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tik tok shopping ads

Published on: August 6 2023 by pipiads

Hey everyone, welcome to the webinar! Today, we're going to talk about Tick Tock shopping ads and everything you need to know. I'm Mikhail, the VP of growth at Shaker, and I'll be your host for today's session. Let's dive right into it!

## Introduction

Tick Tock shopping ads are an exciting new suite of Advertising Solutions for Brands that want to drive sales on Tick Tock. In this webinar, we'll explore the different ad formats, such as video shopping ads, catalog listing ads, and live shopping ads. We'll also discuss how you can use creative automation to maximize the impact of your video shopping ads. So, let's get started!

## What are Tick Tock shopping ads?

Tick Tock shopping ads is an umbrella term for Tick Tock's new suite of Advertising Solutions for Brands. It includes three ad formats: video shopping ads, catalog listing ads, and live shopping ads. These ad formats are designed to help brands leverage Tick Tock to drive sales.

## Video Shopping Ads

Tick Tock's video shopping ads allow you to place hyper-relevant shoppable videos across the for you page. This means that people can check out your products directly from the videos. You can choose to use a single video or individual videos for each product in your catalog.

To set up video shopping ads, follow these steps:

1. Create a catalog on your Tick Tock Business Center.

2. Upload products to your catalog.

3. Upload or generate videos for the products in your catalog.

4. Integrate events between your catalog and measurement partner or Tick Tock pixel.

5. Publish the campaign through the product sales objective in your ads manager.

Remember, video shopping ads are available for testing globally. If you don't have access yet, reach out to your Tick Tock account manager.

## Catalog Listing Ads

Catalog listing ads allow you to promote your product catalog at scale across Tick Tock, without the need for video assets. This ad format is currently only available in the US for eligible merchants targeting the US. To set up catalog listing ads, select the product sales objective in your ads manager and choose catalog listing ads as the ad type. The targeting options for catalog listing ads are limited, as Tick Tock will automatically show your products to relevant users based on factors such as location and product interest.

## Live Shopping Ads

Live shopping ads allow you to drive engagement from the for you page to your live moments. This ad format is currently being tested in the UK, Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam, and invited accounts in the US. Unfortunately, I don't have access to any accounts with this format yet, but you can find more information on how to create live shopping ads in Tick Tock's business help center.

## Creative Automation for Video Shopping Ads

Creative quality is crucial for the success of your ad campaign. To make your video shopping ads engaging and informative, consider using custom templates. At Shaker, we follow a six-step process for creating high-quality videos for your product catalog:

1. Create a custom template.

2. Generate videos for your entire product catalog using the Shaker platform.

3. Create a catalog on the Tick Tock Business Center.

4. Upload products with videos to your catalog.

5. Integrate events between your catalog and measurement partner or Tick Tock pixel.

6. Publish the campaign through the product sales objective.

Custom templates can be created by any motion graphics designer proficient in Adobe After Effects. You can work with your in-house creative team, your creative agency, or collaborate with Shaker's creative lab to create custom templates.

In conclusion, Tick Tock shopping ads offer exciting opportunities for brands to drive sales on the platform. Whether you choose video shopping ads, catalog listing ads, or live shopping ads, leveraging creative automation can enhance the effectiveness of your campaigns. Don't miss out on the chance to take your Tick Tock advertising to the next level!

If you have any questions or need further assistance, feel free to reach out to your Tick Tock account manager or contact me directly. Thank you for joining us today, and happy advertising!

TikTok Shopping Ads Tutorial In 2023 (NEW Campaign)

Tick Tock shopping ads: A Step-by-Step Tutorial for Crazy Good Results

Tick Tock shopping ads have become one of the hottest trends right now, producing excellent results and increased revenue for businesses. In this article, we will guide you through the process of leveraging Tick Tock shopping ads, explaining why you should test it and how to set it up for success. We will cover everything you need to know, including the benefits, the setup process, and why it is essential for your business. So, grab a cup of coffee and get ready to learn!

Benefits of Tick Tock Shopping Ads:

- Faster Conversion Journey: Tick Tock's native in-app browser provides a much faster conversion journey compared to other platforms like Facebook. With fewer delays, users can buy products quickly and easily, resulting in higher conversion rates.

- Less Data Loss: Tick Tock shopping ads offer less data loss and better optimization due to being within the platform. This is particularly valuable in countering the challenges posed by iOS 14 and its impact on attribution.

- Direct Brand Connection: Tick Tock shopping ads enable direct interaction with customers, allowing brands to offer specific ticket offers and discounts. This helps to increase customer acquisition and lower CPA.

Setting Up Tick Tock Shopping Ads:

1. Check Availability: Tick Tock shopping ads are currently available in China, Indonesia, the US, and some countries in Europe. Make sure to verify if your country is eligible for this feature.

2. Create a Tick Tock Business Account: Follow the step-by-step process outlined in the provided links to create your Tick Tock business account. This will require basic information like your phone number, email, and business details.

3. Connect to Tick Tock Business Center: Once your account is set up, connect it to the Tick Tock Business Center. This will allow you to manage your shopping ads efficiently.

4. Create a Tick Tock Shopping Campaign: In the ads manager, click on Create Campaign and choose the Purchase option. Name your campaign and set up the necessary details, such as your shop and placement preferences.

5. Optimize Your Campaign: Adjust your campaign settings, targeting broader audiences at the start to gather data. Experiment with different optimization strategies, like using cost caps, to lower your cost per result.

6. Design Your Ads: Create compelling ads using spark ads, featuring your products or single items. Make sure to showcase your brand and highlight any special offers or discounts.

Tick Tock shopping ads are an excellent opportunity for businesses to increase revenue and reach a wider audience. With their faster conversion journey, reduced data loss, and direct brand connection, Tick Tock shopping ads offer significant advantages. By following the step-by-step tutorial provided in this article, you can leverage Tick Tock shopping ads to achieve crazy good results for your business. So, don't wait any longer - start testing and implementing Tick Tock shopping ads today!

BEGINI CARA BERIKLAN MENGGUNAKAN SHOP PURCHASE DI TIKTOK ADS | Tiktok Shop Purchase

How to Use Software Chest to Advertise on TikTok

- Welcome back to my channel, today I will discuss how to use software chest to advertise on TikTok.

- Previously, I talked about how to open software doors for free, and now I will share tips on how to advertise using software chest.

Live Streaming Advertisement:

- Live streaming ads have some differences compared to other types of ads.

- One major difference is that you don't need a website to advertise through software chest, unlike other advertising packages.

- You can analyze the ad performance in TikTok Manager and TikTok Business Center.

Top Up:

- To top up your account, go to the finance section and click on payment.

- You can choose different payment methods such as Shopee Pay, bank transfer, or credit card.

- After topping up, the balance will be available for advertising.

Creating an Ad:

- Start by creating a campaign and set the campaign name and date.

- Choose the ad type, such as video shopping or other types of ads.

- Set the targeting options for demographics, location, gender, age, language, interest, etc.

- Set the schedule and budget for the ad campaign.

Live Streaming Ads:

- Choose the appropriate time zone for live streaming ads, such as UTC+5:36.

- Make sure to use the authorized account for live streaming ads.

- Set the schedule and other targeting options for live streaming ads.

- Make sure to select the correct time and date for live streaming ads.

Video Shopping Ads:

- Set the targeting options for video shopping ads.

- Choose the appropriate time zone for video shopping ads.

- Set the schedule and budget for video shopping ads.

- Select the products to advertise and add their details.

- Using software chest to advertise on TikTok is a great way to promote your products.

- Make sure to follow the correct steps and optimize your ads for better results.

- Analyze the ad performance using TikTok Manager and TikTok Business Center.

- Start advertising on TikTok today and reach a wider audience.

3 CARA MENGAKTIFKAN FITUR SHOP PURCHASE DI TIKTOK ADS | Tiktok Shop Purchase

Here is the article:

## Introduction

Have you ever wondered how to unlock the shopchest feature on TikTok? In this article, we will discuss three ways to unlock this feature and what you need to prepare. Let's get started!

## Step-by-Step Guide to Unlocking Shopchest on TikTok

1. Top-up System

- Prepare a budget of 15 million rupiah.

- Go to the Help Center and search for Shopchest to find the form.

- Fill out the form and wait for the support team to help unlock the feature.

2. Shopeepay Integration

- Use Shopeepay, which is only available in the United States and the United Kingdom.

- Wait for confirmation from the Shopeepay team.

- This method is suitable for dropshipping or using international suppliers.

3. TikTok EZ Manager

- Access the TikTok EZ Manager and go to the TikTok Sales Center.

- Delete the existing homepage and add your own link.

- Connect your TikTok business account and complete the required information.

- Sync your shop and connect your TikTok account.

Once you have completed these steps, you can start using the Shopchest feature on TikTok and advertise your products. It's that simple!

## Conclusion

Unlocking the Shopchest feature on TikTok can be done through three different methods. Whether you choose the top-up system, Shopeepay integration, or TikTok EZ Manager, you can start advertising your products and reaching a wider audience. Don't miss out on this opportunity to grow your business on TikTok!

Setup TikTok Ads Melalui TikTok Shop Seller Center

In this article, we will discuss the use of TikTok and its various features. We will explore how to set up an account, create engaging content, and utilize the different tools available on the platform. Whether you are new to TikTok or already have some experience, this article will provide valuable insights and tips to enhance your TikTok experience.

1. Setting up your TikTok account:

- Start by downloading the TikTok app from the App Store or Google Play Store.

- Open the app and sign up using your email address, phone number, or social media account.

- Create a unique username and password for your account.

- Complete your profile by adding a profile picture, bio, and other relevant information.

2. Creating engaging content:

- Use popular hashtags to increase your reach and visibility on TikTok.

- Utilize TikTok's editing features, such as filters, effects, and transitions, to make your videos more engaging.

- Experiment with different video formats, such as duets, challenges, and trends, to keep your content fresh and exciting.

- Incorporate music and sound effects to enhance the overall experience of your videos.

3. Exploring TikTok's tools and features:

- Make use of the For You page to discover trending videos and content tailored to your interests.

- Engage with other TikTok users by following, liking, and commenting on their videos.

- Utilize the Duet feature to collaborate with other users and create unique content.

- Take advantage of TikTok's live streaming feature to interact with your audience in real-time.

4. Tips for gaining TikTok followers:

- Consistently post high-quality and engaging content to attract and retain followers.

- Engage with your audience by responding to comments and messages promptly.

- Collaborate with other TikTok creators to cross-promote each other's content.

- Participate in TikTok challenges and trends to increase your visibility and reach a wider audience.

TikTok offers a unique platform for users to showcase their creativity and connect with a global community. By following the tips and utilizing the various features and tools available on TikTok, you can enhance your TikTok experience and gain a loyal following. So, why wait? Start creating captivating content and join the TikTok revolution today!

HƯỚNG DẪN CHẠY QUẢNG CÁO VIDEO SHOPPING ADS VỀ GIỎ HÀNG TIKTOK SHOP | TRƯƠNG HẢI ĐĂNG

Hi xin chào cả các bạn. Lần này mình sẽ chia sẻ cho các bạn cách mình có thể chạy quảng cáo và nhận nhiều view cho video shop Venus hay là VSA. Các bạn sẽ chạy quảng cáo và có giá hàng sẽ sống chứng ta thường quavideo của chúng ta. Bạn mày có cài đặt tính năng này không? Các bạn hay là xem lại cái video hướng dẫn mình đang nhắc hiện tại tính năng này mới cho n hết người chạy trên lịch yến thế nào nếu có cbạn thấy video này hay hơn này cho là một like đừng quên đăng ký Kênh xem nhiều video hơn cùng chia sẻ v TikTok giúp shop và chạy quảng cáo nhé. Cần bày giờ chúng ta vào nội dung video thôi. Khi hôm bấy giờ chúng ta sẽ bắt đầu hướng dẫn cho mọi người cách mọi người có thể chạy quảng cáo và giao hàng trực xumọi người thông qua video. Mọi người và chúng ta sẽ chạy quảng cáo trên máy tính nha chạy theo cách tính năng này là một trong những tính năng mới của s shop các bạn nên cố gắng mà xem lại cái video này nhé. Rồi chạy chúng ta xuất video với Trang là Trang chủ một cái quảng cáo này. Thì này trong cái video trước chúng ta đã nói rồi và sau một người chọn cái t c chiến dịch này người chọn nó chờ và sau thì mọi người sẽ bấm vào cho để mọi người hiểu như vậy. Cần bấy chúng ta sẽ vào nội dung chiến dịch này. Chúng ta có thể chọn những mục tiêu quảng cáo như top các quảng cáo khi t c chiến dịch này tại s n i lên c im c tiêu chiến dịch chọn một chiến dịch này chúng ta sẽ chạy vào cái giờ hàng là 6 chúng ta Ok chỗ vào cái thứ hai là nói chung là anh và start ở điều kiện tính mình chọn nó chưa anh mình đã nói rồi. Rồi sau thêm mọi người sẽ chọn mục tiêu mua sắm online video và thật cần mua sắm ngay mua sắm online sẽ thang mình hướng dẫn cho một người lần nội dung bromid này học vấn chia sẻ mọi người về mua sắm qua video nhà. Rồi tiếp theo chúng ta tách n danh tính là cái ngoài desktop mọi người liên kết với vài con rồi chạy chúng ta với trên đây thì mọi người có thể chạy quảng cáo TikTok mọi người có thể lên bình luận người dùng hay là một ngikhông. Cho tới video xuống thì mọi người phần thứ bát lên rồi mọi người có thể tắt thứ mọi người rồi tiếp tục vào phần thứ chín rồi mọi người có thể tất thứ mọi người rồi. Tiếp theo để nên nhằm mục tiêu của ai tôi nhằm mục tiêu với tôi mỗi ngày thì mình mục tiêu với tôi và mình đã chạy quảng cáo ythì mình thấy chưa tôi nên chọn này để vào mục tiêu nợnên chọn nên a vì s mình bất lực nên mình nên chọn rồi. Tiếp theo chúng ta tách n một cách thì ngày thứ bảy là mình chọn chúng ta để vào chỗ này vì tại cho nó cóa hẳn mà lành tại chọn với tài khoản rồi sẽ nhanh hiện thấyvà sau thì mọi người sẽ chọn mục tiu l mua sắm online video và thật cần mua sắm ngay mua sắm online. Và thì hàng chúng ta hướng dẫn cho một người lần nội dung này để học vấn và chia sẻ mọi người về mua sắm qua video nhà. Rồi tiếp theo chúng ta tách n danh tính là cái ngoài desktopmọi người liên kết với vài con rồi chạy chúng ta với trên đây thì mọi người có thể chạy quảng cáo TikTok mọi người có thể lên bình luận người dùng hay là một ngikhông. Cho tới video xuống thì mọi người phần thứ bát lên rồi mọi người có thể tắt thứ mọi người rồi tiếp tục vào phần thứ chín rồi mọi người có thể tất thứ mọi người rồi. Tiếp theo chúng ta sẽ làm gi để thêm vào cái video này để cho người mua tài cảm quan điểm thế nào. Rồi tiếp theo chúng ta sẽ thêm cách làm Việt Nam nga chẳng ai làm Việt Nam rồi. Tiếp theo là lựa gi it nhất mọi người hãy xem cái sản phẩm của mình là bán cho anh chẳng đợi. Bởi vì sẽ có những tài liệu được chúng ta lấy từ đó rồi sẽ m c tại cho nếu có ai hỏi như vậy thì chẳng mấy ai người có thể chọn nó.

This 2023 TikTok Ads Strategy Breaks All the Rules - But Works 10x BETTER

In this video, you'll learn how to improve your TikTok ad results using a simple five-part formula and breaking a common rule. Matt Johnston, who has extensive experience with TikTok ads, shares his strategy that has generated billions of video views and millions of dollars in sales. He emphasizes the misconception that TikTok is only for teenagers and highlights the growing user base of older demographics. Matt's secret to successful TikTok ads is to use pattern interrupts, which involve switching up repetitive patterns to catch the viewer's attention. He recommends shooting ads with higher production value, similar to YouTube aesthetics, to stand out in the feed. Matt also shares his ninja tricks, such as making frequent cuts and switching shots every two seconds, adding personality hits every 10-12 seconds, and experimenting with audio variations. The formula he follows for TikTok ads is the five T's: secret, story, turning point, teach, and transition. He believes longer ads perform better and advises teasing a secret, telling an empathetic story, revealing a turning point, teaching valuable information, and ending with a clear call to action. When it comes to targeting, Matt mentions that TikTok is becoming a search engine for Gen Z, allowing for intent-based advertising. This presents an opportunity for advertisers to reach their desired audience effectively.

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