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The Secret That Unlocks Multiple Streams of Income

Published on: December 5 2022 by Miles Beckler

The Secret That Unlocks Multiple Streams of Income

The Secret That Unlocks Multiple Streams of Income

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00:00:00 00:00:03 hey miles here milesbeckler.com this
00:00:02 00:00:05 video is all about
00:00:03 00:00:07 multiple streams of income and
00:00:05 00:00:08 specifically we're going to get into the
00:00:07 00:00:10 one thing
00:00:08 00:00:12 the most important thing that you can do
00:00:10 00:00:13 to unlock multiple streams of income for
00:00:12 00:00:14 you
00:00:13 00:00:16 in your life and in your business
00:00:14 00:00:17 because i can tell you personally as
00:00:16 00:00:20 someone who receives income from
00:00:17 00:00:22 dozens and dozens of sources i earn
00:00:20 00:00:24 millions of dollars a year from all of
00:00:22 00:00:27 these varieties of sources
00:00:24 00:00:29 this is the path to riches or wealth or
00:00:27 00:00:30 abundance whatever word gets you going
00:00:29 00:00:33 in the direction
00:00:30 00:00:34 this is how the most successful internet
00:00:33 00:00:35 entrepreneurs and entrepreneurs in our
00:00:34 00:00:37 world
00:00:35 00:00:38 this is really how they build big
00:00:37 00:00:40 freaking
00:00:38 00:00:42 businesses and what's cool for us is a
00:00:40 00:00:43 big business can still be run from your
00:00:42 00:00:45 laptop while you're traveling the world
00:00:43 00:00:46 right doesn't mean you have to have like
00:00:45 00:00:49 lots of things so we're going to look at
00:00:46 00:00:51 some very large businesses as an example
00:00:49 00:00:53 but i'm going to translate that into how
00:00:51 00:00:55 it works for us digital
00:00:53 00:00:56 entrepreneurs now before we jump into
00:00:55 00:00:58 the one thing
00:00:56 00:01:00 we got to tok about the biggest mistake
00:00:58 00:01:02 okay and the biggest mistake when people
00:01:00 00:01:04 think or when they learn about
00:01:02 00:01:06 multiple streams of income is like i'm
00:01:04 00:01:07 going to go start flipping tennis balls
00:01:06 00:01:09 on ebay and i'm going to start selling
00:01:07 00:01:10 print on demand on etsy and then i'm
00:01:09 00:01:12 going to start a drop shipping and then
00:01:10 00:01:14 i'm going to do fba
00:01:12 00:01:16 and they launch all these rockets and
00:01:14 00:01:17 none of those rockets have enough energy
00:01:16 00:01:19 to propel them
00:01:17 00:01:21 to escape velocity and they all come
00:01:19 00:01:22 crashing back down to earth
00:01:21 00:01:24 another way this happens is people like
00:01:22 00:01:24 oh i can start a blog an affiliate site
00:01:24 00:01:26 cool i'm going to start
00:01:24 00:01:28 five affiliate sites because then i
00:01:26 00:01:30 would have five sources of income
00:01:28 00:01:31 and what actually happens is none of
00:01:30 00:01:32 them work because they all require a
00:01:31 00:01:34 massive amount of attention so
00:01:32 00:01:36 i think the first key that i want you to
00:01:34 00:01:38 really take to heart
00:01:36 00:01:39 right now is that building one business
00:01:38 00:01:42 online
00:01:39 00:01:43 is more than most people ever accomplish
00:01:42 00:01:46 on this journey okay
00:01:43 00:01:48 five percent maybe one percent of people
00:01:46 00:01:50 who buy courses who watch my videos who
00:01:48 00:01:52 are interested and dabble in this world
00:01:50 00:01:54 maybe one to five percent actually clear
00:01:52 00:01:56 to the point where they can earn
00:01:54 00:01:58 real world income so you gotta stay
00:01:56 00:02:00 really really focused on
00:01:58 00:02:02 one project so in the beginning you got
00:02:00 00:02:04 your day job that's going on right
00:02:02 00:02:05 because that's the cash flow to earn to
00:02:04 00:02:07 live life that you're living
00:02:05 00:02:09 and then the second stream of income is
00:02:07 00:02:11 your online income
00:02:09 00:02:13 and it's this stream that we're gonna
00:02:11 00:02:14 focus in on and learn how to turn
00:02:13 00:02:17 that into multiple streams in and of
00:02:14 00:02:18 itself so it can get rid of your day job
00:02:17 00:02:20 but it's often best for people
00:02:18 00:02:22 keep the day job going start getting
00:02:20 00:02:22 income on the side with this online
00:02:22 00:02:25 business
00:02:22 00:02:27 two is one one is none okay two sources
00:02:25 00:02:30 of income is going to support you
00:02:27 00:02:31 but then let's now zero in on this one
00:02:30 00:02:33 big idea when you are building your one
00:02:31 00:02:36 brand when you are building your one
00:02:33 00:02:38 site how do you open yourself up to
00:02:36 00:02:38 multiple streams of income and the idea
00:02:38 00:02:41 is
00:02:38 00:02:42 distribution now this is an idea that i
00:02:41 00:02:45 don't hear toked
00:02:42 00:02:47 a lot about in our circles and we're
00:02:45 00:02:47 going to start at kind of a big picture
00:02:47 00:02:50 idea
00:02:47 00:02:51 of like what does distribution unlock
00:02:50 00:02:52 within a business right because it's
00:02:51 00:02:55 just this kind of
00:02:52 00:02:56 this interesting idea an abstract idea
00:02:55 00:02:57 so let's ground it in some businesses
00:02:56 00:03:00 that you know of
00:02:57 00:03:01 number one is amazon now i don't know
00:03:00 00:03:03 where you live
00:03:01 00:03:05 in the world but i bet amazon's been
00:03:03 00:03:08 growing in your area by adding
00:03:05 00:03:10 warehouses and distribution centers and
00:03:08 00:03:11 employees they're one of the fastest
00:03:10 00:03:13 growing companies
00:03:11 00:03:16 in the world and what they're building
00:03:13 00:03:17 the actual value in the physical product
00:03:16 00:03:20 side of that business
00:03:17 00:03:21 is the distribution network and at this
00:03:20 00:03:23 point you maybe have even seen the
00:03:21 00:03:25 amazon vans driving around
00:03:23 00:03:26 and they're about to displace the entire
00:03:25 00:03:29 transportation company
00:03:26 00:03:31 like the fedexes the ups's and the usps
00:03:29 00:03:33 they're literally going to eliminate
00:03:31 00:03:35 them and they're starting their own
00:03:33 00:03:38 driver system whatever you call that
00:03:35 00:03:39 right that logistik end-to-end delivery
00:03:38 00:03:41 kind of service that's getting baked
00:03:39 00:03:43 into the cake and you know what
00:03:41 00:03:44 that's going to be a profit center for
00:03:43 00:03:47 them that's another stream of
00:03:44 00:03:48 income that they've built on the back of
00:03:47 00:03:50 the distribution that they've been
00:03:48 00:03:53 growing since that was a
00:03:50 00:03:54 book company okay so now the next one i
00:03:53 00:03:56 want to tok about is costco
00:03:54 00:03:58 people pay for memberships to this
00:03:56 00:03:59 costco place costco has
00:03:58 00:04:01 all these members they have some number
00:03:59 00:04:02 of members and they go negotiate deals
00:04:01 00:04:05 with everybody from
00:04:02 00:04:06 apple to i bought a really cool dyson
00:04:05 00:04:08 vacuum from there it was a hundred
00:04:06 00:04:10 dollars cheaper there
00:04:08 00:04:12 than at target walmart amazon anywhere
00:04:10 00:04:14 else right so so costco
00:04:12 00:04:15 says hey we have all these warehouses
00:04:14 00:04:17 across the country
00:04:15 00:04:19 400 500 2 000 i have no clue how many
00:04:17 00:04:22 they have and they negotiate a deal
00:04:19 00:04:24 we'll take xyz number of pallets and i
00:04:22 00:04:26 will distribute them
00:04:24 00:04:27 and they get an even better deal so
00:04:26 00:04:29 they're selling memberships
00:04:27 00:04:30 on the front end okay like most
00:04:29 00:04:32 retailers out there don't have the
00:04:30 00:04:34 membership component on the front end
00:04:32 00:04:36 and they are just selling all kinds of
00:04:34 00:04:39 random products that show up on pallets
00:04:36 00:04:40 there okay the last real world example i
00:04:39 00:04:42 want you to think about is starbucks now
00:04:40 00:04:44 starbucks is not the best coffee
00:04:42 00:04:46 in the world okay you've got to go to a
00:04:44 00:04:48 barista who really cares who's
00:04:46 00:04:51 really in tune with their machinery to
00:04:48 00:04:53 get the best cup of coffee in the world
00:04:51 00:04:54 starbucks creates an average cup of
00:04:53 00:04:57 coffee and it's
00:04:54 00:04:58 really consistent okay so we can almost
00:04:57 00:05:00 tok about mcdonald's in the same way
00:04:58 00:05:02 right a starbucks coffee
00:05:00 00:05:04 um in one part of the country in tulsa
00:05:02 00:05:05 oklahoma is gonna be very similar to a
00:05:04 00:05:07 starbucks coffee that you get
00:05:05 00:05:08 in fresno california but what starbucks
00:05:07 00:05:10 has done this magic
00:05:08 00:05:12 is it's actually a real estate company
00:05:10 00:05:13 okay they actually own and build all of
00:05:12 00:05:16 their real estate buildings
00:05:13 00:05:18 and then they have these open areas with
00:05:16 00:05:20 a brand that attract people in the
00:05:18 00:05:21 door and what do they do they distribute
00:05:20 00:05:23 they move
00:05:21 00:05:24 units right they're selling cds at
00:05:23 00:05:26 christmas time they're selling cups
00:05:24 00:05:28 they're selling like to go mugs they're
00:05:26 00:05:30 selling food they're selling
00:05:28 00:05:32 chips they're selling all kinds of stuff
00:05:30 00:05:33 right it's an actually it's a if you
00:05:32 00:05:35 look at it
00:05:33 00:05:36 it's not a coffee company it's a real
00:05:35 00:05:38 estate company who's mastered this idea
00:05:36 00:05:39 of distribution
00:05:38 00:05:42 and that's what makes everything work
00:05:39 00:05:43 okay so how do you and i
00:05:42 00:05:44 start to leverage this and build out
00:05:43 00:05:46 distribution in your business number one
00:05:44 00:05:47 is you've got to stay focused on one
00:05:46 00:05:51 audience
00:05:47 00:05:52 so the the idea of a niche or a niche
00:05:51 00:05:54 both pronunciations are correct
00:05:52 00:05:56 according to the dictionary i've looked
00:05:54 00:05:58 because i get trolled for that one
00:05:56 00:06:00 both of everything you want to do for
00:05:58 00:06:01 your niche is all about your
00:06:00 00:06:04 audience and when you stay all in on
00:06:01 00:06:06 your audience you're going to find
00:06:04 00:06:07 that whatever that first thing they buy
00:06:06 00:06:10 from you is
00:06:07 00:06:11 it's generally one step on a very long
00:06:10 00:06:14 path
00:06:11 00:06:15 okay there's some data inside of direct
00:06:14 00:06:18 response marketing
00:06:15 00:06:21 that cl clearly shows it is
00:06:18 00:06:22 so much easier and less expensive to
00:06:21 00:06:24 make a
00:06:22 00:06:25 second sale to a customer than it is to
00:06:24 00:06:28 get a new customer
00:06:25 00:06:29 okay you need to let this sync in this
00:06:28 00:06:33 is the big idea because
00:06:29 00:06:34 your email list is your distribution
00:06:33 00:06:36 system
00:06:34 00:06:37 your youtube channel this youtube
00:06:36 00:06:39 channel you know how many units of
00:06:37 00:06:40 software i have distributed through my
00:06:39 00:06:43 videos on this channel
00:06:40 00:06:44 it's because i have a captive attention
00:06:43 00:06:46 of an audience
00:06:44 00:06:48 thank you for your attention by the way
00:06:46 00:06:49 i do appreciate it and i honor it
00:06:48 00:06:51 and i have this captive attention i've
00:06:49 00:06:54 built trust with my audience
00:06:51 00:06:55 and bingo when i put out a video like
00:06:54 00:06:57 hey here's how to do keyword research
00:06:55 00:06:58 this is the keyword research tool that i
00:06:57 00:07:00 use
00:06:58 00:07:01 i'm distributing affiliate links in a
00:07:00 00:07:03 way
00:07:01 00:07:04 that people get what they want because i
00:07:03 00:07:05 know there's a big part of my audience
00:07:04 00:07:08 who's
00:07:05 00:07:08 all about generating and driving organic
00:07:08 00:07:11 traffic
00:07:08 00:07:12 from google so i teach how to get the
00:07:11 00:07:14 result that they want and sure enough
00:07:12 00:07:15 there's several products on that path
00:07:14 00:07:17 that they're going to purchase
00:07:15 00:07:19 and i'm the one to mention it so this
00:07:17 00:07:20 youtube channel becomes a distribution
00:07:19 00:07:21 system
00:07:20 00:07:23 you don't have to do a youtube channel a
00:07:21 00:07:26 blog could do the same thing
00:07:23 00:07:28 podcasts same exact same thing and it
00:07:26 00:07:30 can go all the way to social
00:07:28 00:07:31 right so uh look at what kylie jenner
00:07:30 00:07:33 did with her
00:07:31 00:07:34 lip care brand she built that to a
00:07:33 00:07:36 billion dollar brand
00:07:34 00:07:38 she sold it i think she made like 500
00:07:36 00:07:41 million dollars it was a team of
00:07:38 00:07:42 seven people seven people to grow a
00:07:41 00:07:45 billion dollar business why
00:07:42 00:07:47 because she was able to distribute so
00:07:45 00:07:49 much through her social media channels
00:07:47 00:07:50 through her instagram
00:07:49 00:07:52 channel that's the key to everything and
00:07:50 00:07:53 i think what's really cool is hip hop
00:07:52 00:07:54 artists have known this forever right
00:07:53 00:07:58 like rick ross
00:07:54 00:07:59 like gets it okay e40 gets it jay-z
00:07:58 00:08:01 gets it and that's why you start to
00:07:59 00:08:02 learn about these guys working in some
00:08:01 00:08:04 of these different
00:08:02 00:08:06 industries and building new products for
00:08:04 00:08:07 their audiences like
00:08:06 00:08:10 e40 toked a lot it's kind of like
00:08:07 00:08:10 there's a drinking connotation around
00:08:10 00:08:12 e40s brand
00:08:10 00:08:14 so the dude goes and creates his own
00:08:12 00:08:15 alcohol brands and starts selling his
00:08:14 00:08:17 alcohol brands
00:08:15 00:08:19 to the audience he gained through
00:08:17 00:08:21 putting out awesome hip-hop music
00:08:19 00:08:23 and you may not know who e-40 is right
00:08:21 00:08:24 he's like a legend in the bay area where
00:08:23 00:08:26 i grew up
00:08:24 00:08:28 and he might not be legendary where
00:08:26 00:08:29 you're from and that's fine because the
00:08:28 00:08:31 dude is
00:08:29 00:08:32 crushing it because he's mastered the
00:08:31 00:08:34 art of
00:08:32 00:08:36 distributing all of the different things
00:08:34 00:08:38 that his audience wants
00:08:36 00:08:39 to his audience in that little refined
00:08:38 00:08:41 local area
00:08:39 00:08:43 and so we can zoom in and zoom out on
00:08:41 00:08:45 this idea to like major corporations and
00:08:43 00:08:46 really big businesses
00:08:45 00:08:48 and then to like major independent
00:08:46 00:08:51 creators but i want to focus on
00:08:48 00:08:52 you and what you're doing to build your
00:08:51 00:08:53 distribution network
00:08:52 00:08:55 because when you realize and when you
00:08:53 00:08:58 remember when you kind of really honor
00:08:55 00:08:59 and know that your content marketing
00:08:58 00:09:00 machine that you're doing so let's say
00:08:59 00:09:02 you're blogging okay
00:09:00 00:09:04 and you're publishing your blog posts
00:09:02 00:09:04 your blog posts are getting picked up by
00:09:04 00:09:06 google
00:09:04 00:09:08 those people land on your website
00:09:06 00:09:11 looking for
00:09:08 00:09:13 a thing an answer a solution an option
00:09:11 00:09:15 which which best which is the best blank
00:09:13 00:09:16 for blank type thing they land there and
00:09:15 00:09:18 they're looking for you
00:09:16 00:09:20 now you can put a retargeting pixel on
00:09:18 00:09:21 them and you can start to show them
00:09:20 00:09:22 other messages
00:09:21 00:09:24 on your blog you can display your pop-up
00:09:22 00:09:24 and see if they want to get your free
00:09:24 00:09:26 thing
00:09:24 00:09:27 and now they're on your email list and
00:09:26 00:09:30 now you have
00:09:27 00:09:31 on-demand access to promote things to
00:09:30 00:09:32 them
00:09:31 00:09:34 and you need to honor this access
00:09:32 00:09:34 because if every email that you're
00:09:34 00:09:36 sending
00:09:34 00:09:38 is promotional by nature they're going
00:09:36 00:09:39 to unsubscribe and they might report you
00:09:38 00:09:41 as spam so
00:09:39 00:09:43 you got to remember there's this balance
00:09:41 00:09:45 the core idea here
00:09:43 00:09:46 is that you can build distribution
00:09:45 00:09:49 systems
00:09:46 00:09:50 from scratch by creating content for an
00:09:49 00:09:54 audience that that audience
00:09:50 00:09:56 values when you become the brand
00:09:54 00:09:57 that they trust for information just
00:09:56 00:09:58 type in
00:09:57 00:10:00 in the search bar right now don't search
00:09:58 00:10:01 and leave this video just type in miles
00:10:00 00:10:02 beckler to the search bar here on
00:10:01 00:10:04 youtube
00:10:02 00:10:06 and look at the auto populate that shows
00:10:04 00:10:08 up people are looking for
00:10:06 00:10:10 my take on those topics so it's probably
00:10:08 00:10:12 miles back their affiliate marketing
00:10:10 00:10:13 miles back their seo miles beckler
00:10:12 00:10:15 keyword research
00:10:13 00:10:16 all these miles back their facebook ads
00:10:15 00:10:19 people are looking for
00:10:16 00:10:20 my take on these specific things that's
00:10:19 00:10:21 my opportunity to distribute through
00:10:20 00:10:24 this
00:10:21 00:10:26 organic marketing channel but my main
00:10:24 00:10:28 goal and my real goal here to give you
00:10:26 00:10:29 behind the curtains uh understanding of
00:10:28 00:10:31 what i'm trying to do
00:10:29 00:10:33 to help you see the real game that i'm
00:10:31 00:10:35 playing go kind of a level meta on this
00:10:33 00:10:37 i'm trying to build my email list
00:10:35 00:10:39 because youtube tiknically
00:10:37 00:10:41 could turn me off just like a you like a
00:10:39 00:10:43 google algorithm change
00:10:41 00:10:44 could potentially lower my traffic
00:10:43 00:10:45 because they just made a change to their
00:10:44 00:10:47 code base
00:10:45 00:10:49 so what are the things that i personally
00:10:47 00:10:52 own that no one can turn off
00:10:49 00:10:53 tiknically speaking my blog right which
00:10:52 00:10:56 is connected through google
00:10:53 00:10:58 my email list and then my podcast feed
00:10:56 00:10:59 so all these videos that i put out i
00:10:58 00:11:00 take the mp3
00:10:59 00:11:03 my virtual assistant does and she puts
00:11:00 00:11:04 it on the podcast feed for me
00:11:03 00:11:07 no one can shut those down that's
00:11:04 00:11:09 content that i own so now my game
00:11:07 00:11:10 is all about creating so much helpful
00:11:09 00:11:12 value that i
00:11:10 00:11:13 really take the position in my
00:11:12 00:11:15 audience's mind as
00:11:13 00:11:16 miles is the most helpful marketer in
00:11:15 00:11:18 the world when i want to learn how to do
00:11:16 00:11:20 something about digital marketing
00:11:18 00:11:22 i'm going to put miles beckler's name on
00:11:20 00:11:24 it because i can
00:11:22 00:11:26 trust miles beckler at that point when
00:11:24 00:11:28 you have that kind of like
00:11:26 00:11:29 link and that association with like when
00:11:28 00:11:31 i have a digital marketing question i'm
00:11:29 00:11:33 just gonna go see if miles has an answer
00:11:31 00:11:35 first because i can trust him
00:11:33 00:11:36 at that point i've won the platforms
00:11:35 00:11:38 could turn me off and i could pop up
00:11:36 00:11:39 somewhere else and people will
00:11:38 00:11:41 find me if i ever disappear which i
00:11:39 00:11:42 won't cause i don't put music on i play
00:11:41 00:11:44 i play
00:11:42 00:11:45 i straight and narrow or something you
00:11:44 00:11:46 know i'm not i'm not playing any shady
00:11:45 00:11:48 games on
00:11:46 00:11:49 um these platforms because i honor the
00:11:48 00:11:50 reach that i get from these platforms so
00:11:49 00:11:51 then
00:11:50 00:11:53 i'm getting this organic reach and
00:11:51 00:11:55 that's offering me the opportunity
00:11:53 00:11:56 to tok about things like facebook ads
00:11:55 00:11:59 and sales copy
00:11:56 00:12:00 and copywriting and keyword research and
00:11:59 00:12:02 how to build a blog
00:12:00 00:12:04 all those things have affiliate links
00:12:02 00:12:04 associated with them all those different
00:12:04 00:12:07 affiliate links
00:12:04 00:12:08 are the multiple streams of income that
00:12:07 00:12:09 essentially pay me millions of dollars
00:12:08 00:12:11 per year
00:12:09 00:12:13 and this isn't to mention like i have
00:12:11 00:12:15 three separate shopping carts that run
00:12:13 00:12:16 on three separate brands that each do
00:12:15 00:12:18 one of them does a million dollars a
00:12:16 00:12:21 year and the other two do 250 300 000
00:12:18 00:12:24 per year each okay so i got products
00:12:21 00:12:26 that i sell myself and then i deliver
00:12:24 00:12:27 myself a lot of low tiket stuff a lot
00:12:26 00:12:30 of 7 11
00:12:27 00:12:32 17 27 products a lot of impulse buy
00:12:30 00:12:34 friendly products why because i want to
00:12:32 00:12:36 create a customer list
00:12:34 00:12:37 we got two lists in this game that we're
00:12:36 00:12:39 playing with i got my leads list
00:12:37 00:12:40 hey do you want my free thing bingo
00:12:39 00:12:42 that's a leads list now i'm building
00:12:40 00:12:44 a customer list are you willing to spend
00:12:42 00:12:44 seven dollars on my facebook ad swipe
00:12:44 00:12:47 file
00:12:44 00:12:50 great go here now a customer is
00:12:47 00:12:53 easier to sell another product to okay
00:12:50 00:12:54 so the distribution the efficiency of
00:12:53 00:12:56 distribution
00:12:54 00:12:57 through a customer list is drastikally
00:12:56 00:12:59 better than
00:12:57 00:13:00 the efficiency of a distribution through
00:12:59 00:13:04 a leads list
00:13:00 00:13:06 and here's a secret do both right get
00:13:04 00:13:08 your organic game going get your email
00:13:06 00:13:09 list going these are your distribution
00:13:08 00:13:11 mechanism and then
00:13:09 00:13:13 really think about your audience so i
00:13:11 00:13:14 have a couple of segments of my audience
00:13:13 00:13:16 and i'd love to know which one you're in
00:13:14 00:13:19 i got the um like the organic
00:13:16 00:13:20 content marketing blogger youtuber kind
00:13:19 00:13:21 of maybe affiliate
00:13:20 00:13:23 marketer and selling your own courses
00:13:21 00:13:24 folks and then i got the paid ad folks
00:13:23 00:13:25 who are like man i'm doing
00:13:24 00:13:27 facebook ads and i'm doing funnels and
00:13:25 00:13:29 we growing this quick
00:13:27 00:13:31 both approaches work because both
00:13:29 00:13:34 approaches are helping to you to
00:13:31 00:13:36 build a distribution system you own
00:13:34 00:13:37 and this is why with like facebook
00:13:36 00:13:38 advertising and all my paid ad stuff
00:13:37 00:13:41 that
00:13:38 00:13:43 i would say like 80 to 90 of my paid ads
00:13:41 00:13:45 that i run i spend like 20 grand a month
00:13:43 00:13:48 ish on paid ads right now
00:13:45 00:13:49 um 80 plus 90 plus percent of it is
00:13:48 00:13:51 trying to get the opt-in
00:13:49 00:13:53 because once they opt into my list
00:13:51 00:13:54 they're on my distribution network right
00:13:53 00:13:56 this is me
00:13:54 00:13:58 popping up little starbuckses digitally
00:13:56 00:13:59 all over the country right and my
00:13:58 00:14:00 starbucks happens to just be in your
00:13:59 00:14:04 inbox okay
00:14:00 00:14:07 um this is the game as cleanly
00:14:04 00:14:09 and as transparently as i can actually
00:14:07 00:14:11 put it out there for you so if you're
00:14:09 00:14:13 like okay well where where do i start
00:14:11 00:14:15 that's why i'm always toking about grow
00:14:13 00:14:16 your audience now i have a video it's
00:14:15 00:14:19 called um the atm
00:14:16 00:14:20 strategy so it's audience trust
00:14:19 00:14:22 monetization
00:14:20 00:14:23 this is the overarching strategy i don't
00:14:22 00:14:25 care if you're doing drop shipping
00:14:23 00:14:27 and so let's tok about drop shipping
00:14:25 00:14:28 for a quick second so
00:14:27 00:14:30 you probably know what drop shipping is
00:14:28 00:14:31 essentially you find products that you
00:14:30 00:14:33 like
00:14:31 00:14:35 so let's say artist tablets right and i
00:14:33 00:14:36 go find a vendor who will allow me to
00:14:35 00:14:39 sell
00:14:36 00:14:40 their artist tablets i build a store on
00:14:39 00:14:42 my own
00:14:40 00:14:43 i sell the tablets and then ultimately
00:14:42 00:14:45 they ship the tablets right and
00:14:43 00:14:46 theoretikally there's integration so
00:14:45 00:14:47 it's pretty easy so it sounds like
00:14:46 00:14:49 pretty easy right because i could just
00:14:47 00:14:50 go find some drop shipping products i
00:14:49 00:14:53 could drop ship
00:14:50 00:14:55 um i don't know gardening tools or like
00:14:53 00:14:57 i would i would do big things i would do
00:14:55 00:14:59 like thousands or two like e-bikes
00:14:57 00:15:00 or um i would probably do greenhouses
00:14:59 00:15:01 right something that would cost three
00:15:00 00:15:04 thousand dollars that would
00:15:01 00:15:05 have margins but here's the problem how
00:15:04 00:15:07 are you going to distribute it
00:15:05 00:15:08 what's your distribution system right
00:15:07 00:15:10 and so this is where
00:15:08 00:15:12 all the gurus who are like oh look at
00:15:10 00:15:14 this product or do fba do
00:15:12 00:15:15 and like but you don't have an audience
00:15:14 00:15:16 who wants that thing like you're still
00:15:15 00:15:17 right back to square one that we're
00:15:16 00:15:18 toking about you're gonna come back to
00:15:17 00:15:19 this channel at some point
00:15:18 00:15:22 because you're gonna realize you're
00:15:19 00:15:22 chasing all these like products like oh
00:15:22 00:15:23 i can do
00:15:22 00:15:25 network marketing and then i'm a
00:15:23 00:15:26 distributor and i can sell essential
00:15:25 00:15:29 oils right i could sell like
00:15:26 00:15:31 my bottles of things through my network
00:15:29 00:15:32 marketing company
00:15:31 00:15:33 but who are you going to distribute it
00:15:32 00:15:35 to you're going to just literally three
00:15:33 00:15:36 friends go sit down and like start
00:15:35 00:15:38 stoking all your facebook friends and
00:15:36 00:15:39 try to do coffee and pitch them on your
00:15:38 00:15:41 network marketing thing
00:15:39 00:15:42 that is the worst distribution method in
00:15:41 00:15:44 the freaking world
00:15:42 00:15:47 it's great for the network marketing
00:15:44 00:15:48 company it's absolutely terrible
00:15:47 00:15:50 for the network marketing distributors
00:15:48 00:15:51 who don't know how to market themselves
00:15:50 00:15:52 and when the network marketing companies
00:15:51 00:15:53 don't teach you how to market they just
00:15:52 00:15:54 say
00:15:53 00:15:56 go introduce it to your three friends
00:15:54 00:15:57 and leverage whatever
00:15:56 00:15:59 bare minimum amount of credibility you
00:15:57 00:16:02 have with your friends and family to
00:15:59 00:16:04 kind of convince them to buy from you uh
00:16:02 00:16:06 that's not very duplicatable
00:16:04 00:16:07 but maybe if you're involved in network
00:16:06 00:16:09 marketing you've seen somebody go from
00:16:07 00:16:11 one network marketing company to another
00:16:09 00:16:13 and boom they're on the top of the
00:16:11 00:16:14 leaderboard why because they have a
00:16:13 00:16:16 distribution network they brought their
00:16:14 00:16:18 network of distributors
00:16:16 00:16:19 with them it's a whole lot easier when
00:16:18 00:16:20 you have the distribution network
00:16:19 00:16:23 and the same is true in affiliate
00:16:20 00:16:23 marketing so um i have done really well
00:16:23 00:16:26 in
00:16:23 00:16:28 several affiliate marketing contests i
00:16:26 00:16:30 i've won several contests like i'm i'm
00:16:28 00:16:32 generally able to be on the leaderboard
00:16:30 00:16:33 of some big contests from from sam cart
00:16:32 00:16:36 to um jarvis
00:16:33 00:16:38 to a bunch of them why why is it that
00:16:36 00:16:40 i'm consistently on top
00:16:38 00:16:42 because i'm distributing because i've
00:16:40 00:16:44 built a distribution system right
00:16:42 00:16:46 so anyone can sign up as an affiliate
00:16:44 00:16:46 anyone can go get a link to promote a
00:16:46 00:16:49 thing
00:16:46 00:16:51 as an affiliate there's no magic in that
00:16:49 00:16:53 who cares
00:16:51 00:16:55 to hear your voice who cares to hear
00:16:53 00:16:57 your recommendations
00:16:55 00:16:58 that's your distribution system in the
00:16:57 00:17:00 virtual
00:16:58 00:17:01 sense so that's what you need to be
00:17:00 00:17:03 building and it starts
00:17:01 00:17:04 generally i think for most people it
00:17:03 00:17:06 starts with putting out helpful content
00:17:04 00:17:09 now can you support helpful content with
00:17:06 00:17:11 advertising abso freaking lutely
00:17:09 00:17:13 can you re-target people who watch and
00:17:11 00:17:16 engage with your helpful content
00:17:13 00:17:17 with opt-ins to speed up the process to
00:17:16 00:17:20 get them on your list
00:17:17 00:17:20 absolutely do you have to nope costs
00:17:20 00:17:21 money
00:17:20 00:17:23 and there's a whole another world you
00:17:21 00:17:24 got to learn how to do ads right you got
00:17:23 00:17:26 to learn how to write
00:17:24 00:17:28 conversion copy and all that stuff it's
00:17:26 00:17:29 doable but the more things you try to do
00:17:28 00:17:31 at once
00:17:29 00:17:33 the more challenging it's going to be so
00:17:31 00:17:33 what's a real world example i can only
00:17:33 00:17:35 tok about me
00:17:33 00:17:37 right like i know what i've done so when
00:17:35 00:17:37 i started this channel which i'm coming
00:17:37 00:17:40 up on
00:17:37 00:17:40 five years and it's nuts and one thing i
00:17:40 00:17:42 can tell you
00:17:40 00:17:44 if you ain't started yet start because
00:17:42 00:17:46 time keeps going by
00:17:44 00:17:48 and as long as you're doing little bits
00:17:46 00:17:50 you'll get somewhere i happen to have
00:17:48 00:17:51 gotten to about 185 000 subscribers in
00:17:50 00:17:52 under five years and it's blowing my
00:17:51 00:17:55 freaking mind
00:17:52 00:17:56 but i started went all in on video for
00:17:55 00:17:58 about a year
00:17:56 00:18:00 it was about nine months to a year i did
00:17:58 00:18:01 nothing but videos i did hundreds and
00:18:00 00:18:02 hundreds of videos i started by doing
00:18:01 00:18:05 120 videos
00:18:02 00:18:06 in 120 days i said you know what i'm
00:18:05 00:18:08 gonna help
00:18:06 00:18:09 this audience of people folks like me
00:18:08 00:18:12 trying to get started
00:18:09 00:18:13 online who are just getting bombarded
00:18:12 00:18:16 with shady ass
00:18:13 00:18:18 ads from these shady ass greedy gurus
00:18:16 00:18:20 who are trying to sell you scams all day
00:18:18 00:18:21 all night here on youtube ads and all
00:18:20 00:18:24 day all night on facebook ads
00:18:21 00:18:25 they are just slanging scams at you i'm
00:18:24 00:18:27 gonna show up for
00:18:25 00:18:29 my audience for you and i'm gonna put
00:18:27 00:18:31 out the most helpful content i can i'm
00:18:29 00:18:33 gonna show you exactly how the game
00:18:31 00:18:35 works sometimes we're toking about this
00:18:33 00:18:36 mindset e type kind of visionary
00:18:35 00:18:37 strategic stuff
00:18:36 00:18:38 other times we're on the computer we're
00:18:37 00:18:39 clicking the buttons i'm just gonna keep
00:18:38 00:18:42 showing up for you
00:18:39 00:18:44 okay so i did i did 200 something videos
00:18:42 00:18:44 in the first year grew about 10 000 plus
00:18:44 00:18:46 subscribers
00:18:44 00:18:48 and it was on to the races and now
00:18:46 00:18:49 youtube works for me i'm doing a video a
00:18:48 00:18:52 week at this point in time
00:18:49 00:18:53 youtube is working for me to help me get
00:18:52 00:18:54 my message out to get my message in
00:18:53 00:18:56 front of the right people who are
00:18:54 00:18:58 interested in learning what i teach
00:18:56 00:18:59 and then every once in a while i got
00:18:58 00:19:00 these little embedded commands you
00:18:59 00:19:01 haven't heard it i haven't even promoted
00:19:00 00:19:03 my email list yet
00:19:01 00:19:05 but yet i've had about 50 60 000 people
00:19:03 00:19:07 come over to my site and join onto my
00:19:05 00:19:07 email list since i started this game
00:19:07 00:19:08 okay
00:19:07 00:19:10 and i'm very subtle about it and that's
00:19:08 00:19:12 a part of why it works so well so then i
00:19:10 00:19:13 get folks on my email list
00:19:12 00:19:15 and i continue to help them i give them
00:19:13 00:19:15 more value i don't just email them to my
00:19:15 00:19:17 videos
00:19:15 00:19:18 i'm giving them my deeper thoughts my
00:19:17 00:19:20 midweek thoughts the other stuff that's
00:19:18 00:19:20 kind of running through my mind running
00:19:20 00:19:23 through my head
00:19:20 00:19:25 that i think will help them build their
00:19:23 00:19:25 business cool all this trust gets built
00:19:25 00:19:27 up
00:19:25 00:19:28 and when it's time when i've used the
00:19:27 00:19:30 tool i've tested a tool i've banged on
00:19:28 00:19:31 the tool the tool works the tool's
00:19:30 00:19:33 helping me
00:19:31 00:19:35 improve my workflow the tools helping me
00:19:33 00:19:36 get more traffic the tools help me make
00:19:35 00:19:37 more sales
00:19:36 00:19:38 you're damn right i'm going to promote
00:19:37 00:19:39 that what do i do i'm going to send it
00:19:38 00:19:41 out through my distribution channels
00:19:39 00:19:41 first place it goes is my email list and
00:19:41 00:19:44 that's where
00:19:41 00:19:45 80 of my money comes from all the money
00:19:44 00:19:46 is in the list
00:19:45 00:19:48 literally you've got to be growing an
00:19:46 00:19:50 email list then i will make a video for
00:19:48 00:19:52 it and i'll publish that video and it
00:19:50 00:19:54 makes a little bit of money it's
00:19:52 00:19:56 drastikally smaller compared to how much
00:19:54 00:19:58 i make i make a lot more from the email
00:19:56 00:19:59 list and i have way fewer people on that
00:19:58 00:20:02 email list
00:19:59 00:20:04 okay but i might as well offer it out
00:20:02 00:20:05 here to my other distribution system
00:20:04 00:20:07 like it's like nordstrom versus
00:20:05 00:20:08 nordstrom rack right like they don't
00:20:07 00:20:10 make stuff for nordstrom rack like but
00:20:08 00:20:10 they're still going to sell the rest of
00:20:10 00:20:12 what they have
00:20:10 00:20:13 did i just call my youtube channel
00:20:12 00:20:14 nordstrom that was terrible i don't mean
00:20:13 00:20:16 that in that way
00:20:14 00:20:18 i'm trying to give you some real world
00:20:16 00:20:19 analogies and now i'm just painting
00:20:18 00:20:24 myself into a corner over here
00:20:19 00:20:24 on camera the point being
00:20:24 00:20:28 if you want to unlock true wealth in
00:20:27 00:20:30 abundance in your life
00:20:28 00:20:31 you got to get multiple streams of
00:20:30 00:20:32 income working for you because that's
00:20:31 00:20:36 going to create
00:20:32 00:20:37 a secure financial foundation for you
00:20:36 00:20:40 for your family and potentially for your
00:20:37 00:20:40 community okay so you have to build this
00:20:40 00:20:42 out
00:20:40 00:20:43 and it starts with taking time in the
00:20:42 00:20:46 evenings and the mornings and the
00:20:43 00:20:49 weekends do your job day job stuff
00:20:46 00:20:50 build something that's of value to other
00:20:49 00:20:53 people
00:20:50 00:20:55 using content go help people
00:20:53 00:20:56 with something i chose to help people
00:20:55 00:20:58 with digital marketing
00:20:56 00:21:00 because i've been doing this since 2003.
00:20:58 00:21:01 when i made my first video i had 13
00:21:00 00:21:02 years of experience and i've made a
00:21:01 00:21:04 million
00:21:02 00:21:06 dollars online that gives me the right
00:21:04 00:21:06 to teach how to do affiliate marketing
00:21:06 00:21:09 because i'm
00:21:06 00:21:11 fairly good at it at this point in the
00:21:09 00:21:12 game what can you help people with and
00:21:11 00:21:12 you're like i don't know what i can help
00:21:12 00:21:14 people with
00:21:12 00:21:16 i have a two-part series on how to
00:21:14 00:21:17 choose your niche you need to watch the
00:21:16 00:21:18 atm
00:21:17 00:21:20 strategy you could help people with a
00:21:18 00:21:21 lot of different things you could help
00:21:20 00:21:23 people choose the right
00:21:21 00:21:25 stok photo websites you could help
00:21:23 00:21:26 people learn how to use
00:21:25 00:21:28 how to take better pictures on their
00:21:26 00:21:28 cell phone you could teach people how to
00:21:28 00:21:31 take
00:21:28 00:21:32 better pictures of their pets on their
00:21:31 00:21:34 cell phone okay we can get down to these
00:21:32 00:21:36 super specific niches
00:21:34 00:21:37 you can teach people how to budget their
00:21:36 00:21:38 money there's a million and one ideas
00:21:37 00:21:40 but you commit
00:21:38 00:21:42 to the people and then you go forth and
00:21:40 00:21:44 you are the most helpful
00:21:42 00:21:46 person in their world and whether
00:21:44 00:21:47 they're finding you or not you're
00:21:46 00:21:49 showing up for them on the regular
00:21:47 00:21:50 creating the most helpful content if
00:21:49 00:21:51 you've got a little extra money and you
00:21:50 00:21:53 want to try to speed up
00:21:51 00:21:54 you can promote your super helpful
00:21:53 00:21:56 content because that's just
00:21:54 00:21:57 adding money to distribute your content
00:21:56 00:21:58 then the goal is to get them on your
00:21:57 00:21:59 email list
00:21:58 00:22:01 once they're on your email list you
00:21:59 00:22:02 learn more about them by what do they
00:22:01 00:22:04 open what do they click on you can ask
00:22:02 00:22:06 them questions you can ask them to reply
00:22:04 00:22:07 with their biggest challenges etc etc
00:22:06 00:22:09 you learn more about your audience what
00:22:07 00:22:11 their needs are and then you either
00:22:09 00:22:12 create the products they want or you go
00:22:11 00:22:14 find them as an affiliate
00:22:12 00:22:16 and then you say hey i did a survey last
00:22:14 00:22:17 week and 99 of people said that this is
00:22:16 00:22:19 their biggest problem
00:22:17 00:22:21 well you know what i went out and tested
00:22:19 00:22:22 the five top tools that solve that
00:22:21 00:22:24 problem
00:22:22 00:22:26 this is the absolute best tool for the
00:22:24 00:22:28 job click here that's email number one
00:22:26 00:22:29 email number two is you make a video you
00:22:28 00:22:31 show how to use the tool you send that
00:22:29 00:22:32 back to your list again and some of the
00:22:31 00:22:33 people who didn't take action the first
00:22:32 00:22:35 time will take action the second time
00:22:33 00:22:37 you share the testimonials with your
00:22:35 00:22:39 list and on and on it goes
00:22:37 00:22:40 then you can build evergreen systems
00:22:39 00:22:40 around that this is where we're getting
00:22:40 00:22:42 to the
00:22:40 00:22:44 you can earn money while you sleep more
00:22:42 00:22:45 money while you sleep than you spend
00:22:44 00:22:47 during the waking hours
00:22:45 00:22:48 so then you build evergreen systems
00:22:47 00:22:50 around that like i got here just search
00:22:48 00:22:50 miles back there keyword research if you
00:22:50 00:22:53 want to see them
00:22:50 00:22:54 in action so then youtube is delivering
00:22:53 00:22:56 my video
00:22:54 00:22:58 that shows exactly what my audience is
00:22:56 00:23:00 looking for with an affiliate link in
00:22:58 00:23:00 the middle of it youtube shows this 24
00:23:00 00:23:02 7.
00:23:00 00:23:03 youtube is open 24 7. i don't care what
00:23:02 00:23:04 time zone you're in i don't care what
00:23:03 00:23:06 country you're in
00:23:04 00:23:08 youtube is showing the right people who
00:23:06 00:23:09 are searching for how to do keeper
00:23:08 00:23:11 research my videos about keyword
00:23:09 00:23:11 research and eventually some percentage
00:23:11 00:23:13 of these people
00:23:11 00:23:15 purchase and when somebody's new on my
00:23:13 00:23:16 list is coming through and learning my
00:23:15 00:23:17 way of doing it you damn right they're
00:23:16 00:23:18 going to be hearing about that keyword
00:23:17 00:23:20 research tool and that's why this
00:23:18 00:23:21 keyword research tool sends me thousands
00:23:20 00:23:22 upon thousands upon thousands upon
00:23:21 00:23:23 thousands
00:23:22 00:23:25 of dollars every single month and that's
00:23:23 00:23:28 one tool of dozens potentially
00:23:25 00:23:29 hundreds that work just like this
00:23:28 00:23:30 sometimes we create our own products
00:23:29 00:23:31 little ebooks little audio things little
00:23:30 00:23:33 video courses
00:23:31 00:23:35 sometimes i sell other people's courses
00:23:33 00:23:38 it doesn't matter what matters is
00:23:35 00:23:39 that i have built and own a distribution
00:23:38 00:23:41 system that has
00:23:39 00:23:43 unlocked multiple streams of income for
00:23:41 00:23:45 me that's why
00:23:43 00:23:47 i'm living the life of my dreams right
00:23:45 00:23:49 now and that's what i want for you
00:23:47 00:23:51 so that's why i just went on this
00:23:49 00:23:52 incredibly long 23 minute and 50 some
00:23:51 00:23:53 odd second
00:23:52 00:23:54 video i thank you very much for your
00:23:53 00:23:55 time if you like this video give me a
00:23:54 00:23:57 thumbs up
00:23:55 00:23:58 leave your comments let me know what you
00:23:57 00:24:00 think about this do you want more do you
00:23:58 00:24:02 have questions if i missed something
00:24:00 00:24:03 i might make another video and i might
00:24:02 00:24:05 send it to my email send
00:24:03 00:24:07 and i might send the answer you asked to
00:24:05 00:24:07 my email list so if you want to get on
00:24:07 00:24:10 my email list
00:24:07 00:24:11 milesbecker.com forward slash emails
00:24:10 00:24:12 there it is miles did a big pitch at the
00:24:11 00:24:14 end of his
00:24:12 00:24:16 hopefully super valuable video i
00:24:14 00:24:17 appreciate you i thank you
00:24:16 00:24:19 you can do it keep the mindset on right
00:24:17 00:24:21 go all in on one audience
00:24:19 00:24:22 build your distribution network you'll
00:24:21 00:24:24 be amazed at what you can create
00:24:22 00:24:27 and on that note i'll see you soon i'll
00:24:24 00:24:27 catch you on the next video