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Published on: January 26 2023 by pipiads

YouTube Advertising: How to Run Your First Ad

Running a YouTube ad can be an effective way to reach a larger audience and promote your business. In this article, we'll guide you through the process of setting up and running your first YouTube ad.

Steps to Run Your First YouTube Ad:

1. Set up a YouTube channel: Before running your first YouTube ad, you need to create a YouTube channel. To do so, log in to your Google account and navigate to YouTube. Click on the profile picture on the top right-hand side, and select Create a channel. Add a name, click next, and your YouTube channel is created.

2. Create your Google Ads account: YouTube ads are run through your Google Ads account. To create a Google Ads account, visit adsgoogle.com, and click on Sign in. It is recommended that you use the same Gmail login for your YouTube channel and Google Ads account. Click on New Google Ads Account, and select the options that work for you to move through the setup process.

3. Link your YouTube channel to your Google Ads account: Navigate to the Tools and Settings button at the top right of your Google Ads account, and click on Linked accounts. Click on YouTube channel, and select Manage and Link. Click on the blue plus button, find your channel name or paste your YouTube channel URL.

4. Upload your video: Navigate to your YouTube channel, click on YouTube Studio, and select Content. Upload the video you plan on running as a YouTube ad or navigate to the video you'd like to run. It's essential to note that you are able to have this video as public but it's preferred to have your ads unlisted.

5. Create your campaign: Select Create New Campaign in your Google Ads account, select the goal you'd like to use for this campaign, and choose Video as the type of ad you'd like to run. Select Custom video campaign for your campaign subtype, and then select your ad settings, walk through the prompts one by one, and select the options that work for you.

6. Choose where your video ads are shown: Select the networks you'd like to show your ads on, and choose the country and location you would like to show your ads in. You can select YouTube search results, YouTube videos, and/or the Display Network.

7. Choose your audience: You can choose to target specific ages, genders, or household income levels, and select your audience segments based on interests, topics, or placements.

8. Set your bid strategy and budget: You can select your bid strategy as either cost per view or cost per thousand, and set either a daily budget or an overall campaign budget. You can also exclude your ads from certain types of contents such as games, live streaming videos, or embedded YouTube videos.

By following these simple steps, you can set up and run your very first YouTube ad. Remember to link your YouTube channel to your Google Ads account, upload your video, and choose your audience and bid strategy. With the right targeting and messaging, your YouTube ad can reach a larger audience and help promote your business.

Youtube Ads Tutorial 2022 - How to Run Youtube Ads (Youtube Advertising)

How to Launch Your First YouTube Ad and Make it Wildly Profitable

If you're interested in running YouTube ads but don't know where to begin, this is the article for you. Our goal is to give you a complete A to Z guide on launching your first YouTube ad and making it profitable.

Important Numbers:

Before we jump into creating your ads, it's important to understand the potential of YouTube advertising. Here are some key numbers:

- YouTube has over 2 billion monthly active users and is the second most popular website in the world.

- In the US alone, YouTube will make $5.5 billion in advertising revenue in 2021.

- People watch over 1 billion hours of YouTube video content each day.

- 89% of video marketers plan to use YouTube in their 2021 video marketing strategy.

Ad Structure:

To create successful YouTube ads, it's essential to understand the structure. Here's how it works:

- Google Ads Account: This is where you manage your Google and YouTube advertising account.

- Ad Campaigns: This is the type of ad you'll be running (e.g., display ad, in-stream ad).

- Ad Groups: This is the audience you're targeting.

- Keywords: These control where your ad is triggered within search queries.

- Ad Creative: This is the video that will appear when your ad is triggered.

- Landing Page: This is where each ad will direct your audience to.

Ad Formats:

There are several YouTube ad formats, but we'll focus on the two most effective for beginners:

- In-Stream Skippable Ads: These ads come up at the start of a video and can be skipped after a few seconds.

- Non-Skippable Ads: These are shorter ads that can't be skipped.

Creating Your Ad:

To create your ad, follow these steps:

1. Create a Google Ads account at ads.google.com.

2. Choose your campaign goal (e.g., sales, leads, website traffic).

3. Set up your ad group and choose your target audience.

4. Create your ad creative (i.e., the video that will appear).

5. Choose your ad format (in-stream skippable ads are recommended).

6. Set your budget and launch your ad.

YouTube advertising is a lucrative platform with enormous potential for businesses of all sizes. By following the steps outlined in this article, you can launch your first YouTube ad and make it profitable. Don't forget to track your results and adjust your strategy accordingly. Good luck!

I used Google Ads to promote my Youtube channel. Here is what happened!

Promoting YouTube Videos with Google Ads: My Experience

- Struggle of small YouTubers to get views and traffic

- Trying promotional services and paid traffic

- Choosing Google Ads as promotional service

What I Did:

- Picked an evergreen video: How to Create an Online Course

- Onboarding process: specifying video campaign and goal of getting more views

- Set daily budget of $3 for specific video

- Targeted specific audience by interest, keywords, and location

- Submitted for approval and set it to run


- Started with under 300 views

- After 24 hours, doubled to 752 views

- After 3 days, reached 1000 views

- After 4 days, reached 12,000 views

Importance of Engagement and View Duration:

- Audience retention rate before campaign was 54%

- Dropped to 44% on day 2, indicating low interest

- Attention to audience retention rate as important metric for algorithm

- Google Ads can be effective in driving traffic to YouTube videos

- Importance of considering engagement and view duration in addition to views

- Consider using Google Ads for evergreen videos and specific audience targeting.

I Spent $2/day on YouTube Ads to Promote My Channel (Google Ads To Promote YouTube Channel 2022)

How to Promote Your YouTube Videos Using Google Ads for as Little as $2 a Day

YouTube can be a tough platform to grow on, especially for beginners. However, there is a method to promote your organic YouTube videos using ads in a strategic and cost-effective way. In this article, we will show you how to use Google Ads to boost your videos and help grow your channel.

Step-by-Step Guide:

1. Ensure your YouTube profile is set up correctly, including a banner, profile picture, and at least five videos on your channel.

2. Do your research and find ten channels to model your ads on. Replicate the YouTube algorithm by showing your ads on suggested or discovery videos.

3. Upload your YouTube video and consider re-uploading it as unlisted to avoid killing your organic reach.

4. Create a Google Ads account and select the video campaign option.

5. Target the channels you identified in step two and set your daily budget to as little as $2 a day.

6. Choose your ad format and create your ad, ensuring it is engaging and visually appealing.

7. Monitor your ad's performance and adjust your targeting and budget as needed.

Additional Tips:

- Use high-quality visuals and compelling headlines to capture viewers' attention.

- Consider adding a call-to-action in your ad to encourage viewers to subscribe to your channel.

- Regularly create and upload new content to keep your channel active and engaging.

Promoting your YouTube videos using Google Ads can be an effective way to boost your channel's growth, even with a small budget. By following our step-by-step guide and additional tips, you can replicate the YouTube algorithm and strategically promote your videos to a wider audience.

I Spent $100 On YouTube Ads To Grow My Channel and Got ____ Views... 😲

Testing the Effectiveness of YouTube Ads: Did it Work?

The biggest YouTubers suggest reinvesting earnings back into the channel to grow the viewer base faster. The author decided to test this advice by using YouTube ads to promote a video and see if they can break even or make a profit.


The author chose to promote a video that teaches people how to sign up for Weeble to get free stocks and make money. The goal was to test if they could grow their channel at no net cost and possibly make a profit by spending $150 on ads and getting $150 back in free stocks from Weeble.

Campaign Setup:

The author selected the United States as the target location and set a daily budget of $25 for four days. They also found a promotional code that gave an extra $150 in ad credit, increasing the budget to $150.

Disapproval Issues:

The ad was disapproved due to mentioning sensitive events. The author had to cut out the reference and contact customer support to get the ad approved.


After the first day of running the ad, the author saw a significant boost in viewers and gained four free stocks from Weeble. Over the course of the campaign, the author made back the cost of the ads in free stocks and even earned a profit.

Using YouTube ads can be an effective way to grow a channel and even make a profit with the right strategy and targeting. However, it is important to be mindful of content guidelines and to be prepared to deal with any disapproval issues that may arise.

How to Promote YouTube Videos in Google Ads and Boost Channel Growth - Google Adwords Tutorial 2022

Promoting Your YouTube Channel with Ads: A Guide to Success

If you're struggling to gain views and subscribers on your YouTube channel, using YouTube ads can be a great solution. However, it's important to know how to use them effectively without breaking the bank. In this guide, we'll walk you through the steps of setting up your channel and ad campaign for maximum success.

- YouTube ads as a solution to gaining views and subscribers

- Importance of setting up channel before running ads

Setting up your channel:

- Creating a good-looking banner with call to action and links

- Adding a profile picture or logo

- Uploading at least three engaging videos with good thumbnails

- Using keywords and title optimization with vidIQ or TubeBuddy plugins

Setting up your ad campaign:

- Understanding the difference between discovery and skippable in-stream ads

- Why skippable in-stream ads are better for promoting a brand new channel

- Step-by-step guide to setting up a custom video campaign with skippable in-stream ads

- Tips for budget, location, language, and inventory type selection

- By following these steps, you can effectively promote your YouTube channel with ads without breaking the bank

- Skippable in-stream ads are the best option for gaining views and subscribers on a brand new channel.

YouTube Ad Costs: How Much Do YouTube Ads Cost?

Many people are curious about how much it costs to advertise on YouTube and how much money YouTube channels can make from showing ads. In this article, we will break down the bidding system used by YouTube, how advertisers can choose where their ads are shown, and how YouTube knows which ads to show to viewers.

Bidding System:

- YouTube's advertising platform uses a bidding system, just like Facebook and Google.

- Advertisers bid on specific videos, channels, and keywords to show their ads to viewers.

- The more bidders and the higher value of the item, the more each bidder will be willing to pay.

- YouTube shows ads based on the highest bid for that particular placement.

- Advertisers also have a daily budget to control their spending.

Choosing Where Ads Are Shown:

- Advertisers can choose specific videos, channels, and keywords to show their ads.

- They can also upload custom data to retarget previous website visitors or customers.

- Showing ads to people actively searching for a solution can lead to higher conversion rates.

How YouTube Knows Which Ads to Show:

- YouTube shows ads based on the highest bid for that particular placement.

- Advertisers with a higher budget will have their ads shown before advertisers with a lower budget.

- Viewers can skip ads after five seconds, and advertisers only pay if the viewer watches for at least 10 seconds.

- YouTube shares revenue with YouTube channel creators to incentivize them to create more content.

The cost of YouTube ads varies depending on the market, audience, and competition. Advertisers must find a middle ground between bidding too high and spending their budget too quickly or bidding too low and never having their ads shown. YouTube channels can make money from showing ads, and YouTube incentivizes creators to create more content by sharing revenue with them. Understanding the bidding system, choosing where ads are shown, and how YouTube knows which ads to show can help advertisers and YouTube channels optimize their revenue.

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