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Carl Weische On Making $10M+ For Ecommerce Brands | Podcast #16

Published on: December 13 2022 by Arie Scherson

Carl Weische, a renowned ecommerce marketer and entrepreneur, recently appeared on the Ecommerce Brands Podcast Episode 16. He shared valuable insights on how he helped several ecommerce brands make 10 million dollars in revenue.

Key Points:

1. Carl Weische's success in ecommerce marketing is a result of his unique approach to branding and advertising.

2. He emphasizes the importance of creating a strong brand identity that resonates with the target audience.

3. Weische also stresses the need for a comprehensive marketing strategy that includes social media, influencer marketing, and email campaigns.

4. He advises ecommerce businesses to focus on providing excellent customer service and building a loyal customer base.

5. Weische also discusses the challenges faced by ecommerce businesses and how to overcome them, such as dealing with high customer acquisition costs and increasing competition.

Carl Weische's experience and expertise in ecommerce marketing make him a valuable resource for businesses looking to grow their revenue. His insights on branding, marketing, and customer service can help ecommerce brands stand out in a crowded marketplace and achieve success.

This article is a summary of a conversation between two entrepreneurs, discussing e-commerce and entrepreneurship. The conversation covers topics such as conversion rate optimization, common mistakes made by beginners, and the journey of an entrepreneur.

1. The Journey to Becoming the CRO Goat:

- Started getting into psychology at 15 years old

- Wanted to use it for personal development and motivation

- Started reading books on psychology and personal development

- Started watching successful people on YouTube

- Wanted to be an entrepreneur and make money online

- Started reselling limited sneakers and other items

- Cut the business and took a break for 1-2 years

- Started an online shop with a friend in university

- Got into conversion rate optimization (CRO) through understanding consumer psychology and selling things online

2. Developing a Network:

- Strong belief in giving value first

- Focused on getting results and case studies

- Started going outwards and doing public speaking gigs

- Invested heavily into Twitter and networking

- Always thought about how to provide value to others when connecting with new people

- Put themselves in uncomfortable situations to learn and grow

Becoming successful in e-commerce and entrepreneurship requires a strong understanding of consumer psychology and a willingness to give value first. It also requires putting oneself in uncomfortable situations to learn and grow.

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