Which Real Estate Websites Are Best?
Published on: December 6 2022 by Jaime Resendiz
Which Real Estate Websites Are Best?
Table of Contents
Which Real Estate Websites Are Best?
| startTime | durationTime | text |
| 00:00:07 | 00:00:12 | hey guys this is Jaime recentness with |
| 00:00:09 | 00:00:14 | echo real estate advisors today I wanted |
| 00:00:12 | 00:00:16 | to cover the topic of real estate |
| 00:00:14 | 00:00:18 | websites so there's the title real |
| 00:00:16 | 00:00:20 | estate websites be mystified what I want |
| 00:00:18 | 00:00:25 | to accomplish with this video is provide |
| 00:00:20 | 00:00:27 | a a summary of the types of websites not |
| 00:00:25 | 00:00:30 | necessarily dive into design not |
| 00:00:27 | 00:00:32 | necessarily this dive into actually |
| 00:00:30 | 00:00:34 | creating one I wanted to show the |
| 00:00:32 | 00:00:37 | different types of websites that you |
| 00:00:34 | 00:00:40 | that you're staying and hopefully help |
| 00:00:37 | 00:00:42 | you identify with which one fits better |
| 00:00:40 | 00:00:44 | for you and this is the business of |
| 00:00:42 | 00:00:47 | course a decision that you would be |
| 00:00:44 | 00:00:50 | making not mine to make but just giving |
| 00:00:47 | 00:00:52 | you different different feels different |
| 00:00:50 | 00:00:56 | looks we've lost we've all done it |
| 00:00:52 | 00:00:57 | whether you're working with somebody on |
| 00:00:56 | 00:00:59 | another transaction another real estate |
| 00:00:57 | 00:01:02 | agent on the other side of the |
| 00:00:59 | 00:01:04 | transaction or you're curious about a |
| 00:01:02 | 00:01:06 | real estate agent you type in their |
| 00:01:04 | 00:01:08 | their name and/or their license number |
| 00:01:06 | 00:01:12 | whatever have you or their brokerage and |
| 00:01:08 | 00:01:14 | you see very different types of websites |
| 00:01:12 | 00:01:17 | very different types of approaches some |
| 00:01:14 | 00:01:19 | you see more traditional style websites |
| 00:01:17 | 00:01:21 | with the IDX |
| 00:01:19 | 00:01:25 | in full blast and in full display other |
| 00:01:21 | 00:01:28 | sites you have more of a hey this is |
| 00:01:25 | 00:01:32 | this is the agent this is what they're |
| 00:01:28 | 00:01:33 | out I mean others you have a completely |
| 00:01:32 | 00:01:35 | different field what it's all about |
| 00:01:33 | 00:01:38 | house it's almost as if you're browsing |
| 00:01:35 | 00:01:40 | through the MLS so when I go through the |
| 00:01:38 | 00:01:44 | different types of website and give you |
| 00:01:40 | 00:01:49 | some pros and cons into each type I did |
| 00:01:44 | 00:01:51 | focus this a lot on the budget I focused |
| 00:01:49 | 00:01:53 | on the cost that it would be associated |
| 00:01:51 | 00:01:57 | to you we're gonna go through some |
| 00:01:53 | 00:01:59 | examples and go over you know the level |
| 00:01:57 | 00:02:01 | of maintenance that each type of website |
| 00:01:59 | 00:02:03 | will have so you can start determining |
| 00:02:01 | 00:02:05 | you know how involved do I want to be |
| 00:02:03 | 00:02:07 | with my website how involved do I want |
| 00:02:05 | 00:02:11 | to be with the online brand that I'm |
| 00:02:07 | 00:02:13 | that I'm showing people so I hope that |
| 00:02:11 | 00:02:15 | this guide is is helpful in that |
| 00:02:13 | 00:02:19 | respect so first things first you need |
| 00:02:15 | 00:02:22 | one there is no bones about it |
| 00:02:19 | 00:02:26 | you absolutely need one it's expected |
| 00:02:22 | 00:02:27 | people will search for you and you do |
| 00:02:26 | 00:02:29 | need to be tying it to Google Maps and |
| 00:02:27 | 00:02:31 | you'll be on Google Maps you need to tie |
| 00:02:29 | 00:02:34 | it to all the search engines that Google |
| 00:02:31 | 00:02:37 | the beings that Yahoo's you need to tie |
| 00:02:34 | 00:02:41 | it to all the online directories and |
| 00:02:37 | 00:02:44 | more specifically on your real estate |
| 00:02:41 | 00:02:46 | specific type of directories you're |
| 00:02:44 | 00:02:48 | still owes you're truly us your home's |
| 00:02:46 | 00:02:54 | com regardless of what your opinion is |
| 00:02:48 | 00:02:56 | on on those online businesses or those |
| 00:02:54 | 00:02:57 | companies regardless of what your |
| 00:02:56 | 00:03:00 | opinion is you certainly do want to |
| 00:02:57 | 00:03:03 | create a profile and be findable |
| 00:03:00 | 00:03:07 | leverage their name leverage the Zillow |
| 00:03:03 | 00:03:10 | name put your put your professionally |
| 00:03:07 | 00:03:13 | done photo on there and provide as much |
| 00:03:10 | 00:03:16 | contact information as possible so |
| 00:03:13 | 00:03:18 | people can reach out to you and beyond |
| 00:03:16 | 00:03:20 | that when somebody goes and searches for |
| 00:03:18 | 00:03:22 | heimer ascenders realtor you want |
| 00:03:20 | 00:03:24 | something to populate you certainly |
| 00:03:22 | 00:03:27 | don't want to be that person that agent |
| 00:03:24 | 00:03:29 | in 2018 it has the time of this |
| 00:03:27 | 00:03:32 | recording and doesn't have anything on |
| 00:03:29 | 00:03:35 | their website so or doesn't have any |
| 00:03:32 | 00:03:39 | website so that's that's quite important |
| 00:03:35 | 00:03:41 | now as far as types of websites in |
| 00:03:39 | 00:03:46 | preparation for this video I broke it |
| 00:03:41 | 00:03:47 | down into two I'm sorry two main types |
| 00:03:46 | 00:03:50 | of websites and then for different |
| 00:03:47 | 00:03:53 | categories that that makes sense |
| 00:03:50 | 00:03:57 | we have the traditional website which is |
| 00:03:53 | 00:04:00 | more of the do-it-yourself type where |
| 00:03:57 | 00:04:02 | we'll discuss it here in a few minutes |
| 00:04:00 | 00:04:03 | so I won't go off into each one the |
| 00:04:02 | 00:04:06 | traditional website and then we have the |
| 00:04:03 | 00:04:09 | traditional website mostly mostly done |
| 00:04:06 | 00:04:11 | for you so there's a lot of canned |
| 00:04:09 | 00:04:13 | templates that you can input your |
| 00:04:11 | 00:04:15 | information into and you don't have to |
| 00:04:13 | 00:04:17 | worry about and you don't have to worry |
| 00:04:15 | 00:04:19 | about hosting it you don't have to worry |
| 00:04:17 | 00:04:23 | about much of anything when it comes to |
| 00:04:19 | 00:04:25 | that then you have your landing pages in |
| 00:04:23 | 00:04:27 | the single the single property sites |
| 00:04:25 | 00:04:31 | which |
| 00:04:27 | 00:04:34 | you get a listing you get create an MLS |
| 00:04:31 | 00:04:38 | number or put in the MLS you getting in |
| 00:04:34 | 00:04:40 | my last number and there's some property |
| 00:04:38 | 00:04:42 | sites out there that you just need that |
| 00:04:40 | 00:04:46 | in my last number and you populate it |
| 00:04:42 | 00:04:49 | and the landing page the single property |
| 00:04:46 | 00:04:52 | pay this site comes out there's some |
| 00:04:49 | 00:04:56 | that you do need to input all of the |
| 00:04:52 | 00:04:59 | photos provide some details about the |
| 00:04:56 | 00:05:01 | about the property and things of the |
| 00:04:59 | 00:05:06 | like so now some single property site |
| 00:05:01 | 00:05:08 | creators or software's they do they do |
| 00:05:06 | 00:05:09 | connect directly with the MLS and some |
| 00:05:08 | 00:05:11 | of them don't so that's something that |
| 00:05:09 | 00:05:14 | you need to be aware of and then the |
| 00:05:11 | 00:05:16 | landing page which is a bit more manual |
| 00:05:14 | 00:05:19 | so we have the landing page which has |
| 00:05:16 | 00:05:21 | single property science and then landing |
| 00:05:19 | 00:05:24 | pages with students template but are a |
| 00:05:21 | 00:05:30 | bit more manual in nature and you'll see |
| 00:05:24 | 00:05:32 | examples of each now the first category |
| 00:05:30 | 00:05:37 | we're toking about traditional websites |
| 00:05:32 | 00:05:40 | the manual version we have the |
| 00:05:37 | 00:05:44 | traditional how it was done mostly in |
| 00:05:40 | 00:05:46 | five eight ten plus years ago you would |
| 00:05:44 | 00:05:49 | have and it's still being done today you |
| 00:05:46 | 00:05:51 | have thirty percent at least thirty |
| 00:05:49 | 00:05:54 | percent of the work of the online |
| 00:05:51 | 00:05:59 | websites being done in and WordPress |
| 00:05:54 | 00:06:02 | which it but you have your domain which |
| 00:05:59 | 00:06:04 | essentially is anything after the WWE |
| 00:06:02 | 00:06:07 | everything after that that's your domain |
| 00:06:04 | 00:06:12 | and then your web hosting you need some |
| 00:06:07 | 00:06:14 | a you need something that actually hold |
| 00:06:12 | 00:06:17 | the website and be hosting it and doing |
| 00:06:14 | 00:06:20 | all the updates essentially it's your |
| 00:06:17 | 00:06:23 | server and Bluehost does that for three |
| 00:06:20 | 00:06:24 | ninety-five a month they they run |
| 00:06:23 | 00:06:26 | specials all the time I think that |
| 00:06:24 | 00:06:30 | actually when we click through you'll |
| 00:06:26 | 00:06:31 | see that this is a a special price then |
| 00:06:30 | 00:06:33 | you're gonna as soon as you get a feed |
| 00:06:31 | 00:06:34 | that you buy your domain and do your web |
| 00:06:33 | 00:06:38 | hosting you need to install WordPress |
| 00:06:34 | 00:06:40 | WordPress is the content your user |
| 00:06:38 | 00:06:45 | interface where you'll be able to |
| 00:06:40 | 00:06:48 | edit your your website preview it move |
| 00:06:45 | 00:06:51 | widgets around move modules around or |
| 00:06:48 | 00:06:54 | essentially that's the website coming to |
| 00:06:51 | 00:06:56 | life and you're working on the back end |
| 00:06:54 | 00:07:00 | as if you're the programmer to where |
| 00:06:56 | 00:07:02 | you're creating what the consumer the |
| 00:07:00 | 00:07:06 | end consumer will be seen and something |
| 00:07:02 | 00:07:09 | pretty cool that the data that I found |
| 00:07:06 | 00:07:11 | was elegant themes which is essentially |
| 00:07:09 | 00:07:13 | it's a theme that has a lot of real |
| 00:07:11 | 00:07:17 | estate focused themes which it's a |
| 00:07:13 | 00:07:20 | plugin into WordPress so think of it as |
| 00:07:17 | 00:07:24 | a template that goes into WordPress that |
| 00:07:20 | 00:07:27 | does most I'm gonna say all cuz it can't |
| 00:07:24 | 00:07:30 | you do need to input your your own |
| 00:07:27 | 00:07:33 | pictures like your profile snapshots |
| 00:07:30 | 00:07:34 | your contact information and things of |
| 00:07:33 | 00:07:37 | the like but elegant themes just |
| 00:07:34 | 00:07:39 | produces some phenomenal templates and |
| 00:07:37 | 00:07:42 | layouts that a lot of the bigger |
| 00:07:39 | 00:07:47 | brokerages are actually using and so it |
| 00:07:42 | 00:07:48 | does a it does a lot of work for you so |
| 00:07:47 | 00:07:51 | ultimately you don't have to go through |
| 00:07:48 | 00:07:53 | the headache of seeing this a column is |
| 00:07:51 | 00:07:55 | gonna it's gonna format correctly seeing |
| 00:07:53 | 00:07:57 | if a video is gonna embed correctly and |
| 00:07:55 | 00:08:00 | things of the like so let's pre click |
| 00:07:57 | 00:08:02 | through real quick to Bluehost so you |
| 00:08:00 | 00:08:05 | know what what I'm toking about |
| 00:08:02 | 00:08:08 | see the best web hosting starting at and |
| 00:08:05 | 00:08:10 | then they have their their price so |
| 00:08:08 | 00:08:14 | you're toking about you get a free |
| 00:08:10 | 00:08:17 | domain you get one click WordPress |
| 00:08:14 | 00:08:20 | install support and and everything else |
| 00:08:17 | 00:08:24 | like that as far as hosting companies |
| 00:08:20 | 00:08:27 | which that's what the most is there are |
| 00:08:24 | 00:08:30 | there are several others Bluehost just |
| 00:08:27 | 00:08:33 | makes it you here Hostgator you hear |
| 00:08:30 | 00:08:36 | different times but Bluehost just makes |
| 00:08:33 | 00:08:38 | it so much easier it really does |
| 00:08:36 | 00:08:41 | I've had WordPress sites in the past I |
| 00:08:38 | 00:08:44 | full disclosure I don't have one right |
| 00:08:41 | 00:08:49 | now but that goes into my level my |
| 00:08:44 | 00:08:52 | desire to engage with my online website |
| 00:08:49 | 00:08:53 | so I don't personally have a wordpress |
| 00:08:52 | 00:08:54 | site |
| 00:08:53 | 00:08:58 | I just know enough |
| 00:08:54 | 00:09:00 | about it as I have done it in the past |
| 00:08:58 | 00:09:04 | you would need this and then you would |
| 00:09:00 | 00:09:09 | also need well once you install once you |
| 00:09:04 | 00:09:12 | get a domain and hosting then you do the |
| 00:09:09 | 00:09:14 | WordPress install you're ready to go you |
| 00:09:12 | 00:09:18 | can create you can create your website |
| 00:09:14 | 00:09:20 | Bluehost and does have some templates |
| 00:09:18 | 00:09:22 | already so you can choose from them |
| 00:09:20 | 00:09:27 | that's no issue but if you go to elegant |
| 00:09:22 | 00:09:29 | themes you can see the different types |
| 00:09:27 | 00:09:32 | of examples I just pulled this blog that |
| 00:09:29 | 00:09:34 | they had on their site the different |
| 00:09:32 | 00:09:39 | types of examples for the real estate |
| 00:09:34 | 00:09:43 | industry so you can pull this template |
| 00:09:39 | 00:09:47 | to plug it directly into your WordPress |
| 00:09:43 | 00:09:52 | site and you're off and running so it |
| 00:09:47 | 00:09:57 | looks pretty clean split tube so this |
| 00:09:52 | 00:10:01 | looks like a yep luxury real estate room |
| 00:09:57 | 00:10:04 | space now these are now these are |
| 00:10:01 | 00:10:07 | websites that have actually used it and |
| 00:10:04 | 00:10:11 | you can actually you'll be able to find |
| 00:10:07 | 00:10:21 | some of these templates on on elegant |
| 00:10:11 | 00:10:27 | theme those are |
| 00:10:21 | 00:10:31 | actually pretty cool now keep in mind |
| 00:10:27 | 00:10:34 | the yes there are some that are directly |
| 00:10:31 | 00:10:37 | these are individual sites well laying |
| 00:10:34 | 00:10:39 | back up there are brokerages that have |
| 00:10:37 | 00:10:44 | used the template it looks like this is |
| 00:10:39 | 00:10:46 | the template Divi and either have taken |
| 00:10:44 | 00:10:48 | that and taken that template and |
| 00:10:46 | 00:10:50 | modified it slightly with putting their |
| 00:10:48 | 00:10:52 | information putting in their imagery and |
| 00:10:50 | 00:10:53 | everything else like that um there's |
| 00:10:52 | 00:10:56 | some that I've gotten a little bit more |
| 00:10:53 | 00:11:00 | creative and and done a bit more editing |
| 00:10:56 | 00:11:02 | to it so well they all that one looks a |
| 00:11:00 | 00:11:05 | little bit different they've all added |
| 00:11:02 | 00:11:08 | their own flair so you're not gonna have |
| 00:11:05 | 00:11:10 | the exact you're not gonna have the |
| 00:11:08 | 00:11:13 | exact copy of this but you're gonna be |
| 00:11:10 | 00:11:16 | very very darn close as these website |
| 00:11:13 | 00:11:18 | these brokerages have used the template |
| 00:11:16 | 00:11:20 | and made it their own so modified it for |
| 00:11:18 | 00:11:27 | their needs that's your traditional |
| 00:11:20 | 00:11:30 | website now if you want to go and do the |
| 00:11:27 | 00:11:32 | traditional website which is mostly done |
| 00:11:30 | 00:11:35 | for you this is actually the one that I |
| 00:11:32 | 00:11:38 | have you can go through Squarespace |
| 00:11:35 | 00:11:40 | which depending on your plan if you're |
| 00:11:38 | 00:11:43 | using it for a personal reason or |
| 00:11:40 | 00:11:45 | business reason they do charge you |
| 00:11:43 | 00:11:47 | differently depending on your needs |
| 00:11:45 | 00:11:50 | they start at twelve dollars a month to |
| 00:11:47 | 00:11:52 | forty dollars a month so to give you an |
| 00:11:50 | 00:11:55 | idea of the different templates and then |
| 00:11:52 | 00:11:57 | I'll show you my own personal website |
| 00:11:55 | 00:11:59 | willing to click through to their |
| 00:11:57 | 00:12:03 | examples beautiful real estate website |
| 00:11:59 | 00:12:06 | templates very similar to the WordPress |
| 00:12:03 | 00:12:10 | site that we just went over but |
| 00:12:06 | 00:12:13 | Squarespace is almost like I I feel like |
| 00:12:10 | 00:12:16 | it's almost like a game where you swap |
| 00:12:13 | 00:12:19 | things in swap things out it's very |
| 00:12:16 | 00:12:22 | modular it doesn't up it gives you very |
| 00:12:19 | 00:12:24 | little room for error but yet it |
| 00:12:22 | 00:12:28 | provides enough flexibility to where you |
| 00:12:24 | 00:12:32 | can make it your own this is this is a |
| 00:12:28 | 00:12:35 | website the Bryant which actually when |
| 00:12:32 | 00:12:37 | as I remember correctly this is X |
| 00:12:35 | 00:12:41 | one that I downloaded on the first |
| 00:12:37 | 00:12:42 | iteration of my my website you have the |
| 00:12:41 | 00:12:46 | hatch |
| 00:12:42 | 00:12:53 | that's a cool line like that you have |
| 00:12:46 | 00:12:53 | Harris but that's more for attorneys |
| 00:12:55 | 00:13:06 | five is this template so let's take a |
| 00:13:01 | 00:13:11 | luxury brokerage where's this one the |
| 00:13:06 | 00:13:14 | pursuit and then they cycle over now |
| 00:13:11 | 00:13:16 | I'll show you mine so you see it not |
| 00:13:14 | 00:13:19 | that insane thing to write home about |
| 00:13:16 | 00:13:21 | but I as far as creating this it didn't |
| 00:13:19 | 00:13:27 | take me but a couple of hours so |
| 00:13:21 | 00:13:28 | connected connected into the Coliseum a |
| 00:13:27 | 00:13:30 | that I have |
| 00:13:28 | 00:13:32 | well that was provided to me through the |
| 00:13:30 | 00:13:35 | MLS |
| 00:13:32 | 00:13:37 | you can search Lin listings that will |
| 00:13:35 | 00:13:42 | connect over to the MLS contact |
| 00:13:37 | 00:13:46 | information and so you can see it's I |
| 00:13:42 | 00:13:49 | mean I I am proud of my website it looks |
| 00:13:46 | 00:13:52 | so much that I hide it right I am proud |
| 00:13:49 | 00:13:54 | of my website it's not I'll admit it's |
| 00:13:52 | 00:13:58 | not the best but it certainly certainly |
| 00:13:54 | 00:14:00 | provides a professional feel and it as |
| 00:13:58 | 00:14:03 | soon as I created I don't have to come |
| 00:14:00 | 00:14:06 | and update it I don't have to come and |
| 00:14:03 | 00:14:08 | make sure there's no malware or anything |
| 00:14:06 | 00:14:10 | else has been installed with it or |
| 00:14:08 | 00:14:15 | anybody that's messed with it in any way |
| 00:14:10 | 00:14:15 | so I'm perfectly perfectly happy with it |
| 00:14:20 | 00:14:23 | okay |
| 00:14:30 | 00:14:38 | now we get into landing pages with the |
| 00:14:34 | 00:14:42 | single-property sites you have companies |
| 00:14:38 | 00:14:46 | that will actually provide templates and |
| 00:14:42 | 00:14:49 | provide a very easy-to-use interface |
| 00:14:46 | 00:14:52 | that will create single property sites |
| 00:14:49 | 00:14:55 | to really impress your clients so if |
| 00:14:52 | 00:14:56 | you're taking listing and you know the |
| 00:14:55 | 00:14:58 | address and you already have some |
| 00:14:56 | 00:15:00 | pictures you can pre-populate things |
| 00:14:58 | 00:15:03 | that nature come in with that iPad come |
| 00:15:00 | 00:15:06 | in with that computer or just have them |
| 00:15:03 | 00:15:10 | look up their own property address in |
| 00:15:06 | 00:15:13 | their phone and lo and behold they have |
| 00:15:10 | 00:15:15 | a personalized website of their house |
| 00:15:13 | 00:15:17 | that's gonna be very impressive so again |
| 00:15:15 | 00:15:20 | it's it's really stepping up the game |
| 00:15:17 | 00:15:23 | and companies like these are making it |
| 00:15:20 | 00:15:27 | so much easier to where you don't need a |
| 00:15:23 | 00:15:29 | developer you don't need a whole slew of |
| 00:15:27 | 00:15:32 | people working and coding and doing |
| 00:15:29 | 00:15:33 | everything else to to create something |
| 00:15:32 | 00:15:37 | this is something that you can create |
| 00:15:33 | 00:15:41 | literally in minutes so you have two |
| 00:15:37 | 00:15:44 | companies here Cole where and co oh |
| 00:15:41 | 00:15:46 | where I think that's how you say it |
| 00:15:44 | 00:15:49 | being a real bird you see the |
| 00:15:46 | 00:15:52 | differences in price and let's go check |
| 00:15:49 | 00:15:52 | them out |
| 00:15:52 | 00:16:04 | truly customizable agent websites full |
| 00:16:00 | 00:16:06 | control over pages and content designer |
| 00:16:04 | 00:16:09 | made templates developer toolset for |
| 00:16:06 | 00:16:12 | Advanced Options you see here all the |
| 00:16:09 | 00:16:15 | information about the property you can |
| 00:16:12 | 00:16:18 | input that directly pre build sections |
| 00:16:15 | 00:16:22 | so you can have actually other listings |
| 00:16:18 | 00:16:25 | on on this side mobile-friendly search |
| 00:16:22 | 00:16:29 | engine optimized very cool website very |
| 00:16:25 | 00:16:34 | cool plug and play model where you can |
| 00:16:29 | 00:16:37 | you can really get to work but that I |
| 00:16:34 | 00:16:41 | must quote you I think I |
| 00:16:37 | 00:16:45 | yeah agent pearl is 66 a month what did |
| 00:16:41 | 00:16:50 | I say oh look at that |
| 00:16:45 | 00:16:52 | I am perpetuating fake news my apologies |
| 00:16:50 | 00:16:55 | what's a good thing we went through the |
| 00:16:52 | 00:17:01 | demo here yeah so there you go |
| 00:16:55 | 00:17:06 | oh do it what if it's billed monthly hmm |
| 00:17:01 | 00:17:07 | I put my notes together yesterday so I |
| 00:17:06 | 00:17:10 | just straight up |
| 00:17:07 | 00:17:15 | I just straight-up left on that look at |
| 00:17:10 | 00:17:22 | that sorry about that okay my head of |
| 00:17:15 | 00:17:22 | thought oh no she's got a real bird |
| 00:17:22 | 00:17:28 | let's find that price cuz I'm not |
| 00:17:25 | 00:17:31 | confident in my pricing anymore only one |
| 00:17:28 | 00:17:33 | marketing tool easy and powerful used by |
| 00:17:31 | 00:17:35 | 50,000 real estate agents and brokers so |
| 00:17:33 | 00:17:38 | you see that there's a a good amount of |
| 00:17:35 | 00:17:40 | backing on this website you give single |
| 00:17:38 | 00:17:42 | property websites listing syndication |
| 00:17:40 | 00:17:45 | virtual tours single property widgets |
| 00:17:42 | 00:17:48 | slideshows craigslist ad generator that |
| 00:17:45 | 00:17:51 | is super cool Craigslist is by my |
| 00:17:48 | 00:17:54 | estimation very underutilized for leads |
| 00:17:51 | 00:17:57 | listing inventory widgets Facebook |
| 00:17:54 | 00:18:01 | marketing mobile nearby home search |
| 00:17:57 | 00:18:07 | social media this has a a lot of good |
| 00:18:01 | 00:18:09 | information here let's see only $15 a |
| 00:18:07 | 00:18:13 | month for unlimited listings with an |
| 00:18:09 | 00:18:17 | annual membership or $30 a month with |
| 00:18:13 | 00:18:21 | month-to-month well there's the price |
| 00:18:17 | 00:18:26 | did I mess that one up too yeah I did |
| 00:18:21 | 00:18:28 | Wow I don't know where I pulled those |
| 00:18:26 | 00:18:32 | numbers from I apologize so there we go |
| 00:18:28 | 00:18:34 | this is a recap we have $50 a month for |
| 00:18:32 | 00:18:38 | unlimited listings with an annual |
| 00:18:34 | 00:18:40 | membership and then $30 a month with |
| 00:18:38 | 00:18:43 | month-to-month now they have a lot of |
| 00:18:40 | 00:18:49 | other features here that I I mean if |
| 00:18:43 | 00:18:51 | it's for $30 a month might be they must |
| 00:18:49 | 00:18:55 | have some premium |
| 00:18:51 | 00:18:58 | versions somewhere but I won't go into |
| 00:18:55 | 00:19:01 | it too now too much now all right |
| 00:18:58 | 00:19:04 | then we have the landing page manual |
| 00:19:01 | 00:19:06 | which a lot of agents are doing away |
| 00:19:04 | 00:19:09 | with the traditional website and are |
| 00:19:06 | 00:19:15 | going solely based off of landing pages |
| 00:19:09 | 00:19:17 | and landing pages are a newer style in |
| 00:19:15 | 00:19:20 | the past 3 5 years they have really |
| 00:19:17 | 00:19:23 | taken hold landing pages are designed to |
| 00:19:20 | 00:19:26 | capture your attention first and get |
| 00:19:23 | 00:19:28 | your information second that's the goal |
| 00:19:26 | 00:19:31 | capture your attention first get your |
| 00:19:28 | 00:19:34 | information second and the landing pages |
| 00:19:31 | 00:19:39 | are very effective of doing that you'll |
| 00:19:34 | 00:19:41 | see two different styles and with with |
| 00:19:39 | 00:19:44 | the creation of a landing page these I |
| 00:19:41 | 00:19:46 | am fairly certain are correct but we'll |
| 00:19:44 | 00:19:49 | know this one I am certain is correct I |
| 00:19:46 | 00:19:51 | actually have this one clip funnels |
| 00:19:49 | 00:19:53 | that's a company i was started recently |
| 00:19:51 | 00:19:55 | well recently I think within the past |
| 00:19:53 | 00:19:56 | five years and they've grown |
| 00:19:55 | 00:19:59 | tremendously |
| 00:19:56 | 00:20:03 | you have $97 a month for the basic |
| 00:19:59 | 00:20:05 | package and then leadpages will check |
| 00:20:03 | 00:20:08 | them out here in a bit at $25 a month |
| 00:20:05 | 00:20:11 | and what they're designed to do is |
| 00:20:08 | 00:20:13 | create landing pages you can have |
| 00:20:11 | 00:20:15 | different you can in theory have a |
| 00:20:13 | 00:20:17 | different website and every single |
| 00:20:15 | 00:20:20 | landing page template that you create |
| 00:20:17 | 00:20:23 | they do have caps on the amount of |
| 00:20:20 | 00:20:25 | landing pages that you create but you're |
| 00:20:23 | 00:20:27 | not gonna run out of you're not gonna |
| 00:20:25 | 00:20:32 | run out of ideas you're not gonna run |
| 00:20:27 | 00:20:37 | out of landing page landing pages so |
| 00:20:32 | 00:20:41 | let's go to which ones this one true |
| 00:20:37 | 00:20:50 | click funnels this is my click funnels |
| 00:20:41 | 00:20:54 | one this is more of my expansive website |
| 00:20:50 | 00:20:56 | where I try to convey the story as |
| 00:20:54 | 00:20:59 | quickly as possible provide enough |
| 00:20:56 | 00:21:01 | information for the for the client to |
| 00:20:59 | 00:21:04 | get to know me get to know what I'm |
| 00:21:01 | 00:21:06 | about get to see some |
| 00:21:04 | 00:21:08 | reasons as to why they should be working |
| 00:21:06 | 00:21:14 | with me but as you can see I have |
| 00:21:08 | 00:21:18 | contact me call connect connect home |
| 00:21:14 | 00:21:21 | value you have a lot of call to actions |
| 00:21:18 | 00:21:24 | here my email my website you have a lot |
| 00:21:21 | 00:21:27 | of call to actions on this website and |
| 00:21:24 | 00:21:31 | that's by design so a landing page again |
| 00:21:27 | 00:21:32 | is captured is designed to capture your |
| 00:21:31 | 00:21:37 | attention and collect your information |
| 00:21:32 | 00:21:51 | and that's what it's about then let's go |
| 00:21:37 | 00:21:54 | over to leadpages here's their real |
| 00:21:51 | 00:21:56 | estate websites now leadpages I did have |
| 00:21:54 | 00:21:58 | in the past full disclosure but last six |
| 00:21:56 | 00:22:00 | months and they put with them past six |
| 00:21:58 | 00:22:03 | months I actually discontinued to |
| 00:22:00 | 00:22:07 | leadpages and started using clickfunnels |
| 00:22:03 | 00:22:09 | the reason was that I found a bit more |
| 00:22:07 | 00:22:11 | considerably considerably more |
| 00:22:09 | 00:22:14 | functionality with clickfunnels and I |
| 00:22:11 | 00:22:18 | found their designs to be a little bit |
| 00:22:14 | 00:22:22 | better but the main reason is that with |
| 00:22:18 | 00:22:25 | clickfunnels I could actually get the |
| 00:22:22 | 00:22:28 | exact templates from other creators so |
| 00:22:25 | 00:22:30 | if I liked a website as an example |
| 00:22:28 | 00:22:32 | actually I'll do that on the on the |
| 00:22:30 | 00:22:36 | description of this video |
| 00:22:32 | 00:22:38 | I I'll make this template available and |
| 00:22:36 | 00:22:42 | actually I can actually share with you |
| 00:22:38 | 00:22:45 | this website that's what really drew me |
| 00:22:42 | 00:22:47 | where I did see some very cool designs |
| 00:22:45 | 00:22:52 | by other creators by the Realtors out |
| 00:22:47 | 00:22:54 | there that we're doing it and they can |
| 00:22:52 | 00:22:55 | actually share that template with me |
| 00:22:54 | 00:22:57 | they can actually show the exact website |
| 00:22:55 | 00:23:01 | of course I'm gonna put my own |
| 00:22:57 | 00:23:05 | information on there and I'm off and |
| 00:23:01 | 00:23:08 | running so in theory slash actuality I |
| 00:23:05 | 00:23:11 | will be making this template available |
| 00:23:08 | 00:23:14 | so you can it's called a Sharon funnel |
| 00:23:11 | 00:23:16 | you can just take that download it and |
| 00:23:14 | 00:23:19 | you're off and running just to replace |
| 00:23:16 | 00:23:20 | this that or the other your |
| 00:23:19 | 00:23:24 | contacted for me my contact information |
| 00:23:20 | 00:23:27 | first and edit it however you see fit so |
| 00:23:24 | 00:23:29 | that was the biggest thing for me I am a |
| 00:23:27 | 00:23:32 | huge collaborator and I enjoy that and |
| 00:23:29 | 00:23:36 | also I enjoy easy buttons which that's |
| 00:23:32 | 00:23:38 | what clickfunnels was for me but |
| 00:23:36 | 00:23:39 | leadpages depending on your budget I |
| 00:23:38 | 00:23:43 | understand ninety seven dollars a month |
| 00:23:39 | 00:23:44 | is expensive depending on the budget |
| 00:23:43 | 00:23:49 | that you're working with |
| 00:23:44 | 00:23:51 | so leadpages is a good a good backup or |
| 00:23:49 | 00:23:54 | it could be a good primary depending on |
| 00:23:51 | 00:23:57 | how you look at it they have they have |
| 00:23:54 | 00:24:00 | some solid templates they do I just I |
| 00:23:57 | 00:24:02 | gave you my reasons for going with |
| 00:24:00 | 00:24:02 | clickfunnels and I'm just gonna leave it |
| 00:24:02 | 00:24:05 | at that |
| 00:24:02 | 00:24:07 | so you see all the templates that they |
| 00:24:05 | 00:24:09 | have to work with now let's confirm this |
| 00:24:07 | 00:24:19 | pricing because that's been an issue on |
| 00:24:09 | 00:24:21 | this video Naha standard 25 you have the |
| 00:24:19 | 00:24:22 | pro and then you have the events so even |
| 00:24:21 | 00:24:26 | if you're out the pro you're still at |
| 00:24:22 | 00:24:29 | what 51 dollars less than then click |
| 00:24:26 | 00:24:31 | funnels so again depends on what you |
| 00:24:29 | 00:24:32 | want with functionality I found out |
| 00:24:31 | 00:24:35 | there more functionality on click |
| 00:24:32 | 00:24:38 | funnels design and the shared funnels |
| 00:24:35 | 00:24:42 | were a huge benefit to me but you can |
| 00:24:38 | 00:24:46 | certainly go every which way and a |
| 00:24:42 | 00:24:48 | different type of landing page that I |
| 00:24:46 | 00:24:53 | want to share with you is one that you |
| 00:24:48 | 00:24:55 | see a lot around paid advertising where |
| 00:24:53 | 00:24:57 | you're trying to capture the information |
| 00:24:55 | 00:25:00 | as quickly as possible and that's all |
| 00:24:57 | 00:25:03 | that this landing page the squeeze page |
| 00:25:00 | 00:25:06 | whatever you want to call it that's all |
| 00:25:03 | 00:25:07 | it's designed to do I want your contact |
| 00:25:06 | 00:25:11 | information I want your phone number and |
| 00:25:07 | 00:25:14 | I want your email and I am giving you an |
| 00:25:11 | 00:25:17 | ethical bribe if you will here for that |
| 00:25:14 | 00:25:19 | information so it's clear that you |
| 00:25:17 | 00:25:22 | clicked on the ad prior to this whether |
| 00:25:19 | 00:25:25 | that be through Google through Twitter |
| 00:25:22 | 00:25:29 | through Instagram Facebook LinkedIn |
| 00:25:25 | 00:25:32 | somehow someway you're on this landing |
| 00:25:29 | 00:25:35 | page now you know what you know what |
| 00:25:32 | 00:25:39 | here which was which was that free list |
| 00:25:35 | 00:25:41 | now I want your contact information so |
| 00:25:39 | 00:25:42 | those are the different types of landing |
| 00:25:41 | 00:25:44 | pages all of these links are going to be |
| 00:25:42 | 00:25:46 | in the description below |
| 00:25:44 | 00:25:50 | I will make these sheriff bundles |
| 00:25:46 | 00:25:53 | available so you have them that way you |
| 00:25:50 | 00:25:55 | don't have to recreate the wheel but I |
| 00:25:53 | 00:25:58 | hope that provided some value to you in |
| 00:25:55 | 00:26:00 | understanding the differences between |
| 00:25:58 | 00:26:03 | websites so you have the traditional to |
| 00:26:00 | 00:26:05 | do it yourself the traditional mostly |
| 00:26:03 | 00:26:07 | done for you you have the landing page |
| 00:26:05 | 00:26:10 | which are single property sites and they |
| 00:26:07 | 00:26:13 | have a bit more manual landing page |
| 00:26:10 | 00:26:16 | which all of these are gonna work well |
| 00:26:13 | 00:26:19 | for you depending on the strategy that |
| 00:26:16 | 00:26:22 | you're deploying depending on what you |
| 00:26:19 | 00:26:24 | want out of that website you can connect |
| 00:26:22 | 00:26:28 | your idx to mostly all of these if I'm |
| 00:26:24 | 00:26:31 | not mistaken but you would need to check |
| 00:26:28 | 00:26:33 | that out so that's a whole nother video |
| 00:26:31 | 00:26:35 | in and of itself I appreciate your time |
| 00:26:33 | 00:26:38 | if you have any questions please feel |
| 00:26:35 | 00:26:38 | free to reach out |
| 00:26:43 | 00:26:45 | you |
| 00:26:54 | 00:26:56 | you |
