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The DEATH Of Shopify Dropshipping & The RISE Of Subscription Sales Funnels...

Published on: November 27 2022 by Peter Pru - Ecommerce Empire Builders

The DEATH Of Shopify Dropshipping & The RISE Of Subscription Sales Funnels...

The DEATH Of Shopify Dropshipping & The RISE Of Subscription Sales Funnels...

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00:00:00 00:00:09 dropshipping is dead what are you
00:00:03 00:00:12 supposed to do now so dropshipping is
00:00:09 00:00:14 totally dead guys at least the old way
00:00:12 00:00:17 of doing it so what are you as a new
00:00:14 00:00:18 e-commerce drop shipper supposed to do
00:00:17 00:00:20 or if you've been struggling to make
00:00:18 00:00:21 real money in your drops in business
00:00:20 00:00:23 what are you supposed to do what how do
00:00:21 00:00:25 you pivot how do you evolve guys and
00:00:23 00:00:27 there's a great quote that goes
00:00:25 00:00:29 something along the lines of to find
00:00:27 00:00:31 real success right look what everybody
00:00:29 00:00:33 else is doing and do that opposite and
00:00:31 00:00:35 this is exactly what I'm here to share
00:00:33 00:00:36 with you guys today I want to share with
00:00:35 00:00:38 you guys a strategy using
00:00:36 00:00:42 subscription-based sales funnels to
00:00:38 00:00:46 build your ecommerce businesses on top
00:00:42 00:00:47 of right not Shopify not Amazon FBA okay
00:00:46 00:00:50 now this is a different way of thinking
00:00:47 00:00:52 that most of you guys are known to
00:00:50 00:00:54 because unfortunately I am from a lot of
00:00:52 00:00:55 students that have gone through my
00:00:54 00:00:57 students I've gone through different
00:00:55 00:00:59 peoples programs a lot of this stuff out
00:00:57 00:01:00 there it just regurgitated information
00:00:59 00:01:02 that people are just packaging together
00:01:00 00:01:04 and selling you guys and that's not fair
00:01:02 00:01:07 all right it's not fair whatsoever okay
00:01:04 00:01:09 now the way to actually properly build
00:01:07 00:01:11 an e-commerce business is to one solve
00:01:09 00:01:14 problems okay what's happening in the
00:01:11 00:01:16 industry right now is that basically
00:01:14 00:01:19 everybody and their mother is drop
00:01:16 00:01:21 shipping so what's happening is that
00:01:19 00:01:24 right you have this super bloody red
00:01:21 00:01:26 ocean of of people right you this is you
00:01:24 00:01:28 this is all these other people that are
00:01:26 00:01:30 all selling the same exact thing as you
00:01:28 00:01:31 and nobody's ever to stand out like
00:01:30 00:01:33 everybody's just selling to the same
00:01:31 00:01:35 customers selling the same product right
00:01:33 00:01:36 with no differentiating factor and all
00:01:35 00:01:38 these people you know what they're doing
00:01:36 00:01:39 they're just lowering their price I go
00:01:38 00:01:41 I'll lower my price I'll lower my purse
00:01:39 00:01:43 all over my face lower my price before
00:01:41 00:01:44 you don't even have any margin you never
00:01:43 00:01:45 gonna be able to pay yourself in this
00:01:44 00:01:47 model you know I sure as hell was never
00:01:45 00:01:49 able to pay myself in this model myself
00:01:47 00:01:51 either guys and I struggled like this
00:01:49 00:01:52 for years I was making sales in my
00:01:51 00:01:54 business but I was never able to
00:01:52 00:01:56 actually pay myself I wasn't able to
00:01:54 00:01:58 quit my job right so what do we do right
00:01:56 00:02:00 we have to create a blue ocean here okay
00:01:58 00:02:02 we need to create a blue ocean I hope
00:02:00 00:02:06 you guys can see this a blue ocean is
00:02:02 00:02:08 basically a reason for you for your
00:02:06 00:02:10 customers to buy from you instead of all
00:02:08 00:02:12 these other people in here that are all
00:02:10 00:02:14 selling the same thing as you right and
00:02:12 00:02:17 this is called our offer right
00:02:14 00:02:19 unique offer right an offer is basically
00:02:17 00:02:20 a bundled product right not necessarily
00:02:19 00:02:22 a bundled product with just more
00:02:20 00:02:24 physical goods in it but it could be
00:02:22 00:02:26 digital stuff it might be interviews you
00:02:24 00:02:29 did with people in your niche it might
00:02:26 00:02:31 be um cheat sheets PDF guides right
00:02:29 00:02:32 helpful information that your niche
00:02:31 00:02:34 would like the people in here would like
00:02:32 00:02:37 and this is your differentiating factor
00:02:34 00:02:39 right this offer not testing more
00:02:37 00:02:41 Shopify products not launching more
00:02:39 00:02:42 products on Amazon FBA right you just
00:02:41 00:02:45 need one product that it's already
00:02:42 00:02:47 selling well in this super red bloody
00:02:45 00:02:49 competitive ocean take that product wrap
00:02:47 00:02:52 it in an offer right we do not sell
00:02:49 00:02:54 products products are commodities okay
00:02:52 00:02:56 when you are commodity the only thing
00:02:54 00:02:58 you have to compete on is your price and
00:02:56 00:02:58 I hate competing on price I'm gonna get
00:02:58 00:03:01 paid what I'm worth
00:02:58 00:03:03 okay so I put together irresistible
00:03:01 00:03:05 offers that I can then sell back into
00:03:03 00:03:07 these bloody red oceans of people and
00:03:05 00:03:09 consumers that are just seeing the same
00:03:07 00:03:10 exact ads from the same old drop
00:03:09 00:03:12 shippers that are not they don't care
00:03:10 00:03:13 about them right I care about my
00:03:12 00:03:14 customers so I create a really good
00:03:13 00:03:16 offer it's gonna help them get the
00:03:14 00:03:17 result they want right if it's fishing
00:03:16 00:03:19 I'm gonna help them catch more fish I'm
00:03:17 00:03:21 gonna make that my mission in my
00:03:19 00:03:23 business to help those people catch more
00:03:21 00:03:24 fish catch bigger fish so they come back
00:03:23 00:03:27 and always buy from me and refer people
00:03:24 00:03:30 to me okay that's the strategy now again
00:03:27 00:03:32 once you have this offer right the
00:03:30 00:03:34 medium has changed we do not sell
00:03:32 00:03:36 through a Shopify store if you like not
00:03:34 00:03:38 making money continue doing it I mean it
00:03:36 00:03:39 doesn't matter to me what you do I'm
00:03:38 00:03:41 here to just share my message share what
00:03:39 00:03:43 changed my life share what's got us into
00:03:41 00:03:44 click funnels two comma Club earning
00:03:43 00:03:47 over a million dollars in sales close to
00:03:44 00:03:49 2.3 million but besides a point now we
00:03:47 00:03:51 don't sell on Shopify I don't sell at
00:03:49 00:03:54 Rifai this pointless to me I don't want
00:03:51 00:03:56 distractions distracted people don't buy
00:03:54 00:03:57 guys when you're when somebody goes to
00:03:56 00:04:00 your Shopify store they basically have
00:03:57 00:04:01 to go through like 10 steps okay and I'm
00:04:00 00:04:02 gonna give you guys an over-the-shoulder
00:04:01 00:04:04 example of one of these funnels in play
00:04:02 00:04:06 in a second but basically when you have
00:04:04 00:04:08 a Shopify store think of the customer
00:04:06 00:04:10 journey oh you always have to think
00:04:08 00:04:12 about what's the customer going through
00:04:10 00:04:14 right how are they what's the buying
00:04:12 00:04:16 process how is this all working out so
00:04:14 00:04:18 let's say you're driving traffic to a
00:04:16 00:04:20 Shopify store right now when you drive
00:04:18 00:04:22 traffic to this Shopify store right be
00:04:20 00:04:23 it Facebook ads or whatever you're
00:04:22 00:04:25 selling I'm outta frame now but let me
00:04:23 00:04:26 assume out a little bit for you guys
00:04:25 00:04:28 there you go
00:04:26 00:04:31 so when you drive
00:04:28 00:04:33 traffic to your Shopify store right your
00:04:31 00:04:37 customer is going to be presented with a
00:04:33 00:04:38 ton of different options right there's
00:04:37 00:04:40 going to be links all over the place
00:04:38 00:04:42 there's gonna be millions of products
00:04:40 00:04:43 for them to choose from they're gonna be
00:04:42 00:04:45 confused they're not gonna know what to
00:04:43 00:04:47 do right this is my conversion rates on
00:04:45 00:04:49 Shopify search solo right because
00:04:47 00:04:51 confused buyers don't buy when you give
00:04:49 00:04:53 people options they're gonna be like oh
00:04:51 00:04:55 I don't know I'll decide later
00:04:53 00:04:57 no they decide now right they need to
00:04:55 00:04:58 give me money now at least the people
00:04:57 00:05:00 that I don't need to indoctrinate
00:04:58 00:05:03 further okay so they first hit your like
00:05:00 00:05:04 homepage right which a lot of people are
00:05:03 00:05:06 just obsessed with for some reason I
00:05:04 00:05:08 have this home paper home base where no
00:05:06 00:05:10 money is exchanged right
00:05:08 00:05:12 then they maybe go browse around some of
00:05:10 00:05:15 your products there and they finally hit
00:05:12 00:05:19 a product page product legislate page
00:05:15 00:05:21 product page right they decide to add to
00:05:19 00:05:23 cart which they have to they have to hit
00:05:21 00:05:26 Add to Cart right here right and then
00:05:23 00:05:28 they finally go to a cart page
00:05:26 00:05:31 and then they own the cart page they
00:05:28 00:05:34 have to click checkout right and on the
00:05:31 00:05:36 checkout page that's finally when they
00:05:34 00:05:37 can give us some money right they put in
00:05:36 00:05:39 their billing and their shipping and
00:05:37 00:05:41 frame you look at the disconnect look at
00:05:39 00:05:42 the disconnect this person went from
00:05:41 00:05:44 note not knowing you and you're
00:05:42 00:05:45 expecting them to do all that I don't
00:05:44 00:05:47 think so
00:05:45 00:05:48 right this is part of the problem guys
00:05:47 00:05:51 right and a lot of people made a lot of
00:05:48 00:05:53 money this way when look two three years
00:05:51 00:05:54 ago and everybody was basically you know
00:05:53 00:05:56 this brand new model if you just throw
00:05:54 00:05:58 any random product though on this
00:05:56 00:05:59 product page run traffic to the product
00:05:58 00:06:01 page directly and people would go
00:05:59 00:06:04 through this but now attention spans are
00:06:01 00:06:06 lower right competi competition is
00:06:04 00:06:08 really high so you have to differentiate
00:06:06 00:06:09 yourself you can't do the same thing
00:06:08 00:06:11 that everybody else is doing expensive
00:06:09 00:06:11 expecting different results that's
00:06:11 00:06:13 insanity
00:06:11 00:06:16 it's literally the definition of
00:06:13 00:06:17 insanity okay now how do we fix this
00:06:16 00:06:19 well we changed the medium right we
00:06:17 00:06:21 change the medium right because we have
00:06:19 00:06:24 our offer right now that's gonna get us
00:06:21 00:06:25 out of the red ocean right now we just
00:06:24 00:06:27 have to sell it differently we have to
00:06:25 00:06:30 sell it in a way then it's gonna make us
00:06:27 00:06:33 a ridiculous amount of money and is also
00:06:30 00:06:36 going to make your customer have a great
00:06:33 00:06:37 buying experience that's the key win-win
00:06:36 00:06:39 situations if it's not a win-win
00:06:37 00:06:40 situation it's just in your favor
00:06:39 00:06:42 you won't build a business if it's a
00:06:40 00:06:44 win-win you will build a business okay
00:06:42 00:06:47 extremely key to understand now we use
00:06:44 00:06:49 something called a subscription-based
00:06:47 00:06:52 sales funnel right a subscription-based
00:06:49 00:06:55 sales funnel it's kind of like my my my
00:06:52 00:06:57 bread and butter okay where we basically
00:06:55 00:06:59 guide our customer through a sales
00:06:57 00:07:01 process telling them what they need how
00:06:59 00:07:02 much they need it up and also asking
00:07:01 00:07:04 them hey do you want to join on a
00:07:02 00:07:06 monthly plan where we bill you every
00:07:04 00:07:10 single month in exchange for value
00:07:06 00:07:12 products whatever it is okay now the way
00:07:10 00:07:16 a funnel kind of looks is we don't send
00:07:12 00:07:17 them to a homepage home pages are
00:07:16 00:07:19 pointless
00:07:17 00:07:21 they don't make me money why would I use
00:07:19 00:07:24 a home page right so what I send them to
00:07:21 00:07:25 is an opt-in page right and an opt-in
00:07:24 00:07:28 page is designed to collect an email
00:07:25 00:07:30 address right asset immediately I'm
00:07:28 00:07:31 already making money if somebody give me
00:07:30 00:07:33 I'll just already making money every
00:07:31 00:07:36 email I have I make over $1 on per month
00:07:33 00:07:38 in sales right so if you have thousand
00:07:36 00:07:39 emails you better be making more than a
00:07:38 00:07:41 thousand dollars a month in sales if
00:07:39 00:07:44 you're not your stuffs broken okay and
00:07:41 00:07:46 you need to like go invest in something
00:07:44 00:07:48 and learn how to market properly to
00:07:46 00:07:49 people but you opt-in page is where
00:07:48 00:07:52 you're collecting that email address
00:07:49 00:07:55 after the email address they go to an
00:07:52 00:07:57 order form page order form page we offer
00:07:55 00:07:59 quantity discounts and we offer order
00:07:57 00:08:00 bumps order bumps or pre-purchase
00:07:59 00:08:02 upsells similar to being in a grocery
00:08:00 00:08:04 store checkout line right Altoids gum
00:08:02 00:08:06 chips whatever easy toss in items right
00:08:04 00:08:07 here you're already making 3x more than
00:08:06 00:08:10 you would on a Shopify store in two
00:08:07 00:08:13 pages two pages you just made more in
00:08:10 00:08:15 those two pages three times more than
00:08:13 00:08:17 your Shopify store just because the
00:08:15 00:08:19 quantity break discounts are giving them
00:08:17 00:08:23 here and our order bumps that we have on
00:08:19 00:08:25 here as well in two pages no disconnect
00:08:23 00:08:27 the nice thing about these pages guys is
00:08:25 00:08:29 they're simple they're binary there yes
00:08:27 00:08:32 there no there one there zero there no
00:08:29 00:08:34 are no if ands or buts okay if there are
00:08:32 00:08:35 if ands or buts your customers gonna
00:08:34 00:08:36 leave this is why you know what the
00:08:35 00:08:40 conversion rate on these kind of stores
00:08:36 00:08:41 are right ten to fifteen percent minimum
00:08:40 00:08:43 I have students doing close to 80
00:08:41 00:08:45 percent which is ridiculous
00:08:43 00:08:47 I mean let me give you some perspective
00:08:45 00:08:49 here that means ten percent conversion
00:08:47 00:08:51 rate that means 10 out of 100 people
00:08:49 00:08:53 will buy from you shop if I release
00:08:51 00:08:56 these numbers won't
00:08:53 00:08:59 three percent average Shopify store 1.3
00:08:56 00:09:01 percent average Shopify store is the
00:08:59 00:09:02 conversion rate that means 1.3 people
00:09:01 00:09:04 out of 100 will buy from your Shopify
00:09:02 00:09:05 store why for this exact reason I'm
00:09:04 00:09:07 showing with you
00:09:05 00:09:09 there's too much disconnect there's too
00:09:07 00:09:10 much going on people are goldfish I'm a
00:09:09 00:09:12 goldfish if you don't get my attention
00:09:10 00:09:13 within three seconds you'll never see me
00:09:12 00:09:15 again
00:09:13 00:09:18 okay and that's the key this is what the
00:09:15 00:09:21 sales funnels unlocks for you now the
00:09:18 00:09:24 upsells right upsells are one-click
00:09:21 00:09:26 immediate purchase immediate billing of
00:09:24 00:09:30 the credit card I do not do car pages
00:09:26 00:09:32 cart pages power plate with buyer's
00:09:30 00:09:34 remorse okay if you want to do that go
00:09:32 00:09:37 ahead go go keep doing what you've been
00:09:34 00:09:40 doing right this way my my customers
00:09:37 00:09:43 come to my upsells they get it's simple
00:09:40 00:09:44 yes or no right yes or no do you want
00:09:43 00:09:45 more product do you want my
00:09:44 00:09:47 complimentary product you want this
00:09:45 00:09:48 information product do you want these
00:09:47 00:09:50 interviews I did with professionals in
00:09:48 00:09:54 the niche right whatever it is right
00:09:50 00:09:56 this is how you win right because it's
00:09:54 00:09:58 one click no buyer's remorse no car
00:09:56 00:10:00 pages okay and you could have as many of
00:09:58 00:10:02 these upsells as you want you can have
00:10:00 00:10:04 as many as you want right now there's a
00:10:02 00:10:05 strategic design that I found in my
00:10:04 00:10:06 subscription-based sales funnels of how
00:10:05 00:10:08 to do that but we're not gonna be on
00:10:06 00:10:09 enough time to go through all that if
00:10:08 00:10:11 you're interested to learn more about
00:10:09 00:10:13 the structure of the entire sales funnel
00:10:11 00:10:14 going from product feature research to
00:10:13 00:10:16 building these funnels which are very
00:10:14 00:10:17 easy we're gonna get into some templates
00:10:16 00:10:19 in a second that you guys can use and
00:10:17 00:10:21 then also traffic attend the sales
00:10:19 00:10:22 funnel masterclass down below it'll be
00:10:21 00:10:25 in the description guys it's about an
00:10:22 00:10:26 hour training a little bit longer but I
00:10:25 00:10:30 go through all of this with you and I
00:10:26 00:10:32 show you in detail the numbers and why
00:10:30 00:10:35 this this strategy with this Shopify
00:10:32 00:10:35 like myth it doesn't work it doesn't
00:10:35 00:10:37 work
00:10:35 00:10:39 okay now Optimates order form page
00:10:37 00:10:42 upsell pages now we can also add
00:10:39 00:10:46 continuity here our subscription this is
00:10:42 00:10:48 the secret to my success in e-commerce
00:10:46 00:10:49 this and this is why I say it all the
00:10:48 00:10:51 time on this channel how do you guys say
00:10:49 00:10:54 opioids repeat yourself because I just
00:10:51 00:10:55 changed my life this has changed my life
00:10:54 00:10:56 if I keep repeating myself and you're
00:10:55 00:10:57 not doing it then it's not getting
00:10:56 00:10:59 through to you
00:10:57 00:11:00 right this is what changed my life this
00:10:59 00:11:03 is what's changing our students lives
00:11:00 00:11:05 this subscription because this is how
00:11:03 00:11:07 you pay yourself this is how you get
00:11:05 00:11:09 free sales every single month month
00:11:07 00:11:11 after month after month on autopilot and
00:11:09 00:11:13 never have to worry about always trying
00:11:11 00:11:15 to acquire customers I can have the
00:11:13 00:11:16 worst month of sales ever but guess what
00:11:15 00:11:18 let's say I have a hundred people on my
00:11:16 00:11:20 subscription plan that are paying me $20
00:11:18 00:11:22 a month those are free sales that's how
00:11:20 00:11:25 I get to put pay myself around at least
00:11:22 00:11:28 50% margin here right at least 50%
00:11:25 00:11:30 margin here no continuity again one
00:11:28 00:11:32 click one click they can join your
00:11:30 00:11:34 subscription box they can join your your
00:11:32 00:11:35 paid information members area right if
00:11:34 00:11:37 you can get away with just giving people
00:11:35 00:11:40 information in their members area do it
00:11:37 00:11:42 if you can't mix it with physical and
00:11:40 00:11:45 information this is no longer a game
00:11:42 00:11:47 where it's oh information but I only
00:11:45 00:11:48 sell information products or I only sell
00:11:47 00:11:52 ecommerce products or I'm an affiliate
00:11:48 00:11:53 marketer all of this happens in this ok
00:11:52 00:11:55 this funnel
00:11:53 00:11:56 I've designed these funnels to purposely
00:11:55 00:11:58 take advantage of all those things and
00:11:56 00:12:00 how you might doing how are you doing
00:11:58 00:12:03 affiliate marketing watch when they
00:12:00 00:12:05 finally get a thank you page right key
00:12:03 00:12:07 to understand right Thank You pages you
00:12:05 00:12:08 like you might not do this but guess
00:12:07 00:12:10 what I like money
00:12:08 00:12:13 um I sell them more onto Thank You pages
00:12:10 00:12:15 just because they're done you're done
00:12:13 00:12:19 selling doesn't mean they're done buying
00:12:15 00:12:22 just because you're done selling doesn't
00:12:19 00:12:22 mean they're done buying write that one
00:12:22 00:12:24 down
00:12:22 00:12:26 that is so important to understand
00:12:24 00:12:27 because a lot of you have this block
00:12:26 00:12:28 where you're like oh well I don't want
00:12:27 00:12:29 to add to any upsells I don't I don't
00:12:28 00:12:32 know like one of my customers be annoyed
00:12:29 00:12:33 and annoyed if nobody's ever complained
00:12:32 00:12:36 about your upsell sequence then you're
00:12:33 00:12:38 not marketing hard enough okay you're
00:12:36 00:12:41 leaving money on the table guys okay you
00:12:38 00:12:42 need to help you you don't know the
00:12:41 00:12:43 customer you don't know the customers
00:12:42 00:12:44 journey maybe they're shopping for
00:12:43 00:12:46 Christmas services maybe your birthday
00:12:44 00:12:48 they want to buy everything you have so
00:12:46 00:12:50 they don't have to go to the like you
00:12:48 00:12:51 know Amazon or wherever to go buy it
00:12:50 00:12:53 they want to get it all knocked out
00:12:51 00:12:55 you're leaving money on the table on the
00:12:53 00:12:57 thank you pages I sell more I sell
00:12:55 00:13:00 affiliate products on my members area so
00:12:57 00:13:02 i'll go to clickbank i amazon associates
00:13:00 00:13:05 and i'll usually do three offers on my
00:13:02 00:13:06 thank-you pages i'll link one amazon one
00:13:05 00:13:08 to a clickbank
00:13:06 00:13:10 product and another funnel where I just
00:13:08 00:13:15 send them back in right this is how you
00:13:10 00:13:17 win right look at this 1 2 3 4 5 pages 5
00:13:15 00:13:19 pages this is what you focus on you
00:13:17 00:13:22 focus on your offer right that's your
00:13:19 00:13:25 blue ocean opportunity you focus on your
00:13:22 00:13:27 funnel and you focus on the traffic
00:13:25 00:13:29 traffic it's totally up to you what do
00:13:27 00:13:30 you have more of time or money ok and
00:13:29 00:13:32 you have to be honest with each other
00:13:30 00:13:35 there's no right or wrong ok I I for a
00:13:32 00:13:37 long time I had I had more more time
00:13:35 00:13:39 than money right now I have more money
00:13:37 00:13:42 than time okay so what you need to
00:13:39 00:13:45 understand is if you have more time go
00:13:42 00:13:47 with influencers okay you build that
00:13:45 00:13:49 real business relationship with them it
00:13:47 00:13:51 takes more time right but it's a lower
00:13:49 00:13:54 investment to get the traffic okay if
00:13:51 00:13:56 you have more money go with Facebook
00:13:54 00:13:57 advertising calls from purchases will be
00:13:56 00:13:59 a little bit higher the funnels are
00:13:57 00:14:02 designed to keep you at least breaking
00:13:59 00:14:04 even by this point then profiting all
00:14:02 00:14:06 the way through ok and as you get more
00:14:04 00:14:07 buyers as you season your pixels your
00:14:06 00:14:09 possible purchase will go drastikally
00:14:07 00:14:12 lower and your profits will drastikally
00:14:09 00:14:14 increase ok so let's go into my computer
00:14:12 00:14:17 right now and quickly show you guys a
00:14:14 00:14:19 sales funnel and exactly how it looks
00:14:17 00:14:21 like to show you guys some examples of
00:14:19 00:14:23 these funnels we personally use click
00:14:21 00:14:24 funnels it's the easiest way to be set
00:14:23 00:14:26 up and running quickly there's a bunch
00:14:24 00:14:27 of templates down in the description of
00:14:26 00:14:28 this video
00:14:27 00:14:29 under the bonuses in the training
00:14:28 00:14:31 section so you can download some of
00:14:29 00:14:32 these funnels and start using them for
00:14:31 00:14:34 your business as a bunch of templates
00:14:32 00:14:36 you just click a button and it gets
00:14:34 00:14:38 downloaded into your account so there's
00:14:36 00:14:39 no excuse that you can't at least give
00:14:38 00:14:42 this a shot because it's gonna change
00:14:39 00:14:44 your life like it did my guys so you
00:14:42 00:14:45 could see here you could sell anything
00:14:44 00:14:47 you want through these funnels guys it's
00:14:45 00:14:48 not specific to ecommerce drop shipping
00:14:47 00:14:50 information products affiliate marketing
00:14:48 00:14:52 none of that with what you need to
00:14:50 00:14:54 understand is the sales process right
00:14:52 00:14:57 that you're guiding your customers
00:14:54 00:14:59 through it is no longer enough for you
00:14:57 00:15:01 to just let your customer go to your
00:14:59 00:15:04 Shopify store browse around click around
00:15:01 00:15:06 but no none of that works anymore ok we
00:15:04 00:15:09 do not we're not in a game of chance
00:15:06 00:15:12 here and Telly we have to tell our
00:15:09 00:15:13 customers exactly what to do ok and
00:15:12 00:15:16 these are what the funnels allow us to
00:15:13 00:15:18 do they're very simple pages designed to
00:15:16 00:15:19 guide our customer hold them step by
00:15:18 00:15:22 step by hand and Matt
00:15:19 00:15:23 going to like a like a Best Buy or
00:15:22 00:15:25 Sloane you buy a TV right
00:15:23 00:15:27 like the associate he guides you through
00:15:25 00:15:29 the process oh you needed TV oh you need
00:15:27 00:15:30 the warranty now oh do you need cables
00:15:29 00:15:32 do you need a DVD player right you need
00:15:30 00:15:33 all these other things and he guides you
00:15:32 00:15:35 it's like literally having your best
00:15:33 00:15:38 salesperson always working for you okay
00:15:35 00:15:41 so for example here's a simple t-shirt
00:15:38 00:15:43 funnel that we have here you guys have
00:15:41 00:15:45 available to download here right you can
00:15:43 00:15:46 it's a very simple page right this was
00:15:45 00:15:48 more of a product launch style when you
00:15:46 00:15:49 already have a list but you see here
00:15:48 00:15:51 boom they can get here and they go here
00:15:49 00:15:52 so this was a funnel that we use for an
00:15:51 00:15:55 internal launch that's why we didn't
00:15:52 00:15:56 grab the email off right out of the gate
00:15:55 00:15:59 there but you can grab this one it's a
00:15:56 00:16:05 great great funnel I'm gonna show you
00:15:59 00:16:08 guys another one here where we collect
00:16:05 00:16:09 the email first so you can see here is a
00:16:08 00:16:11 template that you guys have access to
00:16:09 00:16:12 this is a really nice funnel you can see
00:16:11 00:16:14 you could just plug and play all your
00:16:12 00:16:15 products into you simply just have to go
00:16:14 00:16:18 inside the editor here click Edit Page
00:16:15 00:16:20 it's very very simple but you can see
00:16:18 00:16:21 here the whole purpose of this page is
00:16:20 00:16:23 to collect the customers information
00:16:21 00:16:25 first right then this is the page they
00:16:23 00:16:26 land on they don't land on a Shopify
00:16:25 00:16:28 server they don't land anywhere on a
00:16:26 00:16:30 homepage or any of that stuff they land
00:16:28 00:16:32 on this page they see the product they
00:16:30 00:16:34 see our offer they see our testimonials
00:16:32 00:16:35 they see the credibility then they can
00:16:34 00:16:38 decide do they want it or do they not
00:16:35 00:16:39 there's no if ands or buts here either
00:16:38 00:16:41 put in your shipping information here
00:16:39 00:16:43 and go to the next step and select your
00:16:41 00:16:44 quantity or leave okay and after they do
00:16:43 00:16:46 that they'll be able to select their
00:16:44 00:16:48 quantities in there and then they'll be
00:16:46 00:16:50 sent to our OTO pages now you can have
00:16:48 00:16:51 again you could have as many of these ot
00:16:50 00:16:53 o's as you want
00:16:51 00:16:55 totally up to you and your business but
00:16:53 00:16:57 again these are very simple pages
00:16:55 00:16:59 designed to get high conversion rates
00:16:57 00:17:01 yes or no do you want it this thing or
00:16:59 00:17:04 do you not want this thing alright very
00:17:01 00:17:06 simple and again I recommend you we have
00:17:04 00:17:08 a system that we kind of have for
00:17:06 00:17:09 subscription-based sales funnels if
00:17:08 00:17:11 you're interested in that stuff attend
00:17:09 00:17:13 that sales funnel master class I kind of
00:17:11 00:17:14 go more in-depth and I'm more time with
00:17:13 00:17:16 you there are then trying to go through
00:17:14 00:17:18 all this stuff again right now you can
00:17:16 00:17:19 see this is a basic sales funnel with
00:17:18 00:17:21 one OTO page and then an order
00:17:19 00:17:24 confirmation pages sir Thank You page
00:17:21 00:17:26 right so again we sell our customers we
00:17:24 00:17:28 continue selling right here Congrats
00:17:26 00:17:29 your orders complete below you can find
00:17:28 00:17:30 there all the products that they
00:17:29 00:17:31 purchase and then you send them two
00:17:30 00:17:33 different offers
00:17:31 00:17:35 you might have sent to affiliate offers
00:17:33 00:17:37 send it to information products that you
00:17:35 00:17:38 might be for selling right same thing
00:17:37 00:17:39 with the OTS guys you could sell your
00:17:38 00:17:41 information products right on the OTO
00:17:39 00:17:44 page if you like to I recommend first
00:17:41 00:17:46 bundling them in with your main product
00:17:44 00:17:48 first to increase conversions here
00:17:46 00:17:50 because all these other pages aren't
00:17:48 00:17:51 really gonna like your OTO guys like if
00:17:50 00:17:52 it's converting really well it's not
00:17:51 00:17:54 gonna matter if this page is in
00:17:52 00:17:56 converting wall for you so look at the
00:17:54 00:17:59 stats in the funnel and again all of
00:17:56 00:18:01 these pages are super easy to UM to
00:17:59 00:18:02 configure to do whatever you guys want
00:18:01 00:18:03 like if you want to go to an order form
00:18:02 00:18:04 page again you can download these
00:18:03 00:18:06 templates down below you just click edit
00:18:04 00:18:08 page and you have everything you need in
00:18:06 00:18:09 a basic click punch you don't need the
00:18:08 00:18:11 expensive 297 when you can set up all
00:18:09 00:18:13 the basic stuff inside click funnels
00:18:11 00:18:16 basic email abandoned car email
00:18:13 00:18:17 sequences upsells monthly continuity all
00:18:16 00:18:19 that stuff on the basic line you don't
00:18:17 00:18:20 need a million apps guys like honestly
00:18:19 00:18:22 you don't need a million apps are just
00:18:20 00:18:23 literally just taking money away from
00:18:22 00:18:24 you and not giving you any results
00:18:23 00:18:26 alright but you could just you know
00:18:24 00:18:28 click here you could whatever you got to
00:18:26 00:18:29 write in there you know you get the
00:18:28 00:18:32 point you could click the image upload
00:18:29 00:18:33 your image and there's an awesome mobile
00:18:32 00:18:35 and desktop view that you could change
00:18:33 00:18:37 so you want to make sure your page looks
00:18:35 00:18:38 perfect on both mobile and desktop and
00:18:37 00:18:40 that's what clickfunnels allows you to
00:18:38 00:18:43 do it allows you to customize the whole
00:18:40 00:18:44 look and feel the share phone I already
00:18:43 00:18:46 give you guys already is it looks good
00:18:44 00:18:48 on both mobile and desktop you can make
00:18:46 00:18:49 it look however you like I mean if you
00:18:48 00:18:51 want this thing here you can just drag
00:18:49 00:18:54 it around like you could do whatever you
00:18:51 00:18:55 can and it's fully customizable to meet
00:18:54 00:18:57 your business needs to meet your
00:18:55 00:19:00 customers needs okay and you can really
00:18:57 00:19:02 create that custom experience for your
00:19:00 00:19:05 customers as they come into your funnels
00:19:02 00:19:06 and again you could set up your email
00:19:05 00:19:08 marketing here as well you just go to
00:19:06 00:19:10 the automation tabs here and you click
00:19:08 00:19:12 add new email I mean it's just this easy
00:19:10 00:19:14 so under the condition field you could
00:19:12 00:19:16 say hey if they saw the page but didn't
00:19:14 00:19:17 buy send them these emails right you
00:19:16 00:19:19 could just configure them right in here
00:19:17 00:19:20 I mean it's so simple I mean you could
00:19:19 00:19:22 do the same thing if you want to get
00:19:20 00:19:23 advanced to it they're like oh if they
00:19:22 00:19:25 didn't buy this OTO let me send them
00:19:23 00:19:27 specific emails based on the oto they
00:19:25 00:19:29 purchased or didn't purchase right so
00:19:27 00:19:31 easy and you could send them even when
00:19:29 00:19:32 they do buy it if you employ
00:19:31 00:19:35 let's say this ot oh you're selling like
00:19:32 00:19:37 a program to help people get you know
00:19:35 00:19:38 how to do their makeup tutorial whatever
00:19:37 00:19:40 complementary products you're selling
00:19:38 00:19:41 maybe you're selling information here
00:19:40 00:19:43 right so when they buy maybe you have to
00:19:41 00:19:44 send them the information about what
00:19:43 00:19:44 they just bought like how do I log into
00:19:44 00:19:46 my
00:19:44 00:19:48 members accountants stuff well you just
00:19:46 00:19:51 add an email here that says oh if they
00:19:48 00:19:53 bought send them this email with all the
00:19:51 00:19:54 information right and just deliver it to
00:19:53 00:19:56 them right it's just that easy right let
00:19:54 00:19:59 all of its here like I don't and in very
00:19:56 00:20:00 simple pages I mean guys like honestly
00:19:59 00:20:02 like this stuff changed my life this why
00:20:00 00:20:03 I say this every single day on this
00:20:02 00:20:05 channel and so I want you guys to do the
00:20:03 00:20:07 same stuff you don't you don't just keep
00:20:05 00:20:08 testing and doing the same thing over
00:20:07 00:20:09 and over and over again expecting
00:20:08 00:20:11 different results
00:20:09 00:20:13 you have to adapt your business guys we
00:20:11 00:20:16 as human beings we don't have the
00:20:13 00:20:17 attention spans anymore you cannot trust
00:20:16 00:20:19 that your customer is gonna go to your
00:20:17 00:20:20 Shopify store pick the products that you
00:20:19 00:20:23 want out click Add to Cart click
00:20:20 00:20:25 checkout and finally buy know every step
00:20:23 00:20:27 of the waste you could see your dirt is
00:20:25 00:20:28 no disconnect it's very very simple once
00:20:27 00:20:30 again if you're brand new to e-commerce
00:20:28 00:20:32 or you're struggling to actually make
00:20:30 00:20:34 money I'm not surprised right I want you
00:20:32 00:20:36 to learn from my mistakes learn why I
00:20:34 00:20:38 wasn't able to pay myself for my Shopify
00:20:36 00:20:39 stores quit my job from my Amazon FBA
00:20:38 00:20:41 businesses or any of that and until I
00:20:39 00:20:43 started using these sales funnels and
00:20:41 00:20:44 these monthly continuity programs so
00:20:43 00:20:46 check out that sales funnel masterclass
00:20:44 00:20:48 down below if you got tremendous value
00:20:46 00:20:49 from today's video all the resources
00:20:48 00:20:51 these templates the training all that
00:20:49 00:20:53 stuff is down below in the description
00:20:51 00:20:54 of this video go download it do it
00:20:53 00:20:57 alright do all this information I can
00:20:54 00:20:59 give to you it's worthless if you don't
00:20:57 00:21:00 take action on this stuff alright so if
00:20:59 00:21:01 you found this video helpful make sure
00:21:00 00:21:04 you hit that subscribe button turn a
00:21:01 00:21:06 notification belt on and drop me a like
00:21:04 00:21:08 also I appreciate every single like from
00:21:06 00:21:09 every one of you guys if you have any
00:21:08 00:21:12 questions about this stuff drop a
00:21:09 00:21:15 comment down below guys I'm here to help
00:21:12 00:21:16 you succeed okay so guys that is it for
00:21:15 00:21:17 today's video I hope you have an
00:21:16 00:21:22 absolutely fantastik rest of your day
00:21:17 00:21:22 and remember your empire starts now