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How A Meme Page Raised $21.5 Million

Published on: December 13 2022 by Arie Scherson

In today's digital age, social media has become an integral part of our lives. Platforms like Facebook, Instagram, and Twitter have given rise to a new phenomenon known as 'meme culture.' One such page that has gained immense popularity is 'Fuckjerry.' The page has managed to raise $21.5 million in funding. This article delves into the story behind this meme page and how it managed to raise such a staggering amount.


- Fuckjerry is a popular Instagram account that shares memes and funny content.

- It was created by Elliot Tebele in 2011 and has since amassed a following of over 14 million.

- The page's content is known for being relatable, funny, and often controversial.

How it all began:

- In 2015, Fuckjerry started monetizing its content by creating sponsored posts for brands.

- It also started creating its merchandise, which included t-shirts and hats with its logo.

- The page's popularity continued to grow, and in 2019, it decided to launch its own media company called Jerry Media.

The controversy:

- The success of Fuckjerry has not come without its fair share of controversy.

- In 2019, the page faced backlash for stealing content from other creators without giving them credit.

- The controversy led to a boycott of the page, with many followers unfollowing it and brands severing ties.

Raising $21.5 million:

- Despite the controversy, Fuckjerry managed to secure $21.5 million in funding for Jerry Media.

- The funding came from MRC, a media and entertainment company, and included investments from other companies like WndrCo and LionTree.

- The funds will be used to expand the company's content creation, social media strategy, and merchandising.

The story of Fuckjerry is a testament to the power of social media and the influence it can have on our lives. While the page has faced its fair share of controversy, it has managed to leverage its popularity to secure millions in funding. The future of Jerry Media looks bright, and we can expect to see more memes and funny content from the page in the years to come.

In this video, we will be discussing how two couple meme pages were able to raise $21.5 million to grow their media brand. We will talk about their strategy, the brands they own, and their success in generating revenue. Additionally, we will explore what this means for online business and entrepreneurship as a whole, as well as what the future may hold for media and e-commerce companies.

Main Points:

- Doing Things Media is a media company based in Atlanta that owns several popular meme pages, including Steve and Doggos Doing Things.

- They were able to raise $21.5 million in a series A round led by venture capital firm Volition Capital, which has backed companies like Chewy.com.

- Doing Things Media generates revenue through advertising and e-commerce operations, such as selling merchandise.

- Their success in generating revenue and owning multiple brands has led to a valuation of nearly $100 million.

- Media and e-commerce are closely aligned, and media companies have the advantage of being permissionless in their content creation.

- Individuals can also start their own meme pages and potentially grow them into successful media companies by reinvesting profits into acquiring more brands.

The success of Doing Things Media serves as an example of how media and e-commerce can work together to create a valuable business. As more companies begin to invest in media brands, we may see more valuations like theirs in the future. Individuals interested in starting their own media companies can learn from their strategy of reinvesting profits into acquiring more brands.

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