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Winning Facebook Grant: Insider Tips

Published on: November 20 2023 by She Boss Talk

Winning Facebook Grant: Insider Tips

Table of Contents

  1. Introduction
  2. Researching the Facebook Grant
  3. Applying for the Grant
  4. Submitting the Application
  5. Verifying Business Information
  6. Waiting for a Response
  7. Understanding the Grant Terms
  8. Receiving the Grant Award
  9. Using the Grant Money
  10. Conclusion

How I Received a Facebook Grant: A Step-by-Step Journey


In this article, I will take you through my personal journey of how I successfully obtained a Facebook grant for my business. Facebook has launched a grant program to support small businesses impacted by the COVID-19 pandemic, and I will share the steps I took to research, apply, and eventually receive the grant. This will be a three-part series, and in this first part, I will focus on the research process, the application process, and the waiting period.

Researching the Facebook Grant

The first step in my journey was to gather information about the Facebook grant. I learned about the grant through various channels, including Facebook's official announcement and a peer who recommended joining the Facebook Elevate group. This group is dedicated to supporting black-owned businesses and creators, and it provides valuable information and networking opportunities. It is essential to stay informed about available grants, and I highly recommend joining relevant groups or forums for the latest updates.

Applying for the Grant

Once I gathered all the necessary information, I proceeded to apply for the Facebook grant. The application process was straightforward and did not require a lengthy proposal. The application asked for basic business information, as well as an essay question related to the impact of COVID-19 on my business and what I was doing to make a difference during this challenging time. It is important to answer these questions concisely and clearly, highlighting your unique story and the steps you are taking to navigate the current business landscape.

Submitting the Application

After carefully completing the application, I submitted it through the designated platform. It is crucial to double-check all the information provided and ensure its accuracy. Additionally, it is advisable to create an account on the platform used for the application to track the progress and receive any correspondence related to the grant. This allows you to stay organized and promptly respond to any requests for additional information.

Verifying Business Information

Part of the application process for the Facebook grant involved verifying my business information. This step was crucial to confirm the legitimacy of my company and to determine eligibility for the grant. Facebook partnered with external companies, such as Accenture and Submittable, to handle the verification and administration process. It was necessary to provide accurate and up-to-date information, including business account details and identification numbers, to ensure a smooth verification process.

Waiting for a Response

After submitting my application and verifying my business information, I had to patiently wait for a response. It is important to note that grant review processes can take time, and it is crucial to exercise patience during this period. Facebook dedicated $100 million for black-owned businesses in 2020, and they aimed to award the grant to at least 10,000 businesses in the United States. While waiting for the response, I continued to focus on my business operations and prepared myself for the possibility of receiving the grant.

Understanding the Grant Terms

Finally, I received a response from the grant administrators confirming that my application was successful. It is essential to carefully read and understand the grant terms and conditions to ensure compliance. In my case, the Facebook grant was a $4,000 award, with $2,500 in cash and $1,500 in ad credits. Ad credits are highly valuable for small businesses, as they can be used to promote products or services on Facebook's advertising platform. It is important to clarify any doubts or questions regarding the grant terms before proceeding.

Receiving the Grant Award

Once I understood the grant terms, the grant administrators initiated the process of distributing the grant award. This involved the transfer of the cash portion to my designated bank account and the provision of ad credits to my Facebook business account. It is crucial to verify the receipt of the grant and promptly address any issues or discrepancies that may arise during this stage.

Using the Grant Money

Receiving the grant was an exciting milestone for my business, and I carefully planned how to allocate the funds. It is essential to use the grant money strategically and in a way that maximizes its impact on the business. Depending on the specific grant terms, funds can be used for various purposes, such as covering operational expenses, investing in marketing initiatives, or expanding the business. It is important to track and document the use of the grant money to ensure accountability and compliance with the grant requirements.


Obtaining a grant from Facebook or any other organization requires thorough research, careful preparation of the application, and patience during the waiting period. It is crucial to stay informed about available grants, connect with relevant communities or groups, and take proactive steps to position your business for grant opportunities. By understanding the grant terms and using the funds strategically, grants can provide vital financial support that can help businesses navigate through challenging times.


  • Facebook grants are available to support small businesses impacted by the COVID-19 pandemic.
  • Researching and joining relevant groups or forums can provide valuable information and networking opportunities for grant opportunities.
  • The application process usually requires basic business information and an essay question.
  • Being vigilant about tracking the progress of the application and responding promptly to requests for additional information is crucial.
  • Grant selection processes can take time, and it is essential to exercise patience during the waiting period.
  • Understanding and complying with the grant terms and conditions are important before proceeding.
  • Grant awards can consist of cash and non-cash components, such as ad credits.
  • It is crucial to utilize the grant funds strategically to maximize their impact on the business.
  • Tracking and documenting the use of the grant money is essential for accountability and compliance.
  • Grants provide valuable financial support that can help businesses navigate through challenging times.


Q: Do I need to hire a grant writer to apply for a Facebook grant? A: No, Facebook grants do not require a grant writer. The application process has been simplified and does not require a lengthy proposal. However, it is crucial to carefully answer all questions and provide accurate information to increase your chances of being awarded the grant.

Q: How can I stay informed about available grants? A: Joining relevant groups or forums and staying connected with organizations that offer grants is a great way to stay informed. Additionally, utilizing tools like the grant tracker provided by She Bosses Talk and regularly checking reputable sources for grant opportunities can help you stay updated.

Q: Can I apply for multiple grants at the same time? A: Yes, you can apply for multiple grants simultaneously. However, it is essential to ensure that you meet the eligibility criteria and carefully manage the application process for each grant opportunity. Proper time management and attention to detail will increase your chances of success.

Q: How should I use the grant money effectively? A: It is important to strategically allocate the grant funds based on the needs of your business. You can consider using the funds for operational expenses, marketing initiatives, or expanding the business. Tracking the use of the funds and documenting the expenses will help ensure accountability and compliance with the grant requirements.

Q: Can I apply for a Facebook grant if my business is not based in the United States? A: While the specific Facebook grant mentioned in this article was for businesses based in the United States, Facebook does have international grant opportunities as well. It is recommended to regularly check Facebook's official announcements and resources for updates on international grant programs.

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