Thinking Of Starting A Business? Watch This
Published on: December 4 2022 by Hayden Bowles
Thinking Of Starting A Business? Watch This
Table of Contents About Thinking Of Starting A Business? Watch This
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00:00:00 | 00:00:03 | so you're thinking of starting a |
00:00:01 | 00:00:04 | business right it's supposed to be all |
00:00:03 | 00:00:06 | fun and games and you're in control |
00:00:04 | 00:00:08 | nobody can tell you anything well |
00:00:06 | 00:00:09 | let me give you my perspective on things |
00:00:08 | 00:00:10 | in this video i do want to apologize if |
00:00:09 | 00:00:12 | i seem a little bit |
00:00:10 | 00:00:14 | tired exhausted or off in this video |
00:00:12 | 00:00:15 | right now it's three o'clock i've spent |
00:00:14 | 00:00:17 | the last |
00:00:15 | 00:00:19 | what about a math 10 hours or so it's |
00:00:17 | 00:00:21 | early early morning |
00:00:19 | 00:00:23 | doing a ton of probably the most deep |
00:00:21 | 00:00:25 | focused work i have done |
00:00:23 | 00:00:26 | at this long of a period in quite some |
00:00:25 | 00:00:28 | time it's been an interesting morning |
00:00:26 | 00:00:29 | i'm just already like mentally all over |
00:00:28 | 00:00:30 | the place |
00:00:29 | 00:00:32 | three separate on morning calls for |
00:00:30 | 00:00:33 | three separate new people that were |
00:00:32 | 00:00:35 | bringing on board on the team |
00:00:33 | 00:00:37 | making multiple training videos for them |
00:00:35 | 00:00:38 | overseeing an ad campaign for a client |
00:00:37 | 00:00:39 | that's scaling and the media buyer |
00:00:38 | 00:00:40 | wanted a little bit of help so that was |
00:00:39 | 00:00:42 | another 30 minutes and just |
00:00:40 | 00:00:44 | a lot of very high energy stuff and high |
00:00:42 | 00:00:45 | focus where you just got to be present |
00:00:44 | 00:00:46 | in the moment so |
00:00:45 | 00:00:48 | that's done glad it's done and i'm super |
00:00:46 | 00:00:50 | excited to bring you this video so |
00:00:48 | 00:00:51 | let me get you all set up back here on |
00:00:50 | 00:00:52 | the setup and uh with the mic so it |
00:00:51 | 00:00:54 | sounds good |
00:00:52 | 00:00:55 | and yeah other than that let's start |
00:00:54 | 00:00:56 | toking about there's a lot of pros and |
00:00:55 | 00:00:58 | cons and there's three things i want to |
00:00:56 | 00:00:59 | cover in this video that i've learned |
00:00:58 | 00:01:01 | from the last five years |
00:00:59 | 00:01:03 | of it's really been a little bit longer |
00:01:01 | 00:01:04 | than that but five years of truly making |
00:01:03 | 00:01:13 | money and doing things completely on my |
00:01:04 | 00:01:13 | own so let's jump into it |
00:01:14 | 00:01:17 | so maybe this sounds better i don't know |
00:01:15 | 00:01:17 | i got to get a little pop filter for the |
00:01:17 | 00:01:19 | mic |
00:01:17 | 00:01:20 | but uh yeah it's been an interesting |
00:01:19 | 00:01:22 | thing over the last five years the bulk |
00:01:20 | 00:01:23 | of what i've done has been inside of the |
00:01:22 | 00:01:24 | e-commerce space that's |
00:01:23 | 00:01:27 | kind of where i operate it's been |
00:01:24 | 00:01:27 | probably 80 of everything there's been a |
00:01:27 | 00:01:29 | spin-off |
00:01:27 | 00:01:31 | software company about four years ago |
00:01:29 | 00:01:32 | that did okay that's where i invested |
00:01:31 | 00:01:34 | probably my first like 25 |
00:01:32 | 00:01:36 | 000 out of you know there was like a |
00:01:34 | 00:01:37 | healthy percentage of what i had made |
00:01:36 | 00:01:39 | and like had sitting after tax at that |
00:01:37 | 00:01:41 | point so that was a fun |
00:01:39 | 00:01:42 | test to really learn and invest back |
00:01:41 | 00:01:43 | into something that was |
00:01:42 | 00:01:45 | kind of similar to what i was doing but |
00:01:43 | 00:01:46 | i've tried a lot of different things you |
00:01:45 | 00:01:47 | know i've done a bunch in the stok |
00:01:46 | 00:01:49 | market since then on a couple million |
00:01:47 | 00:01:50 | bucks worth of real estate |
00:01:49 | 00:01:52 | started multiple other companies new |
00:01:50 | 00:01:53 | brands inside of the e-commerce space |
00:01:52 | 00:01:55 | we have our advertising agency with |
00:01:53 | 00:01:56 | about 20 team members inside of there |
00:01:55 | 00:01:59 | working full-time |
00:01:56 | 00:01:59 | which is great so it's it's been a lot |
00:01:59 | 00:02:01 | of learning |
00:01:59 | 00:02:02 | and a lot of stuff and i never want |
00:02:01 | 00:02:03 | anybody to shy away from starting |
00:02:02 | 00:02:05 | something |
00:02:03 | 00:02:07 | ever like if you feel just down in your |
00:02:05 | 00:02:08 | core you you feel a little bit weird |
00:02:07 | 00:02:09 | going into work every day you know it's |
00:02:08 | 00:02:11 | just not for you |
00:02:09 | 00:02:12 | you don't like to work in a specific |
00:02:11 | 00:02:13 | location you don't like someone telling |
00:02:12 | 00:02:15 | you what to do |
00:02:13 | 00:02:16 | i'll tell you this follow that feeling |
00:02:15 | 00:02:17 | now that doesn't mean quit your job |
00:02:16 | 00:02:18 | today |
00:02:17 | 00:02:19 | you got to be logical with it and get |
00:02:18 | 00:02:21 | something going and have some money but |
00:02:19 | 00:02:21 | it doesn't have to be anything too crazy |
00:02:21 | 00:02:23 | but |
00:02:21 | 00:02:24 | that feeling it's it's usually correct |
00:02:23 | 00:02:26 | so |
00:02:24 | 00:02:27 | you know i've actually never worked a |
00:02:26 | 00:02:29 | job the thing that i did when i was |
00:02:27 | 00:02:31 | super young for money i would mow lawns |
00:02:29 | 00:02:33 | and i started making some money online |
00:02:31 | 00:02:35 | 500 bucks to 2 000 bucks a month |
00:02:33 | 00:02:37 | when i was about 15. so that kind of |
00:02:35 | 00:02:38 | funded everything was able to fund into |
00:02:37 | 00:02:39 | the first couple businesses |
00:02:38 | 00:02:40 | which you know they would all flop on |
00:02:39 | 00:02:41 | their face one after the other but |
00:02:40 | 00:02:43 | eventually |
00:02:41 | 00:02:44 | something inside the e-commerce space |
00:02:43 | 00:02:45 | clicked and that's where i started |
00:02:44 | 00:02:47 | building companies and started having a |
00:02:45 | 00:02:48 | lot of fun and really diving deep into |
00:02:47 | 00:02:50 | that skill so |
00:02:48 | 00:02:51 | there's three things i want to get right |
00:02:50 | 00:02:53 | to it make sure to drop a quick like on |
00:02:51 | 00:02:56 | this video that's number one i suppose |
00:02:53 | 00:02:58 | but number one is getting your mindset |
00:02:56 | 00:02:59 | right and this might sound cliche or |
00:02:58 | 00:03:00 | general but stik with me here i'm here |
00:02:59 | 00:03:03 | giving you just an open |
00:03:00 | 00:03:04 | and honest angle of this the mindset is |
00:03:03 | 00:03:06 | everything |
00:03:04 | 00:03:08 | and here's what i mean by that whatever |
00:03:06 | 00:03:09 | you're doing outside of your work your |
00:03:08 | 00:03:11 | business whatever you're trying to start |
00:03:09 | 00:03:12 | whatever is going on |
00:03:11 | 00:03:14 | it relates that that's half right |
00:03:12 | 00:03:16 | business work half |
00:03:14 | 00:03:18 | your other half of your life the |
00:03:16 | 00:03:19 | personal side of things the things that |
00:03:18 | 00:03:20 | happen over here |
00:03:19 | 00:03:22 | will carry over here and the things that |
00:03:20 | 00:03:23 | happen over here will carry back over |
00:03:22 | 00:03:24 | here |
00:03:23 | 00:03:27 | it's never completely separated as much |
00:03:24 | 00:03:28 | as you know myself as a business person |
00:03:27 | 00:03:29 | i don't consider myself an entrepreneur |
00:03:28 | 00:03:30 | i haven't like created or invented |
00:03:29 | 00:03:32 | anything crazy |
00:03:30 | 00:03:33 | that's just not my forte at least terms |
00:03:32 | 00:03:35 | of right now but |
00:03:33 | 00:03:36 | things will mix and it's hard to |
00:03:35 | 00:03:38 | separate that emotion but what i'm |
00:03:36 | 00:03:39 | toking about is from a habit |
00:03:38 | 00:03:41 | perspective |
00:03:39 | 00:03:43 | so when i was 15 16 i would go to the |
00:03:41 | 00:03:44 | gym i'd be working like |
00:03:43 | 00:03:46 | you know late night it's three in the |
00:03:44 | 00:03:47 | morning jump in my mom's car go to the |
00:03:46 | 00:03:48 | gym and i'm like you just got my license |
00:03:47 | 00:03:49 | i'm 16. |
00:03:48 | 00:03:51 | i'd be at the gym every day religiously |
00:03:49 | 00:03:53 | like two hours i've been the sauna |
00:03:51 | 00:03:55 | reading for 30 minutes and working out |
00:03:53 | 00:03:56 | dude i was skinny i had no muscle i |
00:03:55 | 00:03:57 | didn't know what i was doing it didn't |
00:03:56 | 00:03:59 | matter |
00:03:57 | 00:04:00 | because it was the act of actually going |
00:03:59 | 00:04:01 | there you know i'm taking cold showers |
00:04:00 | 00:04:03 | and doing stuff that's just |
00:04:01 | 00:04:06 | not fun it hyped me up at the time but |
00:04:03 | 00:04:08 | it was like starting to build that habit |
00:04:06 | 00:04:09 | and i didn't partikularly want to go and |
00:04:08 | 00:04:10 | now truly working out has just become a |
00:04:09 | 00:04:12 | habit like i |
00:04:10 | 00:04:14 | can't not work out it gets to the point |
00:04:12 | 00:04:16 | where working out becomes a reward |
00:04:14 | 00:04:17 | like i i won't let myself go to the gym |
00:04:16 | 00:04:19 | unless i finish a certain list of things |
00:04:17 | 00:04:20 | to do in the morning that's that's my |
00:04:19 | 00:04:21 | day every day |
00:04:20 | 00:04:22 | and it's something where i need to go to |
00:04:21 | 00:04:23 | the gym so you just kind of develop |
00:04:22 | 00:04:25 | those habits over time |
00:04:23 | 00:04:26 | and when you're building a company from |
00:04:25 | 00:04:27 | scratch and you don't have a ton of |
00:04:26 | 00:04:28 | startup money you're going to be doing |
00:04:27 | 00:04:30 | everything |
00:04:28 | 00:04:32 | and those habits are going to build such |
00:04:30 | 00:04:34 | amazing work ethic in the beginning |
00:04:32 | 00:04:36 | and that's truly invaluable now the last |
00:04:34 | 00:04:36 | piece i want to mention on this first |
00:04:36 | 00:04:39 | one of |
00:04:36 | 00:04:40 | mindset is a lot of people don't discern |
00:04:39 | 00:04:41 | the difference between investing in |
00:04:40 | 00:04:43 | yourself |
00:04:41 | 00:04:44 | and investing in your business a lot of |
00:04:43 | 00:04:46 | people and there's even a third step of |
00:04:44 | 00:04:47 | just investing in general like buying |
00:04:46 | 00:04:50 | real estate buying stoks whatever |
00:04:47 | 00:04:52 | but you are different from your business |
00:04:50 | 00:04:53 | right even if you're a public figure |
00:04:52 | 00:04:55 | whatever you're doing like you are |
00:04:53 | 00:04:57 | different from your business |
00:04:55 | 00:04:58 | and investing into you your well-being |
00:04:57 | 00:04:59 | health good food making sure you get |
00:04:58 | 00:05:00 | good sleep |
00:04:59 | 00:05:02 | go buy yourself an aura ring or |
00:05:00 | 00:05:03 | something that tracks your health like |
00:05:02 | 00:05:06 | whatever it is that you're gonna do |
00:05:03 | 00:05:07 | investing in you learning knowledge |
00:05:06 | 00:05:08 | psychology |
00:05:07 | 00:05:10 | you know reading books whatever what |
00:05:08 | 00:05:12 | again whatever it is for you |
00:05:10 | 00:05:14 | is very different from your business and |
00:05:12 | 00:05:15 | for a while 100 of the money that my |
00:05:14 | 00:05:17 | business would net i would want to keep |
00:05:15 | 00:05:18 | for myself not just to spend like i'd |
00:05:17 | 00:05:20 | pile money pile money buy money you know |
00:05:18 | 00:05:21 | maybe for the future of just investing |
00:05:20 | 00:05:23 | but i was skipping both those steps of |
00:05:21 | 00:05:24 | investing in myself and investing back |
00:05:23 | 00:05:25 | in the business |
00:05:24 | 00:05:26 | right i bought a bunch of courses to |
00:05:25 | 00:05:28 | kind of figure out how i was doing what |
00:05:26 | 00:05:30 | i was doing inside the ecommerce space |
00:05:28 | 00:05:31 | that's what helped get it off the ground |
00:05:30 | 00:05:33 | after things started working i didn't |
00:05:31 | 00:05:33 | buy a single course for like eight |
00:05:33 | 00:05:35 | months |
00:05:33 | 00:05:36 | and i didn't buy one until things kind |
00:05:35 | 00:05:37 | of plateaued and i was like oh no like |
00:05:36 | 00:05:39 | it's about to crash or something i |
00:05:37 | 00:05:40 | started like trying to learning it |
00:05:39 | 00:05:41 | and that helped to go up to the next |
00:05:40 | 00:05:43 | level and i realized oh my i'm so stupid |
00:05:41 | 00:05:44 | i should have done this six months ago |
00:05:43 | 00:05:46 | and i did the calculation i would have |
00:05:44 | 00:05:48 | made like an extra 300 000 |
00:05:46 | 00:05:50 | had i spent it was like a 900 course or |
00:05:48 | 00:05:51 | something teaching some basic facebook |
00:05:50 | 00:05:52 | ads |
00:05:51 | 00:05:53 | and it was like literally a two-hour |
00:05:52 | 00:05:54 | course it's the most basic thing but it |
00:05:53 | 00:05:56 | helped me a lot |
00:05:54 | 00:05:58 | and it was something that i didn't know |
00:05:56 | 00:05:59 | so i paid 900 bucks for that and that's |
00:05:58 | 00:06:01 | when i realized |
00:05:59 | 00:06:03 | how badly i screwed up and how stupid my |
00:06:01 | 00:06:04 | mindset was that was like the |
00:06:03 | 00:06:06 | the one big moment for me i was like |
00:06:04 | 00:06:07 | literally doing the math i was like well |
00:06:06 | 00:06:09 | i just lost three hundred thousand |
00:06:07 | 00:06:11 | dollars because i didn't do that sooner |
00:06:09 | 00:06:13 | so i can only imagine the people who |
00:06:11 | 00:06:14 | just never do it but back to the mindset |
00:06:13 | 00:06:15 | piece always invest back in your |
00:06:14 | 00:06:16 | business |
00:06:15 | 00:06:18 | the best investment is gonna be in |
00:06:16 | 00:06:19 | yourself and your business and you know |
00:06:18 | 00:06:21 | when there's extra surplus capital then |
00:06:19 | 00:06:22 | you can move it into investments |
00:06:21 | 00:06:24 | if you've already funded everything you |
00:06:22 | 00:06:24 | need to inside your business so that's |
00:06:24 | 00:06:26 | point one |
00:06:24 | 00:06:28 | getting your mindset right point number |
00:06:26 | 00:06:29 | two this ties back into what i said |
00:06:28 | 00:06:30 | about kind of the half and half with |
00:06:29 | 00:06:32 | business and personal |
00:06:30 | 00:06:34 | things fluctuate and it will mess with |
00:06:32 | 00:06:36 | your emotions now |
00:06:34 | 00:06:37 | for about three years everybody was like |
00:06:36 | 00:06:38 | oh you know natural cycles and things |
00:06:37 | 00:06:40 | fluctuating i was like |
00:06:38 | 00:06:41 | shut up i don't want to listen to you |
00:06:40 | 00:06:43 | you got to manifest it and like that's |
00:06:41 | 00:06:45 | kind of accurate because i have like |
00:06:43 | 00:06:48 | the big bull run with a lot of stuff and |
00:06:45 | 00:06:49 | fluctuation of some things i i i |
00:06:48 | 00:06:50 | like to think that everything's your |
00:06:49 | 00:06:52 | fault you got to take responsibility for |
00:06:50 | 00:06:52 | everything yourself |
00:06:52 | 00:06:54 | but at the end of the day there are |
00:06:52 | 00:06:56 | things that are a little bit out of your |
00:06:54 | 00:06:58 | control and what i mean by that |
00:06:56 | 00:07:00 | when i first went to go travel overseas |
00:06:58 | 00:07:00 | day one i already booked a three-month |
00:07:00 | 00:07:02 | trip |
00:07:00 | 00:07:04 | like eight different countries southeast |
00:07:02 | 00:07:06 | asia france europe amsterdam croatia |
00:07:04 | 00:07:07 | russia prague like all this crazy stuff |
00:07:06 | 00:07:09 | right |
00:07:07 | 00:07:11 | day one i went to china and as soon as i |
00:07:09 | 00:07:13 | got from china to bali and |
00:07:11 | 00:07:15 | literally the within 30 seconds of |
00:07:13 | 00:07:17 | opening my laptop in bali |
00:07:15 | 00:07:19 | logging out of the wi-fi facebook took |
00:07:17 | 00:07:22 | down my entire profile |
00:07:19 | 00:07:22 | not the ad account profile everything i |
00:07:22 | 00:07:24 | was running which was |
00:07:22 | 00:07:25 | the sole way i was making money at the |
00:07:24 | 00:07:26 | time about fifty thousand dollars a |
00:07:25 | 00:07:28 | month |
00:07:26 | 00:07:29 | uh gone so like day one of this what's |
00:07:28 | 00:07:32 | supposed to be a fun |
00:07:29 | 00:07:34 | work vacation mix i couldn't do anything |
00:07:32 | 00:07:36 | i never saw that one coming so things |
00:07:34 | 00:07:37 | fluctuate and i'll tell you for about 30 |
00:07:36 | 00:07:39 | days that brought down the income pretty |
00:07:37 | 00:07:41 | heavily it was really scary |
00:07:39 | 00:07:42 | so i the first month of those travels i |
00:07:41 | 00:07:44 | was in bali |
00:07:42 | 00:07:45 | and i didn't do anything did not go to |
00:07:44 | 00:07:46 | one waterfall my friends would go to the |
00:07:45 | 00:07:46 | middle of the island i didn't do |
00:07:46 | 00:07:48 | anything |
00:07:46 | 00:07:50 | they rented boats went to an island like |
00:07:48 | 00:07:51 | i didn't do jack like |
00:07:50 | 00:07:52 | literally nothing i was just trying to |
00:07:51 | 00:07:54 | figure out how to solve the problem i |
00:07:52 | 00:07:55 | was fighting that fire figuring out that |
00:07:54 | 00:07:57 | problem so |
00:07:55 | 00:07:58 | things will fluctuate and that's natural |
00:07:57 | 00:07:59 | however there are things inside of there |
00:07:58 | 00:08:01 | you can control |
00:07:59 | 00:08:03 | over time you can scale out horizontally |
00:08:01 | 00:08:04 | you can have multiple flows |
00:08:03 | 00:08:06 | that's what i realized i should have |
00:08:04 | 00:08:07 | multiple ad accounts multiple profiles i |
00:08:06 | 00:08:08 | should have |
00:08:07 | 00:08:10 | learned and understood how to have |
00:08:08 | 00:08:11 | servers and how to do different things |
00:08:10 | 00:08:13 | and how to you know remote access into |
00:08:11 | 00:08:15 | other computers i also should have had |
00:08:13 | 00:08:16 | you know other stores in terms of the |
00:08:15 | 00:08:18 | e-commerce space i should have other |
00:08:16 | 00:08:18 | investments but i was also pretty new to |
00:08:18 | 00:08:20 | it so |
00:08:18 | 00:08:21 | to a degree i was just very focused on |
00:08:20 | 00:08:22 | my one vertikal and the thing that was |
00:08:21 | 00:08:24 | working but |
00:08:22 | 00:08:26 | things will fluctuate and you just can't |
00:08:24 | 00:08:28 | let that get to your head so one thing |
00:08:26 | 00:08:29 | i've done just to kind of insert a |
00:08:28 | 00:08:31 | little personal thing here |
00:08:29 | 00:08:33 | is i have cash reserves both both in my |
00:08:31 | 00:08:34 | business and a personal bank |
00:08:33 | 00:08:36 | i never used to want to do this because |
00:08:34 | 00:08:38 | i didn't you know cash sitting is |
00:08:36 | 00:08:39 | useless it's not doing anything |
00:08:38 | 00:08:42 | but i did find that there's a fine line |
00:08:39 | 00:08:44 | between having more of a mental |
00:08:42 | 00:08:46 | peace of mind like a cash reserve that |
00:08:44 | 00:08:46 | really just gives you a little bit of |
00:08:46 | 00:08:48 | peace of mind |
00:08:46 | 00:08:49 | because there's runway so having you |
00:08:48 | 00:08:51 | know three to six months of personal |
00:08:49 | 00:08:53 | expenses sitting there |
00:08:51 | 00:08:55 | um for me it's more and then same with |
00:08:53 | 00:08:57 | the business is just |
00:08:55 | 00:08:58 | it's a lot of clarity peace of mind that |
00:08:57 | 00:08:59 | just i don't want to say it helps me |
00:08:58 | 00:09:00 | sleep better at night |
00:08:59 | 00:09:02 | but it's just good to have it there and |
00:09:00 | 00:09:03 | so everybody's kind of got their pain |
00:09:02 | 00:09:05 | threshold their risk threshold i'm a |
00:09:03 | 00:09:07 | very risk-averse person that's why i |
00:09:05 | 00:09:08 | chose to work for myself because i can |
00:09:07 | 00:09:10 | control more things |
00:09:08 | 00:09:12 | so that was just kind of my approach on |
00:09:10 | 00:09:13 | that so i mean i have my little list |
00:09:12 | 00:09:14 | here i just want to make sure i hit on |
00:09:13 | 00:09:16 | every point on here because that is |
00:09:14 | 00:09:17 | number two yeah that's everything for |
00:09:16 | 00:09:19 | fluctuation you want to build a system |
00:09:17 | 00:09:20 | that can't really easily be disrupted |
00:09:19 | 00:09:22 | like nowadays |
00:09:20 | 00:09:24 | there's no way you could touch all of my |
00:09:22 | 00:09:26 | stuff like there's zero percent chance |
00:09:24 | 00:09:27 | that even if i die everything will go to |
00:09:26 | 00:09:30 | zero it literally can't happen |
00:09:27 | 00:09:31 | because it's too far spread out and now |
00:09:30 | 00:09:32 | it's in multiple industries from |
00:09:31 | 00:09:34 | from stoks there's a little bit of |
00:09:32 | 00:09:35 | crypto which is stupid but all the |
00:09:34 | 00:09:38 | different real estate properties managed |
00:09:35 | 00:09:39 | completely on autopilot like i could die |
00:09:38 | 00:09:40 | and they probably wouldn't even know |
00:09:39 | 00:09:41 | this for three months like my property |
00:09:40 | 00:09:42 | management would like yeah maybe they |
00:09:41 | 00:09:44 | shoot me a text and |
00:09:42 | 00:09:45 | get no answer but it would probably take |
00:09:44 | 00:09:46 | him at least three months to notike so |
00:09:45 | 00:09:47 | that video |
00:09:46 | 00:09:49 | that business would just be running like |
00:09:47 | 00:09:50 | all these other things would just be so |
00:09:49 | 00:09:50 | passive you know the companies and stuff |
00:09:50 | 00:09:52 | might |
00:09:50 | 00:09:54 | have certain problems but like it would |
00:09:52 | 00:09:55 | still be able to operate so that |
00:09:54 | 00:09:57 | builds right in and leads me into the |
00:09:55 | 00:10:00 | third point which is building |
00:09:57 | 00:10:02 | a system this is something i've been a |
00:10:00 | 00:10:02 | little bit open with about how i did not |
00:10:02 | 00:10:04 | do this |
00:10:02 | 00:10:06 | there's two approaches that i view when |
00:10:04 | 00:10:08 | you're starting a business |
00:10:06 | 00:10:09 | number one the where every hat guy that |
00:10:08 | 00:10:10 | was me |
00:10:09 | 00:10:12 | that mean i don't even know i do have a |
00:10:10 | 00:10:14 | hat here actually i stack on every hat |
00:10:12 | 00:10:16 | right one two three four five and i put |
00:10:14 | 00:10:18 | them all on |
00:10:16 | 00:10:19 | and uh i was the person doing everything |
00:10:18 | 00:10:22 | oh i'm starting a new e-commerce store |
00:10:19 | 00:10:23 | okay it was my idea i found the product |
00:10:22 | 00:10:25 | i built the store |
00:10:23 | 00:10:26 | i chose the name i bought the domain i |
00:10:25 | 00:10:28 | made the logo |
00:10:26 | 00:10:30 | i ordered the product shot the content |
00:10:28 | 00:10:31 | edited the content uploaded the content |
00:10:30 | 00:10:33 | researched the facebook ads created the |
00:10:31 | 00:10:34 | facebook ads launched them manage them |
00:10:33 | 00:10:36 | analyze them scale them |
00:10:34 | 00:10:38 | manage all the business cash flow in the |
00:10:36 | 00:10:39 | business eventually hired a support |
00:10:38 | 00:10:40 | virtual assistant person that i was |
00:10:39 | 00:10:43 | managing way too |
00:10:40 | 00:10:44 | personally you get the ideas literally a |
00:10:43 | 00:10:46 | list of 20 plus things |
00:10:44 | 00:10:47 | and that's in one of the companies so it |
00:10:46 | 00:10:50 | was like |
00:10:47 | 00:10:50 | so much stuff and then the route two |
00:10:50 | 00:10:52 | which |
00:10:50 | 00:10:54 | helps you scale further faster in my |
00:10:52 | 00:10:57 | opinion but makes it harder to start |
00:10:54 | 00:10:58 | is hiring or outsourcing and that's |
00:10:57 | 00:10:59 | where you have kind of an idea for a |
00:10:58 | 00:11:00 | company and you just bring other people |
00:10:59 | 00:11:02 | on to do it |
00:11:00 | 00:11:04 | that was not available to me for two |
00:11:02 | 00:11:06 | reasons i didn't know those people |
00:11:04 | 00:11:08 | and i didn't have the capital that just |
00:11:06 | 00:11:09 | takes more money so |
00:11:08 | 00:11:11 | that's why now inside of our advertising |
00:11:09 | 00:11:13 | agency we have a program where |
00:11:11 | 00:11:15 | we actually don't make any money for our |
00:11:13 | 00:11:15 | new clients who start brand new shopify |
00:11:15 | 00:11:17 | stores |
00:11:15 | 00:11:18 | we don't make any money as an agency |
00:11:17 | 00:11:20 | until they make money |
00:11:18 | 00:11:21 | so inside of our agency we manage about |
00:11:20 | 00:11:22 | 30 to 50 million dollars a year with the |
00:11:21 | 00:11:23 | sales for clients we run all their |
00:11:22 | 00:11:25 | marketing and automate a few other |
00:11:23 | 00:11:26 | things connect them with suppliers and |
00:11:25 | 00:11:27 | ad account people and |
00:11:26 | 00:11:28 | making sure that everything's good with |
00:11:27 | 00:11:30 | their payment processor and we can |
00:11:28 | 00:11:32 | recommend them brokers for that as well |
00:11:30 | 00:11:33 | but what we do bulk of our clients we're |
00:11:32 | 00:11:34 | just scaling running ads chugging along |
00:11:33 | 00:11:35 | and doing |
00:11:34 | 00:11:37 | 500 000 a month for this client a |
00:11:35 | 00:11:39 | million a month for them it's great |
00:11:37 | 00:11:40 | but there's a lot of people a lot of |
00:11:39 | 00:11:41 | people on the front end who reach out |
00:11:40 | 00:11:42 | hey i've |
00:11:41 | 00:11:45 | tried starting a few stores it just |
00:11:42 | 00:11:46 | hasn't worked and what we'll do is we |
00:11:45 | 00:11:47 | just charge them a super small base |
00:11:46 | 00:11:48 | train it's usually a thousand twelve |
00:11:47 | 00:11:49 | hundred thirteen hundred bucks depending |
00:11:48 | 00:11:50 | on exactly what we're doing |
00:11:49 | 00:11:52 | and that goes right to our team that |
00:11:50 | 00:11:54 | just covers most of the team's cost we |
00:11:52 | 00:11:55 | actually still operated a slight loss |
00:11:54 | 00:11:56 | and that was something i wanted to do |
00:11:55 | 00:11:57 | inside of my company unlike every |
00:11:56 | 00:11:59 | competitor |
00:11:57 | 00:12:00 | and that's just again one company but we |
00:11:59 | 00:12:00 | do pretty well it's one of the bigger |
00:12:00 | 00:12:02 | companies |
00:12:00 | 00:12:04 | and then as people scale and as we |
00:12:02 | 00:12:05 | actually find a winning product for them |
00:12:04 | 00:12:06 | and scale it which is what we do really |
00:12:05 | 00:12:07 | well |
00:12:06 | 00:12:10 | we take a percentage of the profits so |
00:12:07 | 00:12:10 | that's how we as an agency make a lot of |
00:12:10 | 00:12:12 | money |
00:12:10 | 00:12:14 | and building a system like that there |
00:12:12 | 00:12:15 | was no system like that when i was first |
00:12:14 | 00:12:16 | getting started otherwise i would have |
00:12:15 | 00:12:19 | used it like that |
00:12:16 | 00:12:20 | but now being able to build the systems |
00:12:19 | 00:12:22 | to host |
00:12:20 | 00:12:23 | the system if that makes sense so i've |
00:12:22 | 00:12:24 | toked about it a little bit recently |
00:12:23 | 00:12:26 | once on a |
00:12:24 | 00:12:28 | youtube live stream not too long ago and |
00:12:26 | 00:12:30 | here and there but i don't have a ton of |
00:12:28 | 00:12:31 | work to do anymore now i filled the time |
00:12:30 | 00:12:32 | with research and you know bigger |
00:12:31 | 00:12:34 | picture stuff and |
00:12:32 | 00:12:36 | but recently like throughout the last |
00:12:34 | 00:12:38 | six months it's been a lot less because |
00:12:36 | 00:12:39 | my time my additional time has been |
00:12:38 | 00:12:41 | going to hiring more people which just |
00:12:39 | 00:12:43 | further removes my time every time |
00:12:41 | 00:12:45 | i'm having a lot of fun doing that so |
00:12:43 | 00:12:46 | i'm working less it's more focused work |
00:12:45 | 00:12:49 | but uh you know some days like today is |
00:12:46 | 00:12:52 | like a nice you know 6 a.m to 3 p.m |
00:12:49 | 00:12:53 | insane insane dialed in and then the gym |
00:12:52 | 00:12:54 | for an hour and a half so like that's |
00:12:53 | 00:12:56 | been my day today |
00:12:54 | 00:12:57 | and i'm just mentally gone if you can't |
00:12:56 | 00:12:58 | already tell but those were three great |
00:12:57 | 00:12:59 | points |
00:12:58 | 00:13:00 | that i wanted to bring up and that |
00:12:59 | 00:13:01 | building a system thing is great because |
00:13:00 | 00:13:03 | it allows you to scale a little bit |
00:13:01 | 00:13:04 | faster if you can get the ball rolling |
00:13:03 | 00:13:06 | and it's hard i'll tell you some |
00:13:04 | 00:13:07 | experience it's hard to go from that |
00:13:06 | 00:13:09 | person who's wearing every hat |
00:13:07 | 00:13:10 | to to just letting other people handle |
00:13:09 | 00:13:11 | things it's really hard to kind of let |
00:13:10 | 00:13:12 | go |
00:13:11 | 00:13:14 | so yeah those are three things if you're |
00:13:12 | 00:13:15 | thinking about starting a business |
00:13:14 | 00:13:17 | understand those three |
00:13:15 | 00:13:18 | know those three those are crapload more |
00:13:17 | 00:13:20 | i could tok about this for 10 hours but |
00:13:18 | 00:13:21 | it's just a bunch of different things |
00:13:20 | 00:13:23 | you'll learn along the way and i think |
00:13:21 | 00:13:24 | these are applicable to any business |
00:13:23 | 00:13:26 | whether you're starting an e-commerce |
00:13:24 | 00:13:27 | business software company a real estate |
00:13:26 | 00:13:28 | company to raise money whatever you're |
00:13:27 | 00:13:29 | doing |
00:13:28 | 00:13:31 | that's awesome and i'd love to hear |
00:13:29 | 00:13:32 | about it like seriously let me know what |
00:13:31 | 00:13:33 | it is you're trying to do i like |
00:13:32 | 00:13:35 | there's so many crazy ideas you know |
00:13:33 | 00:13:36 | people starting x-rated websites like |
00:13:35 | 00:13:38 | some people making a ton of money i know |
00:13:36 | 00:13:40 | a guy who kills it with that |
00:13:38 | 00:13:41 | but uh like just some crazy stuff going |
00:13:40 | 00:13:42 | on like i love to hear what people are |
00:13:41 | 00:13:44 | doing because |
00:13:42 | 00:13:45 | there's truly like you can do almost |
00:13:44 | 00:13:47 | anything and make money |
00:13:45 | 00:13:49 | like like anything imagine like there's |
00:13:47 | 00:13:50 | a person who invented a freaking paper |
00:13:49 | 00:13:51 | clip |
00:13:50 | 00:13:54 | and just made a ton of money these |
00:13:51 | 00:13:55 | blinds on the wall art microphones |
00:13:54 | 00:13:57 | you just do anything you can make these |
00:13:55 | 00:13:58 | like whatever lamp or whatever ceiling |
00:13:57 | 00:13:59 | light things |
00:13:58 | 00:14:01 | i mean you can do anything so it's |
00:13:59 | 00:14:02 | really cool i love hearing about it let |
00:14:01 | 00:14:03 | me know what you're doing i'll see if i |
00:14:02 | 00:14:05 | could be of any assistance in the |
00:14:03 | 00:14:06 | comment sections make more videos |
00:14:05 | 00:14:07 | toking about it maybe we'll do another |
00:14:06 | 00:14:08 | little live stream q |
00:14:07 | 00:14:09 | a but yeah if you're interested in |
00:14:08 | 00:14:11 | e-commerce at all you can check out our |
00:14:09 | 00:14:12 | advertising agency |
00:14:11 | 00:14:13 | you just have to fill out a quick little |
00:14:12 | 00:14:15 | form it's you can tok to someone for |
00:14:13 | 00:14:16 | free one of our client managers who can |
00:14:15 | 00:14:17 | run you through what we do if you're |
00:14:16 | 00:14:18 | interested in starting or scaling your |
00:14:17 | 00:14:20 | ecommerce business |
00:14:18 | 00:14:22 | again we don't make money off that until |
00:14:20 | 00:14:23 | you do so it's one of those things where |
00:14:22 | 00:14:24 | you just got a test test test and |
00:14:23 | 00:14:25 | eventually we'll get something that |
00:14:24 | 00:14:26 | works |
00:14:25 | 00:14:28 | so you can check that out below as well |
00:14:26 | 00:14:29 | as our ecommerce programs advertising |
00:14:28 | 00:14:30 | program and all that fun stuff |
00:14:29 | 00:14:32 | yeah if you have any questions leave it |
00:14:30 | 00:14:33 | in the comments make sure to smash a |
00:14:32 | 00:14:33 | like and with that being said i'll see |
00:14:33 | 00:14:45 | you |
00:14:33 | 00:14:45 | in the next video peace |