Walkthrough of this Stunning Accountant Website by Feedbackwrench. Accountant Websites & Bookkeepers
Published on: December 6 2022 by FeedbackWrench
Walkthrough of this Stunning Accountant Website by Feedbackwrench. Accountant Websites & Bookkeepers
Table of Contents
Walkthrough of this Stunning Accountant Website by Feedbackwrench. Accountant Websites & Bookkeepers
startTime | durationTime | text |
00:00:00 | 00:00:02 | what's going on guys rob side from |
00:00:01 | 00:00:04 | feedback crunch i'm going to show you |
00:00:02 | 00:00:05 | one of our new accountant websites that |
00:00:04 | 00:00:07 | we did i'm just going to start |
00:00:05 | 00:00:09 | showcasing more of the work that we do |
00:00:07 | 00:00:10 | when we work with folks there's kind of |
00:00:09 | 00:00:12 | four things that we end up doing we |
00:00:10 | 00:00:14 | build amazing websites but not only do |
00:00:12 | 00:00:15 | we build really nice websites with our |
00:00:14 | 00:00:17 | little team here got full-time two |
00:00:15 | 00:00:19 | full-time designers or one full-time one |
00:00:17 | 00:00:20 | that's kind of part-time myself i've got |
00:00:19 | 00:00:22 | my wife she works as our admin we've got |
00:00:20 | 00:00:24 | our cinematographer and a couple of |
00:00:22 | 00:00:25 | writers and we're growing we'd love an |
00:00:24 | 00:00:27 | opportunity to help you kind of have |
00:00:25 | 00:00:28 | three packages where you either just |
00:00:27 | 00:00:30 | build a website or we build a website |
00:00:28 | 00:00:32 | with paid search ads and remarketing so |
00:00:30 | 00:00:34 | you can really take market share and |
00:00:32 | 00:00:36 | then we do some stuff with video we also |
00:00:34 | 00:00:38 | have ongoing services where we can |
00:00:36 | 00:00:40 | do seo copywriting we can consult with |
00:00:38 | 00:00:41 | you i love coaching so if you like the |
00:00:40 | 00:00:44 | idea of getting some coaching for your |
00:00:41 | 00:00:45 | accounting for men i do a lot of that |
00:00:44 | 00:00:47 | but i want to show you this website and |
00:00:45 | 00:00:49 | and basically what i want you to know is |
00:00:47 | 00:00:51 | that we're always trying to build up |
00:00:49 | 00:00:53 | outsourced accounting websites where you |
00:00:51 | 00:00:55 | can you close more high retainer |
00:00:53 | 00:00:56 | business clients and the core of that |
00:00:55 | 00:00:58 | just watch all my other videos is about |
00:00:56 | 00:00:59 | being an outsourced accountant and so |
00:00:58 | 00:01:04 | i'm going to show you how i've |
00:00:59 | 00:01:06 | positioned catrell of cbw accountant.com |
00:01:04 | 00:01:07 | to actually get more of those clients |
00:01:06 | 00:01:09 | and and so we have a website we're |
00:01:07 | 00:01:10 | setting up her advertising we're getting |
00:01:09 | 00:01:12 | everything ready i just want to explore |
00:01:10 | 00:01:14 | her website and some of the tools that |
00:01:12 | 00:01:16 | we have here so this is catrell's |
00:01:14 | 00:01:19 | website so it's cbw accountant.com check |
00:01:16 | 00:01:20 | it out i think she's fantastik um just |
00:01:19 | 00:01:22 | bottom line is she is super sharp she |
00:01:20 | 00:01:26 | grew up with business owners in her |
00:01:22 | 00:01:29 | family and she has a humility a kindness |
00:01:26 | 00:01:30 | and a just a sharp wit she is absolutely |
00:01:29 | 00:01:32 | brilliant so |
00:01:30 | 00:01:34 | the first thing that we have here is we |
00:01:32 | 00:01:36 | have her image it's branded it looks |
00:01:34 | 00:01:38 | nice and we want to pass the grunt test |
00:01:36 | 00:01:39 | right off the bat based in cleveland |
00:01:38 | 00:01:41 | ohio will she work with clients outside |
00:01:39 | 00:01:42 | of that yes but we want to make sure |
00:01:41 | 00:01:44 | that people know where she is because |
00:01:42 | 00:01:46 | that's relevant what do you do i'm an |
00:01:44 | 00:01:48 | accounting and tax for small business |
00:01:46 | 00:01:50 | we'll tackle the bookkeeping tax and |
00:01:48 | 00:01:51 | payroll so that you focus on what you do |
00:01:50 | 00:01:53 | best |
00:01:51 | 00:01:54 | we tackle the bookkeeping the tax the |
00:01:53 | 00:01:55 | payroll so that you can focus on what |
00:01:54 | 00:01:58 | you do best |
00:01:55 | 00:01:58 | what does she do |
00:01:59 | 00:02:04 | small business tax accounting clayvon |
00:02:02 | 00:02:06 | that's called the grunt test if i look |
00:02:04 | 00:02:07 | at your hero i should have this just |
00:02:06 | 00:02:10 | image and i can see her smiling kind |
00:02:07 | 00:02:13 | face i can see the color i can see the |
00:02:10 | 00:02:14 | brand right but i know what she does tax |
00:02:13 | 00:02:17 | and accounting for small business in |
00:02:14 | 00:02:18 | cleveland so i can focus now they might |
00:02:17 | 00:02:20 | not get into this right away and then i |
00:02:18 | 00:02:22 | have scheduled consultation that's the |
00:02:20 | 00:02:23 | other grand test what what is she asking |
00:02:22 | 00:02:25 | me to do i know exactly what she wants |
00:02:23 | 00:02:28 | to do now not only does this hero work |
00:02:25 | 00:02:30 | really well here but it works in mobile |
00:02:28 | 00:02:31 | as well now our we'll hit on some of |
00:02:30 | 00:02:32 | these other things up here we always |
00:02:31 | 00:02:34 | have a button i want to make sure that |
00:02:32 | 00:02:36 | we show what we're trying to do |
00:02:34 | 00:02:38 | constantly and then you also see should |
00:02:36 | 00:02:40 | you convert to an s corp to save taxes |
00:02:38 | 00:02:43 | should you be an s corp reviews pricing |
00:02:40 | 00:02:44 | about we got services and uh essentially |
00:02:43 | 00:02:46 | what i want to do is just make sure that |
00:02:44 | 00:02:48 | you understand this so we've got the |
00:02:46 | 00:02:50 | grunt test right here now we have a core |
00:02:48 | 00:02:53 | what i call the kind of the one the |
00:02:50 | 00:02:55 | one-liner we want to position her now |
00:02:53 | 00:02:57 | are you missing out because you don't |
00:02:55 | 00:03:00 | have a proactive accountant |
00:02:57 | 00:03:02 | folks for business owners the enemy of |
00:03:00 | 00:03:05 | excellence in their financial situation |
00:03:02 | 00:03:07 | in their business is a lazy accountant a |
00:03:05 | 00:03:08 | lazy accountant just waits till the end |
00:03:07 | 00:03:10 | of the year does their taxes tells them |
00:03:08 | 00:03:12 | to dump it into an ira |
00:03:10 | 00:03:15 | complains about the bookkeeper that they |
00:03:12 | 00:03:17 | didn't do things a proactive ownership |
00:03:15 | 00:03:20 | based accountant outsourced accountant |
00:03:17 | 00:03:22 | comes alongside and adds value so as you |
00:03:20 | 00:03:23 | look here we're proposing this question |
00:03:22 | 00:03:25 | are you missing out because you don't |
00:03:23 | 00:03:27 | have a proactive account this is all |
00:03:25 | 00:03:30 | messaging that we did |
00:03:27 | 00:03:31 | keep more of what you make and focus on |
00:03:30 | 00:03:34 | what you do best those are the two |
00:03:31 | 00:03:36 | biggest main value props right so most |
00:03:34 | 00:03:38 | business owners end up overpaying in |
00:03:36 | 00:03:40 | taxes wasting time doing their own books |
00:03:38 | 00:03:42 | and miss out on major business |
00:03:40 | 00:03:45 | opportunities because they don't have |
00:03:42 | 00:03:47 | pristine financials cbw accounting and |
00:03:45 | 00:03:49 | business tax is different we provide |
00:03:47 | 00:03:51 | year-round proactive guidance and tax |
00:03:49 | 00:03:53 | reduction planning to help you keep more |
00:03:51 | 00:03:54 | of what you make |
00:03:53 | 00:03:57 | then we have a little blip here typical |
00:03:54 | 00:03:59 | firms are too busy to provide proactive |
00:03:57 | 00:04:01 | guidance to help your business thrive |
00:03:59 | 00:04:04 | now we're gonna dive into like what's |
00:04:01 | 00:04:05 | all included in my service and this is a |
00:04:04 | 00:04:07 | theme that i'm starting to put more and |
00:04:05 | 00:04:09 | more of our websites we want this um |
00:04:07 | 00:04:11 | watch some of my other videos but i will |
00:04:09 | 00:04:13 | unbox it a little bit here after this |
00:04:11 | 00:04:16 | but this is the whole list of everything |
00:04:13 | 00:04:18 | she does for her pricing which we'll hit |
00:04:16 | 00:04:21 | on in a second then we have this builds |
00:04:18 | 00:04:22 | credibility so in our great |
00:04:21 | 00:04:24 | websites what we want to do is we want |
00:04:22 | 00:04:26 | to have lots of google reviews but then |
00:04:24 | 00:04:30 | we want to show real people so david and |
00:04:26 | 00:04:32 | tia they're pastors here's their quote |
00:04:30 | 00:04:35 | and here they are that's real |
00:04:32 | 00:04:36 | that and this allows people to connect |
00:04:35 | 00:04:39 | with her |
00:04:36 | 00:04:41 | now we have a lead generating pdf |
00:04:39 | 00:04:44 | so the five tax reduction hacks for |
00:04:41 | 00:04:46 | truckers and we have a free download you |
00:04:44 | 00:04:47 | know what people don't do sign up for |
00:04:46 | 00:04:48 | your stupid newsletter you know what |
00:04:47 | 00:04:50 | they will do |
00:04:48 | 00:04:52 | get five tax hacks for the trucking |
00:04:50 | 00:04:54 | business the more specific and |
00:04:52 | 00:04:56 | beneficial it is to join your email list |
00:04:54 | 00:04:58 | the more likely they're going to |
00:04:56 | 00:04:59 | actually do it now we have just the |
00:04:58 | 00:05:01 | three bottom line value props and you're |
00:04:59 | 00:05:03 | gonna see this underlaid in all of our |
00:05:01 | 00:05:06 | messaging so gain time and efficiency |
00:05:03 | 00:05:08 | you and your staff won't wait won't ever |
00:05:06 | 00:05:11 | waste time in books or accounting |
00:05:08 | 00:05:12 | pristine financials we'll establish |
00:05:11 | 00:05:15 | perfect records and keep them up to date |
00:05:12 | 00:05:17 | and then we have lowered taxes our tax |
00:05:15 | 00:05:19 | reduction planning will put a dent in |
00:05:17 | 00:05:21 | your tax bill so what we deliver now |
00:05:19 | 00:05:24 | we're toking benefits here |
00:05:21 | 00:05:25 | business tax returns made easy i do like |
00:05:24 | 00:05:27 | to emphasize tax returns what's really |
00:05:25 | 00:05:29 | hard in your guys's business is the best |
00:05:27 | 00:05:31 | way to get in front of lots of people is |
00:05:29 | 00:05:33 | to say i'll do your business taxes |
00:05:31 | 00:05:35 | what's hardest though is that increases |
00:05:33 | 00:05:36 | volume not necessarily to the quality of |
00:05:35 | 00:05:39 | the type of customer that you're going |
00:05:36 | 00:05:40 | to get so as you're doing this |
00:05:39 | 00:05:43 | we want people to understand yes i'll do |
00:05:40 | 00:05:45 | your business taxes in fact they have to |
00:05:43 | 00:05:48 | enter your you have to analyze their |
00:05:45 | 00:05:50 | situation get to know them and position |
00:05:48 | 00:05:52 | more value before they're ever going to |
00:05:50 | 00:05:52 | dream of doing all these other services |
00:05:52 | 00:05:55 | right |
00:05:52 | 00:05:56 | in fact you can't even appear too fancy |
00:05:55 | 00:05:58 | there's this weird balance where we want |
00:05:56 | 00:06:01 | people to see all of the value that you |
00:05:58 | 00:06:03 | add but we have to hit on tax returns so |
00:06:01 | 00:06:04 | what business tax returns made easy |
00:06:03 | 00:06:06 | we'll prepare and file your taxes |
00:06:04 | 00:06:09 | whether you're an llc schedule c s corp |
00:06:06 | 00:06:10 | c corp or partnership we will do your |
00:06:09 | 00:06:12 | business and personal tax returns so |
00:06:10 | 00:06:14 | we're doing a little bit of keyword here |
00:06:12 | 00:06:16 | but mainly we're trying to communicate |
00:06:14 | 00:06:17 | exactly what we do lower taxes we work |
00:06:16 | 00:06:19 | throughout the year to help you |
00:06:17 | 00:06:21 | implement strategies so you don't |
00:06:19 | 00:06:23 | overpay in taxes pristine financials and |
00:06:21 | 00:06:25 | prompt bookkeeping don't waste your time |
00:06:23 | 00:06:26 | on bookkeeping |
00:06:25 | 00:06:28 | financial reporting and business |
00:06:26 | 00:06:30 | guidance will serve as your outsourced |
00:06:28 | 00:06:31 | cfo now what happens we get down to the |
00:06:30 | 00:06:33 | services and we're going to jump into |
00:06:31 | 00:06:36 | those and the pricing and then we have |
00:06:33 | 00:06:38 | here's the blog post so our lead magnet |
00:06:36 | 00:06:40 | is pretty much this blog post |
00:06:38 | 00:06:42 | and then we have some some uh of her |
00:06:40 | 00:06:43 | quotes |
00:06:42 | 00:06:45 | just credibility and integrity that's |
00:06:43 | 00:06:46 | what she stands for we're trying to |
00:06:45 | 00:06:49 | convey that she's credible and |
00:06:46 | 00:06:50 | trustworthy cleveland's small business |
00:06:49 | 00:06:51 | tax account now we're getting down here |
00:06:50 | 00:06:54 | we're trying to do a little bit of |
00:06:51 | 00:06:55 | search engine optimization we do want so |
00:06:54 | 00:06:57 | local seo is incredibly important for |
00:06:55 | 00:06:58 | every bookkeeper tax professional cpa |
00:06:57 | 00:07:00 | firm |
00:06:58 | 00:07:02 | you have the opportunity to rank for a |
00:07:00 | 00:07:04 | ton of local keywords with your google |
00:07:02 | 00:07:06 | my business but your website and your |
00:07:04 | 00:07:08 | reviews are kind of the two biggest |
00:07:06 | 00:07:10 | things your overall seo on your website |
00:07:08 | 00:07:13 | and your prominence across the web will |
00:07:10 | 00:07:14 | drive more google my business rankings |
00:07:13 | 00:07:16 | so what we have to do is we have to send |
00:07:14 | 00:07:18 | the signals that she's a small business |
00:07:16 | 00:07:20 | accountant in cleveland right |
00:07:18 | 00:07:21 | and then we have a value prop here we |
00:07:20 | 00:07:23 | got these cool little she brought to us |
00:07:21 | 00:07:24 | her logo and we used some of these |
00:07:23 | 00:07:27 | little illustrations i thought were kind |
00:07:24 | 00:07:29 | of fun hit your growth goals and focus |
00:07:27 | 00:07:31 | on your strengths we have a little video |
00:07:29 | 00:07:34 | that pops up here and she has a very |
00:07:31 | 00:07:37 | simple video that well hello there i'm |
00:07:34 | 00:07:39 | catrell on our cvw accounting in tax |
00:07:37 | 00:07:42 | your financial success is our business |
00:07:39 | 00:07:42 | we help small businesses just like yours |
00:07:42 | 00:07:44 | by |
00:07:42 | 00:07:46 | providing payroll services |
00:07:44 | 00:07:48 | uh mitigating your tax by remedy and |
00:07:46 | 00:07:49 | keeping your books up to date |
00:07:48 | 00:07:52 | so |
00:07:49 | 00:07:53 | are you ready for a peace of mind |
00:07:52 | 00:07:56 | so it's great because they get to know |
00:07:53 | 00:07:58 | her you get to get a sense of who she is |
00:07:56 | 00:07:59 | the more video sales letter you have now |
00:07:58 | 00:08:01 | she's gonna get more of these and he |
00:07:59 | 00:08:02 | this is the hardest part most of you are |
00:08:01 | 00:08:03 | really |
00:08:02 | 00:08:06 | timid about video content but i'm |
00:08:03 | 00:08:09 | telling you just jump in and coach and |
00:08:06 | 00:08:11 | help and guide and convey who you are um |
00:08:09 | 00:08:13 | but this little video sales letter helps |
00:08:11 | 00:08:16 | people and then don't let your business |
00:08:13 | 00:08:18 | languish get this is just a core call to |
00:08:16 | 00:08:20 | action and again the buttons are really |
00:08:18 | 00:08:22 | important then we just have some images |
00:08:20 | 00:08:23 | to help convey the look and feel now |
00:08:22 | 00:08:25 | here's some of the other features that |
00:08:23 | 00:08:26 | you're gonna see um |
00:08:25 | 00:08:29 | so we toked a little bit about should |
00:08:26 | 00:08:31 | you be an s corp there is a really cool |
00:08:29 | 00:08:32 | so how to maximize the s corp |
00:08:31 | 00:08:34 | this is meant to be a tool that you're |
00:08:32 | 00:08:36 | actually going to spend a lot of time on |
00:08:34 | 00:08:38 | you will want to use this to walk |
00:08:36 | 00:08:40 | clients through and just share with them |
00:08:38 | 00:08:42 | right so as you come down here we build |
00:08:40 | 00:08:44 | a little tool of a before and after |
00:08:42 | 00:08:45 | where you can we can change these |
00:08:44 | 00:08:47 | numbers to be whatever you want but it's |
00:08:45 | 00:08:49 | meant to illustrate the tax difference |
00:08:47 | 00:08:51 | between a sole proprietorship and an s |
00:08:49 | 00:08:53 | corporation |
00:08:51 | 00:08:55 | then you have just a teaching about how |
00:08:53 | 00:08:58 | you're currently taxed how s-corps are |
00:08:55 | 00:08:58 | taxed and how to convert to an s-corp |
00:08:58 | 00:09:00 | and then |
00:08:58 | 00:09:02 | you deserve to pay as little in taxes |
00:09:00 | 00:09:04 | legally necessary small business is the |
00:09:02 | 00:09:06 | lifeblood of our economy so we're |
00:09:04 | 00:09:08 | casting vision for our entrepreneurs to |
00:09:06 | 00:09:09 | want to take action to maximize these |
00:09:08 | 00:09:11 | s-corps |
00:09:09 | 00:09:13 | what are the two things she does we set |
00:09:11 | 00:09:14 | up everything for your asscorp we help |
00:09:13 | 00:09:17 | you maximize your savings and your tax |
00:09:14 | 00:09:19 | opportunities we'll maximize the s corp |
00:09:17 | 00:09:21 | for you and now we have her again so if |
00:09:19 | 00:09:23 | i end up on here and then we have calls |
00:09:21 | 00:09:25 | to action again we have her wonderful |
00:09:23 | 00:09:26 | smiling face everywhere see our customer |
00:09:25 | 00:09:28 | reviews let's head over to the review |
00:09:26 | 00:09:30 | thing so this is an important thing you |
00:09:28 | 00:09:31 | want to have lots of google reviews |
00:09:30 | 00:09:33 | facebook reviews and you want to have |
00:09:31 | 00:09:34 | those reviews but we also want real |
00:09:33 | 00:09:37 | testimonials so our job is to make this |
00:09:34 | 00:09:39 | look as big and real as possible so here |
00:09:37 | 00:09:42 | we have david and tia their image the |
00:09:39 | 00:09:43 | quote and it looks big it looks nice and |
00:09:42 | 00:09:44 | it looks pretty good on mobile too it's |
00:09:43 | 00:09:47 | hot it's kind of hard to make these look |
00:09:44 | 00:09:49 | fantastik on mobile but as she gets more |
00:09:47 | 00:09:51 | reviews she can continue to put them in |
00:09:49 | 00:09:52 | there and then down here we have her |
00:09:51 | 00:09:54 | actual google reviews so she has four |
00:09:52 | 00:09:57 | google reviews one of them is mine |
00:09:54 | 00:09:59 | because i trust her entirely um |
00:09:57 | 00:10:00 | and this actually will aggregate |
00:09:59 | 00:10:02 | facebook reviews google reviews we got a |
00:10:00 | 00:10:04 | bunch of different ways to showcase |
00:10:02 | 00:10:05 | those and then we have the footer um the |
00:10:04 | 00:10:07 | next thing i want to show you is the |
00:10:05 | 00:10:08 | services system so your services system |
00:10:07 | 00:10:10 | is important because it will actually |
00:10:08 | 00:10:12 | help your google my business rank for |
00:10:10 | 00:10:14 | more so we have a page here that are |
00:10:12 | 00:10:16 | your services right we have a book a |
00:10:14 | 00:10:19 | consultation you know it's a business |
00:10:16 | 00:10:20 | owner a professional as you come through |
00:10:19 | 00:10:21 | here you actually get to look at each |
00:10:20 | 00:10:23 | service |
00:10:21 | 00:10:24 | and each service has its own page that |
00:10:23 | 00:10:26 | will do the heavy lifting for sales |
00:10:24 | 00:10:28 | because here's one of the things guys |
00:10:26 | 00:10:30 | when you run a google ad we will put |
00:10:28 | 00:10:31 | these as options to click on as site |
00:10:30 | 00:10:33 | link |
00:10:31 | 00:10:35 | and if they click on them these services |
00:10:33 | 00:10:37 | need to actually do the heavy lifting of |
00:10:35 | 00:10:39 | selling for you so you have the title of |
00:10:37 | 00:10:41 | the service a description a call to |
00:10:39 | 00:10:43 | action to actually book then you have |
00:10:41 | 00:10:45 | three main value propositions that we |
00:10:43 | 00:10:47 | put here we have long long-form content |
00:10:45 | 00:10:49 | meant to rank in seo but it's really you |
00:10:47 | 00:10:51 | know if you read this small business tax |
00:10:49 | 00:10:52 | returns cleveland ohio don't settle for |
00:10:51 | 00:10:54 | typical business tax companies we are |
00:10:52 | 00:10:56 | trying to stack |
00:10:54 | 00:10:58 | the value together because that's really |
00:10:56 | 00:11:00 | where you when you do the books you can |
00:10:58 | 00:11:02 | do the tax planning you do the tax |
00:11:00 | 00:11:03 | bending you can pay in the taxes when |
00:11:02 | 00:11:05 | you do all that you can provide cfo |
00:11:03 | 00:11:07 | services and help them direct their |
00:11:05 | 00:11:09 | business and take control of everything |
00:11:07 | 00:11:11 | and then you make the end of the year |
00:11:09 | 00:11:14 | amazing for them and you help them with |
00:11:11 | 00:11:16 | long-term lifetime tax efficiency wealth |
00:11:14 | 00:11:17 | building those things integrated |
00:11:16 | 00:11:19 | together are the super valuable thing |
00:11:17 | 00:11:21 | that you need to be selling and that |
00:11:19 | 00:11:23 | your clients deserve so all of the |
00:11:21 | 00:11:25 | copywriting that we do is really laced |
00:11:23 | 00:11:27 | to do that how certain are you that |
00:11:25 | 00:11:29 | you're not overpaying in taxes |
00:11:27 | 00:11:31 | you know tax returns for llc we're using |
00:11:29 | 00:11:32 | a lot of language people might use again |
00:11:31 | 00:11:33 | customer reviews and as you come down |
00:11:32 | 00:11:36 | here |
00:11:33 | 00:11:38 | each service has its own little page so |
00:11:36 | 00:11:40 | again pristine financials never miss an |
00:11:38 | 00:11:41 | opportunity save time and build |
00:11:40 | 00:11:44 | efficiency and what you're going to see |
00:11:41 | 00:11:45 | here is that this will |
00:11:44 | 00:11:47 | these are the value propositions that |
00:11:45 | 00:11:49 | matter to people right pristine |
00:11:47 | 00:11:51 | financials i want that we'll ensure your |
00:11:49 | 00:11:53 | financial financials and books are done |
00:11:51 | 00:11:54 | to perfection never miss an opportunity |
00:11:53 | 00:11:56 | when your books are always up to date |
00:11:54 | 00:11:57 | and done perfectly you'll never miss out |
00:11:56 | 00:11:59 | on a deal |
00:11:57 | 00:12:01 | folks they might want to get lending for |
00:11:59 | 00:12:02 | something they might want to invest in a |
00:12:01 | 00:12:04 | new business they might want to hire |
00:12:02 | 00:12:06 | people they might want us you know buy a |
00:12:04 | 00:12:09 | new property or something their |
00:12:06 | 00:12:11 | financials if they're not good prevent |
00:12:09 | 00:12:13 | them from opportunity right or even if |
00:12:11 | 00:12:14 | they want to sell if they don't have |
00:12:13 | 00:12:17 | pristine financials they can't do that |
00:12:14 | 00:12:19 | that's a huge thing and then save time |
00:12:17 | 00:12:21 | and build efficiency |
00:12:19 | 00:12:22 | you can get done in two seconds what |
00:12:21 | 00:12:25 | takes them about 10 minutes not only |
00:12:22 | 00:12:27 | that they make a mess so don't let these |
00:12:25 | 00:12:29 | folks these amateur bookkeepers and |
00:12:27 | 00:12:32 | accountants get in there and muck up |
00:12:29 | 00:12:34 | their own stuff again we've got the uh |
00:12:32 | 00:12:36 | the whole thing here um |
00:12:34 | 00:12:37 | i'm on fire today |
00:12:36 | 00:12:39 | the next thing that we want to look at |
00:12:37 | 00:12:41 | so we've got reviews now let's look at |
00:12:39 | 00:12:42 | the about page right um |
00:12:41 | 00:12:44 | on the blog here |
00:12:42 | 00:12:46 | we have a nice blog so right now it's |
00:12:44 | 00:12:48 | one artikle and this is actually what we |
00:12:46 | 00:12:49 | use in our lead magnet |
00:12:48 | 00:12:50 | which is kind of funny so basically we |
00:12:49 | 00:12:53 | have a little subscribe to the |
00:12:50 | 00:12:55 | newsletter and then in here we have a |
00:12:53 | 00:12:57 | five-part artikle that toks about how |
00:12:55 | 00:12:59 | truckers can actually reduce their taxes |
00:12:57 | 00:13:02 | so it's and it's usually the same type |
00:12:59 | 00:13:04 | of things right so maximize the s-corp |
00:13:02 | 00:13:06 | look at retirement plans um and look at |
00:13:04 | 00:13:08 | it's just a nice looking blog so you |
00:13:06 | 00:13:10 | have your about page too so this is the |
00:13:08 | 00:13:12 | only place where we really want to spend |
00:13:10 | 00:13:15 | time toking about why we do what we do |
00:13:12 | 00:13:17 | a little bit of about us and we want a |
00:13:15 | 00:13:20 | position of why we keep doing what we do |
00:13:17 | 00:13:22 | but again it's always |
00:13:20 | 00:13:24 | toking about how we make their life |
00:13:22 | 00:13:27 | better right that's really what we want |
00:13:24 | 00:13:30 | to focus on and what drives our economic |
00:13:27 | 00:13:31 | engine um so blog pricing services and |
00:13:30 | 00:13:32 | last let's just look at the pricing so |
00:13:31 | 00:13:35 | again |
00:13:32 | 00:13:37 | i am a huge believer because i've done |
00:13:35 | 00:13:38 | this not because i just tell you about |
00:13:37 | 00:13:41 | stuff that i think would work because |
00:13:38 | 00:13:43 | i'm a marketer i've done this okay |
00:13:41 | 00:13:44 | if you want to close more sales go watch |
00:13:43 | 00:13:45 | our video in fact i'll put it in the |
00:13:44 | 00:13:47 | link in the description about how to |
00:13:45 | 00:13:50 | close more sales |
00:13:47 | 00:13:51 | i always like to do small medium large |
00:13:50 | 00:13:53 | we'll set you up just like this i think |
00:13:51 | 00:13:55 | your pricing should look like this it |
00:13:53 | 00:13:57 | equips you to keep them out of the weeds |
00:13:55 | 00:13:59 | it equips them to just see okay you're a |
00:13:57 | 00:14:00 | solopreneur and then there's a range |
00:13:59 | 00:14:01 | there's a small business and a range and |
00:14:00 | 00:14:04 | there's a |
00:14:01 | 00:14:05 | scaling business and a range so small |
00:14:04 | 00:14:07 | medium large right |
00:14:05 | 00:14:09 | and then what you have is just as you |
00:14:07 | 00:14:11 | move up you have more employees more |
00:14:09 | 00:14:13 | transactions more accounts more tax |
00:14:11 | 00:14:14 | planning more complexities and more |
00:14:13 | 00:14:16 | meetings with higher quality |
00:14:14 | 00:14:17 | conversations and then what you can do |
00:14:16 | 00:14:19 | is come through here and this is the |
00:14:17 | 00:14:22 | last thing that i want to hit on this |
00:14:19 | 00:14:24 | website uh like and subscribe i really |
00:14:22 | 00:14:25 | want to help more |
00:14:24 | 00:14:27 | we help so many business owners we do |
00:14:25 | 00:14:28 | construction and remodeling companies |
00:14:27 | 00:14:30 | and then we do accountants those are |
00:14:28 | 00:14:32 | kind of our sweet spots right we do just |
00:14:30 | 00:14:34 | about every other kind of business too |
00:14:32 | 00:14:36 | like if if you're a small business |
00:14:34 | 00:14:37 | that's what we like um we don't do |
00:14:36 | 00:14:39 | e-commerce we don't mess around with |
00:14:37 | 00:14:41 | that this is our bread and butter is |
00:14:39 | 00:14:44 | service companies |
00:14:41 | 00:14:46 | real small businesses locally here but |
00:14:44 | 00:14:47 | what i'm going to show you is that |
00:14:46 | 00:14:50 | real quick how would you actually close |
00:14:47 | 00:14:52 | business so number one you always work a |
00:14:50 | 00:14:54 | meeting cycle number two you always |
00:14:52 | 00:14:57 | identify their tax savings i think you |
00:14:54 | 00:14:59 | should make a chart a lot like this |
00:14:57 | 00:15:00 | where you would put okay last year when |
00:14:59 | 00:15:02 | i looked at your taxes it looked like |
00:15:00 | 00:15:03 | you made 180 000 |
00:15:02 | 00:15:06 | it meant or a hundred thousand you know |
00:15:03 | 00:15:09 | put whatever number you want there um |
00:15:06 | 00:15:11 | you paid 15 300 in self-employment tax i |
00:15:09 | 00:15:13 | think if we make you an s corp maybe we |
00:15:11 | 00:15:15 | take a 50 salary you got to be careful |
00:15:13 | 00:15:17 | there right you make a decision but you |
00:15:15 | 00:15:20 | want to cast vision for the types of |
00:15:17 | 00:15:22 | things you can do to save taxes so first |
00:15:20 | 00:15:24 | i'm going to show them how to save taxes |
00:15:22 | 00:15:26 | okay that's the first thing |
00:15:24 | 00:15:28 | next i'm going to tok to them about how |
00:15:26 | 00:15:29 | big of a mess their books are or just |
00:15:28 | 00:15:31 | the complexity hey it looks like you got |
00:15:29 | 00:15:33 | about six accounts in there looks like |
00:15:31 | 00:15:35 | you're getting you know 30 to 40 |
00:15:33 | 00:15:38 | transactions a week um you know you have |
00:15:35 | 00:15:40 | kind of mid levels of accounting or your |
00:15:38 | 00:15:42 | bookkeeping is pretty active right so |
00:15:40 | 00:15:43 | once you do this you tok about the |
00:15:42 | 00:15:45 | problem that they have how much |
00:15:43 | 00:15:46 | bookkeeping they have and then what |
00:15:45 | 00:15:48 | you're going to want to do is come here |
00:15:46 | 00:15:50 | and read through this list and then last |
00:15:48 | 00:15:52 | you want to say hey for where i'm at i |
00:15:50 | 00:15:54 | think that you should be at 1100 a month |
00:15:52 | 00:15:55 | with us and here's everything i'm gonna |
00:15:54 | 00:15:56 | do |
00:15:55 | 00:15:58 | and this is huge |
00:15:56 | 00:15:59 | so |
00:15:58 | 00:16:01 | this is the outsourced accounting model |
00:15:59 | 00:16:03 | we're gonna clean up your books and make |
00:16:01 | 00:16:05 | sure it's set up to perfection we're |
00:16:03 | 00:16:06 | gonna provide an in-depth analysis of |
00:16:05 | 00:16:08 | your taxes your financial situation your |
00:16:06 | 00:16:09 | accounting system you can come through |
00:16:08 | 00:16:11 | here and read this i don't feel like i |
00:16:09 | 00:16:12 | need to read this should i get it i |
00:16:11 | 00:16:14 | can't tell um |
00:16:12 | 00:16:16 | we'll create a tax plan we'll do |
00:16:14 | 00:16:18 | excellent bookkeeping |
00:16:16 | 00:16:20 | we'll keep your will set up your payroll |
00:16:18 | 00:16:21 | either run it for you or help you with |
00:16:20 | 00:16:23 | it we'll pay in your taxes throughout |
00:16:21 | 00:16:25 | the year according to the tax plan so |
00:16:23 | 00:16:26 | you don't have a tax bond go off and you |
00:16:25 | 00:16:28 | don't have to mess around with it we'll |
00:16:26 | 00:16:29 | provide monthly quarterly reporting |
00:16:28 | 00:16:31 | we'll meet before the year end to make |
00:16:29 | 00:16:34 | the big decisions we'll close out your |
00:16:31 | 00:16:36 | year in books we'll make |
00:16:34 | 00:16:38 | year-end tax season super easy we'll do |
00:16:36 | 00:16:40 | your taxes we'll prepare and file you |
00:16:38 | 00:16:41 | and your personal taxes will guide you |
00:16:40 | 00:16:43 | to build tax efficient wealth throughout |
00:16:41 | 00:16:44 | the year folks if you do this on your |
00:16:43 | 00:16:46 | website you're going to close more |
00:16:44 | 00:16:48 | customers we'd love to connect with you |
00:16:46 | 00:16:48 | we can build you a fantastik website i'm |
00:16:48 | 00:16:51 | going to be showing off more of our |
00:16:48 | 00:16:54 | websites and uh looking forward to |
00:16:51 | 00:16:55 | connecting book feedbackrench.com we'll |
00:16:54 | 00:16:58 | take a look at what you have we'd love |
00:16:55 | 00:17:00 | to help you drive and build a firm that |
00:16:58 | 00:17:02 | attracts and converts more of the right |
00:17:00 | 00:17:05 | clients and serves as a tool to actually |
00:17:02 | 00:17:05 | do what you need to do |
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