#1 TikTok Ads Spy Tool

A Better Way to Make TikTok Ads Dropshipping & TikTok For Business

  • Find TikTok winning products & TikTok dropshipping ads.
  • Analyze TikTok advertisers
  • Get the Latest TikTok Shop Data.
Try It Free

How To Design A Shopify Store In 10 Minutes (Step-By-Step)

Published on: November 27 2022 by Jordan Welch

How To Design A Shopify Store In 10 Minutes (Step-By-Step)

How To Design A Shopify Store In 10 Minutes (Step-By-Step)

startTime durationTime text
00:00:00 00:00:05 having a bad website will kill your
00:00:02 00:00:08 chances of success on shopify even if
00:00:05 00:00:10 you have the best products and ads it's
00:00:08 00:00:13 so much harder to see results with a low
00:00:10 00:00:15 quality store so in this video i'll be
00:00:13 00:00:17 sharing the exact store template that
00:00:15 00:00:19 i'm using right now to generate over a
00:00:17 00:00:21 hundred thousand dollars a month and
00:00:19 00:00:23 i'll be showing you step by step exactly
00:00:21 00:00:25 how to easily build one for yourself if
00:00:23 00:00:27 you're new here my name is jordan and
00:00:25 00:00:30 i'm currently documenting the entire
00:00:27 00:00:33 process of growing my ecommerce brand
00:00:30 00:00:34 with as much transparency as possible so
00:00:33 00:00:36 if you're interested in starting your
00:00:34 00:00:39 own online business make sure to
00:00:36 00:00:41 subscribe for new videos every single
00:00:39 00:00:44 friday also just want to say thank you
00:00:41 00:00:45 guys so much for 50 000 subscribers so
00:00:44 00:00:47 to give back to you guys i'm gonna do
00:00:45 00:00:49 something that i usually don't do i'm
00:00:47 00:00:51 gonna give away a free one-on-one
00:00:49 00:00:53 coaching call to one of you to enter the
00:00:51 00:00:56 giveaway just drop a comment down below
00:00:53 00:00:57 follow me on instagram and dm me when
00:00:56 00:00:59 you're done i'll be announcing the
00:00:57 00:01:01 winner for this next friday anyways
00:00:59 00:01:03 let's get started with the video
00:01:01 00:01:05 first things first here are some live
00:01:03 00:01:06 results that i'm getting with this exact
00:01:05 00:01:08 template so as you can see halfway
00:01:06 00:01:10 through the day i've already done over
00:01:08 00:01:12 2500 in sales and if we look at
00:01:10 00:01:14 yesterday's stats you can see that this
00:01:12 00:01:15 store is averaging around five thousand
00:01:14 00:01:17 dollars a day everybody is always asking
00:01:15 00:01:19 about profit so let's take a look
00:01:17 00:01:21 yesterday i did around fifteen hundred
00:01:19 00:01:25 dollars in profit and today so far
00:01:21 00:01:28 halfway through the day i'm at around
00:01:25 00:01:30 in profit which is close to 30 daily
00:01:28 00:01:31 margin i'm not showing this to brag but
00:01:30 00:01:34 just to prove that this layout is
00:01:31 00:01:36 working today i figured the best way to
00:01:34 00:01:38 explain this would be to make a sample
00:01:36 00:01:40 store that follows this exact template
00:01:38 00:01:42 so that's what i did let's have a look
00:01:40 00:01:44 at that sample store so this is a store
00:01:42 00:01:46 that i created in the home and garden
00:01:44 00:01:48 niche the type of stores that i like to
00:01:46 00:01:50 build to test products look just like
00:01:48 00:01:53 this basically we're building a nice
00:01:50 00:01:54 clean branded store with good logo good
00:01:53 00:01:56 images
00:01:54 00:02:00 multiple collections inside of that
00:01:56 00:02:02 niche high quality products and images
00:02:00 00:02:04 and overall a trustworthy and legitimate
00:02:02 00:02:06 feel i get dms every single day of
00:02:04 00:02:08 people asking me why am i struggling to
00:02:06 00:02:11 see results and then i look at their
00:02:08 00:02:13 store and it looks like this
00:02:11 00:02:15 if you take the time to make a nice
00:02:13 00:02:18 clean branded website seeing success
00:02:15 00:02:20 with ecommerce is going to be so much
00:02:18 00:02:23 easier this kind of store is perfect for
00:02:20 00:02:25 testing products because it is branded
00:02:23 00:02:28 it has a trustworthy feel but it's also
00:02:25 00:02:29 broad enough that you can test a variety
00:02:28 00:02:31 of products without being too
00:02:29 00:02:33 constrained i like to call this kind of
00:02:31 00:02:35 store a hybrid store it basically
00:02:33 00:02:37 bridges the gap between a general and
00:02:35 00:02:38 niche store building a store like this
00:02:37 00:02:40 is really not that difficult so i'm
00:02:38 00:02:42 gonna break down how to do it right now
00:02:40 00:02:44 the first thing that you're gonna need
00:02:42 00:02:46 to come up with is a clean name and logo
00:02:44 00:02:48 to come up with names i highly recommend
00:02:46 00:02:50 you guys check out this tool called lean
00:02:48 00:02:52 domain search basically you can take any
00:02:50 00:02:54 word or phrase that you like and plug it
00:02:52 00:02:57 into here and they're gonna show you
00:02:54 00:02:59 websites that are ready to go that have
00:02:57 00:03:01 this word inside of it so in my case i
00:02:59 00:03:03 used the word flora because it fit
00:03:01 00:03:04 perfectly for the home and garden space
00:03:03 00:03:07 and i scrolled and scrolled until i
00:03:04 00:03:09 found the name flora flow which i really
00:03:07 00:03:11 like all of the names on this website
00:03:09 00:03:13 are available to purchase for the com
00:03:11 00:03:14 domain right away so i would take some
00:03:13 00:03:16 time and try to come up with at least
00:03:14 00:03:18 five phrases that would fit with your
00:03:16 00:03:20 branding so now that you've come up with
00:03:18 00:03:22 a name you need to create a logo now i
00:03:20 00:03:23 know graphic design might be
00:03:22 00:03:25 intimidating to a lot of you but
00:03:23 00:03:27 nowadays there are a ton of tools that
00:03:25 00:03:28 make it incredibly simple one of my
00:03:27 00:03:31 favorite tools to do this is actually
00:03:28 00:03:33 called canva canva has a bunch of these
00:03:31 00:03:35 logo templates already built into the
00:03:33 00:03:37 app and it's actually what i use to
00:03:35 00:03:39 build the flora flow logo you can
00:03:37 00:03:41 literally scroll through their library
00:03:39 00:03:43 and find a clean logo for your brand in
00:03:41 00:03:44 seconds and know this video is not
00:03:43 00:03:46 sponsored by them i just really like
00:03:44 00:03:48 their product so as you can see the
00:03:46 00:03:50 template that i use for the floraflow
00:03:48 00:03:52 logo is right here i literally typed in
00:03:50 00:03:55 flower i looked at the options i found
00:03:52 00:03:57 this one and i just simply typed in the
00:03:55 00:03:58 logo name and then i made it a little
00:03:57 00:04:01 bigger
00:03:58 00:04:03 centered it in the middle and i deleted
00:04:01 00:04:04 the bottom and i made a logo for the
00:04:03 00:04:06 brand in
00:04:04 00:04:07 10 seconds
00:04:06 00:04:09 now look it's going to take you longer
00:04:07 00:04:11 than 10 seconds and you shouldn't rush
00:04:09 00:04:13 the process but i would highly advise
00:04:11 00:04:16 you guys use that tool to build your
00:04:13 00:04:18 logo i'm also a big fan of photoshop for
00:04:16 00:04:21 my brand that i'm running right now i
00:04:18 00:04:23 designed my logo in photoshop but it's a
00:04:21 00:04:24 lot more advanced and not very beginner
00:04:23 00:04:27 friendly once you've got a name and a
00:04:24 00:04:29 logo the next step is to build out a
00:04:27 00:04:31 nice home page for your store now when
00:04:29 00:04:32 you're running ads to this store
00:04:31 00:04:34 typically you're going to send people to
00:04:32 00:04:36 the product pages yeah you might have a
00:04:34 00:04:38 cool product you might have a cool
00:04:36 00:04:40 product page but if your customer starts
00:04:38 00:04:42 browsing around your website and they
00:04:40 00:04:44 get a weird vibe they're not going to
00:04:42 00:04:45 spend money with you and even if they do
00:04:44 00:04:47 the chances of them remembering your
00:04:45 00:04:49 brand and buying again are so slim so
00:04:47 00:04:52 this is the exact layout that i use for
00:04:49 00:04:54 all of my home pages let's break it down
00:04:52 00:04:55 there are a ton of themes to use on
00:04:54 00:04:57 shopify and it can kind of be
00:04:55 00:04:59 overwhelming this store is actually
00:04:57 00:05:01 built on the impulse theme which is by
00:04:59 00:05:02 far one of my favorite paid themes and
00:05:01 00:05:04 if you're looking for a good free theme
00:05:02 00:05:06 i recommend that you guys check out
00:05:04 00:05:07 debutify i've used both of them and
00:05:06 00:05:09 personally i like impulse a little
00:05:07 00:05:11 better but if you're on a low budget
00:05:09 00:05:13 debutify is an amazing option first
00:05:11 00:05:15 things first we need a nice and clean
00:05:13 00:05:17 header try to come up with something
00:05:15 00:05:19 creative that introduces the people to
00:05:17 00:05:21 your brand in a very inviting way now i
00:05:19 00:05:23 could have easily wrote the best
00:05:21 00:05:24 products for your home and garden but i
00:05:23 00:05:26 think it's much better to put something
00:05:24 00:05:28 that has a little bit more flair and
00:05:26 00:05:30 life to it so in this example i put
00:05:28 00:05:32 stylus essentials for the modern home
00:05:30 00:05:34 designed to elevate your lifestyle if
00:05:32 00:05:36 you're struggling with copywriting just
00:05:34 00:05:38 go look at some of the biggest brands
00:05:36 00:05:41 out there in terms of this image and all
00:05:38 00:05:43 the images on the site shopify actually
00:05:41 00:05:44 provides a bunch of really sick free
00:05:43 00:05:46 images and a lot of people don't know
00:05:44 00:05:48 about this so if you go down to image
00:05:46 00:05:51 and you click on change and you go to
00:05:48 00:05:52 free images you can search up almost
00:05:51 00:05:54 anything so in my case i searched up
00:05:52 00:05:57 flower and you'll see that shopify has a
00:05:54 00:05:59 bunch of these really nice high quality
00:05:57 00:06:01 images that they're constantly updating
00:05:59 00:06:03 almost every single week and they're
00:06:01 00:06:05 really fire the next thing i do is
00:06:03 00:06:06 typically put one of our collections on
00:06:05 00:06:08 display in this case it's the best
00:06:06 00:06:09 sellers because those are my favorite
00:06:08 00:06:11 products on the store so i wanted to put
00:06:09 00:06:13 those front and center and when they
00:06:11 00:06:15 click on it you're gonna see that these
00:06:13 00:06:17 are our top selling products and a nice
00:06:15 00:06:20 clean organized page we also give them
00:06:17 00:06:22 an offer with up to fifty 50 off on the
00:06:20 00:06:23 select products and it's just something
00:06:22 00:06:25 that gives them some incentive to click
00:06:23 00:06:27 and start shopping the next thing that i
00:06:25 00:06:29 really like to do is show some type of
00:06:27 00:06:31 mission statement for the brand i think
00:06:29 00:06:33 that this really helps your customers
00:06:31 00:06:34 connect with you and feel like they're a
00:06:33 00:06:36 part of something greater than just
00:06:34 00:06:38 buying a product so you can see what i
00:06:36 00:06:39 put here is that we want to help over 10
00:06:38 00:06:41 000 people create their dream
00:06:39 00:06:43 environment through providing our own
00:06:41 00:06:44 unique products worldwide now this is
00:06:43 00:06:46 going to be different for everybody so
00:06:44 00:06:48 make sure that you come with something
00:06:46 00:06:50 unique for your brand and once again i
00:06:48 00:06:51 just took the image directly from
00:06:50 00:06:53 shopify now the next thing that i threw
00:06:51 00:06:55 in here it was just a promotion you
00:06:53 00:06:57 don't need to have this but i included
00:06:55 00:06:58 it because i thought it looked nice so
00:06:57 00:07:01 you can just see it's 50 off of our
00:06:58 00:07:02 spring and summer collection and then i
00:07:01 00:07:04 just put a little blurb about stay at
00:07:02 00:07:06 home and stay at peace with these
00:07:04 00:07:08 essentials then i put the top selling
00:07:06 00:07:10 products live on display at the front
00:07:08 00:07:11 page of the website so that if they were
00:07:10 00:07:13 scrolling and they saw something that
00:07:11 00:07:15 they wanted to buy they can easily click
00:07:13 00:07:17 and start shopping then i put the
00:07:15 00:07:18 collections so they can browse the
00:07:17 00:07:20 different collections in this case i
00:07:18 00:07:22 only have two sometimes you might have
00:07:20 00:07:23 four or more than that so choose wisely
00:07:22 00:07:25 which ones you want on the page don't
00:07:23 00:07:28 put like 20 collections on the home page
00:07:25 00:07:30 and then i just included one last call
00:07:28 00:07:32 to action just saying your home is your
00:07:30 00:07:33 temple you should treat it like so learn
00:07:32 00:07:35 more which is basically going to take
00:07:33 00:07:36 them to the about us page about what
00:07:35 00:07:39 we're doing so that's pretty much the
00:07:36 00:07:41 exact home page layout that i'm using is
00:07:39 00:07:43 interchangeable across whatever theme
00:07:41 00:07:44 you're using obviously if you do use
00:07:43 00:07:46 impulse it's going to be easier to
00:07:44 00:07:48 follow along with that but the principle
00:07:46 00:07:50 stays the same a good homepage is
00:07:48 00:07:52 essential but it is not the most
00:07:50 00:07:54 important thing the most important thing
00:07:52 00:07:56 above all else is having a good product
00:07:54 00:07:57 page this is where your customers are
00:07:56 00:07:59 going to end up most of the time after
00:07:57 00:08:00 they click on your ad so i'm going to
00:07:59 00:08:03 show you this product page template that
00:08:00 00:08:05 i've been using for two years now that
00:08:03 00:08:07 has worked for me time and time again so
00:08:05 00:08:09 this is my checklist for a high
00:08:07 00:08:11 converting product page by the way i
00:08:09 00:08:13 built this whole entire store and
00:08:11 00:08:16 product page live inside of the crash
00:08:13 00:08:17 course on my software viral vault so if
00:08:16 00:08:19 you're interested in seeing me build
00:08:17 00:08:20 this store live just click the link down
00:08:19 00:08:22 below and you can check that out there
00:08:20 00:08:23 so really to have a good product page
00:08:22 00:08:26 you only need a couple things you need
00:08:23 00:08:28 high quality images a good title correct
00:08:26 00:08:31 pricing that makes sense for the product
00:08:28 00:08:33 a properly formatted description high
00:08:31 00:08:35 quality images in the description and
00:08:33 00:08:37 reviews so this is a sample page i made
00:08:35 00:08:39 for one of the products on this store
00:08:37 00:08:40 this product is called the geo vase it's
00:08:39 00:08:42 basically
00:08:40 00:08:45 these indoor floating terrariums where
00:08:42 00:08:47 you take dirt shells and plants and you
00:08:45 00:08:48 hang it up on your wall i think it looks
00:08:47 00:08:50 pretty cool and it's something that i
00:08:48 00:08:52 would hang up in my office myself so if
00:08:50 00:08:53 we go through the checklist we actually
00:08:52 00:08:56 have everything on this we have a good
00:08:53 00:08:58 title we have high quality images we
00:08:56 00:09:00 have a good description with high
00:08:58 00:09:02 quality grammar we have images in the
00:09:00 00:09:05 description and we have pricing that
00:09:02 00:09:07 makes sense along with product reviews
00:09:05 00:09:09 the way that this page is structured is
00:09:07 00:09:11 really simple so let's break it down the
00:09:09 00:09:13 first thing that i always include is a
00:09:11 00:09:15 headline the way i like to think of this
00:09:13 00:09:16 is trying to sell the product in just
00:09:15 00:09:18 one sentence so think about the main
00:09:16 00:09:21 benefit or thing that this is going to
00:09:18 00:09:22 provide and put that as your headline in
00:09:21 00:09:24 this case i put a unique way to bring
00:09:22 00:09:26 natural beauty to your home you could
00:09:24 00:09:28 say whatever you want for your products
00:09:26 00:09:31 but keep it short and straight to the
00:09:28 00:09:33 point next up i included a gif of the
00:09:31 00:09:36 product being set up to create gifts you
00:09:33 00:09:37 go to a website called giphy or jiffy
00:09:36 00:09:39 y'all can go down below in the comments
00:09:37 00:09:40 let me know how you think that's
00:09:39 00:09:42 pronounced i think that this just makes
00:09:40 00:09:44 the page look much cleaner especially on
00:09:42 00:09:46 mobile because you'll see on mobile it
00:09:44 00:09:48 starts out very visual and then once you
00:09:46 00:09:50 get to the description those images are
00:09:48 00:09:52 gone so we need to have something that
00:09:50 00:09:54 is loud and active and that's why i
00:09:52 00:09:56 include gifs and images in my
00:09:54 00:09:58 description the next thing i include is
00:09:56 00:10:00 some simple text explaining the product
00:09:58 00:10:02 now you don't want to make this long at
00:10:00 00:10:04 all this is about as long as i would
00:10:02 00:10:05 ever let it go typically we want to have
00:10:04 00:10:07 two to three little sections that
00:10:05 00:10:10 explain what this product is make sure
00:10:07 00:10:11 to bold some of the key points as well
00:10:10 00:10:13 because typically that's where people's
00:10:11 00:10:14 eyes are gonna default to and that's
00:10:13 00:10:16 what they're gonna read so even if they
00:10:14 00:10:17 didn't read anything else they're gonna
00:10:16 00:10:19 see that this is the perfect way to
00:10:17 00:10:20 bring life to your home and you can
00:10:19 00:10:22 transform your home's aesthetiks with
00:10:20 00:10:24 the help of nature which is exactly what
00:10:22 00:10:25 this product does then i threw in
00:10:24 00:10:27 another image just to close off that
00:10:25 00:10:29 section so next up is the benefits
00:10:27 00:10:31 section the way i like to think of this
00:10:29 00:10:33 is if you are a door-to-door salesman
00:10:31 00:10:35 and you had to think of four things to
00:10:33 00:10:37 sell this product on what would they be
00:10:35 00:10:39 you need to write out those benefits
00:10:37 00:10:41 very clearly it's very important to
00:10:39 00:10:43 understand that we're not selling the
00:10:41 00:10:45 features of this product we're selling
00:10:43 00:10:47 the benefits that they're gonna get from
00:10:45 00:10:48 using it so in this case i could have
00:10:47 00:10:50 easily said
00:10:48 00:10:54 hang your plants from the wall
00:10:50 00:10:56 3m adhesive to stik to the wall
00:10:54 00:10:58 hexagon design but i tried to take it
00:10:56 00:11:00 and describe benefits that make the
00:10:58 00:11:02 product stand out and allow the customer
00:11:00 00:11:04 to understand why they should use it so
00:11:02 00:11:06 in this case i tok about achieving
00:11:04 00:11:08 tranquility basically that this product
00:11:06 00:11:10 is going to help them be zen and calm
00:11:08 00:11:11 down i tok about how this product will
00:11:10 00:11:13 become a centerpiece inside of their
00:11:11 00:11:15 house i tok about how they could design
00:11:13 00:11:17 their own masterpiece because it is a
00:11:15 00:11:19 terrarium so they can add their own
00:11:17 00:11:20 stuff in there and lastly i just put
00:11:19 00:11:23 that it's the ultimate choice out of the
00:11:20 00:11:25 four this is probably the weakest one
00:11:23 00:11:27 but it's still better than saying this
00:11:25 00:11:29 will look good on your wall after every
00:11:27 00:11:31 bullet point i add just a little one
00:11:29 00:11:33 sentence explanation going a little
00:11:31 00:11:35 further on that point and then we finish
00:11:33 00:11:37 out the page with another nice and clean
00:11:35 00:11:38 image as you can see at the bottom of
00:11:37 00:11:41 the page i just included some reviews
00:11:38 00:11:42 directly from aliexpress and that's
00:11:41 00:11:44 pretty much the exact product page
00:11:42 00:11:46 layout there's a couple extra things i
00:11:44 00:11:48 added on there to help me make a little
00:11:46 00:11:49 bit more money we'll tok about those
00:11:48 00:11:51 and then we'll finish up the video the
00:11:49 00:11:53 first thing i added is called quantity
00:11:51 00:11:55 breaks this is basically a discount
00:11:53 00:11:57 incentivizing them to buy multiple
00:11:55 00:11:59 products this works extremely well and
00:11:57 00:12:02 allows you to make a lot more money per
00:11:59 00:12:03 sale i also added a stiky add to cart
00:12:02 00:12:05 button which basically means while
00:12:03 00:12:07 they're scrolling on the website at any
00:12:05 00:12:09 point in time they can click buy it now
00:12:07 00:12:11 and get taken directly to the cart
00:12:09 00:12:13 inside of the cart i simply added a
00:12:11 00:12:16 countdown timer just for a small sense
00:12:13 00:12:18 of urgency and i added that upsell in
00:12:16 00:12:20 there again just so they can see that if
00:12:18 00:12:22 they add one more they're gonna get that
00:12:20 00:12:24 discount that's pretty much all there is
00:12:22 00:12:25 to it if you're still confused about all
00:12:24 00:12:28 this like i said before if you want to
00:12:25 00:12:30 see me building this store step by step
00:12:28 00:12:32 it's about an hour long video the link
00:12:30 00:12:34 for that is going to be down below thank
00:12:32 00:12:36 you guys so much for watching this video
00:12:34 00:12:37 i hope that you found some value from it
00:12:36 00:12:39 and just one more time thank you guys so
00:12:37 00:12:41 much for getting me to 50 000
00:12:39 00:12:42 subscribers i've been doing youtube ever
00:12:41 00:12:44 since i was a little kid and this was
00:12:42 00:12:47 always a goal that i had so let's
00:12:44 00:12:49 continue on to that road to 100k new
00:12:47 00:12:52 videos dropping every single friday hope
00:12:49 00:12:56 you have an amazing weekend and i'll see
00:12:52 00:12:56 you in the next video peace