
00:22:17	00:22:23	pay for ads you get data on a lot of
00:22:21	00:22:25	things like the number of buyers that
00:22:23	00:22:28	you get the number of people who Add to
00:22:25	00:22:31	Cart and then number of people who
00:22:28	00:22:33	viewed a product on your website number
00:22:31	00:22:35	of people who watch your ad you can
00:22:33	00:22:36	actually see the percentage of people
00:22:35	00:22:39	who watch twenty-five percent 50 percent
00:22:36	00:22:40	seventy five percent 95 percent number
00:22:39	00:22:42	of people who see you ad but they don't
00:22:40	00:22:45	watch it and then there's actually a ton
00:22:42	00:22:46	of ton of data points then just the ones
00:22:45	00:22:48	I mentioned here but well the ones I
00:22:46	00:22:52	mentioned are probably the most
00:22:48	00:22:55	important and so when we get this data
00:22:52	00:22:58	when we buy data it's always best to
00:22:55	00:23:01	utilize it and improve on it and so for
00:22:58	00:23:04	example if we get our data back and they
00:23:01	00:23:08	show us Facebook shows us our average
00:23:04	00:23:10	watch time on our video is less than 10
00:23:08	00:23:12	seconds then it's not really that
00:23:10	00:23:15	engaging if it's nine seconds that's
00:23:12	00:23:18	probably fine but you know really the
00:23:15	00:23:20	closer you are to 10 seconds the better
00:23:18	00:23:23	is or the more if it's more than 10
00:23:20	00:23:26	seconds that's amazing you know but if
00:23:23	00:23:29	it's less we need to improve our ad and
00:23:26	00:23:32	then here's another example so let's say
00:23:29	00:23:35	you know hundred people visit your
00:23:32	00:23:36	website your product page and then less
00:23:35	00:23:40	than 10 of those people so 10 percent
00:23:36	00:23:42	people actually adds a cart that means
00:23:40	00:23:44	that a lot of people are coming to your
00:23:42	00:23:45	website but they're not they're seeing
00:23:44	00:23:48	something on the website they're
00:23:45	00:23:49	interested from your ad but they're
00:23:48	00:23:52	clicking over and then when they land on
00:23:49	00:23:54	your website after viewing the product
00:23:52	00:23:56	page they're they just leave they don't
00:23:54	00:23:58	Add to Cart they don't want to continue
00:23:56	00:24:01	with the next step and buy from you so
00:23:58	00:24:06	this is a crucial step to improve our
00:24:01	00:24:08	product page and then if we are if we
00:24:06	00:24:11	are spending a significant amount of on
00:24:08	00:24:14	ads but still we have low sales then
00:24:11	00:24:17	this probably means to move on to the
00:24:14	00:24:19	next product and I'm definitely going to
00:24:17	00:24:23	go over this in more
00:24:19	00:24:26	yep and a specific data points because
00:24:23	00:24:30	this takes a whole whole new longer
00:24:26	00:24:32	training to go over and then sometimes
00:24:30	00:24:34	you know we're just gonna get
00:24:32	00:24:36	window-shopping products people are
00:24:34	00:24:38	going to engage with it people are going
00:24:36	00:24:41	to maybe we'll a ver egde have an
00:24:38	00:24:43	average time of more than 10 seconds
00:24:41	00:24:46	they probably might want to just visit
00:24:43	00:24:48	your website but what happens is is it's
00:24:46	00:24:50	just kind of a window shopping product
00:24:48	00:24:55	they just want to kind of look at it but
00:24:50	00:24:57	they don't really want to buy it okay
00:24:55	00:24:59	so we've gone over the first three
00:24:57	00:25:01	gaining relevant data - and now we're
00:24:59	00:25:04	gonna go over potentially branding a
00:25:01	00:25:07	store to sell to an investor so there
00:25:04	00:25:09	are rich investors all over flippa
00:25:07	00:25:11	and all over Shopify exchange they've
00:25:09	00:25:13	heard about drop shipping and they want
00:25:11	00:25:15	to spend thousands on drop shipping
00:25:13	00:25:17	stores because they see that there's
00:25:15	00:25:20	there's a goldmine there's a cash cow
00:25:17	00:25:23	here drop shipping which there is and
00:25:20	00:25:25	they want to turn a profit so it's
00:25:23	00:25:28	actually really hard to sell one product
00:25:25	00:25:32	stores I've had experience with this and
00:25:28	00:25:34	it's unless it's a tangible product like
00:25:32	00:25:38	you know water lotions digestible food
00:25:34	00:25:40	paste candles etc so you know a product
00:25:38	00:25:43	they can be used over and over again
00:25:40	00:25:46	then the the one product store is is
00:25:43	00:25:48	more likely to not sell to one of these
00:25:46	00:25:50	investors because you know they're
00:25:48	00:25:52	pretty smart they know the product is
00:25:50	00:25:54	that it's not gonna sell anymore and
00:25:52	00:25:56	most of the reason why you're actually
00:25:54	00:26:00	selling it is because it isn't something
00:25:56	00:26:04	anymore so you know it's it's much much
00:26:00	00:26:07	easier to sell evergreen niche stores
00:26:04	00:26:09	you know because there's the rich
00:26:07	00:26:13	investors they know that the brand your
00:26:09	00:26:15	store is gonna last much much longer and
00:26:13	00:26:18	so any money you spend into your
00:26:15	00:26:22	business can be easily made back here
00:26:18	00:26:26	and so you know here's a story I built a
00:26:22	00:26:28	woman's fashion store and someone
00:26:26	00:26:31	actually offered me thirty thousand
00:26:28	00:26:33	dollars up front and I kind of just put
00:26:31	00:26:36	this on the Shopify exchange
00:26:33	00:26:39	just to see I wasn't I kind of wasn't
00:26:36	00:26:42	really interested in selling it because
00:26:39	00:26:45	it was profiting me and so I told I told
00:26:42	00:26:46	that person no I got a few calls with
00:26:45	00:26:48	him and it sounded really really
00:26:46	00:26:51	promising it sounded like he really
00:26:48	00:26:54	really wanted it you know he started at
00:26:51	00:26:56	15,000 and I just kept saying no and he
00:26:54	00:26:57	eventually just he he kept raising the
00:26:56	00:27:01	price and offering me more and then
00:26:57	00:27:04	eventually it got up to $30,000 so you
00:27:01	00:27:06	know even though I said no let's say you
00:27:04	00:27:10	built a store and evergreen niche store
00:27:06	00:27:12	that can last a while then you can go
00:27:10	00:27:15	ahead and you can say yes if you want to
00:27:12	00:27:17	cash up 30,000 upfront isn't a bad deal
00:27:15	00:27:20	and if you want you could just start
00:27:17	00:27:22	over you know I honestly I only
00:27:20	00:27:24	recommend this once you have gained
00:27:22	00:27:28	enough skills to be able to start over
00:27:24	00:27:32	and so it's actually pretty easy to do
00:27:28	00:27:35	this with general stores too but it
00:27:32	00:27:36	takes a certain level of communication
00:27:35	00:27:38	and the way you market your general
00:27:36	00:27:41	store and I'm gonna show you how to do
00:27:38	00:27:44	that in part three of this course but
00:27:41	00:27:45	but basically in summary any money that
00:27:44	00:27:49	I've ever spent on an evergreen niche
00:27:45	00:27:54	store was never lost and it was always
00:27:49	00:27:58	because it was towards growth awesome so
00:27:54	00:28:00	we've went over you know part one
00:27:58	00:28:02	building trust and social proof we went
00:28:00	00:28:04	over earning eventual buyers who become
00:28:02	00:28:06	repeat customers and gain relevant data
00:28:04	00:28:09	and then potentially branding a store to
00:28:06	00:28:11	sell to an investor it's easiest to do
00:28:09	00:28:14	all of this with evergreen niche stores
00:28:11	00:28:19	and let's just make sure that every
00:28:14	00:28:22	penny is put into ads isn't lost so
00:28:19	00:28:23	we're now complete with part 1 of the
00:28:22	00:28:25	course how to never lose money drop
00:28:23	00:28:29	shipping and so we're going to go over
00:28:25	00:28:31	the next parts in future videos
00:28:29	00:28:34	if you've enjoyed this video please like
00:28:31	00:28:36	this video give it a thumbs up subscribe
00:28:34	00:28:38	with a notification bell so you can get
00:28:36	00:28:41	notified of when new videos come out
00:28:38	00:28:44	immediately and then comment any
00:28:41	00:28:46	questions you have below or if you just
00:28:44	00:28:48	want to post your thoughts or spread
00:28:46	00:28:50	positive
00:28:48	00:28:53	go ahead and watch the next video of
00:28:50	00:28:57	this course how to always select winning
00:28:53	00:28:57	products for dropshipping part 2