Stop Making T-Shirt Clothing Brands w/ Shopify Print On Demand
Published on: November 29 2022 by Joe Robert
Stop Making T-Shirt Clothing Brands w/ Shopify Print On Demand
Table of Contents
Stop Making T-Shirt Clothing Brands w/ Shopify Print On Demand
| startTime | durationTime | text |
| 00:00:00 | 00:00:05 | so here's the thing if you are using |
| 00:00:02 | 00:00:07 | shopify and print on demand the best |
| 00:00:05 | 00:00:10 | strategy for you to use looks something |
| 00:00:07 | 00:00:12 | like this start your store pick a niche |
| 00:00:10 | 00:00:15 | make niche designs and then use facebook |
| 00:00:12 | 00:00:19 | ads to promote your products why well in |
| 00:00:15 | 00:00:21 | 2020 this is by far the quickest way |
| 00:00:19 | 00:00:23 | that you can get your brand new store |
| 00:00:21 | 00:00:26 | off of the ground to make you some real |
| 00:00:23 | 00:00:28 | money compared to any other strategy out |
| 00:00:26 | 00:00:31 | there another option which is free would |
| 00:00:28 | 00:00:34 | be to start a instagram page for your |
| 00:00:31 | 00:00:37 | niche and post videos and images and use |
| 00:00:34 | 00:00:39 | highly targeted hashtags to grow your |
| 00:00:37 | 00:00:41 | account to a level where you can then |
| 00:00:39 | 00:00:43 | promote your products to your own |
| 00:00:41 | 00:00:45 | audience and get free traffic to your |
| 00:00:43 | 00:00:46 | store now i've been selling print on |
| 00:00:45 | 00:00:48 | demand products in this way for the last |
| 00:00:46 | 00:00:51 | four years i've also trained hundreds of |
| 00:00:48 | 00:00:52 | other people to do this as well and |
| 00:00:51 | 00:00:55 | these two strategies in my personal |
| 00:00:52 | 00:00:57 | opinion and experience lead to the |
| 00:00:55 | 00:00:59 | highest rates of success and |
| 00:00:57 | 00:01:00 | unfortunately so many people that are |
| 00:00:59 | 00:01:03 | starting their own print-on-demand store |
| 00:01:00 | 00:01:04 | are not doing anything like this see |
| 00:01:03 | 00:01:06 | what they've done is they've jumped on |
| 00:01:04 | 00:01:09 | the internet and have seen with print on |
| 00:01:06 | 00:01:11 | demand they can create their own t-shirt |
| 00:01:09 | 00:01:13 | clothing line for example they decide |
| 00:01:11 | 00:01:16 | they want to create an urban streetwear |
| 00:01:13 | 00:01:18 | brand with a cool logo and slap it on |
| 00:01:16 | 00:01:20 | t-shirts and then what they do after |
| 00:01:18 | 00:01:22 | spending weeks months or even a year |
| 00:01:20 | 00:01:24 | building out their store and perfecting |
| 00:01:22 | 00:01:26 | their logo and putting it on shirts is |
| 00:01:24 | 00:01:29 | they launch facebook ads and start |
| 00:01:26 | 00:01:30 | showing that branded t-shirt to people |
| 00:01:29 | 00:01:33 | who have never heard of their brand |
| 00:01:30 | 00:01:34 | before and yes i do recommend using |
| 00:01:33 | 00:01:36 | facebook ads like i said earlier to |
| 00:01:34 | 00:01:38 | promote products to people who have |
| 00:01:36 | 00:01:40 | never seen your store before but if |
| 00:01:38 | 00:01:43 | you're just simply promoting a t-shirt |
| 00:01:40 | 00:01:45 | clothing line in this way you're likely |
| 00:01:43 | 00:01:47 | going to fail you're not doing print on |
| 00:01:45 | 00:01:49 | demand correctly see what you have to |
| 00:01:47 | 00:01:52 | realize is that print on demand and |
| 00:01:49 | 00:01:55 | facebook ads in that entire strategy of |
| 00:01:52 | 00:01:57 | running an online business is based |
| 00:01:55 | 00:01:59 | solely on emotion your design that |
| 00:01:57 | 00:02:01 | you're putting on your product must |
| 00:01:59 | 00:02:03 | cause an emotional response in your |
| 00:02:01 | 00:02:05 | audience to get them to buy if it |
| 00:02:03 | 00:02:07 | doesn't and if you're just selling a |
| 00:02:05 | 00:02:10 | shirt with a random logo on it nobody is |
| 00:02:07 | 00:02:11 | going to have an emotional response to |
| 00:02:10 | 00:02:13 | that and you're not going to make any |
| 00:02:11 | 00:02:14 | sales and in this video i'm going to |
| 00:02:13 | 00:02:16 | make my case if you have any comments |
| 00:02:14 | 00:02:18 | please make sure to watch the entire |
| 00:02:16 | 00:02:21 | video before you challenge the points |
| 00:02:18 | 00:02:23 | that i'm about to make because likely i |
| 00:02:21 | 00:02:25 | will address your comment or question in |
| 00:02:23 | 00:02:27 | this video and we'll jump right into it |
| 00:02:25 | 00:02:27 | right after this |
| 00:02:32 | 00:02:36 | all right guys joe robert here founder |
| 00:02:34 | 00:02:38 | of podningers.com |
| 00:02:36 | 00:02:40 | you are now entering a guru-free zone i |
| 00:02:38 | 00:02:42 | make videos here on my channel to help |
| 00:02:40 | 00:02:44 | you start grow and scale a |
| 00:02:42 | 00:02:45 | print-on-demand business on shopify if |
| 00:02:44 | 00:02:47 | you guys are new to the channel make |
| 00:02:45 | 00:02:49 | sure to like the video and subscribe it |
| 00:02:47 | 00:02:51 | really helps my small channel to grow |
| 00:02:49 | 00:02:53 | and if you're looking for some more |
| 00:02:51 | 00:02:54 | resources to get started with shopify |
| 00:02:53 | 00:02:56 | and print on demand make sure to check |
| 00:02:54 | 00:02:58 | out the links down in the description |
| 00:02:56 | 00:02:59 | you can start my training program for |
| 00:02:58 | 00:03:02 | free you can also check out my facebook |
| 00:02:59 | 00:03:04 | group with over 23 000 print on demand |
| 00:03:02 | 00:03:06 | store owners i hope to see you there now |
| 00:03:04 | 00:03:07 | over the last few years i have used |
| 00:03:06 | 00:03:09 | shopify print on demand in the |
| 00:03:07 | 00:03:11 | strategies that i'm going to tok about |
| 00:03:09 | 00:03:13 | in this video to create a full-time |
| 00:03:11 | 00:03:15 | income for myself i have profited about |
| 00:03:13 | 00:03:16 | a half million dollars from this |
| 00:03:15 | 00:03:19 | business model and i tell you that to |
| 00:03:16 | 00:03:21 | let you know that i do have a little bit |
| 00:03:19 | 00:03:23 | of understanding of how this business |
| 00:03:21 | 00:03:26 | model works i'm not just some random |
| 00:03:23 | 00:03:27 | person on youtube making a video about |
| 00:03:26 | 00:03:29 | something i know nothing about i'm |
| 00:03:27 | 00:03:32 | actually trying to help you here and |
| 00:03:29 | 00:03:35 | today i have a plea for you seriously |
| 00:03:32 | 00:03:38 | please stop using shopify print on |
| 00:03:35 | 00:03:40 | demand to create a t-shirt clothing line |
| 00:03:38 | 00:03:43 | based around a logo on my channel here i |
| 00:03:40 | 00:03:46 | make a ton of videos giving you advice |
| 00:03:43 | 00:03:48 | on what not to do and every single day i |
| 00:03:46 | 00:03:50 | see people especially inside of my |
| 00:03:48 | 00:03:51 | facebook group making posts about |
| 00:03:50 | 00:03:53 | something they're doing and saying that |
| 00:03:51 | 00:03:54 | it's not working and i respond to them |
| 00:03:53 | 00:03:57 | with a link to a video on my channel |
| 00:03:54 | 00:03:59 | telling you to not do the exact thing |
| 00:03:57 | 00:04:01 | that they are doing another thing i want |
| 00:03:59 | 00:04:03 | to share real quick is as i was |
| 00:04:01 | 00:04:05 | preparing to make this video i was going |
| 00:04:03 | 00:04:07 | through some of the links that i have |
| 00:04:05 | 00:04:09 | saved over time basically what i do is |
| 00:04:07 | 00:04:11 | as i come across stores that i think |
| 00:04:09 | 00:04:13 | would be good examples to show inside of |
| 00:04:11 | 00:04:16 | my videos here on my channel of things |
| 00:04:13 | 00:04:18 | that i would say not to do i have found |
| 00:04:16 | 00:04:19 | that a lot of those stores have actually |
| 00:04:18 | 00:04:21 | closed as i was preparing to make this |
| 00:04:19 | 00:04:23 | video i was going through all of the |
| 00:04:21 | 00:04:26 | links that i have saved and out of about |
| 00:04:23 | 00:04:28 | 30 links about half of the stores are no |
| 00:04:26 | 00:04:30 | longer being operated that means that |
| 00:04:28 | 00:04:32 | they failed because what they were doing |
| 00:04:30 | 00:04:34 | was not working and hopefully by |
| 00:04:32 | 00:04:36 | watching this video you will be able to |
| 00:04:34 | 00:04:39 | save some time and more importantly some |
| 00:04:36 | 00:04:42 | money so here we go if you do want to |
| 00:04:39 | 00:04:44 | start a t-shirt brand based around a |
| 00:04:42 | 00:04:47 | logo right you essentially want to |
| 00:04:44 | 00:04:49 | create your own version of nike using |
| 00:04:47 | 00:04:51 | shopify and then facebook ads is not |
| 00:04:49 | 00:04:54 | what you should be doing what you should |
| 00:04:51 | 00:04:56 | do is invest money in your own equipment |
| 00:04:54 | 00:04:59 | buy a whole bunch of t-shirts and print |
| 00:04:56 | 00:05:02 | your own shirts and focus on growing |
| 00:04:59 | 00:05:03 | your brand in a grassroots way to help |
| 00:05:02 | 00:05:05 | you understand what i mean by grassroots |
| 00:05:03 | 00:05:07 | i'm putting the definition on the screen |
| 00:05:05 | 00:05:10 | right now what you should be doing is |
| 00:05:07 | 00:05:12 | focusing on your community you should be |
| 00:05:10 | 00:05:14 | willing to spend one year two years |
| 00:05:12 | 00:05:18 | three years four years or even five |
| 00:05:14 | 00:05:20 | years slowly growing your brand the idea |
| 00:05:18 | 00:05:22 | that you're going to just start a print |
| 00:05:20 | 00:05:24 | on demand store on shopify and then use |
| 00:05:22 | 00:05:26 | facebook ads to promote it and all of a |
| 00:05:24 | 00:05:27 | sudden get a whole bunch of new |
| 00:05:26 | 00:05:29 | customers for your brand that they've |
| 00:05:27 | 00:05:31 | never heard of before is simply not |
| 00:05:29 | 00:05:33 | going to happen and i would challenge |
| 00:05:31 | 00:05:36 | you if you were watching this video to |
| 00:05:33 | 00:05:38 | show me an example of a successful store |
| 00:05:36 | 00:05:40 | that does this in the last three years |
| 00:05:38 | 00:05:41 | of me teaching print on demand and also |
| 00:05:40 | 00:05:44 | running my facebook group i have not |
| 00:05:41 | 00:05:46 | come across a single person that owns a |
| 00:05:44 | 00:05:48 | store that does this and is successful |
| 00:05:46 | 00:05:49 | do they exist i'm sure they do but like |
| 00:05:48 | 00:05:51 | i said the odds are heavily stacked |
| 00:05:49 | 00:05:53 | against you that you are going to create |
| 00:05:51 | 00:05:55 | a brand on shopify that is going to be |
| 00:05:53 | 00:05:57 | able to be successful if you are using |
| 00:05:55 | 00:05:58 | facebook ads if you want to do this what |
| 00:05:57 | 00:06:01 | you're going to have to do is print your |
| 00:05:58 | 00:06:02 | own stuff you're going to have to go to |
| 00:06:01 | 00:06:04 | people in your community maybe you'll |
| 00:06:02 | 00:06:06 | find a local t-shirt shop or something |
| 00:06:04 | 00:06:08 | like that go to nightclubs work with |
| 00:06:06 | 00:06:11 | people on instagram to promote your |
| 00:06:08 | 00:06:12 | brand and then over time maybe you have |
| 00:06:11 | 00:06:14 | grown it well enough that people are |
| 00:06:12 | 00:06:16 | going to be passionate about who you are |
| 00:06:14 | 00:06:18 | and what your brand stands for another |
| 00:06:16 | 00:06:20 | thing when you use shopify and print on |
| 00:06:18 | 00:06:22 | demand apps to create your t-shirt brand |
| 00:06:20 | 00:06:24 | you're going to be automatikally at a |
| 00:06:22 | 00:06:26 | disadvantage and that's because you're |
| 00:06:24 | 00:06:28 | going to be paying two times or three |
| 00:06:26 | 00:06:30 | times or even four times as much for |
| 00:06:28 | 00:06:31 | your shirts through print on demand apps |
| 00:06:30 | 00:06:33 | and that's really going to limit you |
| 00:06:31 | 00:06:34 | because you're going to have to make |
| 00:06:33 | 00:06:36 | more sales to make the same profit |
| 00:06:34 | 00:06:38 | compared to if you are printing the |
| 00:06:36 | 00:06:40 | shirts yourself when you rely on these |
| 00:06:38 | 00:06:41 | facebook ads or other strategies that |
| 00:06:40 | 00:06:43 | are typically associated with my |
| 00:06:41 | 00:06:46 | strategy of print on demand you're |
| 00:06:43 | 00:06:47 | basically showing people a brand a logo |
| 00:06:46 | 00:06:49 | that they've never seen before and |
| 00:06:47 | 00:06:50 | asking them to give you money for it |
| 00:06:49 | 00:06:52 | which is just not going to happen they |
| 00:06:50 | 00:06:54 | might come to your store and check out |
| 00:06:52 | 00:06:55 | the brand they might think the shirts |
| 00:06:54 | 00:06:58 | look cool they might even like your |
| 00:06:55 | 00:06:59 | posts on instagram but the odds that |
| 00:06:58 | 00:07:01 | they are just going to come to you in |
| 00:06:59 | 00:07:03 | mass numbers and give you money for your |
| 00:07:01 | 00:07:05 | products is pretty slim now here are |
| 00:07:03 | 00:07:07 | some examples of what i am toking about |
| 00:07:05 | 00:07:10 | these are shopify print on demand stores |
| 00:07:07 | 00:07:12 | that have created t-shirt lines that are |
| 00:07:10 | 00:07:13 | based around their logo there might be |
| 00:07:12 | 00:07:15 | an underlying niche here like |
| 00:07:13 | 00:07:18 | skateboarding or streetwear or something |
| 00:07:15 | 00:07:20 | like that but in the end they are basing |
| 00:07:18 | 00:07:23 | their entire store around their logo in |
| 00:07:20 | 00:07:24 | the brand that they have created people |
| 00:07:23 | 00:07:26 | are simply just not going to be |
| 00:07:24 | 00:07:29 | compelled to purchase this stuff people |
| 00:07:26 | 00:07:31 | buy clothing from nike or adidas or even |
| 00:07:29 | 00:07:33 | supreme because they think when they |
| 00:07:31 | 00:07:35 | wear that item out in public it's going |
| 00:07:33 | 00:07:38 | to change people's perception of them |
| 00:07:35 | 00:07:40 | right we buy brand name products because |
| 00:07:38 | 00:07:42 | society has trained us to believe that |
| 00:07:40 | 00:07:44 | when we wear those products it makes us |
| 00:07:42 | 00:07:46 | cool that's why logos sell when you're |
| 00:07:44 | 00:07:47 | doing this with your print on demand |
| 00:07:46 | 00:07:50 | store and nobody has ever heard of your |
| 00:07:47 | 00:07:52 | brand before it's not going to work |
| 00:07:50 | 00:07:54 | folks and like i said i know that stores |
| 00:07:52 | 00:07:57 | out there might exist that do this and |
| 00:07:54 | 00:07:58 | have made it work but in general the |
| 00:07:57 | 00:08:00 | idea that you're going to start a |
| 00:07:58 | 00:08:01 | clothing line and you're going to use |
| 00:08:00 | 00:08:03 | facebook ads or something else and |
| 00:08:01 | 00:08:06 | you're going to overnight become a |
| 00:08:03 | 00:08:07 | success is not going to happen in fact |
| 00:08:06 | 00:08:10 | if you want to be successful with |
| 00:08:07 | 00:08:12 | shopify and print on demand the best |
| 00:08:10 | 00:08:14 | strategy that you can pursue is to |
| 00:08:12 | 00:08:16 | choose a passionate niche and make |
| 00:08:14 | 00:08:19 | products based on that niche and then |
| 00:08:16 | 00:08:21 | use facebook ads targeting those people |
| 00:08:19 | 00:08:22 | that is what i have been able to do over |
| 00:08:21 | 00:08:23 | the last four years that's what i've |
| 00:08:22 | 00:08:25 | taught people to do and if you're |
| 00:08:23 | 00:08:27 | looking for a way to quickly start a |
| 00:08:25 | 00:08:30 | print-on-demand business and make money |
| 00:08:27 | 00:08:31 | online that is going to be your best |
| 00:08:30 | 00:08:33 | strategy if you are not willing to |
| 00:08:31 | 00:08:36 | purchase your own equipment and focus on |
| 00:08:33 | 00:08:39 | a grassroots campaign to build your |
| 00:08:36 | 00:08:40 | t-shirt brand with your logo on it and i |
| 00:08:39 | 00:08:42 | know people are going to say down in the |
| 00:08:40 | 00:08:44 | comments well joe i did that i picked a |
| 00:08:42 | 00:08:45 | niche that i thought was good i made |
| 00:08:44 | 00:08:47 | designs and i launched facebook ads and |
| 00:08:45 | 00:08:49 | it didn't work honestly |
| 00:08:47 | 00:08:51 | you might just suck at facebook ads or |
| 00:08:49 | 00:08:52 | maybe your store doesn't look good or |
| 00:08:51 | 00:08:54 | maybe you made your own designs and |
| 00:08:52 | 00:08:56 | you're not a designer so nobody wants to |
| 00:08:54 | 00:08:57 | buy it because they don't look good |
| 00:08:56 | 00:08:58 | there's a lot of other things here that |
| 00:08:57 | 00:09:00 | you could be doing wrong and that |
| 00:08:58 | 00:09:01 | doesn't mean that the strategy doesn't |
| 00:09:00 | 00:09:03 | work it just means that you're not |
| 00:09:01 | 00:09:04 | implementing the strategy it just means |
| 00:09:03 | 00:09:06 | that you don't know how to effectively |
| 00:09:04 | 00:09:08 | run a facebook ad or just means that you |
| 00:09:06 | 00:09:10 | don't know how to effectively build a |
| 00:09:08 | 00:09:11 | great looking shopify store and if |
| 00:09:10 | 00:09:13 | that's the case the thought that you're |
| 00:09:11 | 00:09:15 | just going to be able to create a logo |
| 00:09:13 | 00:09:17 | and be successful is not going to work |
| 00:09:15 | 00:09:19 | either honestly facebook ads are the |
| 00:09:17 | 00:09:21 | easy part it is very easy to launch a |
| 00:09:19 | 00:09:23 | facebook ad and get people to click it |
| 00:09:21 | 00:09:25 | and come visit your store the hard part |
| 00:09:23 | 00:09:27 | is actually creating a print-on-demand |
| 00:09:25 | 00:09:29 | product that people want to buy the hard |
| 00:09:27 | 00:09:30 | part is creating a design that |
| 00:09:29 | 00:09:32 | represents your niche and creates |
| 00:09:30 | 00:09:35 | emotion in the person that is looking at |
| 00:09:32 | 00:09:36 | it if you can do that you are going to |
| 00:09:35 | 00:09:38 | be successful that is that is definitely |
| 00:09:36 | 00:09:39 | the hard part and if you're currently |
| 00:09:38 | 00:09:41 | trying that strategy where you're |
| 00:09:39 | 00:09:42 | choosing a niche and it's not working |
| 00:09:41 | 00:09:44 | and you're making designs for that |
| 00:09:42 | 00:09:45 | nation using facebook ads and it's not |
| 00:09:44 | 00:09:48 | working i want you to check out this |
| 00:09:45 | 00:09:49 | video here on my channel because in that |
| 00:09:48 | 00:09:51 | video i go through a whole bunch of |
| 00:09:49 | 00:09:53 | different things that you could be doing |
| 00:09:51 | 00:09:54 | that could be hurting your chances of |
| 00:09:53 | 00:09:56 | actually making sales when people come |
| 00:09:54 | 00:09:58 | onto your store so as we wrap up i'd |
| 00:09:56 | 00:09:59 | love to hear your thoughts on the |
| 00:09:58 | 00:10:02 | subject and like i said i think at the |
| 00:09:59 | 00:10:04 | end of the day if you want to create a |
| 00:10:02 | 00:10:07 | clothing line shopify and print on |
| 00:10:04 | 00:10:09 | demand apps and facebook ads and all |
| 00:10:07 | 00:10:11 | that stuff is probably not the best |
| 00:10:09 | 00:10:14 | route for you you need to be willing to |
| 00:10:11 | 00:10:16 | invest two three four five years growing |
| 00:10:14 | 00:10:18 | your brand organically through word of |
| 00:10:16 | 00:10:20 | mouth in your community try to get into |
| 00:10:18 | 00:10:22 | local t-shirt shops and things like that |
| 00:10:20 | 00:10:23 | go to the beach and find a clothing |
| 00:10:22 | 00:10:25 | store that sells sunglasses and |
| 00:10:23 | 00:10:27 | surfboards and all that types of stuff |
| 00:10:25 | 00:10:29 | and put your clothing there go into your |
| 00:10:27 | 00:10:31 | city and try to find a local clothing |
| 00:10:29 | 00:10:33 | shop or a sneaker shop or something like |
| 00:10:31 | 00:10:35 | that and try to get your clothing in |
| 00:10:33 | 00:10:37 | that way but like i said if you are |
| 00:10:35 | 00:10:40 | using shopify and you have decided that |
| 00:10:37 | 00:10:42 | you want to create a t-shirt brand based |
| 00:10:40 | 00:10:44 | around a logo the idea that you're going |
| 00:10:42 | 00:10:46 | to succeed by simply just marketing |
| 00:10:44 | 00:10:48 | online is not something that i think is |
| 00:10:46 | 00:10:51 | very likely the better strategy if you |
| 00:10:48 | 00:10:53 | want to make money online with print on |
| 00:10:51 | 00:10:55 | demand is to actually choose a niche |
| 00:10:53 | 00:10:57 | make a niche design and create an |
| 00:10:55 | 00:10:59 | awesome looking store and then use |
| 00:10:57 | 00:11:00 | facebook ads to promote your products |
| 00:10:59 | 00:11:01 | i'd love to hear your thoughts about it |
| 00:11:00 | 00:11:03 | and like i said earlier if you guys want |
| 00:11:01 | 00:11:04 | more help with this you can start my |
| 00:11:03 | 00:11:06 | training program for free the link is |
| 00:11:04 | 00:11:08 | down in the description also check out |
| 00:11:06 | 00:11:10 | the pod ninjas facebook group we have |
| 00:11:08 | 00:11:11 | over 23 000 members there i hope to see |
| 00:11:10 | 00:11:13 | you guys there and like i said let me |
| 00:11:11 | 00:11:15 | know down in the comments about what you |
| 00:11:13 | 00:11:19 | think on this subject and i will see you |
| 00:11:15 | 00:11:19 | guys in the next video |
Recommended
- Best Budget For Print On Demand Facebook Ads
- Printify T-Shirt Review (Shopify Print On Demand Product Reviews)
- The BEST Christmas PRINT ON DEMAND Product To Sell On Shopify [Make More $$$ This Holiday Season]
- Christmas PRINT ON DEMAND Products & Apps That You Should Be Selling On Shopify!
- Top 50 Print On Demand Products To Sell On Shopify For Beginners (Part One)
